Social media strategist Scott Kleinberg joins Bob Sirott to talk about the changes on Twitter, including the blue checkmark subscription. He also discusses how this will effect businesses, if other social media platforms could follow in Twitter’s steps, and answers this week’s genius bar question.

https://serve.castfire.com/audio/4104556/Scott_Kleinberg_032823_2023-03-28-133456.64kmono.mp3