The Virtual Business Show: Recent Episodes

Lyn Prowse-Bishop

Australia's First Podcast for the VA Industry covering topics of interest to virtual assistants, small business owners and the self-employed, as well as providing information for those wanting to be VAs and businesses wanting to work with them. The show is hosted by veteran virtual assistant Lyn Prowse-Bishop, the owner of Executive Stress Office Support.

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In this episode, I’m sharing what’s been driving me mad about Facebook—especially as a business owner.

What started as a space for genuine connection has become a chaotic mess of bots 🤖, trolls, censorship, shadow banning, and algorithmic manipulation.

I talk about my own experiences with disappearing posts, unexplained bans, and the rise of “Meta Verified” as the new gatekeeper to reach and visibility. 📉

Is Facebook still worth the effort for businesses? 🤔 Or has it completely lost its relevance in our digital strategies?

Join me as I unpack what’s really going on behind the newsfeed—and what you need to think about if you're still relying on Facebook to reach your audience.

© ⁠⁠⁠⁠Lyn Prowse-Bishop⁠⁠⁠⁠

Theme music: 'The Typewriter' by Leroy Anderson. Used with express permission.

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Resources & References:

(all links correct at time of publishing)

Note: The contact form I refer to in the episode has disappeared. Here is the closest I could find:

Appeal Facebook's Decision to Disable Your Group

Mari Smith on Facebook

Facebook's Five Core Values

Bad Influence. The Dark Side of Kidfluencing. Netflix

Sky News: Whistleblower tells Senate committee Meta undermined US national security to cosy up to China

Ep 21: Is Social Media a Waste of Time?

Ep 53: Facebook Down!

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For years, businesses have enjoyed the bottom-line benefits of cheap offshore freelancers — but a game-changing Fair Work Commission ruling just flipped the script.

In this episode, I break down what really happened when an offshore Filipino freelancer was deemed entitled to workplace protections from an Australian business they were contracted to — and why it could spell the end of dodgy “$5 an hour VA” deals.

We talk:
👉 The difference between contractors and employees
👉 The legal risks you might not know you’re taking
👉 Why the price gap between offshore and onshore is closing fast
👉 And why now, more than ever, Australian VAs are the smart, compliant choice for growing businesses

💬 “Cheap doesn’t always mean cost-effective. In fact, it might be the most expensive mistake you make.”

If you're outsourcing work, thinking about hiring a VA, or just want to stay on the right side of workplace law — this episode is a must-listen.

🎧 Press play and future-proof your business!

© ⁠⁠⁠Lyn Prowse-Bishop⁠⁠⁠

Theme music: 'The Typewriter' by Leroy Anderson. Used with express permission.

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Resources & References:

(all links correct at time of publishing)

ABC News: This Filipino woman struck a blow against Australian businesses 'exploiting' offshore workers

eSOs Blog: Employee or VA

eSOS Blog: Benefits of VAs

VA Institute: Offshore is Over

(Other relevant episodes included below)

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Corporate Responsibility, Minus the Jargon 🌱💼

What does corporate responsibility really mean for us — the everyday business owners, solopreneurs, and service providers just trying to do the right thing?

No buzzwords, no big budgets, just real talk on how we can give back 🌏✨

Whether it's planting trees, supporting your local footy club, or choosing greener power — it all adds up.

Here are some simple ways we can make a difference 💚

© ⁠⁠Lyn Prowse-Bishop⁠⁠

Theme music: 'The Typewriter' by Leroy Anderson. Used with express permission.

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Resources & References:

(all links correct at time of publishing)

Investopedia: Corporate Responsibility

Harvard Business School: Types of Corporate Social Responsibility

FNPW - Gift a Tree

Carbon Positive Australia

Recycling Near You

Business Recycling

Greenpeace: Green Electricity Guide

Ep 64: Dead Printer?

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Are you a new Virtual Assistant—or any business owner—struggling to attract the right clients? In this episode of The Virtual Business Show, I reveal one of the most powerful strategies for success: niching down.

Trying to be everything to everyone is a recipe for wasted time, energy, and money. Instead, defining your niche and ideal client helps you stand out as an expert, focus your marketing, and attract the clients who truly need your services.

I share practical tips on:
✅ What a niche is and why it matters
✅ How to define your ideal client for targeted marketing
✅ Why niching actually increases opportunities, not limits them

If you're ready to work smarter, not harder, and build a more sustainable business, this episode is for you!

👉 Listen now and start carving out your space in the market.

VirtualAssistant #BusinessGrowth #Niching #MarketingTips #Entrepreneurship

© ⁠Lyn Prowse-Bishop⁠

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Resources & References:

Ep 71: Why Join Networks?

Theme music: 'The Typewriter' by Leroy Anderson. Used with express permission.

