In reply to Barry.

Ahh, but let's not forget the importance of the Leftist indoctrination these CEOs underwent throughout their years at Yale, Harvard, or whatever other brainwashing factory their mandatory degree came from.

For them, being "right" and "virtuous" will always override any other consideration. Thus, in their view and that of their circle of friends and colleagues, getting rid of those old customers--who are all bigoted MAGA knuckledraggers--could never be a bad thing. It's a sign that, ultimately, they're doing the right thing.