In this I sit down with Breanne, my partner in all things and a registered massage therapist, to delve into her year-long exploration of massage experiences. Breanne shares insights from her unique project where she sampled a wide range of massage services, analyzing everything from technique to the ambiance of the treatment room. This episode uncovers the profound impact of small details on the client experience and the crucial role of personal touch in massage therapy. Breanne's journey offers valuable lessons for both practitioners and clients, emphasizing the importance of creating a holistic and personalized wellness experience. Join us as we explore the nuances of delivering high-quality massage therapy and the unexpected lessons learned along the way.👉 SPONSOR LINKThis episode is sponsored by Jane — a clinic management software and EMR.https://jane.app/switchMake sure to use the code AIM1MO to get a 1 months grace period🔗 GET IN TOUCH WITH Breanne:Webpage ➔ https://ibodyworkpractice.comInstagram ➔ https://instagram.com/breanne.yyc/Facebook ➔ https://www.facebook.com/ibodyworkpractice🐦 SOCIAL STUFF:Instagram ➔ https://instagram.com/aimonlineeducationYouTube ➔ https://www.youtube.com/@aimonlineeducation⏱ TIMESTAMPS:00:00 Introduction01:02 Sponsor03:38 Expected quality of care was not received.10:03 Reflecting on undervalued services and pricing strategies.11:38 Home-based massage cheaper than clinic/spa by $16.15:29 Lowest cost massage $20 for alumni.17:57 Impressive technique, ambiance, presence, and therapeutic experience.23:36 Aromatherapy using essential oils promotes relaxation.24:17 Eucalyptus helps men feel less congested during massages.29:21 Overcoming fear when raising prices with clients.33:35 Choose prices based on industry standards or desires.34:47 Charging based on expenses unethical, adjust criteria.37:58 Massage is a luxury and a treat.41:07 Emphasizing importance of technique in massage practice.44:37 Prefers electronic intake forms for massage appointments.49:48 Don't lower rates just because you work from home.53:12 Value massages, pay for them, learn.56:46 Funny combo treatment anecdotes from acupuncture and massage.57:57 Reflections and experiences impact acupuncture practice change.10:09 Therapist communication: key to client validation.

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