Beyond the Noise - the PRWeek podcast: Recent Episodes
PRWeek
A panel of industry experts discuss the issues the latest news and hot topics you need to know in PR and communications.
See acast.com/privacy for privacy and opt-out information.
Why did Burson launch earlier than expected? That’s the focus of PRWeek’s latest Noise in Brief podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen in the browser on your favourite platform.
This week’s edition is hosted by PRWeek UK news editor Siobhan Holt and features UK editor John Harrington alongside reporter Evie Barrett.
The team speak live to PRWeek editor-in-chief Danny Rogers, currently attending the Cannes Lions International Festival of Creativity on the French Riviera, to find out more about this year’s Festival, the Cannes Lions PR winners, and what presentations have stood out to him this year.
The bombshell news that Burson – the agency created from the merger of BCW and Hill & Knowlton, which is due to be formally completed on 1 July – has launched ahead of schedule is also analysed, alongside other elements such as its corporate comms approach and what it means for the industry.
And the journalists take a closer look at this year’s 30 Under 30 cohort to find out what key issues are important to PR’s future leaders and discuss what the pros would change about the industry.
Hosted on Acast. See acast.com/privacy for more information.
PRWeek's latest podcast hears from two jurors on the Cannes Lions PR category about what to expect from the 2024 International Festival of Creativity.
Our guests on this week's Beyond the Noise are Kat Thomas, founder and chief creative officer at One Green Bean and this year’s PR Lions jury president; and Fenella Grey, another juror and former EMEA MD and chair, now senior advisor, at Porter Novelli.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or on your favourite platform.
As the industry prepares to make its annual jaunt to the French Riviera, PRWeek journalists Siobhan Holt and John Harrington quiz our guests on some of the big talking points at Cannes in 2024.
They examine whether 'purpose' work will be prevalent this year after a dip in the number of purpose-led campaigns in 2023, and discuss how the genre is evolving.
The duo give their take on the likely success - or otherwise - of PR agencies in the PR Lions category. They also talk about the new and revised Cannes categories for 2024.
And they answer the question: will AI-led campaigns be a big hit this year?
Thomas and Grey also offer insights into the Cannes Lions judging process - including the number of entries jurors have to sift through.
Cannes Lions takes place from 17 to 21 June. Stay tuned to PRWeek for all the news and insights from the festival.
Hosted on Acast. See acast.com/privacy for more information.
What are the big lessons for the comms industry from the 2024 general election campaign so far? That's the focus of PRWeek's latest Noise in Brief podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify or on your favourite platform.
This week’s edition is hosted by PRWeek UK news editor Siobhan Holt and features UK editor John Harrington alongside reporters Evie Barrett and Elizabeth Wiredu.
The team look at the wider lessons for the industry from a campaign that in recent days has been dominated by the debate between Rishi Sunak and Sir Keir Starmer, and in particular the Conservative leader's disputed claim that Labour will add £2,000 to household bills.
The bombshell news that Nigel Farage has taken over as leader of Reform UK and is contesting a seat is also analysed, alongside other elements of the campaigns, including the use of TikTok and other social channels.
And the quartet ask: can election 'stunts' - like those used by the Liberal Democrats and their leader Sir Ed Davey - ever really work?
Hosted on Acast. See acast.com/privacy for more information.
Salaries and bonuses are the focus of the latest episode of PRWeek UK’s Beyond the Noise podcast.
In this episode of Beyond the Noise, Sarah Leembruggen, managing director of recruitment consultancy The Works Search, speaks to PRWeek EMEA editor-in-chief Danny Rogers and PRWeek UK’s news editor, Siobhan Holt, about the communications jobs market.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
In this podcast, Leembruggen shares her advice on hiring, pay and bonuses, redundancy, staff benefits and how to retain staff members.
This week’s podcast coincides with the release of The Works Search’s annual Salary Guide, which polled more than 400 corporate comms professionals to find out the latest job market trends.
Further details from this report will be published online, visit prweek.com/uk to read more.
Hosted on Acast. See acast.com/privacy for more information.
Tesco’s 10-year reputational turnaround is the focus of the latest PRWeek podcast, which was recorded live at the PR360 conference.
This special edition of Beyond the Noise features Tesco group comms director Christine Heffernan speaking to Danny Rogers, EMEA editor-in-chief of PRWeek, in a session at the PR360 conference in Brighton earlier this month.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
In this podcast, Heffernan discusses how reputation was “front and centre” of the turnaround programme at the supermarket giant in the aftermath of the accounting scandal in 2014.
The role of internal communications was central to the turnaround. Heffernan talks about the listening programme Tesco undertook with its 300,000-strong employee base; how the group tracks staff sentiment; and how it communicates internally via its ‘news and views’ internal comms platform.
Heffernan provides details of Tesco’s new values and how these manifest themselves in practice, including Stronger Starts, its £5m grants programme for community initiatives in partnership with Groundwork UK.
She also gives her views of purpose marketing and how purpose is now “business as usual” for Tesco.
Hosted on Acast. See acast.com/privacy for more information.
The power – or otherwise – of brand boycotts is just one of the topics examined in PRWeek’s latest Noise in Brief podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week’s edition is hosted by PRWeek UK news editor Siobhan Holt and features UK editor John Harrington alongside reporters Evie Barrett and Elizabeth Wiredu.
In the podcast, the team discuss the conclusions of the inquiry into the NHS infected blood scandal and the resulting reputational impact on public trust.
After Barclays’ involvement in The Great Escape Festival led to more than 160 acts pulling out of the Brighton music event, the trio ask whether brand boycotts work and how comms professionals can handle an abstention.
Elsewhere, the trio chat about the recruitment sector and explore the challenges in the PR and comms job market.
This podcast is being updated with a new version of the recording.
Hosted on Acast. See acast.com/privacy for more information.
In a Beyond the Noise special, Danny Rogers, PRWeek's editor in chief, EMEA, and Steve Barrett, editorial director for PRWeek US, discuss the comms industry figures and trends from the current UK Top 150 Consultancies and Global Agency Business Reports.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
Rogers and Barrett analyse what was a tough 12 months in PR consultancy; the comparative performance of agency giants such as Edelman, Weber Shandwick, Brunswick and Teneo; and the shift in power from employee to employer that we have seen post-pandemic.
PRWeek's experts also muse over the impact AI is having on consultancies and clients and their effects on PR fees, on the 'end of peak purpose' and whether sustainability messages vary on both sides of the Atlantic.
Hosted on Acast. See acast.com/privacy for more information.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
In this week’s episode, news editor Siobhan Holt is joined by UK editor-in-chief Danny Rogers and reporter Evie Barrett to discuss PR360, PRWeek UK’s annual conference held at the Hilton Metropole in Brighton.
In the podcast, the journalists pick out highlights from the two-day event, such as Amarilis Whitty, senior communications and PR director at Mattel, who discussed the Barbie film campaign.
Other standout speakers include Celia Richardson, director of comms and marketing at the National Trust, who commented on ‘culture wars’, and Tesco’s group communications director, Christine Heffernan, on how she approaches internal comms for one of the largest private sector employers in the UK.
The conversation with Heffernan will also be available in a separate podcast available later this week, so stay tuned!
Hosted on Acast. See acast.com/privacy for more information.
Does PR have a class problem? That’s just one of the topics examined in PRWeek’s latest Noise in Brief podcast. Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week’s edition is hosted by PRWeek UK news editor Siobhan Holt alongside reporters Evie Barrett and Elizabeth Wiredu.
The team discuss the newly launched ‘working class’ PR agency and overall class diversity in the industry.
Elsewhere, the journalists chat about a comment piece by Liam Thompson from the Rosely Group who argued that "Boycotting oil and gas is bad PR". The trio debate if boycotting is the right response and what this could mean for comms.
The journalists also analyse Co-op Live’s communications crisis and chat about the reputational impact it could have on the brands and businesses involved.
Hosted on Acast. See acast.com/privacy for more information.
The editorial team discusses the PRWeek UK Top 150 PR Consultancies Report in the latest episode of PRWeek’s Beyond the Noise podcast.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
In this week’s episode, UK editor John Harrington is joined by news editor Siobhan Holt and reporters Evie Barrett and Elizabeth Wiredu to discuss PRWeek UK’s Top 150 PR Consultancies Report, the long-running definitive report on the industry.
In the podcast, the journalists explain how the survey and project is conducted, and give insights into this year’s Top 150 table.
Each member of the team also offers detailed analysis on different trends identified from the Top 150 data, ranging from client demands and pitching to mergers and acquisitions.
To access PRWeek UK’s Top 150 Consultancies 2024 in full – click here.
Hosted on Acast. See acast.com/privacy for more information.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week’s edition is hosted by PRWeek UK news editor Siobhan Holt alongside UK editor John Harrington and reporter Eliza Wiredu.
In this week’s episode, the team discuss the publicity around the launch of Taylor Swift’s latest album and asks if the American singer-songwriter is a PR genius.
Elsewhere, the journalists chat about the recent acceleration in mergers and acquisitions following Buchanan’s announcement to become part of its sister agency, Burson, when the agency giant launches in July; plus Unity’s merger into Greentarget. The trio analyse what this could mean for comms and marketing businesses.
Separately, the team question what minority investments could mean for the industry following the news that a US firm is investing in London agency, Williams Nicholson.
The journalists also pick their favourite winners from the PRWeek UK Corporate Affairs Awards.
Hosted on Acast. See acast.com/privacy for more information.
PR consultant Mark Borkovski discusses culture wars in the latest episode of PRWeek’s Beyond the Noise podcast.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
Joining the podcast this week is PR consultant, author and popular public speaker Mark Borkowski.
A regular in PRWeek’s Power Book, he is the founder of his eponymous PR agency Borkowski, which has successfully delivered publicity, communications and crisis management campaigns for over 30 years.
Speaking to PRWeek UK editor John Harrington and news editor Siobhan Holt, Borkowski discusses how to navigate ‘culture wars’.
There has been a spate of high-profile incidents by brands recently, from Bud Light’s missteps in handling the aftermath of its partnership with trans influencer Dylan Mulvaney last year to Nike’s England men’s football kit featuring what the brand described as a ‘playful’ version of the St George’s Cross on the collar.
In this episode, Borkowski talks about the challenges associated with ‘culture wars’ and considers the recent examples in the news. He reflects on how the changing media landscape is affecting the situation.
We also hear his insight on avoiding controversy and backlash.
Hosted on Acast. See acast.com/privacy for more information.
Is trading on the up? That’s just one of the topics examined in PRWeek’s latest Noise in Brief podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week’s edition is hosted by PRWeek UK news editor Siobhan Holt and features UK editor John Harrington and reporter Evie Barrett.
In the podcast, the team discuss the most recent PRWeek UK Top 150 Monthly Trading Tracker, which surveys UK PR agencies on trading in the past month.
Elsewhere, the trio chat about the recent news that Scottish Labour has criticised the Scottish Government for its comms bill for health and social care, and explore how the PR and comms industry can justify its value to the general public.
And the journalist also discuss Brazen PR’s ‘Mind the Gap’ report, which asks if it’s time for brand marketers to burst the London PR bubble.
Hosted on Acast. See acast.com/privacy for more information.
AI experts from Hill & Knowlton and MSL reveal what their agencies have been doing to keep on top of AI in the latest episode of PRWeek's Beyond the Noise podcast.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
Joining the podcast this week are Allison Spray, global head of intel and tech innovation at Hill & Knowlton; and Natasha Torres-Coote, account manager at MSL and one of the driving forces behind the agency’s AI strategy.
Spray, a leading AI expert at H&K and parent company WPP, appeared on Beyond the Noise almost one year ago to talk about trends in AI at that point. On this week's episode, she and Torres-Coote discuss what has been done in the intervening months and how AI is being adopted at the agencies.
The role of the technology in countering mis- and disinformation for clients, and its use in creative campaigns and PR measurement, are among the topics discussed.
Speaking to PRWeek UK editor John Harrington, Spray and Torres-Coote reveal the most common questions from employees on AI, what kind of training is being provided, and whether staff are really concerned about their jobs.
We also hear what clients are saying about AI.
Finally, the duo give their view of what may lie ahead for the technology and how it may affect comms.
Hosted on Acast. See acast.com/privacy for more information.
What explains the recent exodus of agency bosses? That's one topic examined in PRWeek's latest Noise in Brief podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or on your favourite platform.
This week’s edition is hosted by PRWeek UK news editor Siobhan Holt and features UK editor John Harrington and reporter Evie Barrett.
Recent weeks have brought news of a number of senior agency figures announce their departures, a trend examined in a recent PRWeek article.
The PRWeek team discuss why it may happening now, looking at issues such as the challenging trading conditions, burnout and the desire to try something new.
Elsewhere, the recent controversy around Nike's new England shirt featuring a differently-coloured cross of St George is explored in the context of brands operating in the 'culture war' era.
And the trio pick out some of their highlights from last week's PRWeek PharmaComms conference.
Hosted on Acast. See acast.com/privacy for more information.
Big themes and lessons from the 2024 PRWeek UK Power Book are examined in the latest episode of the Beyond the Noise podcast.
The Power Book, which lists the most influential people working in UK communications today, went live earlier this month. Click here to access the coverage, including the 'top 10s' of PR professionals in different sectors.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week's episode features PRWeek's Danny Rogers (editor-in-chief), John Harrington (UK editor) and Siobhan Holt (news editor).
The trio discuss the background to the Power Book and how it has evolved since the first iteration back in 2007.
They offer views on the individuals and organisations judged by Power Book members to be the best and worst comms performers over the past 12 months. PR leaders' favourite creative campaigns from 2023 are also discussed and we examine how prepared they feel for the AI era.
