The Social Network Show: Recent Episodes

The Social Network Show

Dr. Jane Karwoski (Dr. J) is an experimental psychologist. So what is she doing hosting a podcast?

As a researcher, she is painfully aware that much of the knowledge resulting from research fails to make any difference to anything and instead just gathers dust. In fact, getting research findings into practice is a huge problem in every field of study. Media, in this case podcasting, can increase the public awareness of new information and its ability affect human society.

Why podcast about social networks? The revolution in information and communication technology has connected people as never before. The significance of this revolution is as great as the dawn of the atomic age. It has fundamentally changed human society.

Dr. J interviews leaders in fields such as online privacy, security, and regulation; parenting and educating in the digital age; cyber abuse prevention; digital citizenship; as well as effective business marketing and branding. She seeks answers to the question, “What is the communication revolution doing for us, and to us, as human beings?”

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embrace the art of stress-free creating overcome your procrastination get past the stress of not creating release your perfectionist tendencies let go of your moments of self-sabotage silence your inner critic

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Deep thoughts about tech trends toward cyborg humanity Individualism at risk in networked, connected society Does it matter if humans change form?

TheSocialNetworkStation.com/shows/the-social-network-show/

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How Frienedy rethinks social networking Parents can model and teach online behavior Four parent-led companies offer safety package Frienedy is gateway to Cyberwise, PocketGuardian, Kids’ Email package deal

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• Teen suicides prompted dads to develop app • PocketGuardian monitors without “spying” • Avoid resentment and communication shutdown • Texting & many social media channels covered • Android or iOS phones supported • TheSocialNetworkStation.com/shows/the-social-network-show/

The parent company of The Social Network Show is Social Network Intermedia, Inc., a full-service podcast production company. With SNi’s services, you can add the personal touch of audio to your communication with followers or customers. Set your blog or company website apart by letting your audience get to know you by hearing your voice. SNi provides coaching, recording, post-production, uploading, distribution, and promotion services so that all you need to think about is your message. To discuss the possibilities, email questions@thesocialnetworkstation.com

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• Digital citizenship merges civics, character education & technology use • Merging networks leads stakeholders out of silos to collaborate • Global movement gathers steam with #digcitsummit • Nine elements of digital citizenship • Anyone can help kids build empathy & navigate digital world • TheSocialNetworkStation.com/shows/the-social-network-show/

The parent company of The Social Network Show is Social Network Intermedia, Inc., a full-service podcast production company. With SNi’s services, you can add the personal touch of audio to your communication with followers or customers. Set your blog or company website apart by letting your audience get to know you by hearing your voice. SNi provides coaching, recording, post-production, uploading, distribution, and promotion services so that all you need to think about is your message. To discuss the possibilities, email questions@thesocialnetworkstation.com

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• Tyson Schwartz of Soft-Lite Windows on home safety • How to be sure your home is not an easy mark • Ways to disguise your absence from home • Would your windows pass the structural forced entry test? • Ways to make a thief take more time and make more noise • TheSocialNetworkStation.com/shows/the-social-network-show/

The parent company of The Social Network Show is Social Network Intermedia, Inc., a full-service podcast production company. With SNi’s services, you can add the personal touch of audio to your communication with followers or customers. Set your blog or company website apart by letting your audience get to know you by hearing your voice. SNi provides coaching, recording, post-production, uploading, distribution, and promotion services so that all you need to think about is your message. To discuss the possibilities, email questions@thesocialnetworkstation.com

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• Security researchers as ambassadors to industry • Iamthecavalry.org leading safety of IoT • Malware hijacks a fetal heart monitor • Protecting humanity in connected world • How infosec can make your device safer • Five-star Cyber Safety Framework’s guiding principles

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• Computer security + Internet of Things • Safer outcomes sooner with collaboration • At high risk of hacking— • Autos, homes, medical devices • Planes, trains, dams, power plants • Join The Cavalry to the rescue • TheSocialNetworkStation.com/shows/the-social-network-show/

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• Tony Avendorph, gang prevention trainer • Street gangs and white-collar crime • Off the street, on to social media networks • Law enforcement must patrol cyberspace • Why kids join gangs • Understanding—the first step to prevention • TheSocialNetworkStation.com/shows/the-social-network-show/

What is The Social Network Show all about? Listen to Women Worldwide interview with Dr. J

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• Keep firearms out of the wrong hands • Remember, always Lock it Up! • NCPC teaches gun owners after-hours security • SafeFirearmsStorage.org • Protecting children can protect all of us • TheSocialNetworkStation.com/shows/the-social-network-show/

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• Chuck Sczuroski, NCPC master trainer • Protecting 18- to 24-year-old young people • Gradual progress in response to mass shootings• Keeping guns away from highest risk populations • TheSocialNetworkStation.com/shows/the-social-network-show/

Do you ever need to get work done, but don’t have the time or budget? Fiverr.com is an amazing online services market place. Fiverr.com gives you instant access to millions of creative and professional services from people who love what they do. Say you’re looking for a new logo, help with Internet marketing, search engine optimization, any digital service! Just go to fiverr.com, sign up for free, select from 150 categories of service, and pick your pro. HERE’S YOUR PROMO CODE: theSNS, (as in “the Social Network Show”!) and that will get you 20% off your first purchase. Enter that promo code theSNS at the beginning of the payment process to get this great discount. Find any digital service you need on Fiverr with just one click.

Most of you listening to this podcast are lifelong learners, like me. So I want to tell you about The Great Courses. Celebrating their 25th anniversary, they offer over 500 courses on history, fine arts, government, to name a few. For example, I recently listened to the audio lecture series, The First Amendment and You: What Everyone Should Know. Taught by First Amendment scholar, Dr. John Finn, the course explores how the First Amendment, at just 45 words, is the pillar of American democracy and the impact it has on our culture.Right now, you can order from 8 of their bestselling courses– including: The First Amendment and You at up to 80% off the original price! But, this 80% savings is only available for a limited time! Order today: Go to thegreatcourses.com/social

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Bullets • Presented by National Crime Prevention Council & Mid-South Bank • Most identity theft starts with lost wallets • Phishing, vishing, and smishing, Oh my! • Protect your credit report with a PIN number

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• Constitutional scholar, Dr. John Finn explains • Freedom of speech and new media • Hate speech and trolls • Free speech vs. dignity and equality of persons • TheSocialNetworkStation.com/shows/the-social-network-show/

________________________________________ Most of you listening to this podcast are lifelong learners, like me. So I know you’d love The Great Courses, too! I recently listened to their audio lecture series on The First Amendment and You: What Everyone Should Know. Taught by our guest, Dr. Finn, the course explores how the First Amendment, at just 45 words, is the pillar of American democracy… and the impact it has on our culture. Right now, you can order from 8 of their bestselling courses– including: The First Amendment and You: What Everyone Should Know at up to 80% off the original price! But, this 80% savings is only available for a limited time! Order today: Go to thegreatcourses.com/social

You’ve been hearing about the fast-paced, high-growth digital marketing industry; it’s filled with exciting career opportunities. So, I encourage you to visit dmipostgrad.com to download a brochure from the Digital Marketing Institute and find out why studying their Postgraduate Diploma in Digital Marketing is the perfect way to get ahead.

The Postgraduate Diploma is designed, developed and taught by industry experts with knowledge of cutting-edge trends and specialist experience. They have equipped over 10,000 students with the skills and knowledge they need to excel in the digital industry.

Visit dmipostgrad.com and download a brochure for the Digital Marketing Institute’s Postgraduate Diploma in Digital Marketing and start realizing your digital career goals.

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Bullets for Libsyn: • Employers need staff with verified, specific digital skills • Digital Marketing Institute founders analyzed skills needed • DMI is now the leading global provider of digital education • Education developed by DMI adopted by top universities • Even innovators need standards—the digital space is growing up • TheSocialNetworkStation.com/shows/the-social-network-show/

You’ve been hearing about the fast-paced, high-growth digital marketing industry; it’s filled with exciting career opportunities…and salaries. So, I encourage you to visit dmipostgrad.com to download a brochure from the Digital Marketing Institute and find out why earning their Postgraduate Diploma in Digital Marketing is the perfect way to get ahead. The Postgraduate Diploma is designed, developed and taught by industry experts with knowledge of cutting-edge trends and specialist experience. They will help shape you into an accomplished digital marketer with a skillset that covers everything from mobile, social media and search marketing, to digital strategy and planning. To date, DMI has equipped about 10,000 students with the skills and knowledge they need to excel in the digital industry.

Having taught online for various universities for the past nine years, I can personally endorse online education. At DMI, studying online means that you can enjoy 24-hour access to video lectures, downloadable support materials and interactive quizzes, whether you’re using your tablet during your morning commute, your mobile phone on your lunch break, or at home on your laptop or desktop. Study wherever you want, whenever you want, and complete the course at a pace that suits you.

I strongly encourage you, whether you want to secure a new job, move up in your current organization or grow your own business, visit dmipostgrad.com and download a brochure for the Digital Marketing Institute’s Postgraduate Diploma in Digital Marketing and start realizing your digital career goals.

Today’s episode of The Social Network Show is brought to you in part by PulseInsights.com. Pulse Insights collaborates with you to design one-question micro surveys to find out what you most need to know about what your website visitors need from you. Please go to Pulse Insights dot com, take a look, and ask for a demo of how they can help make your current analytics much more valuable!

Even if you had all the digital skills you could ask for, you’d still only have 24 hours a day, so it is great that you have access to millions of creative and professional services from people who can do what you can’t get to via an amazing online services market place, Fiverr.com (two r’s). Say you’re looking for a new logo, help with Internet marketing, search engine optimization, any digital service! Just go to fiverr.com, sign up for free, select from 150 categories of service, and pick your pro. That’s F-I-V-E-R-R dot com. HERE’S YOUR PROMO CODE: theSNS and that will get you 20% off your first purchase. Enter the promo code at the beginning of the payment process to get this great discount.

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• Melissa Westendorf, JD, PhD, of TechnologyWellnessCenter.com• How tech addiction has led some to crime• Legal fallout after years of technology overuse• Teaching moderation from a young age• Easy access to prevention materials• TheSocialNetworkStation.com Today’s episode of the show is brought to you in part by PulseInsights.com. Pulse Insights collaborates with you to design one-question micro surveys to find out what you most need to know about what your website visitors need from you. Please go to Pulse Insights dot com, take a look, and ask for a demo of how they can help make your current analytics much more valuable!

In spite of the numerous challenges the Internet presents, it does mean you now have access to millions of creative and professional services from people who love what they do. I’ll take a moment to explain an amazing online services market place, Fiverr.com. Say you’re looking for a new logo, help with Internet marketing, search engine optimization, any digital service! Just go to fiverr.com (that’s the word five with TWO r’s), sign up for free, select from 150 categories of service, and pick your pro. HERE’S YOUR PROMO CODE: theSNS, (as in “the Social Network Show”!) and get 20% off your first purchase.

Enter the promo code theSNS at the beginning of the payment process to get this great discount. It’s the easiest way to get everything done at an unbeatable value! Find any digital service you need on Fiverr with just one click.

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• Software producers are not currently liable for damages due to sloppy coding • Your unprotected computer can be used to attack your friends’ computers • Getting from caveat emptor to accountability in the software industry • Giving up right to sue for damages is standard in Terms of Service • Suggestions to protect yourself from cyber intrusion (basic computer hygiene)

This episode of the show is brought to you in part by PulseInsights.com. Pulse Insights collaborates with you to design one-question micro surveys to find out what your website visitors need from you. Please go to Pulse Insights.com, take a look, and ask for a demo of how they can help make your current analytics much more valuable!

The Great Courses are fascinating video and audio lectures in a wide variety of subjects… taught by top professors—no assignments, no tests, just listen and learn. I’m on my second time through Professor Rosenzweig’s course, Thinking about Cybersecurity: From Cyber Crime to Cyber Warfare, in which he explains the unique dangers emerging, and the ways we’re learning how to recognize, manage, and reduce these dangers, some of which you are discussing with us today. My listeners can order from 8 bestselling courses on sale at a fantastic discount – including Thinking about Cybersecurity! But, this special offer is only available for a limited time and only through the following site: thegreatcourses.com/Social Please order today!

In spite of the numerous challenges the Internet presents, it can give you access to millions of creative and professional services from people who love what they do. Say you’re looking for help with a new logo, Internet marketing, search engine optimization, or any digital service! Just go to fiverr.com, sign up for free, select from 150 categories of service, and pick your pro. Here’s your PROMO CODE: SNS, (as in Social Network Show!) to get 20% off your first purchase. Enter the promo code SNS at the beginning of the payment process to get this great discount.

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• Study by Bain & Co. reveals many women grads aspire to top management • But hopes and confidence are much lower among women with over two years’ experience • Director Ashley Maria’s new film, Pioneers in Skirts, explores why • As she interviews new hires and women in management

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Libsyn bullets • Bruce Schneier talks about privacy and security • His new book Data and Goliath • The hidden battles to collect your data and control your world • The nonsense of data vs. metadata • Why privacy is not a changeable social norm • The harm ubiquitous mass surveillance does to our society • TheSocialNetworkStation.com/shows/the-social-network-show/

This episode of the Social Network Show was supported in part by PulseInsights.com. Pulse Insights adds a valuable new dimension to your website analytics through one-question micro surveys scientifically designed with you, to find out what you most need to know about your website visitors. Please go to Pulse Insights dot com, take a look, and ask for a demo of how they can help you know what your visitors think.

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• Emerging technologies are outpacing ethics, law, and regulation • Why do we need regulation? • Why are concerns are no longer just the stuff of sci-fi? • What types of regulation would be faster and more flexible? • How can consumer power and liability insurance play a role? • TheSocialNetworkStation.com/shows/the-social-network-show/

The Social Network Show is brought to you in part by PulseInsights.com. Pulse Insights adds a valuable new dimension to your website analytics through micro surveys scientifically designed with you, to find out what you most need to know about your website visitors. Please go to Pulse Insights dot com, take a look, and ask for a demo of how they can help you know what your visitors think.

Are you one of our business listeners who mail and ship stuff? Then I’m sure you’ve thought there’s gotta be a better way than time-consuming trips to the post office or a costly postage meter lease. Ah! Enter stamps.com You buy and print official US postage right from your own computer and printer AND get discounts on postage you couldn’t get at the PO, even if you took the time to get there. With stamps.com you’ll save 50% or more over a postage meter.

Right now, use my promo code SOCIAL for this special offer: a 4-week trial PLUS $110 bonus offer of a digital scale and up to $55 FREE postage. Don’t wait! Go to stamps.com before you do anything else, click on the microphone at the top of the homepage and type in SOCIAL. That’s stamps.com, enter SOCIAL. ________________________________________

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Guest: Josh Ochs—branding expert and author of Light, Bright and Polite • Parents: fourteen might be a good age to go public on social media • Apps to use to build an online portfolio of accomplishment • How to use social media to impress colleges and future employers • TheSocialNetworkStation.com

To our listeners—You can help us make sure our advertisers are those you want to hear from: podsurvey.com/social

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• Journalists as gatekeepers on social media news • Getting your news on Facebook vs. Twitter • Differences among Newspapers, TV, and Online News on social media • Your view of the world: Facebook vs. Twitter • Professional journalists on Facebook & Twitter • TheSocialNetworkStation.com/shows/the-social-network-show/

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LIBSYN BULLETS

Ted Smith of the International Campaign for Responsible Technology (ICRT.co) explains what consumers can do to call the electronics industry to account to lessen the human and environmental costs of producing our favorite devices and operating our favorite online social networks. • Silicon Valley contains the largest concentration of EPA Superfund clean-up sites of toxic contaminants in the nation (29 sites) • Why the electronics industry is far from being clean or green • Your mobile phone contains 60 different metals, many of them toxic • Making one computer chip requires 630 times its weight in fossil fuel and chemicals • Mining accounts for much environmental damage (Animus River toxic sludge from gold mine) • Exporting device assembly to other countries has pushed the cost in human health and life to communities without the ability to protect themselves or their environment • You can read and endorse the Challenge to the Global Electronics Industry bit.ly/challengehightech • Consumer purchasing power is another tool to help right these wrongs • [insert episode link]

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• Social networks: the good, the bad, and the horrifying • Ways in which info tech challenges are not new • Comparing being glued to your smartphone to having your nose buried in a book • Life in a novel isn’t real, but those online or via text are just as real as those around you • Why social network owners are accountable for providing a safe playground • Twitter’s 2014 suspension of accounts promoting ISIS

“This episode of The Social Network Show is brought to you in part by Pulse Insights dot com. Pulse Insights adds a valuable new dimension to your website analytics through micro surveys scientifically designed with you, to find out what you most need to know about your website visitors. You’ll see an example at thesocialnetworkstation.com. Please go to Pulse Insights dot com, take a look, and ask for a demo of how they can help you know what your visitors want."

“I know you’ve heard me promote stamps.com before and I really appreciate their support of this show. Right now is your chance to just TRY IT. If you or your staff spend valuable time going to the Post Office, give stamps.com a try. You won’t be risking a thing and Stamps.com makes mailing and shipping ANY letter, ANY package EASY – Use your own computer and printer to buy and print official U.S. postage. Right now – use my promo code SOCIAL for this SPECIAL OFFER: a No-Risk Trial Plus $110 Bonus Offer – that’s a digital scale and up to $55 FREE postage. The digital scale helps you decide the best class of mail based on your needs and calculates the exact postage needed. I say it’s a no risk trial, but while that is definitely true for you, Stamps.com is willing to take a risk, because if you op-out after your month-long free trial, the digital scale and any postage left is YOURs to keep! Afraid you’ll forget? Just note the end of your trial period on your calendar. That’s what I did with my free trial of Amazon Prime and I’ve already cancelled because I didn’t use it that much. But I suspect you’re going to want to keep Stamps.com at their very reasonable rate.¬ Don’t wait! Go to Stamps.com, before you do anything else, click on the little microphone icon at the TOP of the homepage and type in SOCIAL. That’s Stamps.com, enter SOCIAL.” Show Recap

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• Changes in brain structure after longterm online gaming • When does technology overuse become technology addiction? • What role do family history and genetics play in addictive behavior of any kind? • Why is Cognitive-Behavioral Therapy helpful in overcoming technology addiction? • How is technology addiction similar and different from other addictions?

This episode of The Social Network Show was brought to you in part by PulseInsights.com. Pulse Insights adds value to your website analytics through micro surveys scientifically designed to find out what you most need to know about your website visitors. You’ll see an example at thesocialnetworkstation.com!

One thing I don’t think anyone is addicted is running to the Post Office!! You do whatever it takes to make sure your business runs efficiently but constant trips to the Post Office can get in the way.

With our sponsor, Stamps.com, you’ll be able to spend less time at the Post Office…and more time growing your business

Stamps.com makes mailing and shipping ANY letter, ANY package EASY. And by the way, from our own experience here at SNi, I can tell you that it is very easy to set up, it is not a big hassle. There aren’t a lot of hoops to jump through, the wall isn’t very high to start using this. You use your own computer and printer to buy and print official U.S. postage. The digital scale will do the thinking for you. It calculates the exact postage needed AND helps you decide the best class of mail based on your needs. Join over 500,000 small businesses that use Stamps.com and NEVER go to the Post Office again!

Right now – use my promo code SOCIAL for this SPECIAL OFFER: a No-Risk Trial Plus $110 Bonus Offer – that’s a digital scale that plugs right into your computer and up to $55 FREE postage.

Don’t wait! Go to Stamps.com, before you do anything else, click on the microphone at the TOP of the homepage and type in SOCIAL. That’s Stamps.com, enter SOCIAL.

Dr. Strohman uses Stamps.com for her business and said she will send Dr. J a copy of her book, Unplug: Raising Kids in a Technology Addicted World, using her Stamps.com account, right after the interview.

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Bullets:

·         How adding humor can improve your effectiveness ·         Humor can use the comic, absurd or incongruous ·         Five ways in which humor contributes to your success ·         Why humor is a necessity, not just nice to have

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• Spider Graham interviews Hollis Thomases of ReinventionWorks • Hollis relates her own journey to finding an ideal livelihood as an aggregator and curator of all things reinvention • How to use the many skills acquired in your past careers to forge a new one • A lack of joy in what you do is a strong signal to reinvent yourself • Widespread job dissatisfaction, post-retirement goals, changes in life circumstances at any age all indicate reinvention is relevant to large numbers of people

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• University of Miami School of Law professor, Dr. Mary Anne Franks, discusses the Supreme Court decision of the Elonis case • Mr. Elonis posted “lyrics” to his Facebook page about having his wife killed, wanting to assault her, wanting to blow up a kindergarten, among other wishes. • Disappointing decision dealt with very narrow legal issue • Statute involved was unclear on what constitutes a “threat” – does it depend upon the speaker’s subjective intent, or upon the audience’s fearful reaction? • Why those working to stem domestic violence are concerned about the impact of this decision • Successes of the Cyber Civil Rights Initiative with large high tech firms to voluntary ban revenge porn and with proposed federal legislation

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• Attorney, college instructor, blogger, speaker David Ryan Polgar explains the purpose and planning of #digcitsummit, the Digital Citizenship Summit scheduled for October 3, 2015, at the University of St. Joseph in West Hartford, Connecticut. http://digcitsummit.com • Dr. J expands on the metaphor of cyberspace as the Wild West and notes that it was not a permanent condition geographically, nor will it be technologically. • Mr. Polgar and Dr. J discuss the advantages of breaking down silos, having stakeholders from education, organization leaders, government, parents, educational technology companies, etc., meet and learn what the rest of the world is doing to forward digital citizenship. • How does info tech use impact our creativity? Our critical thinking? Our conversational skills? Those are aspects of humanity worth preserving in spite of the lure of convenience that helps sell info tech, sometimes in toxic doses. • What can over-reliance on algorithms and apps do to creative problem solving?

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Guest, Rob Walch, Vice President of Podcaster Relations with Libsyn

There was a time when E-mail was the new kid on the block. America Online (AOL) was a major player, then anyone could get their own free hotmail.com address. As Erik Qualman mentioned in our recent episode, Customer Service Goes Social, contact with others went from mainly over the phone, to via E-mail. And along came websites—everyone in business, as well as non-profits and governmental offices, incorporated having a website into their normal expectations. It opened up e-commerce, as you could “hang up a shingle” on the world wide web and be open for business. To keep followers apprised and educated, many added channels such as blogs, video on one’s website or on YouTube. And of course, social media now includes a myriad of tools to choose from. Today you will be treated to an update on another medium, one that may become as standard as a website in the coming future and as personal as a video message, but with fewer demands on you, the source, and the consumer. Because, let’s face it, if video is nothing more than a talking head, is it really worth not only your time to produce, but the visual attention it asks for from your audience?

I used to call what we do online radio, but technically, that refers to “terrestrial radio stations”—those that broadcast over the air waves from big towers—that are increasingly adding Internet streaming of their live programming so they can be accessed live, in real time, over the Internet instead of on a radio, or they are uploading broadcast programs to be listened to later, upon demand. That would be “Internet radio.” Whereas the episodes of this show are expressly created to be uploaded to the Internet where you can listen to them at your convenience and on any device. This is a podcast.

So I am embracing the label podcasting. I am a podcaster, and proud of it. There will be many more of us soon. I’m your host Jane Karwoski, and today you will be hearing from Rob Walch, the Vice President of Podcaster Relations with Libsyn/FAB Universal and co-author of the book Tricks of the Podcasting Masters. He loves to help businesses and individuals launch their podcast and teach them how to become successful Podcasters. In addition, he is the host of several podcasts himself! Including podCast411, and Today in iOS. He also co-hosts Today in Podcasting and The Feed: Podcasting Tips for Everyone. You know, I think Rob has found his calling, it is podcasting!!

Congratulations to Libsyn on their new partnership with Spotify. I remember asking one of my college students where teens today hear new music, if not on the pop-music radio stations of yore. And her answer was Spotify. What made partnering with Spotify attractive to Libsyn? Exactly that, the millennials. Libsyn definitely wants to introduce podcast listening to the younger generation and make it a habit throughout their life. Millennials are usually described as born before 2000, or between 15 and 35 years of age—late teens through early adults. During the current beta stage, Libsyn content is now available to about 10% of Spotify listeners in the US, UK, Germany, and Sweden.

Spotify has its own podcast and opened a Libsyn account to get their podcast into Spotify! Although focusing on podcast content especially of interest to millennials, they will eventually open up to virtually all podcasts. In that way, listeners will stay on the Spotify platform rather than go “where everything is.”

Currently, listeners from 35 to 55 seem to generate the majority of podcast downloads. Spotify’s audience is primarily 12 to 35. With an average of 75 million monthly users, the partnership between Libsyn and Spotify doubles the number of potential podcast listeners. Libsyn makes it easy for podcasters to release their content to various destinations such as iTunes, SoundCloud, TuneIn Radio, etc. Although the beta Spotify is for iOS, the Android access will soon be available, which is ...

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The host of The Social Network show, experimental psychologist “Dr. J,” Jane Karwoski, welcomes her guest Erik Qualman to the show. Erik is often called a Digital Dale Carnegie. He is a #1 best-selling author and motivational keynote speaker, having spoken in 42 different countries. His book Socialnomics: How social media transforms the way we live and do business made Amazon's #1 best-selling list for the US, Japan, the UK, Canada, Portugal, Italy, China, Korea and Germany. His work has been featured on almost every media outlet including 60 Minutes, The Wall Street Journal, Forbes and ABC News.

His 2014 book What Happens in Vegas Stays on YouTube is already being adopted by universities and companies for training purposes and was nominated for the Pulitzer Prize. It’s been followed by What Happens on Campus Stays on YouTube.

We’ve seen more and more big brands turning to social media networks to as a way to augment customer service. Erik’s response to the question, “Does that tactic seem to be working?” is that done right, it definitely does work. It provides another access point to the company for the customer. It isn’t about technology; it’s a relationship play. As in cultivating any relationship, hard work goes into it.

Erik compares the turn to social media to the transition from strictly telephone customer service to E-mail. It was seldom a whole-sale turnover, rather a shifting of emphasis. Then and now, there are times when “talking to a real human” is perceived as essential by the customer.

Making the most of those needs, Zappos redirected $40 million earmarked for traditional marketing and put it into customer service. One change was to empower the rep to resolve any issue under $100 without going to their manager. That saved time and reduced customer frustration, but on the other hand, Zappos stopped considering call time as the metric of success and looked at the net promoter score. Thinking of the company as being in the business, not of selling shoes, but of customer service, reps can stay on the phone chatting with customers or finding answers to any question that comes up, whether or not it has to do with the transaction.

One theme Erik brought out was the desire to “surprise and delight” the customer. By scanning social media, companies can capitalize on opportunities. A prime example was when Wheat Thins picked up on a Tweet reading, “Ah! I’m out of Wheat Thins! My life’s officially over!” The company spotted that, found her, and showed up with a pallet of Wheat Thins. The video of the event went viral.

Mr. Qualman has himself surprised and delighted classes he found with hashtag searches that were discussing any of his books. He joins the conversation and offers to ‘Skype into’ the class to discuss the book personally. As a result of such meetings, he realized the need for a campus edition with more emphasis on cyberbullying and sexual harassment to curb both practices. In What Happens on Campus Stays on YouTube!, he also focuses on what to post, rather than on what not to do, helping students build a solid, positive digital reputation.

Many thanks to you, our listener, for joining us for this episode. Please visit 50shows.com, to hear important interviews with, for, and about Women Worldwide with dreams to live! If you are listening by way of iTunes or Stitcher.com, please subscribe. And thank you for telling your friends about The Social Network Show.

Please have fun and be safe, online and off, until we welcome you here again.

Erik Qualman is often called a Digital Dale Carnegie. He is a #1 Best Selling Author and Motivational Keynote Speaker that has spoken in 42 countries. His book Socialnomics was a finalist for Book of the Year from the American Marketing Association and is about how social media transforms the way we live and do business. Socialnomics made Amazon's #1 Best Selling List for the US, Japan, UK, Canada, Portugal, Italy, China, Korea and Germany.

His work has been featured o...

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Do you ever find yourself exhilarated and exhausted by turns? Or maybe delving into seemingly unrelated areas of interest? Those are signs of your creative mind at work! And you may be surprised to learn of the benefits of your unorthodox approach to learning and career.

Today, you’ll be hearing from a Hall of Fame member. The International Adult and Continuing Education Hall of Fame (located at University of Oklahoma) inducted professor Kathy King in two thousand eleven. Professor of Adult and Higher Education at the University of Central Florida in Orlando, Kathy is an award winning author who has published 30 books. Recent ones include Empowering Women through Literacy and The Professor's Guide to Taming Technology, others focus on workplace training and online learning. She is known for her conference sessions and innovative topics and is a popular international keynote and conference speaker, mentor, and professor.

Kathy's areas of research include instructional technology, faculty development, and mentoring. I met Professor King at the Text and Academic Authors Assoc. conference recently. While listening to her presentation there, I realized it was filled with ideas valuable for you, regardless of occupation.The core of Dr. King’s presentation was developing tools to help us meet our goals, whatever they might be. But in terms of setting those goals she emphasized the need to “be who you are as a result of your whole life experience.” That is especially important in the 21st century when the career a young person prepares for through training or higher education may not even exist four years later! What is essential in candidates for any position in any field is flexibility.

It is hard to get rid of the notion that ideally, one finds her niche early, sticks with it, and becomes a recognized expert, if not guru, of the field. I noticed from Dr. King’s CV that her Bachelor’s degree from Brown University was in Biochemistry, followed by a Master’s in theology and missions, a Master’s in adult education, and a doctorate in higher education from Widener University. So she has a number of strands in her life journey, even just looking at her education. Professor King gave us some examples of how earlier interests have been useful, maybe even essential, to later career opportunities.

She applied her early training in biochemistry to mastering technological tools. This is the type of cross-training that must be spelled out in cover letters and given top-billing in résumés or CVs. After researching the organization you will be interviewing with, you can customize your documents to emphasize the life experience that qualifies you for the position.

Like many of us, Dr. King has a lot of different balls in the air. She described some of the tricks and tools she uses to keep them from falling to the floor and rolling off into oblivion. Google calendar can be useful as it can be customized and used across all your devices. Although project management software might be worth the time to master, she enjoys having Excel serve the same purpose. In the interview Dr. King describes how to set up Excel to keep track of a number of simultaneous projects as you move through the steps to accomplishment.

Getting to know and accept your own individual process of writing, or whatever activity your field involves, will help you be the “master of your own universe.” If the timeline you set out proves unrealistic, you simply revise it. When your life consists of many different strands—interest in a wide range of ideas, projects, and so forth—lists and charts help to avoid feeling overwhelmed and helpless in face of the project viewed as a whole.

Dr. Kathleen King of University of Central Florida concludes with inspiring thoughts about attaining a balance in life between accomplishment, health, and activities that nurture your spirit.

Kathleen P. King, Ed.D.  is a Professor of Adult and Higher Education at the University of Central Florida....

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Diane Graber of Cyberwise: No Grownup Left Behind

There’s some fear of the unknown for parents, because their kids are growing up in a world so different from the one they grew up in. Although that was true for an earlier generation or more, dangers seem to have multiplied. Principles of human behavior, though, Diane emphasizes, haven’t changed although the tools available have. Focus on the behaviors, and you won’t have to keep up with every new tool.

Consideration for others, ethical behavior, good manners, need to be modeled by parents even while children are too young to use the tools the parents are using, because little ones are taking it all in. Research shows adults are prone to share personal information online than kids are!

Three things our guest recommends 1. Remember it’s not about the tools, it’s about using them wisely. 2. Be curious about the world kids are living in, especially when they first start using social media, before the door closes in teen years when they are not so eager to have you enter their world. 3. Try the apps out yourself to see what the buzz all about. Your kids can help you learn how.

In teaching the Cyber Civics™ Privacy unit Ms. Graber has her 7th graders read the Privacy Policy of a tool they are interested in using, providing help with the legal terms. In small group discussion the kids go over the policy and voice their reactions to it. “I can’t believe that! That’s not right!” is a common reaction. Some decide they can live without an app that makes unfair demands.

The 3-year middle school Cyber Civics™ curriculum includes in year one, Digital Citizenship, in year two, Information Literacy (how to retrieve, analyze, and use information), and in year three, Media Literacy (how to analyze media messages).

If you’d like to introduce your child’s middle school to the program, contact Diane at cyberwise.org or go to cybercivics.com for a leaflet or free downloads of the actual lessons for one-hour per week of the school year. Her school found that the students’ school scores have risen because so many subject areas are touched upon in the classes and critical thinking skills are being taught. Success depends upon the three communities (teachers, children, and parents) working together, so workshops for teachers and presentations to parents are available.

Front-running apps at present include Instagram and Snapchat. It is important to remind kids that there are a number of ways that Snapchat’s “disappearing” shots can be recorded by others, contrary to the belief that they cannot form part of their digital footprint that stays online. On the plus side, kids can save their ‘snaps’ throughout the day and combine them to form Snapchat stories to tell others about their day. News bits from CNN and National Geographic are distributed to Snapchat users, increasing its value.

It is very important for parents to support and abide by the age requirements of various tools. If you must be 13 to sign up, stick with that and do not let peer pressure or kid pressure coerce you into allowing your children to use the app if they are underage. They will not be protected by the Children’s Online Protection Act (COPA) if they have lied about their age. Furthermore, developmentally children do not typically have the cognitive ability to think ethically before the age of 13.

Diana Graber has long been a producer and marketer of media — including film, video, television, print, and live sports events. Together with her husband, she co-owns Graber Productions, an Emmy-award winning (8 times!) film and video production company. 

In addition to producing the content for CyberWise, No Grownup Left Behind!, Diana is recognized as an expert in “digital literacy.” As Adjunct Faculty of the Media Psychology M.A. program at the Massachusetts School of Professional Psychology (MSPP), she taught “Media Psychology for the 21st Century.” She also developed and teaches a middle-school media literacy program call...

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Can you remember the first time you heard mention of The Cloud? For me it was a TV ad presenting a woman working on family photos—for some reason The Cloud was the answer to all her problems. Since then, this catchy concept has been wholeheartedly embraced by purveyors of convenience. And today almost all electronic goods and services make mention and use of it. But isn’t it an interesting notion! Clouds are light, filmy, puffy, billowy, they are almost immaterial, further perpetuating the illusion that cyberspace is unworldly, not tangible, vague, just out there somewhere in another dimension.

Today you’ll hear about the very physical nature of The Cloud. We will take a journey to the center of the Internet with author Andrew Blum. His writings about architecture, design, technology, urbanism, art, and travel have appeared in numerous publications such as Wired, Vanity Fair, The New Yorker, The New York Times, The Wall Street Journal, The Guardian, Popular Science, and Metropolis, where he is a contributing editor. The book you’ll be hearing about on is called Tubes: A Journey to the Center of the Internet, which has been published globally and translated into ten languages. Mr. Blum has degrees in literature from Amherst College and in human geography from the University of Toronto.

What first got Andrew interested enough in this subject to research and write a book about it? He grew increasingly intrigued about what was real in a tangible, physical sense, about the Internet. Maybe it was the squirrel that nibbled through a cable in his Brooklyn backyard, interrupting his service, who started it all. That was certainly a physical aspect to the Internet! Finally, some time later, he learned that from there the cable went underground to a big brown metal box a few neighbors away to join other cables at a junction box, where they were combined into a few strands of glass (fiber optic cable). This process continued toward a “head-end” where resides a cable modem termination system (CMTS), then toward “master head-ends” and the biggest hubs, of which there are only 12 to 13 on earth!

Who maintains these cable gathering stations where different network companies agree to cooperate with others, their competitors, in a process called “peering”? Network engineers who work in the dark, cold, lonely, concrete world of wire cages containing racks of servers with eerily blinking lights. A few times a year they gather together for face-to-face networking and discussion at NANOG (North American Network Operators Group). They not only have to be great trouble-shooters when something in their network of networks goes wrong, they must be diplomats, negotiating sharing agreements between the competing networks they work for.

At the time of recording, it’s been almost two years exactly since Edward Snowden’s revelations about the extent of eavesdropping NSA has been doing. Before that watershed event, Andrew caught a glimpse of the global and physical nature of the phenomenon. At the central Internet hub of Germany, his guide explained to him that national security “siphoned off” 10% of the traffic passing through it. The information kept going, but was copied to be examined. Although the significance of this information escaped him at the time, he now appreciates that eavesdropping on a mammoth scale has been standard operating procedure for years among a variety of governments.

Throughout Tubes: A Journey to the Center of the Internet, Mr. Blum encounters the small world of giant data centers and the humans who run them. Does it resemble a cloud? One of his guides stated, “This has nothing to do with clouds. It has everything to do with being cold!” “The cloud is a building. It works like a factory.” Not to leave us entirely without romance, Blum concludes, “What I understood when I arrived home was that the Internet wasn’t a physical world or a virtual world, but a human world.”

Andrew Blum is the author of Tubes: A Journey to the C...

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Spider Graham (co-author of Taking Down Goliath: The Digital Marketing Strategy for Beating Competitors with 100 Times Your Spending Power) talks with Jim Meskauskas, Co-founder and Chief Strategic Officer of Media Darwin. Jim helps clients develop an awesome business communication strategy. He is a medialogist who has spent the last 20 years living, breathing and thinking about how to use media to move people to action. From strategy, planning and buying, to measurement, data tech and operations, he’s got it covered! That’s one of the very cool things we can do here at The Social Network Show—bring you a half hour or so of consultation with national, even worldwide, experts at absolutely no cost to you!!

