When I started marketing my own media publishing company, I discovered my true passion - SEO. SEO stands for "search engine optimization" and it's how websites and other digital properties are set up and presented to search engines like Google, Bing, Yahoo, Youtube and more - so that customers who do not KNOW a business or service by name, and when looking for a solution to the problem seemingly "stumble" across the perfect fit for them. My story starts at the point when I decided to offer the same energy and effort to help other businesses who I thought were like me and my own business. Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Thank you to Hrefs for being the sponsor of this episode.
Automate technical SEO with Ahrefs https://ahrefs.com/ai-tech-seo?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025.
This week's show is me parsing out the answer to a question that I regularly get asked in my forensic analysis consulting.
The TOP issue that I find regularly in my consulting relates to some form of duplicate content.
And the question is -
Why can't I keep doing what I'm doing when I see it everywhere?
My answer: It works until...
Last Week's episode
https://www.confessionsofanseo.com/podcast/monopoly-bingo-season-5-episode-39/
Mentioned in the show
My SEO Pet Peeves - Season 1, Episode 26 (2021)
Google's Leaked API Documention - https://searchengineland.com/unpacking-googles-massive-search-documentation-leak-442716
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs Marketing Platform - Automate technical SEO with Ahrefs https://ahrefs.com/ai-tech-seo?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
This week's show caps off a spectacular September for Google.
This latest in the madcap adventures of dog in the manger style approach - Google killed off the #=100 parameter. The backbone of many SEO tools using the Google API.
While ruled a monopoly, they get to keep Chrome and have to share their index data.
Let's connect the dots.
Last Week's episode
https://www.confessionsofanseo.com/podcast/ill-do-it-my-way-season-5-episode-38/
(a follow up to Season 1, episode 2 "Why I Dislike Client SEO".)
Mentioned in the show
https://ppc.land/semrush-confirms-significant-operational-impact-as-google-eliminates-n-100-serp-parameter/
https://www.confessionsofanseo.com/podcast/google-retains-custody-of-chrome-season-5-ep-36/
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs Marketing Platform -
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Apply a brand marketing use case to monitor and measure using Ahrefs.
https://ahrefs.com/use-cases/brand-marketing?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
This show is kind of a follow up to Season 1, episode 2 "Why I Dislike Client SEO".
But in this episode I parse out why we THINK that agency SEO is the only way to monetize our SEO skills.
Maybe that's a weigh station for some that are like me and looking for a more balanced power dynamic between SEO and a principal.
It took some doing but I think I've assembled the parts to create the true freedom I've been working to achieve these past couple of years once I knew an agency was NOT what I wanted.
If that's you, grab a listen. Let me know.
Last Week's episode
https://www.confessionsofanseo.com/podcast/happy-4th-birthday-crawl-or-no-crawl-season-5-episode-37/
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs Marketing Platform - https://ahrefs.com/use-cases/brand-marketing?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Get tickets and check out the speaker lineup for Ahrefs Evolve.
https://ahrefsevolve.com/?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
This time every year since 2022, I take the time to celebrate the "birthday" of this project. It is, outside of Google, the longest running SEO testing having completed year 4 and moving into year 5.
There is no one more surprised than me at the amount of valuable side benefits to testing for first pass and second pass through Google's indexation system.
Its led to some ground breaking analysis in regards to the Helpful Content System now wrapped into the Core algo.
In case you're wondering, I am proud of this work.
Mentioned in the show:
Crawl or No Crawl Indexation Group
Last week's episode -
https://www.confessionsofanseo.com/podcast/google-retains-custody-of-chrome-season-5-ep-36/
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs Marketing Platform - https://ahrefsevolve.com/?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Use Ahrefs for Competitive Intelligence. You can get started with Ahrefs for free today!
https://ahrefs.com/use-cases/competitive-intelligence?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
This week's topic is about where Google stops and Chrome begins and much like the judge in the antitrust case brought by the DOJ, its not clear.
What actually IS the relationship between Google, Chrome, paid ads and search??? Equally not that clear.
Google has to share and in that sharing they will get to keep custody of "Thor's hammer" also known as Chrome.
Mentioned in the show:
https://www.confessionsofanseo.com/podcast/the-google-crawler-crisis-of-august-2025-season-5-ep-35/
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs Marketing Platform - https://ahrefs.com/use-cases/competitive-intelligence?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Learn about Ahrefs Web Analytics. You can get started with Ahrefs for free today!
https://ahrefs.com/web-analytics?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
This week's topic is about the recent incident where Googlebot and even Bingbot stopped crawling some particular sites. Lots of information that is was happening since August 8, 2025.
But what REALLY happened? Why did Google not know it was happening? How do we know it wasn't the failure of some server side rendering (SSR) hosting platforms? How do we know Google fixed it?
All this and more in this week's episode.
Mentioned in the show:
Primary News Coverage & SEO Industry Reports
Search Engine Roundtable (Barry Schwartz - most comprehensive coverage):
Search Engine Land (official confirmation):
PPC Land (detailed analysis with data):
Search Engine Journal (technical analysis):
Last week's episode -
https://www.confessionsofanseo.com/podcast/is-mo-content-mo-better-season-5-episode-34/
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs Marketing Platform - https://ahrefs.com/web-analytics?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Learn about Ahrefs Brand Radar Addon. You can get started with Ahrefs for free today!
https://ahrefs.com/brand-radar?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
In this episode I share my thoughts about the opening at Google for the New Google Search Liason position. It has a new name and depending on where you live - that salary is going to either make you or break you apparently.
Then I delve into the exciting world of content - whether its word count or seo as a service feature - do we and our clients do BETTER with more content or are we shooting ourselvs in the foot?
Mentioned in the show:
https://www.google.com/about/careers/applications/jobs/results/83309779497165510-external-communications-manager-search
Google's NEW "search liason" position
https://www.youtube.com/watch?v=gKoriHae71w
Martin and Lily discussing content questions
Last week's episode -
https://www.confessionsofanseo.com/podcast/ai-seo-confession-season-5-ep-33/
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs Marketing Platform - https://ahrefs.com/brand-radar?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Learn about Ahrefs Always-On-Audit tool. Get started with Ahrefs for free today!
https://ahrefs.com/site-audit?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
In this episode I confess that I haven't been fully vocal about what has shifted but more importantly what has been rattling in my head for the last few months was liberated by two colleagues whose work I respect.
I set up a page on my site because I want to see how many go through it but this is not an affiliate - whether you choose to see the light or not that's up to you.
https://www.confessionsofanseo.com/entity-elevation-workshop/
If you want to go straight through and not let me have any data - here you go -
https://www.entityelevation.com/ai-seo-workshop/
Last week's episode -
https://podcasts.apple.com/us/podcast/born-in-an-oven-does-not-a-muffin-make-season-5-episode-32/
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs Marketing Platform - https://ahrefs.com/site-audit?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Learn about Ahrefs Marketing Platform and their GBP Monitor. Get started for free today!
https://ahrefs.com/gbp-monitor?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
This week's episode was a reality check on an article that was teasing with providing from fresh take on Google's indexation principles.
The article appears to have taken a Google conference presentation (which was likely just explaining their existing processes) and repackaged it as if it contained new revelations.
I am reminded of a famous Vermont quote about people who moved there, lived for 30 years and claim their children are "Vermonters".
When a cat gives birth to kittens in an oven, that doesn't make them muffins.
When basic SEO fundamentals are dressed up with unnecessarily complex language and industry jargon to create an illusion of groundbreaking insights, sometimes we have to just say no.
Last week's episode -
https://podcasts.apple.com/us/podcast/pivoting-is-awareness-season-5-episode-31/id1547082306
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs Marketing Platform - https://ahrefs.com/gbp-monitor?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Learn about Ahrefs Marketing Platform's Site Explorer in Webmaster Tools and get started for free
https://ahrefs.com/webmaster-tools?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Catching up in Linkedin this week was sobering reality. None of us like it - and the way past this is likely through it.
I've had to pivot many times in my life after successfully creating various businesses. Its easy for human to think any pivot is just a fancy "quit". But is it?
Marketing seems to be in flux for everyone - firmly convinced that all we have to do is change the bus and then we'll be golden for the next 15 years the way we have been the last.
While local is being preserved for the moment - information and affiliate marketing seem to be lost causes because of AI - Gemini, Claude, Grok etc.
Maybe this is a time for the rules of race car driving - what's behind us doesn't matter.
Last week's episode -
https://music.amazon.com/podcasts/e4c25d3a-4ca4-449d-8a6a-7f07b42c5413/episodes/02f34390-36a5-4509-929a-7c31fcfc29a7/confessions-of-an-seo%C2%AE-naver-what-it-seems---google's-latest-crawler
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs Marketing Platform - https://ahrefs.com/webmaster-tools?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
This past week I witnessed Google's crawling system quietly issue a type of crawler that I hadn't seen before. Its a googlebot along with a South Korean's search engine crawler agent that has a particular crawling function.
In this episode I talk about how I know this came from Google and due to the specificity of how the string is styled and the timing of Korean language and support in Gemini and Gemini Live.
Last week's episode -
https://www.confessionsofanseo.com/podcast/hreflang-international-tag-of-mystery-season-5-episode-29/
Mentioned in the show:
Helpful Content and Gemini
https://www.confessionsofanseo.com/podcast/how-google-fixed-their-biggest-asset-and-made-you-do-all-the-work/
Companion Articles on American Way Media
This week's article
https://www.americanwaymedia.com/googlebot-posing-as-naver-iphone-app/
Season 5 episode 28
https://www.americanwaymedia.com/gemini-and-helpful-content-timelines/
German Soccer website visitor list
https://www.leipziger-fussball.de/B4YCounter/statistiks/details.php?b4yc_day_details=2025-07-19&b4yc_ap=8
Breakdown of the string
https://useragents.io/uas/mozilla-5-0-iphone-cpu-iphone-os-18-0-like-mac-os-x-applewebkit-605-1-15-khtml-like-gecko-version-18-4-mobile-15e148-safari-605-1-naverinapp-search-2000-12-13-0-16promax-compatible-googlebot-2-1-http-www-google-com-bot-html_663a08112f111e1e0561232c1e0d878f
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs Marketing Platform -
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Learn about Ahrefs Marketing Platform's Site Audit in Webmaster Tools and get started for free
https://ahrefs.com/webmaster-tools?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Hreflang. International SEO. Shopify ability to create subdirectories to target international audiences.
Couple that with a question from an SEO trying hard to reconcile while the "Big Boys" can get away with duplicate content.
Or is there something more?
He has questions.
Answers were found based on practice and a simple file formatting.
Last week's episode -
https://www.confessionsofanseo.com/podcast/how-google-fixed-their-biggest-asset-and-made-you-do-all-the-work/
Mentioned in the show:
Shopify example URLS:
https://www.shopify.com/ca/blog/ecommerce-seo-beginners-guide
https://www.shopify.com/au/blog/ecommerce-seo-beginners-guide
Google Sitemap of Hreflang clustered URLs
https://developers.google.com/sitemap_1_of_30.xml
Shopify Example
https://www.shopify.com/au/blog/ecommerce-seo-beginners-guide
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs Marketing Platform - https://ahrefs.com/webmaster-tools?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs Marketing Platform for sponsoring this episode. Learn about Ahrefs Webmaster Tools and get started for free
https://ahrefs.com/webmaster-tools?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Now that we're full on into the breakdown of the traditional model of SEO as a service, it got me to wondering WHY helpful content?
What problem did HC rules solve?
Explore with me some alternative explanations about what we're looking at and why!
UPDATE: Companion article with infographic timeline
https://www.americanwaymedia.com/gemini-and-helpful-content-timelines/
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Last week's episode -
https://www.confessionsofanseo.com/podcast/google-core-update-june-2025-dont-be-afraid-publish-now-season-5-ep-27/
Mentioned in the show:
https://zyppy.com/seo/google-index-size/
https://thecapitolforum.com/google_antitrust_trial_2023/
https://content.libsyn.com/p/4/2/a/42a258d2e8810356/Search_Off_the_Record_-_67th_episode.pdf
https://www.confessionsofanseo.com/podcast/whats-mine-is-mine-season-5-episode-22/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs Marketing Platform - https://ahrefs.com/webmaster-tools?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Click here to learn about Patches - https://ahrefs.com/blog/site-audit-patches/?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Launching new content into a Core Update? Are you crazy???
Crazy like a fox!
In this episode I share an unorthodox approach to content strategy while an update is running. Its more of a "Hold My Beer" approach to be sure but the data, server logs and results suggest a contrarian approach is the best when Google opens up the system like they have in this update.
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Last week's episode -
https://www.confessionsofanseo.com/podcast/every-tool-is-a-weapon-if-you-hold-it-properly-season-5-episode-26/
Mentioned in the show:
Rel = UGC - https://developers.google.com/search/docs/crawling-indexing/qualify-outbound-links
130 day rule - https://alekseo.com/google-and-the-130-day-rule/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs - https://ahrefs.com/blog/site-audit-patches/?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Click here to learn about AI Content Helper - https://ahrefs.com/blog/ai-content-helper/?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
In this episode I sort through some recent articles about the impact of AI overlays on the business of SEO.
Is there such a thing as a "GOOD" AI?
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Last week's episode - https://www.confessionsofanseo.com/podcast/the-fatal-flaw-in-your-correlational-ranking-data-season-5-ep-25/
Mentioned in the show:
Amanda Natividad - VP Marketing at SparkToro
https://amandanat.substack.com/p/ai-but-make-it-good
Google Search Zero Click Study
https://searchengineland.com/google-search-zero-click-study-2024-443869
Three Options For Google - DOJ trial
https://www.justice.gov/atr/media/1397781/dl
Publicly Traded Brands on AI and Google
https://detailed.com/public/
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs - https://ahrefs.com/blog/ai-content-helper/?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Click here to learn about Brand Radar https://ahrefs.com/brand-radar?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
I have for a long time loved software that provides correlational data - the things that move together in search results.
Its been a part of SEO testing - that’s how we could test various factors in 2015 to see how they moved together and that culminated with multiple softwares providing that kind of information gold that would guide our on page SEO priorities.
But now we have entered a phase where because of Google and it’s all Google’s fault - there is a fundamental Flaw that is corrupting positional correlation data.
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Last week's episode -https://www.confessionsofanseo.com/podcast/the-power-paradox-the-ai-energy-crossroads/
Mentioned in the show:
Tim Soulo (CMO @ Ahrefs) post on Linkedin -
https://www.linkedin.com/feed/update/urn:li:activity:7341819651561005057/
There's also an article he mentions about How ChatGPT works.
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing technology)
GSC Tool -https://bit.ly/gsctool
Ahrefs - https://ahrefs.com/brand-radar?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Click here to gain AHrefs certification https://ahrefs.com/certification?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Last week's episode -https://www.confessionsofanseo.com/podcast/im-kind-of-a-big-deal-season-5-episode-23/
Mentioned in the show:
https://aibusiness.com/data/meta-signs-nuclear-deal-to-power-ai-growth
https://www.constellationenergy.com/newsroom/2025/constellation-meta-sign-20-year-deal-for-clean-reliable-nuclear-energy-in-illinois.html
https://www.rand.org/pubs/commentary/2025/05/could-ai-really-kill-off-humans.html
Indexation Research - Crawl Or No Crawl
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Ahrefs - https://ahrefs.com/certification?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Click here to get started with Site Explorer https://ahrefs.com/site-explorer?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
This past week there was a huge uproar within the SEO community and it had to do with Cyrus Shepard’s dissection of a wave of reputation management style content posting by Neil Patel for something that happened 11 years.
Yeah, THAT Neil Patel.
Patel and his companies were served with a civil lawsuit from FTX, a bankrupt company that formerly operated a cryptocurrency exchange and crypto hedge fund. [Wikipedia]
Are there larger implications for the SEO industry?
Does great power come with great responsibility?
Do we as a community owe it to ourselves to step up and do something to protect our industry from unethical people within it?
What might that be?
Find out in this week's episode.
Looking for a TOC wordpress plugin that does NOT "confuse" Googlebots. We're close. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Last week's episode - https://www.confessionsofanseo.com/podcast/whats-mine-is-mine-season-5-episode-22/
Mentioned in the show:
Cyrus Shepard article - https://zyppy.com/list/ftx-sues-neil-patel/
Alan Bleiweiss Linkedin post - https://www.linkedin.com/posts/alanbleiweiss_what-is-neil-hiding-bankrupt-ftx-sues-neil-activity-7335751006787416064-_y8z
BBB report - https://www.bbb.org/us/nv/las-vegas/profile/seo-services/neil-patel-1086-90046982
Indexation Research - Crawl Or No Crawl
I
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Ahrefs - https://ahrefs.com/site-explorer?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Click here to get started with https://ahrefs.com/site-explorer?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
This week's show started out as an AI crawler test then a "whose content is it" conversation culminating in Jenny Jenny Abouobaia's Linkedin post titled, "Google Broke the Unspoken Contract — And No One’s Talking About It".
We're close to having a TOC wordpress plugin that does NOT "confuse" Googlebots. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Last week's episode - https://www.confessionsofanseo.com/podcast/the-demise-of-dmarge-season-5-epi-21/
Mentioned in the show:
https://www.linkedin.com/pulse/google-broke-unspoken-contract-ones-talking-abouobaia-midm-mcim-c2yzf/
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Ahrefs - https://ahrefs.com/site-explorer?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Luc - I was just kidding about leaving a tip link. You've paid enough to get to the truth. Feel free to reach out if you need any assistance in the future.
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Click here to get started with https://ahrefs.com/rank-tracker?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
In this episode I do a compare and contrast between an honest and transparent sharing of an established publisher who got caught in a helpful content snare and my analysis of sites that I consulted on before that led me to discover what was the culprit.
Spoiler alert.
The experience and my analysis lined up perfectly.
Then I shared my own examination of the site aided by Google LLM. And then a path to recovery but not by undoing what is there but by getting the site to be classified as a specific type of site that by all experiences is exempt from HC rules.
We're close to having a TOC wordpress plugin that does NOT "confuse" Googlebots. https://carolynholzman.com/fix-the-canonical-scoring-in-helpful-content/
Last week's episode - https://www.confessionsofanseo.com/podcast/google-agrees-with-me-about-toc-links-season-5-ep-20/
Mentioned in the show:
The Article: DMARGE
https://medium.com/@lucwiesman/looking-to-recover-from-the-google-helpful-content-update-or-any-algorithm-update-45c25d0d2b62
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Ahrefs - https://ahrefs.com/rank-tracker?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Luc - I was just kidding about leaving a tip link. You've paid enough to get to the truth. Feel free to reach out if you need any assistance in the future.