Finally, the journalists discuss the selection process behind the Power Book and what it takes to be included each year.
Hosted on Acast. See acast.com/privacy for more information.
The royal photo sage, agency acquisitions and 'floating it down the Thames' - these topics are put under the microscope in the latest edition of PRWeek's Noise in Brief podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen in the browser above or on your favourite platform.
This week’s edition is hosted by PRWeek UK editor John Harrington and features reporters Eliza Wiredu and Evie Barrett.
The saga over the Princess of Wales' doctored Mother's Day photograph, and the subsequent statement from Kate following the backlash, continues to make headlines. As conspiracy theories and the rumour mill go into over-drive, the trio scrutinise how the crisis has been handled from a comms perspective and look at the wider lessons for the PR industry.
With MHP Group's intriguing acquisition of creative agency Studio La Plage last week, PRWeek journalists ask why this kind of investment is proving popular for PR agencies.
They also ask why the often-maligned 'float it down the Thames' PR stunt continues to be a campaign of choice for some brands and agencies, and debate the rights and wrongs of the trope in the AI age.
Hosted on Acast. See acast.com/privacy for more information.
What does new PRCA guidance on client-agency relationships say, and will it make a difference? The latest episode of PRWeek's Beyond the Noise podcast takes a look.
Our guest this week is James Crawford, MD at PR Agency One and a PRCA fellow who was among the people behind the trade body's updated Client Consultancy Partnership Charter. He is joined by PRWeek UK editor John Harrington and news editor Siobhan Holt.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
The Charter, released last week, includes among other things a new section on AI, more on transparency and diversity, and a commitment aimed at curbing ‘idea theft’ by clients. Other parts are intended to tackle client 'ghosting' and the use of advertising value equivalents (AVEs) in PR measurement.
Crawford discusses the background to the Charter, including some of the big trends in recent years that the updated document seeks to address, and talks about how it is intended to be used.
He highlights some of the main changes in the updated version that clients and agencies alike should know about.
Crawford also addresses why the Charter does not tackle payment terms and responds to some criticism that parts of the language used is non-committal.
Hosted on Acast. See acast.com/privacy for more information.
What do the recent agency and holding company results tell us about the state of the PR market? And what's happening with recruitment? PRWeek takes a look in the latest Noise in Brief podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen or on your favourite platform.
This week’s edition is hosted by PRWeek UK editor John Harrington features reporters Eliza Wiredu and Evie Barrett.
Recent weeks have seen most of the big listed holding companies - including WPP, FTI Consulting, Omnicom, IPG and Publicis - announce results for the fourth quarter of 2023 and the full year. Edelman also revealed its FY numbers last week. Read PRWeek's round-up here.
The PRWeek trio pick out the biggest trends from the figures and look at how trading has changed so far in 2024.
The state of the PR recruitment market is also put under the microscope following the publication of PRWeek's Recruitment Report last week.
Among other things, the Report found the number of new PR jobs advertised dropped by around one third last year. It also looked at which job titles have been most in-demand - and which saw the biggest pay rises.
Meanwhile, the journalists also look at recent trends in brand collaborations, and ask: what makes a good brand partnership?
Hosted on Acast. See acast.com/privacy for more information.
What do clients really want, and don't want, from agencies? That's the focus of the latest PRWeek podcast, featuring Andrew Roache, external affairs lead for the UK and Ireland at Mondelēz International.
Roache, who has worked at Mondelēz International since 2022, discusses his role and how the Cadbury and Oreo owner works with different agencies.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
Roache has seen both sides of the client/agency relationship. Prior to joining Mondelēz International, he worked at drinks giant Carlsberg and listed pub and restaurant group Mitchells & Butlers. Roache's agency-side experience includes stints at Red Consultancy and McCann.
Speaking to PRWeek news editor Siobhan Holt and UK editor John Harrington, Roache offers some dos and don'ts of client pitching and discusses the role of procurement. He also gives advice on how to get on pitch lists in the first place.
Roache speaks about the skills that he values the most from agency execs and addresses the importance of AI capabilities and regional expertise. The role of agencies in lobbying activity is also discussed.
Elsewhere, the comms professional offers a glimpse behind the activities currently underway celebrating Cadbury's 200th anniversary.
Click here to read PRWeek's interview with Roache from earlier this month.
Hosted on Acast. See acast.com/privacy for more information.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week’s edition is hosted by PRWeek UK news editor Siobhan Holt and features reporter Evie Barrett and PRWeek UK editor John Harrington.
The trio discuss the major talking points behind recent industry hires, departures and promotions.
They analyse promotions and departures at Burson (the new agency being formed from the merger of Hill & Knowlton and BCW) and Brunswick; and discuss whether law firm-owned agency Schillings Communications poses a real threat to big advisory firms.
There’s also a look at the Super Bowl 2024 campaigns, and the team asks if purpose marketing has entered a new era.
Hosted on Acast. See acast.com/privacy for more information.
What's happening to margins at PR agencies? And how can agencies be more profitable? PRWeek's latest podcast takes a look.
Our guest on Beyond the Noise this week is Esther Carder, media specialist partner at accountancy and business advisory firm Moore Kingston Smith.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen in the browser above or on your favourite platform.
Late last year Moore Kingston Smith published its Annual Survey that analyised Companies House data on 40 of the UK's biggest comms agencies. The research found that the UK's high inflation rate has severely dented 'real terms' fee income growth at major PR agencies, while profit margins have also dipped.
Speaking to podcast host Frankie Oliver, the founder of New Society, and PRWeek UK editor John Harrington, Carder discusses the findings in more detail.
She looks at some of the biggest trends in recent months given the changing rates of inflation and subsequent cost pressures.
Carder offers advice to agencies about how to mitigate rising costs and become more profitable businesses. She stresses the need for "bravery", urging agency to "hold firm" on fee increases.
Carder also offers predictions for the rest of 2024 and beyond.
We also ask whether, given the recent squeeze on margins, PR firms are still attractive investment opportunities.
DepartureThis will be Frankie Oliver's final appearance as host on Beyond the Noise. She is stepping down after 40-plus episodes and more than a year and a half.
She explained: "I’ve so enjoyed hosting the PRWeek podcast for the last 18 months with John [Harrington, UK editor] and Danny [Rogers, editor-in-chief] and I hope our listeners have enjoyed it too. It’s been such a great experience and I’m really grateful to all the wonderful guests that have come on the show.
"The time has come however for me to hand over the gauntlet as I shift New Society, the consultancy I set up to tackle the climate communications problem, into being a not-for-profit. We are winning really exciting philanthropic funding and I am therefore fully focusing all my time on delivering the critical campaigns we so urgently need in the world to drive rapid action on the climate crisis. I wish PRWeek the very best with the podcast and have no doubt the show will go from strength to strength."
Harrington said: "Frankie has been a great host of Beyond the Noise since it launched back in May 2022, helping to steer its direction during another tumultuous period for the PR industry.
"I'd like to offer a big thanks to Frankie for all her work. We wish her all the best with New Society and whatever else the future holds."
Hosted on Acast. See acast.com/privacy for more information.
What really lies behind WPP's decision to merge BCW and Hill & Knowlton? And will it succeed? The PRWeek team put the deal under the microscope in a special edition of the Noise in Brief podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or on your favourite platform.
This episode focuses on the bombshell news last week that BCW and Hill & Knowlton are joining forces to form a new agency called Burson. It will create what is believed to be the world's biggest PR agency.
PRWeek editor-in-chief Danny Rogers, UK editor John Harrington and reporter Evie Barrett discuss the background to the move and the advantages, and challenges, of such a colossal merger.
They talk about the financial challenges at WPP at the moment and how the group's recent performance, in its PR business and elsewhere, may have triggered the action.
The trio also weigh up the pros and cons of choosing the Burson name and discuss what the move tells us more widely about the global PR market in 2024.
Hosted on Acast. See acast.com/privacy for more information.
Arlo Brady, chief executive of Freuds, discusses Davos, trading predictions and more on PRWeek’s Beyond the Noise podcast.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or on your favourite platform.
In this episode, Freuds chief executive Arlo Brady reflects on the biggest lessons from The World Economic Forum in Davos, which took place last week.
Topics include ESG and ‘woke-washing’, AI, the reputation of ‘UK PLC’, and progress with Sustainable Development Goals.
Brady, who has worked at Freuds for about 17 years, also discusses recent trends in trading at the famous agency and offers predictions for the year ahead.
Brady is joined by regular host Frankie Oliver, the founder of New Society, and John Harrington, editor of PRWeek UK.
Hosted on Acast. See acast.com/privacy for more information.
From client pitching to the Post Office, PRWeek's latest Noise in Brief podcast looks at major stories affecting the sector over the past week or so.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week's edition features PRWeek UK editor John Harrington alongside reporters Evie Barrett and Elizabeth Wiredu.
The trio discuss the major talking points behind the Post Office/Horizon scandal, looking at the communications responses and the wider implications for reputation and crisis management.
The findings of Edelman's latest Trust Barometer - which found growing unease and mistrust among many people around innovation - are debated. There's also a look at the backlash to the project from the campaign group Clean Creatives among others.
The client/agency pitching process is discussed following a story last week in which an agency was invited to pitch as a "courtesy".
Finally, with the trading numbers now in, we ask: which supermarket groups 'won' Christmas with their festive campaigns?
Hosted on Acast. See acast.com/privacy for more information.
What's in store for PR in 2024? That's the focus of the latest episode of Beyond the Noise, PRWeek's fortnightly podcast series.
Gazing into their crystal balls are regular host Frankie Oliver, the founder of New Society, alongside PRWeek editor-in-chief Danny Rogers and UK editor John Harrington.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen in the browser above or on your favourite platform.
The trio discuss how trading is likely to pan out for PR agencies in 2024 following a challenging 2023. They examine recent data from the PRWeek Top 150 Monthly Trading Tracker, which looks at whether agency leaders are upbeat about the next 12 months.
The impact of the 'year of elections' on the industry is put under the microscope. The opportunities and challenges posed by AI are also scrutinised, and we ask: what's next for ESG and 'purpose'?
They also look ahead to the 'summer of sport' and discuss what it means for comms and for the brands.
Hosted on Acast. See acast.com/privacy for more information.
In the first episode of 2024, PRWeek news editor Siobhan Holt is joined by PRWeek UK editor John Harrington and reporters Evie Barrett and Elizabeth Wiredu.
In this edition, the editorial team analyse the comms successes and failures that have hit the headlines in the New Year, plus the four journalists discuss what the PR industry should do more and less of in 2024. Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so. Download the podcast via Apple, Spotify, or listen on your favourite platform. Big themes and stories in comms from the past week are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.
Hosted on Acast. See acast.com/privacy for more information.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen in the browser above or on your favourite platform.
In this week’s episode, PRWeek news editor Siobhan Holt is joined by reporters Evie Barrett and Elizabeth Wiredu.
In this edition, the trio discuss BBC’s Laura Kuenssberg interview with Baroness Michelle Mone and the PPE controversy.
They also analyse the biggest car crash media interviews and corporate PR disasters of 2023. We also hear about their individual favourite campaigns or activations this year.
PRWeek's Noise in Brief podcast will return in January 2024.
Hosted on Acast. See acast.com/privacy for more information.
How does PRWeek pick its UK Communicators of the Year list - and what does it tell us about comms in 2023? That's the focus of the first episode in a new PRWeek podcast series: Beyond the Noise Extra.
As the title suggests, Beyond the Noise Extra is an offshoot of Beyond the Noise, our regular fortnightly podcast.
In this series we'll be looking at a specific project that PRWeek has been working on and discuss it in a bit more depth.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week PRWeek concluded its coverage of the UK Communicators of the Year 2023 project.
We revealed the full top 20 list, which is chosen by the editorial team, and spotlighted the person at number one for their comms prowess throughout the year.
To discuss the project in this podcast are PRWeek UK journalists John Harrington (editor), Siobhan Holt (news editor) and Eliza Wiredu (reporter).
The trio talk about the criteria for choosing people for the prestigious list and speak about those individuals who they personally championed - and some who almost made the cut.
They also discuss what makes a good communicator in 2023.
Hosted on Acast. See acast.com/privacy for more information.
As COP28 draws to a close, the challenge of climate communications is the focus for the latest episode of PRWeek's Beyond the Noise podcast.
Our guest this week is renowned environmental campaigner Jonathan Porritt, who joins our regular host Frankie Oliver, the founder of New Society.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week's show was recorded shortly before countries at the climate change conference in Dubai agreed a deal that commits them to move away from using fossil fuels. Some campaigners and countries argue that the deal doesn't go far enough, however - they wanted a commitment to a 'phasing out' of such energy sources.
Porritt, the former director of Friends of the Earth and ex-co-chair of the Green Party, discusses how best to resolve key communications challenges and help create a strong political will to tackle climate change.
He offers advice for heads of sustainability or corporate comms about how to address the big issues.
Porritt and Oliver also discuss the role of the media in spreading false messages around climate.
Among Porritt's other achievements are co-founding Forum for the Future to foster better collaboration between the private and public sectors and civil society. He has also written numerous books, the most recent of which is called 'Hope in Hell'.
Hosted on Acast. See acast.com/privacy for more information.
In this week’s episode, PRWeek editor-in-chief Danny Rogers is joined by news editor Siobhan Holt and reporter Evie Barrett, who discuss the most recent agency mergers and acquisitions.
Also in this edition, with the inflation rate slowing after it hit a 40-year high in October 2022, and interest rates unlikely to drop from their current levels any time soon, the journalists debate whether high-interest rates are a burden on PR agencies or not.
