In this episode we explore ideation - a key element of design thinking - and how it fits into the innovation space.
If you think that ideation is just a brainstorming session, then you need to listen to this episode, because you couldn't be more wrong. This episode could just provide you with the framework you need to discover your next big product/service!
We chat creativity as an adult, how to get over 'blank page syndrome', what to do if you're a recovering perfectionism, and why you should be embracing your weirdness in order to get the best from your business.
With insights from her design engineering past, Tracy shares her struggles with ideation, whilst Lucy explains how a good facilitator will 'warm you up' to be open and willing to express your ideas...before helping you choose your MVP, MVE and wild card to take further.
Implementation is key though, so if you often fail at realising your ideas, then we've included a few tips to help you with that too.
(Affiliate) Book & Resource links for this episode are:
Thinkertoys: A Handbook of Creative Thinking Techniques - https://amzn.to/3Mc4ZMO
Design Thinking Toolbox - https://amzn.to/3ZSpAdf
Design Thinking for Business Growth - https://amzn.to/3J6QF5d
DT methodology book - https://amzn.to/3Fd0vRM
Aimed at design thinking newbies, and those who are curious about how they can use design thinking to boost their business and improve their lives.
Join Lucy Patterson and Tracy Sharp - two Northern lasses who support business owners and individuals to use design thinking - as we empower you to think differently and get creative...without messing up your jumpers with crayons.
You can support us in the following ways:
Take a listen, connect with us on LinkedIn, ask us questions, and be prepared for a great array of special guests as we progress from A to Z.
Lucy - https://www.linkedin.com/in/lucypattersonflourish/
https://flourishunlimited.co.uk/
Tracy - https://www.linkedin.com/in/tracychristinasharp/
https://www.sharpminds.coach/
Donate to our cause, as we bring the power of design thinking to more people, in attempt to transform lives and business' around the world.
https://www.buzzsprout.com/2119619/support
If you have any questions, or would like to work with us, please email designthinkingaz@gmail.com
Throughout the season ourselves and our guests will also be sharing some useful books and addition...
