Pet Sitter Confessional: Recent Episodes
Pet Sitter Confessional, LLC
A podcast by pet sitters, for pet sitters. After 10 years pet sitting, we've got some stories! Listen in as we talk candidly about our experiences as pet sitters and speak with others regarding theirs. From how to get started, to major lessons from tough situations, this is an in-depth look at the life of a pet sitter. Our goal is to grow a passionate community of pet sitters, making the industry better for everyone. We'd love to hear your story!
What if some of the decisions that feel most responsible today are quietly creating bigger problems for your business tomorrow? We explore how avoiding immediate discomfort can show up in our pricing, hiring, marketing, client policies, documentation, and willingness to delegate. We discuss why doing everything ourselves, tolerating mediocre performance, underpricing services, and saying yes to every client can eventually limit the business we actually want to build. We also look at how stronger systems, better documentation, consistent marketing, clear contracts, and intentional team development give us more options instead of fewer. Ultimately, we challenge ourselves to accept a little discomfort today so that our future selves inherit a business instead of simply another job.
Main topics:
- Escaping the knowledge trap
- Building intentional team culture
- Pricing for sustainable growth
- Creating better client boundaries
- Choosing long-term business thinking
Main takeaway: "Long-term thinking is really about willingness to feel a little discomfort today, so that future you inherits a business instead of a job"
It can be tempting to make the decision that feels easiest right now. Keep the price where it is. Do the difficult visit yourself. Skip documenting the process. Say yes to the client even though you know they are outside your boundaries. The uncomfortable conversation, price increase, new SOP, hiring standard, marketing investment, or boundary you establish today may be exactly what gives you more freedom tomorrow. You don't have to fix everything at once, but you can identify one area where "just for now" has quietly become the permanent way you operate.
Links:
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See all of our discounts!
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Critter to turn insights into action. Use 'PSC20' for 20% off your first three months
Your peace of mind is part of great pet care. Pet Sitters Associates provides the insurance you need to get the work done. Visit: https://www.petsitllc.com and use the code 'confessional' for $10 off today!
What does it take to rebuild a pet care business without losing sight of why it matters? Collin talks with Dave Peterson of Bethesda Dog Walkers about buying into a family business, rebranding, changing operations, and learning to lead through uncomfortable seasons of growth. Dave shares how marketing, client trust, reviews, onboarding, and consistency all work together to create a premium client experience. They also discuss why doing the simple things well can be more powerful than constantly trying to go above and beyond. This conversation is a reminder that long-term businesses are built through service, clarity, and a willingness to do hard things for the right reasons.
Main topics:
- Client confidence through clarity
- Rebranding after business acquisition
- Premium service without desperation
- Systems that support growth
- Long-term service business mindset
Main takeaway: "Just keep doing the right thing, and the money will happen."
It's easy to become distracted by growth, revenue, and the next marketing tactic. But lasting businesses aren't built on shortcutsâthey're built through thousands of consistent moments of serving clients well. Dave Peterson shares how focusing on people instead of chasing numbers completely changed the way he approaches business. Success isn't about going viral. It's about earning trust every single day. That's the kind of business worth building.
About our guest: Dave Peterson is the owner of Bethesda Dog Walkers, a professional dog walking company serving the Bethesda, Maryland area. After a career that included music, marketing, and creative work, Dave stepped into the pet care industry by taking over the business originally started by his mother and her business partner. Since then, he has focused on rebranding, improving client onboarding, strengthening operations, and building a company rooted in consistency and long-term trust. Dave brings a thoughtful, entrepreneurial perspective to what it means to grow a service business well.
Links:
Bethesda Dog Walkers: https://bethesdadogwalkers.com
Instagram: @bethesdadogwalkers
Dave's personal Instagram: @davidfeff
Email mentioned: david@bethesdadogwalkers.com
Book mentioned: Pre-Suasion by Robert Cialdini
Codie Sanchez - https://codiesanchez.com
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đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Sitters International Visit: https://www.petsit.com/psc Code: PSC15
What if the biggest reason clients and employees stay has nothing to do with pricing, pay, or perks? In this episode, we explore how understanding why each visit matters transforms ordinary pet care into meaningful service. We discuss the difference between simply completing tasks and delivering genuine care, and how giving your team client context changes the way they show up. We also share two practical systems that strengthen both employee engagement and client retention. Together, we'll discover how purpose and feedback create a healthier business for everyone involved.
Main topics:
- Finding purpose behind visits
- Task quality versus care
- Client context for teams
- Feedback strengthens retention
- Building meaningful systems
Main takeaway: "The walk is just the delivery mechanism. The freedom we give families is the product."
We're not simply walking dogs or scooping litter boxes. We're giving someone the confidence to travel, attend a wedding, recover from surgery, work a long shift, or finally take the vacation they've been putting off. Every visit represents a person who is trusting us with something deeply important.
When our teams understand why they're showing upânot just what they're supposed to doâthe quality of care naturally changes. And when we consistently share client feedback with the people who earned it, purpose becomes something they can see, not just hear about.
Purpose creates better care. Better care creates stronger relationships. And stronger relationships build businesses that last.
Links:
Check out our Starter Packs
See all of our discounts!
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Your peace of mind is part of great pet care. Pet Sitters Associates provides the insurance you need to get the work done. Visit: https://www.petsitllc.com and use the code 'confessional' for $10 off today!
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What happens when your business changes faster than your brand does? Collin talks with Rebecca Thompson of Skyline Dog Walkers about rebranding, shifting toward dog walking, and learning how to communicate what makes a business different. Rebecca shares how she moved from teaching into pet care, built a team-based service model, and began using data alongside instinct to make stronger decisions. They also discuss visibility, social media, client acquisition, and the challenge of leading a team through change. This conversation is a reminder that growth requires clarity, consistency, and the courage to keep showing up.
Main topics:
- Client acquisition through visibility
- Rebranding with business clarity
- Team-based dog walking systems
- Balancing data and instinct
- Creating emotional client connection
Main takeaway: "We cannot live on vibes alone."
That line from Rebecca Thompson is such a powerful reminder for pet care business owners. Our instincts matter, especially when we know our clients, our team, and our service deeply. But if we only make decisions based on how things feel, we can miss what the data is actually telling us. Growth often happens when we combine our gut with real information: revenue trends, client behavior, service demand, team capacity, and marketing results. That is where we start making decisions with both confidence and clarity.
About our guest:
Rebecca Thompson is the owner of Skyline Dog Walkers in Houston, Texas. After leaving the classroom as a teacher, she built a pet care business that has shifted heavily toward dog walking and team-based service. Rebecca recently led her company through a rebrand to better reflect the elevated, reliable, and relationship-focused experience her team provides. She is passionate about building systems that support clients, pets, and employees while continuing to grow as a business owner.
Links:
Skyline Dog Walkers: skylinedogwalkers.com Instagram: @skylinedogwalkers Email: info@skylinedogwalkers.com
Check out our Starter Packs
See all of our discounts!
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
DogCo Summit
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
What if the biggest influence on your business isn't your marketing, your policies, or even your employees, but you? In this episode, we explore how every business gradually becomes a reflection of its owner's values, standards, and daily actions. We discuss why professionalism, integrity, education, and accountability must be modeled before they can be expected from a team. We also examine how culture is created through what leaders reward, tolerate, and consistently reinforce. Finally, we challenge you to identify the values you want your business to embody and evaluate whether your systems and leadership truly support them.
Main topics:
- Leadership shapes company culture
- Professionalism beyond appearances
- Teaching values through actions
- Integrity under difficult circumstances
- Building lasting business culture
Main takeaway: "The question really isn't what kind of business do I want to build. The question is, what kind of leader would build that business?"
The business you're building is becoming a reflection of you, whether you realize it or not. Clients don't just experience your logo or your website. They experience your values through every phone call, every visit, every report, and every interaction your team has with them. If you want your business to become more trustworthy, more professional, or more compassionate, it starts with becoming that kind of leader yourself. The culture of your business isn't created by what's written in your handbook, it's created by what you consistently live out every day.
Links:
Check out our Starter Packs
See all of our discounts!
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Your peace of mind is part of great pet care. Pet Sitters Associates provides the insurance you need to get the work done. Visit: https://www.petsitllc.com and use the code 'confessional' for $10 off today!
DogCo Summit
What if better communication was less about winning arguments and more about building stronger relationships? Whitney Guison, President/CEO of the Nixa Area Chamber of Commerce, talks about hard conversations, community involvement, and why business owners need shared language with their teams. Whitney explains how clear expectations, defined policies, and immediate feedback can prevent unnecessary conflict. They also discuss how chambers of commerce can help pet care businesses build legitimacy, relationships, and local trust. This conversation is a practical reminder that pet care may start with animals, but it grows through people.
Main topics:
- Clear communication in business
- Handling hard conversations well
- Building shared team language
- Chamber involvement for growth
- Community trust and legitimacy
Main takeaway: "It's not about winning arguments. It's about winning people."
This is the heart of what strong communication is really about. In pet care, hard conversations are unavoidable â with clients, employees, contractors, community partners, and sometimes even ourselves. But the goal should not be to bulldoze our way to the end or prove that we were right. The goal is to build enough clarity, trust, and shared language that the relationship is stronger on the other side. Better communication helps us lead better, serve better, and create businesses people can trust.
About our guest: Whitney Guison is the President/CEO of the Nixa Area Chamber of Commerce and a keynote speaker focused on leadership, communication, and conflict resolution. She holds both a bachelor's and master's degree in Communication, with an emphasis in conflict resolution, and is a trained mediator. Whitney works with leaders and teams to help them approach hard conversations with clarity, humor, and practical tools. Her work centers on helping people turn conflict into stronger relationships.
Links:
Whitney Guison website: https://www.whitneyguison.com/
Nixa Area Chamber of Commerce: https://www.nixachamber.com/
LinkedIn: https://www.linkedin.com/in/whitney-guison
Facebook: https://www.facebook.com/61588893950449/
Check out our Starter Packs
See all of our discounts!
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
DogCo Summit
What easy button are we hoping will finally solve everything in our business? We examine why more clients, another employee, new software, AI, additional services, or a manager may create new challenges instead of eliminating our existing ones. We discuss how instant gratification and shiny object syndrome can distract us from the consistent, sometimes boring work that builds a dependable pet care company. We also explain why tools, systems, and advice only become valuable when we understand the real problem and possess the discipline to implement the solution. Ultimately, we encourage pet sitters to stop searching for a silver bullet and commit to executing the fundamentals extraordinarily well.
Main topics:
- Chasing Business Quick Fixes
- Hiring Without Proper Systems
- Tools Versus Operational Discipline
- Testing New Business Solutions
- Consistency Over Shiny Objects
Main takeaway: "Most of us don't need another strategy. We need about six months more of execution on the one that we said that we would do in the first place."
It is tempting to believe that new software, another employee, a rebrand, a manager, or an AI tool will finally make business ownership easier. Sometimes those tools genuinely help, but they cannot replace clear systems, thoughtful implementation, and consistent execution. Before moving on to the next exciting solution, consider whether you have given your current strategy enough time and attention to work. The strongest businesses are rarely built through one dramatic breakthrough. They are built by owners and teams who keep showing up, refining their processes, serving clients well, and doing the fundamentals consistently.
Links:
Check out our Starter Packs
See all of our discounts!
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Your peace of mind is part of great pet care. Pet Sitters Associates provides the insurance you need to get the work done. Visit: https://www.petsitllc.com and use the code 'confessional' for $10 off today!
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What happens to a family's pets when cancer treatments consume their time, energy, and finances? Janelle Vargas joins Collin to share how losing her mother, Wilma, inspired her to create Wilma's Wags, a nonprofit providing pet food and pet-care assistance to families affected by cancer. She explains how the organization supports patients and caregivers, develops community partnerships, and delivers practical help directly to families. Janelle also discusses the realities of starting a nonprofit, raising funds, documenting assistance, and building a mission that can grow sustainably. Janelle's story is a reminder that your work serves people as much as it serves pets and that pain can become a powerful source of purpose.
Main topics:
- Supporting Families Battling Cancer
- Turning Grief Into Purpose
- Starting a Pet Nonprofit
- Building Community Business Partnerships
- Providing Practical Pet Assistance
Main takeaway: "You're turning something so painful that is unimaginable, but you're giving it a new life. You're turning it into a purpose."
After losing her mother, Wilma, to cancer, Janelle Vargas knew she wanted to create something that would support other families facing the same overwhelming journey. Wilma's Wags now provides pet food and pet-care assistance to cancer patients and caregivers who may be spending long days at hospitals, managing treatment expenses, or struggling to meet their pets' needs. Her story is an important reminder that the entire family is affected by cancerâincluding the animals who depend on them. It also shows how you can use your experience, relationships, and resources to meet needs that might otherwise go unnoticed. Pain does not disappear when we give it purpose, but it can become the beginning of something that brings comfort, dignity, and hope to others.
About our guest:
Janelle Vargas is the founder of Wilma's Wags, a nonprofit providing pet food and pet-care assistance to families affected by cancer. She is also the owner of Pup and Away Premium Dog Services in Palm Beach County, Florida. Janelle created Wilma's Wags in memory of her mother, Wilma, after experiencing firsthand the challenges of caring for a loved one while also managing the needs of a pet at home. Through community partnerships, fundraising events, and direct family assistance, she is working to create a nationwide support network for cancer patients and caregivers.
Links:
https://www.instagram.com/wilmaswags/
https://bio.site/wilmawags
wilmaswags@gmail.com
Check out our Starter Packs
See all of our discounts!
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Have you ever wondered whether a marketing expense is actually worth the money? In this episode, we explore three financial metrics every pet care business owner should understand before making decisions: client lifetime value, profit margin, and cost per visit. We discuss how these numbers remove guesswork from marketing, pricing, hiring, and growth decisions. We also explain how operational efficiency directly impacts profitability and long-term sustainability. By the end, we encourage you to calculate just one of these metrics so you can begin making more confident, data-driven decisions in your business.
Main topics:
- Calculating client lifetime value
- Understanding profit margin percentages
- Measuring cost per visit
- Smarter marketing investment decisions
- Improving operational efficiency
Main takeaway: "If you're not profitable at one visit, you won't be profitable at a thousand visits."
Growth doesn't solve broken systemsâit amplifies them. Before chasing more clients, more employees, or more marketing, make sure you understand what each visit actually costs your business. When you know your numbers, you stop guessing and start making decisions that build a business capable of serving clients, supporting your team, and lasting for years.
Links:
Check out our Starter Packs
See all of our discounts!
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Your peace of mind is part of great pet care. Pet Sitters Associates provides the insurance you need to get the work done. Visit: https://www.petsitllc.com and use the code 'confessional' for $10 off today!
Using Meta ads is hard, www.petcaregrowth.com makes it easy. Use PSC15 for 15% off the course!
What happens when an unexpected opportunity takes you across the worldâand then brings you back again? Meagan Cervini shares her journey from managing dog daycares in Canada to helping launch a facility in Dubai, and ultimately building her own business back home. She reflects on the lessons learned from different work environments and how they shaped her approach to client care and team building. Through challenges, self-doubt, and growth, Meagan developed a business rooted in relationships and trust. This episode highlights the power of experience, resilience, and doing things your own way.
Main topics:
- International pet care experience
- Transitioning into business ownership
- Building strong client relationships
- Overcoming fear and self-doubt
- Team growth and hiring challenges
Main takeaway: "I'm allowed to be scared, but I'm not going to let that fear take over my decisions."
Starting something new in your business will always come with fear. The question isn't whether you feel itâit's what you do with it.Meagan Cervini shared something powerful: you're allowed to be scared. That feeling doesn't mean you're making the wrong decisionâit means you're stepping into something that matters.
The key is not letting that fear control your next move. Growth in pet care (and in life) often looks like moving forward even when you're unsure. Every new client, new hire, or new opportunity comes with uncertainty. But those are also the moments that shape your business the most.
You don't need to eliminate fearâyou just need to lead through it.
About our guest:
Meagan Cervini is the owner of Meagan's Paw Squad, a dog walking and pet sitting company based in Ontario, Canada. With over 16 years of experience in the pet care industry, she has worked in boarding facilities, managed dog daycares, and even helped launch a pet care facility in Dubai. Meagan brings a relationship-focused approach to her business, prioritizing communication, trust, and personalized care. She continues to grow her team while maintaining a strong connection with both clients and their pets.
Links:
https://meaganspawsquad.com
https://www.instagram.com/meaganspawsquad/
https://www.facebook.com/profile.php?id=61553555017851
Check out our Starter Packs
See all of our discounts!
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Sitters International- Visit https://www.petsit.com/psc
What kind of leader does your business need from you right now? In this episode, we build on episode 710 and talk about why self-awareness is only the starting line. We explore how each leadership style has strengths, stress responses, and blind spots that can either help or hurt our teams. We also discuss why great leaders learn to borrow from other styles without abandoning who they are. Ultimately, we remind pet sitters that leadership growth is about becoming the version their business needs in each season.
Main topics:
- Growing beyond self-awareness
- Leadership under stress
- Practicing opposite strengths
- Building leadership systems
- Adapting as businesses grow
Main takeaway: "The best leaders aren't locked into one style, they're adaptable."
Knowing your leadership style is helpful, but it is not the finish line. Every style has strengths, but every style also has blind spots that show up most clearly under stress. As pet care business owners, we have to learn when to lean into our strengths and when to borrow from another style. Sometimes your business needs vision, sometimes it needs systems, sometimes it needs accountability, and sometimes it needs encouragement. Leadership growth is learning to become the version your business needs right now.
Links:
Episode 710: https://www.petsitterconfessional.com/episodes/710
Check out our Starter Packs
See all of our discounts!
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What happens when the leadership of one of the pet care industry's most influential organizations changes hands? In this episode, Collin sits down with Adam and Rachel Foster, the new owners of Pet Sitters International, to discuss their backgrounds in technology, entrepreneurship, and pet care. They explore how technology is reshaping the industry, why relationships remain at the heart of professional pet sitting, and the challenges of competing in an increasingly app-driven marketplace. The conversation also dives into succession planning, the future of independent pet care businesses, and the importance of preserving industry standards. Adam and Rachel share their vision for honoring PSI's legacy while helping it evolve for the next generation of pet care professionals.
Main topics:
- Technology and pet care
- Independent business advantages
- PSI leadership transition
- Industry growth and maturity
- Succession planning strategies
Main takeaway: "I think the independent business owners are the ones who are going to win."
That's a bold statement in an industry filled with apps, automation, and growing competition. But Adam and Rachel Foster, the new owners of PSI, believe that what separates independent pet care businesses isn't technologyâit's trust, relationships, and genuine expertise. While apps can make booking convenient, they can't replace the peace of mind that comes from knowing a professional is caring for your pet. As the pet care industry continues to mature, the businesses that invest in professionalism, education, and exceptional client relationships will be well positioned for the future.
About our guests: Adam and Rachel Foster are the new owners of Pet Sitters International (PSI), the world's largest educational association for professional pet sitters. Adam brings extensive experience in customer success, business operations, and entrepreneurship through acquisition, while Rachel has a background in software development, project management, and pet technology. Together, they combine expertise in technology, leadership, and small business growth with a shared passion for pets and professional pet care. Their goal is to honor PSI's legacy while helping prepare the organization and its members for the future.
Links:
Check out our Starter Packs
See all of our discounts!
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Critter to turn insights into action. Use 'PSC20' for 20% off your first three months
What if the better mid-year question is not "Am I on track?" but "What is my business telling me?" In this episode, we look at the first half of 2026 as a source of real feedback from our calendar, clients, team, energy, systems, and stress points. We talk about what growth exposes, what we may still be tolerating, and why not every profitable part of the business is actually healthy. We also reflect on what is working, what no longer fits, and what kind of owner the second half of the year requires us to become. This is an invitation to finish the year with more clarity, alignment, and honesty.
Main topics:
- Mid-year business reflection
- What growth exposes
- Boundaries and tolerations
- Simplifying what no longer fits
- Leading the second half
Main takeaway: "What we tolerate becomes the culture of our business."
That applies whether you have a team of employees or you are still operating solo. The late-night texts, the unclear policies, the difficult clients, the incomplete reports, and the constant exceptions all teach people what is normal in your business. A mid-year review is not just about revenue or goals; it is about asking what the first half of the year has revealed. What are you still carrying that no longer fits? The business you have in December is shaped by what you choose to address today.
Links:
Check out our Starter Packs
See all of our discounts!
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What does it take to care well for dogs who are fearful, reactive, or slow to trust new people? In this episode, Collin talks with Susan Aceti, owner of Challenging Dogs Pet Care, about building a thoughtful, patient process for dogs who need more than a standard meet and greet. Susan shares how her own dog Molly shaped her approach to empathy, client communication, and practical behavior support. They discuss the importance of going slowly, reading body language, using safety tools, and creating predictability for both dogs and staff. This conversation is a reminder that challenging dogs are not problems to conquer, but individuals to understand.
Main topics:
- Caring for reactive dogs
- Going slow with trust
- Client shame and empathy
- Safety tools and predictability
- Team training for consistency
Main takeaway: "Go slow. And if you think you're going too slow, go even slower."
That simple reminder from Susan Aceti is at the heart of working with challenging dogs. In pet care, it can be tempting to rush trust, push for progress, or make petting the goal. But for fearful, reactive, or anxious dogs, success often looks like peaceful coexistence, predictability, and small steps forward. Susan reminds us that our job is not to force a relationship, but to create the conditions where safety and trust can grow. When we slow down, we give the dog, the client, and ourselves the best chance to succeed.
About our guest:
Susan Aceti is the owner of Challenging Dogs Pet Care. Her own challenging dog, Molly, was Susan's most profound teacher for 15 years in how to care for a dog with behavior challenges. After Molly died, Susan spent four years on Rover providing services primarily for other anxious, stressed dogs. She founded Challenging Dogs in 2021 to expand the pet care capacity in the Baltimore/DC area for dogs with behavior challenges. Susan has an instructional design background that strongly influences the materials she has developed to provide training to other pet sitters around the country. Her approach recognizes the experience and skill all pet sitters bring and how to learn in a collaborative, respectful way.
Links:
Her email: saceti@challengingdogs.com
Her course: https://www.challengingdogs.com/learning
Her website: https://www.challengingdogs.com
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
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What kind of leader is your pet care business creating you to become? In this episode, we talk through five common leadership styles: the visionary, the operator, the servant leader, the coach, and the commander. We explore how each style shows up for solo sitters, team owners, clients, and employees. We also look at the strengths, weaknesses, and blind spots that come with each approach. As our businesses grow, we have to ask whether the style that helped us start is still the style we need moving forward.
Main topics:
- Leading yourself first
- Visionary leadership strengths
- Systems versus people
- Boundaries and burnout
- Adapting leadership styles
Main takeaway: "The challenge is that most business owners continue using the same leadership style that helped them start the business, even when the business now needs something different."
That line's hard to hear, because what helped us survive the early days may not be enough to sustain the next stage. As a solo sitter, our leadership might look like discipline, boundaries, and client communication. As our business grows, leadership starts to include culture, accountability, delegation, and developing other people. The goal is not to label one style as good or bad, but to understand our strengths and our blind spots. Our business may need a different version of our leadership than it did a year ago.
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it truly mean to care for pets at their most vulnerable stages of life? In this episode, we talk with Jen Latter, owner of Nanna Jens Services, about her journey from nursing into holistic pet care and how that shapes her approach today. We explore the emotional labor involved in working with senior, disabled, and end-of-life pets, and why boundaries are essential in this deeply personal work. We also discuss how trust is built through consistency, communication, and professionalism. This conversation will challenge you to think more deeply about the responsibility and impact of the care you provide.
Main topics:
- Emotional labor in pet care
- Caring for senior and disabled pets
- Building trust through consistency
- Setting professional boundaries clearly
- Holistic pet care and Reiki
Main takeaway: "Boundaries are essential, especially when working in clients' homes."
Boundaries are not a barrier to great serviceâthey're what make great service possible. In pet care, we're invited into people's homes, their routines, and their most vulnerable moments. Without clear boundaries, it's easy for expectations to blur and for burnout to follow. But when you clearly define what you doâand what you don'tâyou create stability. You protect your energy. And you give your clients confidence in the care you provide. Boundaries don't push clients away. They build trust, clarity, and professionalism.
About our guest: Jen Latter is the founder of Nanna Jen Services, an award-recognized holistic in-home pet care business based in Queensland, Australia. With over 50 years of experience caring for animals and a background in nursing, she specializes in senior, disabled, and anxious pets. Jen integrates holistic practices such as animal Reiki and massage into her services to promote calm and well-being. As a solo operator, she is dedicated to providing consistent, one-on-one care that builds deep trust with both pets and their families.
Links:
Website: www.nannajensservices.com.au
Facebook: https://facebook.com/Nannajsservices
Instagram: @nannajensservices
TikTok: @nannajensservices
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
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What happens when we tell clients not to choose a pet sitter based solely on price, but then make every business decision based on cost ourselves? In this episode, we explore the disconnect between the advice we give clients and the choices we make as business owners. We discuss the hidden costs of free software, delayed hiring, skipped education, and avoiding professional help. We share the investments that transformed our own business, from software and certifications to coaching and conferences. We also examine the difference between being frugal and being cheap, and why strategic investments often create the biggest returns.
Main topics:
- Hidden costs of cheap decisions
- Software and systems investments
- Outsourcing and hiring support
- Education coaching and growth
- Frugal versus cheap mindset
Main takeaway: "If you truly believe that your clients get what they pay for, then you have to accept that your business gets what you pay for too."
We're quick to explain why professional care costs more than the cheapest option. We talk about training, insurance, reliability, backup plans, and professionalism.
But are we holding ourselves to that same standard?
Too often we delay hiring help, avoid upgrading software, skip education, or put off investments that could make our businesses stronger because we're focused only on the price tag.
The real question isn't "How much does it cost?" It's "What is it costing me not to do it?"
Sometimes the most expensive decision is refusing to invest in the tools, systems, and expertise that could move your business forward.
Links:
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What do you do when your business feels like chaos is calling all the plays? Brian Hurtak shares how overwhelmed professionals can borrow practical tools from football coaches to make better decisions in high-pressure moments. Brian explains the difference between ethos, a playbook, and a play sheet, and why clarity about who you are has to come before productivity systems. They also discuss how to organize what you learn, reduce cognitive overload, and build simple routines for making adjustments over time. This conversation is a helpful framework for pet care business owners who want to stop collecting ideas and start actually using them.
Main topics:
- Managing chaos with systems
- Ethos as decision filter
- Building a personal playbook
- Using a practical play sheet
- Making ongoing adjustments intentionally
Main takeaway: "You can be anything, but not everything."
Brian Hurtak reminds us that clarity is one of the most important tools we have when life and business start to feel overloaded. We do not need more random information piled on top of our stress. We need a better way to filter what matters, organize what we learn, and actually apply it. If you have been feeling stretched thin, scattered, or stuck in reaction mode, this conversation will help you think about your next steps with more intention.
About our guest:
Brian Hurtak is a corporate executive, speaker, and author of The Play Sheet: A Simple Resource for Overloaded Professionals. Drawing from nearly two decades of leadership experience in large organizations, he helps people organize information, reduce overwhelm, and make better decisions under pressure. His work adapts lessons from football coaching into practical tools for leadership, parenting, and personal growth. Brian is passionate about helping professionals create systems that lead to greater clarity and more effective action.
Links:
Email Brian: myplaysheet@gmail.com
Brian's official website is The Play Sheet, where he shares speaking, consulting, and templates. https://myplaysheet.com
His book is The Play Sheet: A Simple Resource for Overloaded Professionals. https://amzn.to/43VEToQ
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Pet Sitters International- Visit https://www.petsit.com/psc
Is the pet industry slowing down, or is it simply evolving? In this episode, we explore recent projections showing pet industry growth moderating from pandemic-era highs while still expanding overall. We discuss how changing consumer behavior is impacting pet sitting and dog walking businesses, why outcomes matter more than services, and how trust is becoming a critical differentiator. We also examine the growing influence of cat ownership and what it means for pet care providers. Finally, we share practical ways pet sitters can position themselves for success as the industry enters its next phase of maturity.
Main topics:
- Pet industry growth slowdown
- Consumer spending behavior shifts
- Outcome-focused service marketing
- Growing cat ownership trends
- Trust and premium positioning
Main takeaway: "The businesses that survive are going to be the ones that, when the client gets their credit card statement or their bank statement and they see your name, they don't cringeâthey're excited."
When clients see your business name on their bank statement, what do they feel? If the answer is excitement, relief, gratitude, or peace of mind, you're building something valuable. The pet industry is changing. Growth is still happening, but consumers are becoming more intentional about where they spend their money. The businesses that thrive won't necessarily be the cheapest. They'll be the ones that solve meaningful problems, build trust, and consistently deliver value. Don't focus on being the lowest-priced option or even the highest priced. Focus on becoming the service your clients can't imagine living without.
Links:
Episode 703: Cat Sitting Roundtable: https://www.petsitterconfessional.com/episodes/703
Episode on PSI Global Standards: https://www.petsitterconfessional.com/episodes/640
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Ready to earn a CEU? Start here!
Are you truly making money in your pet care business, or just staying busy? In this episode, we sit down with CPA Chante Dawston to unpack what "knowing your numbers" actually means. We explore why record keeping is more than a tax requirement and how it directly impacts your decision-making. We also discuss cash flow, profit, and the hidden dangers of growing without understanding your costs. This conversation will help you move from guessing to confidently leading your business with clarity.
Main topics:
- Importance of financial record keeping
- Profit vs cash flow clarity
- Budgeting and expense planning strategies
- Pricing adjustments and inflation impact
- Building consistent financial habits
Main takeaway: "I think the biggest thing that can be a superpower for you in your business, on the financial side, is consistency."
Consistency doesn't sound flashy. It doesn't feel like a breakthrough strategy. But when it comes to your finances, it might be the most powerful habit you can build.
You don't need hours of analysis or a finance degree to start understanding your business. You just need to show up regularly. Even 15 minutes a week can completely change how you see your numbers.
That small rhythm builds awareness. Awareness builds confidence. And confidence leads to better decisions.
If you've been avoiding your numbers, don't overhaul everything overnight. Just start showing up consistentlyâand let that habit do the heavy lifting.
About our guest:
Chante Dawston is a CPA and the owner of C Squared Accounting, a firm specializing in financial services for small businesses in the pet care industry. With over a decade of experience, including time as an auditor at Deloitte, she brings a strong analytical and practical approach to business finances. Chante helps pet care professionals better understand their numbers, improve profitability, and build sustainable financial systems. She is passionate about making accounting accessible and actionable for everyday business owners.
Links:
Ready to earn a CEU? Start here!
Website: https://petcare.c-squaredaccounting.com/
Instagram: https://www.instagram.com/csquaredaccounting/
LinkedIn: https://www.linkedin.com/in/chantedawston/
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
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How do we survive the seasons when our business demands more than we feel capable of giving? In this episode, we discuss what it means to operate at 150% capacity and why some seasons require extraordinary effort. We explore the difference between temporary sacrifice and permanent overload, along with the systems that help us endure difficult periods without destroying ourselves. We share practical strategies for protecting sleep, simplifying decisions, preserving non-negotiables, and reducing decision fatigue. Most importantly, we talk about planning your recovery before the sprint begins so you can return to a healthy pace when the season ends.
Main topics:
- Operating Beyond Normal Capacity
- Embracing Temporary Business Seasons
- Protecting Sleep And Energy
- Simplifying Daily Decisions
- Planning Intentional Recovery
Main takeaway: "The goal isn't to prove how much pain you can tolerate. The goal is to survive the season, accomplish the mission, and still have enough left in the tank to enjoy the life you're building on the other side of it."
It's easy to believe that success comes from simply enduring more pain than everyone else. More hours. More stress. More sacrifice. But business ownership isn't a contest to see who can suffer the longest. There are seasons when extraordinary effort is required. Sometimes the business genuinely needs more from us. But the purpose of that effort isn't to earn a badge of honor. It's to accomplish a mission. The real goal is to get through the difficult season while preserving enough energy, health, and relationships to enjoy what you're building when you reach the other side. Work hard when necessary. Recover intentionally when it's over. Build a business that supports your life instead of consuming it.
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What if cat sitting isn't a side-service anymore, but one of the fastest-maturing lanes in professional pet care? Collin sits down with Beth Pasek (Finicky Cat), Shannon Hendon (Ocala Pet Sitting), and Grace Taylor (Furever Friends Cat Sitting) to unpack why cat-only services are growing, what "maturing" looks like in client expectations, and how education around stress, behavior, and enrichment is reshaping demand. They discuss how veterinary-adjacent care shows up in real homes (especially with medical cases) and why language, scope, and standards matter as specialization increases. The group also tackles pricing, staffing, team structures, and the realities of cash flow when revenue is seasonal and peaky. The takeaway: cat sitting is not a fad, it's segmenting, professionalizing, and creating new opportunities for operators who build standards and stick to them.
Main topics:
- Cat sitting industry growth and maturity
- Cat stress, behavior, enrichment
- Medical cats and scope
- Pricing, staffing, team models
- Technology, automation, reliability
Main takeaway: "Businesses live and die on cash flow."
That's true in every industry, but it's especially true in cat sitting, where busy seasons can feel like a tidal wave and slow months can sneak up fast. The answer isn't panic pricing or breaking your standards to "stay busy." It's knowing your patterns, planning ahead, and building a model that's honest about the highs and lows. Your care can be excellent and still fail if the business side isn't stable. Cat sitting is growing, so let's build it to last.
