Partner Experience is more than a buzzword - it's a critical element of your Ecosystem planning. 

This week's podcast dives three main 'Why's for establishing a Vision for Partner Experience, discussing:

• Partners are customers
  • Layered relationships create complexity
  • Intentional effort and thought needed to manage complexity
• Partners are foundational
  • Essential for business growth and scaling
  • Important for company planning, especially in software companies
• Informed decision-making
  • Avoid making decisions in a vacuum
  • Example: PRM acquisition and deal registration

The episode explores how building a solid Partner Experience foundation from day one can help businesses scale effectively and efficiently, ultimately attracting top partners, talent, and investors.

Next Week: Who Owns the Partner Experience?

Read this on the weekly Newsletter!