They also discuss COP28, the latest United Nations Conference aiming to tackle climate change, and ask whether the controversies surrounding the host nation Dubai are undermining the climate talks.
We also hear about their favourite climate campaigns that have coincided with the launch of COP28.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
Hosted on Acast. See acast.com/privacy for more information.
Should the industry be doing more to support male PR professionals? That's the focus of PRWeek UK's latest podcast.What about men in PR? PRWeek podcast.
In the first episode of Beyond the Noise since International Men's Day on 19 November, we look at whether more should be done to help men in PR across areas such as mental health support and parental leave.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or on your favourite platform.Our guests this week are Emmanuel Ofosu-Appiah, associate director at Edelman Smithfield and also vice chair for the PRCA Race and Ethnicity Equity Board (REEB). Ofosu-Appiah discusses a report this year from REEB called 'Behind the Mask', which looks at, among other things, the lived experience of black and Asian men in PR. Also appearing is Will Cook, deputy MD at Harvard. Cook talks us through the PR agency's Wednesday Wanders scheme, which aims to help improve mental wellbeing among male employees.
As host John Harrington, the UK editor of PRWeek, points out, the discussion this week in no way underplays the barriers faced by women in the comms industry, which have been the subject of previous Beyond the Noise episodes.
A comment piece by Harrington, published last week, argued for having an advocacy group for men in PR. It created some discussion and debate in the industry.
The trio discuss important issues such as mental health support, the pressures and challenges of being a father in PR, and some unhealthy stereotypes sometimes attached to men in the industry.
The nature of brand campaigns targeted at men are also put under the microscope - and the guests debate the merits of having an advocacy group for male comms professionals.
Hosted on Acast. See acast.com/privacy for more information.
Big themes and stories in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week’s episode features PRWeek editor-in chief Danny Rogers and reporters Evie Barrett and Elizabeth Wiredu, who discuss how the comms chief for John Lewis revealed – on last week’s PRWeek UK Beyond the Noise podcast – that a newspaper broke the embargo on the retailer’s Christmas campaign.
The chaos it caused raised an interesting question about whether embargos and exclusives actually work anymore, or are more trouble than they are worth.
We also hear about some of the unsung heroes within the PR Industry. These are professionals who don’t have classic PR roles but are nevertheless essential to the success of comms teams and businesses.
Hosted on Acast. See acast.com/privacy for more information.
Our guests this week are Gillian Taylor, head of external communications at John Lewis, and Tori Pourzand, senior director of public relations at Asda. They are joined by regular host Frankie Oliver, the founder of New Society, and PRWeek UK editor John Harrington.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen in the browser above or on your favourite platform.
This year’s John Lewis campaign, ‘Let Your Traditions Grow’ – the first from its new agency Saatchi & Saatchi – centres on the festive tale of a Venus flytrap called Snapper and its relationship with a young boy.
Asda, meanwhile, has recruited Canadian singer Michael Bublé as ‘chief quality officer’ to showcase the high standard of its food.
Taylor and Pourzand discuss the customer insights and creative process that led to the creation of the two campaigns.
They talk about the role of 'purpose' this year and the substantial comms operation before, during and after the big launch.
The duo also provide insights into how they measure the success of a Christmas campaign.
Hosted on Acast. See acast.com/privacy for more information.
Big themes and stories in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week’s episode features PRWeek UK news editor Siobhan Holt and reporters Evie Barrett and Elizabeth Wiredu.
This week, drinks PR agency Domino Communications has ceased trading, which follows the recent shuttering of comms agency ScienceMagic.Inc. In the podcast, PRWeek asks if these recent closures point to challenging times across the sector.
The three journalists also discuss the recent controversy surrounding Marks & Spencer and the retailer's decision to remove an image from its Christmas campaign showing burning paper party hats, after some social media users pointed out that the colours resembled those of the Palestinian flag.
Separately, the trio share their favourite festive campaign films so far.
In the episode, the journalists analyse Unilever’s decision to stop ‘force-fitting’ brand purpose across its entire portfolio and what this could mean for other brands and businesses.
Hosted on Acast. See acast.com/privacy for more information.
How can comms help curb the growing spread of AI-led disinformation? That's the topic of PRWeek UK's latest Beyond the Noise podcast.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
Our guest this week is Kerry Sheehan, head of service development and innovation at the UK Civil Service, who is a senior figure working on the government’s AI policies.
Sheehan said communicators "should be in the boardrooms" to support their leadership teams in adopting AI. She urged the industry to go on an "AI education journey" - saying much of the sector is still "analogue" when it comes to new tech.
Sheehan also advised against waiting for regulations to be in place before taking action.
"A wait-and-watch game for me is not the right approach," she stated. "You need to start adopting some of these things now."
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen in the browser above or on your favourite platform.
Also joining this week are regular host Frankie Oliver and PRWeek UK editor John Harrington.
The issue of AI disinformation has come into prominence during the tragic events in Israel and Gaza, where a spread of disinformation, much of it enabled by the technology, has often made it difficult to distinguish the truth from fake news.
Meanwhile, this week the UK Government is hosting the AI Safety Summit at Bletchley Park, which aims to build a shared global understanding of the risks posed by AI.
Speaking at PRWeek's PR360 event in May, Sheehan, who has a background in comms, warned that the PR industry may be “sleepwalking” into AI and that it should become a leader rather than a follower.
In today's podcast, she discusses how disinformation has surged in recent times, especially in relation to the Israel/Gaza conflict but in other walks of life too.
Sheehan offers advice for comms professionals about keeping on top of AI, and discusses regulations that may be introduced in the future.
Hosted on Acast. See acast.com/privacy for more information.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week’s episode features PRWeek UK news editor Siobhan Holt and reporters Evie Barrett and Elizabeth Wiredu.
In this podcast, the trio chat about the latest mergers, acquisitions and launches in the industry and what they mean for the sector.
They discuss the Israel-Hamas war and ask whether businesses and brands should speak out publicly or remain silent.
The journalists also chat about the PRWeek UK Awards, which were held in London last week. They discuss the ceremony, the winners and their favourite winning campaigns.
Hosted on Acast. See acast.com/privacy for more information.
PRWeek takes another look at the barriers stopping gender equality in comms in the latest episode of the Beyond the Noise podcast.
This week's episode is a follow-up to the International Women's Day show from March.
Two guests return - Jo Carr, co-founder of Hope&Glory PR and president of Women in PR (WIPR), and Jo-ann Robertson, CEO of global markets at Ketchum - alongside Angela Balakrishnan, executive director of strategic comms and public affairs at the Information Commissioner's Office.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen in the browser above or on your favourite platform.
This episode is timely, following PRWeek's recent Pay Gaps Project, which looked at gender inequality in the industry, and new research from WIPR that found two thirds of senior women in the industry have considered leaving due to burn out.
The trio examine how the status quo often fails to support women and encourage many to leave the industry early. They also suggest what steps may need to be taken to solve the problems.
This week's episode is published on World Menopause Day today (18 October), and the need to be supportive of women who are going through the menopause was discussed in the show.
Hosted on Acast. See acast.com/privacy for more information.
Big themes and stories in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week’s episode features PRWeek UK news editor Siobhan Holt and reporters Evie Barrett and Elizabeth Wiredu.
To mark World Mental Health Day (10 October), the team chat about Women in PR’s new campaign, which aims to “tackle burnout”, and the results of the organisation’s latest research.
The trio discuss what advice comms professionals have on tackling mental health struggles in the industry.
In the podcast, they focus on Publicis Groupe’s announcement that all employees will be required to return to the office three days a week, and give their views on mandating in-office workdays.
The journalists chat about the response to Black History Month brand campaigns, and analyse the latest edition of PRWeek’s Top 150 Monthly Trading Tracker, which reveals how long clients are taking to pay and the frequency of new business pitches.
Hosted on Acast. See acast.com/privacy for more information.
In the latest episode of the Beyond the Noise podcast, Clara Biu, head of PR at Just Eat, gives the client perspective on PR agency diversity following the findings of the latest annual Industry Pay Gaps report from PRWeek.
She explains how demanding clients are becoming of the agencies they hire: “I’m asking my agency, ‘What are you doing in terms of truly diverse teams, what are your proof points?’”
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or on your favourite platform.
The Pay Gaps Report showed that while gender representation and pay gaps more closely represent the British population, when it comes to ethnicity the PR industry still has a long way to go in terms of pay and representation in the workplace.
Mike Levaggi, co-founder of talent consultancy Braver, takes listeners through the precise findings of the report. Both he and Biu provide lots of practical advice on how agencies can solve this pressing talent problem in the comms consultancy world.
“People from different backgrounds start to hit these barriers when they get to about account manager level in an agency, when they’re surrounded by teams of people who all think the same way,” Levaggi added.
Hosted on Acast. See acast.com/privacy for more information.
Big themes and stories in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week’s episode features news editor Siobhan Holt alongside reporter Elizabeth Wiredu and PRWeek UK editor John Harrington.
In the episode, the trio analyse the results from the PRWeek UK and People Like Us Pay Gap Project, and how comms agencies have been acting to try to close their gender and ethnicity pay gaps.
PRWeek has launched the results of its Generation Z survey, offering insight into what young PR practitioners want from their careers. In the podcast, the team discuss Gen Z’s views on diversity, alcohol consumption, and overall work benefits.
Last but not least, the editorial team also chat about Christmas campaign trends and make film and campaign predictions ahead of the festive season.
Hosted on Acast. See acast.com/privacy for more information.
What do young comms professionals think of the industry? PRWeek’s latest Beyond the Noise podcast takes a look, in the second of a two-part series.
It comes as PRWeek reveals the results of a survey of Gen Z PRs about their views of the sector - which looks at topics from how long they want to stay in their jobs to whether PR has an alcohol problem.
Our guests this week are another two nominees in the Young Gamechanger category at the PRWeek UK Awards: Malini Bhargav, senior consultant - ESG + purpose, at Blurred; and Amandeep Turna, senior account manager at Harvard. They are joined by PRWeek UK editor John Harrington and reporter Eliza Wiredu.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen above in the browser or on your favourite platform.
The guests discuss their backgrounds in the industry and their views on major issues such as academic qualifications in comms, AI, and working with journalists.
They talk about what they like and don't like about working in comms - and what one thing they would change about the sector.
Click here to access part one of the series, where we hear from other Young Gamechanger nominees about their views of the industry.
Hosted on Acast. See acast.com/privacy for more information.
Big themes and stories in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week’s episode features PRWeek UK news editor Siobhan Holt and reporters Evie Barrett and Elizabeth Wiredu.
PRWeek UK has launched the results of its Generation Z survey, offering insight into what young PR practitioners want from their careers. In the podcast, the team discuss Gen Z’s approach to AI technology and how often they want to be in the office.
The team also focus on Edelman’s latest Trust at Work Report and what that reveals about the next generation in PR.
The trio also chat about the latest edition of PRWeek’s Top 150 Monthly Trading Tracker, which asks UK agencies about how long clients are taking to pay and how many pitches agencies are taking part in.
With law firm Schillings announcing plans to set up a comms agency last week, the three journalists debate the crossover between legal advisory and PR, and talk about the key job hires that caught their eye over the past week.
Hosted on Acast. See acast.com/privacy for more information.
We've heard what clients want from agencies - this week's PRWeek Beyond the Noise podcast takes the agencies' perspective.
Throughout August, PRWeek ran interviews with senior in-house comms and corporate affairs directors from BAE, Subway, Royal Mail and Starling Bank. We asked what they like - and don't like - about working with comms agencies.
Our guests this week discuss the relationships from the view of agencies. We are joined by Tom Symondson, global head of growth at Grayling and parent group Accordience, and Mike Robb, co-founder of Boldspace.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
Symondson and Robb discuss how the client-agency relationship has evolved in recent times, for better and worse.
They examine how the relationships can go wrong and list their own 'red lines' when working with clients. They also look at how to set up a relationship for success.
Crucial issues such as fees, overservicing, payment terms and getting paid on time, and the 'poaching' of staff are also discussed.
The duo are joined by regular host Frankie Oliver, co-founder of New Society, and John Harrington, editor of PRWeek UK.
Hosted on Acast. See acast.com/privacy for more information.
Big themes and stories in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week’s episode features PRWeek UK editor John Harrington and reporters Evie Barrett and Eliza Wiredu.
The past couple of weeks have seen a series of controversies surrounding football, from the extraordinary developments with the Spanish national team to the Manchester United/Mason Greenwood row. We ask: why is the beautiful game getting its comms so badly wrong?
The team discusses the future of ESG after the recent backlash in some quarters. And they examine some of the main findings from more in-house leaders in PRWeek’s series looking at what clients like and don’t like from agencies.
After some recent ‘fake’ campaigns, the trio also debate whether real-life PR stunts have a future in an AI world.
Hosted on Acast. See acast.com/privacy for more information.
What do young comms professionals think of the industry? PRWeek’s latest Beyond the Noise podcast takes a look.
This week’s edition features two finalists in the PRWeek UK Awards Young Gamechanger of the Year category: Katie Gabriel, account director at Instinctif Partners; and Joshua Vine-Lott, senior account manager at Aurora. They join PRWeek UK editor John Harrington and PRWeek reporter Evie Barrett.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
The latest podcast coincides with PRWeek’s survey of Gen Z PRs, which asks about their top priorities and what they think about the industry – click here to take the survey, which will form the basis of a series of articles in September.
Our guests this week discuss their experiences of working in comms and how it has differed from their expectations.