About our guests:
Beth Pasek runs Finicky Cat Sitting and Behavior in Cleveland, Ohio, with a cats-only focus and deep experience supporting behavior and medical-needs cases.
Shannon Hendon is the founder of Ocala Pet Sitting in Central Florida and the Vice President of the Florida Pet Services Association, bringing two decades of industry experience and a cat-only transition perspective.
Grace Taylor owns Furever Friends Cat Sitting in Baltimore, leading a cats-only team specializing in medical cats and building systems to support high-touch care at scale. Together, they represent a wide range of approaches to feline-focused business models and standards.
Links:
Beth Pasek â Finicky Cat Sitting & Behavior (Cleveland, OH)
- Website: https://finicky.us/
- About Beth: https://finicky.us/meet-the-owner
- Field Notes mentoring series: https://finicky.us/cat-behavior-beth-pasek
- Facebook: Search "Liz Pasek" on Facebook
- Instagram (@finickycat): https://www.instagram.com/finickycat/
-
Book â Understanding Cat Behavior: A Compassionate Guide to Training and Communication:
- Amazon: https://www.amazon.com/Understanding-Cat-Behavior-Compassionate-Communication/dp/164739614X
- Barnes & Noble: https://www.barnesandnoble.com/w/understanding-cat-behavior-beth-pasek/1137311653
- Target: https://www.target.com/p/understanding-cat-behavior-by-beth-pasek-paperback/-/A-90337331
Shannon Hendon â Ocala Pet Sitting LLC (Ocala, FL)
- Website: https://www.ocalapetsitting.com/
- Meet the Owner: https://www.ocalapetsitting.com/meet-the-owner
- Cat Sitting page: https://www.ocalapetsitting.com/cat-sitting
- LinkedIn: https://www.linkedin.com/in/shannon-hendon
- YouTube: https://www.youtube.com/channel/UCE48Cv_QpYgNE6PSmzUspNg
Grace Taylor â Furever Friends Cat Sitting (Baltimore, MD)
- Website: https://fureverfriendscatsitting.com/
- Instagram (@fureverfriendscatsitting): https://www.instagram.com/fureverfriendscatsitting/
Built for Cats (Shannon & Grace's joint education platform)
- Facebook group "Built for Cats: The Business of Feline Care" â searchable on Facebook
- Speaker bio/overview: https://flpetassociation.org/home/speakers/
Organizations & Resources Mentioned Ohio State University â Indoor Pet Initiative (Dr. Tony Buffington's work on cat enrichment)
- Main site: https://indoorpet.osu.edu/
- For cat owners: https://indoorpet.osu.edu/cats
- Dr. Tony Buffington bio: https://indoorpet.osu.edu/people/tony-buffington-dvm-phd-dacvn
Fear Free Pet Professionals (the Fear Free CertifiedÂŽ designation referenced)
- Main certifications page: https://www.fearfree.com/certifications/
- Fear Free Pet Sitter Certification: https://fearfreepets.com/fear-free-pet-sitter-certification/
Feline Veterinary Medical Association (Feline VMA) â formerly AAFP â Cat Friendly Veterinary Professional designation
- https://catvets.com/ (Feline VMA)
- Cat Friendly Practice program info: referenced via https://catvets.com/
Cat Fanciers' Association (CFA) â International Cat Show (held in Cleveland)
- CFA: https://cfa.org/
- International Show & Expo: https://cfa.org/catexpo/
Florida Pet Services Association (FPSA) â Shannon is VP
- https://flpetassociation.org/
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Sitters International- Visit https://www.petsit.com/psc
How do you communicate clearly when you are tired, frustrated, or emotionally depleted? In this episode, we talk about why templates and saved scripts are not robotic shortcuts, but tools that help us protect our voice, our policies, and our peace. We share how repeated questions about cancelations, pricing, onboarding, hiring, birthdays, reviews, and training can drain a business owner when every response has to be written from scratch. We also explain why consistent communication is a brand issue, a team culture issue, and a sustainability issue. By creating templates ahead of time, we can reduce decision fatigue while still showing up with warmth, professionalism, and good judgment.
Main topics:
- Templates reduce decision fatigue
- Consistent client communication matters
- Brand voice beyond owners
- Scripts support team training
- Systems protect emotional energy
Main takeaway: "Copy, paste, change the name, and you're done, and you can actually go on to serve the next client, just like you want to be doing."
A strong communication template is not about sounding robotic. It is about borrowing the clearest, calmest, most professional version of yourself when you are tired, overwhelmed, or emotionally depleted. When a client asks about a policy, your answer should not depend on whether it is 10 a.m. or 10 p.m. Templates help you protect your tone, enforce your boundaries, and communicate with consistency. They also give your team the language they need to represent your business well.
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What happens when you realize your "stable" career isn't actually making you happy? Shaheen Riaz spent 16 years in demanding administrative roles before finally choosing to follow her heart into professional dog care. In this episode, she shares the leap of faith that led her to launch Aunty Shan Dog Care in 2023, the mindset shifts that helped her go full-time, and how her background as a PA transformed her approach to client care. We discuss why clarity, communication, and compassion are at the heart of every great pet-sitting business â and how Shaheen's story proves it's never too late to start again.
Main topics:
- Leaving a career for purpose
- Building Aunty Shan Dog Care from scratch
- Applying admin skills to pet care
- Communicating with clients and rescue dogs
- Overcoming fear and finding freedom
Main takeaway: "If you don't try, you won't know â and if you don't try, you won't grow."
Shaheen Riaz's story is proof that it's never too late to build a life you love. After 16 years in a stressful corporate job, she walked away to start Aunty Shan Dog Care â and found joy, purpose, and peace in the process. In this week's episode of Pet Sitter Confessional, she shares how she faced her fears, used her PA skills to elevate client care, and learned to define success on her own terms. Listen in for inspiration to take your next leap.
About our guest:
Shaheen Riaz is the owner and founder of Aunty Shan Dog Care in the UK. After 16 years in administrative and PA roles, she followed her lifelong passion for animals and launched her own dog-sitting business in 2023. Since then, she's built a reputation for excellence and compassion â earning the 2025 Animal Star Award for Dog Sitter of the Year (Southern Region). Shaheen is deeply committed to rescue dogs and often volunteers with European animal shelters to raise awareness and support their work.
Links:
Website: www.auntyshansdogcare.com Instagram: @auntyshansdogcare
Facebook: https://www.facebook.com/auntyshansdogcare/ Email: auntyshan@auntyshansdogcare.com
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
DogCo Summit
What do you do when one hard moment in your business is immediately followed by another? In this episode, we talk about the emotional whiplash of client terminations, employee resignations, complaints, and unexpected problems that stack before we have time to recover. We explore why the real cost often isn't the trigger itself, but the reactive decisions we make while still charged. We walk through a simple framework: acknowledge what happened, strategize the next operational step, and refuse to absorb the event into your identity. For pet care business owners, reset speed is a trainable skill that helps us lead with clarity instead of panic.
Main topics:
- Resetting after business hits
- Emotional decision making risks
- Acknowledge strategize don't absorb
- Avoiding reactive leadership choices
- Building mental recovery rhythms
Main takeaway: "The goal is to shrink the window between being hit and clear decision making"
The hard part of running a pet care business isn't just that problems happen. It's that they often happen back to back, before you've had time to breathe. A client complaint, an employee resignation, a difficult phone call, a bad review, or a schedule emergency can stack up fast. When that happens, the goal isn't to pretend you're fine or make every decision immediately. The goal is to acknowledge what happened, make the next clean operational move, and not turn one hard moment into a story about who you are as a leader. Reset speed is one of the most underrated skills in building a healthier, more sustainable pet care business.
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo Summit
What does it look like to build an entire pet care business around cats? Maria Estes, founder of All About Cats Pet Sitting in Tallahassee, Florida, shares how a side gig started for income and joy grew into a thriving cat-specific business with over 900 clients. She explains why specialization matters, how feline behavior and medical needs have shaped her services, and why trust and communication are central to client peace of mind. Maria also talks about learning to let go, building a team, and finding the right people through rescue work, clients, and community relationships. Her story is a reminder that going deep into one niche can create stronger care, clearer boundaries, and a more meaningful business.
Main topics:
- Building cat-specific services
- Trust through client communication
- Medical and behavioral care
- Growing beyond solo sitting
- Finding joy through specialization
Main takeaway: "It's okay to be specialized in one area."
Maria Estes built All About Cats Pet Sitting around a clear focus: cats. Not every pet care business has to serve every pet, every client, or every possible need. Sometimes the strength of a business comes from knowing exactly who you serve and committing to serving them well. Specialization allows us to deepen our education, improve our communication, and provide care that truly fits the animal in front of us. For Maria, that means cat-specific care rooted in trust, behavior knowledge, and peace of mind for the people who love them.
About out guest:
Maria Estes is the founder of All About Cats Pet Sitting in Tallahassee, Florida. She launched the business in 2010 with an exclusive focus on cat care after a 20-year career as an ultrasonographer specializing in high-risk pregnancies. Maria is a Certified Professional Pet Sitter and is also certified in cat training and bereavement support. Through her work, she focuses on specialized feline care, client trust, medical needs, behavior awareness, and helping cat guardians feel confident while they are away.
Links:
Her website: allaboutcatspetsitting.com
Find her on Facebook: https://www.facebook.com/allaboutcatspetsitting/
Pet Nanny Coach: https://petnannycoach.com/
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Sitters International- Visit https://www.petsit.com/psc
Take the CEU Quiz: https://docs.google.com/forms/d/e/1FAIpQLSdm4lr1fIDcwCwuUdYHsFdEWvGj1xLhGlJeAaWnF1F28aB1vQ/viewform?usp=sharing&ouid=107413215510797164078
How do you keep employees happy when pet care is already a low-margin business? In this episode, we talk about why appreciation does not have to mean expensive gifts, bonuses, or branded swag. We walk through different types of employees, including practical, recognition-driven, growth-oriented, experience-valued, and stability-seeking team members. We also discuss why clear expectations, consistent communication, reliable scheduling, and field support are often more meaningful than anything you can buy. Ultimately, we remind business owners that appreciation is not about spending more, but paying attention better.
Main Topics
- Appreciation without overspending
- Individual employee motivation styles
- Recognition beyond physical gifts
- Retention through clear expectations
- Communication and team support
Main takeaway: "Appreciation isn't about spending more. It's about paying attention better."
Appreciation does not have to mean big bonuses, expensive gifts, or elaborate team perks. In a low-margin business like pet sitting and dog walking, the most meaningful appreciation often comes from paying closer attention to the people already on your team. Some employees value practical help, some need public recognition, some want growth opportunities, and some simply want stability and clear expectations. When we take time to know our people as individuals, we can show appreciation in ways that actually land. Employee retention starts when our team feels seen, supported, and valued.
Links:
Take the CEU Quiz: https://docs.google.com/forms/d/e/1FAIpQLSdm4lr1fIDcwCwuUdYHsFdEWvGj1xLhGlJeAaWnF1F28aB1vQ/viewform?usp=sharing&ouid=107413215510797164078
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Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What happens when pet sitters come together to shape the future of their industry? In this episode, Collin talks with Savanna Westwood and Charan Favazza from the Florida Pet Services Association about professionalism, education, and advocacy in pet care. They discuss why small business owners must think beyond daily tasks and understand legal, operational, and industry-wide responsibilities. The conversation highlights the power of community in overcoming isolation and raising standards. They also share insights into their upcoming summit and how it equips pet care professionals with real, actionable tools.
Main topics:
- Industry professionalism and standards
- Small business legal responsibilities
- Hiring and employee challenges
- Value of networking community
- Actionable conference takeaways
Main takeaway: "We are not just pet sitters and dog walkersâwe are small business owners."
This should change how we approach everything we do. It means understanding your numbers, your legal responsibilities, and your role in the industry.
It means stepping up, not just showing up.
Because when you start thinking like a business owner, you stop reactingâand start building.
And that's where real growth happens.
About our guests:
Savanna Westwood is the owner of The Savvy Sitter Pet Sitting and Dog Walking in Orlando, Florida, and serves as President and co-founder of the Florida Pet Services Association. She is passionate about raising industry standards through education, professionalism, and advocacy.
Charan Favazza is the owner of Rusty's Furry Companions in Lutz, Florida, and serves as Secretary of the Florida Pet Services Association. With nearly a decade in business, she is deeply committed to networking, education, and helping other pet care professionals avoid common mistakes and grow sustainably.
Links:
Florida Pet Services Association: https://flpetassociation.org
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Marketing Unleashed
Visit: petmarketingunleashed.com
Use code PSC15 to save 15% on your website template
What if the problem in your business is not your systems, your discipline, or your scheduleâbut your sleep? In episode, we talk about how chronic sleep deprivation impacts decision-making, client communication, employee patience, service quality, and long-term sustainability. We explore why pet sitters and dog walkers are especially vulnerable to fragmented schedules, mental overload, and caffeine reliance. We also share practical ways to improve sleep quality, including consistent routines, better sleep environments, caffeine cutoffs, and hiring for early or late time blocks. Most importantly, we remind ourselves that protecting sleep is not selfishâit is part of running a healthier, sharper, more sustainable business.
Main topics:
- Sleep and business performance
- Chronic stress and burnout
- Caffeine reliance and fatigue
- Hiring for sleep protection
- Building better sleep routines
Main takeaway: "Sometimes the most effective business move that you can make is just getting enough sleep consistently."
As pet sitters and dog walkers, we often look for another system, another app, another SOP, or another productivity hack when we start feeling overwhelmed. But sometimes the issue is not that we are disorganizedâit is that we are exhausted. Poor sleep impacts how we communicate with clients, how patient we are with employees, how quickly we respond in the field, and how clearly we make decisions. Protecting your sleep is not stepping away from your business; it is protecting your ability to run it well. If you want to care for pets, clients, your team, and yourself for the long haul, sleep has to be part of the business plan.
Links:
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Critter to turn insights into action. Use 'PSC20' for 20% off your first three months
Use Code PREPARE for 5% at petfirstaid4u.com to celebrate PetFirst Aid Month!
What happens when you stop trying to serve everyone and build a business specifically for cats? In this episode, we talk with Grace Taylor of Furever Friends Cat Sitting about what it really looks like to nicheâintentionally and unapologetically. Grace shares how defining success for both clients and sitters transformed her onboarding, pricing, and team culture. We dig into medical cat care, client education, and why more timeânot lessâis often the answer for cats. This conversation is packed with practical insight for anyone wondering whether specialization limits growth or unlocks it.
Main topics:
- Cat-only business niching
- Defining client success
- Training and team trust
- High-touch pricing strategy
- Community-driven marketing
Main takeaway: "Someone else can give amazing careâbut it isn't your care unless you teach it."
That single idea reshapes how you hire, train, and lead a team. In this episode, Grace Taylor explains why great onboarding isn't about skillsâit's about expectations, communication, and defining success from day one. When clients feel consistency and sitters know exactly what great care looks like, trust follows. If you've ever struggled to duplicate your level of care as you grow, this conversation is for you.
About our guest: Grace Taylor is the owner of Furever Friends Cat Sitting, a cat-only pet care company based in Baltimore City. With a background in education and over 200 foster cats behind her, Grace has built a team specializing in medical, behavioral, and high-touch feline care. Her business is known for strong client education, community involvement, and creative service offerings like staycations. Grace is also co-founding an initiative to elevate professional feline care standards industry-wide.
Links:
Built for Cats Facebook Group: https://www.facebook.com/groups/843523431827984/
Furever Friends on Facebook: https://www.facebook.com/fureverfriendscatsitting/
Furever Friends on Instagram: https://www.instagram.com/fureverfriendscatsitting/
Their website: https://fureverfriendscatsitting.com
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
DogCo Summit
What do we do when our local pet care community won't support us? We explore the reality that not every market is collaborative, even when we've done all the "right" networking steps. We unpack why other professionals may be closed off, from fear and past experiences to scarcity mindsets. We walk through what not to do when faced with rejection or silence. Finally, we outline practical ways to grow your business anywayâby shifting focus, expanding connections, and doubling down on client experience.
Main topics:
- Networking without local support
- Scarcity mindset in pet care
- Handling rejection professionally
- Expanding beyond pet industry
- Client-focused growth strategy
Main takeaway: "Focus on your clients, not your peers."
It's easy to get caught up in what other pet sitters are doingâwho's referring, who's not, who's supporting you, and who isn't. But that energy is often better spent somewhere else. The real growth in your business doesn't come from other professionalsâit comes from the experience you create for your clients every single day.
When you prioritize clear communication, reliable service, and genuine care, your clients notice. They come back. They tell their friends. They become your strongest advocates without you ever having to ask.
So instead of looking sideways, look forward. Build something so strong that it speaks for itself.
Links:
Conferences: https://www.petsitterconfessional.com/conferences
Podcasts & Coaching: https://www.petsitterconfessional.com/other-resources
Use Code PREPARE for 5% at petfirstaid4u.com to celebrate PetFirst Aid Month!
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See all of our discounts!
đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo Summit
Wanna earn a CEU? Go here! CEU: https://forms.gle/LthLsWwnABtGNoPX7
How do you build a strong team when your employees rarely, if ever, see one another? In this episode of Pet Sitter Confessional, Collin talks with Don Harkey of People Centric about what it takes to create healthy remote culture in pet care businesses. Don explains how leadership, communication, autonomy, and feedback all work together to help employees feel connected and set up for success. They discuss practical ways to build community across distributed teams, improve onboarding, and create better systems for performance and accountability. This conversation is a helpful reminder that strong culture does not happen by accident, but it can be built deliberately and fruitfully.
Main topics:
- Remote culture in pet care
- Leadership through better systems
- Feedback that builds trust
- Community in distributed teams
- Autonomy and accountability balance
Main takeaway: "You can design an organization that works really well for people that also works really well for the company."
Too often, business owners feel like they have to choose between caring for their team and building a successful company, but those two things are not in conflict. In fact, when we build better systems, communicate clearly, and lead with intention, both people and businesses benefit. This episode is a great reminder that healthy culture is not fluff or extra work for someday. It is part of building a business that lasts.
About our guest: Don Harkey is the CEO of People Centric, a Springfield, Missouri-based company that helps organizations build healthier, more effective workplaces. A self-described recovering engineer, Don began his career at Fortune 500 companies including Archer Daniels Midland and 3M before turning his attention to the science of people and organizations. Through training, coaching, and systems implementation, he helps businesses create environments where employees can thrive and companies can perform better. Don is also the host of the People Centric Podcast, where he explores leadership, communication, strategy, and workplace culture.
Links:
Wanna earn a CEU? Go here! CEU: https://forms.gle/LthLsWwnABtGNoPX7
People Centric (Don Harkey's consulting firm): https://peoplecentric.com/
Don Harkey â Founder and CEO Bio: https://peoplecentric.com/about/
People Centric Blog / Articles by Don Harkey: https://peoplecentric.com/author/donharkey/
Don Harkey LinkedIn: https://www.linkedin.com/in/don-harkey-8911556
Trello (project management tool referenced in the episode): https://trello.com
Slack (team communication platform referenced in the episode): https://slack.com
Microsoft Teams (team collaboration tool referenced in the episode): https://www.microsoft.com/microsoft-teams
Gallup CliftonStrengths / StrengthsFinder: https://www.gallup.com/cliftonstrengths
Book referenced: Multipliers by Liz Wiseman: https://thewisemangroup.com/books/multipliers/
Gallup: https://www.gallup.com/cliftonstrengths/en/254033/strengthsfinder.aspx
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Sitters International- Visit https://www.petsit.com/psc
What if the services filling your schedule are the very ones holding your business back? In this episode, we talk about why pet care business owners need to understand profit per service instead of only looking at total revenue or yearly profit. We walk through the difference between gross profit and net profit, and we explain how labor, mileage, admin time, and scheduling inefficiencies all affect what we actually keep. We also discuss how certain services, routes, and add-ons can either strengthen or weaken the business depending on how they are structured. Most importantly, we encourage pet sitters and dog walkers to think like owners and operators so we can build businesses that are sustainable, efficient, and profitable.
Main topics:
- Gross profit versus net
- Direct labor and costs
- Scheduling and route efficiency
- Service pricing and structure
- Profitable growth decision-making
Main takeaway: "More clients with bad margins just equals more stress."
Growth by itself is not the goal if the services we are offering are underpriced, inefficient, or draining our time and energy. Sometimes the answer is not adding more clients, but taking a hard look at which services are actually helping the business and which ones are quietly hurting it. When we understand profit per service, we can make better decisions, protect our team, serve our clients well, and build something that lasts. Sustainable growth starts with clarity.
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo Launch Summit
What happens when you finally build the business you dreamed ofâand it still doesn't make you happy? In this episode, Corinne Moore shares the emotional and practical reality of deciding to close a pet care company after years of building systems, leaders, and stability. We talk about the "grief" of letting go, the guilt many owners carry for clients and staff, and how maternity leave created space to see the truth clearly. Corinne explains how tracking patterns (not just bad days) helped her separate a rough patch from a real endpoint. The conversation closes with encouragement: you can finish well, take care of people, and still choose what's best for your life.
Main topics:
- Maternity leave and clarity
- Business grief and identity
- Staff transitions and ethics
- Client communication when closing
- Rough patch vs endpoint
Main takeaway: "You deserve to be happy in your company."
Corinne's remark can feel almost too simpleâuntil you realize how many owners are running on guilt, obligation, and sunk cost. Corinne shared how stepping away (and tracking patterns over time) helped her see what was true: not every hard season is just a temporary dip, and not every business has to last forever to be meaningful. Finishing well can still include caring for clients, supporting staff transitions, and communicating with integrity. The goal isn't to quit on a bad dayâit's to tell the truth about a bad year and choose a healthier next chapter. Your business should support your life, not slowly erase it.
About our guest: Corinne Moore is a pet care professional based in Madison, Wisconsin, and the former owner of a pet care company called Paws and Claws. Known as "the data girl" in the pet care space, she supports business owners through coaching and a metrics-first approach to decision-making. Corinne also works in bookkeeping and runs Pawsome Metrics, helping service businesses make sense of their numbers and operations. Her passion sits at the intersection of sustainable leadership, clear reporting, and building businesses that truly fit the owner's life.
Links:
Dog Co Launch: https://www.dogcolaunch.com/
Tiny Paws Bookkeeping: https://tinypawsbookkeeping.com
Corinne's previous appearance, "565: How Metrics Transform with Corinne Moore": https://www.petsitterconfessional.com/episodes/565
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đ Call us: (636) 364-8260
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Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Use Code PREPARE for 5% at petfirstaid4u.com to celebrate Pet First Aid Month!
How do we help clients trust our employees when they have only ever trusted us? In this episode, we talk through the real challenges of moving from a solo business to a team-based model and why this transition can feel so personal for both pet sitters and clients. We break down several common employee structures, from fully team-based to primary-and-backup models, and explain how each one shapes client expectations. We also discuss what it takes to set employees up for success through hiring, onboarding, skills training, oversight, and clear communication. Most of all, we share how we can frame team growth not as a downgrade, but as an upgrade in reliability, consistency, and long-term care.
Main topics:
- Employee model structure choices
- Why clients resist teams
- Training employees to standards
- Transferring trust to staff
- Framing growth as upgrade
Main takeaway: "We're growing so we can serve you better for the long term."
That mindset changes everything. Hiring help is not about lowering your standards or stepping away from quality care. It is about building something stronger, more reliable, and more sustainable for both your clients and your team. When growth is done well, clients gain consistency, backup coverage, and the confidence that care will continue even when life happens. Building a trusted team is not a step backward. It is one of the clearest ways to serve more people with excellence.
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo Launch Case Study
What if the biggest thing your numbers could give you isn't stressâit's options? In this episode, Collin sits down with CPA and financial literacy coach Jamie Trull to unpack why so many pet care business owners feel overwhelmed by money. Jamie explains the difference between "compliance" (taxes/bookkeeping) and using financial data to run a smarter, more resilient business. They dig into common blind spots like ignoring labor costs (even when you're solo), running too lean, and missing opportunities hidden in your service-level margins. The conversation ends with practical mindset shifts around pricing, differentiation, proactive CEO habits, and building a business that can scaleâand potentially sell.
Main topics:
- Compliance vs. financial clarity
- Money awareness and curiosity
- Pricing for real margins
- Cash flow and payroll timing
- Differentiation vs. commoditization
Main takeaway: "If I want to grow, there are two things I can invest in my business: I can invest my money, or I can invest my time."
Most of us started by bootstrapping with timeâwearing every hat, doing every visit, solving every problem. But eventually, time becomes the bottleneck, not effort. The shift is realizing that investing money in the right places isn't "wasteful"âit's what turns a job into an asset. When your time is finite and demand is real, letting your money do some of the heavy lifting is how you stop being busy-broke and start building something sustainable.
About our guest:
Jamie Trull is a Certified Public Accountant and financial literacy coach who helps small business owners step into the role of their own CFO. She specializes in making business finances practical and approachableâwithout requiring an MBA or a love of spreadsheets. Jamie is the author of Hidden Profit and shares free education on topics like profitability, taxes, and business money systems through her website and YouTube channel. She's especially passionate about serving the pet services industry and helping owners build sustainable, resilient businesses.
Links:
https://jamietrull.com
https://jamietrull.com/book
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đ Call us: (636) 364-8260
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Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
How do we keep one hard morning from ruining an entire workday? In this episode, we talk about what happens when the day starts with client messages, employee issues, schedule changes, and mental overload before we've even had a chance to catch our breath. We share five practical ways we reset our mindset, focus on the next task, notice small wins, trust our systems, and reconnect with why our work matters. We also discuss how these ideas apply not just to pet sitting visits, but to admin work, team leadership, client onboarding, and business ownership as a whole. This conversation is a reminder that even when we start the day with dread, we can still finish it feeling accomplished, grounded, and grateful.
Main topics:
- Turning bad days around
- Focusing on next task
- Noticing daily micro wins
- Building better business systems
- Remembering why work matters
Main takeaway: "We don't have to let one part of the day affect the rest of the day."
That idea is simple, but it is not always easy to live out in pet care. One difficult client message, a lock issue, a messy visit, or a packed schedule can make it feel like the whole day is already lost. But one hard moment does not have to decide the tone of everything that comes after it. When we pause, reset, and focus on the next right thing, we give ourselves a chance to recover and move forward with purpose. Sometimes the biggest win of the day is not that everything went perfectly, but that we refused to stay stuck in the overwhelm.
Links:
Use Code PREPARE for 5% at petfirstaid4u.com to celebrate Pet First Aid Month!
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Pet Marketing Unleashed
Visit: petmarketingunleashed.com
Use code PSC15 to save 15% on your website template
What happens when the hardest part of running a pet care business isn't the petsâit's the scheduling, routing, and operational chaos behind the scenes? In this episode, Collin talks with the Pixelum team (Austin, Ian, and Joe) about why pet service businesses hit a "scaling wall," and how automated scheduling can remove mental fatigue and reduce missed opportunities. They unpack where AI helps (pattern recognition and workflows) and where it can be too risky (high-variance decisions like visit fulfillment). The conversation also explores tool fatigue, the hidden cost of switching between apps, and why great software should "take away" instead of "add." Finally, they connect systemization and data visibility to business continuityâmaking your company transferable, sustainable, and less dependent on you.
Main topics:
- Automated scheduling and routing
- AI use cases and limits
- Tool fatigue and switching costs
- Data foundations and business intelligence
- Scaling, continuity, and transferability
Main takeaway: "Good software solutions take away versus add." â Ian Leibovici
That's the standard every pet care owner should measure new tools against. If the software adds more clicks, more dashboards, and more mental overhead, it's not solving the problemâit's relocating it. The goal isn't to become a better schedule-juggler; the goal is to spend more time doing the work only humans can do: caring well, building trust, and leading your team. The right tech should reduce tool switching, lower fatigue, and give you time back. If it doesn't remove burden, it's probably not the right fit.
About our guests:
Pixelum is a technology and operations-focused team working with service businesses to reduce operational overhead and improve systemization. In this episode, Austin Hanley (operator and point of contact), Ian Leibovici (Chief Innovation Officer and co-founder), and Joe (CEO and co-founder) share how they approach complex scheduling, routing, and process challenges in the pet care industry. They built Calio Pro to help pet service companies optimize schedules while keeping existing workflows intact. Their work emphasizes practical automation, stronger data foundations, and reducing tool fatigue for owners and teams.
Joe Ganobsik, CEO and co-founder of Pixelum, has been building software and recruiting and leading technology teams for over a decade at some of the top startups in Silicon Valley. Joe has also founded several companies and consulting agencies, working across all facets of the business. He enjoys problem solving and driving growth via innovation. Joe loves to play golf in his free time. He lives in Chicago with his fiancĂŠe and two adorable Shih-poos, Guinness and Killarney.
Ian Leibovici, Chief Innovation Officer and co-founder of Pixelum, is a strategic innovator with an entrepreneurial mindset. He has built and implemented solutions to many complex challenges across a variety of industries and is a seasoned experience designer and technical solutions architect. He has deep skills in research and testing with a focus on finding the best path to success. Ian loves to race cars and goes overlanding. He lives just north of Philly with his partner and lovable cats Minky, Mishka, Doppi, Squibbles and Susie.
Austin Hanley, Business Development team lead at Pixelum, brings over a decade of sales and customer service experience in the financial publishing and hospitality industries. His background has shaped his interpersonal skills and strategic thinking, and he is passionate about helping small business owners solve problems through thoughtful, relationship-driven solutions. Austin loves playing ice hockey in an adult league in Maryland. He lives in Baltimore with his family and their sweet magnificent Great Dane Cobalt, and two dreamy cats Cleo & Seneca.
Links:
Pixelum: https://www.pixelum.io
Buy Back Your Time: https://amzn.to/4pFvsCA
austin@pixelum.io
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
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What can a burrito chain teach us about running a better pet care business? In this episode, we explore how Chipotle Mexican Grill discovered who their real customers wereâand why that changed everything. We connect those lessons to pet care, showing how your systems, brand, and client data all work together. We also discuss why trying to serve everyone weakens your business and how clarity attracts the right clients. Ultimately, we challenge you to build for the clients already choosing you, not the ones you wish you had.
Main Topics
- Customer data reveals true audience
- Systems communicate brand promise clearly
- Scaling without losing core values
- Simplicity drives operational consistency
- Premium positioning vs price competition
Main takeaway: "We can scream from the rooftops about how reliable we are, but at the end of the day, do the clients actually experience that?"
That's the real question. Every message we send, every visit report, every interaction is either reinforcing or weakening our brand. Clients don't buy what we sayâthey buy what they feel when working with us. If your systems don't back up your promises, your brand starts to erode. Build an experience that proves what you say is true.
Links:
Chipotle's target customer: https://www.businessinsider.com/chipotle-price-changes-core-customer-shaped-economy-2026-2
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
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What does it really take to protect your team, your clients, and your business as you grow? In this episode, Collin talks with Stacy Aguilar, owner of Abby's Animal Sitters and Dog Walkers, about how safety and accountability shape every decision she makes. Stacy shares how her background in marketing helped her scale quickly, why her entire team is Fear Free certified, and how body cameras became a cornerstone of her operations. They discuss hiring for teachability, building trust in clients' homes, and setting non-negotiable standards. This conversation challenges pet sitters to rethink what professionalism and protection really look like.
Main topics:
- Business liability and safety
- Body cameras in pet care
- Fear Free team standards
- Hiring for teachability
- Scaling with accountability
Main takeaway: "If safety and accountability are your standard, you can't lower that just because a client asks you to."
That's easy to sayâbut much harder to live out in real business situations. Especially when you're trying to serve people well, keep clients happy, and grow your business. But the truth is, your standards are what define your business, not your exceptions.
In pet care, we're entering homes, handling keys, and caring for living animals. Cutting cornersâeven onceâdoesn't just create risk, it erodes trust. And trust is everything in what we do.
Strong businesses don't bend their values based on convenience. They build systems that protect their team, their clients, and the pets in their care.
Sometimes the most professional thing you can say is: "We're not the right fit."
About our guest: Stacy Aguilar is the owner and founder of Abby's Animal Sitters and Dog Walkers, a team-based pet care company serving southern New Jersey. With a background in marketing and public relations, Stacy scaled her business from a side project into a multi-employee operation. Her company is fully Fear Free certified and is one of the only pet care businesses in the region using body cameras for accountability and safety. Stacy is passionate about systems, risk management, and building a business that serves both clients and staff well.
Relevant Links Abby's Animal Sitters and Dog Walkers â Website
https://abbysanimalsitters.com/
Abby's Animal Sitters and Dog Walkers â Facebook Page
https://www.facebook.com/abbysanimalsitters
Abby's Animal Sitters and Dog Walkers â Google Business Profile
https://g.page/abbysanimalsitters
Fear Free Certification (Pets & Professionals)
https://fearfreepets.com/
Camp Pro Body Camera (as mentioned in episode)
https://www.amazon.com/dp/B08K7H4ZQF
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
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DogCo Launch Case Study
How should we think about AI in a business built on trust, presence, and hands-on care? In this episode, we unpack a market study on theoretical AI capability versus actual AI usage and explore what it means for pet care professionals. We talk about why pet care remains a deeply human service, even as AI becomes more useful for admin work, marketing, communication, and strategy. We also discuss where AI can strengthen a pet care business and where it introduces risk if we rely on it too heavily. Above all, we argue that the future belongs to pet care businesses that use AI to sharpen operations while making their human value even clearer.