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Click here to get started with https://ahrefs.com/site-audit?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_202
https://ahrefs.com/site-audit
This week I found out that Google Search Team agrees with me - Table of Content links are hurting people's sites.
Thanks to the generosity of Tomiko Harvey, she compiled some observations from that closed door, no camera meeting and wrote about it on her blog and made a couple of videos.
But this just isn't about bringing BAD news to the TOC conversation, I'm bringing good news - don't look now but we're close to having a TOC wordpress plugin that does NOT "confuse" Googlebots. Fix The Canonical Scoring In Helpful Content
Last week's episode - https://www.confessionsofanseo.com/podcast/aint-hard-to-follow-1000-cows-season-5-episode-19/
Mentioned in the show:
Read the article first:
https://tomikoharvey.com/google-creator-summit-review/
Video 1
https://www.youtube.com/watch?v=u_2GpDPjH-4
Video 2
https://www.youtube.com/watch?v=9yHjwZFV95o
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Ahrefs - https://ahrefs.com/site-audit?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Click here to get started with Keyword Explorer
https://ahrefs.com/keywords-explorer
In this week's Confessions I am sharing the data breakthrough on my Helpful Content Analysis.
Short answer. What if Big Data Obscures what can only be seen at the atomic level of a site - two urls, one day, one search term?
Last week's episode - Meet GoogleOther
Mentioned in the show:
Confessions Season 5, Episode 8 Trad Keyword Research Failing Us - inspired by Dale Bertrand article on Search Engine Land
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Ahrefs Web Analytics - https://ahrefs.com/web-analytics
Youtube Channel -Confessions of An SEO®
https://g.co/kgs/xXDzBNf -------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Subscribe to Confessions of an SEO® wherever you get your podcasts. Your subscribing and download sends the message that you appreciate what is being shared and helping others find Confessions of an SEO®
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Click here to get started with Ahrefs Web Analytics.
https://ahrefs.com/web-analytics?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
In this week's Confessions I'm introducing my field observation about GoogleOther crawler that comes to new content with a Google build.
Its kind of a creepy crawler.
But it throws page URLs into the crawling system like ball machine over the plate. I share the crawl data from three new sites, their GoogleOther data during an update and afterwards.
Last week's episode - Accidental Indexing Momentum: From 1 page indexed to 57 in 3 days
Mentioned in the show:
GoogleOther Crawler
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Ahrefs Web Analytics - https://ahrefs.com/web-analytics
Youtube Channel -https://www.youtube.com/@ConfessionsofanSEO
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship -https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Thank you to Ahrefs for sponsoring this episode. Click here to get started with Ahrefs Webmaster Tools.
https://ahrefs.com/webmaster-tools?utm_source=CarolynHolzman&utm_medium=podcast&utm_campaign=partnerships&utm_content=Q2_2025
In this week's Confessions I share the results of a test that I was running subconsciously!
OK, it was by accident that I set this up but WOW did this give a glimpse into how a tiny little line of code is powerful regardless of how you set it.
Learn from my "test" and take advantage of the power of this information.
Don't just try not to hurt your site, follow the best practice, check your work and this will lead you to create a healthy relationship between Google's crawling system and your site.
Last week's episode - SEO Weather SERP inversion
Mentioned in the show:
Advanced Robots.txt Optimizer & Editor
Youtube Channel -https://www.youtube.com/@ConfessionsofanSEO
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Ahrefs Webmaster Tools - https://ahrefs.com/webmaster-tools
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship -https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Today I'm going to a new hunch about the volatility in search results as measured by the SEO weather tools like Semrush and others. SEO tools that measure the volatility within the results on a daily basis.
Conventional wisdom would say the times when the volatility is high is NOT the time to take measurements with SEO tool that use correlational math - like Cora SEO software.
But is that true?
What else might be at work specifically in the LOW volatility times?
This week's Confessions offers a unique viewpoint on how to interpret low and high volatility in the SERPS and how knowing WHEN to measure could make the difference in your SEO game.
Mentioned in the show
https://www.semrush.com/sensor/
Youtube Channel -https://www.youtube.com/@ConfessionsofanSEO
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship -https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Accidentally, I learned that THIS episode is the 200th episode of Confessions of an SEO! Yay me!
I’ve learned a lot and this week I’m going to go through three ideas or conceptions that the SEO community holds in regards to indexing that I’d like to debunk.
Indexers index content because they have a special door into to Google
Indexers produce a crawl on demand - think Google’s indexing API
Every article online about indexer comparison data is current and accurate
Mentioned in the show
https://www.searchlogistics.com/learn/seo/link-building/backlink-indexers-test/
https://www.penzu.com/robots.txt
Youtube Channel -https://www.youtube.com/@ConfessionsofanSEO
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship -https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Wasn't sure exactly what the topic was this week until I just stopped thinking about it - and it came.
In today's show I talk a little about one of my favorite time period and place of my movies and books and smash right into wondering if this is the Golden Age or Gilded Age of AI.
Hope you enjoy it.
Youtube Channel -https://www.youtube.com/@ConfessionsofanSEO
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship -https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Finally, now we know what EEAT is about - not!
But what we do know is what it is NOT and that many in our industry have been claiming they did something that according to John Mueller is just not possible.
Youtube Channel -https://www.youtube.com/@ConfessionsofanSEO
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship -https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Yes, that is my data-driven analysis from server logs - its over and the whole process is nearly complete.
In this episode I talk about the new Chrome bot seen on March 20th and how a news story from February was discernible within server logs.
I kid you not.
Youtube Channel -https://www.youtube.com/@ConfessionsofanSEO
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship -https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
This week it would wrong of me not to talk about the current running Core update that started on March 13th. Something very interesting is under the hood and "might" be the reason there aren't a lot of anecdotal gnashing of teeth.
Also in this week, I break down how I KNOW with certainty that Google's Indexing API is useless for the average site.
Youtube Channel -https://www.youtube.com/@ConfessionsofanSEO
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship -https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
So much data, so many things to talk about.
If you want to get the skinny on this data through the eyes of an indexation and serving expert - you won't want to miss this.
Mentioned in the show
Part 1 of What 16 Million Pages Can Say
[insert link here]
Article on Indexing and Serving Data on 16 Million Page
https://indexcheckr.com/resources/google-indexing
Youtube Channel -https://www.youtube.com/@ConfessionsofanSEO
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship -https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
What a load of data! That's what I thought when I read a new analysis from LinkCheckr on 16 million pages and their state of indexing.
If you want to get the skinny on this data through the eyes of an indexation and serving expert - you won't want to miss this.
Mentioned in the show
Article on Indexing and Serving Data on 16 Million Page
https://indexcheckr.com/resources/google-indexing
Trad keyword search episode
https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881/episodes/trad-keyword-research-failing-242170048
Youtube Channel -https://www.youtube.com/@ConfessionsofanSEO
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship -https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Keyword research has been the foundational activity in SEO since, well, forever. Grab a list of search phrases and optimize a page for each was standard when I entered into SEO.
But data reveals that "trad" keyword research is not getting us what we or our clients want.
There is a new idea on the block - espoused by myself and others. This week I share an article by Dale Bertrand from Search Engine Land - https://searchengineland.com/fix-traditional-keyword-research-search-intent-451880
Mentioned in the show
https://searchengineland.com/fix-traditional-keyword-research-search-intent-451880
https://www.confessionsofanseo.com/podcast/buying-is-hard-season-4-episode-26/
Youtube Channel -https://www.youtube.com/@ConfessionsofanSEO
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship -https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Where do you get your SEO knowledge?
How much information out there is just a repeat of what you can read already and perhaps walk away with a higher understanding from the original?
I call article like the one I talk about today as Fast Food SEO journalism. And its everywhere.
I happen to have a passion about Table of Content links so when there's an article that implies Google says # in URLs are OK - I want to know what precisely is being discussed.
Mentioned in the Show -
Search Engine Journal article - Google reassures that #anchor urls in gsc are okay
John Mueller post on Bluesky - post
George Carlin - Baseball vs Football
Youtube Channel -https://www.youtube.com/@ConfessionsofanSEO
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship -https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
In this episode you will hear about one of my test sites that took a "dirt nap". If you don't know what that means, count yourself lucky!
Mentioned in the Show -
Last week's episode where I shared my threshold detailshttps://www.youtube.com/watch?v=dcL6uHMkepw
Youtube Channel -https://www.youtube.com/@ConfessionsofanSEO
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Tools that I use and recommend:
Indexzilla -https://www.indexzilla.io (indexing service)
GSC Tool -https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship -https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a reviewhttps://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
In this episode we're gonna get to brass tacks on backlinks and reasons why if you build them on sites or in a fashion that is NOT going to permit Google to take them into the index and/or serve, you're wasting your time.
Think of this as know before you go with that backlink source.
Get 45% off Magic Mind bundle with my link:
https://magicmind.com/confessions
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Mentioned in the Show -
Tools that I use and recommend:
Indexzilla - https://www.indexzilla.io (indexing service)
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Have you had "scaling" conversations without know they were "scaling" conversations? How much of our time could be saved if we figured out if it NEEDED to be scales vs just assume everything worth doing is ONLY worth doing if you can scale it.
Get 45% off Magic Mind bundle with my link:
https://magicmind.com/confessionsjan
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Mentioned in the Show -
Tools that I use and recommend:
Indexzilla - https://www.indexzilla.io (indexing service)
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it most every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Welcome to Season 5 of Confessions of an SEO podcast!
This week I unpack a discussion on what do you do when Google Patents say one thing and the SERPS imply another? How can both things be true at the same time and our heads not explode?
Get 45% off Magic Mind bundle with my link:
https://magicmind.com/confessionsjan
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Mentioned in the Show -
Article about Patent Transparency - Do As I say, Not as I Do
Bruce Clay Article about Google Granted New Similarity Patent
Tools that I use and recommend:
Indexzilla - https://www.indexzilla.io (indexing service)
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it most every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Welcome to Season 5 of Confessions of an SEO podcast!
In this episode I'm sharing my schema testing data at least as how it stands here in January 2025.
You can find my test write up on this page - https://bit.ly/indexdetector - slight scroll down to the words "Schema Testing on a BLANK page testing write up"
And in the YT thumbnails - you'll find the video where I screen share my way through the test write so you can follow along.
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Mentioned in the Show -
Season 5, Episode 1 - SEO Expertise and More (Confessions Youtube Channel)
Tools that I use and recommend:
Indexzilla - https://www.indexzilla.io (indexing service)
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it most every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Welcome to Season 5 of Confessions of an SEO podcast!
In this episode i talk about an article about a Search On The Record podcast from Google engineers.
https://www.searchenginejournal.com/google-podcast-discusses-seo-expertise/536606/
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Interview with Jesper Nissen
https://www.youtube.com/watch?v=LssaigpBYiI
Tools that I use and recommend:
Indexzilla - https://www.indexzilla.io (LAUNCHED!!!)
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it most every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Final episode of Season 4!
Wishing you and yours a wonderful, warm, expansive New Year!
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Mentioned in the show:
https://www.youtube.com/watch?v=LssaigpBYiI
link to the Monday training -
Tools that I use and recommend:
Indexzilla - https://www.indexzilla.io (LAUNCHED!!!)
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it most every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
This is one of the last 2 episodes in Season 4.
As I started to update my indexation history log, I saw that as of today this is my 1200th day of testing. Round numbers are fun and sobering too!
https://g.co/kgs/xXDzBNf <-------- Crawl or No Crawl Knowledge panel
Mentioned in the show:
https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881/episodes/no-such-thing-as-helpful-conte-227270513
Tools that I use and recommend:
Indexzilla - https://www.indexzilla.io (LAUNCHED!!!)
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it most every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
This week I am sharing a very sensitive topic about SEO testing. At least, sensitive to me.
Publishing a test and claiming it did something matters. There are protective measures in SEO testing as I learned it -
the test set up
the peer review using known search engine and indexation behavior to ensure that the test was indeed TESTING the hypothesis
a conclusion indicating if results were clear, absent or mixed aka inconclusive
It is the responsibility of the seo testing community to protect the trust we have developed over the past 10 years of testing. Without it, why would anyone believe what we share?
Mentioned in the show
Season 4, episode 42 - Helpful Content System Does Not Read Content
Tools that I use and recommend:
Indexzilla - https://www.indexzilla.io (LAUNCHED!!!)
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881/episodes/no-such-thing-as-helpful-conte-227270513
Too much outcome, not enough journey
In this episode are updates about what I'm working on and things I want to get better at in 2025.
Mentioned in the show
Season 1, episode 2 - Why I Dislike Working With SEO Clients
Tools that I use and recommend:
Indexzilla - https://www.indexzilla.io (Coming Soon!)
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881/episodes/no-such-thing-as-helpful-conte-227270513
Looking for (helpful) content in all the wrong places
In the countdown to the end of 2024, I talk SEO testing groups, not so Helpful advice for Helpful Content and look into 2025 for what I'd like to experience in the new year.
Mentioned in the show
ENTITY ELEVATION BLACK FRIDAY OFFER
All the pricing and discounts can be found at https://www.entityelevation.com/
Special Annual Entity Membership - $1997 - Includes a special bonus access to our NEW SEO testing group.
https://www.entityelevation.com/?add-to-cart=5742
Regular Black Friday Entity Membership - $797 for 3 months then $297/mo
Both Memberships receive access to the Local Surge v2, OTS SEO Journey, Digital Accelerator Workshop, and Zippy Vitals Course.
Standalone Modules
Local Surge v2 - $797 (reg. $997)
https://www.entityelevation.com/local-surge-v2-course/
Local Surge v2 SOPs - $997 (reg. $1497)
https://www.entityelevation.com/local-surge-v2-sops/
Digital Accelerator Workshop - $47 (reg. $97) - Starter workshop for anyone wanting to learn about digital marketing a Local Business.
https://www.entityelevation.com/workshops/business-accelerator/
Tools that I use and recommend:
Indexzilla - https://www.indexzilla.io (Coming Soon!)
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881/episodes/no-such-thing-as-helpful-conte-227270513
Test results are in!
Finally we have some data that gives us signals if the Helpful Content System Classifier is reading our content between the optimizations.
Mentioned in the show
https://forms.gle/6GNwkHYDebjdfYU37
I'm inviting you to get your content indexed on my dime during the Alpha Test phase on IndexZilla - my indexer that was hatched from all the indexation testing data gathered over the past 3 plus years.
ENTITY ELEVATION BLACK FRIDAY OFFER
All the pricing and discounts can be found at https://www.entityelevation.com/
Special Annual Entity Membership - $1997 - Includes a special bonus access to our NEW SEO testing group.
https://www.entityelevation.com/?add-to-cart=5742
Regular Black Friday Entity Membership - $797 for 3 months then $297/mo
Both Memberships receive access to the Local Surge v2, OTS SEO Journey, Digital Accelerator Workshop, and Zippy Vitals Course.
Standalone Modules
Local Surge v2 - $797 (reg. $997)
https://www.entityelevation.com/local-surge-v2-course/
Local Surge v2 SOPs - $997 (reg. $1497)
https://www.entityelevation.com/local-surge-v2-sops/
Digital Accelerator Workshop - $47 (reg. $97) - Starter workshop for anyone wanting to learn about digital marketing a Local Business.
https://www.entityelevation.com/workshops/business-accelerator/
Tools that I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881/episodes/no-such-thing-as-helpful-conte-227270513
Well, its not REAL SEO testing until you do it a couple more times. In this episode you get to listen over my shoulder as I launch two more tests in the ongoing series of "Does Helpful Content "READ" the words between our optimizations?"
Its really my effort to demonstrate that HC is completely topical, even if there's a dash of technical seo in it that the engineers forgot to account for - or if they did, they couldn't.
Mentioned in the show
https://forms.gle/6GNwkHYDebjdfYU37
I'm inviting you to get your content indexed on my dime during the Alpha Test phase on IndexZilla - my indexer that was hatched from all the indexation testing data gathered over the past 3 plus years.
Tools that I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881/episodes/no-such-thing-as-helpful-conte-227270513
Just when we thought we might get out of a Q4 Black Friday Google Core Update - they go an toss one in the mix on a monday - 3 weeks before Black Friday. To reward those that read these notes -
Mentioned in the show
https://forms.gle/6GNwkHYDebjdfYU37
I'm inviting you to get your content indexed on my dime during the Alpha Test phase on IndexZilla - my indexer that was hatched from all the indexation testing data gathered over the past 3 plus years.
Tools that I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881/episodes/no-such-thing-as-helpful-conte-227270513
Its early in the testing timeframe and it woud appears that the Helpful Content System does NOT read content - at least in a way that relates to your writing style.
But there DOES seem to measure something.
To reward those that read these notes -
https://forms.gle/6GNwkHYDebjdfYU37
I'm inviting you to get your content indexed on my dime during the Alpha Test phase on IndexZilla - my indexer that was hatched from all the indexation testing data gathered over the past 3 plus years.
Mentioned in the show
https://spotifyanchor-web.app.link/e/pzdKdZGuvNb
Tools that I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881/episodes/no-such-thing-as-helpful-conte-227270513
When it comes to getting advice from the SEO community about how to get out of a Helpful Content Update Smackdown, most of the advice implies that the HCS ACTUALLY reads your content.
OK, I'm your huckleberry!
Let's test.
In this show I share more of the history of seo testing from the early days of 2015 -to today - and why I'm more than happy to test to see if the Helpful Content System actually reads content to determine if its "helpful" or not.
Mentioned in the show
https://spotifyanchor-web.app.link/e/pzdKdZGuvNb
Magic Mind - Special Offer - use coupon code SEOPod20
Tools that I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881/episodes/no-such-thing-as-helpful-conte-227270513
Couldn't get my mind off Kyle Roof's groundbreaking contest entry that ended up providing evidence that Google doesn't read.
Got me to wondering - does Helpful Content System read? So many people are advising that content has to be written more helpful, maybe it does?