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Networking isn’t just about connections—it’s a treasure trove of knowledge! From specialised training sessions to insightful webinars, networks offer invaluable resources to expand your skills and stay ahead in your field. 📚💼

Join me as we discuss the power of networking for virtual assistants and business owners alike. 🤝 Whether you’re looking to boost your business credibility, generate valuable leads, or explore unconventional networking avenues, this episode provides actionable tips.

🎧 Listen now!!

Networking #VirtualAssistant #BusinessSuccess #VirtualBusinessShow #ProfessionalDevelopment

©⁠Lyn Prowse-Bishop⁠

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Resources/Other Episodes

Ep 1 -Importance of Continuing Education

Ep 29 -More on Education

Ep 32 -You Are Your Best Marketer

Theme music: 'The Typewriter' by Leroy Anderson. Used with express permission.

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This episode of the Virtual Business Show looks at the growing impact of Artificial Intelligence (AI) on content creation and business. It focuses specifically on large language models like ChatGPT. We don't look at the use of AI like robotics in business. We explore the potential benefits of LL AI, including increased efficiency and content generation for niche topics. However, we also look at the potential pitfalls, such as:

  • Decreased quality and authenticity: AI-generated content can be generic and lack the human touch, failing to resonate with audiences.
  • Ethical considerations: Issues like copyright infringement, misinformation through deepfakes, and the devaluation of human expertise.

The episode emphasises the importance of responsible AI use, prioritising human oversight, critical thinking, and transparency. It concludes with questions to ponder about the future of AI and content creation, including its impact on creativity, job displacement, and human connection.

Let us know what you think in the comments!

© Lyn Prowse-Bishop

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Resources & References:

eSOS Blog: Generative AI & ChatGPT

Prof. Toby Walsh

Seth Godin - Ghost in the Machine

WGA Strike

Hollywood's Double-Edged Reckoning with AI

Marina Replaced her Staff with AI

Business Inside - the Story of Neuralink

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The Power of Trust: Debating Seth Godin's Insights on Revenue and Caring 💬💼

Join us for a thought-provoking discussion as we dissect a quote by Seth Godin that sparked debate in the online world: "If you take a lot of time to ask, 'how will this pay off,' you're probably asking the wrong question. When you are trusted because you care, it's quite likely the revenue will take care of itself." 💭💰

In this episode, we explore the implications of Godin's words, and the intersection of trust, caring, and financial success in business. 🌟💡

Discover differing perspectives on the role of genuine care in building trust and driving revenue, and gain insights into how prioritising relationships over transactions can transform your approach to business. 🎙️✨

Whether you're a seasoned entrepreneur or a curious newcomer, this conversation offers valuable insights to shape your mindset and strategy for sustainable success. Don't miss out – tune in and join the debate! 🔍🎧

Don't miss exclusive subscriber only content. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe now⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – it’s just 99c! 📬

© Lyn Prowse-Bishop – ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Virtual Business Show⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

References:

  1. Ep 4: 5 Tips for Starting Your VA Practice
  2. Ep 34: How I Got Started

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Personality Differences: Entrepreneurs vs. Employees 🧠💼

Join us as we look at groundbreaking research revealing personality differences between employees and entrepreneurs, and explore the importance of understanding these differences. 🌟

🔍 In this episode, we dissect the findings of scientific studies that shed light on the unique traits and characteristics that distinguish entrepreneurs from traditional employees. 📊🔬

Embracing these differences can empower you to make informed decisions, and leverage your strengths with confidence. 💪💡

Whether you're an aspiring entrepreneur or a seasoned professional, this discussion offers valuable insights to help you thrive in the world of business. 🎙️✨

Tune in and unlock the secrets to maximising your potential in the workplace.

Don't miss exclusive subscriber only content. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe now⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – it’s just 99c! 📬

© Lyn Prowse-Bishop – ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Virtual Business Show⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

References:

  1. Business Insider – Scientists have discovered a personality difference between entrepreneurs and employees
  2. Swiss-German Study
  3. Lazear Model of Entrepreneurship
  4. Business Insider – Who you Know is Even More Important than You Realise
  5. Steve Jobs – Academy of Achievement Speech

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Pioneering Virtual Collaboration: A Journey Through Time 🕰️💼

Step into the dynamic world of virtual collaboration where location is no barrier and innovation knows no bounds! 🌐💡

In this episode, we embark on a journey into the past to explore the evolution of virtual assistance, from transcribing documents to conducting internet research. 📑🖥️

Join us as we uncover the pioneering spirit of early virtual collaborators, navigating the challenges of an infant tech world while embracing the endless possibilities of digital innovation. 🚀🌸

From the infancy of technology to the blossoming of virtual teamwork, witness the transformative power of virtual collaboration that continues to shape the way we work today. 🎙️✨