Main topics:
- AI adoption across industries
- Why pet care resists
- Admin work versus fieldwork
- Human trust and judgment
- Using AI strategically well
Main takeaway: Artificial Intelligence may not walk the dog, but it will absolutely change how our businesses are run.
AI is not replacing the human being who walks into a home, reads the room, notices what is off, and cares for a living animal with judgment and presence. But it is changing the business side of pet care fast, from communication to marketing to operations. The challenge for pet care professionals is not whether we will use these tools, but whether we will use them in a way that strengthens our professionalism without stripping away the humanity that makes our work valuable. The businesses that learn that balance well will be the ones that stand out.
Links:
Use Code PREPARE for 5% at petfirstaid4u.com to celebrate Pet First Aid Month!
The research article: https://www.anthropic.com/research/labor-market-impacts
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What role should AI play in running our business? In this roundtable, Michelle Kline, Daniel Reitman, and Doug Keeling explore the growing role of artificial intelligence in the pet care industry. They discuss practical use cases like data analysis, client support, route optimization, SOP creation, and marketing, while also wrestling with real concerns around environmental impact, ethics, authenticity, and changing job markets. The conversation keeps returning to one central idea: AI should not replace human care, but it can free business owners to spend more time on the parts of the job that matter most. This episode is a nuanced, honest look at how pet care businesses can engage AI without losing their values, relationships, or humanity.
Main topics:
- AI use in operations
- Ethics and environmental concerns
- Saving time through automation
- AI and client experience
- Future of pet care
Main takeaway:
"AI should never make care decisions about a living animal. It should never replace a physical caregiver. It should supplement what we do."
AI can help us analyze data, improve systems, and buy back time, but it should never replace the human judgment, presence, and compassion that define great pet care. The real opportunity is not to become more robotic in how we run our businesses. It is to become more human by removing some of the busywork that pulls us away from pets, clients, and team members. This episode is a thoughtful discussion about how to use new tools without losing the heart of what we do.
About our guests:
Michelle K. is the founder of Dog Co Launch, where she helps pet care business owners build stronger systems, scale sustainably, and think more strategically about growth. She brings a coaching perspective to this conversation, especially around operations, data, and the ethical limits of AI in service-based businesses. Michelle is deeply focused on helping businesses adapt without losing the human relationships that make their work meaningful.
Daniel Reitman is the owner of Dan's Pet Care and is known for asking hard questions and pushing the industry to think bigger about operations, technology, and standards of care. He is an early adopter of AI tools and has been exploring how they can support data analysis, staff communication, customer experience, and business scalability. Daniel brings both enthusiasm and urgency to conversations about how quickly this technology is changing the landscape.
Doug Keeling is the founder of Bad to the Bone Pet Care and a respected voice in pet care hiring, leadership, and business development. Though he describes himself as a later adopter of AI, Doug has found meaningful ways to use it for SOPs, training, data analysis, and administrative efficiency. He brings a grounded, thoughtful perspective to the conversation, especially around environmental impact and using AI in ways that create more time for relationships and community care.
Links:
Michelle Kline (DogCo Launch) * Dog Co Secrets PodcastListen on Apple Podcasts * Grow Your Daily Dog Walking Business with Dog Co Launch
Doug Keeling (Doug the Dog Guy) * YouTube Doug the Dog Guy YouTube channel example video * Instagram @dougthedogguyofficial
Daniel Reitman * FacebookDaniel Reitman Facebook page * Instagram@danielreitman * LinkedInDaniel Reitman LinkedIn profile
AI Tools Mentioned * ChatGPT (OpenAI) https://chatgpt.com * Claude (Anthropic) https://claude.ai * Gemini (Google) https://gemini.google.com * Elicit (AI research tool)Elicit official site
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
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What happens when Congress holds a hearing about the pet economyâbut leaves out dog walkers and pet sitters? In this episode, we unpack the March 11, 2026 Senate Committee hearing on the growing small-business pet economy. While veterinarians, a pet product manufacturer, and a boarding franchise owner testified, the independent in-home pet care sector was notably absent. We explore what this omission reveals about how policymakers understand the industry and why representation matters. Finally, we discuss the real challenges small pet care businesses faceâfrom health insurance costs to tax policiesâand how professionals in our field can begin advocating for their place in the broader pet economy conversation.
Main topics:
- Senate hearing on pet economy
- Independent pet care representation gap
- Small business pressures and costs
- Health insurance and tax challenges
- Advocacy for pet care professionals
Main takeaway: "If Congress wants to understand the pet economy, your voice should be part of that conversation."
The U.S. Senate recently held a hearing about the growing pet industryâbut not a single dog walker or pet sitter was invited to testify. That's remarkable when you consider how many families rely on in-home pet care every single day. Professional pet sitters and dog walkers support working households, care for senior and anxious pets, and help make modern pet ownership possible. If our industry wants to be recognized, we can't stay invisible. Advocacy starts with sharing our stories and helping decision makers understand what our businesses actually do. The pet economy includes usâand it's time our voices were heard.
Links:
Watch the hearing: https://www.sbc.senate.gov/public/index.cfm/2026/3/main-street-s-top-dog-growing-the-small-business-pet-economy
Write a letter template: https://docs.google.com/document/d/1dGKlyHj7jTWxFwu48nCYHS-qdu1LYAn7c6PH_fXoXQ4/edit?usp=sharing
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo Launch Case Study
How do you keep showing up for pets and their people when your mental health is hanging by a thread? Tanikka Spear, owner of Urban Pets in southeast England, shares about living with chronic depression, anxiety, and PTSD while running a dog walking and pet sitting business. She shares how reactive dogs "fell into her lap," what it takes to safely walk a 50-kilo dog, and why understanding the dog's emotional world matters so much. Tanikka opens up about suicidal ideation, the fear that finally pushed her to seek help, and the support systems that keep her goingâfrom family to clients who offer coffee and hugs on hard days.
Main topics:
- Living with chronic mental illness
- Working safely with reactive dogs
- Client communication and progress updates
- Burnout, boundaries, and hard days
- Finding support and speaking up
Main takeaway: "It's an hour of their day, maybe two hours of their day, but that's probably the best part of their day. And if I don't show up, then they don't have that." â Tanikka
In this week's episode, Tanikka shares what it's like to live with chronic depression, anxiety, and PTSD while caring for highly reactive and aggressive dogs. She talks about the days when she wakes up at 20% but still has to show up at 100% for safety, for her clients, and for the dogs who trust her. We dive into safety systems, high-vis gear, quiet walking routes, and the emotional toll of working with big feelings on both ends of the leash. If you've ever felt "lazy" or broken when you're really just struggling, this conversation will remind you that you're not alone and that your work still matters.
About our guest: Tanikka is the owner of Urban Pets, a dog walking and pet sitting business based in southeast England. Although she never set out to specialize in reactive and aggressive dogs, those cases found her, and she discovered a deep passion for helping dogs with big feelings and complicated histories. Living with chronic depression, anxiety, and PTSD, she brings a unique empathy to her work, recognizing that many dogs are experiencing their own invisible struggles. Through careful management, safety-focused systems, and honest communication with clients, she helps reactive dogs build confidence while supporting the humans who love them.
Links:
https://urbanpetservices.co.uk
Mental Health Resources
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Pet Marketing Unleashed
Visit: petmarketingunleashed.com
Use code PSC15 to save 15% on your website template
What kind of business are you actually runningâpremium or luxury? In this episode, we unpack the critical difference between commodity, premium, and luxury brands and why that distinction matters for pet sitters and dog walkers. We explore how most pet care businesses market themselves with premium messaging even though the service clients are buying is deeply emotional and closer to luxury. We discuss why feature lists like insurance, certifications, and software can unintentionally push you into price comparisons. And we explain how shifting toward lifestyle and identity-based messaging can attract the right clients and build stronger brand loyalty.
Main topics:
- Commodity vs Premium vs Luxury
- How Clients Actually Buy
- Premium Feature-Based Marketing Problem
- Luxury Identity and Belonging
- Aligning Messaging With Clients
Main takeaway: Luxury buyers aren't asking what makes you betterâthey're asking, 'Are these my kind of people?
For years, the industry has focused on features: insurance, certifications, software, and years of experience. Those things absolutely matterâbut they aren't usually the reason a client chooses you. Pet care is emotional. People want to know that the person walking their dog or caring for their cat understands their values, their philosophy, and the way they see their pet. When clients feel that connection, they stop comparing checklists and start choosing relationships.
Links:
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo Launch Case Study
What does it mean to truly support clientsâand your teamâwhen a beloved pet passes away? Collin talks with Shannon Rigby, owner of Puppy Love Pet Sitting in Wimberley, Texas, about the emotional side of pet care and her work as a certified Pet Loss Grief Support Specialist. Shannon shares how her psychology background led her to this calling, how grief shows up for both clients and sitters, and the healthy ways to honor those feelings. They also discuss community engagement, team well-being, and creating resources that strengthen connection. This heartfelt conversation reminds us that love and loss are both part of the work we do.
Main topics:
- Supporting grieving pet parents
- Emotional wellness for pet sitters
- Building community partnerships
- Turning compassion into business growth
- Healthy grief and healing practices
Main takeaway: "The greater the love, the greater the lossâand it's not meant to be healed in a snap."
In pet care, we see love in its purest form every day. But we also witness the heartbreak when that love is lost. Shannon Rigby reminds us that grief isn't something to rush throughâit's something to honor. By allowing clients (and ourselves) to feel, reflect, and remember, we can transform sorrow into gratitude for the bond we were privileged to share. đ
About our guest: Shannon Rigby is the owner of Puppy Love Pet Sitting in Wimberley, Texas. With a background in psychology and two certifications in Pet Loss Grief Support, she blends compassion with expertise to serve both pets and people. Since 2003, she's built a thriving business known for heartfelt care, strong community involvement, and an emphasis on emotional well-being for both clients and team members. Shannon's mission is to ensure every petâand every personâfeels seen, loved, and supported.
Links:
Website: www.puppylovewimberley.com
Facebook: @PuppyLoveWimberley
Instagram: @PuppyLoveWimberley
American Academy of Grief Counseling: https://aihcp.net
Association for Pet Loss and Bereavement: https://aplb.org
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
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What does it actually mean to be a professional pet sitter in 2026? In this episode, we explore the history of Professional Pet Sitters Week, established by Pet Sitters International in 1995, and why its message is more relevant than ever. We unpack how the industry has matured from informal neighborly help into structured, insured, system-driven businesses built on trust and accountability. We also walk through practical ways to leverage this week to educate clients, elevate expectations, and strengthen your brand. Most importantly, we challenge you to communicate your professionalism clearly and confidently.
Main topics:
- History of Professional Pet Sitters Week
- Defining Professional Standards Today
- Client Education and Expectation Setting
- Strategic Marketing During Industry Weeks
- Building Long-Term Industry Stability
Main takeaway: Professionalism is not assumed. It is communicated.
As pet sitters and dog walkers, we work incredibly hard behind the scenes. We invest in insurance, backup systems, emergency protocols, education, and training. But if we never communicate those things, clients can't fully understand the value they're receiving.
Professional Pet Sitters Week is your opportunity to explain what goes into running a structured, dependable business. Show your systems. Talk about your standards. Highlight your team.
When we clearly communicate our professionalism, we don't just elevate our own businesses â we elevate the entire industry.
Links:
PSI Standards: https://www.petsit.com/standards
Episode 640: https://www.petsitterconfessional.com/episodes/640
Episode 676: https://www.petsitterconfessional.com/episodes/676
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo Launch Case Study
What does it take to grow a business while setting high standard and holding your values close? Malaysia Speaks, owner of Paw Time Favorite Pet Sitting in San Antonio, shares her journey from working in the veterinary field to building a family-run business rooted in professionalism and heart. She and her husband intentionally structured their business from day one with strong policies, team support, and faith at the center. Malaysia discusses hiring early, trusting her team, maintaining client relationships, and ensuring quality care for every pet. Her story is one of perseverance, balance, and doing business the right way â for her family, her employees, and her clients.
Main topics:
- Building a family-run business
- From vet tech to owner
- Hiring early and trusting team
- Establishing professional standards
- Client connection and community care
Main takeaway: "I wanted to do it the right way from the beginning."
That mindset set the foundation for Malaysia Speaks' success. Instead of rushing into business, she focused on structure, education, and integrityâmaking sure every system reflected professionalism and care. From hiring her first team member to building strong client relationships, her focus on doing things right created long-term stability and trust. For Malaysia, excellence isn't about perfectionâit's about intentionality, faith, and consistency. Her journey reminds us that when you start with purpose, growth naturally follows.
About our guest: Malaysia Speaks is the founder and co-owner of Paw Time Favorite Pet Sitting, based in San Antonio, Texas. A former veterinary professional with over eight years in the field, Malaysia turned her passion for animal care into a thriving family business alongside her husband, Jonathan. Together, they lead a ten-person team providing dog walking, pet sitting, overnights, and pet taxi services. Malaysia is a UTSA graduate, a proud mom of two, and a strong advocate for professional standards and family balance in the pet care industry.
Links:
Website: https://pawtimefavoritepetsitting.com
Email: pawtimefavoritepetsittingllc@gmail.com
Phone: 443-561-5466
Instagram: https://www.instagram.com/pawtimefavoritepetsittingllc
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Is the gig economy really destroying professional pet care businesses, or are we misunderstanding the market entirely? We share how the pet care industry hasn't collapsed into a single low-price marketplace, but instead has segmented into distinct tiers. We explore the four layers of pet careâfrom exchange-based arrangements to structured professional teamsâand what motivates clients in each one. It's critical to understand why competing across tiers leads to pricing conflicts, operational strain, and unclear messaging. Most importantly, we look at how clarity about your position in the market allows you to serve your clients exceptionally well instead of defensively reacting to everyone else.
Main topics:
- Four-tier market framework
- Client priorities by segment
- Gig economy misconceptions
- Strategic positioning clarity
- Competing within your tier
Main takeaway: In a segmented market, success does not come from competing everywhere. It comes from serving your tier exceptionally well and better than anybody else.
If you feel like you're competing with every sitter, every app, every neighbor, and every daycare in town⌠you're going to feel exhausted. The reality is that the pet care industry isn't one flat marketplace. It's layered. Different clients want different things. Cost savings. Convenience. Relationship. Risk reduction. When you stop trying to appeal to every tier, your pricing gets clearer. Your messaging gets sharper. And your operations get stronger. Clarity is not just comforting. It's strategic.
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Email us at: petsitterconfessional@gmail.com
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo Launch Case Study
How do you rebuild a pet care business from scratch and create something stronger than before? In this episode, Jessica Sarcia of Annie's Woof Pack shares how she went from navigating personal upheaval and COVID losses to building a thriving, community-based dog walking company. She talks about leaning into structure, clarity, and neighborhood relationships to grow her group walks and streamline her operations. Jessica also opens up about the emotional side of pet care and the deep bonds she forms with clients and their pets. Her story is a reminder that confidence, connection, and courage can transform your business.
Main topics:
- Rebuilding after career changes
- Community-driven business growth
- Structure for group walks
- Clear client communication systems
- Emotional side of pet care
Main takeaway: "I can't walk all of the dogs. I only have two hands, so networking is extremely important."
Jessica's reminder hits home for so many pet care professionals. When we stop seeing each other as competition, we start building the community our clientsâand their petsâtruly deserve. In this episode, she shares how collaboration, structure, and communication shaped Annie's Woof Pack into a trusted neighborhood brand. Her story is a powerful example of what can happen when we choose connection over isolation in the pet care world.
About our guest: Jessica Sarcia is the owner of Annie's Woof Pack, a thriving dog walking and pet sitting business based in West Bridgewater, Massachusetts. With more than 12 years of experience, she specializes in structured group walks, solo walks, pet sitting, transportation, and enrichment-based services. Jessica built her business on community relationships, clear communication, and a deep commitment to caring for pets through every stage of life. Her work reflects a blend of professionalism, compassion, and a genuine love for helping families feel supported
Links:
Annie's Woof Pack Website: https://annieswoofpack.com
Instagram: https://instagram.com/annieswoofpack
Facebook: https://facebook.com/annieswoofpack
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials- Visit: https://petperennials.com/pages/register-for-a-business-account
Are you building a successful pet care business â but feeling more stretched than ever? In this episode, we unpack what margin really means beyond profit and why losing it often happens after growth, not before. We explore financial, time, mental, operational, and strategic margin â and how each one impacts sustainability. We discuss how small exceptions, over-customization, and decision fatigue quietly erode your capacity. Most importantly, we share practical steps to intentionally rebuild margin so your business can absorb reality without breaking.
Main topics:
- Financial Margin and Profit
- Time Buffer and Capacity
- Decision Fatigue and Mental Load
- Operational Redundancy Systems
- Strategic CEO Thinking Space
Main takeaway: "Margin is the space that allows your business to absorb reality without breaking."
Most pet care business owners don't fail because they lack passion. They struggle because their systems slowly run out of space. When demand equals capacity every single day, one small disruption can feel catastrophic. Margin gives you breathing room â financially, mentally, and operationally. If your business feels fragile right now, the solution may not be more hustle. It may be more space.
Links:
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Viists petsit.com/join and use code 'confessional15' at checkout to save $15 off your first year!
Earn 1 CEU: https://docs.google.com/forms/d/e/1FAIpQLSfaOdO8vwQU-xogogX8VcJesx_WqcWgBTh9ZvDO6xl5kxMS3A/viewform
What do you do when the pets you care for pass away? In this deeply compassionate episode, Collin talks with Pet Loss Bereavement Specialist, Joni Sullivan, about the unique challenges pet professionals face when grieving. They discuss why it can be harder to process loss as a sitter or walker, how to support clients while protecting your own mental health, and what healthy grieving can look like. Joni shares the four stages of healing, creative rituals of remembrance, and how community helps prevent compassion fatigue. Together, they remind us that it's okay to cryâand that reaching out for help is one of the bravest things we can do.
Main topics:
- Unique grief of pet professionals
- Healthy grieving and self-care
- Supporting clients through pet loss
- Community and emotional support
- Recognizing compassion fatigue
Main takeaway: "Reaching out for help is one of the bravest things you can do." â Joni Sullivan
In pet care, we're taught to stay strong for othersâbut that strength can sometimes silence our own needs. When we lose a client's pet or one of our own, it's easy to bury the pain under busy schedules and appointments. But true bravery isn't pretending we're okayâit's letting someone else hold space for us. Whether it's a trusted friend, a fellow sitter, or a support line, reaching out means you're choosing healing over isolation. You're not alone in this work, and you never have to be.
About our guest: Joni Sullivan is a Certified Pet Loss Bereavement Specialist and the owner of Joan of Arc Pet Sitting, serving her community for over 27 years. With decades of experience in pet care, she's passionate about supporting both pet parents and professionals through the complex emotions of grief and loss. Joni facilitates monthly online grief support groups through the National Association of Professional Pet Sitters (NAPPS), creating safe, compassionate spaces for anyone mourning a beloved animal companion.
Links:
Earn 1 CEU: https://docs.google.com/forms/d/e/1FAIpQLSfaOdO8vwQU-xogogX8VcJesx_WqcWgBTh9ZvDO6xl5kxMS3A/viewform
Joan of Arc Pet Sitting â info@joniarkpetsitting.com
NAPPS Pet Loss Support Calls â Open to all pet parents and professionals
- 2nd Wednesday (quarterly): Pet Professionals Group
- 4th Wednesday (monthly): Open Support Group
- National Suicide Prevention Lifeline (U.S.) â Dial 988 or 1-800-273-8255
- International Crisis Lines:
- Canada: 988 (national)
- U.K.: Samaritans â 116 123
- Australia: Lifeline â 13 11 14
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Viists petsit.com/join and use code 'confessional15' at checkout to save $15 off your first year!
Get 1 CEU: https://docs.google.com/forms/d/e/1FAIpQLScJXcPevN-LyUK18mOj6oVMCBOKMV-s9vjRAZk8gAz_Ozstmw/viewform
Have you ever wondered why burnout often hits right after you've "made it" and proven you're reliable? In this episode, we unpack what burnout is (and isn't), and why it's less about long hours and more about chronic overload, emotional labor, and a lack of control. We talk through common burnout triggers in pet sittingâunsafe pets, last-minute requests, unwanted services, always-on expectations, and team-related decision fatigue. We outline warning signs like dreading notifications, resenting great clients, cutting corners, and fantasizing about quitting without a plan. Finally, we share what actually helps: decision filters, simplified services and fewer exceptions, protected recovery time, letting go of perfectionism, reclaiming agency, and practicing gratitude as a stabilizing habit.
Main topics:
- Burnout myths and definitions
- Decision fatigue and overload
- Triggers: safety and scope
- Warning signs in business
- Systems to regain agency
Main takeaway: Burnout is information that you are experiencing. Burnout is information about what's going on. You have to dig into it. It's not a verdict.
Burnout isn't a moral failure or proof you "can't handle it." It's a warning light telling you something in the business is out of alignmentâboundaries, pricing, services, expectations, systems, or recovery time. The goal isn't always "work less," it's work with clarity, limits, and intention. If you're feeling the drift, don't shame yourselfâdiagnose what the signal is pointing to, then change what needs to change.
Links:
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Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Pet Marketing Unleashed
Visit: petmarketingunleashed.com
Use code PSC15 to save 15% on your website template
What does it take to turn a part-time passion into a full-time pet-sitting business? In this episode, former veterinary technician and owner of Dreaming Tree Pet Services, Jenn Wegener, shares how her medical background gives her an edge in pet care and client trust. She opens up about the fear of leaving a steady job for the uncertainty of entrepreneurship, and how she balances structure, family, and growth. Collin and Jenn discuss the importance of networking, setting intentional goals, and knowing when to say no. Above all, Jenn reminds listeners that caring for yourself is part of caring well for others.
Main topics:
- Overcoming fear of growth
- Vet tech experience in business
- Building trust with clients
- Managing stress and self-care
- Networking and intentional expansion
Main takeaway: "I take a lot of pride in caring for other people's homes and their pets."
That line from Jenn Wegener says it all. Trust is the heartbeat of pet sittingâit's what keeps clients coming back and what gives us purpose on the hard days. When you treat every pet as if they're yours, your care becomes personal, not transactional. It's the difference between a service and a relationship. Jenn's story on this week's Pet Sitter Confessional is a reminder that compassion and professionalism can (and should) go hand in hand. đđž
About our guest: Jenn Wegener is the owner of Dreaming Tree Pet Services, serving South Tulsa, Bixby, and Jenks, Oklahoma. A former veterinary technician with over 13 years of clinical experience, she brings deep medical insight to her pet-sitting and dog-walking work. Jenn is a Certified Professional Pet Sitter and pet CPR-certified. Known for her calm demeanor and dedication to client trust, she specializes in senior and special-needs pets and is passionate about education, networking, and slow, intentional business growth.
Links:
Dave Matthews - The Dreaming Tree
dreamingtreepets@gmail.com
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What would change if we stopped calling avoidance "kindness" and started treating boundaries as care? In this episode, we unpack what being relentless actually means in pet careâand why it's different from being reckless. We talk about how indecision creates inconsistency, and how inconsistency can put pets, clients, and our teams at risk. We walk through what relentless businesses do: decide deliberately, hold standards even when it costs short-term comfort, and protect time with real boundaries. We end with concrete action steps to stop tolerating what's eroding our business and to choose one decision we'll make on purpose this quarter.
Main topics:
- Relentless vs. reckless leadership
- Boundaries as safety systems
- Honest evaluation of clients
- Focus and service simplicity
- Profitability that funds rest
Main takeaway: "Kindness, without structure, becomes chaos"
Most of us didn't start our businesses to be "hard"âwe started because we care. But when we avoid hard conversations, blur boundaries, and let inconsistency creep in, the result isn't compassionâit's stress, resentment, and risk for pets and our team. Being relentless isn't being cold; it's being clear enough to protect what matters. If you've been tolerating something you shouldn't, this is your nudge: boundaries aren't a convenienceâthey're a safety system.
Links:
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Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo Launch Case Study
What does it look like to grow a pet sitting business without losing safety, consistency, or your sanity? Mikayla and Aaron Anders share how Adventures in Pet Sitting evolved from offering "everything" into a focused set of services built around what they love and what their community truly needs. We talk about building a team with a rigorous hiring and onboarding process, including certifications that prepare staff for real emergencies. They explain how boundaries, policies, and case-by-case flexibility protect both the business and client relationships over the long haul. The conversation closes with how networking in a rural market drives referrals and expands awarenessâespecially for specialty care like farm animals.
Main topics:
- Safety-first hiring and training
- Refining services for focus
- Team consistency and handoffs
- Policies, boundaries, and fairness
- Rural referrals and networking
Main takeaway: "Knowledge is what protects us."
This is a standard that shapes how you hire, how you train, and how you operate when things go sideways. Safety isn't only about avoiding worst-case scenarios; it's about building a team that can make smart decisions without panic, even in weather events, lockouts, or unfamiliar animal behavior. The more your business grows, the more your systems have to carry the loadâbecause the stakes get higher with every new client, pet, and employee. Training, clear procedures, and ongoing education aren't "extra," they're what create consistency. If you want a business that lasts, build the kind of knowledge that keeps everyone safe.
About our guests: Mikayla Anders is the founder and "Head Adventure Leader" of Adventures in Pet Sitting, where she designs and oversees enriching, compassionate care for a wide range of animals. With a background in biology and hands-on experience across animal care environments, she's built a safety-first business known throughout her community. Aaron Anders supports the company through marketing and operations, bringing his experience in business, photography, and brand-building to the behind-the-scenes work. Together, they've grown a trained team, refined their services, and built strong local partnerships to better serve clients.
Links:
https://petsittingadventurescom.wordpress.com
https://www.facebook.com/PetSittingAdventures18
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đ Call us: (636) 364-8260
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Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What happens if our business keeps growing exactly the way it is right nowâand that thought makes our stomach drop? In this episode, we unpack what "sustainable growth" actually means and why growth isn't neutralâit adds complexity, risk, and load. We talk about pacing hiring before we're in trouble, setting a target utilization (not 100%), and building real operational resiliency. We walk through how to know when it's time to hand things off using practical financial and bandwidth-based triggers. And we cover the levers we can use to control growthâpricing, service mix, boundaries, onboarding windows, and intentional frictionâso growth stays repeatable instead of reactive.
Main topics:
- Growth adds complexity and load
- Hiring for capacity, not panic
- Target utilization and resiliency
- Delegation triggers and ROI
- Controlling demand with levers
Main takeaway: "Growth is not neutral. It adds complexity, risk and load."
If your business is getting bigger but your stress is growing faster than your capacity, that's not a personal failureâit's a systems problem. Sustainable growth means we expand before demand overwhelms our people, our processes, and our cash flow. It means we stop hiring out of desperation and start building a predictable pipeline with a target utilization that leaves breathing room. The goal isn't maximum growthâit's controlled, repeatable growth that keeps quality high and emergencies low. If growth currently feels like a white-knuckle roller coaster, it's time to slow down, measure what's happening, and choose the levers that keep you in control.
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo Launch Case Study
Get 1 CEU for PSI and/or NAPPS: https://docs.google.com/forms/d/e/1FAIpQLSe0MylzLjD5QBzVXXsDfUI2jiRzkTzMfWBZcmv99WLgs6FUag/viewform?usp=header
What does it mean to truly care in your business when you're busy, scaling, and running on fumes? In this conversation, we talk with Scott Black about how complacency shows up quietlyâskipping the notes, assuming nothing changed, letting small red flags slideâand how that leads to "oh no" moments. We dig into why consistency isn't boring, it's protective: for pets, for clients, and for your team. Scott shares practical ways to raise the bar through screening, documentation, and clearer boundaries around what you will and won't do. The goal is simple: stay professional, stay prepared, and keep your head in the game.
Main topics:
- Complacency vs. consistent care
- Documentation that prevents mistakes
- Screening for risk and fit
- Insurance, liability, and boundaries
- Emergency planning and preparedness
Main takeaway: "If you're consistent, you won't get complacent."
That line hits because complacency rarely shows up as a big decisionâit shows up as a skipped step. You stop re-reading the notes. You assume the meds are the same. You let a red flag wait until the meet-and-greet. Consistency is what keeps your head in the game when the schedule is full and your brain is tired. It's not about being roboticâit's about building a repeatable standard that protects the pets, the client, your team, and you.
About our guest: Scott Black is a veteran pet care professional with 20 years in business, known for his thorough, safety-first approach to pet sitting and client communication. He emphasizes consistency, documentation, and preparedness as the foundation for preventing avoidable emergencies and liability issues. Scott is passionate about professional standards, ongoing training, and helping newer pet sitters avoid mistakes it took him years to learn. He regularly shares insights in industry groups and encourages pet care pros to keep the "P" in professional pet sitting.
Links:
Get 1 CEU for PSI and/or NAPPS: https://docs.google.com/forms/d/e/1FAIpQLSe0MylzLjD5QBzVXXsDfUI2jiRzkTzMfWBZcmv99WLgs6FUag/viewform?usp=header
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See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Visit petsit.com/join and use code 'confessional15' at checkout to save $15 off your first year!
Get 1 CEU for PSI and/or NAPPS: https://docs.google.com/forms/d/e/1FAIpQLSdA5-1D1J5EnwnwwCfuiiw0QnwKAoxnbPdA2o2Xsy_CeYOpsQ/viewform?usp=header
In this episode, we break down the difference between being busy and being stable, profitable, and resilient. We walk through five measurable health indicators that reveal whether your business can actually support you long-term. From market fit and client retention to utilization, unit economics, and cash flow, we explain what to measure and why it matters. Whether you're solo or have a team, these indicators apply across the board. Our goal is to help you diagnose problems clearly and build a business that supports your life instead of consuming it.
Main topics:
- Market fit and demand
- Revenue durability and retention
- Utilization and capacity efficiency
- Unit economics and profit
- Cash flow resilience
Main takeaway: "If you're not profitable at one visit, adding more visits will never fix it."
This is one of the hardest truths in pet careâand one of the most important. Being busy can hide serious problems in pricing, labor costs, and efficiency. When margins are broken at the unit level, scaling only multiplies stress and burnout. Real growth starts by understanding what it costs to deliver one walk, one visit, one day of careâand pricing accordingly. Profit isn't greed; it's what allows you to build a business that lasts.
Links:
Get 1 CEU for PSI and/or NAPPS: https://docs.google.com/forms/d/e/1FAIpQLSdA5-1D1J5EnwnwwCfuiiw0QnwKAoxnbPdA2o2Xsy_CeYOpsQ/viewform?usp=header
Episode 215: https://www.petsitterconfessional.com/episodes/215
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo Launch Case Study
Get 1 CEU for PSI and/or NAPPS: https://docs.google.com/forms/d/e/1FAIpQLSdw4WzNXJnrBs3sAscn5onF-lU_Lw6-5ZwAsz6H9yGjUDkkUA/viewform?usp=header
What makes cats do what they doâand how can pet sitters respond? In this episode, Collin talks with certified cat behavior consultant Laura Cassiday of Positive Vibes Cat Behavior and Training about decoding feline body language, aggression, and litter box issues. Laura shares her process for understanding the "why" behind cat behavior and offers practical steps for sitters in fearful or aggressive cat situations. Together, they discuss the importance of setting client expectations, documenting visits, and advocating for enrichment. You'll walk away with actionable insight to keep both you and your feline clients safe, happy, and understood.
Main topics:
- Understanding cat body language and signals
- Managing aggression and fearful cats
- Litter box problems and environment setup
- Communicating with clients about cat behavior
- Enrichment for shy or stressed cats
Main takeaway: "Working with animals comes with a whole lot of people."
Most of us got into pet care because we love animalsâthe quiet moments, the connection, the work itself. But every visit, every behavior concern, and every hard day comes with a human on the other end who's worried, overwhelmed, or unsure what to do next. The job isn't just reading body language or scooping litter; it's translating what we're seeing into clear, compassionate communication. When we do that well, we don't just care for petsâwe build trust, set expectations, and help families feel supported. Professional pet care is as much about people skills as it is animal skills.
About our guest: Laura Cassiday is a certified cat behavior consultant (IAABC) and founder of Positive Vibes Cat Behavior and Training, based in Baltimore, Maryland. She specializes in solving complex feline behavior challenges, from litter box avoidance to multi-cat aggression. With a background in shelter behavior and a master's degree in professional writing, Laura combines science-based methods with compassionate communication to help cats and their people live harmoniously. She's also pursuing a graduate degree in Applied Animal Behavior and Welfare and works part-time with Forever Friends Cat Sitting.
Links:
Get 1 CEU for PSI and/or NAPPS: https://docs.google.com/forms/d/e/1FAIpQLSdw4WzNXJnrBs3sAscn5onF-lU_Lw6-5ZwAsz6H9yGjUDkkUA/viewform?usp=header
đ Pawsitive Vibes Cat Behavior and Training
đž IAABC â International Association of Animal Behavior Consultants
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Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Are you building a businessâor just staying busy? In this episode, we explore what it means to shift from being the technician to becoming the CEO of your pet care company. We break down the mental and operational changes needed to move from chaos to structure, burnout to sustainability, and survival to growth. We share practical steps, real-life examples, and honest truths about what it takes to lead well. If you're ready to design a business that runs without breaking you, this is for you.
