Marty and Sandeep talk about their very unscientific, yet tasty taste test in which they compared grass-fed beef with the Impossible burger, which is a pea protein based patty. They also reached out to Upside Foods for some lab cultured meat and hope that in the future they can compare that as well. While they couldn't participate in this taste test, we may be able to obtain some cultured meat samples in the near future.
However you look at it, the writing is on the wall for the large scale, feedlot, corporate meat industry and the University of Maastricht shared these facts:
At the end of the day, the question on most peoples tongues (sorry about that pun) is cost and flavor/texture. The results were fairly surprising.