Mentioned in the show - Last week's episode
https://spotifyanchor-web.app.link/e/pzdKdZGuvNb
How Kyle Roof Got SEO Famous by Kyle Roof
Updated Automated Content Spam
Google Loophole Writeup on Latin Site
Magic Mind - Special Offer - use coupon code SEOPod20
Tools that I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881/episodes/no-such-thing-as-helpful-conte-227270513
This past week was a bit of a roller coaster ride for many people in the US.
Got me to thinking of a time when an SEO showed Google no mercy and gave us SEOs something that forever changed our view about Google.
Wix Studio - The intuitive way for agencies and enterprises to design exceptional sites
Tools that I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
I realize that is a bold claim. If you're looking for helpful content you're looking in the wrong place -
I'm a bit of a radical on Helpful Content because I bring data. And so far my theory and fixes have held up- even GOOGLE confirmed what I found so far and even gave me the names of the things the Helpful Content System is programmed to measure.
Finding it was actually the easy part. Applying it is what separates us as SEOs.
Mentioned in the show - Last week's episode
https://spotifyanchor-web.app.link/e/pzdKdZGuvNb
Magic Mind - Special Offer - use coupon code SEOPod20
and
Wix Studio - The intuitive way for agencies and enterprises to design exceptional sites
Tools that I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
big week - talked about the loss of the google cache AND how it impacted the indexation testing.
THEN - The article by Lars Lofgren
CNN and USA Today Have Fake Websites, I Believe Forbes Marketplace Runs Them
Another reason why news sites are exempt from being held to the same standards of Helpful Content System.
Magic Mind - Special Offer - use coupon code SEOPod20
and
Wix Studio - The intuitive way for agencies and enterprises to design exceptional sites
Good news on the indexer front. Can't wait to share it!
You can text Confessions - 512-222-3132
Check out my HCS guide ($)
You will want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford even $10, you can get it for $0.
Shameless Self Promotion
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Rank Week - https://bit.ly/conc-s-rankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
In this episode - the return of an early type of segment called - The Facebook Question Grab Bag - if you've ever wondered which keywords belong in the same article or a separate one, I'll share how I do this process.
Then we
The article in Linkedin-
Google Leaked Documentation and the Helpful Content System
Wix Studio - The intuitive way for agencies and enterprises to design exceptional sites
Good news on the indexer front. Can't wait to share it!
You can text Confessions - 512-222-3132
Check out my HCS guide ($)
You will want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford even $10, you can get it for $0.
Shameless Self Promotion
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Rank Week - https://bit.ly/conc-s-rankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
You've heard me complain about Google - but today is not that day - I went positive and chose today to list the top 3 things that I'm grateful for about Google -
Things mentioned in the episode -
What Happened With My First SEO Client
Wix Studio - The intuitive way for agencies and enterprises to design exceptional sites
Good news on the indexer front. Can't wait to share it!
You can text Confessions - 512-222-3132
Check out my HCS guide ($)
You will want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford even $10, you can get it for $0.
Shameless Self Promotion
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Rank Week - https://bit.ly/conc-s-rankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This episode did not come easy. It became more of my mini-version of the road to Ninevah - to quote Jonah, "do I really have to do this?"
Yeah. I did.
The curse of being able to see what is going on in an SEO strategy from the outside, is the inability to unsee it.
I did not name names because I wanted to speak freely about my opinion about what I saw.
Figuring this out, brought me no joy.
Things mentioned in the episode
Wix Studio - The intuitive way for agencies and enterprises to design exceptional sites
PLUS big news on the indexer front. Can't wait to share it.
You can text Confessions - 512-222-3132
Check out my HCS guide ($)
Ep 22 - What's Canonical Got To Do With It
You will want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford even $10, you can get it for $0.
Shameless Self Promotion
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Rank Week - https://bit.ly/conc-s-rankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Indeed, One Rule to Wring Us All - pardon my Lord of The Rings pun today. I watched several LOTR adventures over the holiday.
Today I went a little more into why we need to put field data into context. What questions can what we see tell us?
Let us not be satisfied with repeating data without context.
PLUS big news on the indexer front. Can't wait to share it.
You can text Confessions - 512-222-3132
Check out my HCS guide ($)
Ep 22 - What's Canonical Got To Do With It
You will want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford even $10, you can get it for $0.
Shameless Self Promotion
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Rank Week - https://bit.ly/conc-s-rankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This week I thought while I was on the road - it was time to revisit my conversation with Ted Kubaitis from 2022 in anticipation of Google sunsetting the parameter tool in Google Webmasters.
Its particularly poignant given all the recent parameter issues and well, canonical if I'm being honest.
Did everything turn out as Google planned?
You can text Confessions - 512-222-3132
Check out my HCS guide
Ep 22 - What's Canonical Got To Do With It
You will want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford even $10, you can get it for $0.
Shameless Self Promotion
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Rank Week - https://bit.ly/conc-s-rankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Well, I hope you're happy - we got the update some of you were hoping for - or as I like to call it Spontaneous Something.
Indexation is doing something and then I went through possible explanations of what we might be seeing because if I KNEW what we were seeing, I would likely have signed a non-disclosure with Google.
You can text Confessions - 512-222-3132
Check out my HCS guide
Ep 22 - What's Canonical Got To Do With It
You will want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford even $10, you can get it for $0.
Shameless Self Promotion
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Rank Week - https://bit.ly/conc-s-rankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This week's show is a gentle rant. It started innocently enough talking about an article of a published test on Javascript and Googlebots.
Last week's episode
Mystery of the Negative SEO Canonical
You can text Confessions - 512-222-3132
Check out my HCS guide
Ep 22 - What's Canonical Got To Do With It
You will want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford even $10, you can get it for $0.
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Suggest podcast topics on Confessions Hotline - 512-222-3132
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Rank Week - https://bit.ly/conc-s-rankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
In this week's show I share my trip down the rabbit hole that brought me right back to where I am.
Here are links to the articles discussed in this episode.
Negative SEO Canonical
Google XML Sitemap Bug
Tom Anthony Bug Bounty Details
Google Developers Ping Demise
Check out my HCS guide
Ep 22 - What's Canonical Got To Do With It
You will want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford even $10, you can get it for $0.
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Suggest podcast topics on Confessions Hotline - 512-222-3132
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/conc-s-rankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
In this week's show I briefly review this summer's episode's so far. And then I hit the ground running on what I'm calling The SEO Struggle Bus. There's a reason it is a struggle.
Helpful Content should be called UnHelpful Content to Google and then it would make more sense.
Check out my HCS guide
Ep 22 - What's Canonical Got To Do With It
Ep 24 - Fast Food SEO
Ep 25 - An Eye For An Eye SEO
Ep 26 - Buying is HARD
Ep 27 - Schadenfreude SEO
Ep 28 - Get Curious
NEW SERVICE: Helpful Content Diagnosis and path to correction. Deliverable is a video about your site and access to my notes during the evaluation.
email - confessions@americanwaymedia.com to get on the list and get on your way to a recovery.
You want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford even $10, you can get it for $0.
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Suggest podcast topics on Confessions Hotline - 512-222-3132
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/conc-s-rankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Welcome to Season 4 Episode 28 of Confessions of an SEO
Episode 7 of Confessions of an SEO Mountain Edition 2024.
In this week's show, I talk about what might be an inflection point for many agencies and seos. Its time to get curious, it's time to learn from the serps and stop telling Google it's all their fault.
If you're trying to follow the puck, you're already late.
NEW SERVICE: Helpful Content Diagnosis and path to correction. Deliverable is a video about your site and access to my notes during the evaluation.
email - confessions@americanwaymedia.com to get on the list and get on your way to a recovery.
You want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford even $10, you can get it for $0.
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Suggest podcast topics on Confessions Hotline - 512-222-3132
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/conc-s-rankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Welcome to Season 4 Episode 27 of Confessions of an SEO
Episode 6 of Confessions of an SEO Mountain Edition 2024.
This week’s topic is Schadenfreude SEO - yes that is German and I’ll connect it together.
My passion is forensic seo. SEO is always problem solving but in my case I get to work on sites because it’s a bad problem.
I call this twisted joy 'Forensic SEO aka Schadenfreude SEO' - where I play detective on digital disasters and secretly revel in every clue.
I could be a bad person, or do I just take exceptional professional pride in this work?
NEW SERVICE: $349 for a Helpful Content Diagnosis and path to correction. Deliverable is a video about your site and access to my notes during the evaluation.
email - confessions@americanwaymedia.com to get on the list and get on your way to a recovery.
You want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford even $10, you can get it for $0.
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Suggest podcast topics on Confessions Hotline - 512-222-3132
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/conc-s-rankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Welcome to Season 4 Episode 26 of Confessions of an SEO
Episode 4 of Confessions of an SEO Mountain Edition 2024.
In this episode I share an interesting PRE-SALE interaction that illustrates further than buying is not as easy as it looks!
NEW SERVICE: $349 for Helpful Content Diagnosis and path to correction. Deliverable is a video about your site and access to my notes during the evaluation.
email - confessions@americanwaymedia.com to get on the list and get on your way to a recovery.
You want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford even $10, you can get it for $0.
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Suggest podcast topics on Confessions Hotline - 512-222-3132
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Welcome to Season 4 Episode 25 of Confessions of an SEO
Episode 3 of Confessions of an SEO Mountain Edition 2024.
This episode is subtle, well, it is ABOUT something subtle. Human behavior and how hard it is to take in new information when we know what we know.
How challenging it came be and yet, its kind of easy eventually - something comes in hot and totally new eventually becomes accepted as if it was ALWAYS that way.
I reference the episode from April 17th 2024 - The Three Stages of Truth https://www.listennotes.com/podcasts/confessions-of-an/3-stages-of-truth-season-4-47SfIYHN3VK/
If you have questions or topic ideas, I want to hear from you - You can text Confessions - 512-222-3132
You want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford it, you can get it for $0.
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Suggest podcast topics on Confessions Hotline - 512-222-3132
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Welcome to Season 4 Episode 24 of Confessions of an SEO
Episode 2 of Confessions of an SEO Mountain Edition 2024.
This week brought my voice back and the jet lag induced exhaustion seems to be behind me.
While I was sleeping it off seems like the world kind of got a little interested in my theory that sites that were hit by the 2023 September HCU after seeing impressions increase like crazy in the spring/summer AND that were using TOC links on all their content - was due to the canonical attribution system not working - or not working for a while.
An unintended side-effect was the number of assumptions in the industry about the transparency (or lack thereof) shining through many of the objections to the possibility that the canonical attribution system either is or has been uncoupling jump links from the listed canonical.
Some even just focused on ONE THING - namely the URL with hashtags. Jump links have hashtags as to other html features - languages, comments etc
Sitelinks are a display feature in SERPs as a visual display of the TOC jumplinks. The fact they CAN appear in SERPS does not provide proof that the canonical attribution isn't broken.
If you have questions or topic ideas, I want to hear from you - You can text Confessions - 512-222-3132
You want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford it, you can get it for $0.
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
Suggest podcast topics on Confessions Hotline - 512-222-3132
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Welcome to Season 4 Episode 23 of Confessions of an SEO
Inaugural episode of Confessions of an SEO Mountain Edition 2024.
To celebrate, I lost most of my voice. Not sure if it was only my voice, I'm figuring out how to record in the tiny house.
In today's show after a brief quasi-rant, I rundown what happened in Kelowna BC last week. It was the reason there was no show last week - the summit that truly was.
here's some links that were mentioned
https://crackmycode.com/bico
If you have questions or topic ideas, I want to hear from you - You can text Confessions - 512-222-3132
You want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford it, you can get it for $0.
It took 80 hours to compile data, analysis and reassess to get to the write up and complete on that.
Video playlist on YouTube - https://www.youtube.com/playlist?list=PLbEZjBoH6gzl8Mi4d4RQ2nCilj2u9yyz_
VIDEO 1 - https://www.youtube.com/watch?v=6rn7p5DpjZA
VIDEO 2 - https://www.youtube.com/watch?v=AyI6vHYRh4c
VIDEO 3 - https://www.youtube.com/watch?v=14Mdm2HDIZg
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
This is the conference I'll be spilling all the beans on the Helpful Content Data and answering as many questions.
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Welcome to Season 4 Episode 22 of Confessions of an SEO
Let's cut to the chase - you want to read my write up on what I observed in various sites that were decimated by the Sept HCU.
http://fixthedamncanonical.com
Its set to NAME YOUR OWN PRICE on Gumroad - so if you can't afford it, you can get it for $0.
It took 80 hours to compile data, analysis and reassess to get to the write up and complete on that.
Video playlist on YouTube - https://www.youtube.com/playlist?list=PLbEZjBoH6gzl8Mi4d4RQ2nCilj2u9yyz_
VIDEO 1 - https://www.youtube.com/watch?v=6rn7p5DpjZA
VIDEO 2 - https://www.youtube.com/watch?v=AyI6vHYRh4c
VIDEO 3 - https://www.youtube.com/watch?v=14Mdm2HDIZg
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
This is the conference I'll be spilling all the beans on the Helpful Content Data and answering as many questions.
Its the Rank Elevation SEO Summit
Happening June 10-11, 2024
At the Delta Grand Okanagan Resort
In Kelowna, British Columbia - Canada
https://www.entityelevation.com/seo-summit-2024/
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Welcome to Season 4 Episode 21 of Confessions of an SEO - and today is going to be short but sweet.
I’m a little under the weather this week - literally and figuratively - what I’m dealing with involves a lot of inflammation which when you combine that with a Texas 110 heat index - it can make one feel really puny.
So there is a big announcement that I expect will be coming out this week - from me. If you want to get notified in advance of where the webinar will be - make sure to subscribe to searchdriveninsights.substack.com
Believe me when I say you do NOT want to miss this.
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
This is the conference I'll be spilling all the beans on the Helpful Content Data and answering as many questions.
Its the Rank Elevation SEO Summit
Happening June 10-11, 2024
At the Delta Grand Okanagan Resort
In Kelowna, British Columbia - Canada
https://www.entityelevation.com/seo-summit-2024/
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This past week I attended the SaaStock Event here in Austin. One of the presentations I went to inspired this week's episode. It's based on Amanda Natividad's radical idea that No Click Customers could be the next big thing.
It gave me ideas.
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
This is the conference I'll be spilling all the beans on the Helpful Content Data and answering as many questions.
Its the Rank Elevation SEO Summit
Happening June 10-11, 2024
At the Delta Grand Okanagan Resort
In Kelowna, British Columbia - Canada
https://www.entityelevation.com/seo-summit-2024/
Forensic SEO - HouseFresh Video Series
If you want to not miss any future videos or discussions on what might be going on in Google - make sure to get on the notification list for Search Driven Insights - https://bit.ly/searchdriveninsights
Youtube channels -
https://www.youtube.com/@forensicseo
https://bit.ly/searchdriveninsights
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This past week there was blood in the water after Google started to issue manual penalties. In this episode we unpack my morbid curiosity to see what actually happens in a wholesale de-indexing of content, what used to be called parasite SEO and this update ain't targeting what has historically been parasite SEO AND I engaged a little tin foil hate I mean HAT!
To download the Google anti-trust final version of DOJ closing arguments - redacted - https://www.justice.gov/d9/2024-05/421665.pdf
I think Google may have stepped in this further.
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
This is the conference I'll be spilling all the beans on the Helpful Content Data and answering as many questions.
Its the Rank Elevation SEO Summit
Happening June 10-11, 2024
At the Delta Grand Okanagan Resort
In Kelowna, British Columbia - Canada
https://www.entityelevation.com/seo-summit-2024/
Forensic SEO - HouseFresh Video Series
If you want to not miss any future videos or discussions on what might be going on in Google - make sure to get on the notification list for Search Driven Insights - https://bit.ly/searchdriveninsights
Youtube channels -
https://www.youtube.com/@forensicseo
https://bit.ly/searchdriveninsights
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 512-222-3132
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
I seem to have entered into my philosophical stage in terms of our industry - where is the line between curiosity and doubt when it comes to our understanding of what is happened in Google in the age of the Helpful Content System.
Its not the only tool in their tool chest but it sure seems to be a big one for some sites.
In this episode I talk about what serves us as an industry and to ourselves better - when we stay in curiosity about what is going on - or if we allow ourselves to shift into doubt and forget the things we do understand just because Google changed the rules.
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
This is the conference I'll be spilling all the beans on the Helpful Content Data and answering as many questions.
Its the Rank Elevation SEO Summit
Happening June 10-11, 2024
At the Delta Grand Okanagan Resort
In Kelowna, British Columbia - Canada
https://www.entityelevation.com/seo-summit-2024/
Forensic SEO - HouseFresh Video Series
If you want to not miss any future videos or discussions on what might be going on in Google - make sure to get on the notification list for Search Driven Insights - https://bit.ly/searchdriveninsights
Youtube channels -
https://www.youtube.com/@forensicseo
https://bit.ly/searchdriveninsights
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This one is about philosophy and the Helpful Content System at least to my data-driven way of looking at it and the bias in the SERPs towards it.
What's the philosophy? Schopenhauer's 3 stages of truth - Ridicule, Oppostion and Acceptance
How does this relate to the HCS?
Find out!
To get your copy of Decoding Google's Helpful Content System - https://bit.ly/helpfulcontentsystem
This is the conference I'll be spilling all the beans on the Helpful Content Data and answering as many questions.
Its the Rank Elevation SEO Summit
Happening June 10-11, 2024
At the Delta Grand Okanagan Resort
In Kelowna, British Columbia - Canada
https://www.entityelevation.com/seo-summit-2024/
Forensic SEO - HouseFresh Video Series
If you want to not miss any future videos or discussions on what might be going on in Google - make sure to get on the notification list for Search Driven Insights - https://bit.ly/searchdriveninsights
Youtube channels -
https://www.youtube.com/@forensicseo
https://bit.ly/searchdriveninsights
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Today's topic comes from a question asked on Facebook and I must say, everyone is getting more and more accurate with describing their frustration with Google and AI generated content.
Here's the key to understanding from a practical method, what the Helpful Content System targets in content.
https://bit.ly/helpfulcontentsystem
This is the conference I'll be spilling all the beans on the Helpful Content Data and answering as many questions.