Main topics:
- Capacity and Burnout Pressures
- Systems Thinking and SOPs
- Delegation and Outsourcing
- Financial Metrics for CEOs
- Identity Shift and Resilience
Main takeaway: At some point I have to stop saying, "I walk dogs" - and start saying, "I run a company!"
That shift isn't just about a new titleâit's about reclaiming your role as the architect of your business. When you think like a CEO, you stop reacting and start designing. You focus on systems, strategy, sustainability. You build something that lasts. This episode is your blueprint for making that shiftâfrom technician to leader, from burnout to balance. Build a business that works for you!
Links:
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Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo Launch Case Study
What happens when your business grows faster than your systemsâand regulations force you to rebuild everything? In this conversation, Marie and Justin Plummer of Winston-Salem Dogcare share how North Carolina's Animal Welfare rules pushed them from "in-home" into a fully regulated, facility-based setup and what that required financially and operationally. We talk about the mindset shift from feeling like problems are "happening to you" to showing up as a prepared problem solver. They unpack how staff surveys revealed unseen disconnects, and how professional development became a retention tool once the team began treating pet care as a long-term career. Finally, we dig into preserving client connection at scaleâusing boundaries, a flexible "gray area," and a reminder that your software is just a tool, not the heart of your business.
Main topics:
- Scaling through state regulations
- Leadership as problem-solving
- Staff surveys reveal gaps
- Defining the "gray area"
- Client connection at scale
Main takeaway: "We agreed on what our gray was." â Marie Plummer
That's the difference between having boundaries and actually being able to live with them when real life hits. Most of us try to draw one hard line for every situationâthen we either break it, feel guilty, or become rigid and resentful. Defining the gray means you and your leadership team decide, ahead of time, where flexibility is allowed and what factors make it bigger or smaller (staffing levels, capacity, season, client history, real emergencies). It protects your standards and your sanity, because you're not negotiating from scratch every time something comes up. The goal isn't to be soft or strictâthe goal is to be consistent, human, and sustainable.
About our guests:
Marie and Justin Plummer are the owners of Winston-Salem Dogcare in Winston-Salem, North Carolina. Since launching in 2017, they've grown from in-home services into a highly regulated daycare/boarding and in-home care operation, adapting quickly to state and local requirements. They lead a large team while homeschooling their three children, balancing business growth with family priorities. Their approach emphasizes people-first leadership, strong client communication, and building a business that can run well beyond the owners.
Links:
wsdogcare@gmail.com
https://www.wsdogcare.com
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
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Pet Marketing Unleashed
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What happens when the skills that built your pet care business are no longer the ones it needs to grow? In this episode, we respond to a thoughtful listener question about the uncomfortable transition from doing the work to running a company. We unpack why growth often feels harder instead of easier, even when things are "going well." We walk through three major mindset resets that every owner eventually faces as responsibilities shift. This conversation is about sustainability, leadership, and learning how to care at scale.
Main topics:
- From execution to decisions
- Passion versus standardization
- Accountability and leadership
- Identity shift as owner
- Sustainability at scale
Main takeaway: "You didn't stop caringâyou learned how to care at scale."
If your work feels different than it used to, that doesn't mean you've lost your passion. It means your role has changed. What once required your hands now requires your judgment, your restraint, and your leadership. Caring at scale means building systems, setting standards, and making decisions that protect the quality of care even when you aren't the one doing the visit. That shift can feel uncomfortable, but it's often the clearest sign that your business has grown into something that can last.
Links:
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo Launch Case Study
What does "professional" pet care actually meanâand why does it matter so much right now? Collin sits down with Niki Tudge, founder of the Pet Professional Guild, to talk about the gap between what pet owners assume they're buying and what many providers actually deliver. Niki shares the eye-opening real-life process she used to hire a pet sitter for her own dogsâand why it convinced her the industry needs higher minimum standards. Together, they discuss practical ways to educate clients, set non-negotiables, and document care like it truly matters. The conversation ends with a challenge: raise your standards, raise your confidence, and build a business that protects pets, clients, and your team.
Main topics:
- Minimum standards in pet care
- Client education and expectations
- Intake assessments and documentation
- Pet first aid readiness
- Collaboration and referral networks
Main takeaway: "My minimum level of care for every dog or cat⌠is the same as if it was my own animal"
That idea challenges a lot of the shortcuts our industry has quietly accepted over the years. If it wouldn't be acceptable for your dog or cat, it shouldn't be acceptable for a client'sâno matter the schedule, price point, or pressure to say yes.
This mindset forces clarity. It defines non-negotiables around safety, supervision, documentation, enrichment, and medical awareness.
It also gives you the confidence to say no when a service request would compromise an animal's wellbeing. When pet care professionals operate from this standard, trust becomes automatic. Clients may not understand every protocol, but they feel the differenceâand that's what builds sustainable, ethical businesses in the long run.
About our guest: Niki Tudge is the founder of the Pet Professional Guild and a long-time leader in pet care education and professional standards. After a career in business and operations, she transitioned into the pet industry through training, pet care services, and building scalable systems. She has owned and operated multiple pet-focused businesses, including an animal hospital and boarding facility, and is passionate about improving welfare, ethics, and competency across the entire pet care community. Her work focuses on education, collaboration, and raising minimum standards for anyone handling pets professionally.
Links:
Pet Professional Guild: petprofessionalguild.com
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
What if 2026 isn't about doing moreâbut about doing what actually lasts? In this episode, we talk about why the end-of-year holiday rush can push pet sitters and dog walkers straight into toxic productivity. We walk through how to name what didn't work in 2025 (without shame), especially where policies, boundaries, and overcommitment quietly drifted. Then we shift to what did workâlife-giving habits, decisions that reduced stress, and systems that keep you steady even when you're tired. Our goal is simple: a grounded, repeatable, sustainable 2026 built on consistency, not intensity.
Main topics:
- Toxic productivity after holidays
- Policies, boundaries, and drift
- Sustainability over hustle culture
- Consistency beats intensity mindset
- Systems that reduce fatigue
Main takeaway: "Consistency beats intensity every single time"
If 2025 ended with you tired, stretched thin, and running on fumes, you don't need a bigger grindâyou need a steadier plan. Sustainable growth usually doesn't come from adding more; it comes from choosing better and trimming what quietly drains you. For 2026, pick one boundary, one system, one habitâand build the year on what you can actually repeat. You don't need a breakthrough year. You need a repeatable one.
Links:
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đ Call us: (636) 364-8260
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Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How can you use your pet care business to make a bigger impact? Cheyenne Williams returns to share how community involvement has transformed her life and her business. From leading suicide prevention walks to supporting foster care initiatives, Cheyenne explains how giving back is not just about writing checksâit's about connection, purpose, and passion. She shares the challenges of balancing business demands with emotional nonprofit work, and how boundaries and clarity of purpose keep her grounded. This conversation is a powerful reminder that we were whole people before our businesses, and we'll be whole people long after.
Main topics:
- Volunteering through your pet business
- Suicide prevention advocacy
- Building client relationships through shared values
- Balancing burnout and service
- Setting boundaries with community involvement
Main takeaway: "What is the point of having a business without giving back?"
As pet sitters and dog walkers, we're already deeply connected to our communitiesâbut what if we went a step further? Giving back doesn't always mean writing a big check. It can look like sponsoring a school event, volunteering with a local rescue, or using your newsletter to highlight important causes. When we give back, we're not just running a businessâwe're becoming part of something bigger. And the ripple effect is real: stronger client relationships, deeper personal fulfillment, and a lasting impact beyond the leash.
What's one way your business is giving back this season?
About our guest:
Cheyenne Williams is a dynamic entrepreneur, dedicated wife, and proud mom of two incredible daughters. As the owner of Shiney Day Specialized Pet Care, she leads a multi-award-winning business, most recently honored with the SRQ Best Of Bronze Award for 2025. Cheyenne is also a devoted pet mom to a lively household that includes three dogs, four cats, and a hedgehog.
With a degree in Veterinary Nursing, Cheyenne's expertise and compassion shine through in both her professional and personal life. She was recognized with the prestigious Women That Roar Award in 2024 for her leadership and impact in the community.
Beyond her business, Cheyenne serves as Board Chair for the American Foundation for Suicide Prevention and plays a key role as Walk Chair for three of their major events, attends legislative meetings in Washington DC and attends the annual Leadership Conference. She is also PTO President for her daughter's Kâ8 charter school, and a passionate advocate for vulnerable communities through her work with Guard Against Trafficking (where she is a pending board member), Foster the Family Florida as a community partner, and serves on the Fundraising Committee for Satchel's Last Resort.
Cheyenne's life is a testament to compassion, advocacy, and serviceâboth in the lives of animals and the people in her community.
Links:
NAMI help lines: https://www.nami.org/support-education/nami-helpline/
988 crisis line
https://shineydaypetsitting.com
https://www.facebook.com/ShineyDayPetCare
https://www.instagram.com/shineydaypetcare/
https://www.linkedin.com/company/shiney-day-specialized-pet-care/
American Foundation for Suicide Prevention (AFSP)- www.afsp.org
FB & Insta: @afspswfl
Foster the Family- fosterthefamily.org
FB: https://www.facebook.com/fosterthefamilyus
Guard Against Trafficking- guardagainsttrafficking.org.
Linktree to all platforms linktr.ee/guardagainsttrafficking
Satchels Last Resort- satchelslastresort.org/
FB- https://www.facebook.com/satchelslastresort
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
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What do we do when a service isn't working anymoreâbut we don't want to lose the revenue or the client? In this episode, we walk through how converting clients is leadership, not upselling, and why adding or changing a service isn't a failure. We break down two conversion scenarios: when the service is a poor fit for the pet/client, and when it's a poor fit for the business. We share practical strategies for leading with friction points, using observational authority, and making the transition feel low-risk through trials and clear replacement paths. We also talk about the reality that some clients will leaveâand why staying aligned with your standards matters more than keeping every dollar.
Main topics:
- Conversion as business leadership
- Fit for pet vs. business
- Solve friction, not sell
- Trials and switching costs
- Ending services with clarity
Main takeaway: "Converting clients isn't about squeezing more out of them. It's about staying aligned as their life and your business changes."
Converting a client to a new service isn't a sales moveâit's a leadership move. Sometimes the most professional thing we can do is admit: the old way isn't the best way anymore. Pets change, schedules change, businesses change, and great care has to keep up. If we lead with the problem (the friction), it feels like careânot a pitch. And if a client decides not to come along, that doesn't mean we failedâit means we stayed aligned with the standard of care we believe in.
Links:
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đ Call us: (636) 364-8260
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Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does the future of the pet service industry look like as technology and client expectations evolve? Matthew Kutas, founder and CEO of Republic of Dog, talks about the challenges and opportunities facing pet care businesses today. He discusses how technology can streamline operations without losing the emotional connection at the heart of the work, and why onboarding is a make-or-break process for client trust. Matthew shares insights on staffing, scaling, and the professionalization of the industry. He also explores how pet care intersects with city planning, corporate wellness, and strategic partnerships, pointing to new opportunities for growth.
Main topics:
- Technology's impact on pet services
- Onboarding as client trust foundation
- Balancing scaling with personalization
- Staffing challenges and expectations
- City planning, condos, and corporate programs
Main takeaway: "Technology should give you more time to do the important thingsâit should enhance the client's experience, not replace the human connection." â Matthew Kutas
As pet care professionals, we often look to tech to solve our pain points. Scheduling tools, payment systems, even AIâthese can save hours of work. But Matthew Kutas reminds us that the point isn't to automate away the heart of our service. Instead, we should use the time we gain to deepen relationships with clients and their pets. Send that personal message. Make that check-in call. Show you care. Because in an industry built on trust, the human connection is what truly sets us apart.
About our guest: Matthew Kutas is the founder and CEO of Republic of Dog, based in Canada. With over 25 years in the pet service industry, he has built and operated businesses in dog walking, daycare, grooming, and boarding, before shifting into consulting and advising. Today, his focus is on how pet services integrate into urban living, condos, and hotels, while also addressing industry-wide challenges like technology, staffing, and scaling. Matthew works with pet care companies, city planners, and property managers to ensure pets remain central in both business growth and community design.
Links:
https://republicofdog.ca
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters: www.petsitters.org
What happens when clients see your pet care business as interchangeable with everyone else? In this episode, we break down the commodity trap and why it's not a pricing problemâit's a positioning problem. We walk through the client, financial, and operational red flags that quietly signal your business is stuck competing on price. We explain why being more trained, more insured, and more professional often hurts more when the market doesn't reward it. Finally, we share a practical framework for moving from commodity to chosen by selling outcomes, making your process visible, and building a business designed for the right clients.
Main topics:
- Defining the commodity trap
- Client pricing behavior signals
- Margin and burnout cycles
- Operational warning signs
- Moving from commodity to chosen
Main takeaway: "If the only question a client ever asks you is how much you charge, that's not a pricing problemâit's a positioning problem."
That single question can quietly reveal whether your business is being treated as interchangeable. When pet care becomes a commodity, price becomes the deciding factor, margins shrink, and burnout follows. Being better, more trained, or more professional doesn't automatically protect you if clients can't see the difference. Escaping the commodity trap starts by changing what you sellâfrom tasks to outcomesâand making your process visible.
Links:
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Have you ever thought about what happens to your business when you're ready to step away? In this episode, Erin Fenstermaker, certified exit planner and pet industry veteran, breaks down the key elements that make a pet business valuable and sellable. She discusses the importance of recurring revenue, documented systems, and building a team of employees over independent contractors. Erin also explains what EBITDA is, what influences it, and how emotional readiness impacts a successful exit. Whether you're brand new or 30 years in, this conversation offers a roadmap to long-term value and future-proofing your business.
Main Topics
- Exit planning and unplanned events
- Employees vs independent contractors
- What makes a business transferable
- Understanding EBITDA and business valuation
- Emotional aspects of selling a business
Main Takeaway: "Exit planning is simply good business strategy."
Whether you're thinking of selling or not, building a business that can operate without you creates value, freedom, and peace of mind. From documented systems to employee-led teams, what you build today impacts your options tomorrow. Even if you never sell, you'll gain a stronger, more resilient business that supports your lifestyle. So don't wait until it's too lateâstart exit planning now, because it's really just smart strategy.
About our guest: Erin Fenstermaker is a certified exit planner and business consultant with over 20 years of experience in the pet industry. Through her firm, EF Consulting, she helps pet service businesses improve their operations, convert from independent contractor models to employee-based teams, and prepare for acquisition or sale. Erin also works with larger pet product companies through Birdseye Advisory Group and brings deep knowledge of market trends, business valuation, and strategic growth. She's passionate about building sustainable, scalable businesses that are both profitable and people-centered.
Links
EARN 1 CEU for PSI or NAPPS
Erinfenstermaker.com - Pet industry consultant & certified exit planner (CEPA)
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you don't know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
What if the key to protecting your business and sanity is actually learning to care less? In this episode, we share how our unorthodox Word of the Yearâ"care less"âhelped us step back from constant urgency, emotional overload, and decision fatigue. We talk about naming our non-negotiables, especially around safety and standards, while letting go of guilt and overinvestment in pricing pushback, employee drama, and social media opinions. We walk through the practical tools we used, like decision deadlines, "good enough" standards, and release phrases that helped us move from dwelling to doing. By the end, we show how caring less about the wrong things made room for more joy, clarity, and confidence in our life and business.
Main topics:
- Redefining what "care" means
- Combating decision fatigue with structure
- Setting firm non-negotiable standards
- Emotional detachment vs. apathy
- Making faster, value-driven decisions
Main takeaway: "It's really important to recognize that caring more is not the same as caring well."
In pet care, we're taught that the more we care, the better we areâbut that mindset can quietly drive us straight into burnout. In this episode, we talk about how we learned to protect our emotional bandwidth by deciding what truly deserves our deepest care and what doesn't. We share how setting decision deadlines, naming our non-negotiables, and releasing imagined reactions from clients and employees changed how we lead. If you've ever felt crushed under the weight of caring about everything, this conversation will help you care well where it countsâand let the rest go.
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đ Call us: (636) 364-8260
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Fear Free Certification for taking the 'pet' out of 'petrified'. Get 10% off the with promo code PSC10.
What does it really mean to be Fear Free certified as a pet sitter or dog walker? In this episode, Collin talks with Melissa Spooner-Raymond, a licensed veterinary technician and veterinary behavior specialist with Fear Free, about practical ways to reduce fear, anxiety, and stress for pets in our care. They explore reading body language, setting realistic goals for each visit, and using "the three Fs"âfood, fun, and favoritesâto create positive associations. Melissa shares real-world scenarios, from cautious chows to under-socialized COVID pets, offering strategies for short visits and multi-staff teams. The conversation highlights how consistency, documentation, and collaboration with the pet's wider care team can transform both the pet's experience and the sitter's safety.
Main topics:
- Reading and respecting pet body language
- Applying the "three Fs" to build trust
- Strategies for short, time-limited visits
- Multi-staff consistency and SOPs
- Collaborating with the pet's full care team
Main takeaway: "Stop and assess and watchâwhat is that animal trying to communicate?"
So often, our love for animals makes us want to rush in, but the best care starts with observation. Every ear twitch, tail flick, or subtle shift tells a story about how that pet is feeling. When we slow down, we can adapt our approach to meet them where they areâturning fear into trust. As pet sitters and dog walkers, we aren't just completing a task; we're building a relationship, one respectful moment at a time.
About our guest: Melissa is a passionate and skilled professional with a rich background in the animal care industry. Her experience spans general veterinary medicine, behavioral specialty medicine, and nonprofit organizations, where she has held a variety of roles supporting pets and their people. She holds an Associate of Applied Animal Science and is a Veterinary Technician Specialist in Behavior, a Certified Training Partner through Karen Pryor Academy, an Elite Fear Free Certified Veterinary Professional, and a TAGteach Certified Practitioner. Driven by a deep commitment to making a difference, Melissa strives to create meaningful, positive impacts for animals and their human companions through education and advocacy in veterinary behavior and training.
Links:
Get 1 CEU
Fear Free Certification for taking the 'pet' out of 'petrified'. Get 10% off the with promo code PSC10.
Fear Free Pets: https://fearfreepets.com
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đ Call us: (636) 364-8260
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What do you do when your pet care business feels stuck in the same old patterns? In this episode, we talk about how "ruts" form in our businesses the same way they do on a muddy trailâthrough repeated, unexamined habits over time. We explain the brain science behind habitual neural pathways, how stress and burnout make ruts deeper, and why comfort and fear of change keep us on the same path. We then walk through the three biggest rut zones for pet sitters and dog walkers: marketing, services, and admin overload, with practical questions to help you spot where you're stuck. Finally, we share simple experiments and the importance of revisiting your purpose so you can start building new paths that actually fit the business and life you want today.
Main topics:
- How business ruts quietly form
- Brain science behind habits
- Marketing ruts and client behavior
- Service evolution and client expectations
- Admin overload and survival mode
Main takeaway: "Great businesses don't sit in ruts. They have to adapt."
If your pet care business looks and runs exactly like it did five or ten years ago, this episode is your invitation to pause and take a fresh look. We talk about how ruts form in your marketing, your services, and your admin systemsâoften because your brain is tired, stressed, or simply clinging to what's familiar. You'll hear practical, low-pressure ideas for trying one new thing this week, plus questions to help you decide if you'd build your business the same way today. Most importantly, we'll help you reconnect with your purpose so you're not just surviving the busy seasons, but shaping a business that actually fits your life now.
Links:
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you protect your passion while running a growing pet care business? In this episode, Wayne Hartley Jr. of Happy Hearts Pet Care and PETLANTA shares the realities of entrepreneurship, including the hustle, the overwhelm, and the habits that help keep you grounded. He discusses the role of community and education in sustainable growth, and why posting imperfect content is often better than not posting at all. Wayne opens up about learning from mistakes, setting boundaries, and shifting from surviving to scaling. His insights will inspire pet pros to lead with intention, not exhaustion.
Main topics:
- Social media strategy and mindset
- Client education and trust-building
- Delegation and team development
- Managing overwhelm and time
- Hustle vs. sustainable growth
Main takeaway: "I have to get out of the 'I have to' mindset and into the 'I get to' mindset."
This shift changes everything. Instead of dreading tasks or feeling buried under responsibilities, Wayne Hartley Jr. reminds us to view our work as an opportunity. You get to grow a business. You get to care for pets. You get to make a difference. When we lead with gratitude and purpose, we show up better for our clients, our teams, and ourselves. Let's not forgetâwe built this on purpose. Now let's enjoy the privilege of doing the work.
About our guest:
Wayne Hartley Jr. is the owner of Happy Hearts Pet Care in Atlanta, Georgia, offering grooming, boarding, daycare, training, and retail services. He's also the founder of PETLANTA, a nonprofit that connects pet professionals through education, events, and fundraising. Through the Pet X Network, Wayne shares resources and conversations to uplift the pet care industry. Passionate about community building and professional growth, Wayne leads with the belief that better businesses are built together.
Links:
Happy Hearts Pet Care: https://www.instagram.com/happyheartspetcareatl
PETLANTA (Nonprofit): https://www.instagram.com/petlanta.inc
Pet X Network & Podcast: https://www.thepetxnetwork.com
PetLanta: https://www.petlanta.org
Previously on
375: https://www.petsitterconfessional.com/episodes/375
224: https://www.petsitterconfessional.com/episodes/224
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đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
In this episode, we continue our conversation on building a resilient business by focusing on shared ownership, redundancy, and smart automation. We talk about how to empower your team to make decisions, centralize knowledge and access, and design systems that don't fall apart when one person steps away. We also explore the mindset shift from being the hero of every story to building a brand and team that clients can trust, not just a single person. Ultimately, we challenge ourselves and you to design a business that supports your health, family, and future, instead of constantly taking from you.
Main topics:
- Culture of shared ownership
- Redundancy across people and systems
- Centralizing knowledge and access
- Smart automation for pet businesses
- Designing business around your life
Main takeaway: "Build your business around the life you want, not the life that you are stuck in."
So many pet sitters and dog walkers feel trapped by the very business they created. The schedule, the emergencies, the hundreds of tiny tasks all add up until you feel like the only thing holding everything together. In this episode, we talk about what it looks like to flip that scriptâto design your business so it supports your health, your family, and your future. We walk through building shared ownership with your team, adding redundancy so you're not the only one who knows how to do critical tasks, and using automation to take work off your plate. If you're tired of feeling like the business is taking from you, this conversation will help you start building one that gives back.
Links:
Get 1 NAPPS/PSI CEU FOR LISTENING TO EPISODES 648 AND 650
- Examples pet business CRMs mentioned:
- Time To Pet: https://www.timetopet.com
-
PetBiz CRM: https://www.petbizcrm.com
-
Automation / tools referenced:
- Zapier: https://www.zapier.com
- Asana: https://www.asana.com
- Google Drive: https://www.google.com/drive
Dropbox: https://www.dropbox.com
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See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do we better serve aging pets and their senior owners? Angela Dinsmoor, gerontologist and founder of Grey Whiskers, joins the show to share how her background in human aging informs her unique approach to senior dog care. From adapting grooming practices to handling emotionally complex client conversations, Angela outlines the deep overlap between pet and human aging. She discusses the importance of mental enrichment, emotional sensitivity, and communication with senior clients. This episode sheds light on a growing, underserved part of the pet care industryâand how we can all do better.
Main topics:
- Communicating with senior pet owners
- Grooming adaptations for aging dogs
- Emotional needs of elderly clients
- Quality of life assessments
- Pet care industry gaps for senior pets
Main takeaway: Senior dogs, and their owners, are falling through the cracks in the pet care industry, and we need to have a solution for them.
Senior pets have unique needsâphysically, emotionally, and behaviorallyâbut most grooming, pet sitting, and even veterinary services aren't designed with them in mind. Angela Dinsmoor saw this gap firsthand after adopting her first older dog and realized the system wasn't built to support their aging bodies or their people. From dementia to arthritis to simple anxiety around being handled, these pets deserve specialized care.
About our guest: I'm Angela Dinsmoor, and I've spent over 20 years in the pet industry-teaching, grooming, and supporting families and professionals alike. But over time, one truth became impossible to ignore: we don't talk enough about senior dogs. They're aging. Their needs are changing. And yet even the most experienced groomers and pet pros often aren't trained to care for them properly. That's why I created Grey Whiskers, a purpose-driven platform built around education, empathy, and specialized care for our oldest companions.
Grey Whiskers stands on four senior paws:
đž In-home grooming is designed specifically for senior dogs
đž The Senior Dog Digest, a trusted newsletter for pet parents and pet professionals
đž The first Senior Dog Grooming Certification in the industry
đž And a growing community built to celebrate and support pet professionals, aging pets and their owners, not sideline them
This is a conversation about care, dignity, and the deep bond we share with our animals, especially as they grow older. If your audience loves dogs, works in pet care, or simply wants to better support their aging best friend, I'd be honored to share what I've learned. It's not a sad story; it's a hopeful one. And it's time we start telling it.
Links:
angela@greywhiskers.dog - Email
https://www.greywhiskers.dog/ - Website
https://www.greywhiskersdigest.dog/ - Newsletter
https://www.linkedin.com/company/greywhiskersseniordogs - LinkedIn
808-457-2169 - Phone
https://www.instagram.com/greywhiskerspet/#
https://www.linkedin.com/in/angeladinsmoor/
https://www.facebook.com/greywhiskerspet
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Visit petsit.com/join and use code 'confessional15' at checkout to save $15 off your first year!
What would actually happen to your pet sitting or dog walking business if you couldn't show up tomorrow? In this episode, we share how a scary experience during COVID forced us to confront just how much our business depended on us personally. We walk through the first four ways to build a more resilient business: having a backup as a solo sitter, creating a team-based system with employee backups, handing off admin tasks, and getting your "in-your-head" knowledge documented. We talk about the mental load of being the only one who knows how to run payroll, schedule, and respond to emergenciesâand what it looks like to slowly share that responsibility. We want you to start building a business that can keep caring for clients and supporting your family, even when life forces you to step back.
Main topics:
- Facing "What If I Can't?"
- Solo Sitters and True Backups
- Team-Based, Cross-Trained Staff
- Handing Off Admin Tasks
- Systematizing In-Your-Head Knowledge
Main takeaway: "Being without a backup is just one emergency away from losing everything and having a real catastrophe on their hands"
It sounds dramatic, but it's the reality so many pet sitters and dog walkers quietly live with. One illness, one family emergency, or one injury could leave clients stranded and your business hanging by a thread. In this episode, we talk about how to build real backups, not just in theory, but in practical, everyday waysâfrom connecting with another sitter to cross-training a team to documenting what only lives in your head. You don't have to build a massive company, but you do deserve a business that won't collapse the second you need to step away.
Links:
Loom (Suggested for Screen-Recording SOPs): https://www.loom.com/
ChatGPT / AI Tools (Implied for Turning Transcripts into SOPs): https://www.openai.com/chatgpt/
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
In every industry, true leadership isn't about recognitionâit's about service. In pet care, that spirit shows up in those who give their time, share their experience, and create space for others to grow. Few embody that better than Deanna Schaar and Cathy Vaughan of the Texas Pet Sitters Association. What began as a small meet-up in a boarding facility has become one of the most beloved conferences in pet careâan annual, volunteer-led non-profit event that draws attendees from across the country. They share how early chaos and tech mishaps shaped their approach, how they find and support speakers, and why communityânot competitionâis their secret sauce. From health and wellness sessions to industry-wide collaboration, this conversation celebrates the heart and humility behind real leadership.
Main topics:
- Starting a grassroots conference
- Building a non-profit association
- Learning from early mistakes
- Finding and supporting speakers
- Creating community and belonging
Main takeaway: "We don't have egosâthis isn't about getting on stage. It's about doing whatever needs to be done to help others."
That line sums up the heart of the Texas Pet Sitters Association. Deanna Schaar and Cathy Vaughan didn't set out to build a conference for recognitionâthey built it for connection. Over 11 years, they've created a place where pet sitters learn, laugh, and lean on each other. Their story is a reminder that the best leaders lift others first. Because in both business and life, anything worth building takes time, energy, and people. Setting aside your ego and letting others shine is what truly propels whatever you're trying to grow.
About our guests:
Deanna Schaar is the owner of Deanna's Dog House, offering in-home dog boarding in Texas. A founding member and current Vice President of the Texas Pet Sitters Association, she is passionate about community education and support for fellow pet sitters.
Cathy Vaughan owns Cathy's Critter Care in San Antonio and serves as President of the Association. Together, they lead a volunteer non-profit that hosts an annual conference fostering professional development, networking, and friendship for pet care providers nationwide.
Links:
đ Website: https://txpetsitters.com
đ Facebook: Texas Pet Sitters Association
đž Cathy's Critter Care: https://cathyscrittercare.com
đś Deanna's Dog House: https://deannasdoghouse.com
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Are you covered for what you actually do todayânot what you did last year? We walk through our annual insurance review. We cover the "must-haves", when bonding makes sense, and why non-owned auto and business property matter once you add staff or an office. We also explain what petsitting business insurance does not coverâand how workers' comp and personal health insurance fit in. Finally, we share practical risk-management habits and the customer-service "intangibles" we expect from any insurer.
Main topics:
- Core coverage essentials
- Care, custody & control
- Non-owned auto protection
- Workers' comp vs. health
- Risk management habits
Main takeaway: "Insurance is not about fear. It's about good stewardship of the pets, of the homes, and the trust that the clients place in us."
We build our business on trust, which means planning for real-world momentsânot pretending they won't happen. The right coverage protects pets, homes, neighbors, employees, and yes, you. It also lets us say to clients with confidence: if something goes wrong, we have a plan and a policy. That's professional care, not hobby careâand it's why our annual insurance checkup matters.
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it take to build a successful, heart-centered pet sitting business? Lindsey Perriello shares her path from surgical tech to pet care professional, highlighting the emotional toll of past jobs and how her values shaped the company she leads today. She discusses the challenges of setting boundaries, training staff, and keeping a personal touch with 300+ clients. Lindsey's approach is rooted in education, empathy, and honestyâqualities she believes all pet sitters should bring to their work. This conversation is full of practical insights and vulnerable moments that reflect the realities of small business ownership.
Main topics:
- Career change to pet care
- Ethical client relationships
- Continuing education & certifications
- Managing staff and quality control
- Boundaries and pricing challenges
Main takeaway: "Families are putting their trust in us, and in return, I want to do the best that I can."
When someone hands you their keys and their pets, they're not just hiring a serviceâthey're extending trust. Our job isn't simply to meet expectations; it's to honor that trust through professionalism, communication, and care that never cuts corners.
Training, insurance, certifications, systemsâthese aren't boxes to check. They're how we prove we take that trust seriously.
Whether you're solo or leading a team, remember: your clients don't see your behind-the-scenes effort, but they feel it in every visit report, every thoughtful update, every safe return home.
đŹ What's one way you show clients they can trust you?
About our guest: Lindsey Perriello is the owner of Lindsey's Dog Walking, based in Lower Burrell, Pennsylvania. After over a decade as a surgical tech and a stint in memorial sales, Lindsey turned to pet care in 2018. She built her business on principles of continuing education, staff reliability, and personal relationships with clients. Lindsey is certified through Pet Sitters International, Fear Free Pets, and Karen Pryor Academy. Her team of five serves a small, local area with high standards and big heart. Known for her attention to detail and compassionate care, Lindsey has grown her client base to over 300 through word-of-mouth and social media, all while prioritizing work-life balance and client trust.
Links:
- Website: https://lindseysdogwalking.com
- Facebook: Ladies with Leashes
- Instagram: @ladieswithleashes
- TikTok: @ladieswithleashes
- Email: lindseyperriellow@gmail.com
-
Organizations Mentioned:
- Pet Sitters International (PSI)
- Fear Free Pets
- Karen Pryor Academy
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Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters: www.petsitters.org
What do you do when competitors copy your ideas, wording, or services? In this episode, we share a practical mindset shift: ideas are cheapâexecution is everything. We explore how delivery, team training, client experience, and reliability become the differentiators copycats can't replicate. We talk through stability as a strategy, resisting reactive changes, and doubling down on strengths. We close with concrete ways to serve deeper, not louder, so you lead for yearsânot minutes.
Main topics:
- Copying vs. true execution
- Delivery as differentiation
- Stability as a strategy
- Serve deeper, not louder
- Training and systems moat
Main takeaway: "Because people can copy what you offer. They can't copy who you are."
People can copy your prices, your services, even your wordsâbut not you. Your standards, training, reliability, and care are built day after day through consistent delivery. That's the moat no one sees on a webpage. When imitation shows up, don't get reactiveâget excellent. Keep serving deeper, refining your systems, and showing up for clients. Consistency beats mimicry every time.
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it really mean to educate your community while running a thriving pet care business? Miguel Rodriguez of City Dog Pack returns to share how he balances content creation, training, boarding, and walking servicesâwhile staying grounded in his values. He opens up about recognizing the value of his time, setting clear policies, and learning to say "no" without guilt. Miguel also explains his shift toward video and course-based learning, and how gratitude reshaped his approach after COVID-19. This conversation is a powerful reminder that being an educator starts with empathy, boundaries, and knowing your worth.
Main topics: * Educating clients through social media * Balancing business with personal life * Setting and enforcing client policies * Creating content with real-world value * Recognizing and managing burnout
Main Takeaway: "I'm so lucky to even be burnt out." That mindset shift changed everything for Miguel Rodriguez of City Dog Pack. Burnout used to feel like failureâuntil he reframed it as a sign of demand, trust, and impact. Now, when exhaustion creeps in, he remembers the days he waited by the phone, hoping for one client call. If you're tired from helping others, it might just mean you're doing something right. Just don't forget to take care of yourself tooâgratitude and boundaries can go a long way.
