Reese Garcia and Matthew Pompa join together to discuss why it's important to link your AdWords data with your Google Analytics account. Learn what different reports they use to optimize their PPC campaigns, and what pro tips they recommend when creating your PPC reports.

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Hosted by: Matthew Pompa | @mvpompa Reese Garcia | @PoppaReese

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Music By The Passion HiFi www.thepassionhifi.com