Remember those ads after 11 PM that would go "Do you want videos of hot girls on your phone? SMS "HOT" to 31314. Yeah? Neither do I. Anyways, say there was a similar concept to send an SMS for the latest tech developments, say something like... "What's hotter than a 3some... mmm, web 3 insert drool, SMS "tech" to 31314". I would probably be the guy with the SMS bundles. 

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