About our guest: Miguel Rodriguez is the founder of City Dog Pack, a dog training, walking, and boarding business based in New York City. With over 15 years of experience, Miguel blends practical dog behavior knowledge with a deep commitment to client education and community support. He publishes the "Everything Dog" newsletter on Substack and is expanding into YouTube and TikTok to share even more free and accessible content. A former Marine and lifelong educator, Miguel is passionate about helping people build better lives with their pets. His work emphasizes empathy, gratitude, and practical advice for real-world dog challenges.
Links:
City Dog Pack on Instagram
Email: citydogpack@gmail.com
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you don't know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
In this episode, we unpack how the Cat Fanciers' Association (CFA) used its magazine to point cat owners toward insured, trained, professional sittersâdespite being sponsored by a gig-app. We explore why that subtle editorial stance signals a cultural shift and how it aligns with PSI's new global standards. We share what owners are now encouraged to ask: insurance, medical competence, meet-and-greets, backups, and referrals. We also name the gaps (team-based models and continuing education) while celebrating a rising floor for industry expectations.
Main topics: * CFA's pro-sitter stance * PSI global standards synergy * Hobbyist vs. professional framing * Outcome-based feline care * Owner questions that matter
Main Takeaway Quote: "This is how cultural change happensânot through laws first, but through language."
When the Cat Fanciers' Association tells cat owners to hire insured, trained, professional sitters, it changes everything. It raises the public expectation for what 'good care' really means and validates the professionals who've been setting those standards for years. On this week's Pet Sitter Confessional, we talk about why that shift matters, how it connects with PSI's new global standards, and why professionalismânot convenienceâis winning the long game in pet care.
Links: Cat Fanciers' Association (CFA): https://cfa.org
Cat Talk magazine (CFA publication) â article referenced: "Choosing the Right Cat Sitter": https://cfa.org/cat-talk/choosing-the-right-cat-sitter/
Pet Sitters International (PSI) â Global Standards: https://www.petsit.com (see Global Standards)
Meowtel: https://www.meowtel.com
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See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it really mean to be a kind and ethical pet care provider? In this episode, Helen Motteram of The Pet Professional Network shares her personal story of burnout, bullying, and the powerful impact of kindness in an industry that often lacks support. She explains how ethical pet care involves both the animals and the humans who love them, and why setting clear boundaries is crucial to sustainable compassion. Helen also unpacks common ethical dilemmas pet sitters face and how we can stay grounded in our values through them. Whether you're new or experienced, her message encourages you to cultivate personal touch and protect your own wellbeing as part of professional kindness
Main Topics * Burnout and industry bullying * Defining kindness in business * Setting boundaries with clients * Ethical dilemmas in pet care * Maintaining personal touch while scaling
Main Takeaway: "You can't be friends with everyone. But having a small group of cheerleaders you trust makes all the difference."
In the pet care industry, it's easy to feel isolatedâespecially when you face difficult client relationships or judgment from peers. That's why it's essential to find your people. The ones who get it. The ones you can ask the hard questions and be vulnerable with. Not everyone will be your supporter, but when you find your cheerleaders, hold them closeâthey're the ones who remind you why you started and help you keep going.
About our guest: I'm Helen - a Behaviourist, Coach and International Speaker and have loved and worked with animals all of my life. From rescue work, travelling overseas to work with hundreds of dogs, to helping my own dog, Sally, overcome her own fear of other dogs. But it's not only animals that I'm passionate about. I help kind, ambitious, hardworking pet professionals to have more fun, more time and greater confidence in their business. With a focus on how to create a niche that fits to your personality or branding! I feel we all offer something truly Distinctive and we should embrace our individuality. So that's where I come in. To offer a soundboard and someone who can walk in your shoes. I'm the proud founder of the Pet Professional Network, a community that offers business support and networking for ethical pet professionals all across the globe. When I'm not working I'm running crazy marathons to raise money for bird rescue and spending time with my husband and Mum who've always been an inspiration.
Links:
Helen@petpronetwork.com
https://www.helenmotteram.com
https://www.petpronetwork.com
https://www.facebook.com/petpronetwork
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What happens when an "unregulated" industry finally publishes standards? We unpack PSI's new Global Standards for professional pet sitting and dog walking, explaining why standards are the floorânot the ceilingâfor ethical care and business practices. We discuss how courts, insurers, and regulators use industry standards to define "reasonable care," and what that means for documentation, insurance, and client data security. We also outline practical next steps to self-audit your policies, train your team, and communicate compliance to clients. Finally, we share how clearer standards could shift market dynamicsâespecially for app-based platformsâand elevate the profession's reputation.
Main topic:
- Standards as baseline professionalism
- Insurance scope and adequacy
- Client data security practices
- Documentation and due diligence
- Market impact on gig platforms
Main takeaway: "Standards are the floor, not the ceiling"
In pet care, published standards aren't limitsâthey're launchpads. They set the baseline for safety, documentation, insurance, and client data protection so professionals can build higher. When you exceed the floor, you create trust, reduce risk, and stand out in a crowded market. Audit your policies, train your team, and share your alignmentâyour clients (and their pets) deserve it.
Links:
PSI Global Standards for Professional Pet Sitting & Dog Walking (full document): https://www.petsit.com/standards
Episode 630 (laws impacting pet care): https://www.petsitterconfessional.com/episodes/630
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it take to build a thriving solo pet care business rooted in community? Olivia Hanson of Waggin Tails Winona shares her journey from a banking job to becoming a full-time pet sitter and dog walker. She discusses the power of word-of-mouth, the value of community collaborations, and the joy she finds in organizing monthly pack walks. Olivia also shares how boundaries and relationships with other sitters help protect her joy and prevent burnout. It's a story about trusting your path and finding purpose in pet care.
Main Topics * Transitioning from banking to pet care * Community pack walks and how they started * Collaboration with trainers, photographers, and shelters * Client boundaries and protecting mental health * Solo sitter support and peer mentorship
Main Takeaway: "Protecting my peace is my biggest thingâand that's making me better at my job." As a solo pet sitter, it's easy to feel like you have to say yes to every job, every time. But that can lead to burnout, overwhelm, and even losing the joy that got you into pet care in the first place. Olivia Hanson reminds us that setting boundaries isn't selfishâit's strategic. By focusing on quality over quantity and making space for rest and connection, she's built a sustainable business she still loves. Protect your peace, and you protect your passion. đ
About our guest: Olivia Hanson is the owner of Waggin Tails Winona, a solo pet care business based in Winona, Minnesota. After earning a business and sales degree and working in banking, Olivia transitioned into pet sitting full-time with the mentorship of a fellow sitter. She now offers dog walking, yard cleanup, overnights, and drop-in visitsâand organizes popular monthly community pack walks. Deeply invested in local partnerships, Olivia collaborates with trainers, photographers, and the Humane Society to bring people and pets together. Her business philosophy is rooted in connection, care, and protecting personal joy.
Links:
https://www.facebook.com/waggintailswinona/
https://www.instagram.com/waggintailswinona/
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Viists petsit.com/join and use code 'confessional15' at checkout to save $15 off your first year!
Who actually wins when the pet care industry gets bigger, noisier, and more competitive? We break down how the market has matured, why growth feels harder, and why the old "post on Facebook and wait" playbook no longer works. We introduce three market layersâgeneric/basic, niche/specialized, and high-end/boutiqueâand explain how our choices determine the effort and spend it takes to get clients. We share practical tactics like building referral engines, forging one-to-one partnerships with vets, trainers, and boutiques, and crafting high-touch client experiences. Most importantly, we show how clarity about who we serve beats trying to be everywhere at once
Main topics:
- Industry maturity & shifting playbook
- Three service layers explained
- Client experience as differentiator
- Referrals and partnership strategies
- Avoiding burnout through clarity
Main takeaway: "Where you choose to compete determines the effort and money needed to get clients."
If you're fighting for attention in the same crowded "anyone can do it" space, you'll pay moreâin dollars and energy. Pick your lane: generic, niche, or boutique. Then design everythingâfrom intake to follow-upâaround that choice and the client you serve best. Partnerships, referrals, and a high-touch experience compound when your positioning is crystal clear. Stop trying to be everywhere; be unmistakable to the right people.
Links:
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you professionalize an unregulated industry across a vast country? Erika Godwin and Morag Wilcox share why they launched Canadian Pet Care Professionals, a membership built by and for Canadaâs pet care providers. They explain the âVerified Proâ approach, Canada-specific education (HR, legal, CRA), and a public directory designed to build trust with pet parents. We discuss shifting the mindset from âpet care is a luxuryâ to âprofessional care is a necessity,â and why turning competitors into colleagues helps everyone win. The conversation closes with how in-person events and a shared code of ethics can elevate standards from coast to coast.
Main topics:
- Why a Canada-first organization
- Verified Pro directory & badge
- HR, legal, CRA education
- Competitors into collaborative colleagues
- In-person events & advocacy
Main takeaway: âIf we work together to raise the standard in the industry, itâs better for all of us.â â Morag
This is the heartbeat of professional pet care in Canada. When we collaborate, share resources, and uphold clear standards, pet parents get safer, more consistent careâand our businesses grow stronger. Verified credentials and Canada-specific education help build real trust with clients. Letâs replace turf wars with teamwork and make âprofessionalâ the norm from coast to coast.
About our guests:
Erika Godwin â Co-founder of Canadian Pet Care Professionals; long-time industry supporter on the tech and marketing side. She builds websites and growth systems for pet businesses and co-founded ProPet Software, serving kennels, daycare, grooming, and training operations.
Morag Wilcox â Co-founder of Canadian Pet Care Professionals and owner of York Professional Pet Sitting & Dog Walking in Newmarket, Ontario. With 25 years in the field and a multi-person team, she champions education, safety, and raising standards across Canadaâs pet care industry.
Links:
https://petcareprocanada.ca
https://www.facebook.com/petcareprocanada
https://www.instagram.com/petcareprocanada
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đ Call us: (636) 364-8260
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What if your blank notebook became the engine of your business growth? Collin shares the two phrases he writes in every notebookââNothing doesnât go in hereâ and âThe first page is profoundââto defeat perfectionism and capture ideas without judgment. He explains why our brains are processors, not hard drives, and how offloading thoughts reduces mental fatigue. Drawing on James Dysonâs 5,000+ prototypes, he shows how creativity thrives through small, physical iterations. Finally, he gives a simple cadence: capture daily, review weekly, and treat the page as a workspaceânot a performance.
Main topics:
- Idea capture vs. perfectionism
- Brain as processor, not storage
- Notebook phrases and mindset
- Iteration modeled by Dyson
- Weekly review for execution
Main takeaway: âYou have to view the blank page as a workspace, not a performance.â
That mindset shift frees you from making every idea perfect before it exists. Capture without judgment today, then analyze and refine later. When you separate capture from critique, your creativity keeps flowing and momentum builds. Start with one page, one idea, every dayâand watch small iterations stack into real change.
Links:
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it really mean to grieve a petâand how can we do it well? In this deeply moving episode, we talk with Koryn Greenspan, founder of The Parted Paw, about the often overlooked reality of pet loss and the profound emotional toll it takes. Koryn breaks down the distinctions between grief, mourning, and bereavement, and shares how anticipatory grief can offer a healthier path through the end-of-life process. We explore how disenfranchised grief silences many pet parents and why pet professionals need to show up better for their grieving clients. This conversation is a must-listen for anyone whoâs ever lovedâand lostâa pet.
Main Topics
- Anticipatory grief and emotional prep
- Disenfranchised grief in pet loss
- Using the quality-of-life scale
- Supporting clients after a petâs death
- Self-care and compassion fatigue for professionals
Main Takeaway: âEveryoneâs grief is unique. People donât owe you an explanation for their grief⌠Itâs your job to show up for it in the best way that you can.â
As pet professionals, we often witness clients go through the heartbreak of losing a beloved companion. We donât need the right wordsâwe just need to show up. Whether that means a quiet moment, a handwritten note, or simply being present, your empathy matters. Grief isnât linear, and itâs not our job to fix itâjust to honor it. Letâs be the kind of people who show up.
About our guest:
Koryn Greenspan is a professional Certified Pet Loss Bereavement Specialist offering Pet Loss Counselling Services, Professional Dog Trainer, Pet Care and Business Advisor.
As the founder of The Parted Paw, one of the first pet loss bereavement support services in the country, she is committed to raising awareness about pet loss, disenfranchised grief, the support needed for people whose pets have passed, and helping workplaces foster empathy and understanding for grieving employees who are anticipating or currently grieving the loss of a beloved pet.
Links:
https://www.thepartedpaw.com
koryn@thepartedpaw.com
https://www.tiktok.com/@thepartedpaw
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đ Call us: (636) 364-8260
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters: www.petsitters.org
What do you do when unexpected free time makes you anxious instead of relieved? We break down the difference between constant motion and true movement, introducing three kinds of time: Action, Admin, and CEO. WE explain why we often tie success to tangible, immediate tasksâand how that mindset keeps us stuck on the hamster wheel. Practical tactics follow: name the time, block the calendar, keep a CEO list, measure progress differently, and build in rest. The result is a framework to move from fear to focus and intentionally steer your business.
Main topics:
- Motion vs. meaningful movement
- Action, Admin, CEO time
- Calendar blocking & CEO lists
- Measuring progress beyond visits
- Rest as strategy & creativity
Main takeaway: âAction time keeps the business running. Admin time keeps it organized. CEO time keeps it growing.â
If your days are packed with visits and emails, itâs easy to mistake motion for progress. Block CEO time on your calendar, keep a running âstrategy list,â and track improvements to systems and marginsânot just completed visits. Protect rest so your creativity can breathe; big ideas rarely show up when youâre exhausted. Your schedule should reflect your prioritiesâso make space for the work that actually moves you forward. Links:
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Pet First Aid 4U - Master certified instructor Arden Moore teams up with Pet Safety Dog Kona and Pet Safety Cat Casey to teach this vet-approved, practical course. Use code âPREPAREâ for 5% OFF. Expires 10/1/2025
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đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it take to transition your team from independent contractors to employees? Abby Strong, owner of Auntie Abbyâs Professional Pet Sitting, returns to share how she nurtured a strong, supportive company culture while navigating major changes. She discusses the motivation behind dropping overnight services, onboarding employees with intention, and creating space for growth within her team. Abby also talks about the importance of feedback, both from clients and staff, and how being vulnerable as a leader builds trust. This episode is filled with practical advice for pet business owners ready to scale with purpose.
Main topics:
- Transitioning to employee model
- Building team communication culture
- Letting go of overnight services
- Leading with vulnerability and structure
- Using client and staff feedback wisely
Main takeaway: âI walked into it thinking, can I afford to make this transition? I walked away realizing I canât afford not to.â
Thatâs how Abby Strong describes her bold move from independent contractors to employees at Auntie Abbyâs Professional Pet Sitting. With a growing team, a commitment to consistency, and a deep desire to protect her staff, Abby knew something had to change. Making the leap came with riskâbut also with clarity. Sometimes, leadership means trusting your gut, listening to your community, and building the structure your business truly needs. If youâre at a crossroads, maybe itâs time to ask: can I really afford not to make this move?
About our guest: Hello! I am Abby Strong, owner and founder of Auntie Abbyâs Professional Pet Sitting Service in Des Moines, IA. I opened my business in October 2019 as a solo provider driven by my profound passion for animals and their welfare. I quickly realized there was a tremendous need for quality, trustworthy pet care providers where animals are most comfortable: in their own homes! I truly feel pets are best served by staying in their regular environment while maintaining their normal routine. Turns out I was right, as I also quickly booked myself 7 days a week from 6AM to often 10PM with walks, visits and overnight jobs in clients homes. 1.5 years later, I reached a point where I needed to make a big decision: I could either continue working as a solo sitter, working at a crazy, unsustainable pace and having zero free time, or I could hire. Despite some initial trepidation that no one could do the job as well as I did, I took the plunge and starting interviewing job candidates. I never looked back!
As of today, we have grown to a team of 21 phenomenal pet sitters and dog walkers. I aspire to continue that growth. Itâs hard to articulate just how proud I am of this team. Weâve had amazing success due to our incredible attention to detail, stellar client communication, professionalism and true love, adoration and respect for each animal entrusted to our care. Our sitters truly take the time to meet each pet at their level and provide an enriching, enjoyable experience. It is immensely rewarding to know my passion is shared by so many others. We believe that a carefully tailored care plan makes each pet visit highly enriching and highly anticipated. We are met with much joy and excitement by each pet and the feeling is reciprocal. Tail wags, leaps of joy, wiggles, monetary tips for exceptional service, repeat business and heartfelt client testimonials fill our hearts and let us know we are indeed in the right business!
Links:
Previously on Episode 439
info@auntieabbyspetsitting.com
www.auntieabbyspetsitting.com
https://www.joinassembly.com
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What do we do when our business feels broken? In this episode, we share practical ways we as pet sitters and dog walkers can turn setbacksâclient complaints, burnout, or sudden revenue dipsâinto lessons that build resilience. We outline three pillars: extract one lesson from each setback, lean on a support network, and redefine success on our own terms. By scheduling true rest, strengthening policies, and setting aside emergency funds, we can recover with intention. Ultimately, healing is a process, and where weâre âbrokenâ can become the strongest part of our business.
Main topics:
- Lessons from business setbacks
- Scheduling rest and recovery
- Support networks and vulnerability
- Tightening policies and finances
- Redefining success and goals
Main takeaway: âResiliency is really just accumulated recovery.â
In pet care, we all face breaksâmissed expectations, tough feedback, burnout, or a client who suddenly moves. The win isnât never breaking; itâs choosing one lesson, taking one step, and stacking those wins over time. Build white space into your schedule, ask for help before the crisis, and firm up the policies that keep you safe. Keep a resilience journal to track each small comebackâbecause those layers of recovery become your strongest foundation
Links:
Check out our Starter Packs
See all of our discounts!
đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it look like to run a pet care business with heart? Sam Erbaugh, owner of Paw Beach Pet Care, shares her journey from interior designer to pet care entrepreneur. Sam shares how she rebuilt her life in Florida around joy, service, and sunshineâand how her business is a direct reflection of her personal values. Together, they discuss how to create a culture of genuine customer care, why team communication is critical, and how to grow a business without losing your soul. Samâs story is a reminder that growth isnât always about numbersâitâs about purpose, balance, and people.
Main topics:
- Building customer-focused culture
- Transitioning from solo to team
- Emotional intelligence in leadership
- Balancing personal fulfillment and business
- Encouraging open employee communication
Main takeaway: âWe show up & we put on that great attitude that this is the only dog in the world weâre going to see today.â
Every pet should be treated like the only one in the worldâand that mindset changes everything. Itâs not just about walking dogs; itâs about showing up with purpose, presence, and pride. When your team embraces that level of care, your clients feel itâand your business thrives. This episode of Pet Sitter Confessional is a masterclass in heart-led leadership. Tune in and get inspired to bring intention and joy back to your daily work. đž
About our guest: Sam Erbaugh is the owner of Paw Beach Pet Care based in Palm Beach County, Florida. After a career in interior design and a major life transition, Sam discovered her true calling in professional pet care. Since starting the business in 2017, sheâs grown Paw Beach into a highly respected local brand focused on client trust, personal service, and cultivating a team of pet advocates who lead with empathy and excellence. Sam is passionate about restoring true customer service in the industry and supporting both pets and people with intention and care.
Links:
- Paw Beach Pet Care website: www.pawbeachflorida.com
- Pet Sitters International (PSI): www.petsit.com
- Pet Sitter Confessional resources for pet professionals: www.petsitterconfessional.com/resources
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
What do new laws mean for your pet care business? Across the U.S., states are passing legislation that raises the standards for how pets are cared forâand the consequences for falling short. From licensing and inspections to criminal negligence and felony charges, the bar is getting higher for sitters, walkers, and boarders alike. These changes can feel overwhelming, but they donât have to catch you off guard. In this episode, we talk through the most recent laws, what they mean for you, and how you can prepare your business to thrive in this new legal landscape.
Main topics:
- Criminal negligence: what it means
- âFacilityâ definitions
- Licensing, ratios, inspections, reporting
- Documentation as legal protection
- Advocacy, pricing, and compliance
Main takeaway: âIf you hear nothing else in this episode, hear this: legislation is coming.â
New animal-welfare laws are raising the bar for every pet care businessâsolo or staffed, mobile or at-home. Thatâs not a reason to panic; itâs a chance to lead. Start now: tighten your SOPs, train your team, and document every visit like it mattersâbecause it does. Check your insurance, learn your city/county/state rules, and price for the real cost of compliance. Most importantly, speak up with your story so lawmakers write regulations with professionals in the room.
Links:
Pet First Aid 4U - Master certified instructor Arden Moore teams up with Pet Safety Dog Kona and Pet Safety Cat Casey to teach this vet-approved, practical course. Use code âPREPAREâ for 5% OFF. Expires 10/1/2025
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it really mean to be a professional in the pet care industry? In this episode, Jenn Dahinten, Chair of PACCC, joins to explore the importance of third-party certification in setting industry standards. She shares how PACCC was founded to support experienced pet care providers with recognition, ethics, and continuing education. The conversation dives into the rising pressure from legislation, public expectations, and why certification helps build trust with clients and lawmakers alike. Jenn also offers practical steps for those ready to elevate their professionalism.
Main topics:
- Third-party certification vs. online courses
- Legislative pressure and industry regulation
- Career progression in pet care
- The role of ethics and continuing education
- How professionals can influence legislation
Main takeaway: âThere is a skill set, both taught and intuitive, thatâs required to provide care for a pet when their owner is away.ââ Jenn Dahinten
Too often, pet care is seen as simple or instinctualâjust for âanimal lovers.â But Jenn Dahinten reminds us that caring for someone elseâs pet isnât the same as caring for your own. It demands education, experience, and emotional intelligence. Certification through PACCC proves that you take your role seriously, and that youâre committed to excellence in your profession. When pet parents leave their pets in our care, they deserve nothing less than a certified professional.
About our guest: Jenn Dahinten became the owner, and operator of Royal Pets Hotel and Enrichment in 2009 and founded the charitable âRacers Fundâ, for retired service dogs shortly after. Having been a pet parent and client of pet care facilities on four different continents she relished the opportunity to provide the kind of loving care, expertise, and professionalism that she always felt our fur family deserved. Before joining the pet care industry, Jenn first was a paramedic (human). Jenn studied Biochemistry at the University of Guelph, Ambulance and Emergency Care at Conestoga College, and then Advanced Life Support Paramedic (L3) at the University of Natal. During her years of providing air/ground emergency care across continental Africa, Europe, and the UK, Jenn was also active in providing veterinary assistance at local small animal practices and shelters. During a subsequent career in pharmaceutical sales, marketing, and training, Jenn returned to Canada and discovered her calling in the pet care and education industry. From the start, Jenn has been an advocate for fear free practices across grooming and training and has ensured that Royal Pets has been at the forefront of setting the standard in pet care. Royal Pets has been a part of both the IBPSA and The Dog Gurus since their inception and is proud to be an active member of the APDT, Fear Free ⢠Organization, and PACCC. Jenn continues to provide education and training opportunities locally and within her industry and continues to champion continuing education, certification, regulation, and professionalism as some of the many necessary means to guarantee our pets get the care and attention they deserve.
Links:
PACCC: https://PACCERT.ORG
Check out their Facebook: https://www.facebook.com/pacccsocial
Alabama Legislation: https://www.billtrack50.com/billdetail/1885956
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See all of our discounts!
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What happens when the excitement of growing your team turns into the disappointment of a bad hire? In this episode, we explore why failed hires sting so deeply, from the personal investment of time and trust to the disruption it causes clients, pets, and team morale. We share how rushing to replace too quickly can compound mistakes, while ignoring red flags or skipping feedback loops leaves you vulnerable to repeat issues. While every bad hire feels discouraging, it doesnât have to define your business or your leadership. By giving yourself space to grieve, reviewing the clues left behind, strengthening your hiring funnel, and communicating transparently with your team, you can recover with resilience and make smarter, more confident hires in the future.
Main topics:
- Why bad hires feel personal
- Client and team disruption
- Review process for red flags
- Improve hiring funnel steps
- Transparent team communication plan
Main takeaway: âOne bad hire doesnât define you as a leaderâitâs how you respond that matters.â
Every business owner will eventually face a hire that doesnât work out. It feels discouraging, personal, and costlyâbut it isnât the end of your story. The key is to pause, reflect, and look at what lessons you can take forward. Was it a process issue, a cultural mismatch, or a lack of support? By strengthening your systems and trusting your instincts, you come back wiser and more confident. Remember, leadership isnât about being perfectâitâs about learning, adapting, and continuing to build a team that serves pets and people well.
Links:
Pet First Aid 4U - Master certified instructor Arden Moore teams up with Pet Safety Dog Kona and Pet Safety Cat Casey to teach this vet-approved, practical course. Use code âPREPAREâ for 5% OFF. Expires 10/1/2025
Check out our Starter Packs
See all of our discounts!
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it really mean to grow your business? In this episode, Morgan Weber of Lucky Pup shares why growth isnât always the answer and how defining success on your own terms is crucial for long-term sustainability. She unpacks the danger of chasing vanity metrics, the importance of budgeting your time like your finances, and why business owners must avoid resentment and burnout. Morgan also explains how to build a âfilter systemâ based on values and goals to guide decision-making. Whether youâre solo or scaling, this is an honest look at staying aligned in a world pushing constant expansion.
Main Topics
- Time, money, and energy profit
- Boundaries and burnout prevention
- Making values-based decisions
- Vanity metrics vs real success
- Transitioning to pet retail ownership
Main takeaway: ââYou donât get an award for how much pain you carry.â
In pet care, itâs easy to fall into the trap of overworking, overgiving, and overcommitting. But martyrdom isnât a badge of honorâitâs a fast track to burnout. Your clients donât expect you to sacrifice everything, and your business wonât thrive if youâre running on empty. Instead, choose sustainability. Set boundaries. Prioritize time, energy, and joy. You deserve a business that supports your lifeânot one that consumes it.
About our guest:
Morgan Weber is a multi-passionate entrepreneur and the founder of Lucky Pup Adventures, a pet sitting and dog walking company launched in 2013. Following a deeply personal loss, she founded Memory Flame Candle Co. to bring comfort to grieving hearts. She also hosts the Lucky Pup Podcast and offers coaching for pet professionals, helping them build values-based businesses. Most recently, Morgan and her husband purchased a local pet supply store, adding retail ownership to their entrepreneurial journey. With a background in design and a heart for community, Morgan helps others grow intentionally and sustainably.
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Links:
Lucky Pup Adventures: https://www.luckypupadventures.com
Memory Flame Candle Co.: https://www.memoryflamecandleco.com
Lucky Pup Podcast on Instagram: https://www.instagram.com/luckypuppod
IndiePet (for retail pet stores): https://www.indiepet.org
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters: www.petsitters.org
What happens when the joy of pet sitting starts to fade into monotony? In this episode, we explore why the âho-humâ feeling creeps in, from repetitive routines and emotional fatigue to physical exhaustion, isolation, and the comparison game on social media. We share how staying stuck in this flat season can impact client experience, dull attention to detail, and accelerate burnout. While monotony is a natural byproduct of sustained work, it doesnât have to define your business. By shifting perspective, setting micro-goals, refreshing routines, learning something new, and prioritizing real rest, you can reignite your motivation and keep showing up with purpose for pets and their people.
Main Topics
- Why monotony shows up
- Risks of staying stuck
- Micro-goals to add novelty
- Reframing purpose and âwhyâ
- Rest, learning, and experimentation
Main takeaway: âMonotony isnât a sign that you donât care anymore. Itâs a natural byproduct of sustained, repetitive work.â
If pet care feels flat, youâre not brokenâyouâre human. Start tiny: take a new route, set a micro-goal, or write todayâs update from the dogâs point of view. Look for one new detailâdifferent eyes, a funny ear curl, a new cue reinforcedâand share it with the client. Reconnect with your âwhyâ: this isnât just another walk; itâs the highlight of a petâs day and peace of mind for their person. Rest on purpose, learn something new, and aim for just 1â5% better tomorrow. Links:
Pet First Aid 4U - Master certified instructor Arden Moore teams up with Pet Safety Dog Kona and Pet Safety Cat Casey to teach this vet-approved, practical course. Use code âPREPAREâ for 5% OFF. Expires 10/1/2025
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What should you do when a pet emergency happens on your watch? In this episode, Arden Moore returns to share practical, life-saving advice for pet sitters and dog walkers. From subtle signs of stress to new research on treating heatstroke, Arden emphasizes the importance of preparedness, adaptability, and calm communication. She also discusses the mental mindset needed to respond effectively and the benefits of her new self-paced CPR and first aid courses. Whether youâre a seasoned professional or just starting out, this episode will help you handle emergencies with confidence.
Main topics:
- Recognizing pet stress signals
- Communicating concerns to clients
- Staying calm in emergencies
- Essential tools & MacGyver-style hacks
- Pet first aid training options
Main takeaway: âYou all have permission to freak outâlater.â
When youâre in the middle of a pet emergency, itâs easy to panic. Arden Moore reminds us that staying calm in the moment is critical. You can cry or collapse laterâright now, your focus is the pet in front of you. Ground yourself with deep breathing, take action using your training, and be fully present. Remember, youâre their first responder. Be their calm in the chaos.
About our guest: Arden Moore is a master certified pet first aid instructor, bestselling author of over two dozen pet books, and host of the long-running âOh Behave Showâ on Pet Life Radio. Sheâs trained thousands of pet professionals worldwide through in-person, interactive Zoom, and now self-paced courses. Arden also serves as editor of the NAPS member magazine and is passionate about helping pet professionals stay safe, smart, and ready for anything.
Links:
www.ardenmoore.com
www.petfirstaid4u.com
www.fourleggedlife.com
Facebook: https://www.facebook.com/ardenmoore.con/
YouTube: @ardenmoore352
TikTok: @ardenmoorepets
LinkedIn: https://www.linkedin.com/in/ardenmoore
Instagram: https://www.instagram.com/ardenknowspets/
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What happens when your business no longer fits the marketâor the law? In this episode, we explore the challenges of pivoting, from labor law changes to zoning regulations to personal burnout. We share stories of sitters who had to shift away from overnights, navigate the shift from independent contractors to W2 employees, or give up in-home boarding due to city requirements. While pivots can feel like rejection of our original vision, they also open doors to resilience, creativity, and new opportunities. Ultimately, give yourself grace, communicate with clients, and stay grounded in your mission of serving people and pets.
Main Topics
- Forced pivots from labor laws
- Market misfit and niching down
- Personal capacity and burnout
- Overnights, IC vs W2 challenges
- Zoning, licensing, and compliance
Main takeaway: âPivots are not a failure. Theyâre a way for your business to keep going and keep growing and serve more people.â
Itâs easy to feel like youâve failed when your business vision doesnât match reality. Maybe new labor laws mean you canât keep using ICs. Maybe your market doesnât want the service you love most. Or maybe your own energy and capacity have changed. But pivoting isnât quittingâitâs adapting. Each pivot is a chance to realign with your mission, meet your clientsâ needs, and keep moving forward. The heart of your business isnât a single serviceâitâs the relationships and trust youâve built.
Links:
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đ Call us: (636) 364-8260
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How can we make sure weâre providing the best care possible for pet birds? Dr. Jennifer Graham, President of the Association of Avian Veterinarians, joins the show to discuss the crucial partnership between avian vets and pet sitters. From common health issues and behavioral cues to transport tips and nutrition red flags, Jennifer shares decades of wisdom to help pet sitters level up their bird care. She emphasizes the importance of consistency, observation, and cleaning routines, especially when dealing with exotic species. With practical resources and a collaborative mindset, pet sitters can confidently expand their services to feathered clients.
Main Topics * Understanding avian behavior and health * Nutrition and feeding red flags * Emergency signs and first aid prep * Importance of cleaning and routines * Vet-sitter collaboration tips
Main takeaway: âThe more you know about birds, the better youâll be at picking up subtle things.â
đŚ Pet sitters, donât let your first bird client be your first time learning about avian care. From their subtle signs of illness to their specific dietary needs, birds require observant, informed caregivers. Whether itâs checking that seed hulls arenât mistaken for food or knowing when fluffing means trouble, every detail matters. Take time to learn, ask questions, and work closely with avian vets. Your bird clientsâand their humansâwill thank you.
About our guest:
Dr. Jennifer Graham is the President of the Association of Avian Veterinarians and a leading voice in exotic animal medicine. With a veterinary degree from Auburn University and specialty training from UC Davis and the University of Georgia, Dr. Graham has spent her career advancing the care of birds and exotic pets. Sheâs taught at Tufts University, worked in emergency and specialty practices, and now consults with veterinarians while practicing part-time in Alabama. A lifelong bird lover, she also shares her home with an Amazon parrot, a budgie, and some chickens.
