Derric is the Chief eCommerce Technologist at eCommerce Tech, Since 2014 he’s worked across the eCommerce world – he’s been a marketing agency CEO, and been in house running the marketing for a beauty box subscription box called BoxyCharm (recently sold for $500m to Ipsy) AND helpdesk service Gorgias (recently closed a series A funding for $14m). Derric is all about getting the right tech stack in place for your business. In this episode we discuss just what that means - and Derric shares lots of tips on what you need and how to get it. Get all the links and resources we mention at https://keepoptimising.com/?utm_source=captivate&utm_medium=episodenotes (KeepOptimising.com)

Episode sponsored by https://www.klaviyo.com/?utm_source=podcast&utm_medium=referral&utm_campaign=masterplan (Klaviyo)

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