Don't miss out – tune in and hear about this pioneering virtual collaboration! 🌟🔍

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© Lyn Prowse-Bishop – ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Virtual Business Show⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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🎧 Improve Efficiency: The Power of Professional VAs vs. Upwork Freelancers and Temps 💼

🚀Ready to elevate your efficiency game? Discover why professional VAs could be the ultimate game changer for your business compared to freelancers on Upwork or temporary workers. 💡💻

In this episode, we explore the myriad benefits that virtual assistants bring to business owners, from specialised skills and reliability to flexibility and cost-effectiveness. 🌟💪

Join us as we delve into the distinctive advantages of partnering with professional VAs over other workforce options, providing insights and practical tips to help you maximise productivity and streamline operations. 🎙️✨

Don't settle for mediocrity – tune in and unlock the full potential of your business with the right virtual support! 🔓🔍

Don't miss exclusive subscriber only content. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe now⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – it’s just 99c! 📬

© Lyn Prowse-Bishop – ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Virtual Business Show⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

References:

eBook: 105 Things a VA Can Do

Ep 35: VA Industry Evolution

Ep 58: The Real Cost of Staff

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What is the secret to effective collaboration with Virtual Assistants? 🤝 This eposide of The Virtual Business Show podcast looks at the distinction between an employee and a VA, highlighting the key traits that make VAs independent professionals. Are you inadvertently classifying your VA as an employee? Get it wrong and you could be in big trouble!🌟 Tune in now! 🎧

Don't miss exclusive subscriber only content. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe now⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – it’s just 99c! 📬

© Lyn Prowse-Bishop – ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Virtual Business Show⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

References:

The ATO Employee or Contractor Decision Tool

Episodes:

Ep 9 - Sham Contracting

Ep 60 - What's in a Name?

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Planned obsolescence is the elephant in the room 🐘, and silent contributor to our throwaway culture. Tech giants design products with a limited lifespan, fuelling our throwaway culture in the relentless pursuit of 'upgrading’.🌏 Did you know Aussies are some of the largest consumers of tech in the world, buying nearly 5 million computers each year? Join the fight against electronic waste by exploring eco-friendly ways to dispose of old tech on this podcast episode which uncovers how you can break the cycle! 🎙️

Don't miss exclusive subscriber only content. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe now⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – it’s just 99c! 📬

© Lyn Prowse-Bishop – ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Virtual Business Show⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

References:

National Television & Computer Recycling Scheme

Recycling Near You

TechCollect

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I'm sure we've all received newsletters in our email we can't remember subscribing to or we tried UNsubscribing to no avail. 📧 This episode covers the Australian Spam Act and Privacy Principles: what you need to know to comply; and touches on the GDPR. You can face serious penalties for failure to comply so it's important you are across your obligations. As the Act only applies to commercial messages, political parties and religious groups are exempt from the provisions of the Act since their communications are unlikely to be commercial in nature.

Don't miss exclusive subscriber only content. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe now⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – it’s just 99c! 📬

© Lyn Prowse-Bishop – ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Virtual Business Show⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

References:

What are the APPs and Do You Need to Comply

ACMA - Avoid Sending Spam

Office of The Australian Information Commissioner - Privacy Principles

General Data Protection Regulation Information - What is the GDPR?

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With interest rates on the rise, unemployment looming, and recession whispers growing louder, is your business prepared to weather the storm? Fear not, because we've got a game-changing solution: enter the virtual assistant! 🌟 Whether you're a startup, a small business, or a seasoned entrepreneur, a virtual assistant could be your secret weapon for survival and success. Picture this: while others fret over financial forecasts, you're streamlining operations, boosting productivity, and staying ahead of the curve with remote support. 🚀From administrative tasks to customer service, a virtual assistant is your lifeline in turbulent times. So, strap in, stay resilient, and let's thrive together amidst the economic ups and downs! 💪📈

Download my ebook on what a VA can help you with.

Don't miss exclusive subscriber only content. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe now⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – it’s just 99c! 📬

© Lyn Prowse-Bishop – ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Virtual Business Show⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

References:

David Ogilvie - David Ogilvie Consulting

Ep 58: The Real Cost of Staff

Ep 60: What's In A Name?

