Google algorithm is a complex system that drives the search engine results. Google algorithm has undergone countless changes to date. From small tweaks to significant changes with the purpose to deliver the best possible results matching to user intent.

What was Google’s principle behind these changes? Google’s main focus while changing algorithms was to improve the quality of content. That’s what Google did. With these algorithmic changes, Google has pushed low-quality sites to the top of results which was never predicted by anyone. Continue reading...