Generation Z currently makes up 24% of the global population and is set to have significant spending power. This "digitally native" population cohort, born between 1993 and 2007, will be a substantial customer base in the future. 

Key Takeaways:

• Discover the characteristics of Generation Z and how they differ from previous generations

• Understand the social, technological, economic, environmental and political trends shaping Gen Z

• Explore which markets are most important for targeting the Gen Z customer

View the Recorded webinar here : https://www.brighttalk.com/webcast/5562/334843