Jim describes large corporate digital advertising as focusing only on data-driven “puzzle problems.” He feels strongly that there is another kind of problem marketing needs to solve: “mystery problems.” By thinking about why media dollars should be apportioned in a particular way, Jim takes a more philosophical approach requiring intelligent interpretation of customers’ motives. He offers the example of working with Dole fresh vegetables. They needed to ask the usual questions: Who are the target audiences? Where do they live? How is it they’re spending their time? But another essential question was, Why is someone going to be interested in this product? The answer may not be rational, as JP Morgan said, people will give two reasons for doing something, “a good reason and the real reason.” Marketers need to reach not for the rational cortex, but for the older part of the brain, the limbic system, if not the old reptilian brain! (In spite of all that, Dole fresh veggies purchasers’ motives came down to health and convenience.)

Spider points out that in contrast to some of the cringe-worthy marketing out there, which forgets that it is addressing human beings, a better approach involves getting people’s attention in such a way as to start a meaningful conversation. Jim emphasizes that better engineering and technology is not the solution to all marketing problems by saying, “All of human behavior can’t be rendered in a machine-readable form….ultimately the reason somebody is doing something [such as marrying for love or for money] is going to matter when you try to persuade them to choose you over someone else.”

Understanding the motives, the reasons why, of those you are hoping to move to a specific action, is crucial in deciding what you will say.

Mr. Meskauskas describes the non-actions of humans, not countable, therefore not data, as marketing or human behavior dark matter. A promising source that can help researchers observe without influencing is the raw social stream. Collecting and filtering social media, although slanted toward positive experiences, tells a more direct story of what is motivating people than traditional means such as diaries or focus groups. The social stream is the biggest of big data.

Jim Meskauskas

WHO AM I? Jim Meskauskas is a co-founder and Chief Strategic Officer of Media Darwin, a consultancy specializing in strategic planning of commercial communicative action. He's a medialogist who has spent the last 20 years living, breathing and thinking about how to use media to move people to action. From strategy, planning and buying, to measurement, data tech and operations.

WHAT I DO. Approach to all problems logically, mixed with a consideration for the fantastical. First, find what kind of problem it is – a puzzle problem, which requires the right kind and amount of data; or a mystery problem, which requires the right interpretive intelligence based on the right experience. Next, subject that conclusion to a zero-based planning process. This avoids the prejudices of the past while accentuating potentialities of the future in a practical framework.

Outside of that, his likes are horror movies, Southeast Asian cuisine, his wife and his cat -- not necessarily in that order. Dislikes are mean ...

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"The Spider Graham Series" with guest, Jeremy Dalnes of PULSE INSIGHTS

Spider Graham (co-author of Taking Down Goliath, veteran digital media buyer, seller, and producer, and long-time digital advertising, sales, and marketing practitioner) talks with Jeremy Dalnes about the myriad advantages of micro surveys in getting to know the visitors to your website, online shoppers, or listeners to your podcast. Dalnes, who recently launched Pulseinsights.com, explains how one-question surveys serve as a trail head, an entry point to huge amounts of data that can be analyzed according to the respondents’ position in the sales funnel.

The response rate to traditional surveys is a microscopic 0.5%. Pulse Insights has achieved from 4% to 17% response rates to single-question surveys, which are not interruptive or obtrusive, thus keeping the experience positive. The person who sees the survey can respond as easily as he or she can refuse, as both take just one click.

A business can adopt “agile learning” about its user base, to better shape content strategy or acquisition strategy. The results of the micro survey can be presented integrated with Google analytics, making access a breeze.

The most intriguing comments by Jeremy Dalnes deal with the importance of emotion as a driver of action. As an example, he cites a pharmaceutical company that included a question about belief—Do you believe this treatment will work?” Belief does not show up in Google or other analytics (except through Pulse Insights), but with it, strategists can see differences in segments and begin to understand potential customers presently in the upper levels of the sales funnel.

Dr. J asked Mr. Dalnes, a graduate of Oberlin Conservatory of Music, about the influence of music on his work. He speaks about the importance of learning to listen to the other members of your ensemble (team members) who absolutely must be listening to each other on performance night. The conductor is the CEO whose work is primarily pre-performance, shaping the sound. The individuals’ execution depends upon practice, but to nail it on performance night they must be listening to each other.

Jeremy Dalnes is Co-Founder of Pulse Insights a customer experience optimization platform that leverages voice of customer data combined with deep industry expertise to create an agile learning environment that drives material improvement in the metrics that matter for our clients.

Prior to Pulse Insights, Jeremy served as Worldwide Director of Digital Strategy for Johnson & Johnson Medical Devices where he led global digital strategy to drive customer engagement and loyalty. Previously, Jeremy was VP of E-Business for Panasonic North America, where he was responsible for all online sales and marketing for Consumer Electronics North America. Originally from Chicago, Jeremy has worked in customer acquisition strategy, PR, and online advertising technology both in California and New York for such innovative and entrepreneurial companies such as Home Decor Products, Consumer Health and Wellness Startup, Zeo and Excite.com.

Jeremy is an active conference speaker having participated in numerous industry conferences including Internet Retailer, Shop.org, & Ad:Tech. He received his bachelor's degree in Technology in Music and Related Arts (TIMARA) from the Oberlin Conservatory of Music.

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Is the younger generation running digital circles around you? Thanks to our expert guests our listeners are familiar with many guidelines for parents, educators, and adults in general, who are confronting the challenges of the digital age. This episode goes one step farther, because Diana Graber of Cyberwise.org has provided mini courses designed to teach you what research has shown to be the six most important Digital Life Skills.

Ms. Graber earned an M.A. in Media Psychology and Social Change, making her an ideal guest for The Social Network Show. She and Dr. J discuss the importance of getting research findings into the hands of the public. When researchers write primarily for other researchers, too often even the most useful information can become cloaked in jargon with which the general reader is unfamiliar. Diana has translated and organized valuable information in bite-sized chunks as certificate modules available at the very affordable price of $8.99. (cyberwisecert.com) In fact, your first course is completely free.

Schools can subscribe to Cyber Civics™ [http://www.cyberwise.org/#!get-the-cyber-civics-program/c10pf ], years 1 and 2, to provide curriculum in digital literacy training to middle school educators.

Asking children to show you how to use the social apps they are fans of is a great way not only to learn the ropes, but also to establish the custom of being where your kids are, before they reach the teen years when they are may not be so eager to communicate. Diana observes that the frontal lobe, source of judgment, may not completely develop until the age of 25! She notes other developmental milestones that will help you appreciate the opportunity, as well as the challenge, information technology presents.

Diana emphasizes that behavior is far more important that the particular digital tool-du-jour. Although new tools appear almost daily, behavioral principles are evergreen, carrying over from one app to the next!

Diana Graber has long been a producer and marketer of media — including film, video, television, print, and live sports events. Together with her husband, she co-owns Graber Productions, an Emmy-award winning (8 times!) film and video production company. 

In addition to producing the content for CyberWise, No Grownup Left Behind!, Diana is recognized as an expert in “digital literacy.” As Adjunct Faculty of the Media Psychology M.A. program at the Massachusetts School of Professional Psychology (MSPP), she taught “Media Psychology for the 21st Century.” She also developed and teaches a middle-school media literacy program called Cyber Civics™. A regular contributor to The Huffington Post and many other publications, she is tapped often by the media (TV/radio) to comment on tech topics.

She has a B.A. in Communications Studies from UCLA, an M.A. in Media Psychology & Social Change from Fielding Graduate University/UCLA and was a finalist for the NAMLE Research Emerging Scholar Award for her paper,  New Media Literacy Education. Her Cyber Civics program was recognized as an "Innovation in Education" finalist by Project Tomorrow and the O.C. Tech Alliance. She serves on the boards of the Journey Foundation and Wheels4Life and resides with her husband and two “digital native” daughters in Capistrano Beach, CA.

You can connect with Diana on LinkedIn

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Jayne (J. A.) Hitchcock is one of many individuals giving their all in the grass-roots, front-line effort to help children and teens cope with cyber abuse. Jayne heads up Working to Halt Online Abuse (haltabuse.org and haltabuseKTD.org) to give not only advice, but hands-on free assistance to adults, as well as kids. Jayne passes on a steady stream of great tips for cyber citizens via Twitter (@Netcrimes) and is joined by her Siberian Husky (@Cybercrimedog) in visits to schools (and on Twitter!).

Dr. J reviews with Jayne her longtime involvement starting with legislation addressing E-mail abuse after being targeted herself, back in 1997. Since then, she has worked continually to help train law enforcement in how to deal effectively and considerately with reports of cybercrime. As J. A. Hitchcock, she has turned her talent as an author to the subject as well. You can read her 2006, second edition, of Net Crimes & Misdemeanors: Outmaneuvering Web Spammers, Stalkers, and Con Artists (with a Foreword by Vint Cerf) and from 2013, True Crime Online: Shocking Stories of Scamming, Stalking, Murder, and Mayhem, which are discussed in our interview.

Ms. Hitchcock explains how Phoebe, "The Cyber Crime Dog", has especially enabled discussion with early elementary school students. Problems online and with smart phones have become more of a problem for that age group in recent years, as online safety training has been aimed at older kids and teens for the most part. But Phoebe had developed cataracts, threatening to limit her participation in cybercrime fighting. Jayne and Dr. J discuss what needed to be done and the help Phoebe’s supporters can offer to offset the high cost of her eye surgery through www.gofundme.com/v5z4sg

Although mass media and social media are great ways to increase awareness and educate the public, one-on-one, face-to-face work such as done by Jayne, and other guests on The Social Network Show, such as Darren and Beth Laur (@crimefighterguy), Rich Guerry (@RichardGuerry) and Carol Todd (@c_todd).

Jayne A. Hitchcock is an author and cyber bullying and cyber crime expert. She volunteers with the U.S. DOJ Office for Victims of Crime, the National Center for Victims of Crime, and law enforcement agencies worldwide. She has worked tirelessly with legislators in the drafting and passing of many of this country's Internet laws.

As president of WHOA (Working to Halt Online Abuse) at haltabuse.org and WHOA-KTD (Kids/Teens Division) at haltabusektd.org, Jayne continues a mission to educate adults and children in online safety.

Jayne conducts law enforcement training for local, county, state, military and federal agencies. Her speaking schedule on cyber crime and cyber bullying includes elementary/middle/high schools, universities and colleges. She also lectures at libraries, conferences, and corporations. She has been featured on Swift Justice, America's Most Wanted, 48 Hours, Good Morning America, Cosmopolitan and TIME magazines, and local, national and international newscasts, and was selected by Lifetime TV as their "Champion For Change."

Jayne's eighth book, Net Crimes & Misdemeanors 2nd edition, covers just about anything that can happen online and how to stay safer (netcrimes.net). Jayne's ninth book, True Crime Online: Shocking Stories of Scamming, Stalking, Murder and Mayhem is now available (truecrime-online.com). She is also on the editorial board of the International Journal of Cyber Crimes and Criminal Justice. She is a member of Operations Security Professionals Society, Sisters In Crime (national and New England), Maine Writers & Publishers Alliance, National Rifle Association (Life Member), The American Legion, and 3rd Marine Division Association (Life Member).

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With national concern about the relationship of police and the communities in which they work, The Social Network Show welcomes another episode of the National Crime Prevention Council Series that discusses this issue. Co-host Michelle Boykins, Senior Director of Communications introduces her guest, Sue Rahr, Executive Director of the Washington State Criminal Justice Training Commission and a former Sheriff in King County, Washington.

Sue tells us how important the current national conversation about the relationship of the police and communities, is for the future. She is positive that the new police recruits will change the culture of the police departments because of the current training they are getting and the use of social media to enhance communication about crime. Much of the discussion in today's show was about a report that Sue wrote with a colleague titled, From Warriors to Guardians: Recommitting American Police Culture to Democratic Ideals. The report indicates that law enforcement has drifted off course in building close ties to community members and that the "tough on crime" and "zero tolerance" stance in police departments has had unintended consequences that are not good. Listen to the show to hear about the tough decisions that police officers have to make and what Sue thinks needs to be done to improve community policing.

Susan Rahr, Appointee for Member, President’s Task Force on 21st Century Policing

Susan Rahr is Executive Director of the Washington State Criminal Justice Training Commission, a position she has held since 2012.  From 2005 to 2012, she served as the first female Sheriff in King County, Washington.  Ms. Rahr spent over thirty years as a law enforcement officer, beginning as a patrol officer and undercover narcotics officer.  While serving with the King County Sheriff’s Office, she held various positions including serving as the commander of the Internal Investigations and Gang Units, commander of the Special Investigations Section, and Police Chief of Shoreline, Washington.  Ms. Rahr received a B.A. from Washington State University.

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Are you concerned about the police involved shootings and the reactions of the communities around the country? Welcome to another episode of the National Crime Prevention Council Series with Co-host Michelle Boykins, Senior Director of Communications and her guest, Chief Gary MacNamara from the Fairfield Connecticut Police Department.

Chief MacNamara addresses this issue and explains the difference between traditional policing and community policing. In this episode, you will hear about how he believes the police departments can rebuild rapport with communities, even those that have had a long standing history of bad relations. Chief MacNamara also shares with us what he learned about community relations after being a first responder to the Sandy Hook Elementary School shooting and shares his thoughts on the pros and cons of using body cameras.

Chief Gary MacNamara

B.S. Law Enforcement Science - University of New Haven, Connecticut

Masters Degree in Public Administration - University of New Haven, Connecticut

Chief MacNamara is a 22 year veteran of the Fairfield Connecticut Police Department, starting as a patrol officer in 1988. There he served as a Field Training Officer and was temporarily assigned to an Auto Theft Task Force. He has served the department as a Detective, Detective Sergeant, Lieutenant, and Captain. He has recently been serving the department as Deputy Chief. His duties include overseeing the Field Services Division of the Fairfield Police Department, covering patrol, investigations and Special Services. In the past he has overseen the Emergency Response Team, Hostage Negotiators, Training Unit, Internal Affairs, Accreditation and Public Information.

In 2002, he was the lead negotiator at Fairfield University where he successfully negotiated the release of 27 students and a professor held hostage on the campus, by a subject claiming to possess an explosive device. That same year, 2002, MacNamara was a Fairfield County Hero Award nominee for courage, dedication and commitment to Public service, and Police officer of the year for the Bridgeport Exchange Club.

Chief MacNamara has taught in the area of Critical Incident Response, as well as Interview and Interrogation techniques, auto theft, internet safety for both children and parents as well as in the areas of school violence and hostage negotiations, sharing his experiences during the University incident. MacNamara is a 2004 graduate of the FBI National Academy (219), as well as a 2009 graduate of the FBI LEEDS Session #61. He is also an adjunct professor at POST University.

He was also a former journalist for the Justice Journal where he wrote a monthly column called "What if. ", and has appeared as the co-host, with Lt. Perez, of a local public access television series “Just the facts”. He has also appeared on the NBC Today Show, Geraldo Show, MSNBC Live, Dateline NBC and the Line-up on Fox News.

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The Boston Red Sox named clinical and social psychologist Dr. Englander Most Valuable Educator of 2013 because of her work in technological aggression and how it interacts with peer abusiveness in general. She was the Special Editor for the Cyberbullying issue of the Journal of Social Sciences, and has authored about a hundred articles in academic journals and books. She is a frequent guest on The Social Network Show.

For this episode, Dr. J asked Professor Englander to sketch out the important issues parents face with regard to technology as their child grows. Even when your child is still an infant or toddler, it is helpful to think through what your family policy about “screen time” should be. The first thing to consider is one’s own use of screens, be they computers, smart phones, tablets, or even television. Dr. Englander explains why info tech can impact human development, even at or perhaps especially at, a very young age. What exactly are babies and toddlers missing out on if parents are interacting with their devices, rather than with their child?

As children enter school age, parents might ask, “Is there a particular age when I should let my child have a smart phone?” Dr. Englander says there is no other question she is asked as often as that one! She explains the factors to consider, including a surprising one dealing with family economics. And adolescence, of course, raises many info tech issues, and they are also discussed in this episode.

Elizabeth Kandel Englander is a professor of psychology and the founder and director of the Massachusetts Aggression Reduction Center at Bridgewater State University, which delivers anti-violence and anti-bullying programs, resources, and research for the state of Massachusetts. She is the author of the book, Bullying and Cyberbullying: What Every Educator Needs to Know (Harvard Education Press; October 2013).

Learn more about Dr. Englander on her website.

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Ireland’s economy was hit hard by the global financial crisis of 2007-08 and entered into economic depression in 2009. By 2012, unemployment reached 14.6%. (http://en.wikipedia.org/wiki/Post-2008_Irish_economic_downturn)

In this interview with Jim Nico and Dr. J, Joanna Murphy, Chief Operations Officer of ConnectIreland, explains the effort to capitalize on the connections of 70 million persons of Irish heritage living abroad, the Irish diaspora, in getting Ireland back to work. A passionate proponent of the program, Ms. Murphy describes the creation of jobs through the participation of “connectors.” Anyone can register as a Connector on the website “ConnectIreland, our country, your opportunity”. If a business the Connector refers to ConnectIreland creates jobs in Ireland, the Connector can receive a reward of €1500 per job.

Joanna’s enthusiasm is contagious as she speaks of rolling out the figurative red carpet for visitors who come to Ireland to explore the possibilities of setting up shop. The Irish government has gone all out to favor “a green light over red tape.” This intriguing leverage of a worldwide social network among those of Irish heritage highlights the value of cooperative effort among government, non-governmental agencies, and grass roots participation of persons-with-something-in-common around the world.

Joanna Murphy is the Chief Operating Officer of ConnectIreland – an incentivised referral programme appointed by IDA Ireland to deliver the Succeed in Ireland Initiative.

She is responsible for ConnectIreland’s brand development and strives to extend its reach through partnerships with leading global organisations, such as GAA, DAA and many more.

A business development specialist, Joanna leads ConnectIreland’s international marketing growth and has worked on countless successful marketing campaigns since being appointed as COO.

Prior to joining ConnectIreland as Project Manager in 2013, where she quickly rose through the ranks, Joanna was Managing Director at two highly successful business entities, Protherm Thermal Insulation Solutions and MLCS, which she established and subsequently sold.

Her passion and enthusiasm for the ConnectIreland model is matched only by her invaluable experience in the Irish business market and she has been prominent in furthering links among the Irish, at home and abroad.

Joanna holds a first class honours degree in business studies from the Irish Management Institute.

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For this interview, Dr. J asked Professor Katie Davis of the University of Washington Information School about her two upcoming studies funded by federal grants. The common theme is that learning takes place in lots of places, not just in school classrooms. They have a lot of fun discussing these ideas!

One place that is a center of learning for the whole community is the public library. Accessing information is key to learning. Now that information is more often sought online than in books, libraries are reinventing themselves as places of digital learning. Katie’s grant will allow her to help librarians incorporate digital media into their work with youth so that young people’s learning at school and with peers is supported by learning they experience in libraries. She will be funded by Institute of Museum and Library Services (IMLS), through the Laura Bush 21st Century Librarian Program.

Dr. Davis wrote The App Generation: How Today’s Youth Navigate Identity, Intimacy and Imagination in a Digital World along with Howard Gardner when she was at the Harvard Graduate School of Education. A project examining the issue of identity will be supported by an additional grant for five years by the National Science Foundation. To cultivate an identity that includes STEM (science, technology, engineering, and math) skills and interests, Katie will develop and test a digital badge system in conjunction with Seattle’s science-based afterschool program. Similar to physical badges worn on a sash by members of youth groups, digital badges are a way to provide formal recognition for learning that often occurs informally in the company of peers, often working on computer-based activities. Incorporating them into the classroom would appeal to the interests, goals, and everyday technology use of students. A systematic progression of badges will provide validation of learning that can be included in applications to college or jobs. Professor Davis explains the exciting potential of such a system that would also make clear the skills required to earn a particular badge.

Dr. Katie Davis is an Assistant Professor at The University of Washington Information School, where she studies the role of digital media technologies in adolescents’ academic, social, and moral lives. She also serves as an Advisory Board Member for MTV’s digital abuse campaign, A Thin Line. Prior to joining the faculty at the UW iSchool, Katie worked with Howard Gardner and colleagues as a Project Manager at Harvard Project Zero, where she was a member of the GoodPlay Project and Developing Minds and Digital Media Project research teams. In addition to publishing and presenting her research in scholarly venues, Katie regularly shares her work with parents, teachers, business leaders, and policymakers in an effort to build connections between research and practice.

Katie is the co-author with Howard Gardner of The App Generation: How Today’s Youth Navigate Identity, Intimacy, and Imagination in a Digital World, which was published in October 2013 by Yale University Press. The book represents a synthesis of the research that Katie conducted with colleagues on the Developing Minds and Digital Media Project and the GoodPlay Project at Harvard Graduate School of Education. Drawing on interviews with young people, focus groups with the adults who work with them, and comparative analyses of youth’s artistic productions from 1990-2011, the book explores how today’s “digital youth” are different from the youth who grew up in a pre-digital era.

Links

The App Generation Digital Youth @ UW iSchool Harvard Project Zero

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Dr. J’s guest co-host Spider Graham invited Kevin M. Ryan to join in discussing the book they wrote together, Taking Down Goliath: The Digital Marketing Strategy for Beating Competitors with 100 Time Your Spending Power. Listening to this show is a great way to get to know the authors of this book, which begins with some goal clarification work to lay the basis for developing strategy and learning the tactics of using particular digital tools.

Kevin explains his desire to write a cross-disciplinary, holistic guide for small businesses in contrast to the many narrowly focused marketing books that were readily available. By emphasizing overall strategy and providing many examples, the book makes it possible to see where the various digital channels can play a role in marketing within a limited budget.

Because of the Internet, anyone can now engage with potential customers, finding out what their needs and interests are. It is no longer necessary to have deep pockets to film an infomercial—YouTube is available. You can invite viewers to let you know by posting comments what they think of your message. Because of search engines and alerts, you can find almost anyone commenting about your product or service and respond to comments, whether they be positive or critical. Personal interaction takes time but is an excellent way of fostering “organic growth.”

While Goliath-like companies can spend fortunes reaching wide, general audiences, the Davids use shrewd reasoning to identify a small target and deliver precisely aimed, individually tailored messages. And that is where digital marketing excels.

Kevin Ryan founded the strategic consulting firm Motivity Marketing in April, 2007. Kevin is known throughout the world as an interactive marketing thought leader, particularly in the search marketing arena. Today’s Motivity is a group of professionals  focused on thought leadership, innovation and exacting tactical execution in a modern digital advertising agency environment.

Over decades in the business, he formerly has served as global content director for Search Engine Watch and Search Engine Strategies, VP, Interactive Media for the Interpublic Group agency. Wahlstrom Interactive, and CEO of Kinetic Results, an Advertising Age Top 20 search engine marketing firm. Directly feeding our marketplace intelligence, Kevin has published hundreds of articles on search and interactive marketing in industry publications such as Advertising Age, iMedia, MediaPost, ClickZ and Search Engine Watch. His insights are universally acknowledged as best in class by marketers everywhere.

His former client roster and personal case history includes market-leading brands Rolex Watch, USA; State Farm Insurance; Farmers Insurance; Minolta Corporation; Samsung Electronics America; Toyota Motor Sales, USA; Panasonic Services; and the Hilton Hotels brands.Widely quoted and recognized as an industry expert, Kevin has appeared often in our most trusted news outlets: ABC, CNN, The Associated Press, Wall Street Journal, USA Today, New York Times and numerous others.   Rob ‘Spider’ Graham is a 20 year veteran of the digital media buying, selling and production industries and is currently the CEO of Trainingcraft, LLC, a company providing digital advertising strategies, marketing and sales consulting and training solutions to publishers and advertisers. They provide industry leading training specifically for publisher sales teams through their CertifiedSalesTraining.com site and have just recently rolled out a training and education community for digital marketers and advertisers at spidergraham.com.

Spider is an expert on many areas of digital advertising and marketing including interactive marketing, digital media sales, audience targeting and programmatic media selling and buying.

Rob has over 20 years of experience designing and creating digital advertising and marketing materials-education and training products; he has spent 18 years as an adjunct Unive...

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The Social Network Show welcomes you to the first episode of The Spider Graham Series.

Much has been said about getting to know your target audience by listening to social media conversations before using the channel to offer a product or service. But how do you accomplish that?

Rob “Spider” Graham is a twenty-year veteran of digital media buying, selling, and production. He is CEO of Trainingcraft LLC, a company he founded to train and consult with publishers and advertisers with regard to digital advertising, marketing, and sales. In this interview, he shares highlights from Taking down Goliath: Digital marketing strategies for beating competitors with 100 times your spending power with you and Dr. J.

The goal is to create opportunities to start conversations that are about your audience and not your brand by • carefully analyzing needs and interests that characterize your ideal or potential customers, you can search for conversations revolving around those topics. You might respond to blog posts with a comment or join a Twitter conversation in real time. • offering your audience unique or exclusive content or information • creating forums (blog, webinars, articles, etc.) that allow you to speak directly to the needs and interests of your prospects and customers • giving your prospects a forum where they can interact with you.

Spider will return with Kevin M. Ryan, the co-author of Taking down Goliath: Digital marketing strategies for beating competitors with 100 times your spending power.

Rob ‘Spider’ Graham is a 20 year veteran of the digital media buying, selling and production industries and is currently the CEO of Trainingcraft, LLC, a company providing digital advertising strategies, marketing and sales consulting and training solutions to publishers and advertisers. They provide industry leading training specifically for publisher sales teams through their CertifiedSalesTraining.com site and have just recently rolled out a training and education community for digital marketers and advertisers at spidergraham.com.

Spider is an expert on many areas of digital advertising and marketing including interactive marketing, digital media sales, audience targeting and programmatic media selling and buying.

Rob has over 20 years of experience designing and creating digital advertising and marketing materials-education and training products; he has spent 18 years as an adjunct University professor teaching over 100 digital media development, online marketing, media buying and ecommerce business courses at the University of Massachusetts, Harvard University and Emerson College; Rob has over 12 years online course development; he has been a speaker at over 100 different digital marketing conferences and venues ; he is experienced in Rich Media advertising and audience targeting; he is the Author of Advertising Interactively, Fishing From A Barrel, Going Native and Co-author of Taking Down Goliath: The Digital Marketing Strategy for Beating Competitors with 100 Times Your Spending Power. He has over 8 years as a monthly columnist for ClickZ.com covering Streaming and Rich Media technologies, Behavioral Targeting strategies and technologies and targeted media buying; and Rob is presently a columnist for BizJournals.com covering online business and digital marketing best practices for small businesses.

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Michelle Killebrew is a “social optimist.” In this episode of The Social Network Show, she speaks with listeners about her conviction that social technology is helping us be more human, rather than less, as many fear.

Ms. Killebrew leads customer-centered marketing strategy for Social Business at IBM. Since earning a BS in Economics at Santa Clara University in the heart of Silicon Valley, Michelle has worked in IBM’s Enterprise Marketing Management division, thoroughly integrating Coremetrics analytics into campaigns. She then headed up IBM’s World Wide go-to-market and demand generation organization in the Smarter Commerce initiative. Now she is refining the definition of social business and creating research-based content to guide businesses in embracing it.

Together Michelle and Dr. J discuss whether engagement with online communication seal us off from genuine face-to-face relationships. Whether we are inclined toward optimism or skepticism, it is important to realize that technology can be used for good or ill. Public engagement in debate and analysis of the issues involved, such as privacy, security, social skills, and human empathy, is crucial, while apathy and defeatism is a worse enemy than any of the threats technology presents.

Michelle Killebrew’s talk on this subject, delivered at TEDx, University of Nevada in Reno, can be watched on YouTube and you can visit her website to learn more about Michelle.

Michelle Killebrew is passionate about marketing, especially innovative online marketing strategies that deliver a superior brand experience - from initial acquisition through to loyal customer - and increase growth and profitability. She currently leads the go-to-market strategy for IBM Social Business, where her team focuses on messaging and solutions that define social business and demonstrate how organizations can embrace this next information revolution in the workforce. Previously, she headed up the worldwide go-to-market and revenue-bearing demand generation campaign strategy for IBM's new Smarter Commerce initiative, where her team was responsible for marketing B2B/commerce and enterprise marketing management solutions to meet the needs of the empowered customer. Michelle has over 15 years of high-tech marketing and holds a B.S. in Economics from Santa Clara University.

You can connect with Michelle on LinkedIn and read her recent articles on ClickZ

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McGruff the Crime Dog is all about preventing crime, including keeping your home safe. McGruff’s human, Michelle Boykins, National Crime Prevention Council’s Senior Director of Communications and Dr. J discuss what to look for in home security systems, many of which are connected to you via the Internet.

Joining them is Jay Stuck, Chief Marketing Officers and Executive VP of Sales for Secure Watch 24 Security Solutions (SW24 Security Solutions).  An innovator in technology-based security services, the company was founded in 2004 by veteran law enforcement professionals. Some of the points you will learn about include:

Common sense low tech prevention How home monitoring has changed in the past five years allowing you to connect remotely to your home as an example of IoT, the “Internet of Things” Efforts reliable installers make to ensure proper operation before they leave your home Practices you can count on from reputable home security companies Features to look for if you are going to do it yourself Online sources for DIY security equipment such as ProtectAmerica.com http://Simplisafe.com www.frontpoint.com The importance of reducing false alarms Several ways SW24 has contributed to the public good by collaborating with NCPC

Jay Stuck, is the Executive Vice President, CMO of Secure Watch 24 Security Solutions.  Jay is an award-winning marketing and sales professional with more than 30 years’ experience in consumer and business-to-business sales, advertising, sales promotion and media relations. In addition to managing several of SW24’s sales programs, Jay is charged with spearheading SW24’s penetration into new vertical markets, enhancing its brand recognition and managing the SW24 corporate profile across all advertising and social networking media. He formerly served as Vice President, Residential Sales for Guardian Protection Services in Pittsburgh, PA. Jay was also responsible for all worldwide marketing for ADT for 10 years as VP, Global Brand Marketing and Communications. He was awarded Sales Leader of the Year by Honeywell/First Alert in 2009 and 2010. He is also currently a member of the Executive Committee of the Board of Directors of the National Crime Prevention Council.   A veteran of hundreds of interviews, including an appearance on Fox News, Jay is a frequent speaker at security industry conferences such as ESX and ESA.

You can connect with Jay on LinkedIn

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The Social Network Show presents another episode of "The Anything Digital Series", with Michael Theodore, Senior Vice President, Learning and Development and General Manager of the Interactive Advertising Bureau (IAB) Education Foundation and his guest, Joanna Bloor, the former Vice President of Sales Operations and Advertising Operations at Pandora Radio and currently the Strategy Lead and Board Member at Leading Women in Technology.

Between 2010 and 2015 the way we listen to audio content has changed. We are not just turning on the radio in the car but instead listening to music, news, talk shows etc. online, especially on our smartphones. Joanna Bloor has been right in the middle of this digital transformation. In this episode, you will hear about:

The advantages of listening to digital audio content Some insight into how companies like Pandora know what to offer to consumers If this is the end of terrestrial radio The growth of the podcast

With nearly two decades of experience in digital, print, broadcast radio and broadcast television, Joanna Bloor is a veteran of the media space. Her experience encompasses Sales, Sales Management, Operations and Advertising technology. In her leadership role Joanna built the Advertising Operations team and scaled the team and systems while preparing them for a successful IPO from $100M annual revenues to over $700M annually in less than 3 years. Joanna has worked with both start-ups and established organizations within the technology, online media, restaurant and retail sectors. Successfully leveraging early successes in sales and management, Joanna has become a nationally recognized expert in advertising operations. Excellent operational, analytic, and financial skills allow her to deliver top notch, strategically significant process system design and implementation while working with all players from coordinator to executive.

Joanna is a member of Hipower, a select group of women corporate leaders focused on accelerating member’s leadership roles from professional success to wide-ranging significance. Hipower is organized under Leading Women in Technology, dedicated to unleashing the potential of professionals who advise technology businesses and executives.

Joanna presents frequently on a wide range of topics related to the advertising operations industry. As someone who works daily with young, energetic and ambitions Millennials, Joanna speaks passionately about how to guide this new generation of workers and get the very best out of them. “They can create magic if you ask the right questions and provide appropriate structures.”

You can connect learn more about Joanna on her website

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The Social Network Show presents another episode of "The Anything Digital Series", with Michael Theodore, Senior Vice President, Learning and Development and General Manager of the Interactive Advertising Bureau (IAB) Education Foundation.

"Wearable technology?" Are you one of the almost 3 million people who went out on April 10th and bought an Apple Watch? Michael Theodore tells us that the Apple Watch and other smart watches are part of the much bigger technology of "wearables" (watches, e-Textiles-devices being sewn into fabric or shoes, etc). Listen to Michael tell us why the Apple Watch is such a big deal given that it is not the first "smart" watch on the market; what exactly does the Apple Watch do that other smart watches do not do; and what wearable technology is coming in the future. (By the way, the definition of Cyborg from Wikipedia: A cyborg (short for "cybernetic organism") is a theoretical or fictional being with both organic and biomechatronic parts.)

Like many digital immigrants, Michael started his career in traditional media, with a 15 year stint in local and network television news and radio. After graduating with an MBA from Harvard, he worked as a management consultant in Arthur D. Little’s Media and Entertainment practice. That led to his introduction to the Internet, upon which he served as GM at both CitySearch and Kozmo.com. For the past 12 years he has served in a variety of senior management positions with industry trade associations, including the New York New Media Association, Connecticut Technology Council, and the Interactive Advertising Bureau, where he is currently Senior Vice President, Learning and Development and General Manager of the Interactive Advertising Bureau (IAB) Education Foundation and is responsible for the Digital Media Sales Certification program and professional development workshops.

You have the chance to win $100 for answering this survey (of course, you will have to answer the first question to qualify). This survey will let us find out more about our listening audience so we can target our shows for you. Please take this very short survey for us. The first question is OPTIONAL. Thanks from the staff of The Social Network Show:  http://survey.libsyn.com/thesocialnetworkshow

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Please help us find out more about you by taking the survey and be entered in the drawing to win $100. See details below.

The Social Network Show welcomes Melanie Kraintz, Social Media Channel Strategist at Cisco Systems to the April 23, 2015 episode where she tells us about the advantages of using video as a marketing tool for businesses and causes.

Video has proven more effective than print and is shared more than text, making it more social. Melanie shares the unbelievable statistics on YouTube uploads and visitors and explains the best uses of YouTube. You will not want to miss her tips on what makes the best marketing videos. And, most importantly, how do you get your video found on YouTube and other platforms. Her tips include; how to do the best title, the best description, and the best thumbnail that will get you the best search engine optimization. Another tip is to check out Wordtracker.com to find out what words are searched the most.

Melanie Kraintz is a Social Media Channel Strategist for Data Center and Software Defined Networking (ACI) and is part of the Global Social Media Marketing Team within Corporate Marketing at Cisco Systems. Melanie manages the channel strategy for all things Data Center leveraging Twitter, Facebook, Google+, LinkedIn, YouTube, SlideShare, blogs, and much more. Although Melanie joined Cisco in September, 2014, she has worked in high tech content development and the execution of digital marketing strategies to drive web traffic and build community among audiences around the world for Microsoft, AT&T and T-Mobile in the past 14 years.

Melanie graduated from Central Washington University with a double major in Public Relations and Video Production. Melanie also has a double minor in Mass Communications and Advertising.

Melanie hails from Monroe, Washington (Seattle area) and enjoys all things outdoorsy including hiking, camping, and running. In her spare time you can find her playing with her Shih Tzu/ Yorkie puppy or planning a future getaway with her husband of seven years to a beach in a remote location.

Melanie is passionate about video and social media, so don’t hesitate to ask any questions you may have.

You can learn more about Melanie on her website and the Cisco Blog

You have the chance to win $100 for answering this survey (of course, you will have to answer the first question to qualify). This survey will let us find out more about our listening audience so we can target our shows for you. Please take this very short survey for us. The first question is OPTIONAL. Thanks from the staff of The Social Network Show:  http://survey.libsyn.com/thesocialnetworkshow

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Please help us out and take the very short survey listed at the bottom of this post.

The Social Network Show welcomes David Ryan Polgar to the April 16, 2015 episode.

David Ryan Polgar, attorney, educator, Communication Director at Copilot Family, contributing writer to The Good Men Project and TechEthicist defines the term "overplugged", meaning so plugged into technology that you may not have a good handle on life. Dr. David Greenfield at The Center for Internet and Technology Addiction and David Ryan Polgar broach this topic on the website Overplugged.org.

In this episode you will hear more about what the constant use of communication technology does to our thinking ability; why stepping away from technology and deep thinking are important for creative thinking; why it is ok to be bored; and is there a dopamine and "technology feel good" connection.

Also, check out David's recent article, Is Your Family Overplugged? Time for Tech Balance on drgreene.com.

David Ryan Polgar is not your regular tech guy. With a background as an attorney and educator, he digs below the surface to examine our tech use from an ethical, legal, emotional, and sociological perspective.