“I don’t think it’s an industry for coasting or sitting on your laurels,” said Gabriel. “You have to be constantly learning.”
The duo give their views on working with the media, and with clients, and address some of the stereotypes about young PR professionals – including their apparent aversion to making phone calls. They also reveal their favourite and least favourite things about working in the industry.
“You’re never bored – ever,” said Vine-Lott.
PRWeek will be running ‘part two’ of the podcast with other Young Gamechanger finalists in September, so stay tuned.
Hosted on Acast. See acast.com/privacy for more information.
Big themes and stories in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week, the team discuss the recent holding company results and chat about the challenges in the PR sector in the second quarter of 2023, specifically from technology clients.
On the topic of technology, the trio talk about the latest developments in AI technology and its impact on comms and PR, from recruitment to employee policies.
Jim Donaldson’s departure from FleishmanHillard after nine years as the chief executive for the UK and Middle East is also discussed.
Elsewhere, the team introduce PRWeek UK’s new regular column, ‘PR Room 101’, and select their own PR and comms pet hates they would kick out of the industry altogether.
And finally, PRWeek’s ‘what clients want from agencies’ returns. Reporter Evie Barrett talks about her interview with Jenny Pask of BAE Systems Digital Intelligence and explains BAE’s agency set-ups and what it values most from the relationships.
Hosted on Acast. See acast.com/privacy for more information.
We find out in the latest episode of PRWeek’s Beyond the Noise podcast. Our guest this week is Zoe Cohen, a spokesperson for Just Stop Oil, the organisation that is demanding the UK Government stop licensing all new oil, gas and coal projects.
Joining her is regular podcast host Frankie Oliver, the founder of New Society, and John Harrington, the editor of PRWeek UK.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR.
Download the podcast via Apple, Spotify, or listen on your favourite platform. This week’s podcast follows news last week that the UK Government has controversially granted 100 new oil and gas licences. It also follows the worrying statement from UN secretary-general António Guterres that the earth has moved from global warming to global boiling as oceans reach record temperatures.
Cohen discusses the background to Just Stop Oil, its comms operation, and its approach to non-violent disruptive action.
She addresses the question of whether the group’s tactics, which have included disrupting traffic and major sporting events, could be counter-productive to the movement’s aims.
Cohen also discusses the question of whether Just Stop Oil could work with comms agencies to help with its messaging.
Hosted on Acast. See acast.com/privacy for more information.
PRWeek UK Noise in Brief podcast
Hosted on Acast. See acast.com/privacy for more information.
How are brands evolving their use of social media, and what does the future hold? That's the focus of the latest edition of PRWeek's Beyond the Noise podcast.
Our guests this week are social media chiefs at two major companies: Charlotte Tonry, social media lead at Marks & Spencer, and Vicky Longster, social media manager at Virgin.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or on your favourite platform.
This week's guests discuss how they work within the structure of their organisations, how their success is measured, and how the role has changed in recent times.
The various social platforms are scrutinised - including the 'new kid on the block', Threads, and Twitter's "bizarre" rebrand to X. The guests also highlight the increased importance of 'low-fi' video and the optimal length of clips.
Tonry and Longster recall the campaigns they are most proud of and discuss how they work with agencies.
They identify their biggest challenges, including keeping up with the latest trends. Longster says "competing for people's attention" is "getting harder and harder, especially with the rise of apps like TikTok where people are going there purely for entertainment purposes".
"It's that battle of, how do you get people's attention and be entertaining to people in a way that's still relevant for your brand?" she says.
The duo also look to the future, and discuss the biggest challenges and opportunities ahead - including the role of AI.
The guests are joined by usual host Frankie Oliver, the founder of New Society, and John Harrington, editor of PRWeek UK.
Hosted on Acast. See acast.com/privacy for more information.
How are brands evolving their use of social media, and what does the future hold? That's the focus of the latest edition of PRWeek's Beyond the Noise podcast.
Our guests this week are social media chiefs at two major companies: Charlotte Tonry, social media lead at Marks & Spencer, and Vicky Longster, social media manager at Virgin.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple or Spotify.
This week's guests discuss how they work within the structure of their organisations, how their success is measured, and how the role has changed in recent times.
The various social platforms are scrutinised - including the 'new kid on the block', Threads, and Twitter's "bizarre" rebrand to X. The guests also highlight the increased importance of 'low-fi' video and the optimal length of clips.
Tonry and Longster recall the campaigns they are most proud of and discuss how they work with agencies.
They identify their biggest challenges, including keeping up with the latest trends. Longster says "competing for people's attention" is "getting harder and harder, especially with the rise of apps like TikTok where people are going there purely for entertainment purposes".
"It's that battle of, how do you get people's attention and be entertaining to people in a way that's still relevant for your brand?" she says.
The duo also look to the future, and discuss the biggest challenges and opportunities ahead - including the role of AI.
The guests are joined by usual host Frankie Oliver, the founder of New Society, and John Harrington, editor of PRWeek UK.
Hosted on Acast. See acast.com/privacy for more information.
Big themes and stories in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week the team discuss the new division created by Omnicom agencies Portland and Ketchum focused on helping clients during next year's 'triple elections' in the US, the UK and the EU.
They also touch on the huge influx of individuals from Labour circles – and some from the Conservative Party – into the industry in recent times.
Elsewhere, we look at the marketing juggernaut that is Barbie ahead of the film's release tomorrow (Friday 21 July). The team choose the campaigns that stood out for them and examine the role of earned media in the publicity blitz.
With the initial hype around Threads - Meta's 'clean' version of Twitter - dying down, we look at how brands have been using it and what the future may bring for the platform.
Finally, 900 journalists have signed up to a new platform that aims to curb the problem of poorly-targeted PR pitches. What could this mean for the sector?
Hosted on Acast. See acast.com/privacy for more information.
The Beyond the Noise podcast this week features regular host Frankie Oliver alongside PRWeek editor-in-chief Danny Rogers and co-founder of Purpose Disruptors Lisa Merrick-Lawless.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
The trio discuss the climate emergency and the work of Purpose Directors – which is a non profit that launched in 2019 to help the advertising and communications industries . transition towards having emission by 2030, in line with the Paris Treaty.
The trio discuss the climate emergency and the work of Purpose Directors – a non-profit that launched in 2019 to help the advertising and communications industries transition toward lowering emissions by 2030, in line with the Paris Treaty.
The three experts discuss what the work of the non-profit could mean for the PR industry and its role in addressing the climate emergency.
Responding to a question on what those working in agencies could do to affect change, Merrick-Lawless says people need to find their own purpose in relation to the climate emergency and to use their own sense of agency to push for change.
Asked about the response to the climate emergency at Cannes, she said: “It’s a misstep by leaders at Cannes to think they’re a bit bored with purpose.
“There is a new generation coming through, and there is a massive talent drain from our industry, and that’s why.
“People don’t want to work in an industry whose only purpose is to sell people shit they don’t need,” she said, adding that 2023 was a “really interesting” moment for PR and its response to climate change.
Hosted on Acast. See acast.com/privacy for more information.
Big themes and stories in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week, we talk about SEC Newgate and how the agency is set to receive a $100m investment from Investcorp.
The trio analyse some of the main findings from PRWeek’s Top 150 Monthly Trading Tracker, including the industry’s views on current trading conditions and redundancies.
The team also talk through the sad news that Edelman is to cut 240 jobs, and what it tells us about the industry in this challenging time.
The comms crisis at fast fashion brand Shein is put also under the microscope, and we have more details on the launch of a hybrid recruitment company called PR Mums, which is being supported by 35 PR agencies.
Hosted on Acast. See acast.com/privacy for more information.
The Beyond the Noise podcast this week features regular host Frankie Oliver alongside PRWeek UK editor John Harrington and news editor Siobhan Holt.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
The trio this week talk through some of the Lions-winning campaigns from this year that piqued their interest. They analyse what the campaigns tell us about major themes such as PR's role as a strategic function of business and what it tells us about the industry's creative prowess.
They also ask if 'traditional' creativity has a place in the time of permacrisis.
Hosted on Acast. See acast.com/privacy for more information.
Big themes and stories in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so. Download the podcast via Apple, Spotify, or listen in the browser above or on your favourite platform.
Speaking from Cannes, PRWeek editor-in-chief Danny Rogers gives his impression of the International Festival of Creativity, which is taking place this week in the French resort.
Rogers and UK editor John Harrington discuss the shortlists for the PR Lions and other Lions categories and analyse PR's chances.
Elsewhere, news editor Siobhan Holt and reporters Elizabeth Wiredu and Evie Barrett talk about new research from PRWeek asking creative chiefs at PR agencies about the biggest trends in creativity.
The team also discusses the sad news that consumer PR agency Talker Tailor Trouble Maker has closed its doors, and what it tells us about the industry in this challenging time.
Hosted on Acast. See acast.com/privacy for more information.
Staff pay, bonuses, and other rewards and benefits are put under the microscope in the latest edition of PRWeek UK's Beyond the Noise podcast.
This week's show explores the new research by The Works Search that found, among other things, the level of average pay rises in the industry.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
Joining usual host Frankie Oliver and PRWeek UK editor John Harrington this week are Katie de Cozar, director at CCgroup, and Nicola Koronka, co-founder at Missive. Both agencies were recognised in PRWeek's Best Places to Work Awards 2023 for offering industry-leading rewards and benefits.
The guests discuss whether pay rises and bonuses in the industry are enough, given the cost-of-living crisis. They reflect on PR's "eye-watering" gender pay gap, trends in hybrid working and office attendance, and differences between agency and in-house working cultures.
De Cozar and Koronka also speak about some of the workplace initiatives at their agencies that have proven to be the most successful.
Hosted on Acast. See acast.com/privacy for more information.
Big themes in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so.
Appearing this week are UK editor John Harrington and reporters Elizabeth Wiredu and Evie Barrett. Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week, the team discusses some of the main findings from a recent study by The Works Search, including trends in PR salaries and bonuses, and hybrid working.
With Pride Month underway, the trio talk about the apparent reluctance by brands to run campaigns themed around the event this year.
The continuing comms crisis at This Morning is put also under the microscope, and we have more predictions about the Cannes Lions.
Hosted on Acast. See acast.com/privacy for more information.
Speaking on PRWeek's Beyond The Noise podcast, Jo-ann Robertson, CEO global markets at Ketchum and this year’s PR Lions jury president at Cannes Lions, says she hopes that brand communications is reaching “a tipping point” where not every lauded campaign needs a social cause or purpose.
Joined by regular hosts PRWeek editor-in-chief, Danny Rogers and founder of New Society, Frankie Oliver, Robertson talks about the state of creativity in the PR industry generally, whether PR agencies need to learn from advertising agencies, the impact of diversity on effective campaigning and whether AI will have an impact on this year’s winners at Cannes.
Big themes in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast. Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so.
Appearing this week are UK news editor Siobhan Holt, reporters Elizabeth Wiredu and Evie Barrett, and UK editor John Harrington. Download the podcast via Apple, Spotify, or listen on your favourite platform.
The team examine some big themes from PRWeek's PR360 conference in Brighton last week, including the rise of AI and its impact on comms. We also hear about what corporate affairs and comms leaders from British Airways and Ovo Energy have to say about trends in the in-house corporate function.
As PRWeek continues its coverage of the UK Top 150 Consultancies project, we look at whether clients are becoming more demanding.
There's also scrutiny of the comms from ITV around Phillip Schofield's high-profile departure from This Morning.
Hosted on Acast. See acast.com/privacy for more information.
The opportunities and threats posed by AI are examined in the latest episode of PRWeek's Beyond the Noise podcast.
Guests this week are Allison Spray, MD, data + analytics, at Hill+Knowlton, and a recent recipient of a postgraduate diploma in Artificial Intelligence for Business from Oxford; and Andre Labadie, executive chair, business and technology, at Brands2Life.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week's episode looks beyond the hype around AI and focuses on how the technology is being used in the comms industry at the moment. The guests, who are joined by PRWeek editor-in-chief Danny Rogers and UK editor John Harrington, discuss which AI tools are being used and presented, and how.
They analyse the advantages and limitations of AI at present and the possible long-term implications, including whether the technology might ultimately make some PR roles redundant.
We also ask if AI could be a game-changer for creative comms campaigns.
Hosted on Acast. See acast.com/privacy for more information.
The latest edition of PRWeek UK’s podcast series, which looks at the big news in the comms industry in a ‘bite-sized’ format, is now live.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so.
Appearing this week are UK news editor Siobhan Holt, reporters Elizabeth Wiredu and Evie Barrett, and UK editor John Harrington. Download the podcast via Apple, Spotify or listen in on your favourite platform.
With the Coronation dominating news over the bank holiday weekend, the team look at which organisations and individuals performed well from a comms perspective over the period, and which did not.
Wide-ranging plans to reform the PRCA, which were announced last Friday, are put under the microscope. We also look ahead to Eurovision and ask: are brands making the most of the musical extravaganza?
The project launched on 2 May with the release of theTop 150 table, ranking the UK's biggest PR consultancies by revenue for the 2022 calendar year. PRWeek also tracked major trends in an overview article.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
Delving into the Top 150 project in today's podcast are PRWeek's editor-in-chief Danny Rogers and UK editor John Harrington, alongside usual host Frankie Oliver, the founder of PR agency New Society.
The trio discuss how agencies fared in 2022, which was another year of strong growth across the industry.
The main growth areas, and those sectors that have faced more challenges, are pinpointed. And we discuss how agency leaders feel about trading in 2023 so far and what the rest of the year may hold.
