Business Clinic with Abraham Orukpe: Recent Episodes

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Over the years from my experience as a business owner myself,  who  is also a business coach , consultant working with Micro-, small and medium-sized enterprises (MSMEs)  I have come to the realisation that success in business is way beyond the availability of operational capital which is essential but it largely depends on your ability as the business owner to develop the following skills

1. Negotiation skills
2. Management skills
3. Financial management skills
4. Interpersonal communication skills
5. Coordination of human & technology

The above listed and a whole lot more play key role in all successful business operational and strategic growth. In this podcast, I will be sharing with you 9 building blocks strategy which will enable you EFFECTIVELY MANAGE YOUR BUSINESS RESOURCES.

Have fun as you listen to this podcast to enable learn, connect & grow in your niche business.

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In this Episode 3 of 3,

I will be sharing more insight into the following aspect

𝐒𝐄𝐂𝐓𝐈𝐎𝐍 𝟒 – CUSTOMER ANALYSIS

1. Target customers

2. Customer needs

3. Customer Relationship Management

𝐒𝐄𝐂𝐓𝐈𝐎𝐍 𝟓 – COMPETITIVE ANALYSIS

1. Competitive advantages

2. What is your unique selling point (USP)

3. Who are direct and indirect competitors

𝐒𝐄𝐂𝐓𝐈𝐎𝐍 𝟔 – OPERATIONS ANALYSIS

1. Technical analysis

2. Production process

3. General approach to production

4. Standard operating procedures (SOPs)

𝐒𝐄𝐂𝐓𝐈𝐎𝐍 𝟕– FINANCIAL ANALYSIS

1. Revenue model

2. Financial analysis

3. Business model canvas

𝐒𝐄𝐂𝐓𝐈𝐎𝐍 𝟖 – FEASIBILITY STUDY SECTION

1. Budget of fixed assets

2. Summary of project cost

3. Financial Models

4. Capital expenses/investments

𝐒𝐄𝐂𝐓𝐈𝐎𝐍 𝟗: – MARKET VISIBILITY ANALYSIS

1. Define your brand's functionalities

2. Social Media presence & engagement

3. Highlight your Unique Selling Points (Offers)

4. Lead generation tools to increase visibility & sales

5. Email Marketing tools

6. Digital Marketing tools

𝐒𝐄𝐂𝐓𝐈𝐎𝐍 𝟏𝟎: – BUSINESS SUCCESSION PLANNING

1. Exit Plan (succession)

2. Build systems within the business

3. Engage Leadership in the Process.

4. Identify, select and strategically place the Right People for the Job.

5. Identify, Analyze & Evaluate the business's key positions for succession planning.

Your ability to get the above-listed right and accurate forms the foundation of you having a successful business that can bring sustainable cash flow and growth. You may say I know some1 who have no business plan and the person is doing well.

My question to you is are you in business to generate money just to pay

House rent

School fee

Change clothes or cars

Or you are in business to build an empire that will outlive you

Do you have a clear business plan as a business

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In this Episode 2 of 3

I will be sharing more informative insight on a professional business plan into 10 #segments which are;

𝐒𝐄𝐂𝐓𝐈𝐎𝐍 𝟏 – EXECUTIVE SUMMARY

1. Office & site location

2. Mission & Vision statement

3. Short & Long term Objective

4. Name of business/company

𝐒𝐄𝐂𝐓𝐈𝐎𝐍  𝟐– STUDY AREA

1. Company overview

2. Management team

3. PESTEL Analysis (Political, Economic, Social, Technological, Environment and Legal)

4. SWOT Analysis: (Strengths, Weaknesses, Opportunities, And Threats)

𝐒𝐄𝐂𝐓𝐈𝐎𝐍 𝟑 – INDUSTRY ANALYSIS

1. Market structure.

2. Defining your market

3. Channel of Distribution

4. Your market size growth rate and sales projections.

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In this episode 1 of 3

I will share more insight on how to write your professional business to enable you

(1) Attract investors

(2) Get the Right/qualified team

(3) Build a sustainable business

(4) Proactive instead of being Reactive

(5) Manage your business effectively & efficiently

(6) To strategically position and increase your market share

Benjamin Franklin one of America's founding fathers said,

“𝘐𝘧 𝘺𝘰𝘶 𝘧𝘢𝘪𝘭 𝘵𝘰 𝘱𝘭𝘢𝘯, 𝘺𝘰𝘶 𝘱𝘭𝘢𝘯 𝘵𝘰 𝘧𝘢𝘪𝘭.”

During one of my BUSINESS LEADERSHIP MASTERCLASSES, I discussed with the owners of micro, small, and medium-scale enterprises (MSMEs) the significance of having a BUSINESS PLAN and how to design a professional one in order to entice investors, construct the appropriate team, and run a value-driven business that is profitable.

You will agree with me that just as a construction site engineer requires a building plan, you as the owner of a business absolutely need a business plan since it will help you to follow a professional project management process, which is comprised of the following steps:

. Initiation

. Planning

. Execution

. Monitoring

. Evaluate

. Control & manage

Your business ecosystem through different phases as you make your milestones. Mr Abraham what exactly is a #BUSINESS PLAN???

Here is my own definition

This is a detailed blueprint (Road map) that gives you, as the owner of the business, clear insight into the goals and objectives that you have set for your business, how to achieve them, how to measure them, how to recognize your target market, competitors, operations, team management roles, and how to create mutual value (products and services) in order to build goodwill (brand name), generate revenue (money) and run your business cash flow system.

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A business Plan will enable you to (1) Attract investors (2) Get the Right/qualified team (3) Build a sustainable business (4) be Proactive instead of being Reactive (5) Manage your business effectively & efficiently (5) To strategically position and increase your market share Benjamin Franklin one of America's founding fathers said, “𝘐𝘧 𝘺𝘰𝘶 𝘧𝘢𝘪𝘭 𝘵𝘰 𝘱𝘭𝘢𝘯, 𝘺𝘰𝘶 𝘱𝘭𝘢𝘯 𝘵𝘰 𝘧𝘢𝘪𝘭.” During one of my BUSINESS LEADERSHIP MASTERCLASSES, I discussed with the owners of micro, small, and medium-scale enterprises (MSMEs) the significance of having a BUSINESS PLAN and how to design a professional one in order to entice investors, construct the appropriate team, and run a value-driven business that is profitable. You will agree with me that just as a construction site engineer requires a building plan, you as the owner of a business absolutely need a business plan since it will help you to follow a professional project management process, which is comprised of the following steps: 💼. Initiation 💼. Planning 💼. Execution 💼. Monitoring 💼. Evaluate 💼. Control & manage Your business ecosystem through different phases as you make your milestones. Mr Abraham what exactly is a #BUSINESS PLAN???