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💼 Mastering Professionalism: Top Tips for Success in Business! 🌟Whether you're a seasoned virtual assistant or a business enthusiast, these five top tips will elevate your game and leave a lasting impression on clients and colleagues alike. 💼 From mastering communication etiquette to fostering trust and reliability, we've got you covered. But wait, there's more! Join us as we debunk common misconceptions and challenge industry norms, including that infamous statistic (cue the references!). 📊 So, tune in, take notes, and let's revolutionise the way we do business! 🚀

Don't miss exclusive subscriber only content. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe now⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – it’s just 99c! 📬

© Lyn Prowse-Bishop – ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Virtual Business Show⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

References:

Fund Squire - Business Start Up Statistics

Ep 7: Setting Boundaries and Saying No to Clients

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Redefining Roles: Navigating the Era of Virtual Teams! 💡With businesses embracing remote and hybrid setups, the lines between traditional roles are blurring. Freelancers, bots, and AI are all vying for the title of "virtual assistant," leaving us pondering: Should we rebrand ourselves for clarity's sake? 🤔🔍In this episode we look at the nuances of terminology and the evolving nature of teamwork in the digital age. From exploring alternative titles to embracing the versatility of virtual collaboration, we're breaking down barriers and paving the way for a new era of professional identity. Tune in to redefine your role and stay ahead of the curve in the world of virtual teams! 🚀

Want to know what a VA can do? Download my ebook here.

Don't miss exclusive subscriber only content. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe now⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – it’s just 99c! 📬

© Lyn Prowse-Bishop – ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Virtual Business Show⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Resources:

Ep 41: Offshore Freelancers - for VAs

Ep 42: Offshore Freelancers - for Clients

Ep 44: Offshore Freelancers - for Offshore Colleagues

A history of the VA Industry - first 25 years

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An article I read by an accountant got me thinking because some of the things in the article which referred to employing staff actually reinforced the value a VA can bring to your business.Shannon's insights shed light on the symbiotic relationship between businesses and virtual assistants, highlighting four compelling reasons why businesses employ people – reasons that resonate deeply with the world of virtual partnerships. From lightening the load to bridging skill gaps, passing on knowledge, and maximising profitability, Shannon's article unintentionally paints a vivid picture of the value a VA can bring to your business. 🚀 This real-world example uncovers the true cost of traditional employees versus virtual support. Tune in to elevate your understanding and embrace the transformative power of virtual collaboration! 🌐🔍

Don't miss exclusive subscriber only content. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe now⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ – it’s just 99c! 📬

© Lyn Prowse-Bishop – ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Virtual Business Show⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

References:

Ep 58: The Real Cost of Staff

Shannon Aspinall's Article

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Today is my birthday. It's also my little brother Rod's birthday - yep we shared not just the date but the exact time!  Ten months ago we lost him suddenly so this is a tribute to him. The brother, son, husband, uncle, soldier and mate who taught us how to live authentically, with compassion, honour and integrity. Severely missed; never forgotten. Love you little bro. Happy birthday!

Lyn Prowse-Bishop 

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Onsite staff don't just cost you their annual salary and on costs like super and worker's comp. Are you aware of what your staff actually cost you? Or how a professional Australian Virtual Assistant can actually save you money?

Lyn Prowse-Bishop

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When a potential client asks you if you can complete a piece of a project in order to provide a quote, be sure you're not actually giving them the work for free. Worse than undervaluing your services is to allow others to view them as worthless.

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School holidays can sometimes send work from home parents into a tail spin - how do you keep the kids occupied AND work?! 

Veteran VA Lyn Prowse-Bishop shares her tips on coping - while still getting things done.

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(8 min listen)

Warranties apply to all goods and services sold in Australia and in addition to manufacturer's warranties, store warranties, and express warranties, there are a set of consumer guarantees that protect consumers regardless of store policies.

So when you need to return that faulty item, do you know who's responsible and what rights and remedies you have as a consumer, and what responsibilities you have as a business? Are you using refund signage in your store? Do you know if it's legal? Did you know that the choice of remedy lies with the consumer if the failure is major not the business?

© Lyn Prowse-Bishop

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When people who aren’t VAs come onto a discussion group FOR VAs and start telling us what we should be called and that we are hired as opposed to contracted, you know it’s time to revisit the importance of language.

(8 min listen)

© Lyn Prowse-Bishop – The Virtual Business Show

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Earlier this week Facebook – as well as Instagram and WhatsApp – went down for about 6 hours and for some it was like the world ended. Should we be relying on these social media platforms for our businesses? I don’t think so and in this episode I explain why.

(5 minute listen)

© Lyn Prowse-Bishop – The Virtual Business Show

Resources and Mentions:

Frances Haugen – Congress address on Facebook

Mark Zuckerberg posts an essay to Facebook

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(12 min listen)

Our industry’s new crop of VA is a new generation – used to instant success, and influencers rather than mentors. This has brought with it a change in what is perceived as ethical, and what they define as success in business.

In this show I look at a recent discussion with one such new VA.

If we want our industry to continue into the future, we need to ensure we are all moving it in a forward direction, and not just looking after our own needs.

© Lyn Prowse-Bishop – The Virtual Business Show

Resources and Mentions:

Ep 36: VA Training

Kate Toon: 19 Things NOT to Do in a Facebook Group

Forbes: What Percentage of Small Businesses Fail?

