In this episode of Ecommosaurus, we dive into February 2024's top ecommerce news stories, the highs, lows, and unexpected turns. First on the menu is Wendy's PR nightmare as they announced "dynamic pricing," causing a stir among consumers. Meanwhile, Facebook celebrates its 20th birthday, but not without facing a massive ad error and grappling with a federal investigation over content moderation.

The ecommerce world witnessed Amazon's unveiling of AI shopping assistant, Rufus, and is facing a lawsuit for breaching consumer law by adding ads to Prime (kudos to ⁠Shopifreaks⁠ for the low-down). Target boldly shifted strategies, moving from "Tar-zhay" to a more Walmart-like approach and introduced "Project Trident" to compete in the paid membership arena. We explore TikTok's game-changing shoppable posts and Google's $60M content licensing deal with Reddit for AI training, and we delve into the evolving landscape of email standards and AI's growing role in the ad industry. From lawsuits galore to AI snafus from historically inaccurate image generation, February's ecommerce news was interesting, to say the least.

This podcast is sponsored by 50-Pound Boson, an ecommerce marketing agency that aims to help small- to medium–sized brand owners grow their ecommerce sales channels. For questions, feedback, ecommerce growth assistance, or if you'd like to be on the show, connect with Ecommosaurus at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rawr@ecommosaurus.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ or discover ecommerce solutions at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠50PoundBoson.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.