Whether it is decentralized exchange or centralized exchange, crypto exchange needs to be trustworthy, reputable and inviting to all crypto native users. In this episode, we will breakdown how branding and SEO will play a vital role on public relations for a crypto exchange. In addition, it is important to know the right strategy for this fast moving service. We will also talk about the necessary steps for optimization of the PR campaign from choosing influencers, selecting the right channel of news outlet for advertisements and curating an affiliate marketing tactic GuerrillaBuzz Links https://twitter.com/GuerrillaBuzz (https://twitter.com/GuerrillaBuzz) https://www.linkedin.com/company/guerrillabuzz/ (https://www.linkedin.com/company/guerrillabuzz/) https://guerrillabuzz.com/ (https://guerrillabuzz.com/)