Venture Beat: 50% of Businesses Fail in Their First 5 Years

Huffington Post: Small Business Failure

US Small Business Administration (Office of Advocacy): FAQs About Small Business

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(7 min listen)

Are employers who allow employees to work from home "parasites" as Harry Triguboff contends? Is working from home "a trend" and are at-home workers less productive?

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(4 min listen)

At this time of year the question arises: to gift or not to gift. It comes down to personal choice – but I like to send clients – especially my long term clients – something to show my appreciation for them.

Some places to get gift giving ideas:

Morish Nuts

Edible Blooms

Koko Black Chocolate

Gift Baskets (Australia)

You might also like this episode: Gratitude

Stay safe and thanks for your support this year!

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(14 min listen)

It’s been nearly 14 years since The 4-Hour Work Week was published – yet the idea that virtual support should only cost you $5/hour persists.

If you’re all about saving money in your business then opting for cheap labour has its advantages – but also inherent disadvantages – and just because they’re ‘remote’ doesn’t make them Virtual Assistants.

Resources:

Jacobin – the Fraud and the 4-Hour Work Week – Meagan Day article

Forbes Article – Michael Schein

Podcasts:

Should Cost of Living Count?

Offshore Freelancers – What Clients Need to Know

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(5 min listen)

Gratitude is something we should all practice every day. Feeling appreciated is important to everyone.

But I’m amazed how little gratitude clients can show to VAs… and conversely, how little VAs can show for clients!

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(9 min listen)

So… you want to be a transcriptionist because – well, you can type! Isn’t it the same thing? No … it most certainly isn’t! And clients – a typist is not the same thing as a transcriptionist!

In this episode I run through some of the basic skills you need to have if you want to be a transcriptionist, and give clients some tips on what to look for in a professional service provider, and what affects the cost of transcription.

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(17 min listen)

On the 28th February 2020 I will have been in practice as a virtual assistant for 20 years. In this 2-part podcast I’d like to share with you 20 things I have learned in that 20 years being in business as a VA!

In this episode I cover 11 through 20 of the 20 things I’ve learned after 20 years in business.

You’ll find other episodes referred to in this podcast in the Show Archive.

Did you miss part 1? Find it here.

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(14 min listen)

On the 28th February 2020 I will have been in practice as a virtual assistant for 20 years. In this 2-part podcast I’d like to share with you 20 things I have learned in that 20 years being in business as a VA!

This episode covers the first ten.

You’ll find other episodes referred to in this podcast in the Show Archive. I refer to Kathie Thomas’s excellent article in this episode and you can find it linked below:

Kathie Thomas – Not Everyone Can be a VA

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(18 min listen)

I assume that many of our offshore colleagues want to be a VA for the same reasons we all do: freedom to work when we like, be our own boss, autonomy, travel, childcare or elder care needs, disability.

Part 3 of our Offshore Freelancers series focuses on our offshore colleagues offering tips on things to consider – primary amongst them understanding what a VA actually is!

© Lyn Prowse-Bishop – The Virtual Business Show

Reference Links:

History of the VA Industry

Ep 41: Offshore Freelancers – Part 1

Ep 42: Offshore Freelancers – Part 2

Professional Virtual Assistants – Philippines

Rochefel Rivera – YouTube

Should Cost of Living Count

Worth v Value

No, Not Everyone Can Be a VA – Kathie Thomas

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(20 min listen)

Please note this show contains information relevant to our Australian listeners only.

In this special episode we interview Pauline Pickering, director of Globe Accounting and small business accounting specialist on the new Australian Single Touch Payroll system, and the superannuation guarantee, and discuss any issues there may be for VAs.

The Single Touch Payroll system (STP) may affect some VAs who pay themselves a wage or who have family members assisting them from time to time they are paying. And did you know if you are a sole operator structure you can’t pay yourself a wage? Instead you’ll take drawings.

A recent VA blog post raised the issue that VAs are eligible for superannuation so we discuss this with Pauline and whether this allegation is actually accurate or the information shared is oversimplifying things. Note, if you operate as a company, trust or partnership structure the superannuation guarantee legislation does not apply to you.

(As this episode is an interview recording the audio quality is slightly different to previous shows.)

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Please see the show main site for reference links: Virtual Business Show

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(26 min listen)

We continue our offshore freelancer series with this episode focused on helping clients understand the differences between local and offshore support, and highlight some of the things you might not have thought about when choosing the offshore option – including a breakdown of a real life example of one outsourcing company’s costs.

(Please note: This podcast refers to the Trans-Pacific Partnership Agreement – this agreement is now defunct after the US withdrew, and was replaced by the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP) of which China is not a member.)