A frequent speaker and featured in major media publications (Boston Globe, Financial Times, SiriusXM, Forbes), Polgar has given two TEDx talks—the most recent was an exploration of post-death communication. He is also a contributing writer to The Good Men Project and the Communications Director at Copilot Family (www.CopilotFamily.com), a startup aimed at helping parents and educators with guiding children’s tech use. He commonly discusses issues surrounding digital citizenship and ways to positively use tech to improve the human experience.

You can learn more about David on his website David Ryan Polgar

Here are a few more links to check out:

Positive Digital Footprint: http://youtu.be/DeoB6rzwcDU

How to be Human (The Good Men Project): http://goodmenproject.com/ethics-values/human/

Mental Obesity (TEDx): http://youtu.be/g2pre2xnA1M

Are We Overplugged?: http://www.forbes.com/sites/francesbooth/2014/10/15/are-you-overplugged-interview-with-david-ryan-polgar/

Digital Diet TV interview (from Mad Life with Andrew Shue [CafeMom; Times Square]: http://bcove.me/ti398j8z

We would like to find out more about our listening audience so we can target our shows for you. Please take this very short survey for us. The first question is OPTIONAL. Thanks from the staff of The Social Network Show:  http://survey.libsyn.com/thesocialnetworkshow

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The Social Network Show welcomes Rob Walch, Vice President of Podcaster Relations at Libsyn to the April 13, 2015 episode.

First, a request for our listeners. We would like to know a little more about you. Libsyn, the podcast hosting site where this show is hosted, provides a survey at the following link:  http://survey.libsyn.com/thesocialnetworkshow. Please help us out and take a minute to fill out this survey.

Rob Walch, the Vice President of Podcaster Relations at Libsyn explains what having a podcast does that other forms of communication do not provide. Podcasting can be everything from a hobby to a marketing tool for a business. There are 400 million blogs and only 200,000 active podcasts. Rob explains the advantage of having a podcast as an adjunct to your business, for example as a marketing tool. He also shares a few hints on how to grow your audience and the traits of successful podcasters.

Rob Walch is the Vice President of Podcaster Relations at Libsyn.  Prior to joining Libsyn in 2007, he was President and founder of podCast411, Inc. Rob is also the co-author of the book, Tricks of the Podcasting Masters and was the editors pick as a Top 10 Reference Book for 2006 by Amazon.com. Rob has been listed as the 5th most influential person in podcasting according to the book, Podcasting for Dummies. He has consulted on podcasting for Senator Edwards, Governor Bill Richardson and the Sacramento Kings/Monarchs to name a few. He was also a monthly columnist for Blogger and Podcaster Magazine, the first print magazine covering this new media space. Rob was also Chair of the Education and Outreach Committee for the Association of Downloadable Media.

Rob started podcasting in 2004 and is the host of the award winning podCast411 podcast, where he has interviewed such prominent podcasters as Quincy Jones, Walt Mossberg, Colin Ferguson (Eureka), Ronald Moore (Executive Producer of Battlestar Galactica), Phil Gordon (World Series of Poker), Larry Kudlow (CNBC's Kudlow and Company) and Leo Laporte (TechTV, G4TV). Additionally, Rob is the host of Today in iOS (iPhone) Podcast-the first and largest podcast about the iPhone www.todayinios.com

Since 2004, Rob has presented at over 100 events on the subject of podcasting and New Media and these events include, the Newspaper Association of America Marketing Conference, the US Latino Film Festival, the Corporate Podcasting Summit, The Association for Women in Communications 2006 Annual Professional Conference, Social Media 2007, New Media Expo, and Blogworld Expo. He is also a regular guest Lecturer at the University of Kansas School of Journalism.

In 2004, Rob received his MBA from the University of Connecticut. He also has an Engineering degree from the University of Dayton.

You can reach Rob at Rob@Libsyn.com

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The Social Network Show welcomes our Co-host, Naibe Reynoso to another episode of The Naibe Reynoso Series. Her guest for this episode is Jose Marquez, CEO and President of Latinos in Information Sciences and Technology Association (LISTA).

Jose Marquez, a 25 year veteran of the telecommunications industry shares with us the mission of LISTA and what is has done for Latinos working in the tech industry. In this episode, you will hear about how Jose got his start in technology and his advice for others who want to work in this field; LISTA's stand on net neutrality; the Emerging Tech Leaders Summit; and the growth of Latinas in technology.

Jose A. Marquez-Leon is the National President, CEO, and Founder of Latinos in Information Sciences and Technology Association (LISTA). In this role he serves as lead advocate on state and federal issues related to the role of Latinos in the technology sector. He is also charged with coordinating organization-wide strategic planning for LISTA initiatives and is executive director of 15 LISTA TechLatino Councils nationwide.Since LISTA’s inception the organization has developed programs to take our community from the “schoolroom to the boardroom.” These programs are designed to introduce technology into classrooms, encourage information technology and science professions among young adults, facilitate technology-related professional development through certification training and job-matching programs, leverage online communications for continued collaboration, and recognize Latinos within the IT industry that are making a difference.

Given his leadership in the Latino community, Jose Marquez-Leon has received several achievement awards including Politics 360 GameChangers Award, Hispanic Trends Magazine Technology Trendsetter 2007, CCG Hispanic Engineer Magazines 100 Most Influential Hispanics in Technology and Business 2006-2014, USHCC East Coast Chamber of the Year Award representing Region 5, NYSCHCC Chamber of the Year Award 2005, Greater NY Chamber of Commerce of the Year 2005, National Hispanic Achievers Award 2004, New York State Federation of Hispanic Chambers of Commerce Member of the Year 2004, Greater NY Chamber of Commerce Advocate ofthe Year 2003, among others. In 2008 Mr. Marquez was appointed to the by President Barack Obama to serve on FCC Committee on Digital and Media Inclusion.

Before founding LISTA in 2004, Jose was Chief Architect and founder of Hispanics in Information Technology and Telecommunications (HITT) where he brought to light the lack of Latino presence in the United States IT and Telecom workforce. Prior to his role in establishing LISTA and HITT, he served as Senior Vice President of Strategic Channels for Mi8 Corporation and President of JAM III Communications Group– an ebusiness solution consulting firm assisting companies with their web strategies, security, and wireless communications.

A 25 year veteran of the telecommunications industry Jose Marquez has held various senior positions from implementation and sales engineering to channel development and internet policy, at companies such as Sprint, MCI, AT&T, Global Crossing and Mi8.

Jose graduated with an engineering degree from Rutgers University as 1981.

Naibe Reynoso

Multiple-Emmy Award winning Journalist Naibe Reynoso’'s  background includes investigative reporting, TV production and entertainment reporting.

A graduate of UCLA with a Bachelor of Arts Degree in Sociology with an emphasis on Psychology, Reynoso began her TV career at Warner Bros. where, for 2 years, she worked as a production assistant  for various sitcoms including "The Drew Carey Show." During her stint there, she was featured with the whole production staff on an episode of the Oprah Show.

In 1994, Reynoso began hosting and producing her own Children's Educational Television Show "Chiquitran" for Los Angeles' KWHY Channel 22. In 1996 , she was awarded the National Association of Broadcasters  Service to Children C...

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The Social Network Show presents another episode of "The Anything Digital Series", with Co-host, Michael Theodore, Senior Vice President, Learning and Development and General Manager of the Interactive Advertising Bureau (IAB) Education Foundation. Toby Trevarthen, CEO and Founder of Spatial Shift is the guest today.

The average American spends close to two hours a day in their cars commuting to and from work. Car and technology companies will want to take advantage of this captive audience. Toby Trevarthen, CEO and Founder of Spatial Shift shares with us all the services that can be offered in a "connected car". In this episode you will hear what Toby expects the connected car will offer in the near future, including everything from ordering food from a restaurant to receiving a shopping list from your refrigerator. And, you don't want to miss his comments about the "driverless" car.

Tobin Trevarthen is the CEO/Founder of Spatial Shift, a strategic business development company that excels in helping organizations to “rethink next”. Tobin is currently working with Sparkpr to co-create and productize the innovative Conversational Whitespace methodology.

Spatial Shift provides innovative solutions for a client portfolio spanning content marketing, narrative development, programmatic advertising as well as emerging connected mediums. Mr. Trevarthen also extends his innovative expertise at THE FACTORY – a SF based immersion firm, working with Fortune 100 clients to rapid prototype new product and business model outcomes.

Prior to the launch of Spatial Shift, Mr. Trevarthen held a series of executive management positions at multiple Silicon Valley start-ups – Everloop, Anchor Intelligence and AllAdvantage. He was responsible for general management, business development and innovating new products and business model schemes.

Mr. Trevarthen also has a rich corporate background, where he led sales and business development teams selling over $1B in digital advertising. His most recent role as VP Monetization at Harman, led to an industry first interactive advertising program for the connected car space. Prior to Harman, Mr. Trevarthen spent 20+ years in management roles at AOL and Time Warner, Meredith and Gannett Corporations.

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The Social Network Show welcomes Michael Theodore, Co-host of "The Anything Digital Series" to another episode of this series on March 26, 2015.

SPAM, no not the food, email SPAM. It has been around a long time and the first recorded piece of Spam was in 1978. There is a lot more of it now and it has grown in danger. Michael Theodore, Senior Vice President, Learning and Development and General Manager of the Interactive Advertising Bureau (IAB) Education Foundation and co-host of this series talks about the problem with spam including how it has become dangerous; how to get it out of your email without getting a virus or malware; who is making money off spam; do spam filters work; do people make money off of spam; why do the spam emails sound so ridiculous and who falls for them; and what is on the horizon.

For more information on scams, check out this Microsoft research article Why do Nigerian Scammers Say They are from Nigeria?.

Like many digital immigrants, Michael started his career in traditional media, with a 15 year stint in local and network television news and radio. After graduating with an MBA from Harvard, he worked as a management consultant in Arthur D. Little’s Media and Entertainment practice. That led to his introduction to the Internet, upon which he served as GM at both CitySearch and Kozmo.com. For the past 12 years he has served in a variety of senior management positions with industry trade associations, including the New York New Media Association, Connecticut Technology Council, and the Interactive Advertising Bureau, where he is currently Senior Vice President, Learning and Development and General Manager of the Interactive Advertising Bureau (IAB) Education Foundation and is responsible for the Digital Media Sales Certification program and professional development workshops.

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The Social Network Show welcomes the National Crime Prevention Council Series with Co-host Michelle Boykins, Senior Director of Communications and her guest, Joye Frost, Director of the Office for Victims of Crime (OVC).

Many people who are victims of crime do not know where to turn for help. Director Frost answers this and a lot more in this episode including, information about the  National Crime Victims Rights Week (April 19-25); how to access resources for victims; how the general public can learn more about this topic; how the office addresses the inaccurate portrayal of crime and victims in the movies, television and other media; and current projects OVC is working on.

To learn more about the Office for Victims of Crime, visit the website OVC.gov and crimevictims.gov.

Joye E. Frost, Director of the Office for Victims of Crime (OVC), Office of Justice Programs U.S. Department of Justice

President Obama appointed Joye E. Frost as the Director of the Office for Victims of Crime (OVC) on June 14, 2013. During her previous tenure as OVC’s Acting Director and Principal Deputy Director, she launched the Vision 21: Transforming Victim Services initiative to expand the reach and impact of the victim assistance field. She forged closer ties with State Victims of Crime Act administrators and championed the integration of innovation with research in OVC’s efforts to build capacity in the field. She fostered a groundbreaking partnership between OVC and the Department of Defense to strengthen support to military victims of sexual assault, and greatly expanded OVC’s work to assist victims in Indian Country. She was instrumental in the development of OVC’s Sexual Assault Nurse Examiner and Sexual Assault Response Team Training and Technical Assistance initiatives and spearheaded a number of OVC projects to identify and serve victims of crime with disabilities. She also implemented and oversees a discretionary grant program to fund comprehensive services to victims of human trafficking.

Ms. Frost began her career as a Child Protective Services caseworker in South Texas and worked in the victim assistance, healthcare, and disability advocacy fields for more than 35 years in the United States and Europe. During this time she spent several years working at both the community and headquarters level for the Department of Army.

Ms. Frost earned a Bachelor of Arts in Anthropology from the University of Texas at Austin and a Master of Health Services Management from the University of Mary Hardin-Baylor. She is a member of Phi Beta Kappa.

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The Social Network Show welcomes Dorie Clark, Branding Expert, Author, Marketing Strategy Consultant and Adjunct Professor to the March 23, 2015 episode.

As everyone knows, there is an enormous number of blogs, podcasts and websites on the internet. So, how can you stand out on the web as an expert in your field? How do you get a following for your breakthrough ideas?  Dorie answers these questions in this episode and in more detail in her new book, Stand Out.  Dorie interviewed 50 thought leaders in different fields for their success secrets and in this episode you will hear about how to develop your breakthrough ideas, how to promote your ideas and finally how to get a following.

Dorie Clark, is a branding expert, an author, a marketing strategy consultant, an adjunct professor, and a former presidential campaign spokeswoman. She is a contributor to the Harvard Business Review and Forbes, and is the author of Reinventing You: Define Your Brand, Imagine Your Future (Harvard Business Review Press, 2013). Her clients include Google, Fidelity, Microsoft, Yale University, Morgan Stanley and the World Bank. Dorie is an Adjunct Professor of Business Administration at Duke University's Fuqua School of Business and has taught at the University of North Carolina's Kenan-Flagler School of Business and HEC-Paris. She has also guest lectured at Harvard Business School, the Harvard Kennedy School, Stanford University's Graduate School of Business, and the University of Pennsylvania Wharton School. Dorie has also been published in the Harvard Business Review Guide to Getting the Right Job and the Harvard Business Review Guide to Networking and she has appeared in the media including NPR, BBC and MSNBC.

Learn more about Dorie at her website

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The Social Network Show welcomes the National Crime Prevention Council Series with Co-host Michelle Boykins, Senior Director of Communications and her guest, Tom Wilson from the Police Executive Research Forum.

Tom Wilson tells us about the  Police Executive Research Forum (PERF) which is an independent research organization that focuses on critical issues in policing with the goal of improving police deliverance. With the increasing concern about cyber crime, agencies like PERF are needed to help law enforcement fight it. In this episode, you will hear about what PERF is accomplishing regarding this issue including the development of a cyber center for law enforcement; how police agencies around the country are dealing with the increasing incidence of cyber crime; who is behind cyber crime; and where to go for preventive tips or if you are a victim of cyber crime.

Mr. Wilson recommends looking at the following websites: StaySafeOnline and Internet Crime Complaint Center.

Tom Wilson joined PERF in February 2013 and serves as Deputy Director of the Management Services Division. Previously, Mr. Wilson served for almost 24 years with the Anne Arundel County, MD Police Deparment, retiring as a Major. As Major, Mr. Wilson served in command of both the Patrol Services and Administrative Services Bureaus. His prior commands included the Anne Arundel County Police Department's four district police stations; the community relations division; the county 911 center (PSAP); homeland security and intelligence; departmental technology and integration; development and oversight of the departmental budget; strategic planning; the training academy; police personnel; accreditation; the crime lab; evidence collection; departmental fleet; and the county animal control section.

As Captain, Mr. Wilson was appointed to serve almost three years as the Anne Arundel County Director of Emergency Management. His responsibilities included: developing and maintaining a comprehensive emergency management program for all hazards, design of the county's Emergency Operations Plan, compliance with the national Incident Management System, implementation of the Incident Command System into all aspects of county government, and oversight of federal and state homeland security funding.

Throughout his career, Mr. Wilson has served in almost all aspects of policing, including patrol, training, narcotics and major investigations. He has received extensive training in a variety of law enforcement, crisis management and emergency management matters.

Mr. Wilson holds a Master of Science in Administration and a Bachelor's Degree in Criminal Justice.

Learn more about Tom at PERF

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The Social Network Show welcomes Dr. John Gavazzi to the March 16, 2015 episode.

If you are a healthcare professional or a professional in any other field, one thing you have to pay attention to is your online reputation. Something to remember, there is no difference in your professional and your personal online presence and patients, clients and customers can find you.

Dr. Gavazzi, a clinical psychologist and named Ethics Educator of the Year by the Pennsylvania Psychological Association in 2013, talks about the issues to consider when building an online presence. In this episode you will hear about what ethical issues to consider; the importance of setting boundaries; what is included in informed consent; the limitations of technology; what constitutes a violation of privacy; and what are the advantages of being online for professionals.

Dr. John Gavazzi has been licensed as psychologist in Pennsylvania since 1990.  He is Board Certified in Clinical Psychology through the American Board of Professional Psychology.  He practices psychology in central Pennsylvania.  Dr. Gavazzi consults with the State Board of Psychology, the Bureau of Disability Determination, and the Department of the Navy.  He also practices psychotherapy, focusing on the treatment of depression and anxiety.

Dr. Gavazzi has been involved in ethics education for the past 20 years.  Dr. Gavazzi has presented on ethics as it applies to the practice of psychology, ethical decision-making, ethics and social media, ethics and law, ethics and risk management, and positive ethics.  He created the Ethics and Psychology website, which highlights the intersection among ethics, morality, psychology, and health care in Pennsylvania, across the country, and around the world. Individuals reading and using the content of this site reside around the globe.  The website houses podcasts, audio files, video, articles, vignettes, and PowerPoint slides to help psychologists understand ethics, law, risk management and morality as these apply to the practice of psychology. His podcasts on ethics are approved by the American Psychological Association for professional development credit.

In 2014, the American Psychological Association named Dr. Gavazzi Ethics Educator of the Year for his work in ethics education.  In 2012, the Pennsylvania Psychological Association awarded Dr. Gavazzi as Ethics Educator of the Year and he won the Karl F. Heiser APA Presidential Award for Advocacy. He is also a past president of the Pennsylvania Psychological Association.

Learn more at Dr. Gavazzi's website

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The Social Network Show welcomes Dr. Jennifer Cox to the March 10, 2015 episode.

Do you have a website or blog that you have to post to regularly? Are you expected to do a lot of online writing for your job but have no formal training on how to do this? If the answer is yes, this is an important show to listen to. Dr. Jennifer Cox, who teaches journalism and public relations at Salisbury University shares the vital points that we need to know for online writing. For example, did you know that it is important to put the most important points at the top of the article and least important at the bottom? In this show you will hear about what should be written in the first sentence; the importance of concise writing; the rules of feature writing; what we need to know about the State laws regarding collecting data; and very importantly, the rules of ethics for journalists.

To learn more about the code of ethics for journalists, Dr. Cox suggests looking at The Society of Professional Journalists.

Jennifer Brannock Cox earned a B.A. from Appalachian State University as a double major in Journalism and Public Relations. She also acquired an M.A. from the University of Alabama in Community Journalism, and a Ph.D. from the University of Florida in Mass Communication. Her specialties include New Media/Online Journalism, Newsroom Culture, and Social Media. Cox spent several years as a reporter in newsrooms throughout Florida where she gained experience covering multiple beats for print and online publications. She now teaches journalism and public relations classes at Salisbury University, where she incorporates new and social media techniques alongside traditional newswriting exercises.

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The Social Network Show welcomes Dr. Simon Gottschalk to the March 9, 2015 episode.

Have you ever answered an email to later find out that you had misinterpreted it? Have you been embarrassed by a response to an email? Dr. Simon Gottschalk, professor of Sociology at the University of Nevada, Las Vegas researches how people interact over electronic communication, particularly email. Dr. Gottschalk informs us that the average American worker spends 23% of the workday dealing with emails. Listening to this show you will learn why it is so easy to miscommunicate and misinterpret an email; how ambiguous emails are often negatively interpreted; the mediums of communication that are lost when we email versus communicating face to face; and advise on how should we compensate for the loss of the communication mediums.

Simon Gottschalk is professor of Sociology at the University of Nevada, Las Vegas and Associate at the Paris-based International Research Center on Hypermodern Individuals and Societies. Combining critical symbolic interaction theory and qualitative research methods, his interests revolve around understanding the society-psyche link in phenomena as varied as youth cultures, the mass media, mental disorders, terrorism, and interactions in virtual, urban, and natural spaces. His current research projects include the social psychology of computer-mediated communication, ecopsychology, mobility studies, and sensory social science. His articles, which are on a wide variety of topics, including Terrorism, Mass Media, Virtual Relations, Qualitative Research, Critical Theory, Sensory Sociology, and Hypermodernism, have been published in peer-reviewed journals such as Symbolic Interaction, Qualitative Sociology, the Journal of Contemporary Ethnography, the Journal of Consumer Culture, Studies in Symbolic Interaction, Space and Culture, Qualitative Inquiry, and others. He also has published book chapters in Inside Social Life: Readings in Social Psychology and Microsociology, Food for Thought, Social Science and Fiction, Drugs and Popular Culture, Pathology and the Postmodern. From 1996 through 2000, he directed the interdisciplinary cultural studies program at UNLV.  After serving as editor of the journal Symbolic Interaction, he was voted president of the Society for the Study of Symbolic Interaction in 2011.

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The Social Network Show welcomes the second episode of The +SocialGood Series with Co-host, Aaron Sherinian, Chief Communications and Marketing Officer for the UN Foundation. Aaron brings guests, Corrie Frasier, Founder of Uncommon, Inc. and Noa Gafni, co-Managing Director of Global Tolerance.

Mr. Sherinian brings on two inspiring guests to this episode to talk about the worldwide digital connected and value driven generations that are making a difference. Corrie Frasier, who has helped manage the +SocialGood community since its conception discusses how social media is removing barriers and creating worldwide alliances that result in collaboration on crucial issues. Listen to the show to hear about how and where this is being done. If you are interested in getting involved, Corrie suggests that you join the +SocialGood community and Global Citizen.

Noa Gafni, who has worked across five continents on the globalization of information discusses a report that was released by her company. Noa shares with us the results of "The Values Revolution" report and how people increasingly want values integrated in their lifestyle choices. Listen to hear more about this interesting report.

Corrie is the founder of Uncommon, Inc., a consultancy dedicated to helping NGOs, non-profits, and socially-minded clients to develop transformative engagement programs, and bring them to life on the ground.

Prior to starting Uncommon, Corrie served as the communications innovation lead for The Bill & Melinda Gates Foundation. She has designed high-level public engagement programs with partners including TED, Sundance, and the World Economic Forum’s Young Global Leaders, and launched the team’s venture fund for early-stage innovations in partnership with the Cannes Lions International Festival of Creativity. Before joining the foundation, Corrie developed and launched new programs for Fortune 500 corporations, non-profits, and start-ups alike.

​Noa Gafni is co-Managing Director of Global Tolerance, a social change consultancy that has worked with Westpac, TED and the Dalai Lama.Noa began her career as an entrepreneur, founding a social network for women in 2005. She then joined the founding digital team at Hearst Magazines as Head of Social Media. Noa then spent several years as an independent digital strategist with a client roster that included Real Madrid, Xiaomi and Lloyd's of London.During her MBA at London Business School, Noa became deeply interested in social enterprise as a driver for change. After completing her MBA, Noa joined the World Economic Forum as a Global Leadership Fellow and the Head of Communications for the Global Shapers Community, which brings exceptional young people together to impact their local communities and shape the global agenda.

Noa has spoken on issues of social impact at the World Economic Forum, Financial Times Future of Sustainability Summit and Harvard Social Enterprise Conference. She is a UN Foundation Plus Social Good Connector, a WEF Global Shaper and a Cambridge University Fellow of Social Innovation.

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The Social Network Show welcomes back Yumi Wilson, Manager, Corporate Communications at LinkedIn and Associate Professor of Journalism at San Francisco State University for another episode of "The Yumi Wilson Series".

Yumi Wilson returns to the show to give us another lesson on using LinkedIn. So many of us use LinkedIn but do not take advantage of all they have to offer. In this episode, you will learn about the publishing platform on LinkedIn; personal status updates; "people you may know" section on your home page; sending a message to someone you share a group or network with; and, the "Do's and Dont's" on Linkedin.

Yumi Wilson is the Manager of Corporate Communications at LinkedIn, the former Community Manager for LinkedIn for Journalists and Friends of LinkedIn, an Associate Professor of Journalism at San Francisco State University and the Board President of Exceptional Women in Publishing

As the manager in Corporate Communications, she trains journalists to leverage LinkedIn for research, reporting and sourcing and moderate the LinkedIn for Journalists group, which has grown from 16,000 one year ago to nearly 52,000+ members. She is uniquely positioned to do this job because she has experience as a general assignment reporter, op-ed writer and deputy readers' representative. She has also worked as a blogger and curator at several publications and is very familiar working on various content management systems.

In addition, she is devising and leading a training program for Corporate Communications teams and public relations professionals around the world on how they can leverage LinkedIn to enhance their company's brand and professional identity. Her career began many years ago in Los Angeles, where she was hired as a news woman by the Associated Press right after graduating from USC in 1990. She eventually left Los Angeles and headed up to the Bay Area, where she worked as a reporter and editor for the San Francisco Chronicle for 11 years before becoming a tenure-track professor at San Francisco State. She received tenure in 2011.

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The Social Network Show welcomes back Nina Burleigh to the March 2, 2015 episode.

Nina Burleigh recently hired as the National Political Correspondent at Newsweek, an award-winning investigative journalist and author of five books, tells us about two recent articles that she has featured in Newsweek. The first article is about the trial of Ross Ulbricht who started the website, Silk Road, a website often referred to as the "Amazon of Drugs". This website on the Dark Web, connected customers with narcotics vendors and was taken down by the FBI:  The Rise and Fall of Silk Road, the Dark Web's Amazon. The second article is about the domestic violence, gender bias, and sexual harassment in Silicon Valley: What Silicon Valley Thinks of Women. Nina gives us a brief summary and comments on both of these incredibly interesting stories.

Nina Burleigh is an award-winning investigative journalist and the author of five books. Her last book, The Fatal Gift of Beauty, was a New York Times bestseller. In the last several years, she has covered a wide array of subjects, from American politics to the Arab Spring. She is National Politics Correspondent at Newsweek and has written for numerous publications including Rolling Stone, Businessweek, The New Yorker, Time, New York and The New York Times. She has appeared on Good Morning America, Nightline, The Today Show, 48 Hours, MSNBC, CNN and C-Span, on NPR and numerous radio programs.

Nina was born and educated in the Midwest, has traveled extensively in the Middle East and lived in Italy and France. She covered the Clinton White House for Time and reported and wrote human interest stories at People Magazine from New York.

She is a an adjunct professor at Columbia Graduate School of Journalism and has lectured around the United States, in Italy, and in Mexico. Her book, Mirage, published in 2008 by Harper Collins, was selected by The New York Times as an editors' choice and won the Society of Women Educators' Award in 2008.

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The Social Network Show welcomes a new series to our show, "+SocialGood Series" with Guest and Co-host, Aaron Sherinian, Chief Communications and Marketing Officer for the UN Foundation.

If you are interested in learning about the positive things that are happening in the world, this is a good episode to listen to. Aaron Sherinian shares how the UN Foundation and other partners helped start +SocialGood; their goal; their partners; how people and technology can work together for social change around the world's most pressing problems; and what we can expect in future episodes of this series.To learn more about +SocialGood, you can visit their website, and connect with them on Twitter (#SocialGood) and Facebook.

Aaron Sherinian serves as the Chief Communications and Marketing Officer for the UN Foundation. He leads the Foundation’s public relations efforts, media relationships, strategic outreach, and online presence.

Before joining the UN Foundation, Aaron Sherinian served as Managing Director of Public Affairs for the Millennium Challenge Corporation, a U.S. government development assistance agency administering poverty reduction grants totaling over $7 billion in 40 partner countries. In this capacity, he oversaw the agency’s strategic communications portfolio, media relationships, and public relations agenda.

His professional background includes a decade of service as a Foreign Service Officer for the U.S. Department of State. Before returning to Washington, he was Press Attaché at the U.S. Embassy in Quito, Ecuador, where he was responsible for Embassy relations with media outlets and acted as the Ambassador’s communications advisor.

His diplomatic experience includes a tour as Deputy Political and Economic Chief at the U.S. Embassy in Yerevan, Armenia, where he managed programmatic coordination and outreach for the U.S. government’s annual assistance budget of $90 million.

He served in the Political and Consular Sections of the U.S. Embassy in Costa Rica and in the Office of Policy Planning under two Assistant Secretaries of State for the Western Hemisphere. His experience also includes service at U.S. Missions in Colombia and the Holy See (Vatican).

Before joining the Department of State, Mr. Sherinian worked at the Washington International Trade Association (WITA). He also held positions as a marketing consultant for the Italian distributors for Apple Computer and as a freelance interpreter and writer in Italy.  He is a member of the Public Relations Society of America (PRSA) and the National Association of Government Communicators (NAGC).

Mr. Sherinian holds degrees from the Johns Hopkins University (School of Advanced International Studies – SAIS) and Brigham Young University. In addition to Spanish, he speaks Italian, Armenian, and French.

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The Social Network Show welcomes the Co-host of The Anything Digital Series, Michael Theodore, Senior Vice President, Learning and Development and General Manager of the Interactive Advertising Bureau (IAB) Education Foundation and his guest, Rob "Spider" Graham to the February 21, 2015 episode.

Rob "Spider" Graham, Founder and CEO of Trainingcraft LLC and co-author of Taking Down Goliath: The Digital Marketing Strategy for Beating Competitors with 100 Times Your Spending Power, talks about the reality of digital marketing strategies in today's world. Rob starts out explaining the difference between digital and traditional marketing, the struggle with building an audience given the number of marketing channels there are; how social media has leveled the playing field; advantages and disadvantages of email marketing; and the top three things that small marketing companies need to do.

Rob ‘Spider’ Graham is a 20 year veteran of the digital media buying, selling and production industries and is currently the CEO of Trainingcraft, LLC, a company providing digital advertising strategies, marketing and sales consulting and training solutions to publishers and advertisers. They provide industry leading training specifically for publisher sales teams through their CertifiedSalesTraining.com site and have just recently rolled out a training and education community for digital marketers and advertisers at spidergraham.com.

Spider is an expert on many areas of digital advertising and marketing including interactive marketing, digital media sales, audience targeting and programmatic media selling and buying.

Rob has over 20 years of experience designing and creating digital advertising and marketing materials-education and training products; he has spent 18 years as an adjunct University professor teaching over 100 digital media development, online marketing, media buying and ecommerce business courses at the University of Massachusetts, Harvard University and Emerson College; Rob has over 12 years online course development; he has been a speaker at over 100 different digital marketing conferences and venues ; he is experienced in Rich Media advertising and audience targeting; he is the Author of Advertising Interactively, Fishing From A Barrel, Going Native and Co-author of Taking Down Goliath. He has over 8 years as a monthly columnist for ClickZ.com covering Streaming and Rich Media technologies, Behavioral Targeting strategies and technologies and targeted media buying; and Rob is presently a columnist for BizJournals.com covering online business and digital marketing best practices for small businesses.

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The Social Network Show welcomes Michael Theodore, Co-host of The Anything Digital Series to the kickoff of this new series on February 19, 2015.

Have you ever wondered about the ads you see on websites? Why are there so many? Who makes the decision about what to show you? Are the advertisers spying on us? Michael Theodore, Senior Vice President, Learning and Development and General Manager of the Interactive Advertising Bureau (IAB) Education Foundation answers these questions and shares some fascinating information about advertising on the internet.

Like many digital immigrants, Michael started his career in traditional media, with a 15 year stint in local and network television news and radio. After graduating with an MBA from Harvard, he worked as a management consultant in Arthur D. Little’s Media and Entertainment practice. That led to his introduction to the Internet, upon which he served as GM at both CitySearch and Kozmo.com. For the past 12 years he has served in a variety of senior management positions with industry trade associations, including the New York New Media Association, Connecticut Technology Council, and the Interactive Advertising Bureau, where he is currently Senior Vice President, Learning and Development and General Manager of the Interactive Advertising Bureau (IAB) Education Foundation and is responsible for the Digital Media Sales Certification program and professional development workshops.

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The Social Network Show welcomes the National Crime Prevention Council Series with Co-host Michelle Boykins, Senior Director of Communications and her guest, Wendy Melillo to the February 16, 2015 episode.

Have you ever noticed at the end of a Public Service Announcement, the announcer says, "A message from the Ad Council"? Have you ever wondered who the Ad Council is and their purpose? Wendy Melillo, Associate Professor of Public Communication, Pulitzer Prize nominated reporter, and author of How McGruff and the Crying Indian Changed America tells us who the Ad Council is, what agencies and corporations create the ads and how McGruff The Crime Dog, Smokey Bear and Keep America Beautiful became embedded in American society. Hear Wendy talk about how these campaigns changed our society and the challenges faced in doing campaigns in today's digital age.

Wendy Melillo is an Associate Professor of Public Communication at American University. She teaches in the School of Communication's Strategic Communication division. Her research is focused on public service advertising. Melillo was a reporter for The Washington Post, earning a Pulitzer Prize nomination and an award from the White House Correspondents' Association for her coverage of the United Way scandal. She spent nearly a decade covering political advertising and strategic communication planning for the business publication Adweek before joining SOC.

Her first book was recently published, How McGruff and the Crying Indian Changed America. The book discusses the compelling - and sometimes controversial - story of the Ad Council and the campaigns that have become part of the nation’s collective memory.

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The Social Network Show welcomes the National Crime Prevention Council Series with Co-host Michelle Boykins, Senior Director of Communications and her guest, Stephen Parker to the February 12, 2015 episode.

Stephen Parker, a retired Sergeant from the Des Moines County Sheriff's Department and costume portrayer and voice of the well known, McGruff the Crime Dog, tells some wonderful stories about portraying McGruff at schools, parades, and other events including ringing the closing bell at Nasdaq. Mr. Parker tells us why we all need to be involved with crime prevention and McGruff makes a short appearance on the show to give us some important safety tips.

Stephen Parker became a voice of McGruff in 2006 after a nationwide contest. Since then he has voiced the iconic character in a number of public service advertising spots for the National Crime Prevention Council. Steve retired a few years ago from his full-time job with the at Des Moines County Sheriff's Department where he served for more than 35 years. Steve has made more than 6,000 appearances over the course of 33 years, at parades, festivals, schools, nursing homes, safety events and even does shows on Internet Safety. Steve has received many over the years such as the State of Iowa Crime Prevention Practitioner of the Year, the George Sutherland Award, the “Honorary Kentucky Colonel” award, and the National Enrique and the Camerena Drug Education award. In addition, he is a conductor for the FT. Madison Farmington Western railroad, part-owner/operator of Mr. Frostee, and comedian/ ventriloquist.

Learn more about McGruff The Crime Dog at his website, the National Crime Prevention Council

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The Social Network Show welcomes Dr. Robert McChesney to the February 10, 2015 episode.

Robert McChesney, PhD, Professor in the Communications Department at the University of Illinois, Urbana-Champaign, talks about democracy and capitalism and his new book, Blowing the Roof off the Twenty-First Century: Media, Politics, and the Struggle for Post-Capitalist Democracy. Hear what Dr. McChesney has to say about what is happening in the world today, the media and social media's reporting of world events and the populations lack of awareness.

Robert W. McChesney, PhD  is the Gutgsell Endowed Professor in the Department of Communication professor at the University of Illinois at Urbana–Champaign. His work concentrates on the history and political economy of communication, emphasizing the role media play in democratic and capitalist societies. Dr. McChesney has a particular interest in the state of journalism, and the relationship of media systems and structures to effective self-governance. He is the co-founder of Free Press, a national media reform organization. From 2002–2012 Dr.  McChesney hosted the “Media Matters” weekly radio program every Sunday afternoon on WILL-AM

Dr. McChesney is among the most widely read and honored communication scholars in the world today. His work has been professionally translated into 31 languages. Utne Reader in 2008 listed him as one of their "50 visionaries who are changing the world." Since launching his academic career in the late 1980s, McChesney has made some 800 conference presentations and visiting guest lectures as well as more than 1,000 radio and television guest appearances. He has been the subject of more than 130 published profiles and interviews.

Learn more about Dr. Robert McChesney on Wikipedia, and check out his books on Amazon.

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The Social Network Show welcomes David Ryan Polgar to the February 9, 2015 episode.

David Ryan Polgar, attorney, educator, Communication Director at Copilot Family, contributing writer to The Good Men Project and TechEthicist talks about what it means to be "human" in this digital age. In this episode, David tells us about the businesses her is working with: Copilot Family, a tool to help parents and educators guide, protect and secure their kids mobile devices; and The Good Men Project, a community of thought leaders. David brings up very interesting topics in this show to ponder such as, being human in this digital age; being mindful about how we craft our technology; false sense of immortality; drones; and cyber civics.

David Ryan Polgar is not your regular tech guy. With a background as an attorney and educator, he digs below the surface to examine our tech use from an ethical, legal, emotional, and sociological perspective.

A frequent speaker and featured in major media publications (Boston Globe, Financial Times, SiriusXM, Forbes), Polgar has given two TEDx talks—the most recent was an exploration of post-death communication. He is also a contributing writer to The Good Men Project and the Communications Director at Copilot Family (www.CopilotFamily.com), a startup aimed at helping parents and educators with guiding children’s tech use. He commonly discusses issues surrounding digital citizenship and ways to positively use tech to improve the human experience.