Its the Rank Elevation SEO Summit
Happening June 10-11, 2024
At the Delta Grand Okanagan Resort
In Kelowna, British Columbia - Canada
https://www.entityelevation.com/seo-summit-2024/
Forensic SEO - HouseFresh Video Series
If you want to not miss any future videos or discussions on what might be going on in Google - make sure to get on the notification list for Search Driven Insights - https://bit.ly/searchdriveninsights
Youtube channels -
https://www.youtube.com/@forensicseo
https://bit.ly/searchdriveninsights
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Not how I planned it but it worked out in the end. I'm releasing the data on my research on the Helpful Content System. You can buy it fresh off the PDF press.
https://bit.ly/helpfulcontentsystem
In this episode the curtain is pulled back and I tell you the story.
This is the conference I'll be spilling all the beans on the Helpful Content Data and answering as many questions.
Its the Rank Elevation SEO Summit
Happening June 10-11, 2024
At the Delta Grand Okanagan Resort
In Kelowna, British Columbia - Canada
https://www.entityelevation.com/seo-summit-2024/
Forensic SEO - HouseFresh Video Series
If you want to not miss any future videos or discussions on what might be going on in Google - make sure to get on the notification list for Search Driven Insights - https://bit.ly/searchdriveninsights
Youtube channels -
https://www.youtube.com/@forensicseo
https://bit.ly/searchdriveninsights
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This episode I'm taking just a teensy break from discussing Google's Helpful Content System.
This is the conference I'll be spilling all the beans on the Helpful Content Data and answering as many questions.
Its the Rank Elevation SEO Summit
Happening June 10-11, 2024
At the Delta Grand Okanagan Resort
In Kelowna, British Columbia - Canada
https://www.entityelevation.com/seo-summit-2024/
This week's topic comes from an episode of Search Off the Record where google engineers and their Google friends about general topics.
I learned more about what is and what isn't a Googlebot. As well as some insight into what Google is looking for in a site or a new site.
Search Off The Record - https://www.youtube.com/watch?v=xVg9LcrSwyQ
Forensic SEO - HouseFresh Video Series
If you want to not miss any future videos or discussions on what might be going on in Google - make sure to get on the notification list for Search Driven Insights - https://bit.ly/searchdriveninsights
This week's sponsor of Confessions of an SEO
Magic Mind - https://magicmind.com/confessions
Coupon code: Confessions20
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free plus a few more fun things!
Substack: https://crawlornocrawl.substack.com/
Latest News from CONC New Desktop Googlebot
Youtube channels -
https://www.youtube.com/@forensicseo
https://bit.ly/searchdriveninsights
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Are you getting tired of Helpful Content? Too bad. Its here to stay! LOL!
In this episode I take a further walk down the Helpful Content Plank - closer to the edge than ever. There's a lot of meat on this bone - if you can stand another metaphor.
This is the conference I'll be spilling all the beans on the Helpful Content Data and answering as many questions.
Its the Rank Elevation SEO Summit
Happening June 10-11, 2024
At the Delta Grand Okanagan Resort
In Kelowna, British Columbia - Canada
https://www.entityelevation.com/seo-summit-2024/
The idea for today's show came from not one, but TWO articles that were published on April 1, 2024.
https://www.seroundtable.com/google-hcu-fix-own-site-37146.html
https://www.seroundtable.com/no-hcu-yes-core-google-update-recoveries-37144.html
Special thanks to Barry Schwartz, Glenn Gabe and John Mueller for their splendid assist with this week's topic.
Forensic SEO - HouseFresh Video Series
If you want to not miss any future videos or discussions on what might be going on in Google - make sure to get on the notification list for Search Driven Insights - https://bit.ly/searchdriveninsights
This week's sponsor of Confessions of an SEO
Magic Mind - https://magicmind.com/confessions
Coupon code: Confessions20
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free plus a few more fun things!
Substack: https://crawlornocrawl.substack.com/
Latest News from CONC New Desktop Googlebot
Youtube channels -
https://www.youtube.com/@forensicseo
https://bit.ly/searchdriveninsights
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
In this week's episode I found that on the menu was more things like an SEO Conference that I'll be speaking at this summer about...THE HELPFUL CONTENT SYSTEM and what it targets sharing actual data. Not regurgitating Google developer docs and double-speak.
Its the Rank Elevation SEO Summit
Happening June 10-11, 2024
At the Delta Grand Okanagan Resort
In Kelowna, British Columbia - Canada
https://www.entityelevation.com/seo-summit-2024/
Forensic SEO - HouseFresh Video Series
If you want to not miss any future videos or discussions on what might be going on in Google - make sure to get on the notification list for Search Driven Insights - https://bit.ly/searchdriveninsights
This week's sponsor of Confessions of an SEO
Magic Mind - https://magicmind.com/confessions
Coupon code: Confessions20
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free plus a few more fun things!
Substack: https://crawlornocrawl.substack.com/
Latest News from CONC New Desktop Googlebot
Youtube channels -
https://www.youtube.com/@forensicseo (mine)
https://www.youtube.com/@SEOAlgoSecrets (Marie Ysais)
https://bit.ly/searchdriveninsights
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
If you have two (2). minutes and can lend me a hand - here's a link to the 3rd annual Confessions Survey
https://bit.ly/COAS-survey3
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
In this episode I go over some interesting items from this week during the March 2024 Core update, things that I'm working on right now - what's going on with the indexation research project and a new phase of testing that I'm embarking on which will be publicly shared (mostly).
Then I pop back into the HouseFresh discussion.
Link to the article that started it all.
https://housefresh.com/david-vs-digital-goliaths/
Basically the topic in this is what makes the Helpful Content portion of this analysis slippery. Ever try to catch a greased pig? Who does that?
Apparently SEOs like me and like Marie Ysais, so if you're looking for MORE details on the deep dive - here's a link to a playlist on the Forensic SEO Channel on Youtube.
Forensic SEO - HouseFresh Video Series
If you want to not miss any future videos or discussions on what might be going on in Google - make sure to get on the notification list for Search Driven Insights - https://bit.ly/searchdriveninsights
This week's sponsor of Confessions of an SEO
Magic Mind - https://magicmind.com/confessions
Coupon code: Confessions20
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free plus a few more fun things!
Substack: https://crawlornocrawl.substack.com/
Latest News from CONC New Desktop Googlebot
Youtube channels -
https://www.youtube.com/@forensicseo (mine)
https://www.youtube.com/@SEOAlgoSecrets (Marie Ysais)
https://bit.ly/searchdriveninsights
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
If you have two (2). minutes and can lend me a hand - here's a link to the 3rd annual Confessions Survey
https://bit.ly/COAS-survey3
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Its been a while since I really ranted so this was kind of fun. Maybe too much fun. Guess time will tell.
This is for the big kids. Enough said.
Link to the article.
https://housefresh.com/david-vs-digital-goliaths/
This week's sponsor of Confessions of an SEO
Magic Mind - https://magicmind.com/confessions
Coupon code: Confessions20
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free plus a few more fun things!
Substack: https://crawlornocrawl.substack.com/
Latest News from CONC New Desktop Googlebot
Youtube channels -
https://www.youtube.com/@forensicseo (mine)
https://www.youtube.com/@SEOAlgoSecrets (Marie Ysais)
https://bit.ly/searchdriveninsights
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
If you have two (2). minutes and can lend me a hand - here's a link to the 3rd annual Confessions Survey
https://bit.ly/COAS-survey3
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
It wasn't until this was recorded that I could tell how many birds were out today and it sounds like spring has sprung.
In this sister episode to last week's story, I explore the possibility that House Fresh is killing their own site and maybe a little tease to the 2nd video in the Response Series about this viral confession.
Link to the article.
https://housefresh.com/david-vs-digital-goliaths/
This week's sponsor of Confessions of an SEO
Magic Mind - https://magicmind.com/confessions
Coupon code: Confessions20
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free plus a few more fun things!
Substack: https://crawlornocrawl.substack.com/
Latest News from CONC New Desktop Googlebot
Youtube channels -
https://www.youtube.com/@forensicseo (mine)
https://www.youtube.com/@SEOAlgoSecrets (Marie Ysais)
https://bit.ly/searchdriveninsights
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
If you have two (2). minutes and can lend me a hand - here's a link to the 3rd annual Confessions Survey
https://bit.ly/COAS-survey3
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
THIS is the article that ate my entire weekend!
https://housefresh.com/david-vs-digital-goliaths/
In this episode I explore my thoughts on what this article was saying or hinting very loudly about.
Magic Mind - https://magicmind.com/confessions
Coupon code: Confessions20
Youtube channels -
https://www.youtube.com/@forensicseo (mine)
https://www.youtube.com/@SEOAlgoSecrets (Marie Ysais)
https://bit.ly/searchdriveninsights
https://searchdriveninsights.substack.com/p/coming-soon
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
https://seoconsultant.americanwaymedia.com/contactus
If you have two (2). minutes and can lend me a hand - here's a link to the 3rd annual Confessions Survey
https://bit.ly/COAS-survey3
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free plus a few more fun things!
Substack: https://crawlornocrawl.substack.com/
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Have our expectations led us to do (or not do) things?
This episode demonstrates what I think encapsulates one of the greatest changes in the indexation since 2015 to today. It ain't pretty but it is what it is - our options are shrinking.
Here's a test - please click on this link
American Way Media, INC - SEO Consultant
If you have two (2). minutes and can lend me a hand - here's a link to the 3rd annual Confessions Survey
https://bit.ly/COAS-survey3
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free plus a few more fun things!
Substack: https://crawlornocrawl.substack.com/
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This week I hit upon another useful tool I started using and I had to share it with you.
https://bit.ly/confessionsrankweek
If you have two (2). minutes and can lend me a hand - here's a link to the 3rd annual Confessions Survey
https://bit.ly/COAS-survey3
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 512-222-3132 https://bit.ly/confessionsrankweek
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
Rank Week - https://bit.ly/confessionsrankweek
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free plus a few more fun things!
Substack: https://crawlornocrawl.substack.com/
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This week episode topic was born out of an article describing a twitter conversation between a site owner that had a page that popped in and out of the serps and Google's SearchLiason Danny Sullivan.
https://www.searchenginejournal.com/google-searchliason-4-reasons-why-a-webpage-couldnt-rank/506707/
Who wouldn't want to get a hot take on what recommendations someone from the Search side of Google?
It was then on my own journey into WHY WAS this page having so much trouble?
Without access to search console - only the URL and the most likely keyword target its surprising how much information one can glean.
Oh, and I used Cora.
If you have two (2). minutes and can lend me a hand - here's a link to the 3rd annual Confessions Survey
https://bit.ly/COAS-survey3
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 737-225-8228
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free plus a few more fun things!
Substack: https://crawlornocrawl.substack.com/
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support -
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
In this week's episode I found a friend I didn't know I had on the other side of the Atlantic - Tomek Rudzki from Onely and the software they built to monitor when Google stops serving content.
I think we're gonna be fast friends!
Anyway, I decided the real topic was not WHAT Google did but ask at the fundamental level - is it ethical for them to do what they did to an entire brand even if it was over the weekend?
3rd Annual COAS survey - https://bit.ly/COAS-survey3
Confessions of an SEO - On Semrush's Top 10 SEO Podcasts
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 737-225-8228
Third Annual Confessions of an SEO Podcast Survey is open!
https://www.surveymonkey.com/r/9DJ56YN
Here's the link to Olga Zarr's podcast - https://podcasts.apple.com/si/podcast/seo-podcast-by-seosly/id1652341332
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Ziptie Monitoring Software - https://bit.ly/checkoutziptie
Software than monitors whether Google is serving your content or not.
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free plus a few more fun things!
Substack: https://crawlornocrawl.substack.com/
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
In this episode I'm going to talk about something we need to talk about - no, not the birds and the bees - AI - artificial intelligence.
And remember, this is the safe place to discuss all the scary things about SEO, Google and frankly, clients!!!!
The impetus for this topic was my attendance at the Agency Fast Track 2024 Virtual conference - it ran from Thursday January 18th - 21st online. We were in a virtual office space with a Hall auditorium and a virtual bar!
Anyway, I'd love to hear your thoughts. Change can feel so scary but I think after we talk - it just might be a touch exciting.
Semrush's Top 10 SEO Podcasts at the end of 2023.
https://www.semrush.com/blog/seo-podcasts/
Suggest podcast topics on Confessions Hotline - 737-225-8228
Third Annual Confessions of an SEO Podcast Survey is open!
https://www.surveymonkey.com/r/9DJ56YN
Here's the link to Olga Zarr's podcast - https://podcasts.apple.com/si/podcast/seo-podcast-by-seosly/id1652341332
Here's the link to the Virtual Conference next month -
https://agencyfasttrack2024.com/
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free!
Substack: https://crawlornocrawl.substack.com/
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Episode 2 - We made an exclusive list!!
I couldn't resist talking in this episode about the honor it was given on Semrush's Top 10 SEO Podcasts at the end of 2023.
https://www.semrush.com/blog/seo-podcasts/
And Confessions is in some great company - Search Off the Record (Google's Search Relation Team), Best SEO Podcast (The Unknown Secrets of Internet Marketing), Search With Candour, Authority Hacker Podcast,
SERP’s Up, EDGE of the Web, SEO 101, The Recipe for SEO Success and The Search Engine Journal Show,
And since all my friends were too busy to answer their phones, you get to be the first that I talked about it with!
Then I went into the topic of the show which might be a theme this year - how Google has changed and that Google interprets our search terms.
In this episode I share my thoughts on something related to the Indexation Research Project that I didn't give much thought to initially that has actually been a learning experience. OK, so its not going as I initially thought but learning from it is worth its weight in gold.
I have a text number where you can suggest podcast topics - 737-225-8228
Third Annual Confessions of an SEO Podcast Survey is open!
https://www.surveymonkey.com/r/9DJ56YN
Here's the link to Olga Zarr's podcast - https://podcasts.apple.com/si/podcast/seo-podcast-by-seosly/id1652341332
Here's the link to the Virtual Conference next month -
https://agencyfasttrack2024.com/
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free!
Substack: https://crawlornocrawl.substack.com/
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Season 4!? Time flies.
Episode 1 - The inaugural topic on Confessions is about the BEST thing in SEO and the WORST thing in SEO and guess what?
It's the same thing.
This is my take on the search industry and what I love about it and what causes me concern.
I have a text number where you can suggest podcast topics - 737-225-8228
Here's the link to Olga Zarr's podcast - https://podcasts.apple.com/si/podcast/seo-podcast-by-seosly/id1652341332
Here's the link to the Virtual Conference next month -
https://agencyfasttrack2024.com/
Your SEO deals on Tools I use:
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free!
Substack: https://crawlornocrawl.substack.com/
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Need Help With an Indexation Issue? - reach out Text me here - 737-225-8228
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Its here. The final episode of 2023 - and in this episode I put a stake in the heart of 2023! LOL!
Hope you enjoy it. Warning. I talk about feelings in this one. From all accounts this year was brutal for some and amazing for others. Yet, we're all in this together. At least that's what I think.
The title comes from a poem from a long time ago. And yet, it applies today.
Here's the link to Olga Zarr's podcast - https://podcasts.apple.com/si/podcast/seo-podcast-by-seosly/id1652341332
Here's the link to the Virtual Conference next month -
https://agencyfasttrack2024.com/
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Hope you enjoy.
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free!
Substack: https://crawlornocrawl.substack.com/
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This is the next to last episode in 2023! Paying it forward in SEO. I was inspired by something I read on Facebook. Yeah, FACEBOOK!
Here's the link to Olga Zarr's podcast - https://podcasts.apple.com/si/podcast/seo-podcast-by-seosly/id1652341332
Some tools I use and recommend:
Cora Software https://bit.ly/confessionscora
On page analysis tool - use it every day.
GSC Tool - https://bit.ly/gsctool
A chrome extension that helps me with repetitive tasks in search console and has a connector to the Google Indexing API so it doesn't go through 3rd parties.
Also, I talk about a conference I'm doing in January and a new Level 1 SEO course for a particular niche in 2024.
Agency Fast Track 2024 Conference - https://agencyfasttrack2024.com/
Hope you enjoy.
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free!
Substack: https://crawlornocrawl.substack.com/
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Hope the new release day is working for you.
Today I contemplate what would I advise someone who wants to get into SEO today - and its not as easy a question as you might expect -
A little talk about Cora - To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
Also, I talk about a conference I'm doing in January and a new Level 1 SEO course for a particular niche in 2024.
Hope you enjoy.
For the latest from the Indexation Research check out it's new home on Substack. Monthly $18 / Annual membership has perks and gets you two months free!
Substack: https://crawlornocrawl.substack.com/
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
So in the interest of consistency, the day for NEW Confessions of an SEO is moving to Tuesdays. Work load for the week has gotten more involved and I think making this change will help me kick out 4 episodes a month - December is the test!
Hope you enjoy.
Substack: https://crawlornocrawl.substack.com/
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
|
|
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and any seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
You can find me on
Carolyn Holzman - Linkedin
American Way Media Google Directly
AmericanWayMedia.com Consulting Agency
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Today's episode I share a couple of stories about what I've been up to this past week - and something that developed into a "thing."
The Nineveh reference is part of it.
Hope you enjoy.
P.S. Here's what it looks like - it's already here but this is some background
https://crawlornocrawl.substack.com/p/coming-soon
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Regular listeners know that I love movies - but more than that - I love to QUOTE from movies. This one comes from a "Few Good Men" which you can likely easily find it to watch on many streaming options.
This past week there was a blip and one that continues in the indexation and likely I will be the only one who will not shut up about it.
I'm like that.
I also take exception to the normal Google talking points when it comes to what is within our control and what is not.
Hope you enjoy.
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
I can only say that running a business, developing an indexer, testing that indexer as well as Google’s indexation system and creating all the content used in all that testing does kind of fill up the days - even the weekends.
Here's the video I talked about where Jesper Nissen, developer of YACSS cloud stacking software shows how to stack parasite seo properties as backlinks.
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
In this episode I went on a digital journey through the idea of WWJD - What Would John (Mueller) Do if he were to need to earn a living through the success or failure of a website.
Is it possible that Google itself may not have anyone on the premise that could rank a local plumber site?
Not that I'm knocking them but I wondered IF we could determine what type of domain name - what hosting and from there the journey took on a life of its own.
In fact, I felt like I knew a little more about John Mueller now after finding everything I did.
Look for the companion article - I hope to have it live by launch time. There is some much to document!
Care to take a peek at John's website? John Mueller
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Note to self - I have some thoughts on launching indexation testing while a core update is supposedly running but now it's over! In today's episode I alas, went on another rant about all the pontificating without data.
Not me, though!