© Lyn Prowse-Bishop – The Virtual Business Show

Reference Links:

History of the VA Industry

Outsourcing Company Ad

Outsourcing Company Costs

Episode 41: Offshore Freelancers

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Offshore freelancers aren’t new – and they aren’t going anywhere.

There is still some fear locally surrounding offshore “VAs”. If you buy into that fear, you will always view freelancers from emerging economies as a threat to you and your business.

Nothing could be further from the truth!

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Something all business owners need to face from time to time is change.

As Greek philosopher Heraclitus said: “The only constant in life is change”.

How you respond to those changes will determine your success – or failure – in business.

Shows referenced:

Business Peaks and Troughs

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We hear it a lot when there are discussions around VA rates. That your cost of living should factor in … but how much of a role should it really play?

References:

Starting a Business in Vanuatu

Other shows about rates:

What Do I Charge

Let’s Talk About Rates

Worth v Value

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As globalisation makes it easier for clients to connect with service providers outside their home countries, today’s VA really needs to work smarter to attract those clients, and taking a look at their perceived “worth” and then focusing on client needs is a good place to start. Provide value and your worth will increase.

Referenced shows:

Let’s Talk About Rates

VA Trainers – Do Your Homework

What Do I Charge?

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There are always lots of discussions around rates in the VA industry. How to charge. What to charge. Charging enough. Not enough.

In this podcast I cover some recent discussions around rates, things to think about when setting your rate, and whether your experience in an office and your location need to be taken into account.

I also mention Nina Feldman’s handy pricing worksheet during the show, which you can find here:

Pricing Worksheet

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Previously I’ve said that I didn’t think it was necessary for VAs to have training – however with the evolution of the VA industry and so many new VAs coming from little to no experience in an office or admin environment, and others straight from school, getting training in running a business, or a specialist niche area, is probably advisable for some. However, not all trainers are alike. You have to do your homework and ensure you’re getting what you pay for! Do your research and ensure your trainer knows what they’re talking about! Check their background and credentials before you part with your money.

Remember: the VA industry is unregulated and there is no over-arching regulating/certifying body … therefore NO training can be “certified”. Getting a certificate at the end of a training isn’t the same as that training being certified. The articles I mention in the podcast are linked below:

  • Kathie Thomas: VA Certified – or Certificate?

  • Susan Mershon: VA Certification – Why You Don’t Need one

I also include reference to what I consider legitimate, valuable trainers and organisations. I’ve included links to those below:

  • Sharon Williams – Online International VA Convention

  • Craig Cannings – Freelance University

  • Kathie Thomas – VA Trainer

  • Tracey D’Aviero – CAVA and GAVA

  • Tawnya Sutherland – VANetworking

  • Rosie Shilo – Virtual Business Start Up Course

  • Ingrid Bayer – The VA Institute

  • Sharon Broughton – VA Graduate School

  • Susan Mershon – The Techie Mentor

For specialist Author and Speaker Assistant training visit here.

This should be plenty to get you on the road to a successful VA practice!

History of the VA Industry infographic – find it here.

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The VA industry has been going since the early 1980s! Since I began my VA journey back in 2000, the industry has certainly evolved and changed significantly. Back then we had a fledgling industry forged primarily by women who had come from years working in administration, secretarial, PA or EA roles, whereas now there are many types of VA. This means that clients need to be clear on what they’re looking for to ensure they partner with the right VA.

I mention Julie Hoflin’s (Your Versatile VA in British Columbia) infographic in the podcast which highlights the difference between what she terms Offshoring (‘the tasker’), Outsourcing (‘the side hustle’) and Contracting (‘the professional’). You can find it here.

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Recently a question was asked on a group I belong to, “What’s your reason for not starting your business?” The primary reason for most people not getting started was fear: of failure; not being successful; not being good enough.

Here I share how I started my business back in February 2000 in the hope it will help others get the courage they need. Back then, VAs really were a completely novel concept here (especially in Queensland) (and not confused with offshore call centres), when we didn’t have 99% of the apps and technologies available today, and when we were operating on dial up internet. {gasp!}

Resources:

Some of the organisations I mention in the podcast no longer exist. Here’s one to consider joining:

VA Directory (A Claytons Secretary) – including VA Trainer

VA Classroom – if you’re after specific training

Podcast: Five Tips for Starting Your VA Practice

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The Courier Mail ran an article about an NBN commissioned study highlighting that many small business owners who had begun their business in the hope of achieving work/life balance were no longer living the dream. The nationwide study of 700 business owners with fewer than 100 employees shows they want to work half the hours they are. This desire for work/life balance is behind many start-ups – but I think we should be aiming for work/life integration – especially those who are home-based self-employed.

