Beneath the Brand: Recent Episodes

Joshua Doty

We discuss how design and content impact everyday life. We’ll break down what makes good design vs. bad design, how to master typography, and why consistent brand messaging creates better engagement.

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Learn what it takes to become a successful graphic designer and get tips on how to build your network and charge rates based on your value.

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Looking for a professional website that stands out from the crowd? Or how to improve your web design skills? Tune in as we discuss specific design details and tricks of the trade we like to call website cosmetics.

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Is your website getting too handsy? What we mean is do most of your stock photos contain hands, not the people attached to them? In this episode, we’ll guide you through when it's okay to use hand gestures and when it becomes a distraction from your products and brand.

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Let’s talk about first impressions. When users land on your home page, what’s the first thing they see? Hopefully, a clear representation of your brand and the products or services you offer. In this episode, we’ll dig into design tactics for your website, including the hero section, that will engage your audience and turn them into returning customers.