A #scrum team consists of a #scrummaster, a #productowner and a #developmentteam.

A product owner is very much like the CEO of the product. They determine the product vision, they work with product stakeholders, and they work with the scrum team to create products and features that truly delight customers.

It is a critical role within the #scrumframework.

A scrum master is like the glue that binds the scrum team together. They work with both the product owner as well as the development team to create an environment where others can excel.

In many ways, they are the coach that helps the team perform and thrive.

But what do you do if you come up against a product owner that doesn't realise or recognise the value of a scrum master? What do you do when you are working with a product owner that has no real training for the role?

John McFadyen has worked with some of the highest performing scrum teams in the world. He has served as both a scrum master and an Agile coach on some of the largest, most complex #agile transformations in the UK and Europe.

In this short video, John walks us through some of the most common challenges a scrum master faces with regards to product owners.

If you like the idea of becoming a Scrum Master, visit our Certified Scrum Master course page on https://www.agilecentre.com/courses/scrum-master/certified-scrummaster/

If you are already a scrum master and want to level up, visit our Advanced Certified Scrum Master course page on https://www.agilecentre.com/courses/scrum-master/advanced-certified-scrummaster/

If have several years' experience as a scrum master and want to validate and certify your skills, visit our Certified Scrum Professional Scrum Master course page on https://www.agilecentre.com/courses/scrum-master/certified-scrum-professional-scrum-master/

If you like the idea of mentored and coach-driven skills development, visit our Agile Coach Academy on https://www.agilecentre.com/courses/agile-coach/agile-coach-academy/

If you have identified coaching as an important skill to develop, visit our on-demand Introduction to coaching course on https://academy.agilecentre.com/courses/introduction-to-coaching

For more information on John McFadyen, visit https://www.johnmcfadyen.com

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