Hosted on Acast. See acast.com/privacy for more information.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so. Appearing this week are UK news editor Siobhan Holt, reporters Elizabeth Wiredu and Evie Barrett, and UK editor John Harrington.
Download the podcast via Apple, Spotify, listen in the browser above or on your favourite platform. This week the show focuses on the upcoming launch of PRWeek UK’s Top 150 and takes a closer look at PR budget data from the IPA Bellwether report. We look at what clients want from agencies and offer insights from Google, Virgin Atlantic, Ovo and Sodexo interviews. The rise of AI technology and how it’s disrupting the PR and comms sector is also discussed. Meanwhile, the team reveals their comms 'top' and 'flop' of the past two weeks or so.
Hosted on Acast. See acast.com/privacy for more information.
Alex Doorey, VP Corporate Affairs & Sustainability at energy supplier, OVO says the modern corporate affairs director is heavily reliant on PR consultancies and that these relationships “keep us lean, they keep us nimble and they keep us honest.”
Jen Jamie, director of comms and public affairs, for the UK & Ireland at Google, also joined the podcast to explain how “innovation” is now the key attribute that she looks for in agency partners.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, or listen on your favourite platform.
The two comms leads joined regular hosts PRWeek editor-in-chief, Danny Rogers and founder of New Society, Frankie Oliver to discuss the evolving role of the client side comms lead; the types of agency they work with; the skills they are looking for; traditional writing skills versus AI-generated content; the agency pitching process; strategic versus creative input; overservicing and underservicing; what makes a client-agency relationship break down; and looking after the mental health of agency teams.
PR agencies mentioned include Ogilvy, Teneo, CCGroup, The Romans, Strand Partners, Childhood PR and Flint.
Hosted on Acast. See acast.com/privacy for more information.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so. Appearing this week are UK news editor Siobhan Holt, reporters Elizabeth Wiredu and Evie Barrett, and UK editor John Harrington.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week the show focuses on recent mergers and acquisitions, including private equity firm KKR’s investment in FGS Global in a deal that values the consultancy at $1.425bn, plus the rise in Employee Ownership Trusts. The show also discusses what clients want from agencies, as part of PRWeek’s new four-part series, plus brand collaborations - are they brilliant or a cliche? And finally, the team reveals its comms 'top' and 'flop' of the past two weeks.
The new business pitching process is under the spotlight in PRWeek's latest Beyond the Noise podcast.
Our guests this week are Isobel Coney, MD at Red Consultancy, and Mark Lowe, co-founder of Third City. They are joined by usual host Frankie Oliver, the founder of New Society, alongside PRWeek UK editor John Harrington.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or on your favourite platform.
This week's discussion focuses on different aspects of the client pitching process from an agency perspective, looking at how it has developed over the years and the impact of the COVID-19 period.
The guests explain what they like, and don't like, about the process. They reveal their personal pitching 'red flags' - and horror stories.
The agency bosses discuss what makes an ideal pitch, the role of procurement, whether guidelines or codes of practice can help, and whether agencies should expect to be paid for pitching.
Hosted on Acast. See acast.com/privacy for more information.
Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so. Appearing this week are UK news editor Siobhan Holt, reporters Elizabeth Wiredu and Evie Barrett, and UK editor John Harrington.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
This week the show pays tribute to Francis Ingham, the director general of the PRCA who sadly died earlier this month, with reflections on his career and his legacy in the industry.
We look at pay gaps in PR, as major agencies and holding companies start to release their statutory pay gap reports.
The controversial restructure of John Lewis, and what a ban on TikTok could mean for comms professionals, are also discussed.
Meanwhile, the team reveals their comms 'top' and 'flop' of the past two weeks or so.
Hosted on Acast. See acast.com/privacy for more information.
In this episode of Beyond the Noise Agency M&A expert Jim Houghton, partner at Waypoint Partners talks about the current market in consultancy mergers and acquisitions. Houghton shares his extensive experience of the best way to go about buying and selling PR agencies in a changing market.
David Andrews is partner and co-head of the London investment team at LDC, the largest private equity firm in the mid-market and responsible for many successful PR agency deals in recent years.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, listen in the browser above or on your favourite platform.
Andrews talks about investment strategies for PR firms and what buyers and sellers are looking for in terms of deals and long-term growth.
Between them, Houghton and Andrews have been involved in deals and investments involving Omnicom, Teneo, Blue Rubicon, Instinctif and Headland.
Both talk of a slightly subdued Q1 this year but recognise growing interest from private equity in certain times of comms consultancy.
Hosted on Acast. See acast.com/privacy for more information.
PRWeek UK has launched a podcast series focused on news in the comms industry.
This week's episode was recorded before the very sad announcement on Thursday (16 March) that Francis Ingham, director-general of the PRCA, had died.
Noise in Brief – a 'bite-sized' offshoot of PRWeek's Beyond the Noise podcast – will run fortnightly and feature PRWeek journalists discussing major issues from the past seven days or so.
Download the podcast via Apple, Spotify, or listen on your favourite platform.
The PRWeek UK Power Book and PR freelance trends are among the topics discussed this week.
Noise in Brief will be recorded and published on alternate weeks to Beyond the Noise.
Hosted on Acast. See acast.com/privacy for more information.
How far away is the comms industry from reaching gender equity, and what barriers still exist? That's the focus of PRWeek's latest Beyond the Noise podcast, published on International Women's Day (IWD).
Guests this week are Jo-ann Robertson, CEO of global markets at Ketchum; Sanjani Shah, global head of PR at The Body Shop; and Jo Carr, co-founder of Hope&Glory and the new president of Women in PR.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or listen on your favourite platform.
Speaking to host Frankie Oliver, the founder of PR agency New Society, the guests discuss a range of issues, from the impact of COVID-19 and the post-COVID era, ageism in the industry, and employer policies.
Hosted on Acast. See acast.com/privacy for more information.
The CEO of one Ukrainian agency tells her story in PRWeek's Beyond the Noise podcast.
As the first anniversary of the invasion approaches, Veroslava Novosilnaya, of Ukraine-based tech comms consultancy Solva, discusses the origins of the 'PR Army' and how it has operated since the early days of the war.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, listen in the browser above or on your favourite platform.
Novosilnaya shares personal experiences of operating a comms business headquartered in Kyiv, with some employees still based in the Ukrainian capital.
The scale of Russian cyber attacks and the types of disinformation are discussed, as is the challenge of keeping the war at the top of the global news agenda.
Novosilnaya urges communications professionals to volunteer as part of the comms effort - they can do so via the website https://pr.army/.
Hosted on Acast. See acast.com/privacy for more information.
How is influencer marketing evolving, and what lies ahead? Social media creators Rob Mayhew and Imogen Coles - who are UK influencer leads at FleishmanHillard and Ogilvy, respectively - join PRWeek's Beyond the Noise podcast this week.
Also joining is Gordon Glenister, global head of influencer marketing for the Branded Content Marketing Association. The BCMA worked with PRWeek on the recent in-depth look at the key trends in influencer marketing from a PR perspective.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, listen in the browser above or on your favourite platform.
The podcast begins with an insightful and entertaining look at how Mayhew and Coles combine their agency 'day jobs' with being social media creators themselves.
Mayhew has grown a big following among the marcomms community through his short TikTok videos gently mocking the minutiae of industry life. Coles, who was recently promoted to UK influence lead at Ogilvy UK, has 162k followers on her Instagram account oneslowsunday.
This week's lively discussion looks at what clients want from influencers; payment and closing influencer pay gaps; the growth of b2b influencers; and whether to involve social media stars from the start of the creative process.
The guests discuss which platforms are becoming more important, with the rise of TikTok and Linkedin examined alongside the status of Instagram and post-Musk-takeover Twitter. The future of live streaming, OnlyFans, AI platforms such as ChatGPT, and 'virtual influencers' are also put under the microscope - and so is PR's role in influencer marketing.
Elsewhere, the guests predict how influencer marketing might evolve in 2023 and beyond.
Asking the questions this week are regular host Frankie Oliver, the founder of PR agency New Society, and John Harrington, editor of PRWeek UK.
Hosted on Acast. See acast.com/privacy for more information.
Our guests this week are the Reverend George Pitcher, Anglican priest and former national press journalist, who was co-founder of PR firm Luther Pendragon and then Jericho Chambers; and Jeremy Cohen, senior partner at Blurred, formerly of the National Grid, Salterbaxter, and Edelman, where he ran the global Business & Social Purpose Practice.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify, listen in the browser above or on your favourite platform.
We ask why business appears to be gaining trust at a time when trust in governments is collapsing. Our guests also examine whether PR misunderstands what trust is, and whether the industry is in danger of confusing trust with reputation management.
Pitcher expresses strong views on the latter, calling reputation management a "sell stock" that is "losing its own reputation".
"I'm hugely suspicious of reputation management," he says. "I think somewhere north of 90 per cent of all corporate spending on reputation management is wasted. That's largely because reputation is treated as an image destination... rather than accepting that reputation is a direction of travel."
On the topic of ESG, Cohen discusses the requirement to integrate it into business strategy.
"If it's about having an ESG team or department spending money over here so people don't look over there, that's absolutely the wrong way of doing it and people will be found out."
The question of whether PR has a trust problem itself is also debated, especially given Edelman and other major agencies have received negative press for working with fossil fuel and other clients.
We also identify PRWeek’s choice of Top and Flop of the past fortnight.
Hosted on Acast. See acast.com/privacy for more information.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or your favourite platform.
Our soothsayers this week are Fenella Grey, EMEA managing director and chair at Porter Novelli, and Tanya Joseph, MD, specialist services, at Hill+Knowlton. They join regular host Frankie Oliver, the founder of agency New Society, and PRWeek UK editor John Harrington.
"I'm an optimist," said Grey. "My glass is always half fall. If the pandemic is anything to go by, then confidence and PR spend should remain high."
Asked about recruitment challenges - and whether the 'great resignation' is over - Grey said: "I think it's more of a great reawakening - somebody else said it, but it's spot on. The talent market is going to remain incredibly aggressive."
She foresees a "continued push away from classical linear career progression", and also predicted more recruitment from outside the comms industry.
Joseph agreed that the great resignation is over, saying: "That dislocation people felt during COVID and post-COVID has dissipated. Their expectation of what a career looks like is completely different."
She highlighted a key industry challenge: agency staff wanting higher pay rises when it's difficult to ask clients for higher fees.
"Our employees are looking for reward beyond the pay packet, really. What's the experience of being part of your workforce like?"
The importance of internal comms will continue to increase this year, the guests predicted. Grey said around half of Porter Novelli's briefs have some element of employee engagement.
Joseph said: "The cost-of-living crisis is real and affecting everyone in our sector and beyond. How do you use comms in really effective employee engagement to make people feel this is a really important place to be?"
She stressed the importance of businesses engaging in public affairs at this time, with a general election likely to be 18 months away.
"The window is now open," Joseph said. "Both parties, Labour and Conservatives, are absolutely looking to businesses, to NGOs, to civic society, to help shape their policies."
The duo also discussed the importance of retaining diverse talent in the sector - and Joseph emphasised the need to "make people comfortable with the idea of conflict".
We also identify PRWeek's choice of Top and Flop of the past fortnight.
Hosted on Acast. See acast.com/privacy for more information.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or your favourite platform.
PRWeek’s podcast host Frankie Oliver, who runs the agency New Society, is joined by two industry stalwarts Frankie Cory co-CEO of W Communications and Graham Goodkind founder and chairman of Frank.
All three reveal their personal Top and Flops from 2022, as well as their biggest challenges in the last year, and what they’ve learned over the past 12 months.
Goodkind says he’s a big fan of the Bounty campaign by Taylor Herring, adding that he loved the impact it has had, mostly because it’s such an “unimportant yet divisive” topic.
He said: “In the scheme of things, what does it matter? It doesn’t matter, but it is the sort of thing that is pure conversation gold… it’s fun, trivial and light-hearted. It’s not going to change the world but provokes debate and everyone’s got their opinion."
Both guests said that while Bounty was a great campaign, it was as important that it would have certainly made a significant commercial impact.
Meanwhile, Cory said that P&O ferries debacle was her biggest flop of 2022: “There were 800 redundancies. They lost sight of the fact that it involved people, human beings losing their jobs, with something that was done on video conference.
"Unfortunately, we’ve seen that pattern repeated throughout the year. But at the same time, we’ve seen other companies behave much better.”
The impact and the media coverage that went on for months made it the flop of the year, she said.
Hosted on Acast. See acast.com/privacy for more information.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or your favourite platform.
PRWeek’s editor-in-chief, Danny Rogers, and host Frankie Oliver, who runs the agency New Society, are joined by Paul Charles and Lucy Hutchinson to unpick a turbulent few weeks.
Charles is a leading tourism expert who runs The PC Agency, and Hutchinson is head of PR at one of the industry’s best sports and marketing agencies, Pitch Marketing Group.
This week the team discuss the FIFA World Cup, and what it has done for brand Qatar, as we reach the halfway point of the tournament.
So far the competition has faced something of a rocky and turbulent reception because of a number of human rights issues.
We hear views on whether the situation has settled down and what the long-term impact might be for Qatar and FIFA.
Hosted on Acast. See acast.com/privacy for more information.
The PRWeek Beyond the Noise podcast also analyses notable offerings from Co-op, Mars Celebrations, Waitrose and TK Maxx – as well as FIFA president Gianni Infantino’s disastrous World Cup speech.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or your favourite platform.
John Lewis Partnership’s head of external comms, Gillian Taylor, says it was an easy decision to go with this year’s social purpose-driven festive campaign – because the retailer wanted to bring its corporate purpose to life in 2022.