Resources:

National Museum of Australia – Defining Moments in Australian History – The 8 Hour Day

The Courtier Mail – Small Business Owners Lament the Loss of Work Life Balance

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Do you rely on family and friends to help market your business? Do you feel ‘miffed’ if they overlook you? I think we all go through that – especially start ups – but no one knows your business like you and no one can market you like YOU!

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A listener asked for a show covering how to attract good quality clients who are willing to pay your rate, and won’t try and bargain you down. This is probably the second most asked question by VAs in particular – after “How much do I charge?” In this show I share some tips from my own experiences, as well as some from industry legends Sharon Williams and Kathie Thomas.

If you have your own tips to share, please do so in the comments!

Links:

OIVAC – http://www.oivac.com

The 24 Hour Secretary – http://www.the24hoursecretary.com

Alliance for Virtual Business – http://www.allianceforvirtualbiz.com

VA Directory – http://www.vadirectory.net

Elizabeth Mary Hancock – https://www.elizabethmaryhancock.com

Other Episodes referred to:

Ep 5 – Getting Clients

Ep 15 – What do I charge?

Ep 19 – Client Purchasing Decisions

(Image: Getty Images)

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We have discussed damage to your online reputation in other podcasts, but in this show I give you a real life example of one online retailer whose post on her Facebook business page resulted in some potentially serious damage to her brand.

References:

Women’s March:

https://www.womensmarch.com/mission

https://en.wikipedia.org/wiki/2017_Women’s_March

Previous Podcast:

Ep 23 – Are you killing your online reputation

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This is a short follow up podcast on continuing education. It’s so important as a VA to keep up to date with latest trends in tech so you can help your clients and keep ahead of the game.

Conferences to consider:

OIVAC

Australian VA Conference

(Image Credit: Jeshu John)

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If you’re going to go into business, you need to understand that there will be peaks and troughs. Business ebbs and flows. So what do you do to help you through those low points?

Some useful network links:

Australian Virtual Assistants Association

VA Directory

Alliance for Virtual Business

International VA Association

(Image Credit: Jeshu John)

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There have been some discussions on various forums for VAs about cheap labour providers offering services for $5 per hour or less and usually these relate to offshore providers. But it seems there is now a new breed of contractor offering services for this price right here in Australia. This raised the question “Can they do that??”

Related to this topic:

You might also like Episode 15: What Do I Charge?

Resources:

I refer to the ATO’s employer -v- contractor tool. The link is here:

https://www.ato.gov.au/Calculators-and-tools/Employee-or-contractor/

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It’s not something we like to think about but as the saying goes “None of us are getting out of this alive”. But when we do shuffle off this mortal coil, what happens to the digital footprint we leave behind in social media spaces, blogs and websites?

You can find some more great articles on this topic at New Scientist.

For an online memorial off Facebook check out Heaven Address.

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Following on from our podcasts about your online reputation – what about your reputation in real life? If you brand your car or your clothing with your business name or logo your behaviour and that of your staff is always on display. Are you giving the best impression?

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In the second part of Are You Killing Your Online Reputation I talk about dealing with colleagues online and share some guidelines for avoiding the pitfalls of social media.

Have you noticed a decline in the way people treat each other online – especially colleagues? We seem to be more focused on the ‘drama’ than supporting and sharing. This was evidenced in an online space recently where a question asking for help received no replies at all, and one talking about the bad behaviour of a third party elicited over 50 comments including (well meaning?) offers to ‘bad mouth’ in return. Share your comments – but please don’t mention specific people or businesses!

(Did you miss Part 1? Find it here.)

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Everyone seems to be using social media these days but are you careful about what you post … all the time? You probably won’t ever know who or how many people are watching/following you. If you use social media for business promotion, you must be careful you are on-brand all the time.

It’s amazing how many people don’t think about the damage they can be doing online to their reputation. Once it’s online, it’s online forever!

Thanks to Sharon Williams of The 24 Hour Secretary for sharing her 5:3:2 rule with me!

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Social media seems to have lost something over recent years – being social. And we seem to have forgotten that Facebook is a tool – a service provided to us for free, but people complain about how it’s “always changing”. Are we too focused on the drama and have lost the ability to be social in this new ‘faceless’ age of communication?

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You often hear business people refer to social media involvement as ‘wasting time’. Is it? Is social media a waste of time? Maybe it depends how you’re using it.

© Lyn Prowse-Bishop – The Virtual Business Show

Tip:

Here’s a great tool for helping you get on top of your social media posting!

Meet Edgar

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I heard a client once refer to administration or clerical work as “unskilled”. Is it? Is that what the general public think? What do you think? Share your comments below!

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We can’t win every job – but just because you miss out on signing a client who goes to a competitor doesn’t mean you lacked the skills necessary to do the job. In a lot of instances it can have nothing to do with you at all!

