The 612 Podcast: Recent Episodes

JJ Staiano

The 612 Podcast is a private podcast for members of the MYOB.club but the first 10 episodes are available for free here.

I help other Doctors to build a more sustainable Private Practice by giving a better service to their patients and achieving a steady income for themselves.

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  1. The Club - Tonight I will talk about why building a private practice is a lifelong endeavour. It is about keeping at it and producing a consistent flow of content.

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What keywords you should be using and how to optimise your website for them.

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The No 1. most important thing that you must do is to email your list.

Your list of patients is very valuable and you should look after them by giving valuable and relevant information.

...but the No.1 think that YOU MUST NOT DO is to send a mass email out with all of your patients on the cc list!

Learn the 5 Do's and Don'ts of emailing your list.

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How To Set Up Virtual Consultations

Step 1. You need a method(s) of getting your message out.

Step 2. You need a message.

Step 3. You need a way to execute this and a way to deliver your virtual consultations.

Worry about them in that order - and no.1 is probably the most important!

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In these uncertain times, we need to change the way we do things and look for the positives so that it can be a force for good.

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We all have a database, but we do not use it! We are like beggars sitting on a Gold Mine.

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Like it or not, most of us are average and so we need to be constantly trying to improve ourselves.

We are good at doing this clinically, but we don't really try when it comes to the service we offer.

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  1. THE CLUB - Why You Need To Use Social Media And Which Channel To Choose. by JJ Staiano

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  1. THE CLUB - How To Get Reviews Step 1 Ask For Them, Step 2 Get Personal by JJ Staiano

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  1. THE CLUB - PROVE IT! How Can I Prove It To You That This Stuff Works. by JJ Staiano

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Your patients want to believe that you are the best person to be treating them and you owe it to them to present yourself well. Think about how a potential patient sees your practice and make sure that it looks as professional as you are.