Net promoter score (NPS) doesn't tell you anything helpful

Dr. Alaina Szlachta, founder and creator of the weekly series Measurement Made Easy, dives into subscriber measurement and retention in this week's episode of Build That Podcast.

She talks about the one metric that clearly identifies whether what you are doing is working (and it's not NPS). She discusses her own content journey and how a podcast will be part of the repurposing of her weekly live streams.

Plus, we discuss her forthcoming book, Measurement and Evaluation on a Shoestring.

This only scratches the surface of the conversation.

dralaina.com
https://www.linkedin.com/in/drszlachta/
Measurement Made Easy

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