Taylor is a guest on this week’s Beyond the Noise Podcast and explains the arduous year-long process that goes into every John Lewis Christmas offering.
She is joined on the pod by Taylor Herring creative director Lora Martyr, who was behind Mars’ season-stealing ‘No Bounty’ campaign for Mars Celebrations.
Both Taylor and Martyr analyse why so few of this year’s crop of festive campaigns focus on a social purpose. Is it about corporate fear? Or the investment involved?
Taylor also addresses the backlash that JLP’s Waitrose & Partners campaign has suffered after skin cancer charities accused the supermarket of belittling the dangers of suntans.
Hosted on Acast. See acast.com/privacy for more information.
It's arguably the greatest comms challenge of our time - but why do many climate emergency messages fail to cut through, and what more can the PR industry do? That's the focus of the latest podcast from PRWeek, as the COP27 climate talks continue in Egypt.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Joining regular host Frankie Oliver this week are Rupert Read, the academic, author and former Extinction Rebellion spokesperson, who is leading a new 'moderate flank' of the protest movement; and Jack Lundie, director of campaigns & engagement at the WWF, which is set to release its 'People's Plan for Nature' project.
The guests are asked about the effectiveness of direct-action protest groups like Just Stop Oil and XR.
In this episode:
- Read explains his decision to leave XR following "many PR mistakes" - including one stunt that "damaged the brand"
- Lundie stresses the need to translate the climate emergency into real outcomes in the living world
- Host Oliver, who runs the agency New Society, emphasises the importance of citizen activism rather than focusing on things like individuals' carbon footprints
Hosted on Acast. See acast.com/privacy for more information.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or your favourite platform.
This time we hear from special guests Nicola Green, Virgin Media O2's chief communications corporate affairs officer and Sophie Timms, corporate affairs director at The Kier Group, who join host Frankie Oliver and PRWeek editor-in-chief Danny Rogers.
The panel discuss the role of the comms director.
Hosted on Acast. See acast.com/privacy for more information.
PR recruitment is in the spotlight in the latest episode of PRWeek UK's podcast series, where we ask: has the great resignation ended in PR?
Manifest Group founder Alex Myers tells the podcast he worries about some agencies tightening their belts, especially following the recent influx of recruits on inflated salaries.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or your favourite platform.
Myers says recruitment for agencies has steadied from the time when there were far more jobs than candidates. But he points to "uncertainty that's driven that stability".
Dan Neale, managing director at PR agency Alfred, tells the podcast: "There's a bigger pool of talent now that are looking to change roles."
'Quiet quitting' and effective recruitment strategies are also examined in this week's episode, and there's advice for employees looking to enter the PR jobs market.
As usual, we also reveal which individuals or organisations are PRWeek's picks for 'top and flop' of the past two weeks.
Hosted on Acast. See acast.com/privacy for more information.
Not challenging ideas around a ‘good culture’ or addressing diversity and inclusion will hurt businesses and impact the perception of it, specialists in the field have told the PRWeek Beyond the Noise podcast.
Barbara Phillips, chair of the PRCA Race & Ethnicity Equity Board and Sheeraz Gulsher, co-founder of People Like Us, discuss the PRWeek Pay Gap report with regular host Frankie Oliver, the founder of New Society, and PRWeek UK editor-in chief Danny Rogers.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or your favourite platform.
Speaking about the second year of the Pay Gap study, Gulsher sas he is “heartbroken” that there had not been more entrants this year, adding that the elephant in the room was that no large agencies had come forward.
In her assessment, Philips also offers a glimpse of the findings in the upcoming PRCA Census study.
For analysis and data check out the full breakdown of the Pay Gap project.
Hosted on Acast. See acast.com/privacy for more information.
Not challenging ideas around a ‘good culture’ or addressing diversity and inclusion will hurt businesses and impact the perception of it, specialists in the field have told the PRWeek Beyond the Noise podcast.
Barbara Phillips, chair of the PRCA Race & Ethnicity Equity Board and Sheeraz Gulsher, co-founder of People Like Us, discuss the PRWeek Pay Gap report with regular host Frankie Oliver, the founder of New Society, and PRWeek UK editor-in chief Danny Rogers.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or your favourite platform.
Speaking about the second year of the Pay Gap study, Gulsher sas he is “heartbroken” that there had not been more entrants this year, adding that the elephant in the room was that no large agencies had come forward.
In her assessment, Philips also offers a glimpse of the findings in the upcoming PRCA Census study.
For analysis and data check out the full breakdown of the Pay Gap project.
Hosted on Acast. See acast.com/privacy for more information.
Former Downing Street comms director Katie Perrior examines Liz Truss' communications style and suggests what comms strategies the new government could, and should, adopt. Perrior - who was comms chief under Theresa May, and currently chairs iNHouse Communications - is the special guest this week, as the period of mourning continues following the passing of Queen Elizabeth. Perrior compares and contrasts Truss' style to that of Theresa May, who, she says, had a "deep suspicion of the media". In addition, Perrior explains why King Charles is "doing brilliantly" with his comms so far. This week's podcast features usual host Frankie Oliver, the founder of PR agency New Society, and PRWeek UK editor John Harrington.
Former Downing Street comms director Katie Perrior examines Liz Truss' communications style and suggests what comms strategies the new government could, and should, adopt. Perrior - who was comms chief under Theresa May, and currently chairs iNHouse Communications - is the special guest this week, as the period of mourning continues following the passing of Queen Elizabeth. Perrior compares and contrasts Truss' style to that of Theresa May, who, she says, had a "deep suspicion of the media". In addition, Perrior explains why King Charles is "doing brilliantly" with his comms so far. This week's podcast features usual host Frankie Oliver, the founder of PR agency New Society, and PRWeek UK editor John Harrington.
What are the secrets of success for UK agencies opening overseas? We hear from two agency bosses who've been there and done it, in the latest episode of PRWeek's Beyond the Noise podcast.
W Communications founder Warren Johnson and Bacchus founding director Anouschka Menzies discuss their experiences with regular host Frankie Oliver, the founder of New Society, and PRWeek UK editor John Harrington.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or your favourite platform, or listen in your browser above.
Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
PRWeek's Beyond the Noise podcast this week features industry experts with experience of running agencies during recessions: Alison Clarke, consultant and former CEO of Grayling and group business development director for the Huntsworth Group; and Giles Fraser, co-founder of Brands2Life, which was founded in 2000.
The duo are joined by regular host Frankie Oliver, founder of New Society, and PRWeek UK editor John Harrington.
News that Edelman has started working with the government of Saudi Arabia has reignited a debate around industry ethics.
To discuss the issues, Beyond the Noise this week welcomes industry stalwart Trevor Morris, co-author of Public Relations Ethics: The Real-World Guide. Regular podcast host Frankie Oliver, founder of New Society, also gives her take, while PRWeek UK editor John Harrington asks the questions.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or your favourite platform.
Morris and Oliver disagree on several points this week. On the topic of whether working with a country like Saudi Arabia can be justified, Morris suggests it might depend on the brief - a road safety or tourism campaign for the Kingdom may be considered fairly benign, for example.
Oliver takes a harder line. In reference to any campaign to improve the country's reputation, she says: "Just using the lipstick gloss of celebrity and travel to present a positive image of Saudi Arabia is, I think, questionable."
Other issues are raised, including the fact many more agencies work with or in China, another country with a record of human rights violations, without widespread criticism.
"Why is Saudi worse than China?" asks Morris.
We look at the reputational impact on the agencies, and on employee sentiment, of working with controversial clients. The podcast also asks: are some industries now too hot to handle from an ethical stance?
Separately, the ethical questions around the recent 'cash for coverage' scandal are also put under the microscope.
On a lighter note, we celebrate the Lionesses' major sporting and communications success at the Euros in Top of the Fortnight.
See acast.com/privacy for privacy and opt-out information.
On the day (Tuesday) when Britain hit record temperatures prompting frightening questions about the climate crisis, PRWeek interviewed British Airways' newly promoted director of sustainability, Carrie Harris on the latest edition of PRWeek's Beyond the Noise podcast.
Harris - who sits in BA's wider corporate affairs team, and was promoted to the new role last month - discusses the challenges of introducing sustainability policies at a huge airline, and the importance of comms as part of the process.
The topic of sustainability and the climate crisis were especially pertinent given this week's podcast was recorded on the hottest day on record in the UK, exceeding 40 degrees in Heathrow and elsewhere.
Harris told PRWeek: "Sustainability is now a strategic priority for BA. Climate change is here and now and it's absolutely fundamental to the future of aviation. And it's essential that we find a way to operate with all the wonders of air travel but without the environmental impact. And that's what we're trying to do.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or your favourite platform, or listen in your browser.
Alongside regular host Frankie Oliver of New Society, PRWeek's editor-in-chief Danny Rogers and UK editor John Harrington also reveal which individuals or organisations have been chosen as 'Top' and 'Flop' of the past two weeks or so, from a reputation perspective.
See acast.com/privacy for privacy and opt-out information.
Beyond the Noise, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or your favourite platform, or listen in your browser below.
Recent weeks have seen a spate of environment protests, not least during the Cannes Lions, where Greenpeace sent a flotilla of kayaks to WPP’s rented beach space. On Monday, protestors from Just Stop Oil glued themselves to a John Constable painting in the National Gallery. The group had earlier targeted Sunday's British Grand Prix.
Regular host Frankie Oliver and PRWeek UK editor John Harrington examine how the environmental campaign movement has evolved and what it means for PR agencies that work with fossil fuel clients.
We also reveal who is 'top' and 'flop' for their comms prowess (or not) in the past fortnight. The Government has been spared inclusion in the latter; the podcast was recorded before the spate of resignations on Tuesday evening.
Finally, having reached the halfway point of the year, we look at the best UK communicators of 2022 so far.
If you need help and support with anything mentioned in this episode, contact CALM on 0800 58 58 58 or at thecalmzone.net
See acast.com/privacy for privacy and opt-out information.
The episode includes a special guest, Cow executive creative director Mark Perkins, while PRWeek editor-in-chief Danny Rogers gives his thoughts from Cannes about how the 2022 festival is shaping up.
PRWeek UK’s Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR. Download the podcast via Apple, Spotify or your favourite platform, or listen in your browser below.
Alongside regular host Frankie Oliver and PRWeek UK editor John Harrington, this podcast examines at the current state of creativity in PR, how earned media works as part of integrated campaigns, the perceptions of the industry among adland (and among clients) - and how PR agencies might fare in the PR Lions this year.
Perkins, whose previous work includes the famous Christmas Tinner and Missing Type campaigns, expresses scepticism about how the metaverse is currently being used in campaigns.
We also reveal which individuals or organisations have been chosen as 'Top' and 'Flop' of the past two weeks or so, from a reputation perspective.
See acast.com/privacy for privacy and opt-out information.
PRWeek UK’s fortnightly Beyond the Noise podcast, which is published on alternate weeks, looks at some of the biggest issues affecting comms and PR.
Download the podcast via Apple, Spotify, on your favourite platform or listen in your browser below.
The regular host is Frankie Oliver, founder of the climate and social change comms consultancy New Society. Oliver is an experienced comms professional who has held senior roles at agencies including Grayling, Fever, Nexus and Kindred. Joining her this week is PRWeek editor-in-chief Danny Rogers.
In what was a heated debate, the duo talk through:
- Jubilee coverage and claims it was a PR masterclass.
- The Paddington Bear intervention, discussing the impact of having the family favourite join the Queen for marmalade sandwiches.
- Fallout from the no-confidence vote, examining if it's the beginning of the end for Boris.
See acast.com/privacy for privacy and opt-out information.
This fortnightly podcast, which is published on alternate Thursdays, looks at some of the biggest issues affecting comms and PR.
In this week's pod:
- Revelations from The Work Search’s Salary Guide 2022 that salaries are rising twice as fast in PR agencies as they are in-house.
- Research into details around the gender pay gap regarding bonuses, among other findings.
- Edelman's latest Trust Barometer research says businesses need to take a stronger position on geopolitical issues.
- Communications 'top' and 'flop' from the past fortnight.
We hope you enjoy Beyond the Noise. Any feedback or questions to the panellists can be sent to prweek@haymarket.com.
Download the podcast via Apple, Spotify, on your favourite platform
Episode one of Beyond the Noise featured an in-depth look at major trends revealed by PRWeek’s UK Top 150 Consultancies project.
See acast.com/privacy for privacy and opt-out information.
A new regular podcast series from PRWeek UK - called Beyond the Noise - launches today. Episode one kicks off with an in-depth look at major trends from PRWeek's UK Top 150 Consultancies project.
The podcast will look in detail at some of the biggest issues affecting comms and PR. It will begin as a fortnightly series and go live on alternate Thursdays.
The regular host will be Frankie Oliver, founder of the climate and social change comms consultancy New Society, and an experienced comms professional who has held senior roles at agencies including Grayling, Fever, Nexus and Kindred.
She will be joined by members of the PRWeek UK editorial team, and special guests will also appear on occasion. Listeners can expect lively debates and discussions on the topics that matter to the sector.
The debut show delves into some of the big issues affecting UK agencies identified in the PRWeek UK Top 150 Consultancies project for 2022.
Joining Oliver this week are PRWeek editor-in-chief Danny Rogers and UK editor John Harrington. The trio will look at the stories behind the impressive figures from this year's Top 150, including the main areas of growth and the challenges of recruitment and maintaining profits. They also address the question of whether growth can be maintained.
We hope you enjoy Beyond the Noise. Any feedback or questions to the panelists can be sent to prweek@haymarket.com.
See acast.com/privacy for privacy and opt-out information.
