We have short attention spans.
No big secret there.
So, when you're doing online webinars, presentations or meetings, instead of trying to fight against that, why not leverage it.
How?
Have a QR code pop up on the screen during your presentation that invites viewers to scan it for a Special Offer, or a Free Tool or More Information.
It's something I just saw Neil Patel do really well...
https://neilpatel.com/