Today’s episode is all about breaking down my 2022 Black Friday sale that brought in over $100k in revenue. I wish I had my podcast back in 2022 so I could have done a breakdown sooner. But I figured with Black Friday coming up, it’s a perfect time to share a little bit more about the behind-the-scenes of what actually took place to bring in that volume of revenue in such a short amount of time in my business.

In this episode, I’ll cover:

• How I only run one sale a year, so I go all out!
• November is a fun time to create sales and add creativity to discounts and bonuses I offer
• A breakdown of revenue vs. cash vs. expenses
• A breakdown of the four main sales that I ran; the price points, how much money each brought in, and how long I ran these sales

Resources & Links:

• IG University
• Kajabi 30 day free trial + 20 free story templates
• Around the Clock Masterclass
• List Building 101
• 100 Hook Ideas - FREE GUIDE

Connect with Mya:

• Follow on Instagram @myanichol

• Join my email list

• Check out my website

• Now on YouTube

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