How to get started
Choose A Good Provider
Set up an email on a custom domain
Create A Lead Magnet - (can be yours or someone else’s.).
Create an opt-in page to give away lead magnet in exchange for email address
Create A follow up series (at least 3 emails)
Email 1 - Here’s the info you requested?
Email 2 - did you get the information?
Email 3 - Thank you for being a loyal subscriber
6+ - Broadcast emails (value, value, sell)