Ryan Sullivan, founder of Podcast Principles, joins me for a tremendous conversation this week. Ryan discusses the importance of having an entertainment value to your podcast and what that looks like.

He talks about the differences between creating episodes 1-5 in a podcast and creating episodes 101-105. He also shares about the effectiveness of coaching and how not everyone is ready or willing to be coached.

Ryan Sullivan
Podcast Principles

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Sign up for The 200: 200 words each Tuesday to move you forward in marketing and podcasting at https://www.buildthatpodcast.com/the200

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I use Descript for all of my transcripts and to edit some of my podcasts. It is a powerful tool which allows you to edit audio and video by adjusting the transcript itself--no adjusting of audio or video files.

Try it for free here

I also use Repurpose.io to add snippets to LinkedIn and Twitter or to add a complete video to YouTube. Repurpose allows you to easily connect audio feed from your podcast and produce a video file which posts directly to social platforms.

Try repurpose.io for free here.

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I use Riverside.fm for recording my podcast.

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If you want to expand your reach and build your business through LinkedIn, be sure to check out Justin Welsh's LinkedIn OS Course.

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Twitter - @rfordej...