"Is 95% of marketing work going to be done by AI by 2025?"

In this episode of Digital Marketing Answered™, Innovation Visual's CEO, Tim Butler, is joined by Performance Director Clotilde Watson, to discuss this bold statement by Sam Altman, the CEO of OpenAI and the future impact of AI on marketing roles.

They discuss how AI is changing the industry and what this may mean for marketing professionals, particularly when it comes to knowledge sharing and keeping up with the pace of AI advancements. Some of the key topics covered include:

Some of the key topics covered include:

• How AI is reducing the need for certain traditional marketing roles

• The importance of effective knowledge transfer within marketing teams

• Strategies to use AI for personal career development in marketing

• The effects of automation on content creation and marketing execution tasks

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About Innovation Visual:
Innovation Visual are a technology-led digital marketing agency, based in Surrey who have extensive experience of working with national and global clients. Their talented team of experts work in partnership with clients to solve the digital marketing challenges and provide ‘just the expertise you need’ to transform business growth and success.

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