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The release of the film Saving Mr Banks saw a golden opportunity for market engagement missed by a local small business. How many opportunities will you miss out on this year because you’re focused on making money over engagement?

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On 14 and 15 March 2014, Australian Virtual Assistants gathered for the Australian VA Conference at the Brisbane Convention and Exhibition Centre. I thought I’d share the 15 key takeaways for me from the conference!

My number 1 takeaway probably gives away my age and stage of life really! LOL!

What were your takeaways? Add them to the comments below!

(My first podcast using Audacity …. I may have a bit more learning to do!)

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Sometimes VA/Client relationships don’t work out. You need to know when things are heading south and that it’s okay to leave.

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One of the biggest issues facing new VAs – and even an issue that comes up from time to time for existing VAs and anyone in business – is what do I charge? New VAs usually start out by doing a bit of market research, checking out what other VAs are charging and then go from there. But there are a few key things to bear in mind that will impact on the rate you charge.

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I just turned down a great job offer … what would you do?

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Australia now has carbon tax legislation with a carbon price double that of the rest of the world. This episode doesn’t discuss the pros and cons, but does encourage small business to use its voice.

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On this show I talk to Renee Chapman from the Admin Chick who, on 12 July 2011, launched an Australian-first: Today’s VA magazine! Renee is an inspiration to all newbie VAs – having only been in business for a year she saw a need and filled it! Today’s VA is the quarterly magazine for the Australian VA Industry, and at just $5.50 per edition it’s great value.

Visit: http://www.theadminchick.com.au and follow the links to subscribe.

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Lots of virtual assistants are starting up team pages on their sites where they show the members of their “virtual team”. This is often referred to as the Multi-VA Practice. But could these VAs be opening themselves up to tax and oncost problems down the track? And what about the members of these ‘teams’? Turns out … potentially.

Tools referred to in the podcast:

The ATO’s Employee/Contractor Decision Tool

The ATO’s Superannuation Guarantee Eligibility Tool

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The 80/20 rule continues to be a source of concern for many VAs and sole traders. Following podcast #9 I had a Q&A session with Ken Phillips of Independent Contractors Australia to help clarify further what the current rules are as they apply to solopreneurs. Don’t forget to catch Ken’s presentation at OIVAC on Friday May 20 8.45am Australian Eastern Time when he’ll be talking about Contractors versus Employees. If you miss the presentation you can still register and you’ll be provided with a copy of the recording.

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The current Australian Government is conducting an enquiry at the moment into sham contracting – but what is it? This episode looks at what sham contracting actually is, discusses how it relates to virtual assistants and solopreneurs and also looks at PSI legislation and the often misunderstood 80/20 rule.

Links referred to in the podcast:

http://www.fairwork.gov.au

http://www.contractworld.com.au

http://www.ato.gov.au

http://www.business.gov.au

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Over the past few months I’ve been blogging about some pretty scary proposed tax changes for small business – and independent contractors in particular. Should you care? In this show I discuss what the changes are, what’s been going on behind the scenes that you may not have known about, and what you can do as a small business owner to have your views on the issue heard – before the proposed changes move into legislation and you miss the chance to have your views heard.

Resources and Links referred to in the show:

Australian Financial Review Smart Company

ICA Summary

ICA boilerplate letter

Parliament of Australia Whos Who

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Something many business owners struggle with is saying no to clients. They are worried they might be perceived as unprofessional, unhelpful, or run the risk of actually losing clients if they say no. In the final part of our 4-part series I look at the importance of setting boundaries in your business – and for yourself – and why saying no is something we all, as business owners, need to do from time to time. And that’s okay!

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In the third part of our 4-part series I give you some ideas on how to keep clients. The majority of my clients have been with me since shortly after I began my practice in February 2000. I share my tips on what Iâ??ve learned about how to keep clients coming back. It’s not as hard as you think!

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In the second of our 4-part series we look at how you can get clients – one of the hardest things for any business owner to do! We’ll talk about where you can find them – both on and offline.

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One of the most frequent questions I’m asked by newbie VAs is how to get started. In this first part of a 4-part series I’ll share my top 5 tips to start your VA practice.

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Are you a woman in biz? Why is it that we’re expected to run our businesses like men? Is it possible to retain your goddess femininity and still be a businesswoman? Join us Thursday 24 June at 11am Aust EST when our guest Marina J shares her secrets for running your business the feminine way! And how doing so just might get you the success you want and a stream of clients to your door.

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We welcome Kathie Thomas of www.vacoachingclub.com and Sharon Williams of www.oiavc.com who share there thoughts on continuing education and some great resources for online learning. (Continuation from Episode 1)

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Education and training is so important for small business owners and sole operators – yet it’s one aspect that many business owners let go. But it’s also one area they shouldn’t overlook.

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