In this episode of the Birth Rebel Podcast, host Angel welcomes special guest Andrea from 'Instinctual Mothering' to delve into the controversial marketing tactics of formula companies. They discuss the ethics of formula advertising, the impact on breastfeeding rates, and how companies like Bobbie exploit mothers' fears to promote their products. Andrea shares her insights as a lactation counselor, highlighting the importance of informed choices and the need for unbiased information. Together, they emphasize the significance of breastfeeding for both short-term and long-term health and provide tips for birth workers to better support breastfeeding mothers.

00:00 Introduction to the Birth Rebel Podcast

00:55 Discussing Formula Companies and Unethical Practices

02:22 Guest Introduction: Andrea from Instinctual Mothering

03:11 The History and Impact of Formula Marketing

05:33 Bobbie's Controversial Marketing Tactics

08:20 The Influence of Social Media and Influencers

16:12 The Public Health Impact of Formula Feeding

24:45 Debunking Breastfeeding Myths

25:24 The Impact of Safe Sleep Practices on Breastfeeding

26:17 The Reality of Nighttime Parenting

28:29 Co-Sleeping: A Game Changer for Breastfeeding

30:58 Tips for New Moms on Nighttime Breastfeeding

33:16 Birth Workers and Formula Marketing Tactics

36:51 The Importance of Breastfeeding for Long-Term Health

41:23 Final Thoughts and Resources

44:34 Stay Connected and Informed

Instinctual Mothering

Instagram | TikTok | Website

Episode Resources

Unlatched: The Evolution of Breastfeeding and the Making of a Controversy -Jennifer Grayson

WHO Reveals Shocking Extent of Exploitative Formula Milk Marketing

Birth Rebel Podcast Episode with Kathleen Kendall Tackett

Breastfeeding Doesn’t Need To Suck: How to Nurture Your Baby & Your Mental Health - Dr. Kathleen Tackett

Bedsharing and Breastfeeding: The Academy of Breastfeeding Medicine Protocol #6, Revision 2019Scope and impact of digital marketing strategies for promoting breastmilk substitutes

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Live long, loud, and in prosperity-dear members of the "RebelBirth Crew." Until we cross paths again, thrive unapologetically!

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