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This week is a big week for the indexation research project - TWO YEARS in the books...literally. And yes, we're in an update but for the life of me I can not understand why when I thought the year "2009" my mouth SAID the words 2029! The things that plague you when you're getting back up on the podcast horse after taking almost 2 months off of it.
(Hope you missed me. I missed you!)
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
In this episode of Confessions of an SEO, I compare and contract the SEO industry and our challenge when there is no centralized set of guidelines - guard rails for where and how far does our responsibility for our work extend.
How do we know what is ethical responsibility to our clients, if we can't tell the difference between indexed and served?
If our understanding of the landscape of Google is solely dependent on Google announcements and documents all the while knowing how much they obfuscate what they do (that has a direct impact on us and our clients or projects), does that release us from the obligation to be strive for a professional distinction?
To know for ourselves regardless of what a google tool tells us?
Yeah, this is a rant episode. I am fully guilty of wanting all of us to be better - me included. And maybe wanting us all to be our best doesn't necessarily mean that we're all "THE" best. There are good doctors, there are mediocre doctors more than there are excellent doctors. Why should SEO as a field of endeavor not be subject to the same?
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
In this episode I am ripping the bandage off of the Helpful Content Update - what is it? what does it do? how do we cope with it when everything we're told by Google is so vague.
What is it about this signal that is NOT covered in the core algorithm? How might it be measured?
If you're easily offended or too vested in believing surrogates, then I recommend that you avoid this episode.
Here are the links to the articles and documents that I reference throughout.
https://www.seroundtable.com/google-helpful-content-update-33949.html
https://www.seroundtable.com/google-helpful-content-score-or-threshold-34560.html
https://developers.google.com/search/updates/helpful-content-update
I'd love to hear from you if there are questions or if you've seen something that might be explained by my data and conclusions. Use the contact information below and let me know.
This week's
Previous episode
https://www.confessionsofanseo.com/podcast/greater-expectations-season-3-episode-17/
https://www.facebook.com/AmericanWayMedia/posts/pfbid02LmqrCo2FAKSHpiJeP2gQWDopNfjHG9STb8Jvj6GNtq19tSsvrD9je7xpyUZM7AuPl
https://www.pandora.com/podcast/confessions-of-an-seo/episode-1-why-do-i-love-being-an-seo/PE:1302083881
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
We're now entering the time of Confessions Mountain edition. As I love this time of year, getting out of the Texas heat and escaping to the mountains of Northwestern Carolina and then later to The Green Mountains of Vermont - success starts to look like retirement - at least to those that don't know me other than on a surface level. If you know me, you know I work and probably won't ever retire.
How much revenue makes a business owner happy? I don't know - but I think our happiness as marketers comes from more than the dollar - although it helps at least up to a point.
This week's
https://www.confessionsofanseo.com/podcast/summertime-season-3-episode-19/
Previous episode
https://www.confessionsofanseo.com/podcast/greater-expectations-season-3-episode-17/
https://www.facebook.com/AmericanWayMedia/posts/pfbid02LmqrCo2FAKSHpiJeP2gQWDopNfjHG9STb8Jvj6GNtq19tSsvrD9je7xpyUZM7AuPl
https://www.pandora.com/podcast/confessions-of-an-seo/episode-1-why-do-i-love-being-an-seo/PE:1302083881
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This is the next in the series of Confessions of an SEO. After a hiatus I return with a confessions of sorts - what kind of conversation are we having with business owners?
While attending the YACSS SEO Conference in Denmark not only was I in a terrific group as a speaker - there was more! We started to talk about the need for there to be more professionalism in the SEO industry. And to start, we need to change the conversation we're having with business owners who need our skills to make their company more profitable by getting as many clients, customer, or contracts from their online presence.
I call this episode - Penny Wise Pound Foolish since the "cost" of an SEO campaign depends on the value to the business.
This week's
https://www.confessionsofanseo.com/podcast/penny-wise-pound-foolish-season-3-episode-18/
Previous episode
https://www.confessionsofanseo.com/podcast/greater-expectations-season-3-episode-17/
https://www.facebook.com/AmericanWayMedia/posts/pfbid02LmqrCo2FAKSHpiJeP2gQWDopNfjHG9STb8Jvj6GNtq19tSsvrD9je7xpyUZM7AuPl
https://www.pandora.com/podcast/confessions-of-an-seo/episode-1-why-do-i-love-being-an-seo/PE:1302083881
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Last week the discussion focused on Client Expectations and maybe how to approach the divide with grace. This week it's about MY expectations and how to literally bulldoze the issue and "don't forget the cannoli" at the same time.
I share the backstory on one of my first owned SEO assets that I leased out to a plumber here in Austin. What did I learn? What did I UN-learn about the situation?
This week's
https://www.confessionsofanseo.com/podcast/greater-expectations-season-3-episode-17/
Last week's episode
https://www.confessionsofanseo.com/podcast/great-expectations-season-3-episode-16/
https://www.facebook.com/AmericanWayMedia/posts/pfbid02LmqrCo2FAKSHpiJeP2gQWDopNfjHG9STb8Jvj6GNtq19tSsvrD9je7xpyUZM7AuPl
https://www.pandora.com/podcast/confessions-of-an-seo/episode-1-why-do-i-love-being-an-seo/PE:1302083881
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Returned from the SEO Spring Training 2023 conference. It was great to be away it is even better being back home. In this episode I talk about this week in the serps, some volatility, some browser vulnerabilities and a way to protect our agencies or consultancies and educate a client so well they are choosing to up their budget.
This week's
https://www.confessionsofanseo.com/podcast/great-expectations-season-3-episode-16/
Last week's episode
https://www.confessionsofanseo.com/podcast/the-being-and-the-doing-of-seo-season-3-episode-15/
https://www.facebook.com/AmericanWayMedia/posts/pfbid02LmqrCo2FAKSHpiJeP2gQWDopNfjHG9STb8Jvj6GNtq19tSsvrD9je7xpyUZM7AuPl
https://www.pandora.com/podcast/confessions-of-an-seo/episode-1-why-do-i-love-being-an-seo/PE:1302083881
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This week is short. I'm burning the candle at both ends - and there is no doubt that this will be obvious in my voice! What do SEOs do when you put them in a gorgeous place and leave them alone for a few days? I'll tell you.
https://www.confessionsofanseo.com/podcast/the-being-and-the-doing-of-SEO-season-3-episode-15/
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
Is it over? We might have to wait a little bit more to be certain that the update roll out and check phase is complete. And we might have clues from the indexation research. I am still amazed at how the details from server logs can inform on the machine aspect of Google.
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
So last week I said the update was over, and now Google says the update is over. I believe that. In this episode I talk about what I look for and at after an update. And then I turn my attention to what we as professional SEOs can to do support our clients and their businesses and its not doing something just to show we did something.
Here's the updated link to the live stream. (I really need to figure out how to schedule a live zoom to connect to the youtube) - https://www.youtube.com/watch?v=rMuBC1V9unk
Banking cora reports - I think this is going to be so important to help in the next update.
https://podcasters.spotify.com/pod/show/confessions-of-an-seo/episodes/Google-March-Core-Update-and-Me---Season-2--Episode-11-e20gb62
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This week I have a few spoilers - if you don't want this update to end you will be sorely disappointed. And later today I'll be doing a LIVE STREAM Crawl or No Crawl Report with Maria Ysais - Ysais Digital Marketing -
Link to the LIVE report, March 24 2023 at 1pm CST - https://www.youtube.com/watch?v=YVBTh7YfddQ
And developing a new segment - IS THIS A THING?
This week there are two - Banking Cora Reports and Over Optimization.
Find out if I think these are "A THING."
Last week's episode I talked about banking cora reports - https://podcasters.spotify.com/pod/show/confessions-of-an-seo/episodes/Google-March-Core-Update-and-Me---Season-2--Episode-11-e20gb62
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://podcasters.spotify.com/pod/show/confessions-of-an-seo/support
This is for those that like to know the nerdy details of google updates and how we can deal with them.
https://developers.google.com/search/updates/ranking
If you are one of the 5 people who responds - listen to the episode to know WHERE to go to request it - and WHAT to provide. You're gonna like it!
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This week is a little bit of where to catch me this week on the SEO Video Show with Paul Andre - and then a little bit about the data from the latest google update - Product Reviews Update.
Then I go into more of the challenges of what is now - at least quarter-time SEO Testing. It's not as glamorous as it sounds!
https://www.youtube.com/watch?v=uqHSgJEkq2k
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
I'm claiming my time back to work on my own goals and dreams. It feels good as you will no doubt get when you listen to this episode.
After correcting my pictorial data log - I can see the timeframe where Google ran their Product Reviews Update. And then I have a list of things that I'm working on and frankly so excited about that I wonder how I had time to do anything else.
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
There's SEO and then there is SEO strategy and most times we only talk about SEO. In this episode I share a little about my thoughts on how often I find part of my struggle is that I'm thinking strategy when I hear tactics. Definitely helped this week knowing that and being aware of how my mind works.
Then we dive into the continuing saga of how different sites that are designated as PRIMARY DESKTOP crawler agents get treated - or rather where I think the breakdown is in the indexation system. HINT: Crawling and Indexing are working fine. Its the OTHER one that seems to not be working properly.
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Finally we're back to the meat of SEO - theories! LOL! In this episode I share the things that I've been seeing and hearing in the past week and postulate some ideas that might equally explain what we're seeing as other than an "UPDATE".
The sites that are designated as primary desktop crawler compiled data are uniquely curious and serve-resistant.
Let me know what you think.
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Februarys are tough in Texas. For the THIRD year in a row we've had multi-day below freezing snow or ice. This is not for the faint of heart apparently. But this last week my part of Austin lost power for FOUR days (4!) and it got me to thinking - if it weren't for electricity our very industry wouldn't exist. The problem solving skills though might get us on those rescue boats if we needed to share our skills with humanity.
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
SO this week wasn't a vent as much as a poetic sonnet to server logs, the only logical leg of SEO! I'm preparing for next week's training on server logs as part of the Forensic SEO Training and well, I got started and by the end of it I was feeling pretty good.
Hope you enjoy the ride.
Please take the 2nd Annual Confessions of an SEO survey- https://bit.ly/COAS-survey2
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
I did it again. This week's episode includes a confession. I did something in the indexation project. Plus I kind of went off on business owners who have no respect for the experience of professional SEOs.
I use the word fantasy in here AND a use of the Golden Rule. Let's play fair people. I don't try to run your business, don't try to do my job either.
Please take the 2nd Annual Confessions of an SEO survey- https://bit.ly/COAS-survey2
Please take the 2nd Annual Confessions of an SEO survey- https://bit.ly/COAS-survey2
Enrollment open now - Forensic SEO Training Course
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Dental SEO - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Wow. Out of the gate I think I started at rant level! Never know which end of the stick I'll grab when it comes to what I think about SEO. This episode came out of one of the responses from the survey from someone who said they wanted more tactical SEO tips because they used one that I shared and it changed their entire SEO experience.
That's very flattering and while I will share more tactical aspects of SEO this season - I wanted to make sure that YOU know I don't want to contribute to what is already a crowded field with everyone clamoring for the same thing - the easy button.
Please take the 2nd Annual Confessions of an SEO survey- https://bit.ly/COAS-survey2
Please take the 2nd Annual Confessions of an SEO survey- https://bit.ly/COAS-survey2
Enrollment open now - Forensic SEO Training Course
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Dental SEO - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Happy New Year - let's take on the world! LOL! OK I definitely went right up to that venting edge of the cliff and not to just stir things up I am working on a plan to at least put a small dent (a positive one) in the way of creating a body of work that connects the SEO with the businesses they wish to serve and the businesses who want to use SEO services of a company to know how to tell a good one.
This emerged from some of the responses in the Confessions survey - a brand new type of episode is being birthed. It takes me back to the original reason I started the podcast in the first place.
Please take the 2nd Annual Confessions of an SEO survey- https://bit.ly/COAS-survey2
Please take the 2nd Annual Confessions of an SEO survey- https://bit.ly/COAS-survey2
Enrollment open now - Forensic SEO Training Course
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Dental SEO - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Its that time again for the Confessions of an SEO New Year's Edition! In this episode we start with thanking the sponsers and supporters of this podcast along with the person who got me started on this path initially. It's all her fault!
Then I share some of the items on my "What Do I Want To Do in 2023" in terms of testing and even gardening. What things are you wanting to do?
And then I came up with an idea based on the Survey suggestions on who might be a great interview for our SEO community. And there's plenty of space for YOU to participate.
Don't forget to take the 2nd Annual Confessions of an SEO survey- https://bit.ly/COAS-survey2
Enrollment open now - Forensic SEO Training Course
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Dental SEO - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This episode is a tangent off the book called - Think Again - The Power of Knowing What You Don't Know by Adam Grant. I liked the concept of how we as SEOs live in a world of curiosity and testers often have the courage to admit that things may have changed.
And for those non-SEOs, we need to remember that to them, if we change something it means we were doing it wrong. Maybe. But the courage to test it out will let us know based on the data and not our intuition.
Let me know what you think.
Don't forget to take the 2nd Annual Confessions of an SEO survey- https://bit.ly/COAS-survey2
Enrollment open now - Forensic SEO Training Course
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Dental SEO - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This week Google announced that they have this status dashboard so we could all know if something is happening in the three systems that comprise the indexation process - crawling, indexing and serving.
Maybe they just saw the Google Index Detector and thought, " hey, we need one of these too!" and they made their own.
https://status.search.google.com/
Don't forget to take the 2nd Annual Confessions of an SEO survey- https://bit.ly/COAS-survey2
Coming up in January 2023 - Forensic SEO Training Course
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Dental SEO - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
It's that time of year - the annual Confessions SURVEY! But don't worry, I go over the kind of ideas - etc. I'm working on the survey.
Coming up in January 2023 - Forensic SEO Training Course
For those who read these things - please click below - it's a short link to the Confessions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Dental SEO - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This episode's alternative title was "Google! What is Wrong With You Where Is The Update You Always Run on Thanksgiving???" SO I talk a little about how we're all quickly murmuring amongst ourselves trying to figure out when it's going to hit.
And in the course of recording this - Google sent proof that they are back in the office. Don't worry, it's not an algo update, it's a search console page report update. That makes THREE this week!
Hope you enjoy these rambling but underneath coherent thoughts.
Coming up in January 2023 - Forensic SEO Training Course
For those who read these things - please click below - it's a short link to the Confesssions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Dental SEO - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
--- Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Well, its a fresh episode where I talk about seo testing. The after-effect of going to SEO Rockstars in Dallas where not only I spoke but also to meet those I've been meeting on Zoom for 2 years but this time in person.
And if you're wondering what PARROTS have to do with SEO - well, you'll find out right before the end. Ain't I a stinker??
Coming up in January 2023 - Forensic SEO Training Course
For those who read these things - please click below - it's a short link to the Confesssions of An SEO Knowledge Panel - Thank you for your click!
Confessions of An SEO <----------click here to help me with another test.
Dental SEO - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This is me after late nights and Segway tours of Fort Worth Texas while attending the SEO ROckstars SEO Event Founded by Dori Friend.
The voice is rough. The joy is real.
Confessions of An SEO <----------click here to help me with another test.
Dental SEO - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Sometimes you can't just ignore when there is lipstick on a pig. That's how I feel about mass site building boons - all the promise all the glory and all the work that will ultimately lead to good old elbow grease when it comes to making those things actually rank if there is any local component to it.
I don't have anything to sell on mass sites so I guess its Ok for me to share my honest opinion and what in practice it takes to make them rank. It is not push button simple and honestly, some that I've seen you literally can not get there from here.
Which is why I call it the "Thorny Path".
In the real world The Thorny Path is a "nearshore route, picked through the Bahamas and Turks and Caicos, then along the Dominican Republic and Puerto Rico to the Virgin Islands. "I-65" is an offshore route that takes you east to longitude 65°W to avoid the trade winds before turning south to sail across them instead of dead upwind." [source]- Apparently its a sailing hack.
That's why I call mass sites - "The Thorny (SEO) Path".
Confessions of An SEO <----------click here to help me with another test.
Dental SEO - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
So, its the beginning of Q4 and what better way to celebrate it than share the latest results of the Google Indexation Project. And Google does not disappoint and when I say does not I mean that they do. BUT this time I have data - the kind of data that I did not have last year because Google wasn't having anything of it.
This episode is a little more technical and a little but tactical at the end where I share a very practical and useful way to get Google to reconsider content that it hasn't indexed yet.
Confessions of An SEO <----------click here to help me with another test.
The Dental Marketing Guy - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
What if I could go back in time and talk to myself in the early days of my SEO career? What three things could I share that would support Carolyn in the past without disrupting the time space continuum? Find out the three things in this week's episode and let me know what you think.
Confessions of An SEO <----------click here to help me with my test.
The Dental Marketing Guy - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This week after all the marketing calls I RECEIVED, it made me look back and see what did I do to get clients in the early days. And how it evolved and I realized it wasn't as simple as preparing a website audit and sending it out.
I share two of the strangest realities in attracting new clients.
The Dental Marketing Guy - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This week I got to thinking about all the things that have changed since SEO Testing became a thing in 2015. Seven years - and not only has SEO Testing changed - SEO Testers have too. Building on each step of the way to a greater body of work that yes, yields some great finds - but the most valuable thing is how its shaping the minds of SEOs themselves.
We have come far. And our ability to evaluate has grown with time and our continuing work.
And it all started with a question.
SEO Rockstars
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
What does it look like when you have an industry where the rules are set by the organization that you're trying to rank better in? Well, it looks a lot like what we have - and this week, I've kind of had it with all the "authoritative" sources pushing out useless - non-researched claims on how to do things in Google.
What a shame (or sham, depending on how you look at it).
My SEO Pet Peeves
SEO Rockstars
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Well, we're at that time of the year when Q4 looms large and tensions begin to build. So why not run TWO updates at the same time. In this episode I talk about what Google does and ponder at least TWO possible methods for being able to run simultaneous updates and know how to correct if one or either goes too far.
Let me know what you think.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this episode, I have two things to confess, I'm sorry, I wished some days I felt kinder towards people and then there are days when I want to just stop and get off. This week I had at least one of those days LOL!
Find out how bees and seo got swirled together - it's history and modern contemporary references but I swear you won't feel like it's too obscure a reference.
The Dental Marketing Guy - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Has anything ever happened to you and later on you realized it was the best thing ever??! Me too! In this episode I will share a little something that happened along my way to where I am and how it involved an UPDATE!