Here are a few more places you can check out David:

Positive Digital Footprint: http://youtu.be/DeoB6rzwcDU

How to be Human (The Good Men Project): http://goodmenproject.com/ethics-values/human/

Mental Obesity (TEDx): http://youtu.be/g2pre2xnA1M

Are We Overplugged?: http://www.forbes.com/sites/francesbooth/2014/10/15/are-you-overplugged-interview-with-david-ryan-polgar/

Digital Diet TV interview (from Mad Life with Andrew Shue [CafeMom; Times Square]: http://bcove.me/ti398j8z

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The Social Network Show welcomes Co-Host Naibe Reynoso and her guest, Jessica Sofia Valle to the February 5, 2015 episode.

Jessica Sofia Valle, Director of LATISM Los Angeles, CEO of Bloggers of Health, LLC, Founder of Turning Leaves Foundation, CEO at 13FEET13INCHES and a mental health clinician is a very busy woman and shares with us the goals of each of these businesses; how she uses social media to further the goals; and how helping others, helps her to cope with her own chronic health condition.

Jessica Sofia Valle is the Chief Executive Officer at 13FEET13INCHES, an entrepreneurial, multi-disciplined networking and development company strategically focused on enhancing and being culturally responsive in small and large-scale business development. Bloggers of Health, a media company set for a community for people who write about health in their blogs. Jessica is Founder and President at Turning Leaves Foundation, a foundation that helps educate children and families on coping with their chronic illness. She is also Director of LATISM Los Angeles Chapter A 501 (C)4  a Nonprofit, Nonpartisan organization dedicated to advancing the social, civic and economic status of the Latino community. And lastly, Jessica also works as a mental health clinician at a mental health agency.

Our Co-host, Naibe Reynoso   Multiple-Emmy Award winning Journalist Naibe Reynoso’'s  background includes investigative reporting, TV production and entertainment reporting.

A graduate of UCLA with a Bachelor of Arts Degree in Sociology with an emphasis on Psychology, Reynoso began her TV career at Warner Bros. where, for 2 years, she worked as a production assistant  for various sitcoms including "The Drew Carey Show." During her stint there, she was featured with the whole production staff on an episode of the Oprah Show.

In 1994, Reynoso began hosting and producing her own Children's Educational Television Show "Chiquitran" for Los Angeles' KWHY Channel 22. In 1996 , she was awarded the National Association of Broadcasters  Service to Children Certificate of Appreciation Award.

By 1997 Naibe transitioned into the position of KWHY TV'’s Entertaiment Anchor/Reporter where she interviewed high-profile celebrities, attended press junkets, awards shows and anchored a nightly entertainment segment.

In 2000 Naibe became part of a start-up team for 24-hour Spanish language cable TV station "Más Arizona" in Phoenix, AZ. While there, she created and hosted two weekly entertainment/talk shows, Más Exitos and Café ñ. Naibe went on to win a Best Talent Emmy for her work on "Más Exitos."

Naibe moved to Denver in 2002 to accept the position of Reporter/Fill-In Anchor on KWGN TV’s WB News. In Denver she covered the Kobe Bryant Scandal, Denver Crime, and Breaking News stories. She remained there until late 2003 when she was asked to audition for the position of co-host on ABC TV’s The View. The audition took place live on October 9 & 10, 2003.

In March 2004, Naibe joined Radiovisa’ Corporation, a 24-hour Spanish Talk Radio Network as co-host and news anchor for their morning radio show, as well as having her own weekly Entertainment Talk Show called "Con Nabie" where she would interview celebrities in intimate, no-holds-barred conversations. The show aired on Los Angeles radio station 830 AM KMXE and was syndicated nationwide.

She also began co-hosting "Al Filo de la Noticia" for KWHY-Channel 22 in 2006. In 2007 she moved on to work as a Freelance journalist for KTLA and Univision.

She also, filled-in as Los Angeles correspondent for Univision's National Entertainment sow "Primer Impacto," interviewing the Latin industry's biggest celebrities including Joan Sebastian and Ana Barbara.

She was a Reelz Channel Host and Correspondent from 2006-20011, where she had her own popular and highly rated weekly show "Twilight Weekly Spotlight".

Since 2009, she has also  had her own movie review segment for Miami's Caracol Radio 1260am called "Vamo...

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The Social Network Show welcomes back Lance Cottrell to the February 4, 2015 episode.

Lance Cottrell, security expert and Chief Science Office at Ntrepid, explains what a secure connection to a website really means. Although Lance shares somewhat complicated technical information, it is important that everyone understand what it means to have a secure connection to a website you are visiting and what it means if it is not secure. If you have ever gotten a message from your browser that says "not a trusted website", you can find out what this means if you listen to the show. If you do your banking online, you may want to listen to this show. If you like to connect to the internet when you are on an airplane, here about what "Gogo Inflight Internet" was caught doing.

Lance Cottrell is the founder and principle at Obscura Security. He founded Anonymizer Inc. in 1995.  Before that he created the Mixmaster anonymous remailer in 1993. He is a frequent public speaker at conferences such as the RSA Security Conference, Computers Freedom and Privacy Conference‚ the Organization for Economic Cooperation and Development in Europe‚ ISS World. He is principal author on multiple Internet privacy and security technology patent applications. He took Anonymizer to a very successful exit in 2008, and is now Chief Science Officer of Ntrepid, the acquiring company. He holds a MS in Physics from the University of California, San Diego and a BS in Physics from the University of California, Santa Cruz.

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The Social Network Show welcomes Monica Zent to the February 3, 2015 episode.

Monica Zent, attorney and the Founder and CEO of Foxwordy and Founder of ZentLaw, gives us an update on her private social network, Foxwordy. Monica shares how to build a following on a social network and how to bring the followers back to the network once they join. Hear Monica talk about being a successful entrepreneur and the important advice she has for women in business.

Monica Zent is an experienced entrepreneur, investor, businesswoman and attorney. She is the Founder & CEO of Foxwordy as well as Founder of ZentLaw, a nationally-recognized alternative law firm serving some of the world's most well-known brands. Launched in 2014 in Silicon Valley, Foxwordy is the first private social network for lawyers where they can collaborate with their colleagues, cultivate new relationships and enhance their professional reputations.

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The Social Network Show welcomes co-host, Naibe Reynoso on the Naibe Reynoso Series and her guest, Manny Ruiz.

Manny Ruiz, an award-winning public relations professional, founder of PapiBlogger, and Chairman of the Hispanicize brand talks with Naibe Reynoso and Dr. J about why and when he started the blog, PapiBlogger, which is the nations first fully bilingual website devoted to parenting. Manny also started Hispanicize, the largest annual event for Latino innovators, trend setters and newsmakers. Hear about the accomplishments of this event, when and where it is taking place and what Manny expects from Hispanicize this year.

Manny is an accomplished entrepreneur and award-winning, public relations professional- He is also a dad and a blogger and founder of PapiBlogger, The nation’s first fully bilingual web site devoted to creative parenting tricks for parents. Since its launch PapiBlogger has partnered with leading brands including Toyota, State Farm, Disney Parks, TO NAME A FEW Manny is the Chairman of the Hispanicize brand of platforms that include the annual Hispanicize Event, the largest annual event for Latino trendsetters and newsmakers in social media, journalism, advertising, public relations, film, music and innovation, Hispanicize Wire, Latina Mom Bloggers and the Hispanic PR Blog

Our Co-host, Naibe Reynoso

Multiple-Emmy Award winning Journalist Naibe Reynoso’'s  background includes investigative reporting, TV production and entertainment reporting.

A graduate of UCLA with a Bachelor of Arts Degree in Sociology with an emphasis on Psychology, Reynoso began her TV career at Warner Bros. where, for 2 years, she worked as a production assistant  for various sitcoms including "The Drew Carey Show." During her stint there, she was featured with the whole production staff on an episode of the Oprah Show.

In 1994, Reynoso began hosting and producing her own Children's Educational Television Show "Chiquitran" for Los Angeles' KWHY Channel 22. In 1996 , she was awarded the National Association of Broadcasters  Service to Children Certificate of Appreciation Award.

By 1997 Naibe transitioned into the position of KWHY TV'’s Entertaiment Anchor/Reporter where she interviewed high-profile celebrities, attended press junkets, awards shows and anchored a nightly entertainment segment.

In 2000 Naibe became part of a start-up team for 24-hour Spanish language cable TV station "Más Arizona" in Phoenix, AZ. While there, she created and hosted two weekly entertainment/talk shows, Más Exitos and Café ñ. Naibe went on to win a Best Talent Emmy for her work on "Más Exitos."

Naibe moved to Denver in 2002 to accept the position of Reporter/Fill-In Anchor on KWGN TV’s WB News. In Denver she covered the Kobe Bryant Scandal, Denver Crime, and Breaking News stories. She remained there until late 2003 when she was asked to audition for the position of co-host on ABC TV’s The View. The audition took place live on October 9 & 10, 2003.

In March 2004, Naibe joined Radiovisa’ Corporation, a 24-hour Spanish Talk Radio Network as co-host and news anchor for their morning radio show, as well as having her own weekly Entertainment Talk Show called "Con Nabie" where she would interview celebrities in intimate, no-holds-barred conversations. The show aired on Los Angeles radio station 830 AM KMXE and was syndicated nationwide.

She also began co-hosting "Al Filo de la Noticia" for KWHY-Channel 22 in 2006. In 2007 she moved on to work as a Freelance journalist for KTLA and Univision.

She also, filled-in as Los Angeles correspondent for Univision's National Entertainment sow "Primer Impacto," interviewing the Latin industry's biggest celebrities including Joan Sebastian and Ana Barbara.

She was a Reelz Channel Host and Correspondent from 2006-20011, where she had her own popular and highly rated weekly show "Twilight Weekly Spotlight".

Since 2009, she has also  had her own movie review segment for Miami's Caracol Radio 1260a...

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The Social Network Show welcomes the National Crime Prevention Council series for the January 28, 2015 episode. Co-host Michelle Boykins, Senior Director of Communication at the National Crime Prevention Council introduces her guests, Kimberly Williams and Bill Wright.

Kimberly Williams, Communications Manager at The National White Collar Crime Center (NW3C) and Bill Wright, Director of Cyber-Security Partnerships at Symantec talk about the initiative launched in 2014 by these two agencies, called VOICE which stands for Victims of Internet Crimes Empowered. This website is a resource for both victims of cyber crime and the general public to learn how to prevent becoming a victim of cyber crime.

In this show you will hear more about this initiative and what you can find on the website. Both Kimberly and Bill share the scope of cyber crime in the world today including information on, "mega breaches", "ransomware" and targeted emails. Hear about the precautions you should take to protect yourself and how these two agencies are working on protecting all of us.

Kim Williams is Communications Manager for the National White Collar Crime Center NW3C). Established in 1992, NW3C supports law enforcement agencies by providing research in prevention, investigation, and prosecution for economic and internet crimes. Kim is responsible for the management of NW3C’s brand and corporate identity through all printed and online materials. In addition, she oversees and implements internal and external communications activities that support NW3C, including marketing, public relations and social media. She also researches and writes about topics related to economic and high-tech crime for NW3C’s website and monthly newsletter.

Kim has almost 20 years of experience in the communications field. Prior to working at NW3C, she held contract positions with some of the most prominent companies in the Richmond, Virginia, area, including the Federal Reserve, Capital One, Dominion and the Virginia Housing Development Authority. She also managed a collaborative program for the Virginia Community College System’s Center for Entrepreneurial Development for several years. Early in her career, she worked as an analyst and editor of an intelligence-sharing magazine for the Virginia State Police.

Kim earned a Master’s degree in political science from the University of Richmond and a Bachelor’s degree in foreign affairs from the University of Virginia. She is currently working towards a graduate e-marketing certificate at the University of Virginia.

Bill Wright is the Director of Cybersecurity Partnerships at Symantec Corporation. Founded in 1982, Symantec provides internet security and storage to its customers to protect them from risks. Bill brings nearly 20 years of experience spanning the legal, policy, and operational spectrums of national security, law enforcement, and international partnerships. In addition to heading up the Norton Cybersecurity Institute program, Bill manages a number of global cybercrime and cybersecurity operational and policy partner relationships with governments and industry. Prior to joining Symantec, Bill was Staff Director and General Counsel for two U.S. Senate Subcommittees focused on homeland security, government IT and oversight. He also served as the chief advisor to Senator Scott Brown for cybersecurity, national security and intelligence issues. Prior to the Senate, Bill worked in the Intelligence Community as a Senior Operations Officer at the National Counterterrorism Center Operations Center (NCTC). For his work at NCTC, Bill earned the National Intelligence Meritorious Unit Citation from the Director of National Intelligence. He also served in several capacities at the U.S. Department of State where he worked across multiple agencies to coordinate law enforcement and counterterrorism programs worldwide, serving at U.S. Embassies in both Pakistan and Afghanistan. Prior to his government career, Bill was an attorn...

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The Social Network Show welcomes the National Crime Prevention Council Series with Co-host Michelle Boykins, Senior Director of Communications and her guests, Lee Struble and Steve Grant to the January 26, 2015 episode.

The NCPC series now takes us to the topic of campus safety and if you are a student or you have children in college, this is an important show to listen to. Lee Struble and Steve Grant, experts in law enforcement and public safety talk about the challenges of campus safety and their biggest concerns about protecting students, and protecting the law enforcement officers that protect the students. In this show you will hear about their efforts to improve the relationship with law enforcement and the college campuses; how the recent events in the news with racial profiling have transformed the way law enforcement addresses the campus climate; the training that Lee and Steve are doing with law enforcement on racial and cultural diversity; very important advice that they are giving to students regarding cooperating with law enforcement; and the role that social media plays into safety on campuses.

Lee Struble is President of WSM Trainers and Consultants (est. 1996). He recently retired after a 30-year career in higher education public safety (Nazareth College, Monroe Community College, Rochester Institute of Technology and St. John Fisher College). He is also a senior trainer for the National Crime Prevention Council (NCPC) and provides security assessment and consulting services to colleges and universities throughout the United States.

Steve Grant is President of LAMAD, Inc. and retired from the Rochester Police Department where he served several years as a hostage negotiator and defensive tactics instructor for the 700+ member department. He is a frequent national and international trainer on the topics of officer safety, self-defense and verbal judo. His clients include law enforcement, hospitals, K-12 and higher education.

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The Social Network Show welcomes back Dr. Elizabeth Englander to the January 23, 2015 episode.

Here is another relevant, informational, and important show with Dr. Elizabeth Englander, Professor of Psychology and Founder/Director of the Massachusetts Aggression Reduction Center. If you have kids, you will get some very good advice here. Dr. Englander talks about when and how to communicate with your children and the importance of regular communication. Learn what the research says about sitting down for a family dinner together and get a sneak peek at the new research that Dr. Englander has done on which age groups are having the most cyber problems.

Elizabeth Kandel Englander is a professor of psychology and the founder and director of the Massachusetts Aggression Reduction Center at Bridgewater State University, which delivers anti-violence and anti-bullying programs, resources, and research for the state of Massachusetts. She is the author of the book, Bullying and Cyberbullying: What Every Educator Needs to Know (Harvard Education Press; October 2013).

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The Social Network Show welcomes B.L. Ochman to the January 21, 2015 episode.

B.L. Ochman, a Google+ coach, CEO of Maximum Plus and publisher of What's Next Blog shares valuable information about how to use Google+ successfully. Listen to the show to find out which networks she considers the best for business, the benefits of using Google hangouts and the top mistakes people make when using Google+.

B.L. Ochman has been helping blue chip companies add digital media to their marketing strategies since 1996. She is a Google+ coach for associations and agencies, publisher of What's Next Blog http://www.whatsnextblog.com, Pawfun Blog, http://pawfun.com and a contributor to AdAge Digital Next. 

She is CEO of Maximum-Plus.com http://maximum-plus.com which produces online events and coaches brands on how to use Google+ in marketing. She also is co-host of the weekly, award-winning, Beyond Social Media Show podcast. http://beyondsocialmediashow.com/

She was named one of 25 women who rocked social media in 2014. http://www.toprankblog.com/2014/12/25-women-rock-social-media-2014/

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The Social Network Show welcomes Michael Theodore to the January 19, 2015 episode.

Michael Theodore is the Vice President, Learning & Development at the Interactive Advertising Bureau (IAB). IAB, which is comprised of the leading media and technology companies, accounts for 86% of the online advertising in the U.S. IAB and it's member companies evaluate and recommend standards and practices and provide critical research on interactive advertising.

In this episode, you will hear about the IAB Education Foundation. The Foundation is focusing on correcting the lack of diversity and the lack of people trained in digital media and digital advertising. Michael explains how they are trying to correct this problem and if you are interested in a career in this field, this is a good show to listen to.

Like many digital immigrants, Michael started his career in traditional media, with a 15 year stint in local and network television news and radio. After graduating with an MBA from Harvard, he worked as a management consultant in Arthur D. Little’s Media and Entertainment practice. That led to his introduction to the Internet, upon which he served as GM at both CitySearch and Kozmo.com. For the past 12 years he has served in a variety of senior management positions with industry trade associations, including the New York New Media Association, Connecticut Technology Council, and the Interactive Advertising Bureau, where he is currently VP, Training & Development and is responsible for the Digital Media Sales Certification program and professional development worksho

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The Social Network Show welcomes back Carol Todd to the January 12, 2015 episode.

Carol Todd, a special education teacher and children's advocate has done a tremendous amount of work to increase awareness of cyber abuse; end the stigmatization of mental health issues; and share methods to prevent mental health issues among young people. In this episode, Carol explains what parents, schools and other adults can do to help children who are bullied and the importance of opening up communication with our children.

Carol Todd is the mother of Amanda Todd, the 15 year old who brought the world's attention to the consequences of cyberbullying when she committed suicide in October 2012, in British Columbia. Prior to the suicide, Amanda posted a video on YouTube that went viral. She used a series of flash cards to tell her experience with being blackmailed, bullied and physically assaulted.  This got worldwide attention and started a discussion among the government in British Columbia about the scope of cyberbullying in Canada and the importance of adding more funding and support for anti-bullying organizations.

Carol has given numerous radio, television and newspaper interviews and has met with many people to share her and her daughter’s experiences. Carol and relatives of three other teenage girls who died after being cyber bullied or lured online, met with Prime Minister Stephen Harper in May, 2013 to talk about laws that will crack down on internet tormentors.

After Amanda's death, Carol Todd created the Amanda Todd Legacy Society, a non-profit organization that helps with those in need of resources, assistance, awareness and education on the topics of anti-bullying, mental health and cyber safety.

In January of 2014, Dutch police arrested a man in a case involving multiple victims in Netherlands, UK and Canada. In April 2014, it was reported that the suspect had been identified with indecent assault and child pornography against Amanda Todd and other child victims.

In May of 2013, Carol was nominated for the 2013 Me to We Award in the category of Social Action, presented by Canadian Living and AOL/Huffington Post Impact Canada.

Learn more about Carol and Amanda at Carol's blog, caroltoddsnowflakes

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The Social Network Show welcomes Christopher "Kit" Gray to the January 9, 2015 episode.

Kit Gray, President and COO of PodcastOne addresses the role that podcasting plays that is different from other forms of broadcasting. Kit explains the benefits of podcasting and how it is now being recognized by some big players like CBS Radio and CBS Digital Media who just launched their own podcasting network. PodcastOne has a lot of celebrity podcasts and Kit explains how this is a good way for them to communicate with their fan base.

Kit Gray, the President and COO of PodcastOne, brings over ten years of sales representation experience in traditional spot terrestrial radio sales, network radio sales, national radio sales, mobile content sales, online sales and over the last two years has become a proven sales leader in the podcast medium. Kit connected and developed podcast offerings on a network basis to advertisers developing a demand for a new medium. Mr. Gray's podcast sales quickly advanced into seven figures for such shows as the Adam Carolla Show, Jay Mohr's Fake Mustache, The Nerdist, Maria Menounous' AfterbuzzTV, Penn Jillette, Tom Segura and more.

Kit has worked with media agencies in Los Angeles, New York and Boston. In 2005, Mr. Gray won Seller of the Year for Katz Media Group, a subsidiary of Clear Channel Communications. He was the first person to sell a mobile advertising campaign for Verizon Wireless EV-DO network called Amp'd Mobile in 2007 and was the first person to sell an online digital streaming network for Clear Channel's Digital in 2009.

Kit Gray has an MBA in finance from Crummer Graduate School and he studied Environmental Studies at Rollins College in Winter Park, Fl.

Check out PodcastOne

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The Social Network Show welcomes Geri Stengel to the January 7, 2015 episode.

Geri Stengel, President of Ventureneer and author of Forget the Glass Ceiling: Build Your Business Without One is launching a project called "The Venture Crowd" which will educate women entrepreneurs and investors about equity crowdfunding. In this show, you will learn about why women entrepreneurs are important to the economy; what is standing in the way of women reaching their goals; why women don't ask for funding as much as men do; and how this new initiative aims to help women entrepreneurs.

For more information on The Venture Crowd, please visit the Plum Alley website.

Geri Stengel is president of Ventureneer, a market research and content marketing company that helps corporations reach small businesses through thought leadership. As a writer (Forget the Glass Ceiling: Build Your Business Without One and Forbes contributor), teacher (Kauffman FastTrac facilitator and former adjunct professor of entrepreneurship at The New School) and presenter, Based on her research into the success factors of women entrepreneurs, she was named a  2012 and 2013 Small Business Influencer.

Geri's passion to get women on the radar as leaders of mega-firms led Geri to write Forget the Glass Ceiling: Build Your Business Without One. She is now embarking on another research project aimed at helping women entrepreneurs get the funding they need through crowdfunding. Yup, Geri is walking the walk and taking the challenge herself. She loves hands-on research to solve problems, and collaboration – the keystone of both crowdfunding and entrepreneurial success.

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The Social Network Show welcomes co-host, Michelle Boykins, Senior Director of Communications at the National Crime Prevention Council and her guest, Lieutenant James Perez.

Lietutenant James Perez with the Fairfield Connecticut Police Department, Special Services Division, shares important information on protecting seniors from scams including internet, phone and face to face scams. Hear why those 65 years old and older are very vulnerable to scams and why they are afraid to report a scam to the police. Lt. Perez gives some real life examples of scams and several ways that you can protect yourself and the older members of your family. The goal is to make seniors a smaller target for scammers.

Here are some important phone numbers that Lt. Perez shared that can help make you a smaller target:

DMA (Direct Marketing Association): Call them and ask them to take you off their list--this will cut down on the amount of junk mail you get: call 1-212-768-7277

Federal Trade Commission Consumer Information: 1-888-567-8688

National Do Not Call Registry: Make sure you are on this because it helps cut down on the marketing calls.

Lieutenant James Perez, is a National Crime Prevention Consultant and is currently employed by the Fairfield Connecticut Police Department in the Special Services Division and has 20 years of experience in law enforcement. He has held many positions within the agency including a task force member with the Federal Bureau of Investigation and the Drug Enforcement Administration. He has taught the D.A.R.E. program in elementary school and was a member of the S.W.A.T. team for 14 years. Lt. Perez has appeared in several publications and held the position of Public Affairs Officer. He teaches identity theft and scam awareness topics to community groups and has appeared nationally on NBC’s Dateline regarding scams against senior citizens.

Currently Lt. Perez is the Commander of the Special Services Division which includes Liaison Officer with the Honorable Police Commission in Fairfield, and oversees police operations including the marine division, dive team, special agent program, crash investigators, traffic officers, animal control, fleet management, crossing guards and the South Benson Marina. He also has experience in terrorism risk assessment and has extensive experience in Crime Prevention Through Environmental Design or (CPTED).

Lt. Perez attended the University of New Haven (Criminal Justice), the Connecticut Police Academy, and the F.B.I. Law Enforcement Executive Development Association. During his career he has earned citations from F.B.I. Director Louis Freeh and Connecticut Attorney General Richard Blumenthal. He has been recognized for successful criminal investigations against violent gangs. He also received the combat cross award for involvement in a police shooting. Lt. Perez has instructed International Law Enforcers in Nicaragua, Northern Ireland, and Australia.

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The Social Network Show welcomes Co-host Naibe Reynoso and her guest Laura Gomez to the December 29, 2014 episode.

Co-founder of Vyv and a tech expert, Laura Gomez shares with us what it is like to be a Latina in the high tech field and the difficulty she and her business partner face in getting venture capital for their start up. If you want to hear about an interesting business, listen to Laura talk about what Vyv does and check out their website.

Laura Gomez, Co-founder of Vyv has worked for some of the most powerful companies in high tech including Twitter and Google. As a 17-year-old, she got an internship with Hewlett-Packard. She enrolled in computer science at the University of California-Berkeley, supported by an engineering firm's scholarship. Then she opted out of technology. She walked into an intro computer science class and felt overwhelmed as one of the few women in a class of hundreds. The experience echoed one at HP, where the only other woman in the department was an administrative assistant. She wanted to change the world so she switched tracks, pursuing languages and developmental economics. She earned her master's degree in sociology and Latin American studies.

Laura has been featured in hundreds of publications and television programming around the world, including USA Today, Huffington Post, Glamour Magazine and Forbes México, as one of the most Powerful Women in the country. She has also been featured in, El Tiempo Colombia, CNET en español, Cosmopolitan for Latinas, Gizmodo en español, Harper’s Bazaar Spain, GQ México and the book “Found in Translation."

Laura has been recognized by the Department of State and Secretary of State Hillary Clinton for involvement in the TechWomen Program - only female leader at Twitter to participate in 2012. She is also on the board of the Institute for Advanced Technology and Public Policy alongside with former U.S. Secretary of State George P. Schultz and Lt Governor Gavin Newsom.

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The Social Network Show welcomes co-host, Michelle Boykins, Senior Director of Communications at the National Crime Prevention Council and her guest, Robert Siciliano.

Robert Siciliano, a Personal Security Expert and Identity Theft Speaker, shares some incredibly important information regarding security issues on computers and mobile devices. In this show you will learn about "organized web mobs" and the hacking into companies such as Sony; cyber crime versus cyber terror; smart phone security issues-iPhone's and Androids; how to dispose of old computers and cell phones; dangers of downloading Apps and online games; shipping notification scams and lastly tips to keep you and your devices safe.

When Americans were urged to go on high alert after 9/11, personal security, identity theft expert, speaker and author Robert Siciliano was already ahead of the game. The advice is simple—so simple that Siciliano’s hard-won wisdom has gained him audiences across a wide variety of media: Increase security and reduce liability.

Security is a wide and deep topic. Security is personal, physical and informational. Siciliano discusses all aspects of security as they relate to violence and fraud prevention in both the physical and virtual worlds. He can show you how to keep home invaders from assaulting you and taking your family hostage, or how you can prevent criminal hackers from accessing your network and downloading client data. He provides topical, timely and cutting-edge programs your group needs and wants.

For almost 30 years, Siciliano has been committed to maintaining his expertise in all aspects of security by constantly researching new and upcoming security trends with the goal of informing and educating you so you can avoid becoming a statistic. He says, “There always has been, there is now and there will always be a criminal predatory element stalking its next victim. Being proactive and knowing your options are essential.”

Siciliano’s media credentials include hard-hitting and provocative contributions to TIME, The New York Times, The Washington Post, The Wall Street Journal, USA Today, Forbes, Fortune, BusinessWeek, Huffington Post, Cosmopolitan, Good Housekeeping, Reader’s Digest, Consumers Digest, as a regular contributor to Entrepreneur, and he has appeared as a guest commentator on The Anderson Cooper Show, John Stossel, The Steve Harvey Show, The Today Show, CBS Early Show, Good Morning America, CNN, MSNBC, CNBC, Fox News, Inside Edition, and Extra, among others. He has taught millions of people his secrets of maintaining personal safety and security, and his skills have benefited thousands more through presentations to corporate, government, education clients such as GMAC, the National Association of Realtors©, Domino’s Pizza, United Bankers’ Bank, Exxon Mobile – and many more.

Siciliano’s goal is simple – to wake up and empower people across Main Street USA and throughout the world so they can avoid becoming victims. His personal security and identity theft expertise is an asset to any program or organization that demands straight talk, common sense, and potentially life- and property-saving results right now. Whether he is speaking on camera, to a reporter, or sharing his identity theft and personal security stories and tips as a keynote speaker or workshop leader, Siciliano’s direct and to-the-point style can be counted on to raise hackles, capture attention, and – most importantly – inspire and empower action.

He motivates people everywhere to do the right things to keep their family, data and property safe. Audience members describe his credible, from-the-trenches advice as life-changing and lifesaving. At the corporate level, his clients include high-level executives from leading corporations such as McAfee, iovation, Intelius, ADT, Gemalto, RSA, BillGuard, Sentry Safe, Schlage, AllClearID and Uniball Corporation rely upon Siciliano’s insights, perspectives and guidance to bring additional firepower and pro...

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The Social Network Show welcomes Co-host Naibe Reynoso and her guest Dr. Yasmin Davidds to the December 22, 2014 episode.

Dr. Yasmin Davidds, an Organizational Psychologist, and Founder/CEO of the Latina Global Executive Leadership Institute & Women's Institute of Negotiation shares information about the launch of the Latina Leadership Academy programs. To be launched on January 15, 2015, this program helps Latina professionals to become leaders of organizations and develop personally as a leader. This is an eight month intensive immersion program and please see the following website for more details, Latina Global Executive Leadership Program website.

Dr. Yasmin Davidds is an Organizational Psychologist and the Founder and CEO of the Women’s Institute of Negotiation and the Latina Global Executive Leadership Institute. As one of only a few Latina negotiation experts in the U.S. and Latin America, Dr. Davidds has coached and counseled over 2,000 corporate leaders in over 200 blue chip companies throughout 22 countries. Dr. Davidds established the Women’s Institute of Negotiation (WIN), dedicated to the teaching, instruction and development of negotiating skills and leadership competencies primarily focused on women in professional, academic and corporate settings.

Her commitment to the empowerment and development of women leaders has brought her recognition and acclaim from the U.S. Congress, the California State Senate and the California State Assembly. Dr. Davidds is on the Board of Directors and Board Secretary for the California Hispanic Chamber of Commerce, a premier organization that represents the interest of over 600,000 Hispanic business owners in California and the largest regional ethnic business organization in the nation promoting the economic growth and development of Hispanic entrepreneurs.

Dr. Davidds is fluent in Spanish and works in-depth with organizations by coaching leaders who are tasked with leading stressful and rapid change. Training executives to more effectively integrate interpersonal skills into their leadership repertoire, she assists organizations from the top down as well as the bottom up. She has trained fortune 500 executives and facilitated their merging of different corporate cultures.

Her training, facilitation and instructional design skills has assisted management in many large corporations, government agencies and professional associations.

A graduate of the University of Southern California (USC) with a degree in Business Entrepreneurship, Dr. Davidds went on to receive her Master’s Degree in Women Studies and her doctorate degree in Organizational Psychology. In 2013, she developed and launched the first Latina Global Executive Leadership Program in partnership with the USC Marshall School of Business.

Check out her book at Amazon, "Take Back Your Power: How to Reclaim It, Keep It, and Use It to Get What You Deserve"

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The Social Network Show welcomes Norman Pattiz to the December 17, 2014, episode.

Norman Pattiz, founder of Courtside Entertainment Group, PodcastOne and founder and former Chairman and CEO of Westwood One shares his history--from being a leader in broadcast radio to being a leader in podcasting. Find out about PodcastOne, their popular podcasts, and the advantages of on-demand audio over broadcast radio. Norm also shares a new exciting breakthrough for the podcasts on PodcastOne.

Norman Pattiz is the founder and former Chairman and CEO of radio giant Westwood One, which under his leadership was America’s largest radio network and provider of news, sports, entertainment, talk and traffic programming to the broadcast industry. Westwood One owned, managed or distributed NBC radio networks, CBS News, CNN radio, the Mutual Broadcasting System, NFL Football, NCAA Basketball, March Madness, The Super Bowl, both the Winter and Summer Olympic Games and a wide variety of syndicated music and talk shows.

In 2010, Pattiz, founded and launched Courtside Entertainment Group. The company produces and finances multi-platform, quality programming and is the radio home of Loveline, Bill O’Reilly, Dr. Drew, Laura Ingraham, Ron Paul and a wide variety of music super specials.

Recognizing the untapped opportunities in the audio on-demand industry, Pattiz launched PodcastOne at the end of 2012. The company quickly became the leading producer and distributor in audio on-demand programming. Today, PodcastOne’s popular line-up of personalities and brands include Adam Carolla, Dan Patrick, Steve Austin, Radio Lab, Freakonomics Radio, The Nerdist, Jay Mohr, Kathie Lee Gifford, Dennis Miller, Penn Jillette, Ross Tucker, Yahoo Sports, Bret Eason Ellis, WNYC, KCRW, Loveline, Dr. Drew and over 200 more of the nation’s most popular podcasts. PodcastOne programs are downloaded over 120 million times every month.

In 2000, Pattiz was appointed by President Clinton and reappointed in 2002 by President Bush to serve on the Broadcasting Board of Governors of the United States of America. The Board oversees all U.S. nonmilitary broadcasting services, including The Voice of America, Radio Free Europe, Radio Liberty, Middle East Broadcasting and others. He was responsible for conceiving and launching America’s Arabic language radio and television services to all 22 countries of the Middle East, plus Farsi language broadcasting to Iran reaching a weekly audience of more than 40 million listeners.

Pattiz currently serves as a Regent of the University of California. He is the Chairman of the Regent’s Oversight Committee of the Department of Energy Laboratories and serves as the Chairman of the Board of the Lawrence Livermore and Los Alamos National Security LLC

Pattiz is a member of the National Radio Hall of Fame and has been the recipient of numerous professional and leadership awards including the “Giants of Broadcasting Award” from the Library of American Broadcasting and the “Freedom of Speech Award” from the national association of talk radio hosts. He is a member of the Council on Foreign Relations and the Pacific Council on International Relations.

Pattiz resides in Beverly Hills and Santa Barbara and is married to the former LA Rock and Roll radio legend Mary Turner. Dr. Turner Pattiz, a Ph.D. psychologist, is the Chairman of the Board of the Betty Ford Center.

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The Social Network Show welcomes Professor Mary Anne Franks back for the December 16, 2014 episode.

Mary Anne Franks, an Associate Professor at the University of Miami School of Law and Vice President of the Cyber Civil Rights Initiative (CCRI) talks about the Anthony Elonis case that is coming up before the supreme court. Mr. Elonis of Pennsylvania was convicted of making threatening statements on Facebook about his estranged wife, law enforcement officials and a Kindergarten. He claims that these were not real threats, but instead therapy to help him deal with his broken marriage. The U.S. Supreme Court is now determining what is protected by free speech versus what constitutes a true threat that is not protected by free speech. Professor Franks walks us through the details of this interesting case.

Mary Anne Franks is an Associate Professor at the University of Miami School of Law. She teaches, Criminal Law, Criminal Procedure and Family Law. Professor Franks is also the Vice President of the Cyber Civil Rights Initiative which is a nonprofit organization that raises awareness about cyber harassment and advocates for legal and social reform. This work has allowed her to work with legislators to draft laws against "revenge porn".

Before working at the University of Miami Law School, Professor Franks was a Bigelow Fellow and lecturer in Law at the University of Chicago Law School and a lecturer in Social Studies at Harvard University. She received her J.D. from Harvard Law School and received her D. Phil and M. Phil from Oxford University where she studied on a Rhodes Scholarship. (D. Phil and M. Phil, U. S. equivalent of doctor of philosophy and master of philosophy. Professor Franks earned her degrees in Modern Languages and Literature).

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The Social Network Show welcomes Professor Nancy Kim back for the December 15, 2014 episode.

We have spoken before with Law Professor, Nancy Kim about online contracts and how they can take away our privacy rights and the ability to enact a law suit. On this episode of The Social Network Show, Professor Kim explains why we continue to click "agree", why we do not dispute the contracts that we clearly do not understand, and why online companies have no incentive to create consumer friendly contracts.

Nancy Kim is a professor of Law at California Western School of Law, Visiting Professor at the Rady School of Management at University of California, San Diego (UCSD), Chair of the Contracts Section of the Association of American Law Schools and a past member of its Executive Committee of the Internet and Computer Law Section. She is also an elected member of the American Law Institute. Professor Kim is the author of Wrap Contracts: Foundations and Ramifications (Oxford University Press, 2013) which focuses on how contracts affect and control online behavior.

Before working in academia, Professor Kim worked for several technology companies and two major law firms. She has published many articles and essays and her name has appeared in the Boston Globe, slate.com, the San Diego Union Tribune, and the Sacramento Bee, just to name a few. She is also a Contributing Editor to the Contracts Law Prof Blog, which is the official blog of the AALS section on Contracts.

You can read more about Professor Kim at California Western School of Law

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The Social Network Show welcomes Robyn Shulman to the December 8, 2014 episode.

