It’s no secret that innovating in healthcare is a completely different beast than other industries. That’s why it’s so important for innovators to work inside a framework, making sure they’re covering the most important considerations on their path.

And inside that framework lies a series of checkpoints and critical needs that innovators can’t afford to ignore.

On this episode, we’re joined by Jon Warner, CEO of Silver Moonshots and author of 40 books, most recently “SLAM: Build your startup idea or early stage business with the Startup Launch Assistance Map.” We cover some huge topics for innovators, including:

• How to make sure you’re accounting for upstream and downstream issues, instead of creating a single-point solution that’s never adopted
• Having a deep understanding of your market so that you can hyper-target the people whose “hair is on fire” — the ones who really need your solution the most
• The critical need to get as much traction and velocity as possible so that you can rise above the noise

Guest Bio

Jon Warner is the CEO of virtual startup accelerator Silver Moonshots. Silver Moonshots works with entrepreneurs who are focused on solving for older adult issues, allowing Jon to focus on his passion of making life better for the 50-and-older population.

As a serial entrepreneur, he has several other roles, including Co-Founder of BetterLife Remedies and Adjunct Professor and Mentor in Entrepreneurship at the University of Redlands.

Jon has been in the healthcare industry for more than 30 years, where he started his career on the business side, helping healthcare organizations build more efficient systems and processes.

To learn more about SLAM and buy your own copy, check out his website www.slamprocess.com. You can also connect with him on LinkedIn.