Speaking of which, I'm calling the Google Helpful Content update OVER. Find out why and what I saw and know that makes me statistically certain.
The Dental Marketing Guy - Justin Morgan - A Sponsor of SEO Testing - Thank you Justin for your support!
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Welcome it's an update! Not that we would know it by looking at things. So the curious update and some test results.
And I get to introduce you to The Dental Marketing Guy - Justin Morgan. He owns and manages a marketing analyst and Service Firm for Dentists. You can find him by searching for The Dental Marketing Guy or click the link in the description. His sponsorship is to support the SEO testing and research that is featured in Confessions of An SEO episodes. The Dental Marketing Guy - Justin Morgan
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support - for greater levels of support - email confessions@americanwaymedia.com
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Today is a Special Edition of Confessions of an SEO - It's the ONE YEAR mark of the Indexation Research Project! Yes, that means we have 365 days of data - its not just anecdotal - it's documented now.
I touch on briefly the things the research has brought to light - sometimes confirming what we thought and some times showing us things we were not aware of.
Here's the link to the SEO Fight Club Episode to relive the live peer review of the indexation breakthrough - specifically how it's no longer what Google says to do.
Will I keep the testing going? Find out in this week's Confessions of an SEO
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this episode I vented on some of the frustrations of dealing with clients and those that enable them i.e. customer service - and took a moment to explore the line between emotion and passion. Did I do that? I guess you have to be the judge.
If you're interested in Cora and getting in before the upcoming new version with it's new price on the limited time pricing - https://bit.ly/confessionscora
I keep topically going back to an earlier episode from Season 1, Episode 2 - "Why I Dislike client SEO Work" I kind of go through what I don't like.
Hope you enjoy the last episode of 2022 Mountains Edition of Confessions. Next week is back to regular. Whatever that means.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
I've been expecting this for a while. If you're in the SEO world or a keep track of it at least - you know the seo weather tools started whistling the weather turned quickly.
I hope in this episode to offer a reasoned alternative explanation for the rough weather - it's not an update.
Hope you enjoy it.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
I mentioned this in last week's episode, in Season 1, Episode 2 - "Why I Dislike client SEO Work" I kind of go through what I don't like. In this one, I suppose a possible method.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Last week I talked about when you're doing Client SEO, the SEO part is easy, the Client part is the hard thing.
This week I talk about obsessing. We obsess about so many things. Could we as SEOs learn a few things beyond how to push rankings and get more clients? What about tools that can tell us lies should we know so our clients don't freak?
And client, yes, you. There are things you could learn if you just pour a little tea out of that cup of yours.
Interested in supporting this work and the seo testing?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
Here's a link to get Cora SEO Software on your team. Check it out. - https://bit.ly/confessionscora
I mentioned this in last week's episode, in Season 1, Episode 2 - "Why I Dislike client SEO Work" I kind of go through what I don't like. In this one, I suppose a possible method.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Well, when you're doing Client SEO, the SEO part is easy, the Client part is the hard thing.
SO what DOES an SEO Success look like? Is there a better way to prepare clients for what they will be seeing and it's probably not page 1 on week 1.
I mentioned this in last week's episode, in Season 1, Episode 2 - "Why I Dislike client SEO Work" I kind of go through what I don't like. In this one, I suppose a possible method.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Trying a new kind of episode today, it involves a client call to let them know something that could be received in multiple ways. I couldn't record the call but I did a BEFORE and an AFTER with a little Django Reinhardt in the middle.
Regular listeners remember the Season 1, Episode 2 - "Why I Dislike client SEO Work"
Find out how it all turned out - did I get sacked off the project? did I curse on the call? Only listeners will know...
Here's the link to the Volatility Tool and Top SEO Factors
https://seovolatility.com/
Top SEO Factors
Plus, announcing a new contest - you provide topics for upcoming Confessions of an SEO podcast. It'll be fun! If your topic is chosen, you get a mention plus a backlink. Heck, even if you just submit a relevant topic, you'll get your name put in my hat and at the end of the summer, if your name is drawn, you'll receive a on page analysis for your keyword. Rules to follow - keep your eyes on this space.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
So I thought I was going to talk about one thing, but it turns out that I was so "hot" about it that I decided to change the topic at the last minute and talk about some fun things.
My happy place this week is the Mobile First Indexing Challenge and The Indexation research project.
Looking my crystal ball - I predict soon - likely before our next time together - the weather tools are going to tell us that Google is busy. Will it be an update? or is it something else?
You'll have to listen to find out.
Here's the link to the Volatility Tool and Top SEO Factors
https://seovolatility.com/
Top SEO Factors
Plus, announcing a new contest - you provide topics for upcoming Confessions of an SEO podcast. It'll be fun! If your topic is chosen, you get a mention plus a backlink. Heck, even if you just submit a relevant topic, you'll get your name put in my hat and at the end of the summer, if your name is drawn, you'll receive a on page analysis for your keyword. Rules to follow - keep your eyes on this space.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Today's episode topic is one submitted by not just a listener but a Confessions Sponsor - Kyle Sabraw. Also a friend and SEO agency owner, Kyle submitted several topics and this is one - How to Know If Your SEO is Working.
This went a little longer because well, I have a lot of feelings about this because most of the time you hear this from a business owner and often times it's more of a literal question.
But first, I shared more details of the Mobile First Indexing Test I've been running and now it's helping more than just the targeted keyword. I can see the forest not just the trees!
Going to do a live training - short under an hour - to show people how to test to see if their pages are indexed. $14 investment - priceless value. Go to forensicseotraining.com - there is a signup on the page to be notified when I have the date. Just a sign up so you know when and then you can decide if you have $14 to learn something rarely taught.
To sign up directly for the live training - https://buy.stripe.com/dR617U4tDgszg9O8wz
Here's the link to the Volatility Tool and Top SEO Factors
https://seovolatility.com/
Top SEO Factors
Plus, announcing a new contest - you provide topics for upcoming Confessions of an SEO podcast. It'll be fun! If your topic is chosen, you get a mention plus a backlink. Heck, even if you just submit a relevant topic, you'll get your name put in my hat and at the end of the summer, if your name is drawn, you'll receive a on page analysis for your keyword. Rules to follow - keep your eyes on this space.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Had a hell and a heaven of a week - it's not easy knowing what is going on in Google and trying to help others. If people don't want to get better, they need to wear a label.
I talk about why we need to learn how to develop and adopt an operational definition of what it looks like when a page IS indexed that isn't determined by other peoples tools (OTP) - and that we can do for ourselves.
Going to do a live training - short under an hour - to show people how to test to see if their pages are indexed. $14 investment - priceless value. Go to forensicseotraining.com - there is a signup on the page to be notified when I have the date. Just a sign up so you know when and then you can decide if you have $14 to learn something rarely taught.
And then I share the SEO Sport project that was an outgrowth of an SEO training program where I picked a "mesothelioma" keyword. I'll be publishing a case study but you're the first - well, second ones, to hear about it.
Here's the link to the Volatility Tool and Top SEO Factors
https://seovolatility.com/
Top SEO Factors
Plus, announcing a new contest - you provide topics for upcoming Confessions of an SEO podcast. It'll be fun! If your topic is chosen, you get a mention plus a backlink. Heck, even if you just submit a relevant topic, you'll get your name put in my hat and at the end of the summer, if your name is drawn, you'll receive a on page analysis for your keyword. Rules to follow - keep your eyes on this space.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
When I get into a test, I get INTO a test. This is no exception. I talk about the results from last and the plans moving forward. This is showing me some great information on how indexing and ranking interact between mobile and desktop.
I interrupt for some news from the index and then share the first batch of submitted topics for possible summer episodes. These are the Mountain Edition 2022 shows for the next 11 weeks - so that means I will need more topics once I exhaust these - but maybe by sharing them this could be the way to illustrate what looks like a good topic for friends of Confessions.
https://bit.ly/confessionssponsor
Plus, announcing a new contest - you provide topics for upcoming Confessions of an SEO podcast. It'll be fun! If your topic is chosen, you get a mention plus a backlink. Heck, even if you just submit a relevant topic, you'll get your name put in my hat and at the end of the summer, if your name is drawn, you'll receive a on page analysis for your keyword. Rules to follow - keep your eyes on this space.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
I'm shooting the breeze this week - using that SEO Volatility Tool and finding more and more ways to use it and create more opportunities for pages to show up.
Also, there's an interesting update on the Mobile First Indexing test - does Google really score our sites based on the mobile version of our sites? Find out in this week's episode if the first round of results was a false signal...or not.
Here's the link to the Volatility Tool and Top SEO Factors
https://seovolatility.com/
Top SEO Factors
Plus, announcing a new contest - you provide topics for upcoming Confessions of an SEO podcast. It'll be fun! If your topic is chosen, you get a mention plus a backlink. Heck, even if you just submit a relevant topic, you'll get your name put in my hat and at the end of the summer, if your name is drawn, you'll receive a on page analysis for your keyword. Rules to follow - keep your eyes on this space.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
And just like that, it's over. At least I think it is - this episode has 2 parts - the update update and then the latest on the mobile first indexing test I have running. The results are in. Listen to find out.
Also, I completely spaced on mentioning where you can get the SEO Volatility Software I went on and on about. Top SEO Factors is where you can find it. Another terrific seo tool from Ted Kubaitis.
Plus, announcing a new contest - you provide topics for upcoming Confessions of an SEO podcast. It'll be fun! If your topic is chosen, you get a mention plus a backlink. Heck, even if you just submit a relevant topic, you'll get your name put in my hat and at the end of the summer, if your name is drawn, you'll receive a on page analysis for your keyword. Rules to follow - keep your eyes on this space.
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
We are one week into the latest Google Core Update and I've got some news.
Here's an example of the twitter comment roundup articles that I have my doubts about - https://www.seroundtable.com/google-may-2022-broad-core-update-seo-impact-33512.html
Google may have fallen in love with a new bot - I will tell you all about it and why I've had my eye on it. Then I share some updates on the Mobile First Indexing Project - it's not all fun and games.
Plus, announcing a new contest - you provide topics for upcoming Confessions of an SEO podcast. It'll be fun! If your topic is chosen, you get a mention plus a backlink. Heck, even if you just submit a relevant topic, you'll get your name put in my hat and at the end of the summer, if your name is drawn, you'll receive a on page analysis for your keyword. Rules to follow - keep your eyes on this space.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
OK, so Google announced a new update this week. I may have seen some things behind the Google woodshed.
Plus, announcing a new contest - you provide topics for upcoming Confessions of an SEO podcast. It'll be fun! If your topic is chosen, you get a mention plus a backlink. Heck, even if you just submit a relevant topic, you'll get your name put in my hat and at the end of the summer, if your name is drawn, you'll receive a on page analysis for your keyword.
Oh, and here's the link to the google developer page I mentioned.
https://developers.google.com/search/docs/advanced/javascript/javascript-seo-basics
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this episode I wasn't sure exactly how to talk about the topic - this is also the first episode in a while where I don't mention indexation! It can happen!
This is my effort to describe what I think is a blindspot in our industry and process. When it comes to what ranks it is entirely up to Google and the algo. The problem is often our source and focus. Do we have our eyes on the real prize? Or are we chasing our tails. And ultimately how much can we "know" when we can't even see the rules on the other side?
I got some things to say about that and how much is what we know and how much is "Kentucky Windage?"
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This week I pick up where last week left off on the Google certification courses that are being offered to every US business. AND it even made the news - seo news that it.
https://searchengineland.com/google-bad-seo-advice-digital-marketing-certification-course-385064
Turns out. There is a lot of drama in the world of seo about what can and can not be true AND in a course about SEO taught by the people who work at Google.
At one point I talk about how you can look at what is already ranking in Google, how they are doing it - and then you don't have to worry. We don't really need someone at Google or someone quoting Google. The serps will tell us if we know how to look at them and one tool I will never be without is Cora software -
https://bit.ly/ConfessionsCora
Then I caught everyone up on the latest test on mobile first indexing - which I seemed to not ever say correctly - long day.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This week with the announcement of Google providing certified training and specifically certificates for SEO, I thought it would be fun to check into it - peek into the statements and see what was really going on. I found stuff. It's a little different than it was presented to the SEO community - but interesting, intriguing and intricate.
Who knows? I may go for it and become "Serp-Certified."
Here are the articles and documents.
https://www.seroundtable.com/google-offering-seo-certification-33354.html
https://blog.google/outreach-initiatives/grow-with-google/career-certificates-scholarships-digital-marketing-ecommerce/
https://grow.google/certificates/digital-marketing-ecommerce/#?modal_active=none
https://grow.google/employers/
https://www.coursera.org/google-certificates-for-business/
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
For this episode, the topic didn't arrive in the usual way. It literally landed in the middle of the night and brought it all together. It might seem obvious now but it wasn't.
In this one, the format is me sharing three things I'm doing - first, a project that I hope will turn into a case study for how to break into the mesothelioma niche which we typically think of as impenetrable. Second, the thing that went bump in the night in search console and lastly the latest test looking at "mobile first indexing" and how to test for it with a special set up that I used to think was an albatros around my neck (but I no longer see it that way today).
I'll be doing a public live event where I'll unpack the indexation test just like an seo test where I will bring data and examples and show you how you can get your content indexed and where you should never submit your new content and a way to know when your content IS indexed quickly.
https://bit.ly/confessionsliveindexparty
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Pardon the Harry Potter reference but it does seem like we will need some magic to deal with client expectations even when we've done our level best to prepare them for the SEO journey.
In this episode expect a few stories and a few outbursts of the type reminiscent of Dennis Miller.
In my opinion there is one more place to check for what could be better. Find out what I think it is in this episode.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Technical difficulties today!!! It's FIXED!!!! Appreciate your patience and without delay - Here's Ted Kubaitis on Confessions!!!!!!
You're not going to want to miss the premiere of a new type of Confessions of an SEO. This is called a Confessions Conversation. And my first guest is Ted Kubaitis, the creator of the Cora Suite of SEO Tools, founder of SEO Tool Lab and host of "SEO FIGHT CLUB" on youtube.
In today's show we talk about the sunsetting of the Google Parameter Tool. Here's a link to the article in Search Engine Journal. ttps://www.searchenginejournal.com/google-sunsetting-url-parameters-tool-next-month/443463/#close
Google says it's not going to be bad.
Listen to our conversation and learn what it means, why it might not be so benign to a certain industry, how to check to see if you MIGHT be impacted with this and what your two options are. Spoiler alert. If it happens to you, you're looking at a major redesign of your site's architecture or a platform migration of your store.
I know I said this wouldn't be an interview show but I think doing it this way doesn't make a liar out of me.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this episode I talk about new things in the indexation research and then I go into a philosophical discussion about discussions when our test results say one thing and Google "says" another.
Next week will be the first Confessions with a Buddy!!! Going to talk about a potential doom situations for some website holders.
The story I share can be discovered on Search Engine Roundtable - https://www.seroundtable.com/when-seos-disagree-with-google-33191.html
Links within the story
Reddit - https://www.reddit.com/r/SEO/comments/tqquwh/question_regarding_keyword_density_and_keyword/
Twitter responses - https://twitter.com/KAS_stoner/status/1508894560138670081
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
Daily Youtube Reports on Google and Bing bots and Search Console - https://bit.ly/crawlornocrawl
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this episode, I share new insights from the index research project - and a confession on my mesothelioma project - my thoughts of Google as a machine.
I’ll be frank, this may be one of those episodes where this may be better for me than it will be for you. If I'm not careful I may go into my “beam me up Scotty” riff -
I got involved in a few more projects this past week - which is great. But there is a "eat your vegetables" part of SEO that is driving me crazy- the business part.
Oh I know and I truly trust that if you want to go fast go alone, if you want to go far go with others. But I am ready to scream.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This past week a relayed message from a consulting client saw me seeing red. And for what? I learned a lot about myself and I hope more of us really take to heart that caring about clients isn't a bad thing. But when we care JUST A LITTLE BIT MORE about ourselves and the way in how we work, it might just be a stronger position.
You know it's not a Confessions episode if we don't start off talking about indexation. And without gagging, there's a teeny tiny portion where I talk about E.A.T. before sharing this week's self revelation.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
What do Doc Vader and I have in common? Find out.
After last week's barn burner of an index project reveal on SEO Fight Club, had a few questions, have made a few tweaks and wonder does this project have a future?
The two plugins I mentioned - Rank Math Plugin - https://bit.ly/rmwplugin
Simple Google Bot - https://bit.ly/googlebotvisit
SEO Fight Club with Ted Kubaitis. https://www.youtube.com/watch?v=Vq08n3-Ska4&t=218s
Check out Crawl or No Crawl daily broadcasts on Youtube - they last between 3 - 5 mins and give you an update from the bleeding edge of the server logs https://bit.ly/crawlornocrawl
If you haven’t already subscribed - this is where instead of writing up my notes on the Google index detector project and actually go on camera, share my screen on the Index History sheet were all the data is recorded.
https://www.americanwaymedia.com/index-detector/
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Today I wanted to explore the impact of SEO on the brain - specifically the chemical known as dopamine - I found an article of an interview of Dr Anne Lempke, Chief of Stanford University's Dual Diagnosis Addition Clinic.
https://www.theguardian.com/global/2021/aug/22/how-digital-media-turned-us-all-into-dopamine-addicts-and-what-we-can-do-to-break-the-cycle
Believe it or not, this relates to my experience of the Google Indexation Project. I went from abject despair to ever breakthrough the new content indexation barrier to exhilarating week where I shared all the results on SEO Fight Club with Ted Kubaitis. https://www.youtube.com/watch?v=Vq08n3-Ska4&t=218s
Check out Crawl or No Crawl daily broadcasts on Youtube - they last between 3 - 5 mins and give you an update from the bleeding edge of the server logs https://bit.ly/crawlornocrawl
If you haven’t already subscribed - this is where instead of writing up my notes on the Google index detector project and actually go on camera, share my screen on the Index History sheet were all the data is recorded. https://www.americanwaymedia.com/index-detector/
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
It has been a while since I did a Facebook mailbag topic and I know this one is something MOST SEO's have experienced. And I share about three more ACTUAL situations where clients tried to help and offer some suggestions to business owners who want to help but aren't sure what actual help to your SEO team looks like.