Robyn Shulman a teacher, writer and current employee of TeacherMatch, shares the concerns about tweens (kids ages 10-12) and their posting on social networks such as Instagram. The concerns center around safety on social networks and how social media affects the self confidence and self esteem of youth. Listen to the show to hear about the following and more:

What are tweens posting on social networks that should be of concern for parents Are parents aware of what their kids are posting What safety measures are not being taken by kids What can parents do to make sure their kids stay safe

The following is a good article that Robyn has suggested for parents to read:

Parenting as a Gen Xer: We’re the first generation of parents in the age of iEverything

http://www.washingtonpost.com/news/parenting/wp/2014/09/29/parenting-as-a-gen-xer-what-its-like-to-be-the-first-generation-of-parents-in-the-age-of-ieverything/?Post+generic=%3Ftid%3Dsm_twitter_washingtonpost

Robyn Shulman, M.Ed. is a certified elementary teacher and ESL teacher in Illinois. She currently works for TeacherMatch, a company that was founded by a group of dedicated, passionate educators, including nationally awarded K-12 instructors, who understand that teachers are the most critical factor in the classroom. TeacherMatch Quest, which launches this month was created to help employers and job seekers be a part of this vision. Robyn is the Lead Teaching Mentor within Quest’s advanced resources offerings; providing real-world advice and insight on everything a teaching candidate needs to know for successful interviewing.

Robyn is also on the advisory board of the S.T.E.A.D.Y Academy, an initiative that is part of Wiz Kidz Technology Centers.  She is an education blogger for Chicago Now, which is owned by the Chicago Tribune and she manages her own education site ED News Daily.

Robyn’s work has been published and/or profiled in various K-12 education magazines and throughout university media outlets. She also appeared on Fox News Chicago, where she provided tips for parents and teachers in regard to bullying online and in the classroom.

When she is not working, she spends her time with her husband and daughter. She enjoys reading a good book, painting and writing.

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The Social Network Show welcomes Sara Capra to the December 5, 2014 episode.

Sara Capra, co-founder of Orate talks about what she has done in the past that has led her to where she is now in her career. Sara has truly created her own opportunities and you will hear how she went from not knowing what to do with her life to co-founding and running a business. Sara shares with us the importance of connecting with others and staying in touch with them; becoming an information sponge to learn about opportunities; and the importance of writing down goals and asking for feedback.

Sara Capra is co-founder of Orate, an online marketplace where event organizers and public speakers can more easily find one another. A recent graduate of the Startup Factory accelerator program, and the winner of Washington D.C.’s 2014 Startup Weekend, Orate helps event organizers find the perfect speakers for their audiences and their budgets. An entrepreneur and advocate for helping individuals achieve their full potential, Sara previously worked in Global Partnerships at the United Nations Foundation, where she helped develop strategic partnerships for initiatives that support women & girls, global health, US-UN relations, and sustainability. She has volunteered in India and South Africa, helping empower women through job skills training, and in local communities. She has also supported entrepreneurial and professional development groups, such as Startup Weekend Denver, Millennial Week and Girls Health Ed, and served as a career mentor for Streetwise Partners.

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The Social Network Show welcomes co-host, Michelle Boykins, Senior Director of Communications at the National Crime Prevention Council and her guest, Officer Joel Dhein.

Officer Joel Dhein, a crime prevention specialist with the Glendale Police Department in Wisconsin talks about the relationship between law enforcement and the media and uses the recent situation in Ferguson, Missouri as an example of why it is important for the two to establish a positive relationship when it comes to emergency situations.

Listen to the show to hear the following points and more:

The importance of communication and a game plan with the multi-jurisdictions that are involved in a crisis The pressing concerns of law enforcement during the holidays Tips for staying safe during the holiday season Being SMART and what this acronym stands for A safe place to meet someone if you have bought a products from eBay or Craigs List for example.

Officer Joel Dhein has served the Glendale Police Department in Wisconsin for 27 years. In 1996, he was promoted to their first full time crime prevention specialist. In 2012, he became the first Wisconsin police officer to achieve the National Crime Prevention Association’s Level II Certification and began consulting for international companies on CPTED principles for their facilities throughout the world.

Before joining the Glendale Police Department, Officer Dhein worked as an agent with the Federal Bureau of Prisons. He graduated from the University of Wisconsin-Eau Claire with a Bachelor’s in Criminal Justice and minor in Political Science.

Officer Dhein has appeared on and hosted television shows and podcasts, and is currently a key member of several crime prevention organizations. He has received multiple awards throughout his career, including the National Mac Gray Award from the National Crime Prevention Council in 1999.

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The Social Network Show welcomes back Lance Cottrell to the November 25, 2014 episode.

Lance Cottrell, an internet security expert and Chief Science Office at Ntrepid, reveals the latest online security threats and information about what happens to your online accounts when you die. Listen to the show to hear about the following topics:

What happens to your online accounts and data when you die How can you delete an online account of someone who is deceased Why is there recent concern about some internet service providers (ISP) Is it more difficult now than before to protect your online privacy What are the latest threats by hackers What is Rootpipe and DarkHotel and what is a targeted attack Why has Uber been in the news lately

Lance Cottrell is the founder and principle at Obscura Security. He founded Anonymizer Inc. in 1995.  Before that he created the Mixmaster anonymous remailer in 1993. He is a frequent public speaker at conferences such as the RSA Security Conference, Computers Freedom and Privacy Conference‚ the Organization for Economic Cooperation and Development in Europe‚ ISS World. He is principal author on multiple Internet privacy and security technology patent applications. He took Anonymizer to a very successful exit in 2008, and is now Chief Science Officer of Ntrepid, the acquiring company. He holds a MS in Physics from the University of California, San Diego and a BS in Physics from the University of California, Santa Cruz.

Stay up-to-date with latest developments in security on Lance's site, The Privacy Blog

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The Social Network Show welcomes Co-host Deirdre Breakenridge and her guest, Melissa Agnes to the November 24, 2014 episode.

If you own or manage a company, this is a very important show to listen to. Melissa Agnes, President and co-founder of Agnes + Day Inc. shares information on crisis realities and how to manage them. In the age of social communications and the public being more vocal than ever, companies need to know how to handle issues and crises that can have short term and long term effects on their brand and their bottom line. In this episode of The Social Network Show you will hear the following points:

The difference between an issue and a crisis for a company Examples of how well known companies have handled issues and crises How companies can learn to make the age of social communication work for them How companies can use every platform in media to communicate with their customers, clients, fans... How companies can respond to a crisis and where to respond The importance of "fact checking" in an age of misinformation The importance of planning a response to issues and crises and how to plan for them

Melissa Agnes, President and co-founder of Agnes + Day Inc., has developed an international reputation for crisis management, planning and training by helping large global brands prevent and manage a wide range of corporate issues and crises. Her client list includes government agencies, cities and municipalities, healthcare organizations, energy companies, global non-profits, financial organizations, the public and private sectors and many others.

Fluent in English and French, Melissa is an international and sought-after crisis management speaker and guest-lecturer. She has spoken to organizations and audiences including NATO, Ministries of Foreign Affairs, Ministries of Foreign Defence, Ministries of Health, Oil and Gas Associations, CPRS and other non-profit associations, as well as a wide range of private and public companies, universities and non-profit organizations. She has been honored to share the stage with members of the Ukraine government and the International Committee of the Red Cross.

Melissa is a regular guest on Montreal’s leading morning radio talk show, CJAD, where she is referred to as “the official crisis manager of the Tommy Schnurmacher show”. She has been interviewed and published about in publications including VIBE Magazine, USA Today, Tech News World and more.

Melissa is the editor of the highly acclaimed Crisis Intelligence Blog, and the host of the internationally recognized Crisis Intelligence Podcast. Published regularly and followed by different government agencies and Fortune companies alike, the blog and podcast provide insights to help organizations manage issues and crises in today’s connected and real-time world.

Melissa was named by CyberAlert as one of “the 30 top most influential bloggers in public relations”; and her blog was ranked sixth of the “60 of the best Public Relations blogs in the world” by Inkybee.

Melissa has published numerous articles and white papers in trade journals including The Non-Profit Digest and Communications World, and is the author of two self-published ebooks:

“The Corporate Guide to Leveraging and Managing Twitter in a Crisis” “The Social Media Crisis Management Toolkit”

You can find out more about Melissa on her website 

Today's co-host Deirdre Breakenridge is Chief Executive Officer at Pure Performance Communications. A veteran in PR and marketing, Breakenridge has counseled senior level executives at organizations including the Academy of Nutrition and Dietetics, Empire Today, JVC, Marketwired, and Sysomos.Breakenridge is the author of five Financial Times books. Her most recent book, “Social Media and Public Relations: Eight New Practices for the PR Professional,” was published in May 2012 and is available in print and all digital formats. Her other books include, “Putting the Public Back in Public Relations,” “PR 2.0, Ne...

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The Social Network Show welcomes our co-host, Michelle Boykins, Senior Director of Communications at the National Crime Prevention Council and her guest Keli Wilson of AlertID, to the November 21, 2014 episode.

Keli Wilson, the co-founder of AlertID, a "Neighborhood Watch" App that is free to you on your smartphone or tablet, shares why she started this organization and the following:

What AlertID is and how to sign up The partnership with the National Crime Prevention Council and McGruff's App How the App recognizes sex offenders in the neighborhood Tips on being safe during the holidays The upcoming expansion of AlertID How it works when you are away from home

Keli Wilson is the co-founder of AlertID and mother of three. While vacationing with friends and family in California, Keli was separated from her three children during a visit to an amusement park. Thankfully, they were reunited later, but it was the longest 45-minutes of Keli’s life.

As a result of that experience, Keli conceived the idea for AlertID. Her mission was to develop a tool that would help protect families and communities by creating a communication system that would allow users to communicate with public safety officials during an emergency and for authorities to communicate with the residents in the communities in which they serve.

AlertID was launched in January 2011. By partnering with local law enforcement agencies, AlertID is able to provide threat alerts and advisories to users about crime, sex offenders, missing children, natural disasters and severe weather. Alerts and advisories are available on web, mobile and tablet applications as well as through emails and texts.

In an effort to help protect families and our community, AlertID is free to the public and to all law enforcement agencies.

Keli holds a dual bachelor’s degree in Pre-Medicine and Biology from the University of Nevada. For the past eight years, Keli and her husband have been involved in numerous humanitarian projects. Much of their efforts have involved assisting homeless children, families and sponsoring children in the United States and the Philippines.

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The Social Network Show welcomes Larry Rosin in part 1 and Christina Daves in part 2 of the November 14, 2014 episode.

Part 1: Who's Listening? Edison Research on Radio & Podcasting

Larry Rosin, co-founder and President of Edison Research, a very well respected research company shares information on a new study measuring the world of American audio usage. This Share of Ear Study can be found on their website and has very interesting statistics on how many people are listening to broadcast radio, internet radio, satellite radio, tv music channels etc. If you have ever wondered about how these companies measure the number of listeners, Larry shares this information with Dr. J and Jim.

Larry Rosin is co-founder and President of Edison Research. Edison is best known as the company that exclusively performs exit polls for all US elections, and also performs exit polling in other countries throughout the world. Edison also has an extensive practice in media research, working with broadcasters, Internet companies, and other related fields.

Rosin founded Edison in 1994 and has been a primary force in building the company into one of the world’s most respected research companies.

Part 2:  PR For Anyone with Christina Daves

Christina Daves, Founder of PR for Anyone® , Founder of CastMedic Designs/inventor of a medical boot that fits over a leg cast, and author of PR For Anyone shares how she became an inventor and an expert in public relations. She explains how many small business owners hire PR people but do not get what they expect. Christina, not only learned to be her own PR person, she wrote a book and started a consulting business on this topic. On this show, you can hear Christina share her "Three Pillars of PR Success"; How to use trade publications; How to find time to do public relations; Christina's favorite tip from her book involving using Helping A Reporter Out (HARO); and comments on the usefulness of press releases.

Christina Daves, Founder of PR for Anyone® is also a serial entrepreneur, award-winning inventor, speaker, and best-selling author. As a small business owner, she desperately needed exposure for her product line but had zero money for a publicist! She taught herself everything she could about DIY-PR and figured out formulas that really work for getting in the media.

She is a DIY-PR expert and has appeared in over 200 media outlets in two years. She has been seen on the Steve Harvey Show and Dr. Oz and has been on tons of affiliates of NBC, CBS, ABC, FOX, and the CW plus national publications, newspapers, blogs, and radio.

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The Social Network Show welcomes Dr. Carrie James in Part 1 and Carrie Goldberg in Part 2 on the November 7, 2014 episode.

Part 1 with guest Dr. Carrie James

Beyond Online Safety: Teaching Moral and Ethical Decision Making

Dr. Carrie James, sociologist, researcher at Harvard's Project Zero, and author of Disconnected: Youth, New Media and the Ethics Gap talks about the impact of growing up digital on our young people and our communities. Dr. James explains the research and shares the results of the interviews they did with youth age 10 to 25.  This valuable and interesting discussion covers the following points and more:

Digital life and ones moral and ethical dilemmas Privacy, ownership, codes of conduct and developing norms in the digital realm Consideration of others when making decisions about online actions Blindspots in the thinking of youth when it comes to online actions Concerns among youth about their online life versus what parents are concerned about

Carrie James is a sociologist and a researcher at Project Zero at the Harvard Graduate School of Education. Her research explores young people’s digital, moral, and civic lives.  With Howard Gardner, she co-directs the Good Play Project, a research and educational initiative focused youth, ethics, and the new digital media, and the Good Participation project, a study of how youth “do civics” in the digital age. Carrie is also co-PI of the Out of Eden Learn project, an educational companion to Pulitzer Prize-winning journalist Paul Salopek’s epic Out of Eden walk. Her publications include Disconnected: Youth, New Media, and the Ethics Gap (The MIT Press, 2014). Carrie has an M.A. and a Ph.D. in Sociology from New York University.

Part 2 with guest, Carrie Goldberg

Publisher of Ads Offering Children for Sex Hides Behind Immunity Section 230 of CDA

Carrie Goldberg, founding attorney at C.A. Goldberg, PLLC and television legal correspondent talks about the litigations against backpage.com and their aiding and abetting in child sex trafficking. She explains how they are claiming immunity from liability under Section 230 of the Communications Decency Act (CDA) which immunizes websites from liability for content their users post. Carrie Goldberg is the founding attorney at C. A. Goldberg, PLLC in Brooklyn, New York. Carrie litigates in the arenas of Internet privacy, sexual assault, and elder abuse in state and federal courts. Among the trial and appellate cases Founding Attorney Carrie Goldberg has litigated is In the Matter of A. M., the case of first impression in NYS Supreme Court Case transferring end-of-life medical decision-making to responsible family members to promote humane deaths. She has lectured about exploitation, revenge porn and guardianship at numerous law schools and bar associations and repeatedly for the NYS Office of Court Administration.

Carrie blogs (www.cagoldberglaw.com/blog) about privacy, the law and sexual victimization and is frequently interviewed about emerging news stories involving sex crimes and nonconsensual sexual exposure online, including by the BBC, The Atlantic’s The Wire, Elle, HuffPost Live, Vice News, Fox411. Cosmo featured her as a “Fun Fearless Female” in August 2014 for her “cyber-crusading.” She is a regular television legal correspondent on Fox29.

Carrie graduated from Vassar College, Brooklyn Law School and the Bucerius International Business Law Program in Hamburg, Germany. Before opening her practice Carrie worked in nonprofits for 15 years advocating for Holocaust Survivors and lawyering for victims of elder abuse, DV, and asylum-seekers. She managed the legal department at the Vera Institute of Justice, Inc. Guardianship Project until early 2014.

Carrie continues to litigate for The Vera Institute of Justice as of counsel. She also represents individual victims of revenge porn, unauthorized sex tapes, child pornography, Title IX discrimination, DV, and sexual assault.

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The Social Network Show welcomes Dr. Katherine Hertlein to the November 5, 2014 episode.

Dr. Katherine Hertlein, an Associate Professor in the Marriage and Family Therapy Program and a Marriage and Family therapist talks about the patterns and signs that indicate that there may be trouble ahead in an online relationship. The following are some of the points that are covered in this episode of The Social Network Show:

A false sense of control over what happens in an online relationship Warning signs of danger in the initiation phase and maintenance phase of a relationship Patterns and signs that an online relationship may be problematic Online dating and meeting in person for the first time Question of authenticity in online relationships

Katherine Hertlein is an Associate Professor in the MFT Program at the Unversity of Nevada, Las Vegas. Sje earned a B.A. in Psychology from Truman State University, a M.S. in Marriage and Family Therapy from Purdue University Calumet, and a PhD in Human Development with a specialization in Marriage and Family Therapy from Virginia Tech.

Her research interests include sexuality, technology and couples, and infidelity.  She also conducts research on high-risk sexual behavior and technology and couples. Clinically, she is most interested in working with couples (specifically couples who experience sexual problems) and children.

Dr. Hertlein has published over 40 articles, 5 books, and over 25 book chapters. She has co-edited a book on interventions in couples treatment, interventions for clients with health concerns, and a book on infidelity treatment. Recently, she published Systemic Sex Therapy and A Clinician's Guide to Systemic Sex Therapy, which are used in over 20 couple and family therapy training programs around the U.S. In 2009, Systemic Sex Therapy was nominated for a Professional Health Book Award through the Society for Sex Therapy and Research (SSTAR).

Dr. Hertlein also serves on the editorial boards of several journals, including the Journal of Marital and Family Therapy, the Journal of Couple and Relationship Therapy, and the Journal of Family Psychotherapy. In her work related to couples and technology, she has produced the first multitheoretical model detailing the role of technology in couple and family life (forthcoming). She presents nationally and internationally on sex, technology, and couples. She has won numerous awards for teaching and research and is featured weekly as a guest on "Davenport After Dark", a radio program broadcast out of Dublin, Ireland.

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The Social Network Show welcomes Co-host Naibe Reynoso and guest Ana Lydia Ochoa-Monaco.

Ana Monaco, the Founder and Social Marketing/Brand Executive of the Latina Lifestyle Bloggers Collective #LLBLOG and Creative Director for the Lifestyle Bloggers National Conference tells us about why she started the Latina Lifestyle Bloggers Collective and the benefits of attending the Lifestyle Bloggers National Conference.Here are some of the points that are covered in this episode of The Social Network Show:

Are any bloggers making a living off of blogging? Are bloggers able to monetize their blogs? Does blogging give you enough experience to get related jobs outside of blogging? How do you start your own blog? Are there rules to follow when you blog? What is the Lifestyle Bloggers National Conference?

Ana Lydia Ochoa-Monaco is currently the Social Marketing & Brand Executive for the Latina Lifestyle Bloggers Collective/ #LLBLOG; and, Creative Director for the Lifestyle Bloggers #LBNC15 National Conference. She is also a Lifestyle Blogger + Brand Ambassador for Coco-Blog; and, freelance writer for a variety of entertainment magazines.

Previously, she serviced the needs of consumer-products, entertainment, fashion and beauty companies via her boutique communications agency padma, media & marketing, Inc. (most recently padma media, Inc.)

Client experience includes: ABC Networks, Corona, ExtraDisneyland, ResortsDisney, Entertainment, Heineken,Intelligent Beauty, Johnson & Johnson, La Alameda (a Primestor property), Long Beach Transit Authority, Macy's, McDonald's, and Time Warner Cable.

Ana is currently attending Santa Monica College and working on a MBA. She has a degree in Merchandise Marketing from the Fashion Institute of Design and Merchandising, Los Angeles.

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The Social Network Show welcomes Naibe Reynoso as the Co-host with Dr. J for the kick off of the Naibe Reynoso Series on the show. Naibe's first guest is Ana L. Flores.

Naibe Reynoso, an Emmy Award winning Journalist, investigative reporter, TV Producer, and entertainment reporter, gives us an update on her current events including being named a Board Member to the Peabody Awards and becoming a spokesperson for AlertID.

Naibe and Dr. J welcome Ana L. Flores, the Founder and CEO of Latina Bloggers Connect, Founder of #WeAllGrow Summit, co-founder of the award winning online community SplanglishBaby, and the co-author of Bilingual is Better, Two Latina Moms on How the Bilingual Parenting Revolution is Changing the Face of America. Ana talks about her latest venture, the #WeAllGrow Summit which is a conference for Latina digital content creators and influencers, and shares how she started Latina Bloggers Connect and the research that influenced her to write Bilingual is Better.

Ana L. Flores is the Founder and CEO of Latina Bloggers Connect, Founder of #WeAllGrow summit, co-founder of the award winning online community Splanglish Baby, and co-author of Bilingual is Better.

Ana has a personal mission. She believes that the potential of online community and education can uplift Latina women around the world. She sums it all up with her motto “When one grows, we all grow.”

Born in Houston, Texas to Salvadoran parents, Ana grew up in El Salvador and often traveled back to the United States, ultimately attending the University of Florida.

In the United States, Ana established herself as a television and entertainment producer and content creator for such outlets as Univision, MTV Latin America and mun2. Being fully bilingual made specializing in the Hispanic market in the United States and Mexico a natural choice.

After becoming a mother, Ana co-founded the award-winning online community, SpanglishBaby, which has become a movement and the go-to source for parents raising bilingual and bicultural kids. In 2012, she and co-founder Roxana Soto released the book Bilingual is Better.

Ana also serves as a member of The Hispanic Entertainment & Technology Board at Digital Hollywood.

In December of 2010, Ana Flores appeared on the cover of Hispanic Business Magazine as “The New Face of Social Media," just one month after launching Latina Bloggers Connect, Inc, a digital influencer marketing agency specialized in creating strategic content marketing and native advertising campaigns connecting brands and social causes with digital Latina influencers and bloggers. She began LBC as a one-woman show, launching the site, developing content and making connections with bloggers and marketers of prestigious Fortune 500 companies. Today, Latina Bloggers Connect is consolidated as the largest network of digital Latina influencers in all verticals with over 1500 opt-in influencers with a collective unique readership of 26 million.

Featured on Univision, Telemundo, CNN en Español, PBS Parents, Baby Center, Vme TV, NBC’s Today’s Moms, and Parenting Magazine, her most recent honors include being named to both Babble’s Top 100 Mom Blogs of 2011 and 2012 and Babble’s list of Top 50 Twitter Moms of 2011.

Ana has had the honor of being invited to speak at conferences such as BlogHer, LATISM, Blissdom, Blogalicious and BlogWorld Expo, and of partnering with LATISM to spearhead the Top Latina Bloguera Retreat in Washington D.C., where 70 bloggers were invited to receive a briefing at the White House.

And in 2012, La Opinion (the largest Spanish-language paper in Los Angeles) recognized Ana as one of 30 “Mujeres Destacadas”.

​ Ana coauthored the book "Bilingual is Better: Two Latina Moms on How the Bilingual Parenting Revolution is Changing the Face of America" and can also be found on her personal lifestyle blog MadreVida.com, her weekly Babble Voices column, as a latinamom.me writer, and as a contributor and advocate of the...

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The Social Network Show welcomes the 5th in the series with the National Crime Prevention Council during the Crime Prevention Month of October. Michelle Boykins, Senior Director of Communication at NCPC  Co-hosts with Dr. J and interviews Brian Noyes from the U.S. Chamber of Commerce. Part 2 on The Social Network Show welcomes Kim Hinton from Journey to Your Promised Land.

Part 1: U.S. Chamber of Commerce Vs. Counterfeit Products Do you know that only 3% of online pharmacies are legitimate? Brian Noyes, Executive Director Strategy and Communication, Global Intellectual Property Center, U.S. Chamber of Commerce shares some very important information about counterfeit products. Here are some questions that you maybe asking: What types of products are counterfeited? Is the internet playing a role in this? How do you know if your electronic product is legitimate? Are some counterfeit products dangerous? Who needs to be involved to stop this? What are the consequences of buying a counterfeit product? And, what about the online pharmacies--is there anywhere we can go to see who is safe to use?

All of these questions and more is answered by Brian on this show. Regarding the pharmacies, please visit The Center For Safe Internet Pharmacies (CSIP) and the Alliance For Safe Online Pharmacies (ASOP) to make sure you are using a legitimate pharmacy. Check out the resource page of the website

Brian Noyes is executive director of strategy and communications at the U.S. Chamber of Commerce’s Global Intellectual Property Center (GIPC). Noyes is charged with strategic planning for the GIPC, including collaboration with government, media, and third-party resources to advance intellectual property rights and policy. He directs the efforts of the GIPC team to promote IP to key audiences in the United States and around the world.

Noyes joined the GIPC after seven years as president of Brock Clay Government and Public Affairs in Atlanta, where he developed and implemented grassroots, public policy, and public relations campaigns for companies such as Wal-Mart, AT&T, and Prudential Mortgage (Prudential Huntoon Paige).

Throughout his career, Noyes served the president, Cabinet-level secretaries, Fortune 500 companies, and national political parties. In addition, he served in senior roles during the 2004 and 2000 presidential campaigns for George W. Bush, including director of delegate and caucus at the Republican National Convention in New York City, where he oversaw floor operations, caucus meetings, and committee structures.

During the first term of the George W. Bush administration, Noyes was appointed to a senior executive-level position at the Department of Housing and Urban Development (HUD) as regional director in Atlanta, representing 8 southeastern states, 14 field offices, and 1,300 employees. Earlier, he held key positions with the late Sen. Paul D. Coverdell (R-GA) and was deputy political director of the Republican National Committee and executive director and political director of the Georgia Republican Party.

Noyes is a graduate of Mercer University in Macon, Georgia. He and his wife, Victoria, have three daughters.

The U.S. Chamber of Commerce is the world’s largest business federation representing the interests of more than 3 million businesses of all sizes, sectors, and regions, as well as state and local chambers and industry associations.

Part 2: Mapping the Journey to Your Promised Land The second half of the show features Kim Hinton, President and CEO of Journey to Your Promised Land, Inc. (JTYPL) where they believe that investing in women and youth is the key to ending poverty in the U.S. and internationally.  Kim tells us the interesting story of how she started JTYPL and about the work that they are doing now. Her work in the communities helped her to see how domestic violence, lack of healthcare, education (skills and ability) and  the lack of personal development are all barriers or obstacles to reaching ones per...

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The Social Network Show welcomes Alex Yong to the October 24, 2014 episode.

Alex Yong, a journalist, writer, consultant to PR agencies, and staff writer for Small Business Trends, shares information on crowdfunding which is becoming more well known and is currently being talked about at the 3rd Global Crowdfunding Convention in Las Vegas. Alex also talks about what is needed in public relations to make it given the fierce competition.

Alex Yong is a staff writer for Small Business Trends and a freelance writer from New York. He focuses on event reporting and other special assignments. He has experience in copywriting, interviewing influencers, product unveilings, blog development, blogger collaboration and other methods of content promotion. Alex worked at Citigroup for about 5 years, providing phone alerts for department newsdesks and Radio FCN.

Learn more about Alex on his portfolio

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The Social Network Show welcomes the 4th episode in the series with the National Crime Prevention Council (NCPC) during Crime Prevention Month. The first half of the show features Michelle Boykins as the Co-host with Dr. J in an interview with Gerri Walsh from the Financial Industry Regulatory Authority. The second half of the show features Joellyn Sargent, Founder and President of Claravon Consulting who provides strategic counsel to leaders in business.

PART ONE:  Telltale Signs of Investment Scams from FINRA

Gerri Walsh, Vice President, Investor Education at the Financial Industry Regulatory Authority (FINRA), and President of FINRA Investor Education Foundation, tells us about FINRA, the FINRA Investor Education Foundation and the partnership with NCPC. Many are victims of investment fraud and this show will increase your awareness of what is happening out there and what to watch out for. Learn how the scams can reach you; what a "Pump and Dump Stock Scheme" is; and who is the typical victim of financial fraud. Gerri also shares the "5 Persuasion Tactics" that people use to scam you and how to get help if you are a victim of financial fraud. If you are a victim of financial fraud, please visit  SaveAndInvest.org.

Gerri Walsh is Senior Vice President of Investor Education at the Financial Industry Regulatory Authority (FINRA). In that capacity, she manages FINRA's investor education initiatives, including developing and implementing new programs, creating interactive tools for investors, publishing print and online educational materials, and coordinating with government and non-profit partners. She also serves as President of the FINRA Investor Education Foundation, where she manages the Foundation's grant making and programmatic efforts to educate and protect investors. Her work focuses especially on research to advance understanding of the relationships among financial literacy, financial capability and financial well-being; leveraging distribution channels to distribute effective, unbiased financial education resources; and incubating scalable, sustainable programs focused on traditionally underinvested groups of Americans, including young adults, women, Native Americans and members of the U.S. military. She joined FINRA in May 2006.

Prior to joining FINRA, Ms. Walsh was Deputy Director of the Securities and Exchange Commission's Office of Investor Education and Advocacy (OIEA) and, before that, Special Counsel to the Director of OIEA. She also served as a senior attorney in the SEC's Division of Enforcement, investigating and prosecuting violators of the federal securities laws.

From 1989 to 1994, Ms. Walsh was an associate with Hogan & Hartson (now Hogan Lovells LLC), a Washington, DC law firm. She received her J.D. from NYU School of Law in 1989 and her B.A. from Amherst College in 1985. She is a member of the New York and District of Columbia bars. She volunteers on the Board of Gifts for the Homeless, Inc. (a non-profit organization dedicated to helping the homeless in the greater DC area).

PART TWO: Building Your Biz Beyond The Launch with Joey Sargent--starts at 18:16

Joellyn Sargent, Founder and President of Claravon Consulting and author, shares advice for businesses who are beyond the launch.  Here are some of the topics she addresses in this show:  the importance of a website; how to find a social media expert; the importance of using social media and social listening; the necessity of having a blog; how to find keywords and content marketing, and the benefit of curating articles. Joey recommends looking at the website hashtagify to learn more about using the best hashtags and you can learn more about Joey at Claravon Consulting, and connect with her on LinkedIn and Twitter. Also, check out her books on Amazon.

Joellyn ‘Joey’ Sargent provides strategic counsel to leaders in businesses ranging from start-ups to Fortune 100 companies. Her clients consistently achieve significant perf...

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The Social Network Show welcomes another Crime Prevention Month episode with a partner of the National Crime Prevention Council, Not In Our Town on October 15, 2014.

Patrice O'Neill, filmmaker, journalist and leader of Not In Our Town shares the story behind this community based movement that is working to stop hate in our communities and hate in our schools, Not In Our School. A hate crime is reported every hour in this country according to Patrice and Not In Our Town has a multi-platform approach with the use of film, social networking, outreach and organizing to assist communities to help themselves.  This movement has an interesting story and an interesting approach to get people to work together.

Also, please check out Not In Our Town's latest film, Waking in Oak Creek which tells the powerful and inspiring story of community members, law enforcement and members of the Sikh temple working together to heal their town after six people are killed by a white supremacist as they prepare for Sunday Worship at the Sikh Temple of Wisconsin. The film is available free for community screening events. You can sign up for an event online at Niot.org.

If you are curious about what is happening on college campuses, take a look at Not On Our Campus

Two of their most recent PBS films, Not In Our Town: Class Actions and Not In Our Town: Light in the Darkness can be viewed online at pbs.org/ni

Patrice O'Neill is a filmmaker, journalist and leader of Not In Our Town, a community-based movement of people working to stop hate together. She has produced the successful Not In Our Town national series on PBS and led a multi-platform approach that utilizes documentary film, social networking, outreach and organizing efforts to encourage dialogue and community action. The series began as a half-hour PBS special and turned into a dynamic movement that continues to thrive in communities across the U.S. and around the world.

O'Neill's film, Not In Our Town: Light in the Darkness [1] premiered on PBS in 2011. Over 300 community screenings of the film have been held across the U.S. She is currently in production on two films. Case Against Hate features four stories that go inside the justice system to show victims, law enforcement and prosecutors working together to heal and strengthen communities in the aftermath of hate crimes. Waking in Oak Creek profiles the powerful community response to the 2012 hate crime killings at the Sikh Temple of Wisconsin.

In addition to making films, O'Neill and the NIOT team have fostered a network of Not In Our Town community activists–among them mayors, police chiefs, educators and faith leaders–and helped lead a series of anti-hate media campaigns featuring screenings and town hall meetings in hundreds of communities nationwide. Her team launched NIOT.org [2], a social media community resource and film site, and Not In Our School [3], which includes anti-bullying campaign resources for teachers and students. In Spring 2013, O'Neill introduced the Not In Our Town model to three cities in Hungary and six U.S. Embassies in Central Europe [4].

O'Neill is the CEO of the Not In Our Town project's parent company, The Working Group [5], an Oakland-based non-profit strategic media company. In addition to the Not In Our Town project, O'Neill has produced the award-winning PBS series, Livelyhood [6], and workplace public televisions series We Do The Work [7]. The Fire Next Time [8], her film presented on the POV series, is used in conflict studies departments around the country.

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The Social Network Show welcomes Jayne Hitchcock to the October 10, 2014 episode.

Jayne Hitchcock, President of WHOA,  author and cyberbullying/cyber crime expert gives us an update on what is happening in the online world. One trend that has become more prevalent in the last few years is "swatting". Swatting is where an emergency service (like 911) is called upon to respond to an emergency but it is based on a false report. There are reports of teens getting revenge on a winner of an online game by reporting an emergency at the winner's residence. Jayne also shares some very important tips for parents on how to spot if a child is being bullied and how to get help from WHOA. Check out the resources and books listed on Jayne's website, the kids and teens website, and the schooltipline.com website.

Jayne A. Hitchcock is an author and cyber bullying and cyber crime expert. She volunteers with the U.S. DOJ Office for Victims of Crime, the National Center for Victims of Crime, and law enforcement agencies worldwide. She has worked tirelessly with legislators in the drafting and passing of many of this country's Internet laws.

As president of WHOA (Working to Halt Online Abuse) at haltabuse.org and WHOA-KTD (Kids/Teens Division) at haltabusektd.org, Jayne continues a mission to educate adults and children in online safety.

Jayne conducts law enforcement training for local, county, state, military and federal agencies. Her speaking schedule on cyber crime and cyber bullying includes elementary/middle/high schools, universities and colleges. She also lectures at libraries, conferences, and corporations. She has been featured on Swift Justice, America's Most Wanted, 48 Hours, Good Morning America, Cosmopolitan and TIME magazines, and local, national and international newscasts, and was selected by Lifetime TV as their "Champion For Change."

Jayne's eighth book, Net Crimes & Misdemeanors 2nd edition, covers just about anything that can happen online and how to stay safer (netcrimes.net). Jayne's ninth book, True Crime Online: Shocking Stories of Scamming, Stalking, Murder and Mayhem is now available (truecrime-online.com). She is also on the editorial board of the International Journal of Cyber Crimes and Criminal Justice. She is a member of Operations Security Professionals Society, Sisters In Crime (national and New England), Maine Writers & Publishers Alliance, National Rifle Association (Life Member), The American Legion, and 3rd Marine Division Association (Life Member).

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Today's show is the second in a series with the National Crime Prevention Council (NCPC) during "Crime Prevention Month" which takes place the whole month of October. Today, Michelle Boykins, Senior Director of Communication from NCPC co-hosts with Dr. J on The Social Network Show.

The theme for the first week of Crime Prevention Month is "Get Alerts, Stay Alive: Emergency Preparedness" and the guest for today is from the Community Safety Institute, a partner of NCPC.

Today's guest, John Matthews, is the Executive Director of the Community Safety Institute and Assistant Chief Deputy Constable in Dallas. John shares his thoughts on a topic that has been in the news lately regarding the deadly force on citizens by police officers and talks about the needed communication between law enforcement and the communities where they are located. In response to the question about his thoughts on mass shootings, John gives us 6 steps to survival in a mass shooting:

ESCAPE Model:

  1. Exit--get out of the situation

  2. Seek cover

  3. Concealment

  4. Assess your situation

5.  Present a small target

6.  Engage the shooter

John has interesting comments about the use of drones by law enforcement and the use of other technology, including social media that is so useful in fighting crime.

The public can take classes on these topics and to learn more about this education, visit NCPC or CSI learning portals.

John Matthews is the Executive Director of the Community Safety Institute (CSI) and an Assistant Chief Deputy Constable for the Dallas County Constable’s Office precinct #1. Chief Matthews has developed over 100 law enforcement and public safety initiatives for government agencies including the Department of Justice (DOJ); Bureau of Justice Assistance (BJA); the Office of Community Policing Services (COPS); Department of Homeland Security (DHS); Office of Domestic Programs (ODP); Depart of the Interior (DOI); Bureau of Indian Affairs, Office of Justice Services (OJS) and the Department of Transportation (DOT).

Matthews has been in law enforcement for nearly thirty years and is a Master Police Officer and certified law enforcement instructor. With Bachelor’s and Master’s degrees in Administrative Management and an Advanced Law Enforcement Certificate, Matthews is nationally recognized for his work in law enforcement and school safety issues. While working with the Dallas Police Department he was named Outstanding Law Enforcement Officer and was awarded a Certificate of Commendation from the Texas State Senate. He also received numerous departmental awards including: Certificate of Merit, Life Saving Award, Certificate for Civic Achievement and the Police Commendation. John currently serves as a Senior Advisor to the National Sheriffs’ Association and Special Advisor to the National Law Enforcement Officer’s Memorial Fund.

John is an award-winning writer, photographer and author of five books including The Eyeball Killer, a true crime Book of the Month and first- hand account of his capture of Dallas’ only serial killer.  His books School Safety 101 and Neighborhood Watch 101 focus on making our communities safer and more secure and have been the cornerstones of training programs for thousands of law enforcement officers, educators and their community stakeholders.  He has been honored as a keynote speaker at education and law enforcement conferences around the country.