Links:
- Association of Avian Veterinarians: https://www.aav.org
- Find an Avian Vet: https://www.aav.org/page/find-a-vet
- Avian Owner Resources & PDFs: https://www.aav.org/page/pet-owners
- Lafeber Bird Care Education: https://lafeber.com/pet-birds/
- Harrisonâs Bird Foods (Care Guides): https://www.harrisonsbirdfoods.com/
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Sitters International Visit: https://www.petsit.com/psc Code: PSC15
This episode explores the powerful role identity and labels play in the life of a pet sitter. Too often, we adopt labels given by clients, colleagues, or even ourselvesâlike âjust a dog walkerââwithout questioning if they reflect our full value. We discuss how external and internal labels shape confidence, pricing, and client relationships, and how narrowing our identity increases the risk of burnout. Practical reflection exercises help reframe limiting labels and uncover hidden strengths that influence both business and personal growth. At the heart of it all is this reminder: you are valuable not because of your revenue or role, but simply because you are you.
Main Topics
- Labels that shape our identity
- External vs. internal labels
- Reframing limiting self-talk
- Confidence in pricing and value
- Avoiding burnout through perspective
Main takeaway: âYou are valuable because you are you.â
This reminder goes beyond business, beyond the labels others give us, and even beyond the titles we cling to for security. Too often, we define ourselves by how others see us or by how much money our business makes. But your worth isnât tied to revenue, reviews, or the number of clients you serve. You bring value simply by being who you areâyour experiences, your passions, your personality, and your humanity. When we remember this, our confidence grows, our pricing reflects our true worth, and our client relationships deepen. Never forget: I am is a complete sentence.
Links:
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đ Call us: (636) 364-8260
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Kaitlin Wood of Kaitlinâs Pet Sitting in Chattanooga, TN shares her journey from teenage sitter to full-time business owner. She discusses the evolution of her services, including her growing wedding assistance offering, and the importance of clear client communication. Kaitlin opens up about lessons in time management, setting boundaries, and the struggle of finding trustworthy team members. Her passion for pets and people shines through as she talks about building trust and delivering peace of mind.
Main topics:
-
Managing time and personal balance
-
Transitioning from solo sitter to team
- Building trust through consistency
- Offering wedding pet services
- Client expectations and boundary setting
Main takeaway: âItâs not just about loving animalsâyou have to be honest, reliable, and dependable.â
Loving pets is only the beginning. What sets great pet sitters apart is their reliability, integrity, and follow-through. Your clients are trusting you with their most beloved companions and their home. They deserve someone who shows up on time, communicates clearly, and follows through on every promiseâevery time. In an industry where trust is everything, itâs the quiet consistency that builds unshakable peace of mind. Be the sitter youâd want for your own pet.
About our guest:
Kaitlin Wood is the owner of Kaitlinâs Pet Sitting in Chattanooga, Tennessee. She offers drop-in visits, dog walking, and overnight care, and has recently expanded into wedding day pet assistanceâhelping pets be part of their ownersâ big day. With a background in psychology and a heart for animals, Kaitlin focuses on delivering peace of mind to clients by being trustworthy, responsive, and deeply committed to pet well-being. Sheâs currently running her business solo but is planning to grow her team and potentially open a boarding location in the future.
Links:
Instagram - Kaitlinâs Pet Sitting
Facebook - Kaitlinâs Pet Sitting
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Non-negotiables arenât just nice-to-haveâtheyâre the backbone of running our pet care business. In this episode, we share the 10 essential policies and procedures we believe every sitter and walker should put in place. From cancellation and payment terms to health requirements and emergency plans, we explain why each matters and how we enforce them. We also talk about the dangers of bending rules too often and how exceptions can quietly become the norm. Through practical examples, we show how we protect our business, clients, and pets by keeping our boundaries clear and consistent.
Main Topics:
- Setting clear cancellation policies
- Payment terms and cash flow stability
- Booking procedures to avoid missed visits
- Emergency planning and client communication
- Health, behavior, and access requirements
Main Takeaway: âWithout clear non-negotiables, you risk running your business on someone elseâs terms instead of your own.â
When you donât define your boundaries, you leave room for clients, circumstances, and even your own desire to be accommodating to dictate how your business operates. This can lead to burnout, lost income, and stress you didnât sign up for. Non-negotiables arenât about being rigidâtheyâre about protecting your time, your energy, and your ability to serve well. When you decide whatâs essential and stick to it, you run your business with intention, not reaction. Take control before someone else does.
Links:
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo 2025 Business Summit
What happens when pet sitters and independent veterinarians start working together more intentionally? Dr. Christie Cornelius, Director of the Independent Veterinary Practitioners Association, joins the show to discuss the unique challenges and strengths of independently owned veterinary practices. She explores how pet sitters can play a pivotal role in improving pet health outcomes through strong communication and observation. The conversation covers evolving veterinary trends, AI integration, and practical ways to establish partnerships between sitters and clinics. Dr. Cornelius shares how trust, storytelling, and showing up consistently can build lasting community relationships.
Main Topics * Independent veterinary clinic challenges * Pet sitter-veterinarian collaboration * AI in veterinary care * Building trust and communication * End-of-life and hospice pet care
Main takeaway: âWhat they want is they want to be invited into your mission, and they want to participate in that, and then showing them how care is actually a collective act builds those lasting bonds.â
As pet sitters, we often feel like weâre doing it all on our own. But the truth is, the most powerful care happens when we collaborate. Pet parents are craving connection and clarityâthey want to know that their sitter, their vet, and everyone involved in their petâs life are on the same page. When we open the door to cooperation, we donât just lighten our loadâwe build bonds that benefit the pet most. Invite others into your mission. Thatâs where the magic happens.
About our guest:
Dr. Christie Cornelius is a veterinarian with over two decades of experience, currently serving as the Director of the Independent Veterinary Practitioners Association. After founding Texasâs first water-based pet cremation and home hospice care business, she sold her practice to help launch BluePearlâs national pet hospice program. Now, she focuses on consulting and empowering other independent vets through leadership, business strategy, and community collaboration. Based on Galveston Island, Dr. Cornelius also provides in-home veterinary services in her local area.
Links:
https://www.iveterinarians.org
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Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters: www.petsitters.org
In this episode, we explore what makes a pet care business stronger over time. Using the example of Corten steelâdesigned to strengthen through exposureâwe discuss how intentional systems and experiences build long-term resilience. We share six key areas to focus on, including SOPs, hiring, marketing, education, feedback, and boundaries. Each one is like a layer of protection that helps your business weather challenges and grow stronger. Itâs an honest look at what it takes to build something that lasts.
Main topics:
- SOPs as foundational strength
- Hiring for long-term alignment
- Patient, persistent marketing
- Continuous education and training
- Feedback loops and business boundaries
Main takeaway: Your business doesnât need to be perfectâit needs to be built to get stronger with every challenge.
Every tough season, every uncomfortable piece of feedback, every slow marketing returnâit all has the potential to make your business better. The key is embracing the process and building systems that grow stronger with time, not weaker. We donât have to shine to be successful; we have to last. And that means showing up, learning, refining, and weathering the storms on purpose.
Links:
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đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Disclaimer: The views and opinions expressed by our guests are their own and do not necessarily reflect those of Pet Sitter Confessional, its hosts, or sponsors. We interview individuals based on their experience and expertise within the pet care industry. Any statements made outside of this platform, or unrelated to the topic discussed, are solely the responsibility of the guest.
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo 2025 Business Summit
What happens when pet sitters take the leap into retail? Morgan and Austin Weber, owners of Lucky Pup Adventures, share how they purchased and now run Woofs and Waves, a beloved community pet store in Sioux Falls. They dive into the differences between managing a service business and a retail space, including inventory, staff training, and community outreach. They reflect on their complementary strengths and how they divide responsibilities for long-term growth. They also share how theyâre staying intentional about values, culture, and customer experience while preparing for potential future expansion.
Main Topics * Transitioning from service to retail * Staff training and team culture * Community outreach and partnerships * Inventory and product selection * Preparing for business growth
Main takeaway: âYou donât have to know everything about everythingâyou just need the right people passionate about the right things.â
Running a businessâespecially in the pet industryâcan feel overwhelming. From inventory and client care to marketing and employee training, thereâs always something new to learn. But the truth is, you donât need to be an expert in it all. What matters most is building a team where each person brings their strengths and passions to the table. When your fish lover geeks out over tanks and your dog nerd knows every ingredient in your food aisle, magic happens. Hire well, empower your people, and let their passion lead the way.
Links:
https://woofsandwaves.com
https://www.instagram.com/woofsandwaves/
https://www.facebook.com/woofsandwaves
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Wag!, one of the largest gig economy pet care platforms, has filed for Chapter 11 bankruptcy and is undergoing a rapid restructuring. This episode explores the deeper issues behind Wagâs financial collapse, including its flawed business model, sitter churn, and lack of consistent, relationship-driven care. The discussion highlights how investor interest is shifting away from gig platforms toward higher-margin services like pet insurance and veterinary e-commerce. Independent pet care providers are uniquely positioned to meet modern client expectations through professionalism, trust, and personalized service. As the industry changes, quality and consistency are emerging as the new standard in pet care.
Main Topics
- Wag!âs Chapter 11 bankruptcy
- Gig economy pet care flaws
- Independent sitter advantages
- Investor market shifts
- Trust, consistency, and professionalism
Main Takeaway: âPet care isnât like ride-sharingâyou canât just put a body in front of a dog and call it service.â
Apps may make booking easy, but ease doesnât equal quality. True pet care is built on trust, consistency, and connectionânot convenience alone. Your clients want to know whoâs walking their dog, how theyâre trained, and that theyâll actually show up and care. Thatâs something no algorithm can guarantee.
This is why independent pet care professionals matter now more than ever.
Links:
Episode 446 on Aggregation Theory
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo 2025 Business Summit
Are you treating your pet sitting like a real business? In this episode, Rachelle Steele of Loving Arms Pet Services returns to share how she transitioned from a hobbyist mindset to confidently leading her company. She dives deep into boundaries with clients, why setting an emergency fund is crucial, and how she prices her services based on valueânot competition. Rachelle also opens up about preparing for the future, possible expansion, and navigating the mental shift from animal lover to business leader. Her advice is practical, empowering, and a must-listen for anyone ready to stop winging it and start planning with purpose.
Main Topics
- Business mindset development
- Setting boundaries with clients
- Pricing strategy based on value
- Emergency fund and long-term planning
- Balancing emotion and professionalism
Main takeaway: âI will defend my peace before I defend my pricing.â
Let that sink in.
As pet professionals, we often feel pressure to justify our rates. But what if we stopped negotiating our worth and instead stood firm on what gives us peace, freedom, and sustainability? Thatâs exactly what Rachelle Steele of Loving Arms Pet Services is doing. In our newest Pet Sitter Confessional episode, she shares how a business mindset, firm boundaries, and intentional planning have helped her build a fulfilling and resilient career.
Links:
Previously on Episode 419: https://www.petsitterconfessional.com/episodes/419
Website: lapskc.com
Email: lovingarmspetserviceskc@gmail.com
Facebook: https://www.facebook.com/lapsforpets
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Business owners often feel compelled to defend every policy and decision. We share a recent incident that brought that into sharp focus. We explore why learning to observe rather than react is a skill worth cultivating. From dealing with difficult client feedback to navigating aggressive Facebook comments, we share some personal stories and hard-earned lessons in restraint. Observation leads to better leadership, stronger boundaries, and a healthier business culture. Remember, not everything deserves a replyâsometimes the best response is no response at all.
Main Topics
- Emotional regulation in business
- Handling online criticism gracefully
- Responding to client complaints
- Leadership through observation
- Protecting energy and mental health
Main Takeaway: âRemind yourself that not everything needs a reply. Some things need maturity and margin and a deep breath.â
In pet careâand business in generalâitâs tempting to fire back immediately when someone questions your work, your policies, or your prices. But not every situation calls for a response. Often, the wiser path is observation: gathering context, cooling down, and responding with clarity rather than emotion. Protect your energy. Reserve it for the pets and people who trust you day in and day out. Leadership starts with emotional discipline.
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo 2025 Business Summit
Have you ever wondered if your business could thrive by serving just one type of pet? In this episode, Mandi Fleitz, owner of Durham Cat Company, talks about her bold decision to transition from running a general pet sitting and dog walking company to exclusively serving cats. Mandi shares why she made the switch, how she navigated the emotional process of closing her first business, and the surprising benefits of becoming a niche specialist. She also discuss how cat clientsâ needs have evolved, the importance of customized care, and whatâs next for Durham Cat Company. Whether youâre thinking about niching down or just love hearing stories of business transformation, this episode is packed with insights.
Main Topics:
- Transition to cat-only business
- Work-life balance and career shift
- Value of niche branding
- Special needs cat care expertise
- Client communication and surveys
Main Takeaway:
âJust because we start something doesnât mean it has to end looking anything like we started.â
This reminder from Mandi Fleitz of Durham Cat Company is a powerful lesson for every pet sitter and small business owner. Over tia a me, we grow, our passions shift, and our needs change â and our businesses should evolve with us. Mandiâs story of transitioning from a full-service pet sitting company to a cat-only care business is proof that narrowing your focus can actually open more doors. By embracing her love for cats and creating a service tailored just for them, she built a business that works better for her life while serving her clients better too. Donât be afraid to pivot â sometimes the best opportunities come when you let go of what no longer fits.
About our guest: Mandi Fleitz is the owner of Durham Cat Company, a cat-exclusive pet sitting business in Durham, North Carolina. After several years running a general pet sitting and dog walking business, Mandi realized her passion and expertise were best suited for feline clients. With a background in fashion merchandising and retail management, Mandi transitioned into pet sitting in 2016 and has built a reputation for providing compassionate, specialized care for cats, including those with special needs. Today, Durham Cat Company is known for its stress-free visits and personalized care that puts catsâ comfort first.
Links:
Website: https://www.durhamcatcompany.com
Instagram: https://www.instagram.com/durhamcatcompany
Facebook: https://www.facebook.com/durhamcatcompany
Beth Pasekâs Book & Resources (as mentioned): https://www.finickypet.com
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Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
Over the past 13 years, weâve built, paused, and rebuilt our pet sitting business across multiple cities and life stages. In this episode, we share the lessons that have shaped how we operate todayâfrom getting licensed and insured, to listening closely to clients, and setting clear policies. We talk about the hard decisions that came with growth, like raising prices and ending services that no longer fit. We also reflect on the emotional journey of staying connected to our work while learning to lead with boundaries. Itâs a candid look at the evolution of a pet care business and the people behind it.
Main Topics
- Licensing and insurance basics
- Client communication best practices
- Blocking and protecting time off
- Evolving with your business
- Valuing your time and boundaries
Main Takeaway: We had to make changes because they were right for us⌠They were what we needed, both personally and as a business.
After 13 years in the pet sitting industry, weâve learned that not every decision will make everyone happyâand thatâs okay. Whether it was shutting down boarding, raising prices, or walking away from house sitting, each change moved us closer to a business that aligned with our lives and values. You donât have to say yes to every client or follow someone elseâs path. You have permission to make bold choices that serve you, not just your business.
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo 2025 Business Summit
Are pet sitters and veterinarians really on the same team when it comes to caring for cats? In this episode, Dr. Ashlie Saffire, feline specialist and President of the Feline Veterinary Medical Association, joins the show to explore how deeper collaboration between pet sitters and veterinary professionals can dramatically improve cat care. She dives into common stress-related cat health issues, the importance of maintaining routines, and why understanding feline behavior is essential. They discuss practical tips for pet sittersâlike using pheromones, documenting eating habits, and asking better intake questions. Dr. Saffire also encourages pet sitters to pursue certifications and reach out to local clinics to form partnerships built on trust and knowledge.
Main topics:
- Building vet-pet sitter partnerships
- Understanding cat stress and anxiety
- Importance of routine in feline care
- Using pheromone therapy for calmer cats
- Certification and education for sitters
Main takeaway: âCats actually are a lot harder to care for than dogs⌠People are finally figuring that out.â
Dr. Ashlie Saffire, feline vet and President of the Feline Veterinary Medical Association, joined us on Pet Sitter Confessional to talk all things cat care. As more pet parents recognize the unique needs of their cats, pet sitters have a vital role to play in supporting feline health. From routines to stress reduction to better communication with vet teams, we can make a big difference--if we take cats seriously. Let's give cats the thoughtful, professional care they truly deserve. đąđĄ
About our guest:
Dr. Ashlie Saffire is a board-certified feline specialist and the current President of the Feline Veterinary Medical Association. She co-owns and practices at a feline-focused clinic in Columbus, Ohio, where she combines patient care with ongoing research, teaching, and veterinary leadership. Originally trained in equine medicine, Dr. Saffire transitioned to feline care after recognizing the unique needs and misunderstood behaviors of cats. She is passionate about educating both veterinary professionals and pet caregivers to raise the standard of feline health and well-being worldwide.
Links:
https://catvets.com
https://catfriendly.com
https://catvets.com/cat-friendly/certificate-program/
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National Association of Professional Pet Sitters: www.petsitters.org
Have you ever clung to a system simply because you built it? In this episode, we explore the IKEA effectâhow emotional investment in our creations can unintentionally sabotage our pet care businesses. We unpack how pride and ownership can be both motivating and limiting, and how to know when itâs time to evolve. With practical examples from scheduling tools to onboarding procedures, we offer tools to recognize when youâre stuck. This is your invitation to build a better, more sustainable businessâone that serves your clients, your team, and your future self.
Main Topics
- The IKEA Effect in Business
- Emotional Investment vs. Functionality
- Feedback and Continuous Improvement
- Delegation and Scalability
- Building for the Future Buyer
Main Takeaway: The best businesses are built to serve others, not to preserve our ego.
As business owners, itâs easy to get attached to what weâve createdâspreadsheets, policies, even how we onboard clients. But clinging to what we built just because we built it can hold us back. The real strength comes from evolving, replacing weak spots, and asking hard questions like, âIs this still working?â or âWould I build this the same way today?â When we hold our systems loosely and commit to serving others excellently, we make space for growth, joy, and lasting impact. Build for service, not ego.
Links:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo 2025 Business Summit
What does it take to start over and succeed in pet careâtwice? After moving from Los Angeles to Canada, Maricella Sauceda launched Love 4 Dogs Pet Services from scratch, building it into a thriving solo operation. When betrayal and burnout led her to scale back and start fresh in a new town, she leaned on resilience, community, and clarity to move forward. From seasonal adventure hikes to enrichment walks for senior dogs, she shares how custom services and strong boundaries have helped her stay passionate and present. Her evolving journeyâincluding a surprising recovery from a cat allergyâhighlights the power of trusting your instincts and staying true to your purpose.
Main Topics * Starting over in a new country * Rebuilding after betrayal and burnout * Offering seasonal and custom services * Balancing business with community work * Overcoming health challenges to grow services
Main Takeaway: âI can reinvent myself again⌠because Iâve done it over and over.â
Starting from scratch isnât a failureâitâs proof that youâre adaptable, capable, and strong. Maricella Saucedaâs journey in pet care is a reminder that weâre not defined by setbacks, but by our willingness to keep showing up, keep serving, and keep dreaming. Whether itâs moving to a new country or recovering from betrayal, she proves that resilience and reinvention go hand in hand. If youâve ever had to hit reset, this episode will inspire you to trust your experience and believe in your next chapter.
About our guest: Maricella Sauceda is the owner and founder of Love for Dogs Pet Services based in Aurora, Ontario, just north of Toronto. Originally from Los Angeles, she moved to Canada in 2009 with her two beloved rescue dogs, Tazz and Jazz (may they rest in peace), who were more than happy to make the cross-country journey by her side. After months of research and planning, she officially launched Love for Dogs in 2010âbuilding the business from the ground up with determination and care.
Surrounded by animals her entire life, Maricella has a natural disposition that dogs and cats instinctively gravitate toward. As an only child, pets became her closest companions, a bond that still shapes her work today. She is certified in Pet CPR and has completed continuing education in Animal Behaviour and Welfare through the University of Edinburgh, and Dog Emotion and Cognition through Duke University.
Her services include weekday dog walking, seasonal forest adventure hikes, and enrichment walks for senior dogs, along with select custom services for long-time clients. Now developing Love 4 Cats after recovering from a long-standing allergy, Maricella brings her signature personal touch to feline care. Deeply involved in her local community, she volunteers with Turtle Tias, serves on her childâs school council, and contributes to local town committees. Starting Love for Dogs has been one of the best decisions of her lifeâand her clientsâ pets are better for it.
Links:
https://otcn.ca/location/turtle-tias/
info@love4dogs.ca
http://www.love4dogs.ca
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Visit: petsit.com/join and use code âconfessional15â at checkout to save $15 off your first year!
How is your year goingâreally? In this episode, we share why doing a mid-year review is essential for personal and business clarity. We explore common reasons pet business owners avoid this process, from fear and overwhelm to unclear goals, and offer a practical roadmap to reflect, adjust, and move forward with purpose. We also dive into what to track, how to celebrate your progress, and how to simplify or pivot your goals. Mid-year is not just about performanceâitâs about direction, clarity, and peace of mind.
Main Topics
- Mid-year business reviews
- Setting and tracking goals
- Common pitfalls and course correction
- Simplifying services and processes
- Emotional and personal business reflection
Main Takeaway: âDonât let fear or busyness keep you from taking stock in what you have done.â
We get itârunning a pet care business is non-stop. But pausing to reflect on your year so far is not just helpful, itâs necessary. You deserve to know whatâs working, whatâs draining you, and whatâs truly worth continuing. A mid-year review isnât about shameâitâs about clarity and intention. Celebrate your progress, make intentional adjustments, and move into the second half of the year with renewed purpose.
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo 2025 Business Summit
What does building a sustainable pet care business look like? Wendy Mackay, founder and owner of Pet Sitters Nelson, shares her 20-year journey from backpacking traveler to thriving business owner, offering a fresh look at how community involvement and flexibility can drive success. She dives into how she developed her signature services like âdoggy day outs,â and the power of group walks in rented paddocks. Wendy also opens up about facing burnout, overcoming serious health challenges, and reimagining her business to prioritize her well-being. Her story is a heartfelt reminder that pet care is about more than just animalsâitâs about people, purpose, and balance.
Main Topics:
⢠Building a business from scratch
⢠Community events and outreach
⢠Group dog walks in paddocks
⢠Burnout and stress management
⢠Flexible service pricing models
Main Takeaway: Business is businessâit shouldnât be your whole life.
Wendy Mackay is the founder and owner of Pet Sitters Nelson, based in Nelson, New Zealand. Originally from England, Wendy moved to New Zealand over two decades ago and built her business from the ground up. Known for her innovative âdoggy day outâ adventures and deep community involvement, she has grown Pet Sitters Nelson into a team-based operation offering pet sitting, dog walking, and small animal boarding. Wendy is passionate about providing enriching experiences for pets while maintaining a strong work-life balanceâespecially after facing personal health challenges that reshaped how she views business and life.
About our guest:
Wendy Mackay is the owner of Pet Sitters Nelson, a pet care business based in Nelson, New Zealand. Originally from Nottingham, England, Wendy moved to New Zealand 22 years ago and discovered her passion for pet care after a friend introduced her to the concept of pet sitting. What started as a novel business idea in New Zealand has grown into a comprehensive pet care service that includes pet sitting, dog walking, and innovative "doggy day out" services. Wendy has been instrumental in building community awareness around professional pet care services in the Nelson area, organizing events and maintaining an active presence to connect with pet owners. As a business owner, Wendy has navigated significant challenges including market changes during COVID-19, increased competition, and personal health challenges including a breast cancer diagnosis. These experiences have shaped her approach to business, emphasizing the importance of work-life balance, setting boundaries, and building a reliable team to support service delivery. Wendy is known for her flexible approach to pricing and services, adapting to meet different client budgets and needs while maintaining high-quality care standards. Her journey demonstrates resilience in entrepreneurship and a commitment to providing exceptional pet care services to the Nelson community.
Links:
admin@petsittersnz.co.nz
https://petsittersnelson.co.nz
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In todayâs pet care world, itâs easy to fall into false choices â between daycare and in-home care, solo sitters and teams, enrichment and exercise, and more. But these false dichotomies often lead to confused clients, bad service matches, and needless infighting between pet professionals. In this episode, we explore the most common false dichotomies in pet care, how they show up in client conversations and marketing, and how we as pet sitters and dog walkers can communicate more clearly and provide better care by embracing nuance. Because in pet care, itâs rarely either/or â and pets deserve better. Main Topics:
- False dichotomies in pet care
- Educating clients through conversation
- Marketing value over price
- Blending enrichment and exercise
- Embracing nuance in business decisions
Main Takeaway: Clients have been sold so many false choices. They donât know what to believe anymore.
And thatâs where we come in. As professional pet sitters and dog walkers, weâre not just providing a serviceâweâre a guide helping pet parents cut through the noise. Too often, theyâve been told itâs boarding or in-home care. That itâs enrichment or exercise. That itâs the neighbor or the pro. But the truth is, the best care often lives in the both/and. When we educate with empathy and lead with clarity, we help our clients feel confidentâand pets get what they really need.
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo 2025 Business Summit
What happens when dog training meets pet sitting? Ines McNeil, APDT Chair, dives into how the pet care industry can benefit from cross-disciplinary collaboration. She explores innovative training methods, shared challenges, and evolving client expectations. Her conversation also highlights the impact of emerging regulations on pet care practices. Ultimately, she showcases how working together can transform care for both pets and their owners.
Main Topics:
- Bridging Pet Training and Sitting
- Navigating Industry Legislation Challenges
- Innovative Dog Training Techniques
- Building Collaborative Pet Networks
- Enhancing Client and Dog Care
Main Takeaway:
âThe more dog owners become educated, the more we can clarify which certifications really matter for a professional.â â Ines McNeil
In todayâs pet care landscape, when owners take the time to understand the value behind each certification, they become empowered to choose the best professionals for their furry family members. This increased knowledge helps cut through marketing hype and highlights trainers who are truly committed to quality care. Educated pet owners spark a demand for transparency and high standards, which benefits the entire industry. By fostering a community of informed decision-makers, we create an environment where excellence is recognized and rewarded, ultimately improving the lives of both pets and their families.
About our guest:
Ines McNeil, B.S. Biology, CPDT-KA, is a dog training industry expert with over 17 years of experience. She has operated dog training businesses in Texas and New York state in addition to working for a multitude of organizations as a professional dog trainer teaching group classes, private in-home lessons, and providing board and train services. She was an early adopter of virtual dog training back in 2014 and helped hundreds to trainers make the leap to virtual training at the beginning of the pandemic in 2020.
In October 2014, she founded The Modern Dog Trainer, an industry-leading coaching company dedicated to mentoring dog trainers on the business side of their craft. Her mission is to ensure every community has access to skilled, modern dog trainers by empowering trainers to build successful businesses. She believes that when dog trainers thrive, more dogs get the help they need, and talented trainers gain the resources to make a greater impact. Her work for the APDT-I is an extension of this deeply personal mission.
Outside of work, Ines is a mom to a talented and curious 6 yr old. She also shares her home and life with her husband, a Cardigan Welsh Corgi, a rescue Chihuahua, and a rescue cat named Kiwi ("Kitty" in toddler speak).
Links:
APDT-I website: https://apdt.com/
Webinar: Understanding Dogs Through Body Language and Behavior- https://www.pathlms.com/apdt/courses/10007
Webinar: Audit Only- Learning Theory 101:Introduction to How Animals Learn- https://www.pathlms.com/apdt/courses/7461
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
How should pet sitters adapt as client expectations shift? Camp Bow Wow is celebrating 25 years as a market leader in daycare and boarding. Their recent brand refresh and national pet parent survey offer valuable clues about where the pet care consumer mindset is heading â and what we, as dog walkers and pet sitters, can learn to better serve clients and compete in an increasingly emotional and experience-driven marketplace. In this episode, we explore insights from the survey, including the rise of the emotional experience economy, the power of community connection, and the growing demand for convenience and polished brands. We share why marketing outcomesânot just tasksâis now essential, and how refining the client experience can help us stand out. With practical examples, we discuss how small pet care businesses can thrive alongside big brands by leaning into our unique strengths.
Main Topics * Rise of the emotional experience economy * Shifting client expectations for pet care * Building community and client connection * Marketing outcomes vs. checklists * Streamlining client experience through tech and branding
Main Takeaway: Pet care is no longer about just checking the box of functional care. Itâs about selling the emotional experience and outcomes. Too often, we focus our marketing on what we doâfeeding pets, walking dogs, refreshing water bowls. But todayâs pet parents crave more than checklists; they want an experience. They want joy, enrichment, and peace of mindâfor their pets and themselves. When you show them how your care brings happiness to their pets and reduces their own stress, you elevate your business beyond tasks. Donât just market what you doâmarket how you make them feel.
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo 2025 Business Summit
What does local collaboration mean in 2025 and beyond? Why should pet sitters care about it? Kristin Holzapfel, founder of Midwest Pet Sitter Affiliates, joins us to share her journey of building a thriving community of pet sitters across the Midwest. She talks about the importance of educating both pet sitters and clients, how to move beyond third-party platforms, and why fostering an open-minded, collaborative culture matters for the future of the pet care industry. We cover how local organizations can raise industry standards, support professional growth, and create lasting connections that benefit sitters, clients, and communities alike.
Main Topics:
- Founding Midwest Pet Sitter Affiliates
- Transitioning off third-party platforms
- Building a local educational community
- Handling client referrals & connections
- Upcoming Pet Professional Summit goals
Main Takeaway: âWe are not here to tell people how to operate their businesses. We want everyone to find the right fit for themselves and their clients.â
Running a pet care business isnât one-size-fits-all. Every business owner and every pet has unique needs. Thatâs why at Midwest Pet Sitter Affiliates, we embrace open-mindedness and foster a culture of supportânot judgment. Whether youâre pen-and-paper or software-driven, whether you serve city clients or rural communities, your approach matters. Itâs about helping everyone find what works best for them and their clients. Because when we collaborate instead of compete, our entire industry gets stronger.
About our guest: Kristin Holzapfel is the founder and executive director of Midwest Pet Sitter Affiliates (MPSA). A professional pet sitter since 2017 and owner of Pampered Pepperinos & Pals, Kristin specializes in reactive dog care and education. Passionate about building supportive communities, she launched MPSA to help raise industry standards, promote collaboration, and connect pet sitters across the Midwest. Kristin also teaches pet CPR and first aid and actively engages in local and regional pet care initiatives.
Links:
https://www.midwestpetsitteraffiliates.com
https://www.facebook.com/MidwestPSA
https://www.instagram.com/midwestpetsitteraffiliates
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
How can a centuries-old art supply company teach us about running a pet care business? This episode draws lessons from La Maison du Pastel in Paris, a 300-year-old handcrafted pastel maker, to explore what it means to build a business rooted in quality and culture. It highlights the importance of prioritizing craft over scale, using thoughtful service offerings to meet specific client needs, and collaborating with clients to create personalized care. The conversation also emphasizes the power of storytelling in marketing and preserving company culture through growth and change. Youâll walk away inspired to build a business thatâs small, intentional, and deeply connected to its clients.
Main Topics * Craft over scale in pet care * Designing services for specific client needs * Collaborating with clients for personalized care * Storytelling as a marketing tool * Preserving business culture through growth
Main Takeaway: Our systems and automations should support our care, not replace our presence. In an increasingly digital world, itâs easy to lean on automationâbut pet care is about connection. Technology should free us to be more present, not less. No app or email can replace the power of a kind word, a gentle touch, or an observant sitter who notices what a pet needs. Stay grounded in the heart of what makes your business special: genuine, hands-on care. Thatâs what clients rememberâand why they come back.
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo 2025 Business Summit
What is life really like behind the scenes at your vetâs office? Collin sits down with Gigi Tsontos, Executive Director of Not One More Vet, Inc. (NOMV), to discuss the hidden mental health crisis facing veterinary professionals. Gigi shares the mission of NOMV, the complex stressors vets face, and the resources NOMV providesâfrom peer support to emergency grants. They also explore how pet sitters and pet parents can shift the culture through empathy, gratitude, and everyday check-ins. Itâs a call to action to recognize, respect, and support the emotional toll behind every diagnosis.
Main topics:
- Veterinary mental health crisis
- Suicide prevention in vet medicine
- NOMV programs and peer support
- Communicating with empathy and care
- Role of pet sitters in advocacy
Main takeaway: âWhen we as a community value mental health, it creates a waveâit hits everyone, and it keeps going.â
Mental health isnât just an individual issueâitâs a community responsibility. In the veterinary and pet care industries, small acts of compassion and understanding can ripple outward, changing lives and reshaping culture. Whether itâs checking in on a colleague, expressing gratitude to your vet, or simply listening without judgment, your empathy makes a difference. Letâs be the start of that waveâbecause when we value each otherâs wellbeing, we all rise together..
About our guest: Gigi Tsontos, LCSW, MPA, aka, Angelique, joined NOMV in January 2024. After studying Social Welfare Policy at the University of Kansas, Gigi spent two years in Mali West Africa as a Peace Corps Volunteer, returning to complete a Master of Science in Social Work at Columbia University and a second Masters in Public Administration from San Diego State University. Her career led her to work in social services, homeless services, mental health, victimsâ rights, and nutrition supporting administrative roles and becoming a clinical social worker licensed in California and Kansas. Gigi lives in Kansas with her husband and 4 furry children. She sees the world as her home and has traveled extensively.
Links:
https://nomv.org
Race Around the World: https://nomv.org/race-around-the-world/
On Youtube: https://www.youtube.com/@notonemorevet
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters: www.petsitters.org
Have you ever found yourself endlessly planning but never actually launching? This episode explores the common trap of over-planning and perfectionism that keeps business owners stuck. Drawing lessons from Thomas Edisonâs relentless experimentation, it contrasts âdwellingâ with âdoingâ and emphasizes the power of messy, iterative action. It unpacks how fear of failure and the sunk cost fallacy often prevent entrepreneurs from testing ideas, and why feedbackânot perfectionâshould guide the next move. With practical tools and real-world examples, the episode encourages you to take action and grow through experience.