In this episode, we take a look at the looming "crisis" caused by escalating COVID cases and the so-called "pingemic". W Communications CEO Rachel Friend, Publicis UK Influencer practice lead Chris McCafferty and Ready10 director Aimee Jacobs reveal how their agencies are managing their teams during this difficult period. The panel then discuss whether the industry should 'ditch the pitch' and the merits of pitching. Finally, the podcast turns to the Olympics and campaigns that have (or have not) caught the eye, and what these games mean to Rachel, Chris and Aimee.
See acast.com/privacy for privacy and opt-out information.
The panel discusses England in the Euros and what needs to be done to tackle online racism following attacks on Saka, Sancho and Rashford. They then look at whether BBC's independence has been tarnished after the Robbie Gibb allegations, and what PR agencies are planning as ‘Freedom Day’ approaches. Host Arvind Hickman is joined by Borkowski founder Mark Borkowski, Thread & Fables founder & former West Brom press officer Rebecca Roberts and Calacus PR founder & former BBC journalist David Alexander.
See acast.com/privacy for privacy and opt-out information.
Lansons CEO Tony Langham and Red Havas MD Rachael Sansom join PRWeek's John Harrington and Arvind Hickman to talk about PR campaigns at the Cannes Lions festival and what makes a good purpose campaign. The pair then share their views on how PR salaries have trended in the past year and the challenges of the recruitment market. The podcast also looks at the UK government's public messaging as it eases COVID-19 restrictions.
See acast.com/privacy for privacy and opt-out information.
Fresh from receiving a CBE, industry legend Sarah Waddington shares her memories of the late PR luminaries Bob Leaf & Robert Phillips. PRWeek news editor Arvind Hickman and Sarah then discuss their first impressions of GBNews and the brand backlash. The podcast then moves on to the need for ethnic pay gap transparency, before wading into Cristiano Ronaldo's public snub of Coca-Cola at Euro 2020.
See acast.com/privacy for privacy and opt-out information.
Citypress CEO Charles Tattersall and Manifest Manchester MD Bec Chelin join PRWeek news editor Arvind Hickman to discuss Euro 2020 campaigns and the controversy over England players taking the knee.They then share their expectations for new TV station GB News and whether an out of hours email ban can work in PR. The podcast with tips on how to create an industry-leading workplace and culture.
See acast.com/privacy for privacy and opt-out information.
PRWeek's John Harrington and Arvind Hickman analyse how tennis star Naomi Osaka and tennis authorities handled her controversial withdrawal from the French Open due to mental health concerns. They then discuss how brands can avoid 'pinkwashing' during Pride month and how M&C Saatchi Group's recovery is going. Arvind is then joined by Where Eagles Dare's Richard Tompkins and Look After Group's Felix Henderson to discuss the challenges of launching an agency during COVID.
See acast.com/privacy for privacy and opt-out information.
India is enduring one of the world’s worst COVID crises with a death toll rapidly rising towards 300,000. H+K India CEO Abishek Gulyani and freelance journalist and media consultant Shubhreet Kaur join the PRWeekly to discuss what it is like on the ground and how agencies, journalists and influencers are coping. They also provide insights into some of the unique public health communications challenges the nation faces. PRWeek UK editor John Harrington and news editor Arvind Hickman discuss whether more agencies are likely to expand abroad given recent moves by One Green Bean and Milk & Honey. They also look at senior hires in the industry, whether PR professionals need to lift their climate crisis comms game and the widely acclaimed Kiyan Prince FIFA 21 campaign.
See acast.com/privacy for privacy and opt-out information.
The local election has been largely hailed as a victory for the Conservatives and SNP. Special guests Inflect Partners founder Emily Wallace and Cicero/AMO associate director Sonia Khan discuss why the Conservative's campaign is resonating and what next for Labour. PRWeek UK editor John Harrington & news editor Arvind Hickman look at why the M&A market in PR firms is heating up, and the results of a study into what journalists think about PR.
See acast.com/privacy for privacy and opt-out information.
Taylor Herring CEO James Herring and Publicis’ UK Influence Practice lead Chris McCafferty join PRWeek editor John Harrington to share the lowdown on Publicis Groupe's high profile acquisition of Taylor Herring, why they decided to sell and what this means for the creative shop and Publicis in the future. Also, the trio talk about PRWeek's 30 Under 30 and what makes the class of 2021 special.
See acast.com/privacy for privacy and opt-out information.
The Top 150 PR consultancies has landed. PRWeek UK editor John Harrington, news editor Arvind and special guest, PRWeek EMEA editor-in-chief Danny Rogers, analyse how agencies fared in a year disrupted by COVID; it was the first time aggregate revenue declined for decades. Also, Danny looks at the major Publicis acquisition of Taylor Herring, while Danny and Arvind talk about the reputational damage for the six Premier League clubs backing down from a controversial breakaway Super League.
See acast.com/privacy for privacy and opt-out information.
A lobbying scandal involving former Prime Minister David Cameron has exposed a concerning lack of transparency. The PRCA's Francis Ingham and Cicero/AMO's Louise Stewart discuss what needs to happen next, including a six-point plan to fix lobbying rules. PRWeek's John Harrington and Arvind Hickman also discuss the challenge facing creatives and brands as the economy gradually reopens for a summer.
See acast.com/privacy for privacy and opt-out information.
In this episode, PRWeek UK editor John Harrington and news editor Arvind Hickman discuss Ogilvy UK CEO Michael Frohllch's sudden move to Weber Shandwick; the Finn Partners acquisition of a digital agency; the impact COVID has had on internal comms; and whether social media is safe for brands after Thierry Henry deactivated his accounts following racist abuse. Manifest's Julian Obubo joins the show and pulls no punches in dissecting a controversial report on racism in the UK.
See acast.com/privacy for privacy and opt-out information.
Returning to the office full-time looks like a thing of the past, as the majority of PR professionals prefer flexible working. PRWeek’s UK editor John Harrington and news editor Arvind Hickman take a deep dive into what the future of work looks like. The pair also take a look at whether anyone is likely to replace Number 10’s outgoing comms director James Slack, and the inaugural PR Cup Winter Series.
See acast.com/privacy for privacy and opt-out information.
W Communications founder Warren Johnson believes spring will be a crunch time for many PR agencies, predicting a "smaller second wave" of business closures. In a brutally honest discussion, Warren explains how the Government's timeline to ease lockdown will impact the industry and broader economy, as well as why he believes social media companies are in need of greater scrutiny and regulation.
See acast.com/privacy for privacy and opt-out information.
Women's careers and mental health have been disproportionately impacted by the COVID crisis. This special International Women's Day episode, guest hosted by Women in PR president Anna Geffertt, examines the issues in relation to the comms industry, and ask what progress we can expect in 2021. Featuring Edelman's Gerry Wisniewski, Mayor of London's Sneha Patel and Powerscourt's Ngozi Emeagi.
See acast.com/privacy for privacy and opt-out information.
In the UK, Europe, Australia and the US, regulators are planning to clampdown on Big Tech and social media like never before to combat the spread of fake news, cyberbullying and protect user privacy. But what does regulation look like, how will it impact the way we use social media and what is the repercussions for PR and communications? Experts in this field – Battenhall's Drew Benvie, AxiCom's Asim Qureshi and X-Digital's Gabrielle Laine-Peters – take a deep dive into one of the big issues for 2021.
See acast.com/privacy for privacy and opt-out information.
As the UK's COVID death toll passes 100,000, our panel discusses the comms challenges around vaccines and other major industry issues to look out for this year. Featuring: Hearst Director of PR & Communications Effie Kanyua; Cicero/AMO Executive Chair Iain Anderson; Hope&Glory Co-Founder and CCO James Gordon-Macintosh; Finsbury, Glover, Hering UK, Middle East & Asia CEO Faeth Birch; and Pretty Green Account Director Sheeraz Gulsher.
See acast.com/privacy for privacy and opt-out information.
The technology industry has thrived during the COVID crisis by helping society adapt to lockdowns and a new way of isolated living. This episode looks at how tech PR has helped firms get cut through in a frenetic news cycle, whether it has helped the sector recover from the 'techlash' and how this has impacted comms agencies. Feat: Comms Co's Ilona Hitel, Fanclub's Adrian Ma, 3 Monkeys Zeno's David Lucas and Brands2Life's Andre André Labadie.
See acast.com/privacy for privacy and opt-out information.
Agency leaders are concerned about the impact of COVID lockdowns on the mental health of employees heading into winter. This podcast takes a look at how the crisis is impacting mental health, what agencies are doing to provide vital support and whether an industry-wide approach is needed. Featuring: Edelman's Luciana Berger, Don't Cry Wolf's John Brown, The Romans' Indigo Le Fèvre, FleishmanHillard Fishburn’s Kev O’Sullivan and mental health expert Amy McKeown.
See acast.com/privacy for privacy and opt-out information.
By their own admission, PR’s industry bodies have not done enough to address ethnic diversity, but is all that about to change? We speak to leaders and diversity chiefs of the PRCA & CIPR about why they have moved too slowly and how they plan to improve the diversity and opportunities for BME talent in the industry. Featuring: PRCA's Francis Ingham & Barbara Phillips, and the CIPR's Alastair McCapra & Avril Lee. Topics: industry body diversity, new initiatives (including The Blueprint, DRIVEN pledge) and more.
See acast.com/privacy for privacy and opt-out information.
Jewish PR leaders David Fraser (Ready10), Sophie Raine (Ketchum), Graham Goodkind (Frank) and Natalie Neave (Tin Man) discuss the Wiley attacks and social media response, the scourge of antisemitism and their personal stories of hurt, whether it exists in PR, and how the communications industry can tackle it.
See acast.com/privacy for privacy and opt-out information.
The coronavirus pandemic has been challenging for established PR agencies with many battling for survival. Despite this, many new agencies have launched. This episode will take a closer look at four of them to find out why they decided to launch, the challenges and opportunities that lie ahead. Guests include: Shook co-founder Gemma Moroney, Hard Numbers co-founder Darryl Sparey, Coldr founder Kamiqua Pearce and Bold White Space co-founder Mike Robb.
See acast.com/privacy for privacy and opt-out information.
Only three agencies (Manifest, Blurred and InFusion) have earned accreditation to a new scheme that aims to improve racial diversity in PR. This episode looks at how they qualified for Blueprint accreditation and why this is such an important and timely industry initiative. Panellists also discuss the reality of racism in PR and what else can be done to tackle it. Feat: Manifest's Julian Obubo, Blurred's Nik Govier and InFusion's Sara Hawthorn.
See acast.com/privacy for privacy and opt-out information.
The government's new COVID quarantine rules have been described as 'ridiculous', 'daft' and will have a devastating impact on travel and hospitality. The industry is fighting back through a PR campaign led by The PC Agency founder Paul Charles and backed by 500 businesses. Charles, Kuoni head of comms Rachel O'Reilly and PRWeek editor-in-chief Danny Rogers discuss whether the Quash Quarantine campaign can force the government into a quick u-turn, and whether the industry can fully recover.
See acast.com/privacy for privacy and opt-out information.
BP has doubled down on its ambition to become a net zero carbon emitting business by 2050 despite the crippling impacts of the global pandemic. Oil prices plummeted to below zero in the US, supply has dried up and businesses have been forced into drastic cost-cutting. Communications is playing a critical role in helping BP and other energy giants manage the crisis and keep their climate change plans on track. BP executive vice president of communications and advocacy, Geoff Morrell, and Hill+Knowlton Strategies managing director of energy and industrials, Chris Pratt, join us for this special look into the sector.
See acast.com/privacy for privacy and opt-out information.
After a dramatic shift in messaging to the ambiguous 'Stay Alert' slogan – some believe the government is losing a grip on its comms during the coronavirus crisis. Repetitive daily briefings and combative relations with parts of the press have fuelled concern. BCW's head of strategic media Steve Hawkes, crisis comms consultant Amanda Coleman, MHP head of media Ian Kirby and W20 Group president Annalise Coady debate all of this and whether the government needs a new approach as social distancing rules are eased.
See acast.com/privacy for privacy and opt-out information.
The coronavirus pandemic could forever change the communications industry and how clients value certain services. Freuds CEO Arlo Brady, Grayling Europe, UK & Ireland CEO Sarah Scholefield and Cicero/AMO executive chair Iain Anderson discuss which service areas have been critical – including internal comms, purpose and crisis comms – how their businesses are handling the crisis, and how the PR industry is likely to evolve.
See acast.com/privacy for privacy and opt-out information.
Expert judges from PRWeek UK's Best Places to Work Awards join The PR Show to examine what sets apart leading employers in the communications industry. The episode explores recent progress in mental health support, flexible working and 'flexwashing', what the coronavirus tells us about working practices among PR employers, and where more progress is needed. Panellists include Alison Clarke, business consultant and mentor; Jane Fordham of Jane Fordham Consulting; and Peter Bowles, chief creative officer at Clarity PR.
See acast.com/privacy for privacy and opt-out information.
Communications and PR is playing a critical role helping businesses in some of the industries hardest hit by the coronavirus crisis. Rooster managing director James Brooke and Palm PR founding director Liam Keogh take us through the challenges faced by travel, tourism and hospitality, and how the crisis is having a major impact on their own agencies.
See acast.com/privacy for privacy and opt-out information.
Business communications during the coronavirus crisis requires a completely new approach to messaging and tone. People do not want to be marketed to and companies have quickly had to move away from behaving like brands towards acting like businesses that serve a genuine purpose. Blurred CEO Nik Govier and Frank managing partner Andrew Bloch join PRWeek's Arvind Hickman to debate how to strike the right tone in such unprecedented and challenging times. Brands discussed include: BrewDog, LVMH, Disney+, Burger King, Sainsbury’s, Tesco, British Airways, KFC, Guinness, Paddy Power, Joe Wicks, Wetherspoon's Tim Martin and more.