John hosted a popular safety segment on FOX-4 television, and for three years was a talk show host on KRLD/CBS radio and the Texas State Network, where he still makes appearances as a guest. Media appearances include; NBC Nightly News, FOX News Channel, Leeza, The O’Reilly Report, Good Morning New York, Good Morning Texas, Law Enforcement Television Network,  A Current Affair, Good Day Dallas, and scores of local ABC, CBS, FOX and NBC television and radio affiliates.  John’s serial killer story has been adapted for numerous network television shows and John serve...

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The Social Network Show welcomes Liz Dawes Duraisingh to the October 3, 2014 episode.

Liz, a Principal Investigator at Harvard Graduate School of Education, Project Zero shares information about Project Zero and the Out of Eden Learn project. Liz co-directs Out of Eden Learn and tells us how they came to collaborate with Paul Salopek's Out of Eden Walk. Paul Salopek is a Pulitzer Prize-winning journalist who is taking a seven-year walk around the world and creating a chronicle of human life on Earth. The Out of Eden Learn project is the key education partner to the walk and is teaching kids about the world and our connection to it. Liz gives examples of the teaching methods used and the positive aspects that result. To learn more about this project, you can visit the website, http://learn.outofedenwalk.com/

Liz Dawes Duraisingh is a research associate and principal investigator at HGSE’s Project Zero where she co-directs Out of Eden Learn, an online learning community designed to accompany journalist Paul Salopek’s seven-year walk along the migratory pathways of our ancient human ancestors and his experiment in “slow journalism." In Out of Eden Learn, diverse groups of school-age students are invited to slow down to observe the world carefully and to listen attentively to others; to exchange stories about people, place, and identity; and to reflect on how their own lives connect to bigger human stories. This work builds on Dawes Duraisingh’s doctoral research, which explored the ways in which young people use the past to help make sense of their own lives, identities, and values, for which she won the 2013 Larry Metcalf Exemplary Dissertation Award from the National Council for the Social Studies. She was previously a middle and high school history teacher for eight years, working in both England and Australia.

Learn more about Project Zero and Out of Eden Learn Blog

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The Social Network Show welcomes Ann M. Harkins, President and CEO of the National Crime Prevention Council (NCPC) for the kickoff of Crime Prevention Month which takes place every October. This is the first show in a series with the NCPC.

October is Crime Prevention Month and the National Crime Prevention Council works the entire month to raise awareness of crime and the importance of crime prevention. On today's episode, Ann Harkins shares the mission statement of the NCPC, and describes the various programs that they offer.

During Crime Prevention Month this year, the NCPC will be working with four partners to get four messages out to the public. The four partners this year are the Federal Emergency Management Agency (FEMA); Not in Our Town; FINRA Investor Education Foundation; and the U.S. Chamber of Commerce.  Each week in October, the NCPC will be discussing a different theme on The Social Network Show.

Ann M. Harkins, President and Chief Executive Officer, National Crime Prevention Council

In September of 2009, Ann M. Harkins, Esq. became the President and Chief Executive Officer of the non-profit National Crime Prevention Council (NCPC). NCPC symbolized by McGruff The Crime Dog® and his signature “Take A Bite Out Of Crime®” slogan, conducts public education training, technical assistance and manages public service advertising to help people keep themselves, their families and their communities safe from crime.

Prior to this role, Ms. Harkins served as the Vice President and Chief Operating Officer overseeing the day-to-day operations of the National Crime Prevention Council. Before joining NCPC in 2006, she was executive director of CASA of the Eastern Panhandle and coordinated West Virginia Summits on Homeland Security in 2003 and 2006. From 2001 to 2003, she served as Deputy Sergeant at Arms of the U.S. Senate where she was chief operating officer of the 800-person administrative office and a senior Senate advisor after the 2001 terrorist and anthrax attacks. Before that, she held many public policy positions, including chief of staff for Attorney General Janet Reno, U.S. Department of Justice, and chief counsel, Senate Judiciary Subcommittee on Technology and the Law. Ms. Harkins has a J.D. from Georgetown University Law Center and an M.A. in Latin American History and a B.A. in History from The Catholic University of America.

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The Social Network Show welcomes Dr. Robert McChesney to the September 26, 2014 episode.

The focus of The Social Network Show interview is McChesney's recent book, Digital Disconnect: How Capitalism is Turning the Internet Against Democracy (2013).  The book is a political economic examination of the digital revolution based upon 15 years of research. The book aims to help scholars and citizens be informed participants, and to see that the revolutionary democratic potential of the digital revolution be realized.  The show reveals how "Net Neutrality" protects against privatization of the Internet.  To learn about what the consequences of policy decisions now being made will be for you, listen to Dr. McChesney's answers to Dr. J's questions.  Visit Freepress.net to see what the average Joe can do.

Robert W. McChesney, PhD  is the Gutgsell Endowed Professor in the Department of Communication professor at the University of Illinois at Urbana–Champaign. His work concentrates on the history and political economy of communication, emphasizing the role media play in democratic and capitalist societies. Dr. McChesney has a particular interest in the state of journalism, and the relationship of media systems and structures to effective self-governance. He is the co-founder of Free Press, a national media reform organization. From 2002–2012 Dr.  McChesney hosted the “Media Matters” weekly radio program every Sunday afternoon on WILL-AM

Dr. McChesney is among the most widely read and honored communication scholars in the world today. His work has been professionally translated into 31 languages. Utne Reader in 2008 listed him as one of their "50 visionaries who are changing the world." Since launching his academic career in the late 1980s, McChesney has made some 800 conference presentations and visiting guest lectures as well as more than 1,000 radio and television guest appearances. He has been the subject of more than 130 published profiles and interviews.

Learn more about Dr. Robert McChesney on Wikipedia, and check out his books on Amazon.

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The Social Network Show welcomes back Dr. Katie Davis to the September 24, 2014 episode.

Dr. Katie Davis, an Assistant Professor who studies the role of digital media technologies in young people's lives talks about the role of digital media in young people's imagination, specifically the "fan fiction" sites. Dr. Davis along with other researchers studied the fan fiction communities, like fanfiction.net to understand what is drawing people to these websites. What they found is very positive and you can hear the details on this show.

Dr. Katie Davis is an Assistant Professor at The University of Washington Information School, where she studies the role of digital media technologies in adolescents’ academic, social, and moral lives. She also serves as an Advisory Board Member for MTV’s digital abuse campaign, A Thin Line. Prior to joining the faculty at the UW iSchool, Katie worked with Howard Gardner and colleagues as a Project Manager at Harvard Project Zero, where she was a member of the GoodPlay Project and Developing Minds and Digital Media Project research teams. In addition to publishing and presenting her research in scholarly venues, Katie regularly shares her work with parents, teachers, business leaders, and policymakers in an effort to build connections between research and practice.

Katie is the co-author with Howard Gardner of The App Generation: How Today’s Youth Navigate Identity, Intimacy, and Imagination in a Digital World, which was published in October 2013 by Yale University Press. The book represents a synthesis of the research that Katie conducted with colleagues on the Developing Minds and Digital Media Project and the GoodPlay Project at Harvard Graduate School of Education. Drawing on interviews with young people, focus groups with the adults who work with them, and comparative analyses of youth’s artistic productions from 1990-2011, the book explores how today’s “digital youth” are different from the youth who grew up in a pre-digital era.

Links

The App Generation Digital Youth @ UW iSchool Harvard Project Zero

To learn more about Katie, visit her website

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The Social Network Show welcomes Michelle Kelley to the September 22, 2014 episode.

Michelle Kelley, a licensed counselor and owner of Girls Stand Strong answers the question, What is an empowered woman? She defines power versus empowerment and explains how she helps women to make changes in their lives to become more empowered. Michelle states that many women are disconnected from their personal needs and how this is one step in making changes in their lives. If this topic is something that interest you, listen to the tips that Michelle gives on becoming more empowered.

For more reading on this subject, you can read Michelle's article titled, Today's Empowered Woman, Claiming Your Voice.

Michelle Kelley, LCSW, is a licensed counselor and the owner of Girls Stand Strong, a professional counseling center in Warrenton Va. Michelle teaches girls and women how to develop the self-confidence they need to achieve their goals and realize their dreams. Through her speaking engagements, workshops, and counseling—Michelle provides girls and women with the essential tools to select and cultivate healthy friendships and relationships. Such positive relationships foster a strong emotional well-being and successful social lives. Please visit www.GirlsStandStrong.com or call 703.505.2413 for additional information.

You can check out her website.

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The Social Network Show welcomes Drew Curtis to the September 15, 2014 episode.

If you love to look at the humorous side of our world, you may want to hear about this social network, Fark.com. Drew Curtis, founder and administrator of Fark.com shares the evolution of Fark, from how it started to where they are now. Drew shares a little information on the 3 million unique visitors he has per month and what they appreciate about this online network. Drew also shares with us the recent ban on misogynistic comments on Fark.com and the reactions he got to this move.

Drew Curtis is the founder and an administrator of Fark.com, an Internet news aggregator. He is also the author of It's Not News, It's FARK: How Mass Media Tries to Pass off Crap as News in May 2007. He is a guest on WOCM's morning show The Rude Awakening Show every Tuesday. Curtis registered Fark.com in 1997 but did not begin posting links on the site until 1999. The first story on Fark was a news article about a fighter pilot who crashed while attempting to moon another fighter pilot. Since then, the site has become one of the most popular link dump sites on the internet.   It was the first indie blog to earn one million dollars a year in profit.

In 2006, Curtis was featured on the cover of Business 2.o magazine as the feature in a story about successful websites. Lexington Weekly named him one of their businessmen under 40 to watch.

Curtis published his first book, It's Not News, It's FARK: How Mass Media Tries to Pass off Crap as News in May 2007. It soon became a bestseller. An in depth analysis of the state of modern media, It's Not News, It's Fark slams news organizations for running smaller versions of his not-real-news.

Drew Curtis graduated from Luther College. From 1996 to 2002, he owned and operated DCR.NET, an ISP. He is a graduate of the Berkeley-Columbia Executive MBA program, a joint venture of New York’s Columbia University and the University of California, Berkeley.

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The Social Network Show welcomes Kit Gray to the September 12, 2014 episode.

If you like listening to podcasts, this is a good show to listen to. Kit Gray, President and COO of PodcastOne shares how people use podcasting as an extension of social networking. Kit gives a little history of podcasting and how he merged with Norm Pattiz to create PodcastOne. He tells us about the shows on their site, and you will recognize a good portion of the famous hosts.  Kit talks about the challenge of getting major brands to advertise on podcasts and their success in doing this.

Kit Gray, the President and COO of PodcastOne, brings over ten years of sales representation experience in traditional spot terrestrial radio sales, network radio sales, national radio sales, mobile content sales, online sales and over the last two years has become a proven sales leader in the podcast medium.Kit connected and developed a podcast offerings on a network basis to advertisers developing a demand for a new medium. Mr. Gray's podcast sales quickly advanced into seven figures for such shows as the Adam Carolla Show, Jay Mohr's Fake Mustache, The Nerdist, Maria Menounous' AfterbuzzTV, Penn Jillette, Tom Segura and more.

Kit has worked with media agencies in Los Angeles, New York and Boston. In 2005, Mr. Gray won Seller of the Year for Katz Media Group, a subsidiary of Clear Channel Communications. He was the first person to sell a mobile advertising campaign for Verizon Wireless EV-DO network called Amp'd Mobile in 2007 and was the first person to sell an online digital streaming network for Clear Channel's Digital in 2009.

Kit Gray has an MBA in finance from Crummer Graduate School and he studied Environmental Studies at Rollins College in Winter Park, Fl.

Check out PodcastOne

Check out The Social Network Show on PodcastOne

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The Social Network Show welcomes Kendall F. Person to the September 8, 2014 episode.

Kendall F. Person, an author of three books tells his story about how he became a blogger and what he is trying to accomplish on his blog named, Kendall F. Person, thepublicblogger, also know as "The Neighborhood". If you want to visit a blog that is different than what you are used to, we suggest you check this one out. Kendall shares how he mixes fact and fiction in his writing, how he got the idea of using multimedia (music, art, photos) on his site, the very special annual event he holds every year on New Years Eve and what is in store for him in the future.

Kendall F. Person, an author of 3 books and founder, editor, creative director of thepublicblogger.com, and a former marketing director, welcomes you to The Neighborhood. Here you have collaboration with visual, recording and other written-word artists. There are thought-provoking editorials, imaginative reviews, poetry on every level and breathtaking fiction, that shies away from no subjects or taboos. This is a forum which gives way to civil discission and an exchange of knowledge, wisdom and peace, and by engaging readers, with not just the artists, but one another, an ordianry blogging platform, the level of entertainment and inspiration, has been raised. Kendall's mission is to provide entertainment and to initiate discussion, on a global platform of peace, by delivering thought-provoking editorials, imaginative reviews and breathtaking short-story fiction writing as a performance art and every post is a show.

What really defines thepublicblogger, is the literature - at an altitude, simply unheard of. With the 3rd annual Thepublicblogger Awards set for New Year's Eve, with the mind-blowing debut of Season IV only six months away, they are hoping, The Neighborhood will become your option, when only a good read will do.

Check out Kendall's blog, his books on Amazon, An Angry World, The Remembrance and Capturing Spring

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The Social Network Show welcomes Rebecca Lieb to the September 5, 2014 episode.

Rebecca Lieb, an industry analyst at Altimeter Group shares information about content marketing with us. She explains what is meant by the term "content marketing" and how the internet has allowed a lot more people to create a lot more content. Rebecca answers the following questions: what is aggregating versus curating content? what is content strategy? how do you find an audience for the content you create? how does an agency like Altimeter Group do market research? what is native advertising? is there any value in press releases? and how important is word of mouth marketing?

Rebecca Lieb is an analyst at Altimeter Group where she covers digital advertising and media, an area that encompasses brands, publishers, agencies, and technology vendors.

Rebecca previously launched and oversaw Econsultancy’s US operations. She was VP and editor-in-chief of The ClickZ Network for over seven years. For a portion of that time, she also ran Search Engine Watch.

Earlier, Rebecca held executive marketing and communications positions at strategic consultancies, including Siegel+Gale, and has worked in the same capacity for global entertainment and media companies, including Universal Television & Networks Group (formerly USA Networks International) and Bertelsmann’s RTL Television. As a journalist, she’s written on media for numerous publications, including The New York Times and The Wall Street Journal. She spent five years as Variety’s Berlin-based German/Eastern European bureau chief. Until recently, Rebecca taught at New York University’s Center for Publishing, where she served on the Electronic Publishing Advisory Group.

Her book, The Truth About Search Engine Optimization, published by FT Press, instantly became a best-seller on Amazon.com. Her most recent book, Content Marketing, published in October 2011.

Based in New York City, Rebecca is a former film critic who still spends way too much time watching hyper-obscure movies — when she’s not scouring the outer boroughs for southeast Asian cuisine.

Recent Research

Content Marketing Software RFP: A Framework to Determine Needs & Solicit Proposals The Content Marketing Software Landscape: Marketer Needs & Vendor Solutions Real-Time Marketing: The Agility to Leverage ‘Now’ Defining and Mapping the Native Advertising Landscape Organizing for Content: Models to Incorporate Content Strategy and Content Marketing in the Enterprise The Converged Media Imperative: How Brands Must Combine Paid, Owned, and Earned Media Content: The New Marketing Equation

Webinars

The Content Marketing Software Landscape: Marketer Needs & Vendor Solutions Real-Time Marketing: The Agility to Leverage Now Defining and Mapping the Native Advertising Landscape Organizing for Content: Models to Incorporate Content Strategy and Content Marketing in the Enterprise The Converged Media Imperative: How Brands Must Combine Paid, Owned, and Earned Media

Frameworks

Seven Steps of Content Marketing Software Selection Content Marketing Integration Needs Content Tools Hierarchy Stack Content Marketing Use Cases & Sub-Categories Native Advertising Campaigns: Critical Elements for Success How Companies Organize for Content Marketing Converged Media Lab: Top Success Criteria Content Marketing Maturity Model

Books

The Truth About Search Engine Optimization Content Marketing

Custom Research

Why Mobile is Essential for Brand Marketers, with Facebook Co-Op Advertising: Digital’s Lost Opportunity?

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The Social Network Show welcomes Professor Anupam Chander to the September 1, 2014 episode.

Professor Anupam Chander, a law professor, Director of the California International Law Center and author of The Electronic Silk Road: How the Web Binds the World Together in Commerce talks about how the borderless internet has changed commerce around the world. The rise of the internet has connected people all over the world not just regarding communication, but trade of services. Professor Chander talks about how commerce has changed; the benefits of purchasing services outside of your country and how the differences in laws in each country affect this process.

You can connect with Professor Chander on Twitter, learn more about him at U.C Davis faculty site, and check out his book  The Electronic Silk Road: How the Web Binds the World Together in Commerce

Professor Anupam Chander Professor Anupam Chander is the Director of the California International Law Center and Martin Luther King, Jr. Hall Research Scholar. His research focuses on the regulation of globalization and digitization. His new book, The Electronic Silk Road: How the Web Binds the World Together in Commerce, was released in June 2013 by Yale University Press.

He has been a visiting professor at Yale Law School, the University of Chicago Law School, Stanford Law School, and Cornell Law School. He has published widely in the nation’s leading law journals, including the Yale Law Journal, the NYU Law Journal, the University of Chicago Law Review, Texas Law Review, and the California Law Review.

A graduate of Harvard College and Yale Law School, he clerked for Chief Judge Jon O. Newman of the Second Circuit Court of Appeals and Judge William A. Norris of the Ninth Circuit Court of Appeals. He practiced law in New York and Hong Kong with Cleary, Gottlieb, Steen & Hamilton.

He serves as a judge and commentator at the Harvard-Stanford Junior International Law Faculty Forum. His writing has received honors from the American Association of Law Schools and been selected for presentation by the Stanford-Yale Junior Faculty Forum.

Education A.B., magna cum laude Economics, Harvard University 1989

J.D., Yale Law School 1992

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The Social Network Show welcomes back Dr. Elizabeth Englander to the August 29, 2014 episode.

Dr. Elizabeth Englander, a professor of psychology and the director of the Massachusetts Aggression Reduction Center talks about some disturbing online trends that kids have to deal with, specifically sexual harassment. Dr. Englander, who informs us that there is very little research on this issue, talks about the research that she did on sexting among youth. Hear the reasons why kids send naked photos of themselves to other people; hear why kids are pressuring their peers to participate in sexting; hear why some kids give into this and some don't; hear about the outcomes of sexting; and finally, hear what you can do to help your teens with this issue.

Elizabeth Kandel Englander is a professor of psychology and the founder and director of the Massachusetts Aggression Reduction Center at Bridgewater State University, which delivers anti-violence and anti-bullying programs, resources, and research for the state of Massachusetts. She is the author of the book, Bullying and Cyberbullying: What Every Educator Needs to Know (Harvard Education Press; October 2013).

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The Social Network Show welcomes back Dr. Maria Tatar to the August 25, 2014 episode.

Dr. Maria Tatar, a professor of folklore, children's literature and German cultural studies talks about the importance of reading to children. If you have kids, this is a good show to listen to. Hear what Dr. Tatar says about the differences of reading from a Kindle versus reading from a book; hear her top choices of books for kids; hear about the benefits of reading to kids and what emotions are awakened when reading; and hear what she says about reading fiction versus non-fiction.

Dr. Maria Tatar is a professor at Harvard University and teaches folklore, children's literature, and German cultural studies. She has written many books and is the recipient of fellowships from the Guggenheim Foundation, the Radcliffe Institute for Advanced Studies, and the National Endowment for the Humanities. She has written for the New York Times, the New Republic, and the Harvard Crimson. Her work has also been featured on the Today Show and in Harvard Magazine.

To learn more about Dr. Tatar, visit her blog, Breezes From Wonderland or check out Dr. Tatar's books.

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The Social Network Show welcomes the return of Professor Nancy Kim to the August 22, 2014 episode.

Nancy Kim, a professor of Law and Chair of the Contract Section of the Association of American Law Schools tells us the good and bad news about the "Terms of Use" agreements that we sign when we become users of a social network or other websites. Hear what she says about a particular case of a couple being fined for posting a negative review; hear how some companies are using their Terms of Use agreements to participate in "questionable" business practices; hear how we are being treated like guinea pigs by some social networks; hear about what Nancy thinks about how some social networks are powerful enough to change social norms; hear about how we could be manipulated in a way that we are not aware of.

Nancy Kim is a professor of Law at California Western School of Law, Visiting Professor at the Rady School of Management at University of California, San Diego (UCSD), Chair of the Contracts Section of the Association of American Law Schools and a past member of its Executive Committee of the Internet and Computer Law Section. She is also an elected member of the American Law Institute. Professor Kim is the author of Wrap Contracts: Foundations and Ramifications (Oxford University Press, 2013) which focuses on how contracts affect and control online behavior.

Before working in academia, Professor Kim worked for several technology companies and two major law firms. She has published many articles and essays and her name has appeared in the Boston Globe, slate.com, the San Diego Union Tribune, and the Sacramento Bee, just to name a few. She is also a Contributing Editor to the Contracts Law Prof Blog, which is the official blog of the AALS section on Contracts.

You can read more about Professor Kim at California Western School of Law and connect with her on LinkedIn

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The Social Network Show welcomes Malcolm McCullough to the August 20, 2014 episode.

Malcolm McCullough, Professor of Architecture at the University of Michigan and author of several books talks about the demands on our attention in a world flooded with media, coming to us in all different forms. Hear Malcolm talk about the flood of media and information surrounding us all the time; hear what he says about mobile technology; hear about what the attention overload does to us.

Malcolm McCullough, Professor of Architecture at the University of Michigan, is a widely recognized scholar on digital media culture, with nearly fifty invited talks, in over a dozen countries. His most recent book, Ambient Commons—Attention in the Age of Embodied Information (MIT Press, 2013), explores information environmentalism and the benefits of attention to surroundings. His previous book Digital Ground—Architecture Pervasive Computing and Environmental Knowing (2004) became a standard in many interaction design programs. Abstracting Craft (1996) is now a cult classic and once earned McCullough a nomination for a Chrysler design award (2002). Digital Design Media (coauthored with William Mitchell, 1991), won an American Institute of Architects international book award and pioneered electronic prepress. At Michigan’s Taubman College of Architecture and Planning since 2001, McCullough teaches design studios, and courses in urban and tangible computing. Previously he served on the architecture and design faculty at Carnegie Mellon, and before that for ten years (1988-98) at Harvard. Long ago he was a pioneer of computer-aided design (CAD), at Autodesk in the 1980s. An amateur historian and backcountry enthusiast, he has traveled extensively in the continental United States. He is currently researching a book on responsive surfaces in architecture.

Learn more about Malcolm here and check out his books

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The Social Network Show welcomes Corin Lines to the August 18, 2014 episode.

Corin Lines, owner of AdPackUSA talks about bringing this tissue pack advertising to the U.S. Hear Corin talk about the history of the company that started in Japan. Listen to the show to hear her talk about the idea of bringing this to the U.S. and the barriers she faced; what she did in the Ukon campaign; which companies use her services; and the various products, including "green" products, that are available.

Corin Lines lives and works in NYC and is the Vice President of sales & marketing for AdPackUSA. AdPackUSA brings the Japanese model of tissue pack advertising to the USA. In her leadership role, she is responsible for the development of strategic partnerships with ad agencies, advertisers, suppliers and various media organizations. She is also involved in managing digital online communication and takes part in the development of new market strategies for various brand-marketing objectives, acting as a key driver in raising global awareness within the online and ad community.

After earning her B.A. in Communications with Honors from the University of Arizona, followed by an M.A. in Integrated Marketing Communications from the University of Westminster – London, in 2001, she returned to the Pacific Northwest to work in sales of security software to local technology companies. She was less than enchanted with the technology space (at the time), and was invited to participate in the JET Program. After two years living and working in Japan as an assistant language teacher, she moved to NYC and began working for Itochu International Inc., at a small division of the multinational conglomerate called AdPackUSA. After five years of dedicated service, she acquired the business and now runs AdPackUSA as an independent entity. AdPackUSA is excited to be the premier supplier for tissue pack advertising in the US and continues to nurture strong bonds with their many cherished clients. Corin loves riding her bike around the city while her pet Samoyed, Laika, runs along side her.

You can find out more about AdPackUSA on their website

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The Social Network Show welcomes Jim Nico to the August 13, 2014 episode.

Jim Nico, Founder and CEO of Social Network Intermedia LLC and Co-host of The Social Network Show has a conversation with Dr. J about online safety. Find out why Jim has challenged Mark Zuckerberg from Facebook to a debate about online safety. Hear why Jim started the business. Listen to the show to hear Dr. J and Jim talk about how they have heard that cyberbullying is getting worse and how they would like a company like Facebook to blaze a trail by making their social network safer. Listen to what they say about privacy settings and customer service and who they gave awards to.

Jim Nico is Founder and CEO of Social Network Intermedia LLC (SNI) and Co-host of The Social Network Show. As the leader of SNI and The Social Network Association, Jim has already developed many strategic partnerships, is a Judge of the Webby Awards and a LinkedIn Blogger.

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The Social Network Show on KDWN welcomes Jeff Sheehan and Al Smith to the August 11, 2014 episode.

If you are looking for a job or if you are an employer looking for good candidates, we recommend listening to this show. Jeff Sheehan and Al Smith, who wrote the book Hired! Paths to Employment in the Social Media Era give tips on how to search for a job and more. Listen to the show to hear how to "harvest a bounty of riches"; to use social media as a tool but not the only tool to look for a job; to find jobs that are not posted; to use SEO and keywords to get noticed online; to use a "long tail search" to find the jobs you are looking for; and to keep a job once you have been hired.

Jeff Sheehan holds a BBA from the University of Massachusetts at Amherst, a M.S. in Finance from Bentley University, and a M.S. in Marketing from Georgia State University with additional training at Northwestern University and the University of Virginia. With over 30 years of high-tech global sales, marketing, and advertising experience marketing to many Fortune 500 companies including Intel, Apple Computer, IBM, Hewlett-Packard and AT&T, as well as many others, Jeff is now a marketing consultant and job search mentor, as well as the volunteer director of the Holy Spirit Catholic Church Career Ministry in Atlanta.

Jeff ranks in the top 1% of people on LinkedIn. With almost 275,000 followers on Twitter, he is also among the Top 50 People Most Retweeted in the World by Mid-Size Marketers. In addition, he has been recognized by many as one of the top people in the world to follow on Twitter for marketing, social media, and sales.

He is a well known speaker in the Atlanta area on the use of LinkedIn, Personal Branding, Social Media, and Marketing.

Jeff is a Toastmaster (CC), volunteers extensively for multiple charities, and is an engaging and informative speaker on marketing, social media, and the use of social media in the job search. He is the co-author of the just released book: 'HIRED! Paths to Employment in the Social Media Era

Al Smith has been an executive for seven companies in five industries and has in excess of 35 years of management, sales, marketing, training and coaching experience. Al’s record of success as a multiple award-winner in each industry, speaks to his innate ability to transfer skills to changing landscapes. Those skills now aid candidates with their most challenging “sales” and “marketing” experience: Job Transition.

National trainer for three companies in two industries, Al has adapted techniques from Xerox, Kimberly-Clark, American Management Association, Miller-Heiman, Systema, and others. He has morphed life tested experiences combined with a proprietary methodology interspersed with self-deprecating humor.

Mr. Smith has been heard internationally via webinars, coaching classes, seminars and live speaking engagements. He has helped in excess of 1,000 people with their job search during the past four years. Al’s creative presentations communicate complex material in readily understandable terms. Einstein said, “If you can’t explain it simply, you don’t know it well enough.” If correct, few know how to help candidates secure employment better than Al Smith.

Al is Director of the Unity North Atlanta Church Career Ministry, volunteers extensively and is an engaging keynote speaker whose topics are numerous, entertaining and packed with insight. He is also he co-author of the just released book: 'HIRED! Paths to Employment in the Social Media Era

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The Social Network Show welcomes back Lance Cottrell to the August 8, 2014 episode.

Lance Cottrell, an expert in crytography, online privacy and internet security talks about the latest online buzz, where a security company is claiming that they have knowledge of a database that has a billion plus stolen usernames and passwords. Hear Lance talk about what this is about and what you should do. Listen to the show to hear Lance talk about how to make your passwords safe and how using password vaults (like 1Password) is the safest way to go. Hear about email security. Hear the latest from the security industry and how multifactor authentication maybe the wave of the future. Hear about what the "Smart" technology in your house is making you vulnerable to.

Lance Cottrell is the founder and principle at Obscura Security. He founded Anonymizer Inc. in 1995, and is an internationally recognized expert in cryptography‚ online privacy‚ and Internet security. Before that he created the Mixmaster anonymous remailer in 1993. He is a frequent public speaker at conferences such as the RSA Security Conference, Computers Freedom and Privacy Conference‚ the Organization for Economic Cooperation and Development in Europe‚ ISS World. He is principal author on multiple Internet privacy and security technology patent applications. He took Anonymizer to a very successful exit in 2008, and is now chief scientist of Ntrepid, the acquiring company. He holds a MS in Physics from the University of California, San Diego and a BS in Physics from the University of California, Santa Cruz.

Check out what Lance has to say about security on his blog, The Privacy Blog

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The Social Network Show welcomes Celeste Thorson to the August 6, 2014 episode.

Celeste Thorson, a screenwriter, producer, director, actress, model and activist shares how she uses social media to stimulate social change. Listen to the show to hear what social causes Celeste is passionate about; her various roles in her career; and the projects that she is working on now. Hear her explain how the "Activism" tab on her website works to give donations to many different causes. Check out Joie Ride and Destination Luxury to see what she is currently involved with.

Celeste Thorson is a multi-talented Screenwriter, Producer, Director, Actress, Model, Spokesperson and Camera Host. Her current work is with Gammanova Productions and Destination Luxury. If this isn't enough, she is also an activist for non-profit organizations such as Sierra Club, GreenPeace, HRC, Calpirg and Save the Children where she works on fundraising, marketing, sponsorship, ads and quota management.

To see the variety of films and TV series she has been involved with and to learn more about Celeste, please visit her website and IMDB

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The Social Network Show welcomes Robyn Shulman to the August 4, 2014 episode.

Robyn, a certified elementary teacher and ESL teacher, and writer and designer of websites, shares the story about GoogiezCrew LLC an organization that raises money to help homeless children. Hear how they raise money through campaigns, online partners, social media, SEO and Google Grants and what Robyn is doing with their website.

Robyn also talks about being on the Advisory Board of WizKidz Science and Technology Centers, an agency that won a presidential award this year. Hear Robyn talk about the WizKidz Science and Technology Centers and the S.T.E.A.D.Y Academy's work with students with disabilities who have an interest in science and technology.

Read this interesting article that Robyn wrote, check out her blog posts on Chicago Now and read the latest by Robyn on ED News Daily. 

Robyn Shulman, M.Ed. is a certified elementary teacher and ESL teacher in Illinois, who has taught 4th-6th grade and ESL to middle school grades and adults. Although she is not in the classroom, she is still involved in the nonprofit realm, writing and designing websites for various organizations. Robyn is on the advisory board of the S.T.E.A.D.Y Academy, an initiative that is part of WizKidz Technology Centers. Wiz Kidz was nominated for the 2014 Presidential Award for Excellence in Science, Mathematics, and Engineering Mentoring. The Presidential award is the highest national mentoring award. She specializes in the fields of writing, web design and education. She is also an education blogger for Chicago Now, which is owned by the Chicago Tribune and manages ED News Daily.

In 2012, Robyn’s personal career story was featured on LinkedIn's corporate blog: An Unexpected Journey: 10 Ways LinkedIn Changed My Life In One Year. Jeff Weiner (LinkedIn’s CEO) shared her story with his followers on LinkedIn and Twitter.

Robyn’s work has been published and/or profiled in various education magazines, including, but not limited to: LinkedIn Pulse, LinkedIn's Member Blog, LinkedIn's Career Blog, Career College Central, Reading Horizons, We Are Teachers, Chicago Now, Edutopia, Edudemic, Elmer's Glue Blog, Xavier University News and National Louis University News.

In June 2012, alongside participants such as Illinois Secretary of State, Jesse White, Founder of Share This, Tim Schigel and CEO Stuart Aitken, Xavier University interviewed her about her life’s work and dedication in the education field. To date, this interview, part of the “American Dream Project” is the only permanent video registration of American Dreamers.

She also recently appeared on Fox News Chicago. She provided tips for parents and teachers in regard to bullying online and in the classroom.

In addition to her devotion to the K-12 student population, she has a great love of higher education. She launched and managed the first graduate advising program for National Louis University in the history of the institution; she supported over 2,500 teachers and 50 professors.

She holds a B.A. in Elementary Education and an M.Ed. in Curriculum and Instruction, with a concentration in ESL.

When she is not working, she spends her time with her husband and daughter. She enjoys reading a good book, painting and writing. She especially enjoys helping others, as this is her true calling.

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The Social Network Show welcomes Mary Anne Franks to the July 30, 2014 episode.

Mary Anne Franks, an Associate Professor at the University of Miami School of Law and Vice President of the Cyber Civil Rights Initiative (CCRI) gives us an update on the legal aspects of Revenge Porn, sometimes and more correctly called non-consensual pornography. Hear Mary Anne answer the following questions: Who posts  images or personal information online about another person without their consent and is it always for revenge? Is there ever a connection to human trafficking? How is it that people are in a situation to have these photos taken and is it with or without their consent? What can young girls do to protect themselves from this type of situation? What are the states in the U.S. doing about this in the legal sense? Which States is the CCRI working with?

Check out these website mentioned in this episode: Social Science Research Network and the National Conference of State Legislatures

Mary Anne Franks is an Associate Professor at the University of Miami School of Law. She teaches, Criminal Law, Criminal Procedure and Family Law. Professor Franks is also the Vice President of the Cyber Civil Rights Initiative which is a nonprofit organization that raises awareness about cyber harassment and advocates for legal and social reform. This work has allowed her to work with legislators to draft laws against "revenge porn".

Before working at the University of Miami Law School, Professor Franks was a Bigelow Fellow and lecturer in Law at the University of Chicago Law School and a lecturer in Social Studies at Harvard University. She received her J.D. from Harvard Law School and received her D. Phil and M. Phil from Oxford University where she studied on a Rhodes Scholarship. (D. Phil and M. Phil, U. S. equivalent of doctor of philosophy and master of philosophy. Professor Franks earned her degrees in Modern Languages and Literature).

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The Social Network Show welcomes Alex Yong to the July 28, 2014 episode.

Alex Yong, a journalist, writer, consultant to PR agencies, and staff writer for Small Business Trends, talks about the daily delivery of small business news on the online publication, Small Business Trends, and how they get such great content. Listen to the show to hear Alex talk about mastermind groups; his hit on Twitter and Google Plus; and how public relations has changed so much in recent years. Check out the book he recommends for small businesses and entrepreneurs, PR for Anyone:  100+ Affordable Ways to Easily Create Buzz for Your Business by Christina Daves.

Alex Yong is a staff writer for Small Business Trends and a freelance writer from New York. He focuses on event reporting and other special assignments. He has experience in copywriting, interviewing influencers, product unveilings, blog development, blogger collaboration and other methods of content promotion. Alex worked at Citigroup for about 5 years, providing phone alerts for department newsdesks and Radio FCN.

Learn more about Alex on his portfolio

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The Social Network Show welcomes Michelle Boykins to the July 23, 2014 episode.

You may recognize this slogan, "We all have to work together to take a bite out of crime", McGruff the Crime Dog from the National Crime Prevention Council. Today, Michelle Boykins, Senior Director of Communications at the National Crime Prevention Council (NCPC) shares how this non-profit organization achieves their mission of helping people and communities stay safe from crime. Listen to the show to hear Michelle talk about what type of crime they address; the event that is coming up in October; and celebrating safe communities. Hear the discussion on intellectual property theft and how this is linked to organized crime, gang activity and child labor. Check out McGruff The Crime Dog (McGruff.org) and his nephew Scruff. Lastly, hear the important advice on bullying and cyberbullying and find out about the programs that the NCPC offers on this topic.

Michelle Boykins is Senior Director of Communications at the National Crime Prevention Council. She directs all operational aspects for the public education campaigns symbolized by McGruff the Crime Dog®, his nephew Scruff®, and the “Take A Bite Out Of Crime®” slogan and for communications, including media outreach and online communications and engagement. The multi-million dollar public education campaigns provide a tremendous return on investment by receiving an average of $60 million in donated media support. Ms. Boykins provides assistance to state and local law enforcement agencies that want to promote the McGruff public education campaigns locally and works with the media to encourage donated support for the campaign.

Through communications activities Ms. Boykins serves as a primary spokesperson for NCPC and leads a communications team that coordinates outreach to traditional news and social media outlets to get coverage for NCPC’s important crime prevention messages. She has secured major news coverage for NCPC from CNN, The New York Times, and The Washington Post to being interviewed or quoted in numerous television, radio, and print media from MSNBC and FOX networks to CBS radio, Consumer Reports, Woman’s Day, and Popular Mechanics.

Before joining NCPC, Ms. Boykins had extensive experience in media relations at a top ten public relations firm and an association. She has a B.A. in Communications Studies from Virginia Polytechnic Institute and State University.