Main Topics
- Planning vs. taking action
- Fear of failure and judgment
- Iteration and experimentation
- Marketing and project feedback loops
- Setting deadlines and accountability
Main takeaway: âDwelling doesnât grow your businessâdoing does.â
Weâve all been there: rewriting flyers, tweaking a logo, or perfecting an email campaign for weeks. But at some point, planning becomes a comfort zoneâand it stops you from growing. This week on Pet Sitter Confessional, weâre reminding ourselves (and you!) that progress requires putting things out into the world, messy or not. Done is better than perfect. Take that stepâyou can always revise it later.
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How do you take a pet sitting business from one city to two, grow a team of 30+, and develop a thriving brand? In this episode, Natalie Durack of Happy Hounds Pet Services shares how she expanded from the Gold Coast to Brisbane, navigating market differences and competition. She discusses the importance of client communication, onboarding team members, and building a recognizable brand. Natalie also explains how she introduced wedding pet attendance and proposal services, creating new ways for pet parents to include their furry friends in big life moments. Tune in to learn how she sets herself apart in an industry filled with hobby sitters and temporary dog walkers.
Main Topics:
- Expanding from Gold Coast to Brisbane â Challenges and market differences.
- Standing Out from Hobby Sitters â Competing with backpackers and low-cost providers.
- Wedding & Proposal Pet Services â How Happy Hounds includes pets in special events.
- Client Communication & Onboarding â Setting expectations and ensuring quality service.
- Hiring & Training a Team â Finding reliable staff and maintaining high standards.
Main Takeaway: Itâs more than just a dog walk. Itâs about communication, reliability, and making sure our team provides a truly professional service.
When you trust someone with your pets, you deserve more than just a warm body holding the leash. Professional pet sitters bring experience, training, and a commitment to high standards. At Happy Hounds, every dog walk, pet sit, or wedding service is handled with care, attention to detail, and a focus on your petâs happiness. Because great pet care isnât just about showing upâitâs about showing up the right way. đśđ #HappyHounds #PetCarePros #ProfessionalPetSitting
About our guest: Natalie Durack is the owner of Happy Hounds Pet Services, a thriving pet sitting and dog walking business operating in both the Gold Coast and Brisbane, Australia. Since starting her business, she has grown her team to over 30 sitters and offers a range of services, from daily walks to wedding pet attendance. Natalie is passionate about professionalizing pet care and creating a trusted brand that pet parents can rely on. When sheâs not managing Happy Hounds, sheâs fostering strong community relationships and finding new ways to serve pet owners.
Links:
Previously on: https://www.petsitterconfessional.com/episodes/community-with-natalie-durack
https://www.happyhoundspetservices.com/
https://www.facebook.com/happyhoundspetservices/
https://www.instagram.com/happyhoundspetservices_
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How do you market something that has to be experienced to be believed? In this episode, we dig into the challenge of selling emotional valueâlike peace of mind, trust, and joyâwhen your service canât be fully understood until after itâs delivered. We explore why emotional storytelling matters more than bullet points and how to connect with both logical and emotional buyers. From showcasing transformations to using guided testimonials, we share practical strategies for building trust and standing out. Whether youâre just starting out or looking to elevate your brand, this episode will help you sell the experience, not just the service.
Main Topics
- Emotional vs. logical buyers
- Marketing through transformation stories
- Using visuals and social media effectively
- Creating consistent client experiences
- Gathering and leveraging client testimonials
Main takeaway: âYouâre not just offering a serviceâyou are offering relief, joy, trust, yes, even peace of mind.â
Marketing your pet care business isnât about bullet points or just listing credentials. Itâs about showing what reallyhappensâwhen a worried pet parent breathes easier because they saw their dog playing fetch with joy or their cat curled up peacefully after a visit. Youâre offering an emotional transformation, not just a check-in. Thatâs why we need to tell stories, not just stats. Let your care be seenâin photos, in updates, and most importantly, in how you make people feel.
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DogCo 2025 Business Summit
How important are independent pet stores to our community? In this episode, Teresa Miller, president of IndiePet and owner of Treats Unleashed, discusses the vital role of local pet retailers in building community connections. She shares insights into the challenges these stores face, including e-commerce competition and inflation, while highlighting how they can remain competitive through innovation and customer service. Teresa explains how IndiePet acts as a bridge between retailers and manufacturers to create sustainable industry growth. She also touches on the growing trend of cat ownership and the importance of fostering partnerships between independent pet businesses.
Main Topics:
- The Role of IndiePet â Supporting independent pet stores and their impact on the pet industry.
- Challenges in the Pet Industry â Inflation, e-commerce competition, and shifting consumer trends.
- Community Engagement â How local pet stores foster relationships and support pet parents.
- Retail Trends & Innovations â Exclusive products, pet product rotations, and service expansions.
- Partnerships with Pet Businesses â How pet sitters, trainers, and groomers can collaborate with retailers.
Main takeaway: âNeighborhood pet stores are more than just retailers; theyâre gathering places where pet owners connect, learn, and support each other.â
In todayâs fast-paced world, itâs easy to feel disconnected, but independent pet stores, pet sitters, and dog walkers play a vital role in bringing pet lovers together. These businesses arenât just about products and servicesâthey help foster relationships, educate pet parents, and create a support system for those who want the best for their pets.
As pet sitters and dog walkers, we have a unique opportunity to be connectors in our communities. Weâre the trusted professionals who see pet parents daily, hear their concerns, and can introduce them to local pet stores, trainers, and groomers who align with their needs. We can help pet owners find the best products, discover community events, and connect with like-minded pet lovers who share their values.
From breed meet-ups and pet adoption events to sharing tips on the best local pet-friendly spots, we have the power to shape a thriving pet community. By partnering with independent pet stores, we strengthen these essential small businesses and create a network that benefits pets and their families.
About our guest:
Teresa Miller is the owner of Treats Unleashed, a chain of independent pet stores with 19 locations between St. Louis and Kansas City, with more on the way. She began her career in the banking industry before transitioning to a tech startup in New York City. In 2002, she founded Treats Unleashed, which has grown organically into a trusted resource for high-quality pet products, customer education, and community partnerships.
Beyond building her business, Teresa is deeply involved in her local community, volunteering with the Bi-State Pet Food Pantry to help provide pet food to owners in need. She is also a strong advocate for women-led businesses, actively supporting Mastermind programming for early-stage women entrepreneurs.
On a national level, Teresa collaborates with the National Retail Federation (NRF) as an advocate for small retail businesses. Most recently, she worked with NRF to support the Credit Card Competition Act, introduced by Senators Roger Marshall and Dick Durbin in 2022, aimed at increasing competition and reducing swipe fees for businesses. As the president of IndiePet, a trade association dedicated to supporting independent pet retailers, she continues to champion small pet businesses, fostering connections between retailers and manufacturers to ensure industry growth and sustainability.
Links:
https://indiepet.org
https://www.facebook.com/IndiePetAssociation
https://www.instagram.com/indiepetassociation/
https://www.neighborhoodpetstoreday.com
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How confident are you when sharing your rates? In this episode, we explore the mindset of being price proudâwhat it means to stand behind your pricing without apology. We discuss how pricing is a reflection of your values, structure, and the quality of your service. From overcoming imposter syndrome to handling client pushback, we share practical tips to strengthen confidence and communication. Whether youâre a solo sitter or leading a team, this episode will inspire you to sell with pride, not guilt.
Main Topics:
- Value-based pricing strategy
- Overcoming pricing insecurities
- Confidence in client communication
- Differentiating premium pet care
- Reframing sales as service
Main Takeaway: âWeâre not extracting moneyâweâre delivering something worth paying for.â
Pricing shouldnât make you squirm. If you believe in the quality of your serviceâyour training, your structure, your reliabilityâthen your pricing becomes a reflection of that value. Being price proud means you stop apologizing and start owning your role as a professional. Clients donât just pay for a dog walk; they pay for peace of mind, for consistency, for trust. When you confidently communicate your rates, youâre showing clients what theyâre truly gettingâand why youâre worth it.
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Episode 592
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What happens after a pet passes away, and how can pet professionals support owners through this difficult time? Donna Shugart-Bethune, Executive Director of the International Association of Pet Cemeteries and Crematories (IAOPCC), shares the importance of ethical pet aftercare. She discusses the industryâs lack of federal regulation, the role of IAOPCC in setting standards, and why transparency and trust are essential. Donna shares insights on the evolution of pet cremation, the impact of grief, and how professional pet sitters can guide clients in making informed aftercare decisions. This conversation highlights the importance of self-regulation and education in ensuring pet owners receive compassionate, reliable services.
Main Topics:
- The Evolution of Pet Aftercare â How cremation became the dominant choice.
- Self-Regulation in an Unregulated Industry â Why setting ethical standards is crucial.
- Transparency & Trust in Pet Cremation â How IAOPCC ensures accountability.
- Supporting Clients Through Pet Loss â The role of pet sitters in aftercare discussions.
- The Future of Pet Aftercare â Trends in cremation, memorialization, and eco-friendly options.
Main Takeaway: âThe biggest factor we have within our industry is trust. Itâs so important to know that you can trust the person taking your baby into their care.â â Donna Shugart-Bethune
Losing a pet is heartbreaking, and pet owners deserve to know their beloved companion is treated with dignity and care. In our latest episode, we sit down with Donna Shugart-Bethune of IAOPCC to discuss the importance of transparency, ethical pet cremation, and how pet sitters can support clients through pet loss. Because trust mattersâespecially in the moments that mean the most. Listen now! #PetAftercare #PetSitterConfessional #TrustMatters
About our guest:
Donna Shugart-Bethune is a part of the Shugart Family operations of Pet Angel Memorial Centers in Atlanta, Georgia. The Shugart Family has been in the pet aftercare industry for more than 53 years. Pet Angel Memorial Centers operates four office locations and two pet cemeteries specializing in pet and equine cremations. Considered one of the nation's premier pet funeral homes, Pet Angel Memorial Center in Atlanta features three counseling rooms, two chapels, and the largest showroom in the nation offering more than 450 memorial products. Offering Same Day Services, Viewings and Visitations, along with superior client care, Pet Angel Memorial Centers has led the way in establishing excellence in pet aftercare.
Donna, who grew up in the Shugart family business, has more than 36 years of experience in the pet aftercare industry. She has served as the Executive Director for the IAOPCC for more than 14 years.
Donna played a crucial role in developing the IAOPCC's online certification programs, which are available today. She also introduced Digital Badging Certification Programs for IAOPCC Members and implemented the Accreditation Mobile App Program, providing worldwide access to Accreditation.
Links:
https://www.iaopc.com
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Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
How do you offer truly personalized pet care? From daily routines to unique quirks, pets need more than just a one-size-fits-all approach. As professional pet sitters, weâre responsible for tailoring our care to each petâs needsâand clearly communicating that value to clients and team members. We break down how to gather the right information, implement scalable personalization, and build client trust through intentional care. We share practical ways to make visits more meaningful without overcomplicating your systems or burning out your staff.
Main Topics
- What personalization really means
- Gathering better intake info
- Creating scalable SOPs
- Communicating with clients and team
- Recognizing and adapting to change
Main takeaway: âThis whole thingâpersonalizationâisnât about perfection. Itâs really about intention.â
Personalized pet care isnât about getting every single detail perfect. Itâs about showing up with thoughtfulness, curiosity, and a desire to do whatâs best for that individual pet. When we take time to notice their favorite toy, adjust our pace for their energy level, or suggest changes to better meet their needs, weâre building trust. Clients donât expect you to be flawlessâthey want to know that youâre paying attention and that their pet matters to you. You donât have to overhaul your entire processâjust start with one small, intentional step. Thatâs what sets great care apart.
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DogCo 2025 Business Summit
How do you know when itâs time to transition your businessâor even your life? In this episode, Nicole Packin shares her incredible journey through selling two successful pet care businesses, moving across the country, and preparing for her next adventure. She opens up about the emotional and practical challenges of letting go, creating healthy boundaries, and finding new passions after nearly two decades in the industry. She discusses the evolving pet care landscape, the pressure entrepreneurs put on themselves, and the importance of taking space to breathe and reflect. Whether youâre thinking about selling your business, refining your services, or simply looking to reclaim your time, Nicoleâs story offers valuable insights and inspiration.
Main topics:
- Selling and transitioning businesses
- Work-life balance and boundaries
- Evolving pet care industry
- Marketing dog walking services
- Personal growth through change
Main takeaway: âI think sometimes when we work in our passion, you can lose that excitementâand every business owner, every athlete, every musician, every actor, anybody that has a passion, that happens.â
That quote from Nicole Packin really hit home for us. When you build a business around something you loveâlike pet careâitâs easy for that passion to become work, and for that work to consume every part of your life.
It starts innocently enough: you say yes to every client, answer every late-night text, and spend your weekends planning the next big thing. Before you know it, the excitement that once got you out of bed starts to feel like a weight youâre carrying around.
Thatâs why stepping back on purpose isnât quittingâitâs resetting. Sometimes, you need space to breathe, to reconnect with why you started in the first place, and to remember that you are more than your business.
Nicoleâs story is a powerful reminder that taking a break doesnât mean youâve failed. It means youâre humanâand it could be the first step toward falling in love with your work all over again.
⨠If youâve ever felt like youâve lost your spark, this episode is for you. Listen to our conversation with Nicole Packin on Pet Sitter Confessional wherever you get your podcasts.
About our guest:
Nicole Packin is a seasoned entrepreneur and industry innovator with over 18 years of experience in pet care. She founded Miami Pet Concierge, a full-service pet care company, before launching The Packin Method, a mobile dog fitness service in Dallas. Nicoleâs passion for canine health and wellness led her to develop unique services focused on physical fitness for pets. After successfully selling both businesses, she is now launching Healthy Hounds Fitness Club in Colorado, combining her love for adventure and pet wellness. Nicoleâs expertise spans pet sitting, dog walking, canine massage, and fitness training, and she is a sought-after voice in the pet care community.
Links:
Last on: https://www.petsitterconfessional.com/episodes/303
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Trust is essential in every part of a pet sitting business. It begins before a client ever reaches out and is built through clear communication, consistency, and transparency. Clients look for reassurance at every step, and trust can grow when expectations are met and mistakes are owned. Building trust with pets requires patience, routine, and positive reinforcement to create a sense of safety. Internally, trust within a teamâand with yourself as a business ownerâcomes from accountability, honest reflection, and clear follow-through.
Main Topics
- Recognizing signs of client distrust
- Building trust through transparency
- Establishing pet trust with routine care
- Rebuilding self-trust as a business owner
- Cultivating a trust-based team culture
Main takeaway: âTrust is really a living thing in your business. It grows or it shrinks with every action you take.â
In pet care, trust isnât built in one big momentâitâs built in the tiny, repeated ones: showing up on time, communicating clearly, owning your mistakes, and staying consistent. Whether itâs with your clients, their pets, your team, or even yourself, every choice matters. If trust is low, take small actions that rebuild it. Every visit, every message, every decision is a chance to grow something strong and lasting.
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DogCo 2025 Business Summit
What happens when you treat pet sitting not just as a job, but as a serious and deeply rewarding responsibility?
Leanne Burger, owner of Going Away Pet and House Sitting in South Africa, shares her journey from raising lion cubs to building a thriving team of pet sitters and groomers. Leanne shares how her passion for animals, commitment to trust, and attention to detail helped her business flourish across multiple cities. She explores the deep responsibility that comes with caring for both pets and homes and the balance needed to maintain quality as you grow. Itâs an inspiring look at how love, professionalism, and hard work can create a business that changes lives â both for people and their pets.
Main topics:
- Building trust with clients and staff
- Importance of attention to detail
- Managing business expansion
- Educating clients on pet care
- Balancing passion with boundaries
Main takeaway: âPet sitting is a serious business, but itâs an awesome responsibility at the same time.â
Taking care of someone's beloved pets -- and their home -- isn't something we ever take lightly. Every visit, every walk, every overnight stay carries the weight of trust placed in us. It's a serious responsibility, requiring professionalism, attention to detail, and genuine care. But it's also one of the most rewarding jobs in the world. We get to build relationships, make a difference in pets' lives, and be a source of peace for their families. That's why we show up every day with both dedication and gratitude -- because caring for pets is not just a service, it's a calling.
About our guest: Leanne Burger is the owner of Going Away Pet and House Sitting and Mobile Pet Grooming based in East London, South Africa. Her passion for animals began early and expanded during her time raising lions and working in wildlife care. Since 2005, Leanne has grown her business to a team of over 24 pet sitters and groomers across multiple cities, focusing on trust, professionalism, and personalized care. With professional certification in dog grooming and a strong heart for helping others, Leanneâs work enriches both her clientsâ and employeesâ lives.
Links
Website: https://goingawayel.co.za
Email: admin@goingawayel.co.za
Facebook: https://www.facebook.com/GoingAwayEL
Instagram: leannejburger.goingawayel
Kevin Richardson: https://www.lionwhisperer.co.za
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Have you ever wondered why something worked so well in your business, but struggled to replicate it? In this episode, we discuss the critical importance of building repeatable success by tracking your actions and outcomes. We share how documenting your systems, analyzing client feedback, and maintaining consistency lead to sustainable growth. We explore the connection between daily habits, professional development, and long-term business stability. By making intentional, data-driven decisions, pet sitters can create a reliable, thriving business and personal life.
Main Topics:
- Tracking and refining business processes
- Building standard operating procedures
- Client feedback and journey mapping
- Consistency across services and employees
- Setting personal and business SMART goals
Main Takeaway: Success leaves clues.
Every win in your business isn't just luck--it's built on specific actions and decisions you made, even if you don't realize it yet. When you slow down, track what you did, and pay attention to the clues success leaves behind, you can intentionally recreate those wins. It's not about guessing or hoping; it's about learning from yourself. Follow the clues, build systems, and create a business that keeps winning year after year.
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What does it take to create a business that truly stands out? Janet Buchwald, owner of Kisses Happen, shares her journey from a corporate career to running a thriving pet sitting company. She discusses the deep emotional connections between pet sitters, clients, and their pets, and how understanding both animal and human behavior has helped her business grow. Janet emphasizes the importance of clear communication, maintaining professional boundaries, and marketing with authenticity. She also provides valuable insights into branding, SEO, and client retention strategies. This episode is a must-listen for any pet sitter looking to build a business with passion and purpose.
Main Topics Covered:
- The Emotional Side of Pet Care â Understanding client and pet relationships
- Business Growth & Branding â How Kisses Happen became a trusted name
- Marketing & SEO â Why online presence matters for pet sitters
- Setting Boundaries with Clients â Pricing, policies, and communication strategies
- Client Advocacy & Professionalism â The role of pet sitters in pet health and well-being
Main Takeaway: âIf your heart is in the right place, the money will come. Itâs automatic.â â Janet Buchwald
About our guest:
Janet Buchwald is the founder of Kisses Happen, a Nashville-based pet sitting and dog walking business known for its personalized approach to pet care. With a background in marketing and business, Janet built her company with a strong focus on branding, client relationships, and quality service. She believes in advocating for pets, educating pet parents, and maintaining professional integrity. Through her years of experience, she has helped countless clients navigate pet care challenges while growing a thriving, heart-centered business.
Links:
(615) 981-3858
www.kisseshappen.com
info@kisseshappen.com
facebook.com/kisseshappen
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What does success really look like in todayâs pet care industry? In this episode, we dig into the shifting landscape of 2025 and explore how external pressuresâfrom social media comparison to AI tools and rising costsâcan distort our definitions of success. We challenge you to define success on your own terms rather than chasing someone elseâs goals. From financial milestones to personal freedom and mental well-being, we highlight both tangible and intangible markers of a fulfilling business. We also share practical steps to help you gain confidence, clarity, and control over your pet business path.
Main Topics 1. External Pressures in 2025 2. False Narratives About Success 3. Tangible vs. Intangible Success 4. Confidence, Clarity & Control 5. Personal Fulfillment Beyond Business
Main Takeaway: âYou donât need permission to redefine successâ In fact, in 2025, itâs more essential than ever. The rules are changingâAI is everywhere, costs are rising, and the pressure to âkeep upâ is constant. But hereâs the truth: success isnât one-size-fits-all. Itâs not how many visits you do, how big your team is, or how flashy your social media looks. If youâre building a business that aligns with your life, values, and goalsâthatâs success. Donât wait for someone else to validate your choices. Define your path, walk it boldly, and remember: itâs your business, not theirs.
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DogCo 2025 Business Summit
How are mergers and acquisitions reshaping the pet care industry? In this episode, we welcome back Carmen Rustenbeck of IBPSA to discuss the rise of corporate buyouts, the impact on small pet businesses, and the challenges of maintaining a personal touch in an evolving market. They explore industry regulations, including Ollieâs Law in Massachusetts and the new Veterinary Professional Associate role in Colorado, and what they mean for pet professionals. Carmen also highlights the growing influence of Gen Z pet owners and their unique preferences, from pet insurance to reptile
Main topics:
- Mergers and acquisitions in pet care â How big corporations are buying out independent businesses.
- Impact of industry regulations â Discussing Ollieâs Law and the Veterinary Professional Associate role.
- Trends among Gen Z pet owners â Increased interest in pet insurance, fresh food, and exotic pets.
- Collaboration between pet businesses â Why pet sitters, boarding facilities, and veterinarians should work together.
- Technology advancements in pet care â AI, software, and new pet care innovations shaping the industry.
Main Takeaway: âIf we want to stay small business and keep the personal touch, we need to be proactive in collaborating and defining best practices before regulations force our hand.â â Carmen Rustenbeck
Mergers and acquisitions are reshaping pet sitting, dog walking, and boarding facilities as big corporations enter the space. What does this mean for small business owners? How can pet sitters stay competitive while maintaining a personal touch?
đ˘ Donât wait for regulations to dictate your businessâdefine best practices now! Listen today and future-proof your pet care company. đ§đž
About our guest:
Carmen Rustenbeck has been involved in non-profit work for over 20 years and active in the pet care industry since 2004. By creating and implementing a development plan that details how the organization gains members to create a powerful voice for the industry, and identifying areas of service never before provided to our industry, as Founder & Executive Director of IBPSA Carmen is committed to building a member-centered organization that promotes the best practices and strategies for helping our industry reach its full potential.
Links:
Previously on: https://www.petsitterconfessional.com/episodes/089-carmen-rustenbeck-with-ibpsa
IBSPA
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Visit petsit.com/join and use code âconfessional15â at checkout to save $15 off your first year!
Are you building the business you actually wantâor just the one you think you should have? In this episode, we get honest about the constant pressure to scale, grow, and do more in the pet care industry. We share how chasing someone elseâs definition of success can lead to burnout, resentment, and misalignment with your personal goals. Instead, we encourage you to use data, not emotion, when making decisions and to define what sustainable success means for you. This conversation is a must-listen for anyone looking to grow intentionally and build a business that supports their lifeânot the other way around.
Main Topics * Growth vs. sustainable success * Data-driven business decisions * Defining personal success * Market demands vs. personal boundaries * Reclaiming joy in business
Main takeaway: âWe all need to stop building businesses that we think we should have and start building ones that we actually want.â
Itâs easy to get caught in the noise of comparison and industry pressureâeveryone says you have to grow, scale, and offer more. But what if your ideal business doesnât look like that? What if itâs smaller, simpler, and actually supports the life you want to live? Thatâs not failureâthatâs freedom. Give yourself permission to build something that you love.
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo 2025 Business Summit
How do you build trust with clients while offering specialized pet care services? Niki Lepine and Steph Law of Dog Jogs share how they carved out a niche in pet care by focusing on reactive dogs, shift workers, and personalized dog jogging services. They discuss how they built a loyal client base by addressing unique pet care needs, the importance of clear communication, and why community engagement matters. From offering pet first aid courses to hosting monthly dog walk meetups, Niki and Steph break down the strategies that have helped them stand out in a crowded market. If youâre looking for ways to specialize your services and build stronger client relationships, this episode is packed with inspiration!
Main topics:
- Creating niche pet care services.
- The benefits of dog jogging for high-energy dogs.
- Setting client expectations with clear communication.
- Supporting shift workers with flexible pet care.
- Building a pet care community through engagement.
Main takeaway:
âWe try to build those relationships and be close to our clients. Itâs not just a job.â â Niki Lepine
Understanding your clientsâ specific needs helps build trust and loyalty. By offering specialized servicesâlike jogging for high-energy dogs or tailored care for reactive petsâyou create solutions that make life easier for pet parents. Niki and Steph share how theyâve turned their passion into a thriving business by focusing on clear communication, strong client relationships, and creative community engagement. đž
⨠Whatâs one way you personalize your pet care services? Share in the comments!
About our guests:
Nikki Lepine: is the co-founder of Dog Jogs, a premier dog running and walking service in Edmonton, Alberta, created from her personal experience with her beloved rescue dog, Koda. After adopting Kodaâa senior dog with a history of separation anxietyâNikki discovered that exercise was key to keeping him calm and happy. However, balancing shift work and ensuring Koda received enough activity was a challenge, leading her to recognize a need for reliable pet care for busy pet parents. This inspired her to team up with Steph Law to launch Dog Jogs, helping pet owners provide the same peace of mind she sought for Koda. Today, Nikki is passionate about enriching dogsâ lives through movement, adventure, and companionship, ensuring every pup in their care stays happy, healthy, and well-loved.
Steph Law: is the co-founder of Dog Jogs, where she channels her love for dogs and passion for supporting pet parents into a thriving pet care service. She and Nikki started Dog Jogs after seeing firsthand the challenges of balancing work and pet care, especially for dogs with high energy or anxiety needs. Understanding how important regular exercise is for a dogâs well-being, Stephanie is dedicated to ensuring every clientâboth two- and four-leggedâfeels supported and cared for. With a strong background in client relations and team leadership, she helps guide the Dog Jogs team in providing reliable, high-quality exercise and companionship for dogs across Edmonton. Whether itâs a brisk jog or a leisurely walk, Stephanie is committed to making a positive impact in the lives of both pets and their people.
Links:
https://dog-jogs.ca
https://www.facebook.com/yegdogjogs/
https://x.com/yegdogjogs
https://www.instagram.com/dog_jogs/
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Can showing up at local events truly set our pet businesses apart? We discuss our experiences speaking at a Home and Garden show, highlighting how community visibility builds trust and credibility among pet parents. We also reflect on powerful lessons learned from our sonâs entrepreneurship bake sale, emphasizing the importance of confidently pricing premium services. Practical insights are shared about identifying speaking opportunities to boost our brandâs visibility. Ultimately, this episode explores why delivering value first can transform our pet businesses into trusted community leaders.
Main Topics:
- Importance of Community Visibility
- Confident Premium Pricing
- Public Speaking Opportunities
- Delivering Unique Service Value
- Navigating Economic Uncertainty
Main takeaway: âBeing visible in the community makes you a known entityâand people trust who they know.â
Visibility isnât just about marketing your services; itâs about building real relationships with the people around you. When youâre present at local events, speak to groups, or offer genuine help and advice, your community gets to know the person behind the brand. And when pet parents know and trust you, theyâre confident in choosing you for their petâs care. How are you showing up in your community this month?
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo 2025 Business Summit
How do you build a pet sitting business that becomes a household name? Justina Allen-Yancey, owner of Justinaâs Pet Sitting, shares how she turned her business into an award-winning, community-trusted brand. She dives into the power of team management, setting clear client expectations, and why networking is key to sustainable growth. Justina also discusses how proactive planning, volunteer work, and local recognition have helped her business stand out in a competitive market. Whether youâre looking to refine your policies, grow your team, or strengthen your community presence, this episode is full of valuable insights to help you build a thriving pet care business.
Main topics:
- Building trust through community engagement
- Setting and enforcing client expectations
- Managing a growing pet care team
- Leveraging awards for business growth
- Proactive planning for pet care
Main takeaway: âWeâve in the long game to earn the trust of the people around us, and weâve done that just by getting really involved in things that are going on in the community.â â Justina Allen-Yancey
Trust isnât built overnightâitâs earned through consistent actions, clear standards, and a genuine presence in your community. đĄ Justina Allen-Yancey reminds us that being actively involved, setting high expectations for service, and staying engaged with clients creates long-term credibility. Whether itâs through networking, volunteering, or maintaining strong business policies, every touchpoint with your community reinforces your reputation. When people know they can count on you, they donât just hire youâthey recommend you. đ
How are you strengthening trust in your business?
About our guestâ
Justinaâs Pet Sitting Service, LLC was founded by Justina Allen-Yancey in 2018. Justinaâs love of animals is immediately apparent to anyone who meets her, which is why she decided to ditch her day job and start a pet sitting business. After years in Corrections and Non-profits, Justina knew it was time to get out of the office setting as she hated leaving her own dog, Neville, home alone all day. It felt natural to switch gears and follow a career she is completely passionate about. Justina now runs the company with her husband, Drew Yancey.
Justina has lived in Prior Lake since 2014 and Drew joined her in 2020. Their fur family consists of dogs, cats, bunnies, guinea pigs, and lots of fish!
Justina and her carefully selected team of employees are here to ensure all of your petâs unique needs are being met. We understand how important it is for your pet to be cared for and loved while you are away. We also strive to keep your petâs routine as normal as possible so they are comfortable and happy while in our care. Our own pets are our family members and we will treat your babies like they are our own!
Links:
previously on: https://www.petsitterconfessional.com/episodes/343
info@justinaspetsitting.com
https://justinaspetsitting.com
Facebook: https://www.facebook.com/justinaspetsitting/
Instagram: https://www.instagram.com/justinaspetsitting/
Spots Last Stop: https://spotslaststop.org
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters: www.petsitters.org
Have you ever felt like no matter how hard you try, your business just isnât moving forward? We breakdown the setbacks that can derail even the most passionate pet business ownersâfrom hiring struggles and burnout to personal life chaos and economic uncertainty. We share about our tough 2024, missing goals despite best efforts, and how we reframed the season as one of survival and growth. We emphasize the importance of redefining success, reconnecting with your âwhy,â and setting micro-goals to regain confidence. Itâs a powerful reminder that progress isnât always linearâand youâre not alone.
Main topics:
- Dealing with business setbacks
- Losing and regaining momentum
- Emotional cost of missed goals
- Reframing progress and success
- Reigniting long-term passion
Main takeaway: âYour passion is not about performanceâitâs a commitment over time, even when itâs messy.â
We often confuse our businessâs growth with how passionate we are. If things arenât going perfectlyâif bookings are down, goals are missed, or burnout creeps inâwe might start questioning whether we even love what we do anymore. But passion isnât measured by metrics. Itâs found in the quiet commitment to keep showing up, even when things are hard. Even in the mess, weâre choosing to stay the course, because what we do matters and we believe in it.
You donât need perfect performance to prove your passionâyou just need to keep going. đŞđž
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Get your Florida Pet Services 2025 Summit tickets TODAY!
How do you build a pet care business that stands the test of time while staying rooted in your core values? Amy Munns, owner of Leash 4 Lease, shares how she has successfully grown her company over 24 years by focusing on honesty, reliability, and professionalism. Through the challenges of balancing a team, client relationships, and evolving industry standards, Amy stayed true to her mission: providing high-quality pet care with a personal touch. She leveraged her values to guide decisions during difficult times, like the COVID-19 pandemic, and even turned those moments into opportunities to serve her community through initiatives like a pet food drive. By embracing open-mindedness, trusting her instincts, and empowering her team to shine, Amy has built a business defined by passion and purpose. Her story reminds us that staying authentic, even in the face of challenges, is the key to building a business you truly love.
Main topics:
- Developing and implementing core values in personal and business life.
- Balancing professionalism and fun in pet care services.
- Empowering team members to bring their personalities to client interactions.
- Trusting your instincts in decision-making and staying authentic to your vision.
- Challenges and triumphs in adapting a business during COVID-19.
Main takeaway: âFun doesnât mean casual or lazyâitâs about embracing the joy in what we do, while staying true to our professional standardsâ
Success in pet care begins with staying true to your core values, even as the industry evolves. Amy Munns shares how she built a thriving business over 24 years by focusing on honesty, reliability, and professionalism. From weathering challenges like the COVID-19 pandemic to empowering her team and embracing new opportunities, Amy shows us the importance of aligning every decision with a clear mission. Her passion for pets and dedication to delivering exceptional care has created a legacy her clients and community trust.
This week on Pet Sitter Confessional, Amy reminds us why authenticity and commitment to values are the foundation of a successful pet care business. Her story is one you donât want to miss.
đ How do you ensure your business reflects your values every day? đ§đž
About our guest:
Amy Munns is the founder and owner of Leash 4 Lease, a professional pet care company proudly serving Northwest Washington for nearly 25 years. Passionate about honesty, reliability, and personalized care, Amy has built her business on a foundation of core values that guide her team to deliver exceptional dog walking and vacation pet care services. Known for her dedication to professionalism, Amy is committed to creating meaningful relationships with her clients and their pets while empowering her team to bring their unique personalities to their work. As an advocate for ongoing learning and professional growth, Amy regularly attends conferences and embraces advancements in pet care to provide the best service possible. Outside of work, Amy enjoys gardening, spending time with her family and pets, and finding joy in the little moments life offers.