I mentioned the Crawl or No Crawl daily broadcasts on Youtube that I started when I revamped the stack on the testing site. Honestly, I did not think going back to doing something daily like that would have been in my future. https://bit.ly/crawlornocrawl
If you haven’t already subscribed - this is where instead of writing up my notes on the Google index detector project.
I talk my notes and actually go on camera, share my screen on the Index History sheet were all the data is recorded. This past Tuesday marked 6 months on this project - it’s public - https://www.americanwaymedia.com/index-detector/
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
The new testing site is indexing like gangbusters! Finally I can answer the question that the initial test format was trying to answer - IS GOOGLE INDEXING simple html and rendering javascript!
We're back in business. And I'm having fun once again. I talk a little about what I call "SEO as a sport" which is fun and a longview revenue producer.
And every day a short youtube video is published with the test day findings or observations on non-test days. You can find that on Youtube - the channel is Crawl or No Crawl. Please subscribe to get early notifications when the daily video short is published. https://bit.ly/crawlornocrawl
Here's the link to the BrightEdge organic traffic study https://searchengineland.com/organic-search-responsible-for-53-of-all-site-traffic-paid-15-study-322298
Here's a link to Lee Witchers' Tested SEO Training - https://testedseotraining.com/
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Well, this topic turned on it's head this week. In this latest episode, one of the original seo testers and longtime tester, Carolyn Holzman talks about her epiphany in seo testing.
Learn about the latest on the testing indexation project in light of a new testing environment and set up of the test. And now Carolyn is broadcasting on youtube daily with short updates from the server logs on the channel "Crawl Or No Crawl" - you can find that at bit.ly/crawlornocrawl.
To view the latest public testing project - visit https://www.AmericanWayMedia.com/index-detector/
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this episode I talk about the lack of a systemized and universally accepted method of learning how SEO works and why it hurts us when we don't have one. If we know how SEO works, we know what to do when things go amiss. Mainly, we need know how GOOGLE works - and then we can be more informed.
There are many levers on the side of search that are totally controlled by Google. Knowing that and WHEN they might want to move those levers helps keep us sane - not happy but sane.
To take a look at the Cora software that I use in analysis - https://bit.ly/confessionscora
To see more of the shared data factors - check out https://topseofactors.com/
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Much like the Girl with No Name from Game of Thrones, this week is a Niche with No Search Volume. After talking about indexation and the next phase of the indexation testing threshold (and who might be the first to learn what I find) - I talk about this niche thing and what it got me thinking and why we charge for keyword research.
If you're a business owner, I get it. But there's a lot behind search research. Yes, we know what YOU are but do you know what your clientele needs or wants - that's where you can shine. Matching up your service with a need - is going to make you more complete in the digital world. You're way more than just a "fill in the blank".
When SEO's Fight With Their Words, Who Benefits?
Become a Confessions Supporter for $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this episode in addition to the updates on projects, I address the dust up in Twitter this week. It had to do with the term LSI - latent semantic indexing - does anything of value for SEO or not.
This is not a course on LSI but rather what happens when SEOs try to beat each other up on semantics - the words that describe something related to what we're doing. I don't mind sharing my personal thoughts on LSI but that's not the focus of the episode.
Have fun!
Become a supporter at the $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Before going into the topic of getting emotionally involved with a keyword, I provide an update on the index detector project, the buzz in the SEO world about all those crawls before an update and what Joh Mueller had to say that totally cleared that up! Which question I would pose based on the data seen in the indexation project.
Here's the link to the article with all the twitter embeds so you can follow the threads.
https://www.seroundtable.com/google-crawl-spike-unrelated-to-upcoming-google-algorithm-update-32783.html
This week's episode is about getting infatuated with keywords - emotionally involved to the point where it feels like a one-sided relationship. It can happen and it did happen to me - and since then I've been a little "gun-shy" about it but I think I've had some distance that I can keep things balanced.
I share a few of my regrets, mistakes and no-show keywords and hopefully share a little more about a balanced relationship between an SEO and their keywords.
If you have had a emotional attachment to one of your keywords - email confessions@americanwaymedia.com and share your story!
Become a supporter at the $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This week I talk about the biggest pain of client SEO - micromanaging and I share some of my experiences and postulate on how to get to a non-adversarial and minimize any suspicions lurking in the mind of the person who is paying for their SEO.
Forensic SEO Live Training - https://www.americanwaymedia.com/forensic-seo-live-training/ (2nd worst sales page in the history of sales pages!)
Past Episodes Where I talk about the Index Detector Project and what it means for us.
https://anchor.fm/confessions-of-an-seo/episodes/Episode-34-Indexed-Not-Found-e165pri
https://anchor.fm/confessions-of-an-seo/episodes/Episode-37-Who-Do-You-Believe--Google-or-Your-Lying-Eyes-e1750tv
https://anchor.fm/confessions-of-an-seo/episodes/Episode-41---Show-and-Tell-e18fqb6
https://anchor.fm/confessions-of-an-seo/episodes/Episode-50---Keep-Calm-and-WTH-is-Happening-With-Indexation-e1beobn
https://anchor.fm/confessions-of-an-seo/episodes/Episode-51-Dear-Google--This-is-a-Mess-e1bpa6s
https://anchor.fm/confessions-of-an-seo/episodes/Episode-54-Season-2---Ep-1---Indexation-Liberation-e1c8r4d
Become a supporter at the $4.99 or a Confessions Sponsor at $9.99 or higher. Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Change is a-coming on the Google Indexation Detector Project - and it's all good - still moving forward, I tell you all things moving forward.
In this episode I share what I learned, what we have and how I'm moving forward into more specific indexation tests to find the threshold for new content - and I tell you who I'm going to share that with first. Will it be you?
Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
Become a supporter at the $4.99 or a Confessions Sponsor at $9.99 or higher.
If you would like to have the same html code I use to test for javascript rendering, you can reach out at Linkedin or by email confessions@americanwaymedia.com
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
On this last day of 2021 - we look to 2022 and what we want to make of our work, businesses and lives.
In this episode I share what I hope for ourselves as SEO's and businesses.
December 31 2021 at 11:59 PM CST - the Survey closes. Last call to tell me what you liked and what you didn't during this first Season.
New sponsors that sign up between now and Jan 1, 2022, You and/or your business will receive special mention in the press release in January announcing this to the rest of the world!
Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
Every at $4.99 or higher will receive a small token of appreciation in the mail that will share with the world your support of Confessions.
Happy New Year to every one of you and thank you for being a listener.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
Please take the Annual Survey - 6 questions and let me know if you want a Season 2 of Confessions of an SEO - https://bit.ly/confessionssurvey
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
It's time for the first annual Holiday Edition of Confessions of an SEO.
We start off with Google and then into some of the results of the survey that will end up as ways listeners can be supporter and what they will have access to as sponsors.
Pick your level of support and sponsorship - https://anchor.fm/confessions-of-an-seo/support
Every at $4.99 or higher will receive a small token of appreciation in the mail that will share with the world your support of Confessions.
And, if you start your support between Dec 24 - Dec 31, 2021 - You and/or your business will receive special mention in the press release in January announcing this to the rest of the world!
And we end on the things that matter - our why to all we do. I highly recommend it.
Happy Holidays to every one of you and thank you for being a listener.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
Please take the Annual Survey - 6 questions and let me know if you want a Season 2 of Confessions of an SEO - https://bit.ly/confessionssurvey
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Yowsa! What a lot of circumstantial evidence we have here. Fresh data from the ongoing public research into Google's crawl and index behavior. Massive emails from Search Console saying pages had errors when pages did not have errors and a quiet announcement at the end of November.
In this episode I wonder out loud what could possibly be going on at Google within the last few weeks of 2021.
Hope you enjoy it.
P.S. The title of this episode came to me after I had recorded it. Reminded me of growing up after my mom checked my room closet.
Here's one link to an article mentioned in this episode as well as last week's -
October Verve Article - https://www.theverge.com/2021/10/26/22747193/google-q3-2021-earnings-record-revenue-profit
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
Please take the Annual Survey - 6 questions and let me know if you want a Season 2 of Confessions of an SEO - https://bit.ly/confessionssurvey
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Well, this turned into a rant! Holy Cow! WTH Google!? I share the story about an early in the year project that took a nosedive which was in hindsight the idea behind the Indexation Project.
And what is coming out of the project in the community is better than anything I could have wished for all of us.
Here's the links to the articles mentioned in the show
How Search Works - https://www.google.com/search/howsearchworks/
Google Webmaster Guidelines - https://developers.google.com/search/docs/advanced/guidelines/webmaster-guidelines
October Verve Article - https://www.theverge.com/2021/10/26/22747193/google-q3-2021-earnings-record-revenue-profit
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
Please take the Annual Survey - 6 questions and let me know if you want a Season 2 of Confessions of an SEO - https://bit.ly/confessionssurvey
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
I'll best honest - I need more feedback. In this episode I share some fun facts and what I know so far from listeners. And what may be a cool addition to SEASON 2. OK OK. There will be one but I need to know what you liked so I can do more of what more people like and less what is a but "meh".
And at the end I provide the topics for the next couple of week and saving surprises for the holidays.
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
Please take the Annual Survey - 6 questions and let me know if you want a Season 2 of Confessions of an SEO - https://bit.ly/confessionssurvey
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
OMG! What a total jerk move by Google, ANOTHER update before the "High Shopping Season" - in this episode I share with SEO tools are showing as to what changed and I share MY OPINION on WHY they might have done this now. 'Cause enough already - 2021 is like the YEAR of updates.
Then I break some news. Its about something I'm doing next year (2022) - and you'll be the first ones to hear about it. In this episode, I'm practicing talking about it. I'll give you a clue - it's my SEO SUPER POWER. Episode 14 - What's YOUR SUPER POWER https://open.spotify.com/episode/2N5wLQ2vpylvczznZ8ukjS
An easy place to leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
Please take the Annual Survey - 6 questions and let me know if you want a Season 2 of Confessions of an SEO - https://bit.ly/confessionssurvey
You can find me on Linkedin - Carolyn Holzman.
American Way Media
AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Quick Reminder! Please leave a review https://www.podchaser.com/podcasts/confessions-of-an-seo-1973881
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
We've all sat there. Excited by the prospect of both growing our "book of business" and helping a small business claim their rightful share of the local market for what they offer. And then they start to share all the horrible things they experienced with their previous SEO company. Our heart sinks for two reasons.
1 - We know they are going to want us to prove to them over and over that we're not that other agency and
2 - We are likely wasting our time because even if we were to get them to sign on, we'll be defending ourselves because we're not going to provide them with a time card of our hours and likely they are too skittish so we're looking at three (3) months max.
Nothing we can say or do that can build trust within the meeting - except maybe saying no.
I even dip back into my SEO fantasy world ideas - which you can indulge in over here in Episode 43 Is This Real Life or Is it Fantasy
Please take the Annual Survey - 6 questions and let me know if you want a Season 2 of Confessions of an SEO - https://bit.ly/confessionssurvey
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
If you hear about SEO testing at all you probably think we're all insanely curious and have completely lost the reason that ultimately we all need to make revenue for our own company or our clients.
Well, I call B.S. on that but honestly I will admit that I DO love stupid SEO ideas. The stupider the better!
In this episode I share a test so stupid that instead of dropping the listing - I took it to the #1 spot for the keyword. A failed test. LOL!
And that's not all, there's more!
Also, please remember to let me know what is working and what is not on the podcast - I've already made one structural change as a result of one survey response - see if you notice it.
https://bit.ly/ConfessionsSurvey
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Some times there are times when the best way to be of service to a business is to say no even if the reason has nothing to do with our ability to SEO their website.
Maybe it's an ROI - return on investment type of issue or maybe it's because there are obstacles to conversion which would then lead into an ROI issue.
Here's a couple of my stories on times when I did say no and times when I should have.
https://www.surveymonkey.com/r/R9ZX8Z2
I'd like to know what kinds of stories you'd like should Confessions move into Season 2! It's short but so important. thank you!
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
I realized that this is the Halloween Episode and it sure fits the scary environment in Google when it comes to getting new content into the index. And when I say scary - it's bad.
Some of my musings include the following:
Hope you have a good candy day.
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Photo by Karolina Grabowska from Pexels
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Is this real life? Or is this fantasy?
This week I share my deepest fantasy SEO ideas that sprang from a conversation with a colleague about time to ranking once working on a page. And well, you might listen to this and think I've lost my mind, it doesn't work that way.
I'm a fan of challenging my own beliefs on what client SEO could be if we tried. And do things in a way where we're not trading hours for dollars but value for dollars.
Would love to hear your thoughts and feedback - what's your best SEO life?
For more information on the Google Index Detector - Google Index Detector
To learn what data says about Core Web Vitals - Core Web Vitals Field Evidence
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This week is an example of transmuting what seemed like a failed expedition to talking about the kind of things SEO's don't normally talk about - how do we get answers to our SEO questions.
Two questions posed in the last few weeks illustrate the problem as I see it- too many people trying to chart a course in SEO without a map, who ask questions of strangers in social media and those that conflate the information they get from tools as a short cut to what it takes to rank within Google.
We as SEOs may work in isolation, but it doesn't mean we are consigned to be alone. And social media may not be the best place to build your SEO chops.
Just like we can not get into shape with just a gym membership alone, we can not short circuit the work necessary to understand how Google works by avoiding actually interacting with a search engine. No one answer, no one person, no one tool can relieve us from the work investment and using our brains.
All of us started somewhere. Find where you are and deliberately work from there.
For more information on the group I mention in the show - https://bit.ly/seofriends
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This week I share and tell about a couple of projects - one is the index detector project, is it a tool? What the heck is it supposed to do and where I suspect our conditioning is the reason why it's initially viewed as a tool.
I talk about indexation and what makes it so essential to SEO testing. I talk about my first SEO test and an underground SEO training for intermediate and advanced SEOs that you won't hear about unless someone like me tells you about it.
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
It's been a long time in coming. This past week John Muller confirmed that Core Web Vitals has been rolled out and in in play as of the end of August 2021.
We've been told Core Web Vitals would be a ranking factor. Higher page scores for CWV will be beneficial and conversely, low scores will be harmful. But what evidence do we have that these efforts, beyond common sense site speed efforts, to mold our pages to Core Web Vital "standards" going to yield something we can get an ROI out of?
That changed this past week and someone actually did roll up their sleeves and look at what those scores tell us about how Core Web Vitals can be seen to be in effect.
The content in this podcast in order to get the full effect is going to need a visual. For that reason I've published a companion article here https://www.americanwaymedia.com/core-web-vitals-unmasked/
Let me know what you think. Feels like this might be evolving into more of an SEO tips podcast!
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
If you've listened to any of Confessions, you know that I'm a strong advocate of seo testing. It's a relatively new slice of SEO and has been instrumental in teasing new observations out of Google that helps us understand how relevance works as well as a host of other things.
Today in addition to updating you on the Google Index Detector project - https://www.AmericanWayMedia.com/index-detector/ and some other things, you'll mainly hear about new seo testing opportunities as well as what it looks like to actually BE an SEO tester.
What SEO testing is and what it is not.
Here are links to some of the things that were referenced in this episode and my suggestions on other episodes you might find interesting.
IMG - Internet Marketing Gold Testers Group - https://bit.ly/seotesters
Episode 8 - What is SEO Testing?
Episode 27 - This Isn't Your Dad's SEO
Episode 1 - Why I Love SEO
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
You know you're a nerd if you're like me and excited about this discovery of new SEO key performance indicators (KPIs) but these address some real-world issues for client SEOs.
For too long we have absorbed all the weird stuff we have seen all the time to something wrong with what we're doing but in reality, we're seeing built-in conditions in search. To be able to have the language to describe and a tool to discover it is progress in professional search.
You might brush up hard on your beliefs about ranking but you might also find some freedom and peace in here which can increase the quality of your work life and that inner voice!
I make a serious offer to run some scans for a limited number of listeners - you can email to confessions@americanwaymedia.com with your keyword, county and if you need local the city and state. One (1) scan per listener please. And for those that do, I'll provide a video rundown of what you're seeing in your scan.
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this Episode I talk about the current SEO testing project that has sort of taken over my life - every day new content is published to a site for the purpose of finding out if Google is even indexing new content anymore. Plus there are two kinds of rendering possible on each page - simple html content and javascript.
I have questions. Most SEO's are confounded by what they are seeing when they publish new content but consistently see in search console - Excluded - discovered not crawled, crawled by not indexed or the dreaded Google doesn't know the URL.
It's time we know what's going on and this research project I hope will yield what is broken, when it comes back and for how long so SEOs and content producers of websites that aren't monster enterprise authority sites, which is most of us, stop thinking it's something we did wrong.
I'm hoping to hear from you.
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
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This week's topic comes from a Search Engine Journal article by Amanda DeSilvestro https://www.searchenginejournal.com/hiring-local-seo-agency-questions/414522/
This is going to be in two parts - this one is in the beginning of the article where they advise what a business needs to do before seeking out SEO proposals.
There are five suggestions and most are good but there is one that I think defies the reality of the situation. See if you can tell which one I think is fantasy.
There's an announcement about new data from the Google Index Detector - https://www.americanwaymedia.com/index-detector/
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
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Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This week's topic is something we probably don't talk about a lot because it's not always an easy one.
This comes from a listener. an independent SEO and I took some time on this one because I think it’s far more common than we want to let on - questioning ourselves on how do we know if we’re a good SEO or not. And who has the right to tell us.
And at the end there's an announcement about a public source - an index detector - https://www.americanwaymedia.com/index-detector/
This is a labor of love - every day a new page will be published and tracked so the data will say IF Google is indexing, WHAT type of content is Google able to render - you can see at a glance is Google indexing simple content or also Javascript frameworks. I'll be happy to make the raw data available upon request.
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
There's a lot of slow Google lately. Slow in they aren't indexing new content as quickly as they used to and to "help" things along they have these weird messages in Google Search Console.
There's a plug for the value of SEO testing but this is a shorter episode - I need to get used to Texas heat again!
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
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Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this episode - we are going to go over a proposal that was sent in by a listener.
I thought rather than JUST respond to them privately, this might be a terrific exercise in demonstrating how little equal understanding there is on both sides of "the farmers and the cowboys." I'm sure the recipient of this proposal believes they receive an SEO services proposal - because they told me as much when I asked. And I'm equally sure the sender of this proposal believes they were quite clear on the SEO portion of it.
And much hilarity ensues...