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Lance Cottrell, an expert in crytography, online privacy and internet security shares many security and privacy tips. Listen to Lance define the difference between privacy and security. Listen to the show to hear Lance talk about: what is the most important thing to protect online; the importance of protecting accounts and protecting your computer; how passwords are stolen; how to create a strong password and the benefits of using a password manager like 1password.com; how to secure your computer by being careful about the software you install and not following links that are emailed to you; and finally hear him talk about browser and search engine security.

Lance Cottrell is the founder and principle at Obscura Security. He founded Anonymizer Inc. in 1995, and is an internationally recognized expert in cryptography‚ online privacy‚ and Internet security. Before that he created the Mixmaster anonymous remailer in 1993. He is a frequent public speaker at conferences such as the RSA Security Conference, Computers Freedom and Privacy Conference‚ the Organization for Economic Cooperation and Development in Europe‚ ISS World. He is principal author on multiple Internet privacy and security technology patent applications. He took Anonymizer to a very successful exit in 2008, and is now chief scientist of Ntrepid, the acquiring company. He holds a MS in Physics from the University of California, San Diego and a BS in Physics from the University of California, Santa Cruz.

Check out what Lance has to say about security on his blog, The Privacy Blog

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The Social Network Show welcomes David Hosei to the July 21, 2014 episode.

David Hosei, CEO and Co-founder of efamily.com, a social network designed for you and your family with no data mining, no selling of data, and no advertising. Hear David tell us the story about why he and his wife started eFamily and their mission to connect families, but to keep it private. Listen to the show to hear how your privacy is protected and security is of the utmost importance; why you should join this network over other social networks; how a $5/month subscription gets you a lot of services; what their members say about them; and how to get their app.

David Hosei is the co-founder and CEO of efamily.com. He and his wife came up with the idea for the business back on their honeymoon in 2005 when they realized there was no great way to share the trip with just their family members. e-family.com has over 30,000 registered families with private family websites. David was the co-founder of 3GUPLOAD.COM back in the early 2000s, which had $8 million in annual revenue and 40 employees when it was sold to Vantage Point Venture Partners.

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The Social Network Show welcomes Rob Walch to the July 14, 2014 episode.

Rob Walch, the Vice President of Podcaster Relations at Libsyn returns to the show to talk more about podcasting and upcoming events for existing podcasters and those interested in starting a podcast. Rob explains the benefits of meeting your online contact in person and how to make the most out of attending events for podcasters. He suggests checking out Podcast Movement taking place in Dallas, Texas, August 15-17 and the LA Podcast Festival, in Beverly Hills, California September 26-28th. Listen to Rob talk about what it takes to monetize a podcast; what podcasters need to provide to listeners to build an audience; and the new podcast app that is coming soon to smartphones.

Rob Walch is the Vice President of Podcaster Relations at Libsyn.  Prior to joining Libsyn in 2007, he was President and founder of podCast411, Inc. Rob is also the co-author of the book, Tricks of the Podcasting Masters and was the editors pick as a Top 10 Reference Book for 2006 by Amazon.com. Rob has been listed as the 5th most influential person in podcasting according to the book, Podcasting for Dummies. He has consulted on podcasting for Senator Edwards, Governor Bill Richardson and the Sacramento Kings/Monarchs to name a few. He was also a monthly columnist for Blogger and Podcaster Magazine, the first print magazine covering this new media space. Rob was also Chair of the Education and Outreach Committee for the Association of Downloadable Media.

Rob started podcasting in 2004 and is the host of the award winning podCast411 podcast, where he has interviewed such prominent podcasters as Quincy Jones, Walt Mossberg, Colin Ferguson (Eureka), Ronald Moore (Executive Producer of Battlestar Galactica), Phil Gordon (World Series of Poker), Larry Kudlow (CNBC's Kudlow and Company) and Leo Laporte (TechTV, G4TV). Additionally, Rob is the host of Today in iOS (iPhone) Podcast-the first and largest podcast about the iPhone www.todayinios.com

Since 2004, Rob has presented at over 100 events on the subject of podcasting and New Media and these events include, the Newspaper Association of America Marketing Conference, the US Latino Film Festival, the Corporate Podcasting Summit, The Association for Women in Communications 2006 Annual Professional Conference, Social Media 2007, New Media Expo, and Blogworld Expo. He is also a regular guest Lecturer at the University of Kansas School of Journalism.

In 2004, Rob received his MBA from the University of Connecticut. He also has an Engineering degree from the University of Dayton.

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The Social Network Show welcomes Alan Katzman to the July 11, 2014 episode.

Alan Katzman, the Founder and Managing Member of Social Assurity LLC shares how this new company helps high school and college students to improve their online image so that they will look good to colleges and employers who are checking them out on social media. If you have family members or friends that are either trying to get into college or are looking for a job, this is a great show to listen to. Alan is telling young adults to not fret about what they have posted online up to this point, and to not try to hide--but instead, build up ones online persona to look good to colleges and employers. Hear Alan talk about what colleges are looking for and what constitutes a red flag to a college; hear how students and others can use social media to their advantage and what type of content is good to post; hear what he thinks about removing embarrassing material from the social networks.

Alan Katzman is the founder and managing member of Social Assurity LLC, a company formed to help high school and college students optimize their online presence for when colleges, coaches and employers take a look.. Prior to founding Social Assurity, Alan managed the legal and administrative functions for several tech companies including Avaya, SolutionPoint and i3 Mobile Inc. He is the father of 2 college-aged daughters and lives in the NY Metro area.

Social Assurity LLC provides social media optimization services for college applicants, graduates, athletes and job seekers. Social Assurity also delivers workshops and seminars to Schools, Parents Associations, Students, Fraternities and Sororities and Athletic Departments.

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The Social Network Show welcomes Erik Qualman to the July 2, 2014 episode.

Erik Qualman, author and Motivational Keynote Speaker gives us the scoop on Snapchat. According to Erik, 77% of college students use Snapchat as their instant messaging app thinking that this is a more private way to message than using other social networks. In this show, you will hear what Erik says about the privacy issue on Snapchat; who is using Snapchat for marketing and which businesses are doing their recruiting with them. Hear about what Erik says about data miners and what the data is being used for.

Erik Qualman is often called a Digital Dale Carnegie. He is a #1 Best Selling Author and Motivational Keynote Speaker that has spoken in 42 countries. His book Socialnomics was a finalist for Book of the Year from the American Marketing Association and is about how social media transforms the way we live and do business. Socialnomics made Amazon's #1 Best Selling List for the US, Japan, UK, Canada, Portugal, Italy, China, Korea and Germany.

His work has been featured on 60 Minutes,  and ABC News,  and featured in Forbes and The Wall Street Journal as well as used by the National Guard and NASA.  Qualman is a sitting professor at the Harvard & MIT edX lab and was named a Top 50 Professor in the world.

His latest book What Happens in Vegas Stays on YouTube is already being adopted by Universities and Companies for training purposes. As such, he was named to Forbes Top 50 Digital Power Influencers List.

He recently gave the commencement address to 4,000 people at the University of Texas and has given keynotes for Coach, Sony PlayStation, IBM, Facebook, Starbucks, M&M/Mars, Cartier, Montblanc, TEDx, Polo, UGG, Nokia, Google, and more.

His work has been featured on almost every major media platform in addition to the aforementioned.

Qualman wrote and produced the world's most watched social media video "Social Media Revolution." He also holds a Guinness Book of World Records for the longest continuous podcast.

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The Social Network Show welcomes Lance Cottrell to the June 30, 2014 episode.

Lance Cottrell, an expert in crytography, online privacy and internet security talks about companies with large databases not anonymizing the data correctly; who is collecting data from these databases; what you can do to protect yourself on your computer and your mobile devices; and the implications of being traceable and not having privacy. If you have concerns about your privacy, this is an important show to listen to.

Lance Cottrell is the founder and principle at Obscura Security. He founded Anonymizer Inc. in 1995, and is an internationally recognized expert in cryptography‚ online privacy‚ and Internet security. Before that he created the Mixmaster anonymous remailer in 1993. He is a frequent public speaker at conferences such as the RSA Security Conference, Computers Freedom and Privacy Conference‚ the Organization for Economic Cooperation and Development in Europe‚ ISS World. He is principal author on multiple Internet privacy and security technology patent applications. He took Anonymizer to a very successful exit in 2008, and is now chief scientist of Ntrepid, the acquiring company. He holds a MS in Physics from the University of California, San Diego and a BS in Physics from the University of California, Santa Cruz.

Check out what Lance has to say about security on his blog, The Privacy Blog

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The Social Network Show welcomes Dr. Katie Davis to the June 25th episode.

Dr. Katie Davis, an Assistant Professor at The University of Washington Information School shares information about "The App Generation". Dr. Davis explains how young people expect immediate and concrete answers and are not comfortable with ambiguity. Listen to her explain how technology supports this way of thinking. Hear how the education system in the U.S. has created anxiety in children. Here how the difficulty in getting jobs has affected young people.

Dr. Katie Davis is an Assistant Professor at The University of Washington Information School, where she studies the role of digital media technologies in adolescents’ academic, social, and moral lives. She also serves as an Advisory Board Member for MTV’s digital abuse campaign, A Thin Line. Prior to joining the faculty at the UW iSchool, Katie worked with Howard Gardner and colleagues as a Project Manager at Harvard Project Zero, where she was a member of the GoodPlay Project and Developing Minds and Digital Media Project research teams. In addition to publishing and presenting her research in scholarly venues, Katie regularly shares her work with parents, teachers, business leaders, and policymakers in an effort to build connections between research and practice.

Katie is the co-author with Howard Gardner of The App Generation: How Today’s Youth Navigate Identity, Intimacy, and Imagination in a Digital World, which was published in October 2013 by Yale University Press. The book represents a synthesis of the research that Katie conducted with colleagues on the Developing Minds and Digital Media Project and the GoodPlay Project at Harvard Graduate School of Education. Drawing on interviews with young people, focus groups with the adults who work with them, and comparative analyses of youth’s artistic productions from 1990-2011, the book explores how today’s “digital youth” are different from the youth who grew up in a pre-digital era.

Links

The App Generation Digital Youth @ UW iSchool Harvard Project Zero Curriculum Vitae

To learn more about Katie, visit her website.

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The Social Network Show welcomes Rebecca Watson to the June 23, 2014 episode.

Rebecca Watson, Vice President of Business Development at RadiumOne, Inc. explains how RadiumOne helps brands connect with customers in new and innovative ways. Learn from Rebecca how you can increase revenues through monetizing your website traffic, including blog posts.

Rebecca Watson has thirteen years of experience building digital media startups from the ground up with an expertise in monetizing online content. As Vice President of Business Development at RadiumOne, she leads strategic partnerships and is responsible for two of the fastest-growing social media products on the market: the Po.st URL shortener for brand advertisers and the Po.st sharing tool for publishers. Most recently Rebecca served as the Director of Business Development at Real Girls Media where she co-launched DivineCaroline.com, founded the Real Girls Ad Network, and positioned the company for its sale to Meredith Corporation. Rebecca is a former producer of the iMedia Summits and an investment banker. She holds a U.S. patent for scientific matchmaking.

Learn more on the RadiumOne website.

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The Social Network Show welcomes back Ted Smith to the June 18, 2014 episode.

Ted Smith, Co-Founder and Coordinator of the International Campaign for Responsible Technology continues with the discussion of hazardous materials or "e-waste" created by the production of computer chips, computers, mobile devices, etc. Hear Ted talk about the solutions to the problem, with denial of the problem being the first necessary step. Hear where the e-waste is ending up in the world and how the profits of corporations and the pressure of Wall Street affect decisions in the industry.

For more information on this topic, check out the following:

International Campaign for Responsible Technology

Good Electronics

Asian Network for the Rights of Occupational and Environmental Victims (ANROEV)

Invisible Hands: Voices from the Global Economy (Voice of Witness)

Ted Smith is founder and former Executive Director of Silicon Valley Toxics Coalition, a grass roots environmental coalition formed in 1982 in response to environmental pollution caused by electronics manufacturing in Silicon Valley, California. Ted is also co-founder and Chair of the steering committee of the Electronics TakeBack Coalition, which is working to promote life-cycle producer responsibility within the high-tech electronics industry. In addition, Ted is co-founder and Coordinator of the International Campaign for Responsible Technology (ICRT), an international network committed to working for the development of sustainable, non-polluting technologies. He has served on the boards of several environmental non-profit organizations and has been an environmental stakeholder in formal processes convened by Hewlett-Packard, Dell, Best Buy and Sprint. Ted was recognized by the Dalai Lama for his environmental leadership. In 2006 he was named a Purpose Prize Fellow. In 2008 he was voted “Environmentalist of the year” by the Santa Clara County League of Conservation Voters. He is a widely published author and respected speaker, and is co-editor of Challenging the Chip: Labor Rights and Environmental Justice in the Global Electronics Industry published by Temple University Press, 2006 He is a graduate of Wesleyan University and Stanford Law School and was a VISTA Volunteer in Washington, DC from 1967 - 1969.

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The Social Network Show welcomes Ted Smith to the June 16, 2014 episode.

Ted Smith, who left the legal field and founded Silicon Valley Toxics Coalition, Co-Founded and Chairs the Steering Committee of the Electronics TakeBack Coalition and is the Co-Founder and Coordinator of the International Campaign for Responsible Technology (ICRT), shares information about the toxic waste in Silicon Valley that was created by the "high-tech electronics industry" and the current conditions in the other countries who have taken on the manufacturing of technology products. Listen to Ted to hear how the coalition was started and what is happening in the industry now. Hear Ted talk about what Samsung and Apple have done in this regard.

Ted Smith is founder and former Executive Director of Silicon Valley Toxics Coalition, a grass roots environmental coalition formed in 1982 in response to environmental pollution caused by electronics manufacturing in Silicon Valley, California. Ted is also co-founder and Chair of the steering committee of the Electronics TakeBack Coalition, which is working to promote life-cycle producer responsibility within the high-tech electronics industry. In addition, Ted is co-founder and Coordinator of the International Campaign for Responsible Technology (ICRT), an international network committed to working for the development of sustainable, non-polluting technologies. He has served on the boards of several environmental non-profit organizations and has been an environmental stakeholder in formal processes convened by Hewlett-Packard, Dell, Best Buy and Sprint. Ted was recognized by the Dalai Lama for his environmental leadership. In 2006 he was named a Purpose Prize Fellow. In 2008 he was voted “Environmentalist of the year” by the Santa Clara County League of Conservation Voters. He is a widely published author and respected speaker, and is co-editor of Challenging the Chip: Labor Rights and Environmental Justice in the Global Electronics Industry published by Temple University Press, 2006 He is a graduate of Wesleyan University and Stanford Law School and was a VISTA Volunteer in Washington, DC from 1967 - 1969.

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The Social Network Show welcomes back Sandy Garossino to the June 11, 2014 episode.

Sandy Garossino, Founder of Red Hood Project and a former Crown Prosecutor in the Vancouver area discusses the latest on the public rebellion against the loss of privacy online. This is a very interesting discussion of some new Apps being developed and the public's reaction to them. Hear Sandy talk about the bills being introduced into Congress in the U.S.; about Facebook's new privacy settings and the new App that they want to introduce onto your smart phone; about the reaction of the public to the new App by Facebook; about the new ruling in Europe that allows people to have objectionable links removed from the internet; and hear about how people do not want to give up their right to privacy.

Sandy Garossino is working on the front lines in order to help improve child safety for social networkers.  Sandy brings a unique perspective to the fight for child safety as she understands the issues from the perspective of a lawyer who prosecuted crimes against children.  Sandy started the Red Hood Project with partner Raffi Cavoukian after she and Raffi became aware of the Amanda Todd tragedy.  Red Hood Project is also the source of a letter written to Cheryl Sandberg, the COO of Facebook, which implored her to make changes to Facebook policy regarding cybercrimes. Sandy is a business owner, active community advocate and former Crown prosecutor in the Metro Vancouver area. She is a regular panelist on the Bill Good Show, contributes to the Vancouver Observer and blogs for Huffington Post BC.

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The Social Network Show welcomes Lynn Robertson to the June 9, 2014 episode.

Lynn Robertson, is a licensed Real Estate Agent/Broker for 27 years, Broker/Owner of YourSeattleHomeTeam.com and the Founder of a very interesting App for security, SecureShow, LLC (SecureShow.com). More and more, face-to-face appointments are being made online for Real Estate Agents as well as people in other industries. The question is, do you really know who you are meeting when the appointment is made online? Lynn recognized the danger and was aware of the "Crimes by Appointment" risk. Lynn had the idea to verify the identities of people before a face-to-face meeting. Hear what led her to start SecureShow.com. Listen to the show to find out how this App works and how it is not just for Real Estate Agents but extends to other industries like online dating and selling on Craig's List.

Lynn Robertson

Lynn is a passionate, dynamic and collaborative leader with two successful business launches in the real estate industry since 2006.  Lynn was an early adopter of the internet in the field of real state, and with continued drive, IT experience and visionary thinking, created new methods for improving trust, security and a safer environment for internet users.

She has 27 years as a licensed Real Estate Agent/Broker and is the Founder of SecureShow, LLC; Broker/Owner of YourSeattleHomeTeam.com, Inc.; Winner of the 2013 WAMP (Washington Association of Mortgage Professionals) Business and Humanitarian Award for Outstanding Innovation for SecureShow; Finalist for Most Innovative App, Tool or Vendor 2013 Inman News; Personally was the finalist in the category of Real Estate Professional "Business and Humanitarian Leadership Award" by WAMP in 2011 and 2012; and lastly, is a regular guest on various radio shows in the Seattle area.

To get the news on the Real Estate industry, check out inmanNEWS

To learn more about Lynn, check her out on YourSeattleHomeTeam.com.

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The Social Network Show welcomes back Gail Gardner to the June 2, 2014 episode.

Gail Gardner, a small business marketing strategist, Founder of GrowMap and Manager at Social Implications, gives great advice on using Twitter and twitter feed. Listen to the show to hear how things go viral; the benefits of using trending content; the definition of "feed" and "RSS"; how to use Twitter Feed; how images should be used to make your content stand out; using Social Implications to get help.

Gail Gardner is a Small Business Marketing Strategist specializing in creating overall brand strategy based on researching where your potential buyers are already active. As Community Manager of the Social Implications membership site, Gail makes sure every question receives expert answers. She also provides referrals to qualified experts. Gail is also the Founder of GrowMap, the small business advice blog. You can find Gail as GrowMap across social networks and at GrowMap.com.

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The Social Network Show welcomes Dr. Joseph Migga Kizza to the May 30, 2014 episode.

Dr. Kizza, a Professor and expert in cyber security talks about the similarities and differences between face to face social networks and online social networks, with infrastructure being the main difference. Listen to Dr. Kizza explain how the infrastructure of the online social networks has led to online problems such as cyberbullying, identity theft, embezzlement, etc.  Hear him answer the question, "are we anonymous while we are online or can we be found?".  And, very importantly, hear what he says about what online social networks can do to stop some of the problems.

Dr. Joseph Migga Kizza is the Professor and Head of the Department of Computer Science & Engineering; College of Engineering and Computer Science at The University of Tennessee-Chattanooga and is the Editor-in-Chief of the International Journal of Computing and ICT Research (IJCIR). He is teaching and doing research in Social Computing, Operating Systems, Computer Network Security, Computer Forensics, cloud computing and big data analytics. Dr. Kizza has won numerous awards, performed international service, written in many publications, presented numerous papers at conferences and written several books including the Guide to Computer Network Security, Second Edition.

Dr. Kizza received his B.S. in Mathematics and Computer Science from Makerere University, Kampala, Uganda, M.S. in Computer Science from California State University, MA in Mathematics from the University of Toledo, Ohio, and a PhD in Computer Science from The University of Nebraska-Lincoln.

To learn more about Dr. Kizza, you can visit his faculty page

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The Social Network Show welcomes Danny Kelman to the May 26, 2014 episode.

If you are starting a business and want to get funding or if you are interested in investing in a company or cause, we highly suggest that you listen to this show with Danny Kelman, CEO of CrowdBoarders. Crowdfunding is the collective effort of individuals who pool their money to support entrepreneurs, companies, causes, etc. Listen to Danny tell us about this new social investing network and how it is different from other crowdfunding businesses. Hear how they have integrated this "social network with a purpose" with crowdfunding. And, hear who they have as their first crowdboarder.

Danny Kelman is the CEO of CrowdBoarders, with past experience in telecommunications and recruiting.  You can connect with Danny on

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The Social Network Show welcomes Gail Gardner to the May 23, 2014 episode.

Gail Gardner, a Small Business Marketing Strategist, shares with us how she got so good at social marketing. She gives a little advice on the importance of choosing goals for your business. Listen to the show to hear how to find your target audience and how to do the research to achieve this. Hear how important your profile on social networks is and how important the use of visuals has become. Gail points out how interesting photos get a lot of traction so you may want to listen carefully to what she says. She mentions that Trello is useful for saving your research and suggests checking out InfiniGraph. Gail also suggest that everyone who wants to learn to do social media should read Jab Jab Jab Right Hook: How to Tell Your Story in a Noisy Social World by Gary Vaynerchuk.

Gail is also the Community Manager of a new business called Social Implications. They offer answers from professionals and experts in each specific social market and the cost of joining is affordable for small businesses. The first 100 members will pay only $17.00/month.

Gail Gardner is a Small Business Marketing Strategist specializing in creating overall brand strategy based on researching where your potential buyers are already active. As Community Manager of the Social Implications membership site, Gail makes sure every question receives expert answers. She also provides referrals to qualified experts. Gail is also the Founder of GrowMap, the small business advice blog. You can find Gail as GrowMap across social networks and at GrowMap.com.

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The Social Network Show welcomes back Richard Guerry to the May 20, 2014 episode.

Richard Guerry, Founder and Executive Director of the Institute for Responsible Online and Cell-Phone Communication gives several reasons why it is important to think twice before being cruel to someone online and answers the question, can we really be anonymous online? Listen to the show and share this information with others because it can save someone reputation and life.

Richard Guerry is the founder and Executive Director of the non-profit organization, the Institute for Responsible Online and Cell-Phone Communication (IROC2). Throughout the 1990's, at the height of the technology revolution, Richard served as an interactive marketing executive.

During his tenure, he encountered the darkest areas of the internet and discovered countless individuals unknowingly being manipulated and schemed, and their content being stolen and exploited. As a father of two young children and an avid user of digital technology, he decided to make a change and start a new revolution centered on technology-Digital Consciousness.

In 2009, Richard left corporate America, and applied his vast experience and knowledge of internet safety to serve as the Executive Director of IROC2.

He now travels across the country speaking to digital users, young and old, regarding the importance of practicing a Digital Consciousness in every aspect of life to prevent and avoid any current-or future-digital issues. Richard has spoken to over 2,000 audiences across the United States and Canada. He has been a featured speaker at many national conferences and conventions including the National Conference on Child Sexual Abuse and Exploitation Prevention, the Internationally Bullying Prevention Association, and the National Symposium on Child Abuse. He has also appeared on CNN and MTV's Thin Line Campaign as well as being in Parade Magazine and in local, regional and international publications.

In 2010, his program received the School Safety Advocacy Council's "Exemplary School Safety Program" Award. In 2011, he was awarded the School Safety Advocacy Council's "Exemplary School Safety Initiative" Award.

Richard is the author of Public and Permanent: The Golden Rule of the 21st Century.

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The Social Network Show welcomes Dr. Nick Yee to the May 19, 2014 episode.

If you are an online gamer, you will find this show very interesting. Dr. Yee has done a tremendous amount of research on online gaming and gamers and shares some of the interesting behavior that he has found in online gamers. If you want to read more on his recent research, take a look at a recent article in Slate, "Virtual Worlds Are Real: Avatars have consequences offline. No wonder U.S. intelligence agencies are looking into them".

For more than a decade, Dr. Nick Yee has studied online games and virtual worlds using a wide range of social science methods. His survey study of over 50,000 online gamers, the Daedalus Project, examined who these gamers are and why they play these games. At Stanford University and the Palo Alto Research Center, he used psychology experiments and large-scale data analysis to explore how our virtual and offline selves are related. Dr. Yee has over 40 peer-reviewed publications on virtual worlds and online games, and his work has been mentioned in the New York Times, the Wall Street Journal, and CNN International among other media outlets. He is the author of The Proteus Paradox: How Online Games and Virtual Worlds Change Us--And How They Don't and is currently a senior research scientist in Ubisoft's gamer behavior research group.

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The Social Network Show welcomes Paola Seminario to the May 12, 2014 episode.

Paola Seminario's passion is social media for social change with the result of creating a positive impact in the world. She lends her expertise in social media to many important causes including human trafficking and cyber bullying. She targets her social media tips for non-profit organizations and "causes" but any business will benefit by following her tips.

Paola Seminario, Founder and CEO of SocialMedia AMP'd, Business Development Manager at Diamond Group Marketing, LLC, and Professional Speaker, helps businesses and organizations make the highest and best use of social media, in order to procure and develop business relationships, engage with their audience and improve online word of mouth communications. She creates effective social media marketing strategies and customized content creation to create a loyal customer base for businesses. She also works with an elite full service marketing agency, Diamond Group Marketing, who offers a wide range of services to include digital, print, web, video and app development. Paola also is a speaker who talks about topics such as, inspiration, health and fitness, and social media. The following are some of the topics that Paola covers: Social Media for Business, Facing Your Fear of Social Media, Content Writing for Social Media, and Protecting Yourself from Cyber Bullies. Visit Paola's website for more information on her activities.

Paola has an MBA in Business from the University of Phoenix and a Bachelor's degree in Psychology from Florida Atlantic University.

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The Social Network Show welcomes Chris Camillo to the May 7, 2014 episode.

People use social media in a lot of different and creative ways, today's show with Chris Camillo gives us a whole new look at how to use social media. Chris, a self directed investor and author of Laughing at Wall Street, shares how he uses social chatter and social trends to make investment decisions. Listen to the show to hear him talk about the following: the advantages of making your own investments; what he thinks about 401k plans; how to use social networks like Twitter to find out information on companies and social trends; and how to spot investment opportunities as shown by some examples of his own investments. 

Chris Camillo, a pioneer in social information arbitrage investing, is the author of Laughing at Wall Street (St Martin’s Press, 2011). In 2006, he leveraged social information analysis to invest $20,000 in the stock market, and in just over 3 years, grew it to more than $2 million. He is a regular speaker on the real and perceived predictive effectiveness of social chatter on public securities markets and its role in investment analysis. Chris also sits on the board of directors for HedgeChatter, one of the first companies to track social media influence on stock prices.

For more information on Chris, check out this recent article, http://wealthmanagement.com/people/qa-turning-chatter-currency

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The Social Network Show welcomes Soraya Chemaly to the May 6, 2014 episode.

Ms. Chemaly, a feminist writer, media critic and activist shares with us the story of the very interesting development of the campaign on Facebook to get the management to recognize that misogynistic content is hate speech. If you are worried about human rights on social media, listen to this show and hear how this campaign got started. Hear how Facebook reacted and what they are doing now.

Soraya Chemaly is a feminist writer, media critic and activist whose work focuses on women's rights and the role of gender in politics, religion and popular culture. Her work appears regularly in Salon, The Huffington Post, RHRealityCheck, Fem2.0, Role Reboot and the Feminist Wire. She also writes for The Guardian, Ms. Magazine and CNN. Ms. Chemaly is a frequent radio, television and online commentator and was, recently, one of the primary organizers of a successful social media campaign demanding that Facebook recognize misogynistic content as hate speech. She speaks regularly on the topic of gender, violence and free speech. Ms. Chemaly was the recipient of the 2013 Secular Woman Activist of the Year Award, as well as this year's Donna Allen Award for Feminist Advocacy. Ms. Chemaly returned to feminist activism and writing after a professional career in strategic planning, marketing and business development in the media, data and technology fields. .

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The Social Network Show welcomes back Law Professor Nancy Kim to talk about the "Terms and Conditions" that we agree to when we visit a website.

How many of us click on the "I Agree" button on a website without reading the "Terms and Conditions" of that website? Professor Kim talks about these non-traditional, non-negotiable online "contracts" (Wrap contracts) and why we agree to their conditions. It is virtually impossible these days to be on the internet without agreeing to the terms and conditions of each website, so hear what Professor Kim says about what we can do as consumers to protect ourselves. Listen to the show to hear what happened with General Mills and Instagram when they changed their "Terms of Use" and how the consumers responded. Hear her talk about what privacy policies do and who is tracking us.

Nancy Kim is a professor of Law at California Western School of Law, Visiting Professor at the Rady School of Management at University of California, San Diego (UCSD), Chair of the Contracts Section of the Association of American Law Schools and a past member of its Executive Committee of the Internet and Computer Law Section. She is also an elected member of the American Law Institute. Professor Kim is the author of Wrap Contracts: Foundations and Ramifications (Oxford University Press, 2013) which focuses on how contracts affect and control online behavior.

Before working in academia, Professor Kim worked for several technology companies and two major law firms. She has published many articles and essays and her name has appeared in the Boston Globe, slate.com, the San Diego Union Tribune, and the Sacramento Bee, just to name a few. She is also a Contributing Editor to the Contracts Law Prof Blog, which is the official blog of the AALS section on Contracts.

You can read more about Professor Kim at California Western School of Law

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The Social Network Show welcomes back Dr. Elizabeth Englander for the April 30, 2014 episode.

This is the second part to the show that was posted on April 28, 2014 and Dr. Englander continues to give needed advice to parents and other adults on how to teach kids online safety and safer behavior in the digital age. Dr. Englander points out that although the technological solutions offered to stop cyber abuse are important, prevention of these behaviors are even more important. She stresses that the resources should be put toward educating young people in this digital age. Listen to the show to hear what she thinks about the "zero tolerance" idea for schools; what she thinks of peer pressure and its role in online behavior; hear how she responds to a child that says, "but everyone is doing it"; listen to what she says about how to teach kids to interpret other people's behavior; and her comments on kids who are worried about their reputation.

Dr. Elizabeth Englander, is a professor of psychology and the director of the Massachusetts Aggression Reduction Center at Bridgewater State University. The Center offers anti-violence and anti-bullying programs, resources and research for those in Massachusetts. Dr. Englander is also the author of Bullying and Cyberbullying: What Every Educator Needs to Know (Harvard Education Press; October 2013).

Dr. Elizabeth Kandel Englander graduated from the University of California at Berkeley with Phi Beta Kappa and High Honors, and completed her doctorate in Clinical Psychology at the University of Southern California as an All‑University Merit Fellow.  After being awarded a National Institute of Mental Health Research Service Award to study at the University of New Hampshire, she started teaching in the State University system in Massachusetts and is now a professor of Psychology. She was awarded a Presidential Fellowship to found and direct the Massachusetts Aggression Reduction Center, which delivers free anti-violence and anti-bullying programs, resources, and research to K-12 Education. Dr. Englander’s research and publications are nationally recognized and she was named Most Valuable Educator of 2013 by the Boston Red Sox because of her work in technological aggression and how it interacts with peer abusiveness in general. She was the Special Editor for the Cyberbullying issue of the Journal of Social Sciences, and has authored about a hundred articles in academic journals and books.  She is the author of Understanding Violence, and of Bullying and Cyberbullying: A Guide for Educators, recently released by Harvard Press. She has written three research-based curricula and many educational handouts for communities and professionals. Reflecting her interest in educating laypeople, Dr. Englander has answered questions in a column for the New York Times (online edition), and she writes the column Bullying Bulletin Board, which is syndicated by Gatehouse Media in hundreds of newspapers nationwide.

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The Social Network Show welcomes back, Dr. Elizabeth Englander, a professor of psychology and the director of the Massachusetts Aggression Reduction Center at Bridgewater State University. The Center offers anti-violence and anti-bullying programs, resources and research for those in Massachusetts. Dr. Englander is also the author of Bullying and Cyberbullying: What Every Educator Needs to Know (Harvard Education Press; October 2013).

Dr. Englander continues to educate us on how to teach kids appropriate behavior online and off. Listen to the show and hear her talk about the overuse of the terms "bullying" and "cyberbullying" and what terms may be better to use; the review of the 9-second response; hear her thoughts on how to change social behaviors and how bystanders influence behavior; and importantly, what parents can do to help the school if their child is a target.

Dr. Elizabeth Kandel Englander graduated from the University of California at Berkeley with Phi Beta Kappa and High Honors, and completed her doctorate in Clinical Psychology at the University of Southern California as an All‑University Merit Fellow.  After being awarded a National Institute of Mental Health Research Service Award to study at the University of New Hampshire, she started teaching in the State University system in Massachusetts and is now a professor of Psychology. She was awarded a Presidential Fellowship to found and direct the Massachusetts Aggression Reduction Center, which delivers free anti-violence and anti-bullying programs, resources, and research to K-12 Education. Dr. Englander’s research and publications are nationally recognized and she was named Most Valuable Educator of 2013 by the Boston Red Sox because of her work in technological aggression and how it interacts with peer abusiveness in general. She was the Special Editor for the Cyberbullying issue of the Journal of Social Sciences, and has authored about a hundred articles in academic journals and books.  She is the author of Understanding Violence, and of Bullying and Cyberbullying: A Guide for Educators, recently released by Harvard Press. She has written three research-based curricula and many educational handouts for communities and professionals. Reflecting her interest in educating laypeople, Dr. Englander has answered questions in a column for the New York Times (online edition), and she writes the column Bullying Bulletin Board, which is syndicated by Gatehouse Media in hundreds of newspapers nationwide.

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The Social Network Show welcomes Dr. Robert Bellamy to the April 21, 2014 episode.

Dr. Robert Bellamy, a Professor who has years of experience working in the media field and teaches Media and Sports classes, talks about social media use during sporting events, which creates what he calls, the 2nd screen experience. Hear him talk about how sports cannot survive on live fans alone and how teams need media coverage, how Twitter is used during sporting events, how big fantasy sports (such as fantasy football) has gotten so popular in this country and why there is a lack of coverage for women's sports events.

Dr. Robert Bellamy is a Professor in the Department of Journalism and Multimedia Arts at Duquesne University in Pittsburgh, Pennsylvania but at this time, he is a Visiting Professor at the Hank Greenspun School of Journalism and Media Studies at the University of Nevada, Las Vegas. Dr. Bellamy teaches Media and Sports, Media Sports Practices, The Business of Sports Media, Media Law & Regulation, Media Information and Technology, International Mass Communication/Media, Broadcast and Cable Programming, Media Management & Economics, Media Research Methods, Video Production, and Media & Society.

Dr. Bellamy has extensive experience in the media field including being a Producer, Host, Anchor, Reporter and DJ for radio. He has written several books including, Centerfield Shot: A History of Major League Baseball on Television (w. James R. Walker) (2008). Lincoln: University of Nebraska Press. [Recipient of 2008 Sporting News-Society for American Baseball Research Award]. Television and the Remote Control: Grazing on a Vast Wasteland (w. J.R. Walker). (1996). New York: Guilford. The Remote Control in the New Age of Television (co-edited with J.R. Walker). (1993). He has written for a large number of publications and appeared on many television and radio programs, and is currently working on another book

Dr. Bellamy has a Ph.D. in Communication/Broadcasting from the University of Iowa, a M.A. in Communication from University of Kentucky, Lexington and an A.B. in Radio/TV from Morehead State University. He is also a founding and continuing editorial board member of NINE: Journal of Baseball History & Culture and Communication & Sport, and served a term as editorial board member of the Journal of Sport & Social Issues and as Research Board Chair of the Sports Division of the Broadcast Education Association.

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The Social Network Show welcomes Darren Laur on the April 18, 2014 episode.

Darren Laur, a Staff Sergeant with the Victoria City Police Department in British Columbia, Canada and founder of Personal Protection Systems Inc. has been working for over 20 years to protect people online and off by teaching internet and social media safety, violence prevention, safety awareness and self protection. How does he succeed at this? Darren says that he gives an open and honest message to people and is available to help people as well as refer them to other resources.

Listen to the show to hear what he says about safety and how even young people are acting as digital 1st responders. Hear how the police department has used Twitter to crowd source at an event to keep it safe. Hear the breaking news about the Amanda Todd case.

Personal Protection Systems Inc. is a family run company dedicated to teaching pro-active internet and social media safety, violence prevention, safety awareness and self protection strategies to men, women, children, schools, businesses, corporations, law enforcement and government.

Darren Laur lives in Victoria British Columbia, Canada.  In 1993, Darren and his wife Beth started their company, Personal Protection Systems Inc. and both have presented internationally to thousands of men, women and children as well as to schools, businesses, law enforcement agencies and Federal/Provincial Ministries. Both have written over 170 internationally published articles and four books on the topics of personal safety. One of the books, Total Awareness A Woman's Safety Book, won a major award. In May 2013, Darren, Beth and their son Brandon, also won the prestigious Social Media "Derek K Miller" Award, which recognized their unique work in the area of Internet and Social Media Safety both in Canada and the United States.

To date, Darren and Beth have presented their Internet and Social Media Safety programs to over 200 schools, 160,000 junior and senior secondary students, and to thousands of teachers and parents throughout British Columbia, Saskatchewan and the United States. They have been featured on numerous radio and television broadcasts, publications and media articles as experts on the topics of personal safety, workplace violence prevention, child safety and social media/internet safety

Darren, also know as "The White Hatter", has dedicated his live to public safety and is currently a serving Staff Sergeant with the Victoria City Police Department where he has over 28 years of law enforcement experience, with a strong interest and background in online and social media investigations. Darren is an internationally and court recognized safety expert and advocate, award winning published author and highly sought after international keynote speaker, in the area of personal safety and self protection both online and off.