See acast.com/privacy for privacy and opt-out information.
3 Mar, 09:20A record number of brands are sponsoring athletes and teams at the Tokyo Olympic Games. It proves the 'five rings' are still a major draw – but can sponsorship in such a cluttered environment deliver value? British Olympic Association’s Tim Ellerton, H+K’s Jamie Corr, M&C Saatchi Sport & Entertainment's Jamie-Wynne Morgan and The Playbook’s Nick Meakin discuss how brands are making the most of the Olympics, and other trends in sports marketing.
See acast.com/privacy for privacy and opt-out information.
27 Nov 2019, 15:35PR professionals from ethnic minority backgrounds are being held back in their careers in what is a largely white industry. A combination of prejudice in the recruitment process, unconscious bias that favours white employees, apathy about the issue, and a lack of understanding is holding back BAME talent. BME PR Pros’ Elizabeth Bananuka, Manifest’s Julian Obubo and WX’s Zoe Stafford discuss the problem, why it exists, some positive programmes and what can be done to improve diversity in the communications industry.
See acast.com/privacy for privacy and opt-out information.
25 Nov 2019, 14:17Is it possible for an industry that is known for its 'always on' culture and insane deadlines to work flexibly? The answer is 'yes', but to date there are only a handful of agencies that do flexible working well. Some leading lights in flexible working, Golin's Bib Hilton, The PR Network's George Blizzard, Radioactive PR's Rich Leigh and Sesame's Emily Buckland, share their experiences and have called for a broader cultural shift to allow flexible working to become the norm. They warn the industry is at risk of 'flex washing' and there aren't enough flexible roles to retain young talent, and much more.
See acast.com/privacy for privacy and opt-out information.
14 Oct 2019, 15:57Agencies and brands are investing more of their marketing budgets into social cause campaigns, but not all are getting it right. Woke-washing has become a concern and some marketers are reluctant to be called out as hypocrites. Global expert on purpose marketing Sue Garrard used to lead Unilever’s sustainability and comms program. She joins Blurred co-founder Nik Govier and Freuds partner Lotte Jones to discuss whether brands should play in the purpose space, the tension between backing a social cause and being called out as a hypocrite, and how to do purpose marcoms effectively.
See acast.com/privacy for privacy and opt-out information.
30 Jul 2019, 15:02Agency leaders and many marketers believe the pitching process isn’t fit for purpose, but is this view shard by new business and procurement consultants? The answer is ‘yes’ and ‘no’. The process is far from perfect and can be improved, but us still a vital mechanism in how clients choose agency partners. That’s the verdict of procurement guru Tina Fegent and new business experts Tony Spong (AAR) and Charlie Carpenter (Creativebrief). They explain the parts of pitching that work well and how highly clients prioritise PR pitches – which may make for uncomfortable listening to some.
See acast.com/privacy for privacy and opt-out information.
10 Jul 2019, 17:03At this year’s Cannes Lions Festival of Creativity,established PR consultancies failed to score the top prize in the PR Lions. Is this a sign that PR agencies are still lagging in the creative stakes or is their cause for optimism? Edelman’s Michelle Hutton, Weber Shandwick’s James Nester and The Romans' OttilieRatcliffe join us to discuss creativity in PR.
See acast.com/privacy for privacy and opt-out information.
12 Jun 2019, 08:00Pitching has recently been described as “broken” and a “shit show” by prominent agency leaders. In this episode we look at the pitch process and discuss whether it is fit for purpose and what can be done to improve. To unpack pitching, we are joined by James Herring from Taylor Herring, Mandy Sharp from Tin Man and Snapchat’s director of international communications, Tanya Ridd.
See acast.com/privacy for privacy and opt-out information.
3 May 2019, 16:56Each year PRWeek analyses the top 150 consultancies in the UK and some of the key trends in the market. In this special podcast, Ketchum's Jo-ann Robertson, Golin's Bibi Hilton and W's Warren Johnson joins PRWeek's John Harrington to debate the major findings, including opportunities and challenges, talent and diversity, pitching, and the service areas that agencies are increasingly investing in.
See acast.com/privacy for privacy and opt-out information.
2 Apr 2019, 11:06Billed as Coachella of the Caribbean, last year’s Fyre Festival ended up more like the Hunger Games leaving thousands of rich millennials stranded on a tropical island. An army of influencers, including Kendall Jenner, helped sell out the festival, but few apologised for misleading their fans. Billions are being spent on influencer marketing each year, but are brands being ripped off? We’re joined by Karmarama’s Katie Hunter, The Romans’ Joe Mackay-Sinclair and YouTube star Joshua Pieters to discuss the ethics and effectiveness of influencer marketing.
See acast.com/privacy for privacy and opt-out information.
In the new episode of The Line, Richard Gillis & Danny Rogers talk to Jermaine Jenas, the former England & Premier League star who is one of the rising stars of sports broadcasting.The conversation starts in 2006 in Baden Baden, at the England team's during the ill-fated Fifa World Cup campaign, which won more headlines for WAGs, Beckham-mania and tabloid stings than football matches.This summer, Jenas is part of the BBC's team in Russia for the 2018 version. We discuss whether journalists should be patriotic when it comes to covering England matches, whether football is ready for its first gay superstar and what really happens behind the scenes at Match of the Day.
See acast.com/privacy for privacy and opt-out information.
Pochettino, Neymar and the Spurs Jinx Sunday Times best-selling author, journalist & Sky Sports analyst Guillem Ballague talks to Richard Gillis about Brave New World, his new biography of Spurs' highly rated young manager Mauricio Pochettino, the most talked-about sports book of the year.It’s a rare glimpse inside football’s inner sanctum and one which has proved highly controversial: the book was blamed for Spurs dip in form, leading to frenzied - and very valuable - coverage in The Sun and the Daily Mail, and even analysis on Match of the Day.We talk about the role played by the comms industry in the memes and tropes of football media coverage and whether the cult of the football manager is a particularly British trait. Guillem is joined around the podcast table by La Liga global delegate Keegan Pierce, who is tasked with promoting Spanish football to the world. The conversation roams from the post-Messi and Ronaldo era, the strength of the Spanish club game and the brand impact of the Neymar transfer, which saw the most expensive player in the world move from Barcelona to Paris St Germain last summer.
See acast.com/privacy for privacy and opt-out information.
What’s the point of a sports agency? Big Sport sits at the epicentre of content, media & technology, offering fame & engagement to the right brands with the right strategy.But get it wrong & sponsors face the backlash of fans & viewers alike, so the value of good advice comes at a premium.This week, The Line tackles the big questions facing the agency sector, which has evolved from its corner in the comms industry to offer a wide range of services for clients, from brands & media, to rights holders & social platforms. Two leading sports strategists, Henry Chappell & Rupert Pratt, talk about the future of the agency sector, from small specialist shops to the role sport plays in the major marketing networks. We talk content, Facebook, Intellectual Property & the soap opera that is Formula One.
See acast.com/privacy for privacy and opt-out information.
Brian Moore has made the transition from player to pundit look deceptively easy. The former England rugby star is today one of the most distinctive & authoritative voices in sports broadcasting & news media, working for the BBC & Daily Telegraph & establishing his own rugby podcast Full Contact, which is a cult hit among sports fans of all ages.In the latest episode of The Line, Moore talks to The Line’s regular host Richard Gillis about the sport’s relationship with the media, the rise of the pundit class and the cult of the super coach.Featuring one tale of sponsorship in rugby's amateur era involving ill-fitting shorts and a last gasp run to a Richmond sports store on the morning of the 1991 World Cup final.Moore also discusses the marketing challenges facing today’s generation of rugby stars and the role PR management played in the career of Danny Cipriani, the great lost talent of English rugby.Throughout this exclusive one-to-one encounter, Moore’s trademark bite & wit are never far below the surface.The only time he sounds uncomfortable is when asked whether he considers himself a brand (spoiler: he doesn’t, but he is).
See acast.com/privacy for privacy and opt-out information.
With a few high-profile exceptions, sport sponsorship has long felt like a men-only club. Between 0.5% & 3% of event sponsorship goes to women sport, yet the market for women's professional sport is growing fast, with a higher media profile than ever before.London 2012 created a generation of brilliant new female stars who were embraced by an enthusiastic public.Strong, sexy & smart, women athletes are telling a whole new sports story – so where are the brands? With the assistance of two of the sponsorship world’s most insightful thinkers, Episode 5 of The Line looks at the relationship between sport & big business, to assess how the sponsorship market is responding to rapid change in how we watch & engage with sport. "It’s like sport has had some kind of epiphany," mocks Sally Hancock, managing partner of Y-Sport & chair of Women in Sport. "They suddenly realise they have female customers. Who knew?"Danny Rogers and Richard Gillis will be mulling over this & much more with Hancock and rormer CEO of Synergy Sponsorship Tim Crow on The Line, PRWeek's sport podcast, available for download now.
See acast.com/privacy for privacy and opt-out information.
Hosted by PRWeek editor-in-chief Danny Rogers and author and journalist Richard Gillis, episode four of The Line lifts the lid on the phenomenon that is Arsenal Fan TV and discusses how fan-based influencers in sport are changing the game.Special guest, Arsenal Fan TV founder Robbie Lyall, explains how the YouTube channel – which now boasts more than 350,000 subscribers began and what has made it so popular.Should we be treating it as an equal to ‘traditional media’? And what is the future for the ever-growing market of fan channels?Danny Rogers and Richard Gillis will be mulling over this and much more with Hall on The Line, PRWeek's sport podcast, available for download now.
See acast.com/privacy for privacy and opt-out information.
Hosted by PRWeek editor-in-chief Danny Rogers and author and journalist Richard Gillis, episode three of The Line discusses Ben Stokes' off-field boxing career and what it's like when a client is in the eye of a PR storm.Sex, violence, booze and drugs. And that's just before we talk about brown envelopes full of cash and dawn raids in Swiss hotels. Sometimes it feels like sport lunges from one big PR crisis to the next, keeping a whole specialist comms industry busy. Ben Stokes' infamous right hook, Wayne Rooney's drink-and-drive escapades, Joey Barton's betting habit and the end of the Tiger Woods brand via a car crash with a fire hydrant: the list of sports crises is a long one, moving from personal disasters through to the big corporate scandals of recent years, involving Fifa's financial shenanigans, and the money and doping problems that have dogged sports such as cycling and athletics.Communications expert and former News of the World editor Phil Hall has witnessed, exposed and advised on many comms crises first hand. In this episode of The Line, we talk about what it's like when a client is in the eye of the storm.We look at the nature of a scandal, the little moments that define a story and celebrity news management in the age of Twitter."I used to have a checklist of the dos and don'ts of crisis management", says Hall. "But I chucked it in the bin. Every case is different."Danny Rogers and Richard Gillis will be mulling over this and much more with Hall on The Line, PRWeek's sport podcast, available for download now.
See acast.com/privacy for privacy and opt-out information.
Hosted by PRWeek editor-in-chief Danny Rogers and author and journalist Richard Gillis, The Line asks "do tribes scale?" as the NFL returns to London this weekend.With special guests:Steve Martin, CEO of M&C Saatchi Sport and EntertainmentGarry Cook, former CEO of Manchester City and chief global brand officer for UFCNicky Horne, former Channel 4 American football presenter and all-round broadcast legendThe NFL comes to London again this weekend when the Baltimore Ravens take on the Jacksonville Jaguars at Wembley.Meanwhile, the big Premier League teams are becoming global brands and rugby's professional clubs are pushing hard to build support in the USA. The commercial benefits to international growth are obvious.But beyond the money men, does anyone really care?What are the comms and marketing challenges underpinning sport’s global ambitions?What’s the difference between selling a one-off event and building regular support for a new club or franchise in London? Danny Rogers and Richard Gillis will be posing these and many more questions to an invited group of experts on The Line, the PRWeek's sport podcast, available for download now. The Line is supported by Cake.
See acast.com/privacy for privacy and opt-out information.
The Line - PRWeek's sports podcast - Episode 1: How big player transfers became a marketing storyHosted by Danny Rogers and Richard GillisWith special guests:Amanda Docherty, Director of Dial Square and former head of comms at Arsenal Football Club and the FAJim Dowling, Managing Director of Cake, the Havas sport and entertainment agencyTariq Panja, The New York Times journalist and author of Football's Secret TradeThe Line is supported by Cake.This week's topic: How big player transfers became a marketing storyPremier League clubs spent over £1.5bn in the summer transfer window as across Europe, the market for football talent skyrocketed.Neymar went from Barcelona to PSG for a record €222m fee and the Spanish club then chased and failed to lure Liverpool’s Coutinho for not much less.Spurs fans chuckled as Man City paid over £50million for their full back Kyle Walker and Chelsea manager Antonio Conte tore his new hair out as the Blues missed his targets.Meanwhile, journeyman defender Jonny Evans’ became one of the most sought after players in the Premier League, and nobody quite knew why.But beneath the headline numbers, the football’s transfer economy is a story about media, marketing and the future of the communications industry.How have social media platforms changed how football communicates?What is the potential and the limits of player brand power?Are the lines between sponsor and rights holder still relevant?And what do big brands want from players, teams, leagues and the game of football itself?Danny Rogers and Richard Gillis pose these and many more questions to an invited group of experts on The Line, the first PRWeek sports podcast, available for download.
See acast.com/privacy for privacy and opt-out information.