If you're a receiver of proposals or a maker of them, there is always room for more clarity. Please send in any examples if you'd like to have "Confessions" take a gander at it.
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
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Something I haven’t done lately is updating you on some of the SEO projects I’m working on. So I’m just making a liar out of myself when I say you won’t find any SEO tactics in here. This one I would say you will find SEO principles.
I share the very method used to choose a rank and sell niche - do not recommend it. And take you a little behind the scenes on the funny bumps in the road along the way - one of which was my ego. (But I'm fine now - thanks for asking.)
And then I dive deeper into some testing results that could have some real-world impacts on the Un-knowing SEO. But now, you CAN know and how to use this information to insulate yourself from things out of your control.
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
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In this episode, this is a new type of episode - a "Bits and Bobs" type of show - in here is a collection of four things too small to be a full episode but definitely somethings to discuss.
what is the ONE topic that constantly shows up in Voice SEO conversations every single time and has the potential to suppress Voice?
I had a new "Confession" to make.
Why isn't this an interview show?
An idea to crowd search on something to help good SEO rise to the top and business owners to be able to recognize them when they do.
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
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After about 6 months of developing the content for my upcoming Voice SEO course - I felt it was necessary to publish an update. Look for future updates on both what I'm doing and what the current limitations are for "Screenless Search" which is how I'm starting to refer to it as.
Listeners will experience more of a breakdown of what exactly are we calling Voice SEO? Is it how we search? Is it how the search is delivered to us? Is it too late? Are there things we as marketers and business owners need to know?
This is the hottest real stuff off the press on Voice SEO.
In my opinion, if we wait for Google to tell us how to do this - it will be too late.
I also share GOOD NEWS as well! Let me know what you think.
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Background vector created by starline - www.freepik.com
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https://uppbeat.io/t/doug-organ/fugue-state
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Search Engine Journal shared a week ago about a question posed to John Mueller which was basically - if Google’s machine learning is going to get so good at knowing what a page is about, will SEO become obsolete?
https://www.searchenginejournal.com/googles-john-mueller-doesnt-see-seo-becoming-obsolete/412373/
I'm guessing the person who asked the question is either a business owner who might not know exactly WHY they are doing their own SEO, other than proving "penny-wise, pound-foolish".
But it does show a peculiar lack of SEO purpose and maybe that's why John didn't know how to really respond - was he implying something or not wanting to take a lot of time explaining the purpose of SEO.
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Composite photo - Compliments of leaving Carolyn alone with Canva
Music from Uppbeat
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This episode is my take on what feels like "never-ending" series of updates in Google since March of 2020. Alright already.
In particular, I wanted to talk to business owners and C-level executives of a certain age who think they "know what SEO is" but have nothing on their site ranking for any value keyword that doesn't have their brand name in it.
Another question I have - How do we know what is a true update these days and not the result of Google catching up on all the things Google has not been doing because some data stream was offline?
And the real kicker. Even Google comes clean when identifying the true value of organic search.
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Dog Photo by Karsten Winegeart on Unsplash
Composite photo - Compliments of a Peach Bellini after an evening on the Sunset deck
Music from Uppbeat
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In this episode targeted towards business owners, I share my thoughts on how the shifting zones of relevance within Google remind me of when my dad retired a 2nd time as a VW auto mechanic and what he shared with me.
Would I go into today's Google SEO if I was who and where I was 13 years ago with only rank trackers and site diagnostic software?
I really feel for those business owners who are going it alone and for those who had previous success and yet now are spending more time figuring out Google than expanding their own businesses.
Hope you enjoy it and feel free to send in any comments or feedback to confessions@AmericanWayMedia.com
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
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License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Don't you just love "pet peeves" - the things that drive you crazy? Me too.
In this episode I reveal my TOP THREE pet peeves - something about content, domains and Google. It's not every day one can fit SEO and the Witches from Macbeth in the same content.
What are YOUR pet peeves in SEO?
Hope you enjoy it and feel free to send in any comments or feedback to confessions@AmericanWayMedia.com
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Photo by Tumisu from Pixabay
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this episode I talk a little about how I got into Voice SEO and how the course is evolving. I even share a demo that if you have an Alexa or Google device you can talk to my website.
If you have an Alexa say "Alexa, launch American Way Media”" or for google "Hey Google, Talk to American Way Media"
Hope you enjoy it and feel free to send in any comments or feedback to confessions@AmericanWayMedia.com
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Photo by Tumisu from Pixabay
Music from Uppbeat
https://uppbeat.io/t/doug-organ/fugue-state
License code: HESHAZ4ZOAUMWTUA
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Today I’d like to share some cool news and it's about what I have come to know as my SEO superpower. I mentioned it back in Episode 14 but today I have something to share. It's short. I'm on the road and wanted to make sure you knew, that I knew, that you knew these things are scheduled on every Friday at 8 am CST.
UPDATE: Not only did I discover my super power - I turned it into something I can share.
There is a course now on Forensic SEO - It's a LIVE training (no recordings, no replays - just pure access) - sign up to make sure you know when the next enrollment period is - if there first class is any indication - this is going to be a terrific experience.
Hope you enjoy it and feel free to send in any comments or feedback to confessions@AmericanWayMedia.com
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
If you're doing anything related to digital marketing you may be hearing a lot about Core Web Vitals - Google's new shiny tool that promised to be a ranking factor.
How does this impact you as an SEO or web developer or a business owner?
Get the full and straight skinny here without fear or favor or big long words!
Hope you enjoy it and feel free to send in any comments or feedback to confessions@AmericanWayMedia.com
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
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Music from Uppbeat (free for Creators!):
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This episode is where I talk about how data brings peace of mind.
If you know the rules are, and you know the rules change, and you know you're not going to be told that the rules change, then the real game is to be able to identify WHEN those rules change and to be able to do it faster than your competitors.
Dec 15, 2019 is a memorable date for me - I explain why in the episode. It took until May 2021 for me to get some peace around what happened. That was 524 days that I carried something with me that was the result of Google changing the weight of some factors. Some factors that this particular client was vulnerable to.
And the peace I feel was all due to data.
You don't have to be a math nerd to let data help you both advocate for your client AND yourself.
Hope you enjoy it and feel free to send in any comments or feedback to confessions@AmericanWayMedia.com
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
I started planning out summer episodes - I had no idea that there were that many weeks in what we refer to as "summer".
As I was doing it the thought occurred to me that sharing what questions come up from myself and others might be helpful for anyone else who is putting together their own podcast AND to explore more fully WHY this podcast is NOT interviews of other SEOs.
Hope you enjoy it and feel free to send in any comments or feedback to confessions@AmericanWayMedia.com
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Photo by Lisa from Pexels
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This episode relates to Episode 19 and how we as SEO's need to accept the reality, that Google's ability to let us into the game is what we're fighting right now - the only way to play is to be able to get found, crawled, indexed and then rank. And it's not getting easier.
This episode in this 2-part series on volatility is addressed to the SEO.
Hope you enjoy it and feel free to send in any comments or feedback to confessions@AmericanWayMedia.com
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this episode, I address the way Google stays silent when things are not working as planned, when they are having problems. And without authority in our ability as SEOs to call them as we see them with precision, then we invite confusion and stay ignorant.
This is part of a 2-part series on volatility within the search results and how business owners can benefit from understanding that there are more things going on between hitting publish and when a page ranks for it's search terms.
Hope you enjoy it and feel free to send in any comments or feedback to confessions@AmericanWayMedia.com
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
I'm Just A Girl Who CAN Say "No". But it's not always easy but it can be for the best. In this episode, I'm looking at the same Client offer but this time from the SEO side. If you want to catch up check out Episode 17
Hope you enjoy it and feel free to send in any comments or feedback to confessions@AmericanWayMedia.com
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Photo by Jose Francisco Morales on Unsplash
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This is one of the Facebook "mailbag" episodes where we discuss situational SEO - this originally was posted in an SEO Facebook group. While I think it is common for business owners who are used to employees to make the mistake that SEO is all about motivation. They leave out a vital component in their calculation.
I devised a way for business owners to adjust their review process so that they can better find the right SEO for their business.
Hope you enjoy it and feel free to send in any comments or feedback to confessions@AmericanWayMedia.com
You can find me on Linkedin - Carolyn Holzman.
American Way Media AmericanWayMedia.com Austin, TX
Photo by Jose Francisco Morales on Unsplash
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
As promised I said I would answer any incoming questions or respond to feedback from listeners. My goal is for this podcast to be a resource to an SEO and the businesses that they service. Might be the case.
In this episode I respond to a question about how I might have structured a deal with my First SEO Client (Episode 5). And the reason I wanted to feature this question is that it parallels a current opportunity I am negotiating where there is a component of increasing the cost of SEO services in proportion to the increase in revenue. A true win-win with a little degree of protection for the SEO product.
Hope you enjoy it and feel free to send in any comments or feedback to confessions@AmericanWayMedia.com
You can find me on Linkedin - Carolyn Holzman
American Way Media AmericanWayMedia.com Austin, TX
Photo by Sharon Pittaway on Unsplash
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
I think this is the most perplexing question for both for a business seeking to find some other business to work with and for those businesses that offer SEO.
Maybe not as unanswerable as the chicken or the egg question, but this will remain a thorn in the side of many a business. At least until we as an industry offer some kind of solution. I pose one way to potentially address this - maybe it is not perfect but maybe it can be explored by some courageous SEO's who aren't afraid to let another SEO company have a client.
The goal is to help a business owner come up with a way that they can best decide and who might be the best person to help them evaluate SEO in general or a particular agreement in specific.
Let me know what you think. Who knows? We might have another highly desired digital marketing search phrase!
You can find me on Linkedin - Carolyn Holzman
American Way Media
AmericanWayMedia.com
Austin, TX
Photo by Clay Banks on Unsplash
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this episode I reflect a little on how easy it is to not see all the things that truly make us unique not only as SEO's but as humans.
Through a conversation with a colleague, I uncover how to talk about what is my "super power" - which I think is a great way to describe the thing that comes so naturally to you that seems so amazing to others - that you're in awe that anyone noticed.
I also share the SEO community that I've been talking about for the past couple of months - http://bit.ly/seofriends and invite you to come find me.
You can find me on Linkedin - Carolyn Holzman
American Way Media
AmericanWayMedia.com
Austin, TX
Photo by Miguel Bruna on Unsplash
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Ready for a change up? This episode is both reflective and an update. Things are moving. My future moves are coming together and lo and behold it appears to be both inclusive of the elements I desire and exclusive of the things that literally suck my soul dry.
SO it's like a Google update on both a personal and public front. What happened this week on the Google update?
Learn that one of my live field examples dropped suddenly.
What did I do? Can this site be saved?
You'll find out what the big deal is in this week's episode. I apologize for the rant in the beginning.
You can find me on Linkedin - Carolyn Holzman
American Way Media
AmericanWayMedia.com
Austin, TX
Image Treatment by American Way Media, LLC
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
OK, this was a hard episode to figure out and come to some grips on how to talk about this - I started and stopped because I realized it might seem disingenuous for me to talk about ways to make monthly SEO more palatable to business owners AND SEOs.
I mean, I decided for me and what I wanted, I wasn't going to go back into agency SEO. This time I'm owning the assets or part of the revenue generated and only on the projects that interest me.
I think client work is always going to be challenging - the best way to inoculate your business is to both have detailed processes and constantly generate fresh leads. I'm working on developing out a site for the podcast where I can post show resources and where possible acquire some discounts on training for those that are interested in either building or growing their agency in a healthy life-sustaining way.
Would like to hear from you about what works best for your agency - send comments to confessions@americanwaymedia.com
You can find me on Linkedin - Carolyn Holzman
American Way Media
AmericanWayMedia.com
Austin, TX
Image Treatment by American Way Media, LLC
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This is Part 1 of a two-part Episode on...wait for it, the dreaded SEO Packages.
This is the part where I talk with the business owner about what these are, why they may exist and what they are good for and why there might be a better way to think about it.
You can find me on Linkedin - Carolyn Holzman
American Way Media
AmericanWayMedia.com
Austin, TX
Image Treatment by American Way Media, LLC
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this nine minutes, I explore the mystery of a list of keywords. As an SEO, I'll be honest, I marvel (still) that business owners don't get it.
In this episode, there is a professional who got someone to "do their seo" but was distrustful of a list of search terms. Is she being taken advantage of?
There's so much to address on BOTH sides - for not only the business owner AND the SEO.
You can find me on Linkedin - Carolyn Holzman
American Way Media
AmericanWayMedia.com
Austin, TX
Image by American Way Media
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This week's episode is a Facebook mailbag segment. In this episode expect to hear the blunt truth about timelines and rankings.
I have the deepest compassion for business owners, I was one for a long time before I became an SEO and then an SEO researcher. I get it. We are are susceptible to doubt and questions, did we make the right choice. What is a reasonable timeframe? What is a reasonable result?
And understandably I have empathy and respect for the SEO. There's a lot going on within Google and it's not always on you.
You can find me on Linkedin - Carolyn Holzman
American Way Media
AmericanWayMedia.com
Austin, TX
Photo by Yassine Khalfalli on Unsplash
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This is an SEO rant. I think we have a new type of recurring episode. This is pretty much my take on SEO test, what it is, why it's important to me, why aren't more SEO's doing this and what the controversy is in the SEO community about testing with fake keywords.
I realized I left out the BIGGEST value to testing after I listened to the playback. The value to me is - if I can get a competitive edge on a result - that means revenue to me, to my client, their family, their employees and their families. That's a lot of value.
So yeah, SEO testing is worth the time. And I even share what to do if you aren't inclined to or have the time to test yourself.
You can find me on Linkedin - Carolyn Holzman
American Way Media
AmericanWayMedia.com
Austin, TX
Photo by Yassine Khalfalli on Unsplash
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
This episode is a Facebook mailbag. I explore a common situation - an SEO has achieved a lot only to be told by the business owner they won't be happy until it's 3X whatever was achieved.
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Since I just plopped down in your life and did a stream of consciousness recounting of my life in SEO, some of you may want to know a little more about the structure I have in mind for this adventure.
My plan is grow this podcast while I prepare my course on Voice SEO or screen less SEO which will have a podcast aspect to it. I prefer to walk my own talk, literally.
In this episode, I detail my ideas of seven (7) types of recurring segments that I think will permit me to continue to have content for episodes without boring you or me at the same time at least not too much.
You can find me on Linkedin - Carolyn Holzman
American Way Media
AmericanWayMedia.com
Austin, TX
Photo by Aaron Burden on Unsplash
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
When I first put up the shingle that said I was in the SEO business - my first client was my next door business neighbor in the business park where I rented my office.
I share the good, the bad and the ugly at least for the sustainable part of an SEO firm. How successful was this? What did I learn?
Will I ever know?
You can find me on Linkedin - Carolyn Holzman
American Way Media
AmericanWayMedia.com
Austin, TX
Photo by Rafael Garcin on Unsplash
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
Stepping back I realized that the movement from one thing to another while it may sound easy, doesn't always feel easy or positive. I felt on some level that having to reinvent myself meant I had failed somehow. Instead of seeing it as a falling away of the things that no longer worked, I was making it into the least positive interpretation.
Yeah, I know, I not the only one. But maybe given how this last year has been, there might be someone else out there that is feeling the same and just might need some encouragement to be courageous today.
I share a little story about a big thing in my life.
You can find me on Linkedin - Carolyn Holzman
American Way Media
AmericanWayMedia.com
Austin, TX
Photo by eric anada from Pexels
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
I have discovered this passion for helping businesses by using my SEO skills and thought processes. And I don’t want to create my own agency or work for someone else's. But if not direct or indirect client work, how would I make a living?
I don’t want to be at the beck and call of everybody who reads an article on SEO and thinks they need to micromanage my work, whether it's an independent business owner or a production manager preparing client reports.
I've been in SEO testing since it began in 2015. SEO testing is setting up single variable(ish) tests and seeing there are aspects that move the needle. I love testing. But how could I marry both the thrill of testing with the need of generating revenue?
Which shoes COULD I wear? Was it possible that I hadn't thought of every possibility?
You can find me on Linkedin - Carolyn Holzman
American Way Media
AmericanWayMedia.com
Austin, TX
Photo by ManSan from Pexels
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this episode the original title was "Why I Hate to Work with SEO Clients" and I thought it was too harsh and implied the fault was all on the client-side. But the reason that it is hard to work with clients is not only their possible jaded history with other SEO agencies, but how powerful the message is from Google that implies that a business owner or corporation need only read the latest blog or attend the latest training session and that's all you need.
The truth is Google is a business that makes its revenue on the search-side of the company by selling ads. Period.
The search feature that we use all day, every day, is not how Google earns its money. How could they thread a needle where they share all that you need to know to rank on page 1 and still have a market for ads? Perhaps if a business were somewhat successful in the search results but not completely, they might give up the fight and just pay for ads.
Enter the professional SEO.
There is an impossible dynamic between a business not trusting that they are getting value for their investment from an SEO AND the perceived message that Google can be the source of all SEO knowledge and anyone who tells you differently is not telling the truth, makes it difficult for most SEOs.
I know most businesses think if they can't do it themselves, then their only option is to go to paid ads. Paid ads have their place. But you will never get the ROI (return on investment) from ads when compared to when you invest in yourself - your digital properties. I believe with all my heart that working with an ethical SEO agency is possible. There's straight talk with businesses and for the SEO's who desire to partner with them.
Carolyn Holzman can be found on Linkedin and contacted through her media company website - AmericanWayMedia.com
Photo by Karolina Grabowska from Pexels
Support this podcast: https://anchor.fm/confessions-of-an-seo/support
In this episode, I introduce myself, Carolyn Holzman, and ponder my love of being an SEO, how a courier introduced me to Google My Business and a few other things. This podcast series is for independent business owners, marketing managers or other SEOs for the purpose of humanizing an often misunderstood industry.
I take a little time talking about the "elephant in the room" when it comes to the general conception of SEO to independent businesses and why that might be. Is it because this unregulated industry is untrustworthy or is it because most businesses don't really know what SEO is or what they are buying and may be projecting onto the SEO on the other end of the phone?
Look for weekly episodes through 2021 and soon, there will be a way to submit questions and comments. Stay tuned.
Carolyn Holzman can be found on Linkedin and contacted through her media company website - AmericanWayMedia.com
Photo by Nita from Pexels
Support this podcast: https://anchor.fm/confessions-of-an-seo/support