Recently, working with others in his police department, Darren helped launch the very successful use of social media (Twitter) for the purpose of crowd sourcing and police call response during the 2013 and 2013 Canada Day celebrations in Victoria; a first use of its kind in North American policing. Darren is also a certified Forensic Open Source/social Media Investigator, a Certified Clinical Hypnotherapist and Neuro Linguistic Psychology (NLP) practitioner, and integrates these studies and disciplines into all programs and presentations.

Darren and Beth are proud of the fact that their company also financially supports three not-for profit organizations in British Columbia that are dedicated to helping youth when it comes to bullying and suicide prevention: NEED2, Bullying Ends Here and Stop a Bully.

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The Social Network Show welcomes Richard Guerry to the March 14, 2014 episode.

Richard Guerry, Founder and Executive Director of the Institute for Responsible Online and Cell-Phone Communication (IROC2) talks about why he started this non-profit organization and his goal of wanting to help people learn to use digital tools responsibly. Listen to the show to find out what a digital consciousness is and can you have privacy is it's social? Hear what he says about what parents need to do to teach their children to be safe online and how it is easier to change people's behavior than to change the technology.

Richard Guerry is the founder and Executive Director of the non-profit organization, the Institute for Responsible Online and Cell-Phone Communication (IROC2). Throughout the 1990's, at the height of the technology revolution, Richard served as an interactive marketing executive.

During his tenure, he encountered the darkest areas of the internet and discovered countless individuals unknowingly being manipulated and schemed, and their content being stolen and exploited. As a father of two young children and an avid user of digital technology, he decided to make a change and start a new revolution centered on technology-Digital Consciousness.

In 2009, Richard left corporate America, and applied his vast experience and knowledge of internet safety to serve as the Executive Director of IROC2.

He now travels across the country speaking to digital users, young and old, regarding the importance of practicing a Digital Consciousness in every aspect of life to prevent and avoid any current-or future-digital issues. Richard has spoken to over 2,000 audiences across the United States and Canada. He has been a featured speaker at many national conferences and conventions including the National Conference on Child Sexual Abuse and Exploitation Prevention, the Internationally Bullying Prevention Association, and the National Symposium on Child Abuse. He has also appeared on CNN and MTV's Thin Line Campaign as well as being in Parade Magazine and in local, regional and international publications.

In 2010, his program received the School Safety Advocacy Council's "Exemplary School Safety Program" Award. In 2011, he was awarded the School Safety Advocacy Council's "Exemplary School Safety Initiative" Award.

Richard is the author of Public and Permanent: The Golden Rule of the 21st Century.

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The Social Network Show welcomes back Dr. Maria Tatar on April 11, 2014 for Part 2 of looking at the benefits of reading to children.

We continue to explore the benefits of reading to children and it's connection to building values, empathy and curiosity. We talk about this in relation to preventing online aggression later in life.

Hear Dr. Tatar talk about Chapter 12 in Alice in Wonderland. Hear her thoughts on technology and take a look at a book (The Ocean at the End of the Lane by Neil Gaiman) and a video (Slomo a video on The New York Times website featuring Dr. John Kitchin), that she recommends.

Dr. Maria Tatar is a professor at Harvard University and teaches folklore, children's literature, and German cultural studies. She has written many books and is the recipient of fellowships from the Guggenheim Foundation, the Radcliffe Institute for Advanced Studies, and the National Endowment for the Humanities. She has written for the New York Times, the New Republic, and the Harvard Crimson. Her work has also been featured on the Today Show and in Harvard Magazine.

To learn more about Dr. Tatar, visit her blog, Breezes From Wonderland or check out Dr. Tatar's books.

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The Social Network Show welcomes back, Dr. Maria Tatar to the April 9, 2014 episode.

We have something a little different and light hearted in this episode. Dr. Maria Tatar, a Harvard University professor who teaches folklore, children's literature and German cultural studies has shared with us before, the importance of reading to children. Reading to children builds values, empathy, curiosity and stimulates conversation. Online aggression, which we talk about on the show so often, is related to lack of empathy.

Hear Dr. Tatar explain what happens to our minds as she reads a passage out of the book, Charlotte's Web.

Dr. Maria Tatar is a professor at Harvard University and teaches folklore, children's literature, and German cultural studies. She has written many books and is the recipient of fellowships from the Guggenheim Foundation, the Radcliffe Institute for Advanced Studies, and the National Endowment for the Humanities. She has written for the New York Times, the New Republic, and the Harvard Crimson. Her work has also been featured on the Today Show and in Harvard Magazine.

To learn more about Dr. Tatar, visit her blog, Breezes From Wonderland or check out Dr. Tatar's books.

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The Social Network Show welcomes Sharon D'Agostino from Johnson & Johnson to the April 4, 2014 episode.

When you hear the name Johnson & Johnson, do you think of baby powder and bandages? Well, you are not wrong but there is so much more to what this company provides to the world. Johnson and Johnson, a company that makes baby, skin and wound care products, medical devices/diagnostics and pharmaceuticals, has a credo of corporate social responsibility that guides every corporate decision. Sharon D'Agostino, the Vice President of Corporate Citizenship joins us to talk about the company's commitment to improving the health and lives of women and children worldwide.

Sharon shares a little of the history of this 127 year old company and how they started helping humanity after the 1906 San Francisco earthquake.  Listen to the show to hear about the global programs they are involved with: Global Moms Relay; Donate a Photo; Mothers2Mothers and Mobile Alliance for Maternal Action (MAMA).

Sharon D'Agostino is the Vice President of Corporate Citizenship at Johnson & Johnson. She drives the company's Citizenship and Sustainability strategy and leads the Worldwide Corporate Contributions Group in guiding the company's strategic philanthropy. With a mission of making life-changing, long-term differences in human health, their partnerships focus on: saving and improving the lives of women and children; preventing disease in vulnerable populations; and strengthening the healthcare workforce. As a result of Sharon's leadership, Johnson & Johnson was among the first private sector companies to make a commitment to the United Nations Secretary General's Every Woman Every Child campaign.

Sharon is one of two Private Sector representatives on the Board of The World Health Organization's Partnership for Maternal, Newborn & Child Health. As a global health advocate, Sharon is a prolific blogger about issues that impact the survival, health and empowerment of girls and women. Her personal passion is to help ensure that their voices are heard.

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The Social Network Show welcomes Dr. Karen Freberg and two of her students from the University of Louisville, Diana Riesenberg and Amanda Roberson.

Do you use social media in your job?  Are you interested in working as a social media expert?  Are you a Communications professor?  Then listen to our 3 guests share information on HootSuite University and its certification program in social media.  Dr. Karen Freberg, an Assistant Professor in Strategic Communication at the University of Louisville, offers her students the opportunity to become students of HootSuite University in conjunction with her classroom teaching. This program has turned out to be very beneficial to her students.

HootSuite University offers hands-on experience with social media education and social media certification. It teaches you and helps you manage several social media platforms at the same time. Hear the advantages of using a management platform and of getting certified.

What about privacy issues? Hear what the students are learning about this important topic.

If you want to learn more about online security issues, Dr. J recommends the 2013 documentary film, Terms and Conditions May Apply which is about the contractual terms of the user service agreements that we see on social networks and how corporations and government learn about us through internet and cell phone usage. She also recommends reading Who Owns the Future by Jaron Lanier.  Click here to listen as Professor Nancy S. Kim discussed some of the legal aspects involved on the show previously, starting at the 30:10 mark.

Karen Freberg is an assistant professor in Strategic Communications at the University of Louisville.  In addition to this teaching experience, Freberg has presented at several U.S. and international research conferences, including ones in the Netherlands, Australia, Brazil, Greece, Italy, Spain, Turkey and China.

Dr. Freberg’s research has been published in several book chapters and in academic journals such as Public Relations Review, Teaching Public Relations, Journal of Contingency & Crisis Management, Journal of Strategic Security, Media Psychology Review, and Health Communication.  She also serves on the editorial board for Psychology for Popular Media Culture and Case Studies in Strategic Communication (CSSC).

Dr. Freberg earned a PhD in Communication and Information at the University of Tennessee in May 2011, and a Master’s degree in Strategic Public Relations at the Annenberg School for Communication at the University of Southern California in August 2007. She received her Bachelor’s of Science degree in Public Relations at the University of Florida in August 2005.

To learn more about Dr. Karen Freberg, visit her website, visit her blog

Diana Riesenberg is a senior at the University of Louisville graduating in May with a Bachelors of Science in Communication. She is currently interning with the University of Louisville Athletic Department working with social media. She is interested in utilizing her strategic communication skill set to improve brand awareness and brand loyalty amongst different companies. After taking courses at Creative Alliance through UofL and also interning at a boutique advertising firm called Label-Conscious Branding, she is passionate about the creative work done with advertising agencies. Ideally, she would love to work for an ad agency in Louisville once she graduates. She firmly believes that social media has not only kept individuals connected but is a tool for brands to stay connected and engaged with their consumers. She hopes that the skills that she possesses in the integrated strategic communication field and as a digital native will improve brand engagement with consumers both on and offline while managing a strong/effective online social presence.

Amanda Roberson is a senior communication major at the University of Louisville. Her background in communications originally focused on journalism, but as the i...

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The Social Network Show welcomes Denise Lee Yohn to the March 28, 2014 episode.

Denise Lee Yohn, a brand building expert, speaker and author shares her insights into corporate social responsibility. Of the seven principles outlined in her new book, the last principle is the topic of discussion, “Great Brands Never Have to ‘Give Back’.” What does this mean? Listen to the show to hear Denise explain what is meant by this principle and what is really behind corporate philanthropy in some companies. You will find what she says about the company, IKEA very interesting, as their core mission is to make products accessible to everyone.

In the second segment Denise talks about building brands among social networks and the struggle between freedom and responsibility. Hear what she says about Craigs List, Facebook, Apple, Toms Shoes and Patagonia regarding their contributions to society. And, how can a company increase their profit to make their shareholders happy and at the same time, “do good”?

Blending a fresh perspective, twenty-five years of experience working with world-class brands including Sony and Frito-Lay, and a talent for inspiring audiences, Denise Lee Yohn is a leading authority and popular speaker on building and positioning exceptional brands. Denise is the author of the new book, What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest (Jossey-Bass).

Find out more about Denise and her book at her website

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The Social Network Show welcomes Anna Kavanaugh for Part 2 of Virtual Violent Crime, March 26, 2014.

Anna Kavanaugh, Founder and Director of The Anna Kavanaugh Charitable Foundation shares a realistic view of cyber abusers and their motives and what has to happen legally to stop this from continuing. If you have ever wondered what is going on in the minds of cyber abusers, listen to Anna's description of cyber abusers and the two tactics they use to dismantle someone's life. Hear what happens when you expose them and the difference between an individual's behavior versus mob behavior. And, what about the legal side of this issue? Should social networks have the same responsibility for what goes on in their businesses that businesses have in the physical world? Should we be working on legislation to stop this abuse? And, is cyber abuse really a pandemic? Listen to the show to get an honest description of what is going on online.

If you are a victim of cyber stalking/bullying/harassment/defamation or computer or data theft, you can get help from Anna's Foundation. Please visit The Anna Kavanaugh Charitable Foundation for help.

The National Suicide Prevention Lifeline phone number is 800-273-8255.

Anna Kavanaugh, a writer, editor, speaker, radio show host and advocate for humanity and the environment. She is the Founder/Director of The Anna Kavanaugh Charitable Foundation and it's division, The Bully Battleground. The foundation aims to change policy and practices in order to improve the overall quality of people's lives. Some of the key areas that the foundation lends support and services are, cyber-bullying and harassment; cyber defamation and abuse; suicide intervention for victims of bullying and harassment; privacy invasion and exploitation and/or abuse of private information.

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The Social Network Show welcomes Anna Kavanaugh back to the show on March 24, 2014.

Anna, the Founder and Director of The Anna Kavanaugh Charitable Foundation, talks frankly about cyber abuse and cyber abusers in this episode. Anna, a victim of cyber abuse and a person who has done a lot of research on this topic, gives us a realistic comparison of virtual abuse versus abuse in the physical world. Listen to the show to hear the following questions answered: What do the victims of abuse experience? What are the end results of the abuse? How does violence online compare to violence in the physical world? What is the intent of the abuser? What is the collateral damage and how does this effect the families and friends of those abused? Do men and women cope differently to cyber abuse? How are adults and children affected differently?

Anna Kavanaugh, a writer, editor, speaker, radio show host and advocate for humanity and the environment. She is the Founder/Director of The Anna Kavanaugh Charitable Foundation and it's division, The Bully Battleground. The foundation aims to change policy and practices in order to improve the overall quality of people's lives. Some of the key areas that the foundation lends support and services are, cyber-bullying and harassment; cyber defamation and abuse; suicide intervention for victims of bullying and harassment; privacy invasion and exploitation and/or abuse of private information.

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The Social Network Show welcomes back Dorie Clark for another episode in her series on "Reinventing You", March 21, 2014.

Dorie Clark tackles the very timely topic of how people can use her book to help them re-enter the workforce or change careers. Dorie gives suggestions to those who have been out of the workforce regarding tuning their skills and building their confidence. Regarding the way that other people see you, Dorie suggests not leaving it "to chance". Hear her talk about body language, temp jobs, attitude and "owning your story". Check out the book that Dorie suggests written by Sylvia Ann Hewlett, Off Ramps and On Ramps: Keeping Talented Women on the Road to Success.

Dorie Clark, is a branding expert, an author, a marketing strategy consultant, an adjunct professor, and a former presidential campaign spokeswoman. She is a contributor to the Harvard Business Review and Forbes, and is the author of Reinventing You: Define Your Brand, Imagine Your Future (Harvard Business Review Press, 2013). Her clients include Google, Fidelity, Microsoft, Yale University, Morgan Stanley and the World Bank. Dorie is an Adjunct Professor of Business Administration at Duke University's Fuqua School of Business and has taught at the University of North Carolina's Kenan-Flagler School of Business and HEC-Paris. She has also guest lectured at Harvard Business School, the Harvard Kennedy School, Stanford University's Graduate School of Business, and the University of Pennsylvania Wharton School. Dorie has also been published in the Harvard Business Review Guide to Getting the Right Job and the Harvard Business Review Guide to Networking and she has appeared in the media including NPR, BBC and MSNBC.

Learn more and connect with Dorie at her website

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The Social Network Show welcomes Rob Walch back to the show for Part 2.

If you listened to Part 1 with Rob Walch, Vice President of Podcaster Relations at Libsyn, you will want to hear Part 2 where Rob continues giving vital information to those who are podcasting or want to start a podcast. Today he answers the important question of how do you know who is listening to your podcast? Rob tells us what information is available to us and what is not. Because advertisers want details about your audience, Rob suggests doing a survey of your audience like the one provided by Libsyn. For example, the survey for this show is survey.libsyn.com/thesocialnetworkshow.  Rob also shares the number of listeners per show that you will need in order to get the attention of advertisers.

And, what about building your audience? Listen to Rob's advice on engaging your audience and how to use k7.net. Listen to what he says about smart phone apps and interviewing influential bloggers in your niche. Don't miss how to get celebrities on your show from IMDbPro.com.

Rob Walch is the Vice President of Podcaster Relations at Libsyn.  Prior to joining Libsyn in 2007, he was President and founder of podCast411, Inc. Rob is also the co-author of the book, Tricks of the Podcasting Masters and was the editors pick as a Top 10 Reference Book for 2006 by Amazon.com. Rob has been listed as the 5th most influential person in podcasting according to the book, Podcasting for Dummies. He has consulted on podcasting for Senator Edwards, Governor Bill Richardson and the Sacramento Kings/Monarchs to name a few. He was also a monthly columnist for Blogger and Podcaster Magazine, the first print magazine covering this new media space. Rob was also Chair of the Education and Outreach Committee for the Association of Downloadable Media.

Rob started podcasting in 2004 and is the host of the award winning podCast411 podcast, where he has interviewed such prominent podcasters as Quincy Jones, Walt Mossberg, Colin Ferguson (Eureka), Ronald Moore (Executive Producer of Battlestar Galactica), Phil Gordon (World Series of Poker), Larry Kudlow (CNBC's Kudlow and Company) and Leo Laporte (TechTV, G4TV). Additionally, Rob is the host of Today in iOS (iPhone) Podcast-the first and largest podcast about the iPhone www.todayinios.com

Since 2004, Rob has presented at over 100 events on the subject of podcasting and New Media and these events include, the Newspaper Association of America Marketing Conference, the US Latino Film Festival, the Corporate Podcasting Summit, The Association for Women in Communications 2006 Annual Professional Conference, Social Media 2007, New Media Expo, and Blogworld Expo. He is also a regular guest Lecturer at the University of Kansas School of Journalism.

In 2004, Rob received his MBA from the University of Connecticut. He also has an Engineering degree from the University of Dayton.

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The Social Network Show welcomes Professor Mary Anne Franks back for Part 2 of The Mary Anne Franks Series on cyber civil rights, March 17, 2014.

Todays topic with Professor Franks, a law professor and expert on cyber civil rights, is "free speech" on social networks. Professor Franks compares the popular conception of free speech and the confusion about what the 1st Amendment really says. Listen to the show to learn more about the following: Section 230 of the Communication Decency Act which gives immunity for online service providers and users from actions against them based on content of 3rd parties; Social Networks policies on content and what are they allowed to do; The legal case of the gossip website, "The Dirty", and the reason the owner was found responsible for content; Thoughts on how we can civilize the internet; The best way to communicate with social networks regarding their policies on content and the watchdog groups you can connect with.

Professor Franks shares these links to the watchdog groups:

http://www.endmisogyny.org/ Twitter misogyny_online

http://www.everydaysexism.com/  Twitter @EverydaySexism

http://www.seejane.org/  Geena Davis's organization

Here's the open letter re: Facebook's anti-woman pages, including many links to great organizations:

http://www.huffingtonpost.com/soraya-chemaly/an-open-letter-to-faceboo_1_b_3307394.html

On gender and race:

http://www.mediawatch.com/

Race:

http://racismwatch.newsvine.com/

Mary Anne Franks is an Associate Professor at the University of Miami School of Law. She teaches, Criminal Law, Criminal Procedure and Family Law. Professor Franks is also the Vice President of the Cyber Civil Rights Initiative which is a nonprofit organization that raises awareness about cyber harassment and advocates for legal and social reform. This work has allowed her to work with legislators to draft laws against "revenge porn".

Before working at the University of Miami Law School, Professor Franks was a Bigelow Fellow and lecturer in Law at the University of Chicago Law School and a lecturer in Social Studies at Harvard University. She received her J.D. from Harvard Law School and received her D. Phil and M. Phil from Oxford University where she studied on a Rhodes Scholarship. (D. Phil and M. Phil, U. S. equivalent of doctor of philosophy and master of philosophy. Professor Franks earned her degrees in Modern Languages and Literature).

You can connect with Professor Franks on the CCRI website or on Twitter.

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The Social Network Show welcomes Dorie Clark back to the show on March 14, 2014.

The National Association of Broadcasters Show (NABShow) is coming up in the beginning of April and today's discussion with Dorie included how businesses can present their brand at a large conference like NAB. This brought up more discussion on those who work in media. Dorie gives some advice on how to secure future employment if you work in a field where there is no security.

Listen to the show to hear what Dorie says are the major concerns from people who work in the media field and how important it is to know your online reputation by Googling yourself monthly.

If you do not understand the difference between the @ (at reply) versus .@ (dot at reply), listen to the show to get some good Twitter hints.

Dorie Clark, is a branding expert, an author, a marketing strategy consultant, an adjunct professor, and a former presidential campaign spokeswoman. She is a contributor to the Harvard Business Review and Forbes, and is the author of Reinventing You: Define Your Brand, Imagine Your Future (Harvard Business Review Press, 2013). Her clients include Google, Fidelity, Microsoft, Yale University, Morgan Stanley and the World Bank. Dorie is an Adjunct Professor of Business Administration at Duke University's Fuqua School of Business and has taught at the University of North Carolina's Kenan-Flagler School of Business and HEC-Paris. She has also guest lectured at Harvard Business School, the Harvard Kennedy School, Stanford University's Graduate School of Business, and the University of Pennsylvania Wharton School. Dorie has also been published in the Harvard Business Review Guide to Getting the Right Job and the Harvard Business Review Guide to Networking and she has appeared in the media including NPR, BBC and MSNBC.

Learn more and connect with Dorie at her website or follow her on Twitter @dorieclark.

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The Social Network Show welcomes Rob Walch from Libsyn to the March 12, 2014 episode.

If you are interested in starting a podcast or if you want some good advice on your current podcast, you may want to listen to this show. First some background on Rob Walch and then a brief summary on what you will hear on the show.

Rob Walch is the Vice President of Podcaster Relations at Libsyn.  Prior to joining Libsyn in 2007, he was President and founder of podCast411, Inc. Rob is also the co-author of the book, Tricks of the Podcasting Masters and was the editors pick as a Top 10 Reference Book for 2006 by Amazon.com. Rob has been listed as the 5th most influential person in podcasting according to the book, Podcasting for Dummies. He has consulted on podcasting for Senator Edwards, Governor Bill Richardson and the Sacramento Kings/Monarchs to name a few. He was also a monthly columnist for Blogger and Podcaster Magazine, the first print magazine covering this new media space. Rob was also Chair of the Education and Outreach Committee for the Association of Downloadable Media.

Rob started podcasting in 2004 and is the host of the award winning podCast411 podcast, where he has interviewed such prominent podcasters as Quincy Jones, Walt Mossberg, Colin Ferguson (Eureka), Ronald Moore (Executive Producer of Battlestar Galactica), Phil Gordon (World Series of Poker), Larry Kudlow (CNBC's Kudlow and Company) and Leo Laporte (TechTV, G4TV). Additionally, Rob is the host of Today in iOS (iPhone) Podcast-the first and largest podcast about the iPhone www.todayinios.com

Since 2004, Rob has presented at over 100 events on the subject of podcasting and New Media and these events include, the Newspaper Association of America Marketing Conference, the US Latino Film Festival, the Corporate Podcasting Summit, The Association for Women in Communications 2006 Annual Professional Conference, Social Media 2007, New Media Expo, and Blogworld Expo. He is also a regular guest Lecturer at the University of Kansas School of Journalism.

In 2004, Rob received his MBA from the University of Connecticut. He also has an Engineering degree from the University of Dayton.

Rob loves podcasting and the following is just a sample of what he covers: definitions of podcasting and RSS feed; information on Libsyn; the difference between a download and a listen; what does syndication mean nowadays; how do you move up in the ranks at iTunes; the demographics of blogging versus podcasting and how few podcasters there are in comparison to bloggers; how podcasting can help you with your blog; how to get started in podcasting; how can you increase your podcast audience; information about podcast411.com; and the importance of getting mobile device apps.

You can reach Rob at Libsyn, rob@libsyn.com and connect with him on Twitter

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The Social Network Show welcomes Michael Stelzner to the March 10, 2014 show.

Michael Stelzner, the Founder and CEO of Social Media Examiner, Founder of My Kids' Adventures, author, and podcaster, shares the details of the upcoming event in San Diego, Social Media Marketing World 2014. The event takes place March 26-28 and will have 2000 attendees with the top social media presenters from around the world.

Listen to the show to hear how Mike decided to start his magazine and his magic formula for success. Hear him talk realistically about building an audience and his ideas on building his audience with his other business, My Kids' Adventures.

Michael Stelzner is the CEO/Founder of Social Media Examiner the world's largest online social media magazine which aims to help business learn to use social media, blogs and podcasts to connect with customers, increase awareness and increase sales. He is also the Founder of My Kids' Adventures, an online magazine that helps busy parents create adventures with their children. Mike authored the books, Launch and Writing White Papers and hosts a podcast called Social Media Marketing podcast.

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The Social Network Show welcomes Chris Brogan to the March 7, 2014 episode.

Chris Brogan, the Publisher of Owner Magazine and CEO and President of Human Business Works talks about how social networks play in his game plan. Hear Chris talk about the importance of promoting others and what works best for him on networks like Twitter. Learn more about Owner Magazine and the new book that is coming out very soon.

Chris Brogan is the Publisher of Owner Magazine, a business magazine helping you improve your work by growing your capabilities and connections. He is also the CEO and President of Human Business Works, a publishing and media company. He is a sought-after keynote speaker and has addressed audiences of thousands, has been on the Dr. Phil show and was once presented to a princess. Chris has consulted with many large companies including, Disney, Microsoft, Coke, Titleist, Pepsico, Google, and Motorola to name a few. He is the New York Times Bestselling author of six books and counting, including The Impact Equation and Trust Agents (co-written with Julien Smith), and Google Plus for Business. Chris has appeared in several magazine and news articles including Forbes, The Boston Globe, Success, and USA Today. Lastly, he is the co-founder of the PodCamp new media conference series which explores the use of new media community tools to extend and build value.

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The Social Network Show welcomes guest Sandy Garossino to the March 6, 2014 episode.

Sandy Garossino, Founding Partner of Red Hood Project and an advocate of corporate social responsibility returns to the show to discuss her current activities in Canada and to discuss online games. If you have ever wondered about online game sites, listen to the show to hear Sandy talk about online games and the addictive nature of them, and how they are driving revenue. Check out Nick Yee and his new book, The Proteus Paradox: How Online Games and Virtual Worlds Change Us-And How They Don't.

Sandy Garossino is working on the front lines in order to help improve child safety for social networkers.  Garossino brings a unique perspective to the fight for child safety as she understands the issues from the perspective of a lawyer who prosecuted crimes against children.  Sandy started the Red Hood Project with partner Raffi Cavoukian after she and Raffi became aware of the Amanda Todd tragedy.  Red Hood Project is also the source of a letter written to Cheryl Sandberg, the COO of Facebook, which implored her to make changes to Facebook policy regarding cybercrimes.

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The Social Network Show welcomes Susan Matthews Apgood, President and Co-founder of News Generation, Inc.

Listen to the show to hear Susan give a definition of "public relations"; why this field is appealing to women; why women are good at it; why they dominate the field but are not in the top positions. Hear her explain how social media has changed public relations, and why the traditional press release is dead. Finally, hear Susan explain what the core goal of a Public Relations Department is and the type of work they do at News Generation.

Susan Matthews Apgood is the President and Co-Founder of News Generation, Inc., a public relations services company specializing in using broadcast media techniques to earn media placements for non-profits, government and other companies.

Susan has been in public relations for nearly 20 years and is active in a number of public relations associations including the Public Relations Society of America and Washington Women in Public Relations (WWPR).  In 2012 and 2013, she was co-chair of the Professional Development Committee for PRSA-NCC. In the Fall of 2012, she helped earn News Generation the award of Catholic Business Network of Montgomery County's Business/School Partnership Award for her work with Our Lady of Lourdes Catholic School in Bethesda. In 2011, she chaired the PRSA-NCC Thoth Gala and her work was honored with the Diamond Service Award for outstanding service to the chapter. Ms. Apgood frequently guest speaks in undergraduate and graduate classes at George Washington University, Johns Hopkins University, Georgetown University, and American University and in 2013 moderated a media relations-related panel at PRSA's Health Academy Conference. Susan earned her MBA in finance from American University and BA in economics from George Washington University.

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The Social Network Show welcomes Mike Sobol to the February 28, 2014 show.

Mike Sobol is the Co-founder and CMO of Content Blvd, a content marketing platform that helps brands and online publishers work together. They like to say they're building the new infrastructure that is needed to help online marketing transition from display ads to user-focused content. Mike's career has always been about helping businesses communicate better with their clients, and Content Blvd's goal is to help thousands of businesses do exactly that. Previously, Mike worked at Navis Logistics Network where he pioneered innovative ways to bring on large national accounts and he was a franchise owner of Bark Busters Home Dog Training and became the Director of Franchise Operations where is leadership helped to sustain the largest growth phase in the company history.

Hear Mike define "brands" and answer the magic question, "How can your blog stand out among the millions of blogs out there?". Listen to the show to find out why advertising does not work like it used to. Learn what is really meant by the term, "semantic web/semantic search" and how "social" is being used.

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The Social Network Show welcomes Dr. Sean Young and Dorie Clark to the February 21, 2014 episode. Dr. Young is an Assistant Professor at UCLA who researches social networks and mobile health technologies. Dorie Clark is an expert in branding and talks about how youth can "reinvent" themselves after they make a mistake on the internet.

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The Social Network Show welcomes Professor Mary Anne Franks and Dorie Clark to the Feburary 14, 2014 episode. Professor Franks is a law professor at University of Miami School of Law and VP of the Cyber Civil Rights Initiative. She discusses the legal aspects of "revenge porn" on the show and what is being done about it. Dorie Clark is a branding expert, author and marketing strategy consultant and talks about branding, and gives advice to bloggers on the show.

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The Social Network Show welcomes Warren Whitlock and Professor Nancy Kim to the February 10, 2014 show. Warren Whitlock, author, marketing expert, blogger, and radio host gives some marketing tips and some Twitter advice--what to do and not to do on Twitter. Professor Nancy Kim is a law professor who has done a lot of research on website liability and comes on the show to talk about this issue and how social media website owners are using this law to their advantage.

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The Social Network Show welcomes Tina Meier and Nina Burleigh to the February 7, 2014 show.

Tina Meier is the Founder of the Megan Meier Foundation, whose goal it is to increase awareness and educate on bullying and cyberbullying. Tina lost her daughter Megan to suicide in 2006 and started the Foundation in 2007 to educate kids, Educators, parents, law enforcement and pofessionals about this issue. She travels all over the U.S. sharing her story.

Nina Burleigh is an Investigative Journalist, author of 5 books and Adjunct Professor at Columbia Graduate School of Journalism. She wrote a book on the trials of Amanda Knox and is on the show today to update us on the latest news on social media regarding the re-surfaced allegations against Woody Allen.

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The Social Network Show welcomes Nina Burleigh and Dr. Maria Tatar to the show. Nina Burleigh is an investigative journalist, author and adjunct professor at Columbia University. She returns to the show to talk about the verdict on the Amanda Knox trial that was announced on January 30, 2014. Nina, a returning guest to the show has been talking about how the trial has been played out on social media. Dr. Maria Tatar is a Harvard Professor of folklore, children's literature, and German cultural studies and has written many books. She is a new guest to the show and will be talking about the importance of reading to young children and how this builds empathy, values, curiosity and Dr. J relates this to online aggression which has been connected with lack of empathy.

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Dr. Elizabeth Englander, Professor of Psychology and Director of the Massachusetts Aggression Reduction Center at Bridgewater University and Author of "Bullying and Cyberbullying: What Every Educator Needs to Know" is the guest on The Social Network Show and talks about effective strategies to deal with aggressive behavior in kids.

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Dr. Elizabeth Trejos-Castillo and Deborah Gonzalez, Esq. are guests on The Social Network Show. Dr. Trejos-Castillo talks about her research on cyber-aggression/cyberbullying among youth around the world. She gives valuable advice for parents. Deborah Gonzalez is an attorney and Founder of Law2sm, LLC, a lawfirm dedicated to social media and the law. She talks about workplace cyberbullying and how prevalent it is. She gives advice to business owners and those who are being bullied/cyberbullied.

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The Social Network Show welcomes guest, Jenny Vance and Nina Burleigh.

Jenny Vance is the Founder/CEO of PlanSoon, a new social network that helps people connect with people with similar hobbies, sports and passions. Jenny is also the Co-founder of LeadJen, a lead generation company and the Co-founder of Jesubi, a CRM software solution. Hear Jenny talk about what led her to start a new social network and how she ended up at VentureCamp, a docu-series and tech accelerator program.

Nina Burleigh is an award winning investigative journalist and the author of 5 books. Her latest book, "The Fatal Gift of Beauty: The Trials of Amanda Knox" is a New York Times bestseller. Hear Nina talk about the Amanda Knox trial and how it has been played out on social media.

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The Social Network Show welcomes Sandy Garossino, Founding Partner of Red Hood Project and Nicole Breanne, Social Media Editor of The Hollywood Reporter to the show.

Sandy Garossino discusses the latest news with the hacking of Snapchat and shares her views on NSA surveillance and security on the internet.

Nicole Breanne talks about tips on social media and social media bloopers by businesses.

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The Social Network Show welcomes Dr. Karen Freberg, Assistant Professor of Strategic Communications at the University of Louisville to talk about loneliness and the relationship to social media and how to present yourself online. The other guest is Dorie Clark, Branding Expert, Author, Marketing Strategy Consultant and Adjunct Professor to talk about creating your online brand and the importance of presenting yourself professionally online.

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December 13, 2013: The Social Network Show welcomes Elizabeth Hall Magill, feminist, author, blogger, and teacher to talk about feminist concepts and terms and how they relate to online culture.

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The Social Network Show 12-6-13. Sandy Garossino, Founding Partner, Red Hood Project and Stephen Cobb, Senior Researcher at ESET North America are guests on the show.

Sandy discussed the letter from The Global Alliance against Minor Exploitation (GAME) to Facebook and why it is so important to read.

Stephen gives background on ESET and talks about online security, security settings on social networks and gives some tips to stay safe online.

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Guests, Sandy Garossino of Red Hood Project and Dr. Jennifer Brannock Cox, professor of journalism and public relations at Salisbury University are guests on The Social Network Show.

Sandy gives update on the latest news on social networks and the changes that Bing and Google are making to make the internet safer for kids. She also talks about legislation around the world.

Dr. Cox shares her research on how the news online differs according to what site you are on and the current changes in the world of journalism. She shares the results of the study on Facebook and Twitter.

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Anna Kavanaugh from The Anna Kavanaugh Charitable Foundation is guest on The Social Network Show. A victim of cyber abuse a few years ago, Anna set up this foundation to give to victims what she was unable to get, help and support. Anna answers questions on characteristics of abusers; is there a cruelty gene? do cyber abusers aim to hurt or destroy? what should bystanders do? where can victims get help? Is it time for lawmakers to get involved?

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Dr. Elizabeth Englander, professor of psychology, Founder/Director of the Massachusetts Aggression Reduction Center, and author of Bullying and cyberbullying: What Every Educator Needs To Know is the guest on the show. She clarifies the definitions of cyberbullying versus digital abuse; why are kids sexting and is it always harmful; self cyberbullying and what is it and why are kids doing it; what is cyber-baiting and why are kids doing this. She gives very good advice for parents on how to talk to their kids.

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Ruth Jacobs, author and campaigner talks about her experiences working in the sex trade and about her book loosely based on her experiences, Soul Destruction: Unforgivable. Trista Hendren, author of The Girl God and Co-founder of Rapebook talks about Ruth's book and brings attention to a letter put out by GAME.

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Dr. Joseph Ulatowski discusses lying and deception online and is deception always harmful to relationships. Nina Burleigh talks about the suicide of Audrie Pott who was cyberbullied by schoolmates.

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Sandy Garossino continues her series on The Social Network Show. She reviews a case of a 28 year old man who entices 5 girls to send sexual images. He was sentenced in court this last week. She also reviews why kids do not report when they are victims of a predator and briefly talks about the new legislation in the State of California.

Ashley Palmer is the Online Marketing Manager for PETA (People for the Ethical Treatment of Animals) and talks about how we can get involved to help their mission to stop cruelty of animals.

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Susan Matthews Apgood from News Generation talks about their PR services.

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Trista Hendren, Author of The Girl God, feminist and co-founder of Rapebook talks about cyberbullying/teen suicide and treatment of women in our society

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Kimba Langas and Melissa Swearingen Watson from Free The Girls explain their program that helps survivors of human trafficking by giving them job opportunities.

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Jayne Hitchcock, author and cyberbullying/cybercrime expert gave some tips and talked about her 2 latest books on this issue.

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Cynthia Sun and Sandy Garossino talk about cyber security and recent reports of NSA invading people's privacy. The Social Network Show 9-13-13

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Trista Hendren talks about the establishment of Rapebook on Facebook and about her book, The Girl God. Senthil Srinivasan explains why he started the social network, DeafandHoH.com. Published to the blog on 9/10/13

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Sandy Garossino from Red Hood Project continues her discussion of cyberbullying on The Social Network Show recorded on August 30, 2013. Dr. Joe Ulatowski, Philosophy Professor talks addresses the topics of anonymity and freedom of speech.

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August 31, 2013: Dr. Elizabeth Englander of the Massachusettes Aggression Reduction Center discusses online safety for kids and what parents can realistically do to keep their kids safe. Jayne Hitchcock from Working to Halt Online Abuse (WHOA) gives examples of online abuse and tips to stay safe online.

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Sandy Garossino, Red Hood Project, continues her series on cyberbullying, the latest information and the law. Fabianna Pergolizzi, Project Anti-Bully talks about how this non-profit organization is helping young people in 24 countries

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Sandy Garossino of Red Hood Project discusses cyberbullying on The Social Network Show. Original Air Date: 8/15/2013

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The Social Network Show weclomes Laura Davis of Mediaplanet and Frank Pasquale, Law Professor at the University of Maryland, to discuss online safety and violence prevention. Original Air Date: 8/8/13.

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The Social Network Show weclomes Sandy Garossino of Red Hood Project and Frank Pasquale, Law Professor at the University of Maryland, to discuss cyber bullying and online safety. Original Air Date: 7/27/13.