Links:
Website: Leash 4 Lease
Email: leash4lease@gmail.com
Instagram: @leash4lease
Facebook: Leash 4 Lease Professional Pet Care
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
How does consistency impact the long-term success of your pet care business? We explore why steady, reliable actions build stronger client trust and sustainable growth compared to short bursts of intense effort. Common pitfalls such as burnout and inconsistency are discussed, along with practical strategies to avoid them, including clear SOPs and effective habit stacking. From maintaining internal motivation to knowing when to delegate, we cover the essential components to ensure your consistency remains manageable and impactful. Plus, we share personal insights on how focusing on daily, repeatable tasks has significantly improved our business.
Main topics:
- Importance of Internal Motivation
- Building Consistency Through SOPs
- Avoiding Burnout with Boundaries
- Habit Stacking for Success
- Mastering Business Fundamentals
Main Takeaway:âItâs not the intensity that matters; itâs the consistency that matters in what we do.â
Running your pet care business isnât about short bursts of intense activity; it's about showing up reliably every day. Consistency builds client trust, elevates your reputation, and ensures sustainable growth. By creating strong habits, clear procedures, and knowing when to delegate, you can maintain consistency without burning out. Let's focus less on intensity and more on daily actions that build lasting success!
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
DogCo 2025 Business Summit
How do you build a thriving business while staying true to its legacy? Lauren Dunkle, owner of The Pet Lady, shares how she transformed her auntâs long-standing pet care business into her own while honoring its foundation. She opens up about the struggles of hiring and staff turnover, the transition from independent contractors to employees, and the power of clearly defined roles and SOPs. Lauren also discusses the emotional challenges of business ownership, from self-doubt to burnout, and how she reignited her passion by embracing new learning opportunities. Her story is a powerful example of how growth, structure, and personal fulfillment can coexist in a pet care business.
Main topics:
- Hiring Challenges & Staff Turnover
- Transitioning from ICs to Employees
- Defining Roles & SOPs
- Balancing Growth & Legacy
- Staying Engaged as an Owner
Main takeaway: âThe lessons you learn as a business owner are things youâll never expect, but they shape you. Itâs overwhelming in the moment, but if I hadnât gone through the struggles, I wouldnât have the business I have today.â
Every challenge in business feels impossible in the momentâhiring struggles, staff turnover, client conflicts, financial uncertainty. But each of these hurdles teaches us something vital. Lauren Dunkleâs journey proves that the toughest moments are often the ones that push us to grow the most.
Instead of fearing the hard times, embrace them as part of the process. Every setback refines your vision, strengthens your leadership, and ultimately builds a business that can stand the test of time.
đ§ This week on Pet Sitter Confessional, Lauren shares how she navigated hiring challenges, redefined her role as a leader, and built a business that truly reflects her values.
How has a tough lesson helped you grow as a business owner? Drop a comment below! âŹď¸
About our guest:
Lauren Dunkle is the owner of The Pet Lady, Ltd., a pet care company serving the western suburbs of Chicago. Taking over the business in 2016 from her late aunt, Lauren has navigated the challenges of leadership, hiring, and transitioning from independent contractors to employees while maintaining the companyâs legacy. With a background in management and a passion for structure, she has built a thriving pet care business focused on professionalism, client trust, and a strong company culture. Lauren is dedicated to refining business operations, creating effective SOPs, and ensuring her team delivers top-tier pet care services.
Links:
The Pet Lady, Ltd. Website â https://thepetladyltd.com
On Facebook: https://www.facebook.com/thepetlady2590
On Instagram: https://www.instagram.com/thepetladyltd
Pet Marketing Unleashed: https://www.petmarketingunleashed.com
DogCo Launch: https://www.dogcolaunch.com
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters: www.petsitters.org
How does your onboarding process impact your client relationships? We discuss why a smooth, clear onboarding experience is crucial for building trust and client retention. We break down common pitfalls, such as unnecessary complexity and redundant steps, and share strategies for making the process simple yet effective. From setting clear expectations to using digital forms efficiently, we cover everything you need to create an onboarding experience that sets the tone for long-term client satisfaction. Plus, we share personal insights from a frustrating onboarding experience they had, highlighting why clarity and efficiency matter.
Main Topics Covered:
- The role of onboarding in client retention
- Common onboarding mistakes and how to fix them
- Balancing necessary and unnecessary complexity
- Using automation and digital forms effectively
- Setting clear boundaries and expectations upfront
Main Takeaway: âThe smoother and clearer your onboarding process, the more likely you are to gain loyal, raving fans instead of one-time customers.â
Your onboarding process is more than just paperworkâitâs your first opportunity to impress your clients and set the tone for their entire experience with you. If the process is confusing, redundant, or overwhelming, potential clients may walk away before ever booking a service. But when onboarding is smooth, intuitive, and well-communicated, it builds trust and confidence. Clients feel cared for from the very beginning, making them far more likely to stay with you long-term. A well-structured onboarding experience isnât just a necessityâitâs a powerful tool for client retention and turning first-time users into loyal, raving fans who recommend you to others. Keep it simple, clear, and efficient, and watch how it transforms your business! đâ¨
Links:
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See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does the future of pet sitting and dog walking look like in a rapidly evolving industry? Collin sits down with four industry leadersâMorgan Weber, Doug Keeling, Michelle Kline, and Daniel Reitmanâto talk about the changing landscape of pet care. They explore the challenges of economic uncertainty, competition with tech-driven platforms, and the impact of private equity entering the industry. The conversation highlights the importance of balancing automation with personal relationships, professionalizing businesses, and maintaining strong core values. Ultimately, they all agree that the next 30 years of the industry will be shaped by how pet sitters and dog walkers step up today.
Main Topics:
- Economic uncertainty and industry growth
- Technology and automation integration
- Raising professionalism standards
- Burnout prevention and healthy boundaries
- Private equity, mergers, and acquisitions
Main Takeaways:
Michelle Kline
âThe quickest way to undercut your value is to try to be everything to everyone.â
Itâs tempting to say yes to every client request and to try and be the perfect fit for every pet owner out there. But the truth is, trying to be everything to everyone will drain your time, energy, and resources â and ultimately dilute what makes your business special. The most successful pet care businesses are the ones that know who they are, who they serve best, and what value they bring to that specific group. When you know your ideal client, your marketing gets easier, your systems become clearer, and your value skyrockets. Donât chase everyone. Focus on your people â and serve them exceptionally well.
Morgan Weber
âSuccess as a business owner is not tied to your level of burnout or sacrifice.â
Letâs get one thing clear â burnout is not a badge of honor. In the pet care industry, itâs easy to fall into the trap of thinking that the longer you work, the more you sacrifice your personal time, the more successful you are. But real success comes when you build a sustainable business that supports your life â not one that consumes it. You can care deeply for your clients and their pets without sacrificing your health, your family time, or your joy. Boundaries are professional, rest is productive, and saying no is sometimes the best thing you can do for your business.
Doug Keeling
âWe can use technology and automation to enhance relationships â not replace them.â
Technology is changing the pet care industry â fast. But the goal isnât to replace human connection with automation. Instead, smart pet sitters are using technology to enhance the client experience. Whether itâs using AI to brainstorm gift ideas for clients, automating appointment confirmations, or streamlining admin work so you have more time for personal touches â technology should make your relationships stronger, not weaker. The future of pet care is a mix of high-tech and high-touch, and the businesses that figure out how to balance both will thrive.
Daniel Reitman
âWeâre not in the pet care business, weâre in the peace of mind business.â
At the end of the day, pet parents donât hire you just to feed their pets or take them for a walk. They hire you for the peace of mind that comes with knowing their pets are safe, loved, and cared for â even when they canât be there. When you focus on delivering peace of mind, you stop competing on price and start building unshakable trust. Peace of mind is the product, and exceptional care is how you deliver it. Every visit, every report, every communication is a chance to show your clients they can breathe easy knowing youâre there.
About our guests:
Morgan Weber
Morgan Weber is the owner of Lucky Pup Adventures and the host of the Lucky Pup Podcast. With a passion for raising the standards in pet care, Morgan helps pet sitters and dog walkers build sustainable, value-driven businesses through her Align Cohort. Sheâs also the proud owner of a pet store and a line of memorial candles, all designed to serve pet parents with excellence and heart.
Doug Keeling
Doug Keeling is the founder of Bad to the Bone Pet Care and a passionate advocate for professionalization and community building in the pet sitting industry. Through his YouTube channel, Doug the Dog Guy, he shares real-life lessons and strategies for pet sitters looking to grow their businesses. Doug is also a regular speaker and mentor in industry groups, known for his candid advice and strong belief in personal service.
Michelle Kline
Michelle Kline is the founder of Dog Co Launch and Dog Co Summit, where she helps dog walkers and pet sitters create thriving businesses with strong marketing strategies, operational systems, and clear brand identities. Known for her expertise in niche marketing and helping businesses find their ideal clients, Michelle is passionate about professionalizing the pet care industry while helping business owners create sustainable, fulfilling careers.
Daniel Reitman
Daniel Reitman is the owner of Danâs Pet Care, one of the largest pet care companies in the New York area. Known for his focus on technology, innovation, and professionalism, Dan is passionate about raising the bar in the pet care industry. With over 15 years of experience, Dan brings both big-picture thinking and tactical expertise to conversations about scaling, leadership, and the future of pet care.
Links:
Michelle Kline â Dog Co Launch
Website: https://www.dogcolaunch.com
Free Facebook Group: Grow Your Daily Dog Walking Business with Dog Co Launch
Dog Co Summit (industry conference): https://www.dogcosummit.com
Morgan Weber â Lucky Pup Adventures / Lucky Pup Pod
Lucky Pup Adventures (Pet Sitting Business): https://www.luckypupadventures.com
Lucky Pup Pod (Podcast): https://www.instagram.com/luckypuppod/
Memorial Candles: https://www.luckypupadventures.com/memorial-candles
Doug Keeling â Doug the Dog Guy / Bad to the Bone Pet Care
Website: https://www.dougthedogguy.co
YouTube Channel: https://www.youtube.com/@DougTheDogGuy
Instagram: https://www.instagram.com/dougthedogguyofficial
Bad to the Bone Pet Care: https://www.badtothebonepetcare.com
Daniel Reitman â Danâs Pet Care
Website: https://www.danspetcare.com
Instagram: https://www.instagram.com/danspetcare
Facebook: https://www.facebook.com/DansPetCare
YouTube: https://www.youtube.com/@DansPetCareOfficial
ChatGPT: https://chat.openai.com
PSI (Pet Sitters International): https://www.petsit.com
Kristin Morrison (Six-Figure Pet Sitting Academy): https://www.sixfigurepetsittingacademy.com
Florida Pet Services Association Conference (where Morgan spoke): https://www.floridapetservices.org
Blackstone (Owner of Rover): https://www.blackstone.com
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Do you ever feel like your pet sitting business runs your life? In this episode, we discuss the mental burden that comes with owning a pet care business and how to create healthier boundaries. We break down the impact of decision fatigue, the challenge of always being on call, and how to shift from survival mode to proactive management. Practical solutions like setting clear business hours, enforcing client boundaries, and using automation are explored. If you're struggling with burnout, this episode provides actionable steps to regain control of your time and mental energy.
Main Topics:
- Mental Burden & Decision Fatigue in Pet Sitting
- Setting & Enforcing Business Hours
- Establishing Clear Client Boundaries
- Strategies for Proactive Business Management
- Delegation, Automation, and Stress Reduction
Main Takeaway:âA healthy business is one that works for you, not one that runs you into the ground.â
Social Media Post:As pet sitters, we often feel the pressure to be available 24/7, but that mindset leads straight to burnout. Setting boundaries, enforcing business hours, and delegating tasks arenât luxuriesâthey're necessities for a sustainable business. Take one small step this week to lighten your load. Whatâs one boundary or system you can implement to protect your time and energy? Let us know in the comments!
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you keep a Google Business Profile working for your business? Amy Toman, owner of Pet Sitter SEO, explains why âalmost anyone can get a Google Listing, but few can keep one.â She dives into the essential steps for setting up a listing correctly from the start, why compliance with Googleâs rules matters, and how regular updates like adding photos, responding to reviews, and optimizing services can keep your listing thriving. Amy also shares tips on avoiding suspensions, the importance of having proper business documentation, and how interacting with your listing helps Google see you as relevant and trustworthy. Her insights are a must-hear for any pet care business owner looking to stay visible and competitive in a digital world.
Main topics:
- Importance of Google Business Profiles
- Avoiding Suspensions Through Compliance
- Photo Uploads and Content Relevance
- Consistency in Reviews and Interactions
- Best Practices for AI Usage
Main takeaway: âAlmost anyone can get a Google Listing, but few can keep one.â
Your Google Business Profile is more than just a checkboxâitâs a powerful tool for attracting clients and growing your business. But hereâs the catch: simply getting your listing isnât enough. To truly succeed, you must set it up correctly from the start and maintain it over time.
â Follow Googleâs rules for your business name and address.
â Regularly update your listing with photos, reviews, and services.
â Ensure your paperwork and business details match your listing.
Failing to comply with Googleâs guidelines or neglecting your profile can lead to suspensionâshutting off a major source of new clients. Take the time to set it up right and keep it active. Your business depends on it! đ
About our guest:
Amy Toman is the owner of Pet Sitter SEO, a business dedicated to helping pet sitters and pet care professionals optimize their Google Business Profiles and websites to attract more clients. Since founding Pet Sitter SEO in 2017, Amy has become a Google Business Profile expert, earning the prestigious Diamond badge for her contributions on the Google Business Profile forum. She combines her extensive knowledge of SEO with practical advice tailored to pet care businesses. Amy is also the co-founder of the Digital Pack Leader program, where she collaborates with industry professionals to teach the latest in digital marketing and website optimization.
Links:
Episode 120: https://www.petsitterconfessional.com/episodes/120
Episode 267: https://www.petsitterconfessional.com/episodes/267
https://digitalpackleaders.com/meet-the-pack-leaders/
https://www.petsitterseo.com
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đ Call us: (636) 364-8260
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â¤ď¸ Our AMAZING Patreon Supporters
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Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
Do clients really understand what it means to hire a professional pet sitter, or do they think youâre just another neighbor kid with a key? In this episode, we dive into the ongoing need to educate the public about the professionalism, training, and dedication that sets true pet sitters apart. We discuss how to use every interaction â from inquiry calls to social media posts â to highlight your certifications, insurance, and high standards of care. By clearly communicating your value, you not only set yourself apart, but also raise the bar for the entire industry. Whether youâre celebrating Professional Pet Sitters Week or just looking for ways to stand out, this episode gives you practical strategies to help your community understand and appreciate the work you do.
Main topics:
- Educating pet care clients
- Professional vs hobby pet sitters
- Importance of certifications & insurance
- Marketing professionalism to the community
- Celebrating Professional Pet Sitters Week
Main takeaway: âThe public doesnât know what we do, so we need to let them know.â
Too often, professional pet sitters are lumped together with hobby sitters or the neighbor kid who pops in to feed a cat. The truth is, being a professional pet sitter means having proper insurance, training in pet first aid and CPR, and following clear policies and procedures that protect pets, clients, and ourselves. Our work goes far beyond cuddles â itâs about safety, professionalism, and peace of mind. This Professional Pet Sitters Week, take a moment to share your credentials and explain what makes your business different. When we all take pride in our profession, we elevate the industry and set higher expectations for care.
Links:
https://home.treasury.gov/news/press-releases/sb0038
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you go from burnout to building a thriving pet care business? In this episode, Angela Watts of Pawsitive Dawg Walking shares her journey of navigating personal and professional challenges while scaling her business. She discusses the importance of building a strong management team, creating effective SOPs, and empowering employees to take ownership. Whether youâre starting out or scaling up, Angelaâs insights will inspire you to streamline operations, support your team, and grow with purpose.
Main topics:
- Building a supportive management team
- Creating effective training programs
- Developing and refining SOPs
- Balancing personal and business challenges
- Scaling sustainably with employee empowerment
Main takeaway: "Building a strong management team, empowering employees, and implementing clear SOPs are essential for scaling a pet care business sustainably while maintaining high-quality service.â
Scaling your pet care business isnât just about working harderâitâs about creating the right foundation for growth. A strong management team, backed by clear and effective systems, allows your business to run smoothly even when youâre not there. By empowering your employees with the tools and support they need to succeed, youâll foster a team thatâs invested in your vision and your clientsâ happiness. Growth doesnât have to mean chaosâwhen you focus on the people and processes that matter most, you can scale sustainably while maintaining the high-quality care your clients and their pets deserve.
About our guest:
Angela Watts is the owner of Pawsitive Dawg Walking, a thriving pet care business based in Waltham, Massachusetts. With over a decade of experience in the pet care industry, Angela has built her company from the ground up, overcoming personal and professional challenges to create a business rooted in compassion, teamwork, and exceptional care. A former special education teacher, Angela brings her teaching expertise to the training and development of her team, ensuring consistent, high-quality service for her clients. Known for her innovative approach to management and her dedication to her community, Angela is passionate about empowering her team and setting a high standard for the pet care industry. When sheâs not running her business, Angela enjoys spending time with her beloved dog, Okie, and mentoring other pet care professionals to help elevate the industry as a whole.
Links:
Email: pawsitivedawgwalking@gmail.com
https://www.pawsitivedawgwalking.com
https://www.facebook.com/PawsitiveDawgWalking/
https://www.instagram.com/pawsitivedawgwalking/
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đ Call us: (636) 364-8260
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Full show notes and transcript
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Do potential clients really know your story, or are you just another pet business in their eyes? In this episode, we explore the power of storytelling in personal branding and marketing. We discuss why pet sitters should go beyond listing their services and instead focus on crafting a compelling narrative that resonates with their ideal clients. From sharing your mission to leveraging client success stories, they break down how to create an emotional connection that builds trust and credibility. Whether through social media, email marketing, podcasting, or community events, learn how to share your story in ways that make a lasting impact.
Main topics:
- The power of storytelling in pet care marketing
- Building trust through personal branding
- Using social proof and client success stories
- Best platforms for sharing your story (social media, email, podcasting, etc.)
- Overcoming imposter syndrome and public speaking fears
Main takeaway: ââYour story isnât just about what you doâitâs about why you do it and how it connects with others.â
Do people really know your story? Clients donât just hire a pet sitterâthey connect with someone they trust to care for their furry family. Your story is what sets you apart, creating an emotional bond that builds trust and loyalty. Whether through social media, email, or community events, sharing why you do what you do helps pet parents see the heart behind your business. A strong story makes you memorable, attracts the right clients, and reinforces your expertise.
Links:
Check out our Starter Packs
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Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
đ Call us: (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Have you ever wondered what it takes to turn a thriving pet sitting business into a full-fledged dog daycare and boarding facility? Josie Noriega, owner of Super Paws Pet Care, shares her journey of navigating zoning regulations, building a superhero-themed dog resort, and balancing her original pet sitting business. From battling unexpected obstacles like dryer vent cleanouts to finding the right team members, Josie reveals the immense effort and creativity required to make her vision a reality. She highlights the power of networking and mentorship, crediting her business coach, real estate agent, and community for her success. Josieâs energy and passion for pets and her community shine through as she discusses creating services like âBark After Darkâ and low-cost events to serve both clients and their furry companions.
Main topics:
- Transitioning from pet sitting to a brick-and-mortar daycare.
- The importance of networking and mentorship in business growth.
- Developing policies and procedures for daycare operations.
- Managing employee crossover between pet sitting and daycare.
- Creative services like "Bark After Dark" and community events.
Main takeaway: âYou canât do it on your ownâyou need a network of people to support you, from mentors to business coaches, real estate agents, and even your team members.â
Building a business isnât about doing it all aloneâitâs about leaning on the right people to help you grow. Josie Noriega shares how networking with mentors, real estate agents, and even her employees gave her the tools and confidence to open her superhero-themed dog resort. By embracing collaboration and staying open to advice, she turned a massive challenge into an exciting opportunity to serve her clients in a whole new way. Josieâs story is proof that a strong network isnât just helpfulâitâs essential.
This week on the podcast, Josie reveals how community and creativity fueled her journey into brick-and-mortar success.
đ Whoâs in your corner helping you grow? Tag them and share below! đ§đž
About our guest:
Josie Noriega is the owner of Super Paws Pet Care, a superhero-themed dog daycare and boarding facility located on the outskirts of Dallas, Texas. With over 30 years of experience in the pet care industry, Josie transitioned from running a pet sitting business to creating a brick-and-mortar facility that offers crate-free boarding, daycare, grooming, and more. Her passion for pets and her community drives her to offer creative services like âBark After Darkâ and low-cost community events. A native of Canada, Josieâs dedication to building a supportive network and implementing innovative ideas has made her a trusted name in pet care. Follow her journey on Facebook or Instagram at @SuperPawsDogResort.
Links:
⢠Website: Super Paws Pet Care
⢠Facebook: Super Paws Dog Resort
⢠Instagram: Super Paws Dog Resort
⢠Master Networks (Mentioned in Interview): Master Networks Website
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đ Call us: (636) 364-8260
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National Association of Professional Pet Sitters: www.petsitters.org
How do you ensure the right employees are available at the right times while keeping your business running smoothly? In this episode, we break down three popular scheduling models: Shift Scheduling, Employee Availability-Based Scheduling, and Route-Based Scheduling with Core & Flex Employees. We explore the pros and cons of each, from predictability and efficiency to flexibility and legal considerations. Choosing the right model can impact employee satisfaction, client experience, and overall business success. Tune in to learn how to find the best fit for your pet care business!
Main topics:
- Shift Scheduling Model â Set work shifts, predictable but inconsistent hours.
- Employee Availability Scheduling â Flexible but harder to ensure coverage.
- Route-Based Scheduling â Assigned areas, efficient but limiting.
- Legal Considerations â Compliance with labor laws.
- Choosing the Right Model â Aligning with business needs.
Main takeaway: âChoosing the right scheduling model impacts your efficiency, your employee satisfaction, and your client experience.â
As pet business owners, how we schedule our team affects everythingâfrom how smoothly visits run to how happy our employees and clients are. A structured shift model keeps things predictable, an availability-based model offers flexibility, and a route-based approach can maximize efficiency. But the best model depends on your business needs!
In our latest episode, we break down the pros and cons of each model and help you decide which one fits your pet care business best. đśđą
Which scheduling model do you use? Drop a comment below! âŹď¸
Links:
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đ Call us: (636) 364-8260
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Is your pet business running you instead of the other way around? Jo Moorecroft and Vicky Davies from Canine Business Academy join us to share their expertise on building intentional, sustainable, and fulfilling pet care businesses. We discuss the power of defining your business purpose, creating win-win client relationships, and avoiding common pitfalls like burnout and disorganization. Learn actionable steps to shift from survival mode to thriving mode while maintaining exceptional care standards.
Main topics:
- Defining Your Business Purpose
- Becoming the Bouncer of Your Business
- Balancing Client Needs and Business Efficiency
- Moving from Operator to Owner Mindset
- The Role of Mentorship and Community
Main takeaway: âDetach yourself from your business and act like the CEO it needs. Build intentionally, say no when it doesnât serve you, and create a business that supports your lifeânot the other way around.â
Running a business often feels like an endless cycle of tasks, client demands, and âjust one more thing.â But hereâs a truth that changed everything for us: You are not your business. When you detach yourself from the daily grind and start thinking like the CEO, you give your business room to thriveâand yourself space to breathe. đ
Act intentionally. Build with purpose. Say ânoâ to what doesnât align with your goals. When you prioritize creating a business that supports your life, not the other way around, you step into a role of leadership that fuels growth and sustainability. đźâ¨
Itâs time to stop being the operator and start being the visionary. Whatâs one thing you can let go of today to make space for a better tomorrow? Let us know!
About our guests:
Jo Moorcroft
Jo is a seasoned business strategist and co-founder of the Canine Business Academy. With a background in corporate advertising and years of experience running a successful dog training business, she is passionate about empowering pet professionals to design businesses that align with their values and lifestyle. Jo blends her expertise in business development with her deep understanding of client psychology to help dog professionals create sustainable and thriving careers. As a mentor, speaker, and advocate for intentional growth, Jo is dedicated to fostering innovation and excellence in the pet care industry.
Vicky Davies
Vicky, co-founder of the Canine Business Academy, brings over a decade of hands-on experience as a dog trainer, behaviorist, and pet care professional. Starting her journey in the rescue sector, Vicky has always been driven by her passion for animal welfare and her commitment to helping dog owners foster better relationships with their pets. Known for her creative approach to business strategy, Vicky encourages pet professionals to think outside the box and embrace their unique strengths. She is a champion for collaboration and innovation, helping others build businesses that support both their personal and professional aspirations.
Links:
Their new book: https://amzn.to/3PWM8Gp
https://caninebusinessacademy.com
https://www.facebook.com/caninebusinessacademy
https://www.instagram.com/canine.business.academy/
https://www.youtube.com/@LetsTalkDogBusiness
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Give us a call! (636) 364-8260
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Full show notes and transcript
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
Running a pet care business is getting more expensive, and simply raising prices isnât always an easy option. In this episode, we break down the factors driving up costsârising labor wages, increased overhead, and shrinking profit marginsâand explore what pet sitters can do to maintain profitability. From improving operational efficiency to refining service offerings, we discuss strategies to stay ahead without sacrificing quality or burning out. If youâve been feeling the financial squeeze, this episode will give you actionable steps to take control of your costs and future-proof your business.
Main Topics:
- The impact of rising labor costs on pet care businesses
- How to optimize pricing while staying competitive
- Streamlining operations to improve profit margins
- Smart marketing strategies to attract premium clients
- Reducing inefficiencies in scheduling and service areas
Main Takeaway: âItâs not just about raising prices, itâs about optimizing everything else in our business to make sure we can do that with our actual revenue-generating services.â
Business costs are increasing, but that doesnât mean your profit margins have to shrink. Instead of simply raising rates and hoping for the best, we need to focus on efficiency. Are you optimizing your schedule to reduce drive time? Are your employees as productive as they can be? Are you offering premium services that justify higher pricing?
If youâre not actively adjusting your operations, you may be losing money without realizing it. Every inefficient process, every underpriced service, and every unnecessary expense eats away at your bottom line.
By focusing on profitability through efficiency, you can take control of your expenses, maintain competitive pricing, and continue offering high-quality services.
đ Whatâs one area of your business you could optimize today?
Executive Producers: Adriana Barbie Beck Erica Jan Janie Jenny Julie Kathryn Keith Liz Lori Lucy Sarah Savanna Scott Theresea Yvonne
Links:
Check out our Starter Packs
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đ Call us: (636) 364-8260
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you create raving fans and deliver premium client experiences? In this episode, Candace DâAgnolo, of Pet Boss Nation dives, into the art of fostering genuine connections that go beyond surface-level interactions. She explores how personalized touchesâlike understanding client preferences and small acts of careâcreate lasting loyalty. Candace also discusses the benefits of using AI to enhance efficiency, the value of local collaborations, and actionable ways to surprise and delight clients without breaking the bank. If you're looking to elevate your business and stand out in a competitive market, this episode is packed with insights and inspiration!
Main topics:
- Creating premium client experiences.
- Leveraging local networking for business growth.
- The role of AI in personalization.
- Building trust through authentic connections.
- Time-saving techniques for small businesses.
Main takeaway: "The human side of business is irreplaceable. Real connection builds loyalty and defines a premium experience.â
âWhat makes a premium experience? Itâs not just fancy tools or giftsâitâs genuine human connection. From quieting a home during nap time to ensuring a late-night light is on, small touches of care make all the difference. Candace DâAgnolo. shares why understanding client needs and creating authentic relationships are the keys to success. đ How do you personalize your business relationships? Let us know!â
About our guest:
Candace DâAgnolo is a seasoned entrepreneur and business coach with over 20 years of experience in the pet industry. As the founder of Pet Boss Nation, she has dedicated herself to empowering pet business owners through innovative strategies in sales, marketing, and leadership. Candaceâs career began with her own successful ventures, including a thriving brick-and-mortar pet boutique, a doggie daycare, and a dog walking service in Chicago.
Her passion for helping others led her to create Pet Boss Nation, a professional development community that has supported hundreds of pet businesses across the United States, Canada, and Europe. Through her group coaching programs, podcast, and speaking engagements, Candace provides actionable advice and fosters a supportive network for entrepreneurs. Known for her authenticity and deep understanding of the challenges small business owners face, Candace inspires others to transform their passion into profitable and fulfilling careers.
Links:
Previously on: https://www.petsitterconfessional.com/episodes/401
Pet Boss University: https://petboss.com/university/
Pet Boss Podcast: https://petboss.com/podcast/
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Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Whatâs holding you back from making the changes your business needs? Fear of the unknown can keep us stuck in outdated pricing, ineffective policies, and stale marketing strategies. In this episode we tackle the fears that prevent pet sitters from evolving, from raising rates to implementing new policies. We discuss how to test small changes, embrace iterative improvements, and reframe failure as a learning opportunity. If youâve been hesitant to make a big decision in your business, this episode will help you push past the fear and take action.
Main topics:
- Fear of change in business
- Raising prices with confidence
- Updating policies for efficiency
- Evolving marketing for better clients
- Opportunity costs of inaction
Main takeaway: âThe biggest risk isnât trying something newâitâs staying stuck in something that isnât working.â
As business owners, we tend to overanalyze decisions, fearing the worst. What if clients leave? What if a new policy upsets employees? What if a marketing change flops? But hereâs the reality: inaction is its own risk.
If your prices are too low, youâll burn out trying to make ends meet. If your policies are too flexible, clients may take advantage of them. If your marketing isnât attracting the right clients, youâll struggle to grow. Every choice has a costâincluding the choice to do nothing.
Instead of fearing failure, reframe it as an experiment. Test a small change and track the results. If it doesnât work, tweak it. Your business is a living thing, meant to evolve. The worst thing you can do is stay in place while the world moves forward.
đĄ Whatâs one change youâve been avoiding in your business? Letâs talk about it in the comments!
Links:
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đ Call us: (636) 364-8260
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you transform your business into one that works for you? In this episode, Corinne Moore, owner of Paws and Claws Pet Service and founder of Pawsome Metrics, shares how data-driven decisions helped her streamline services and reclaim balance. From navigating the challenges of purchasing a family business to making tough choices like cutting underperforming services, Corinne opens up about the power of metrics in creating a sustainable and fulfilling company. She emphasizes the importance of aligning business operations with personal and professional goals while empowering her team to thrive. Whether youâre looking to refine your services or improve work-life balance, Corinneâs story is a reminder that change starts with knowing your numbers.
Main topics:
- Using Metrics for Business Decisions
- Balancing Work and Family Life
- Streamlining Services for Efficiency
- Empowering Staff Through Delegation
- Overcoming Burnout as a Business Owner
Main takeaway: "You own your business so you can make it your own. It took me a long time to realize that I could make changes for myself and my staff to make us all happier.â
Running a business isnât about following someone elseâs formulaâitâs about creating something that works for you, your team, and your clients. Corinne Moore shares how she used metrics to make bold decisions that aligned with her values, simplified her services, and prioritized her mental health. By taking control and shaping her business to fit her life, Corinne created a company thatâs happier, more efficient, and truly her own. Her story is a reminder that real transformation starts with knowing your numbers and staying true to your vision.
This week on the podcast, Corinne reveals how metrics empowered her to reclaim balance and build a business she loves.
đ How do you make your business uniquely yours? Let us know in the comments! đ§đž
About our guest:
Corinne Moore is the owner of Paws and Claws Pet Service in Madison, Wisconsin, a company specializing in dog walking and cat sitting. With a passion for both animals and numbers, she also founded Pawsome Metrics, a tool designed to help pet care professionals harness the power of data to make informed, confident business decisions. Corinneâs journey in the pet care industry began at a young age and evolved as she took over her sisterâs business in 2019. Through resilience, adaptability, and a data-driven mindset, Corinne has transformed her business while prioritizing work-life balance and creating a supportive environment for her team. When sheâs not running her businesses, Corinne enjoys spending time with her family, including her daughter and two cats, Bella and Lucille.
Links:
Paws and Claws : https://www.pawsandclawswi.com/
Pawesome Metrics : https://pawsomemetrics.com/
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See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
How can we navigate the changing expectations of modern pet parents while also providing exceptional care? We dive into the mindset of todayâs pet owners, exploring the growing trends of treating pets as family, prioritizing health and wellness, and valuing convenience and personalization. We discuss how emotional spending drives client decisions and the importance of showcasing the transformative impact of pet care services. Whether youâre refining your marketing, building trust, or enhancing your offerings, this episode provides actionable insights to help you connect with clients and elevate your business.
Main topics:
- Pets as family members
- Humanization challenges for professionals
- Health, wellness, and enrichment
- Convenience and social proof
- Emotional spending and personalization
Main takeaway: "Your messaging should focus on creating peace of mind, enriching experiences, and making the pet ownerâs life easier while addressing their emotional connection to their pets."
As pet care professionals, we often focus on what we do: walking dogs, cleaning litter boxes, or giving medications. But what weâre really offering is so much more than the task itself.
We provide peace of mind to pet parents, so they can focus on their day without worrying about their furry family member. We enrich petsâ lives, giving them the mental and physical stimulation they need to thrive. We strengthen the human-animal bond by helping pets stay healthy, happy, and loved, even when their owners canât be there.
Your services donât just care for petsâthey make life better for both the pet and the owner. But hereâs the catch: you have to tell people that! Talk about the emotional and practical value of what you offer. Share stories of how youâve made a difference. Highlight the tail wags, the zoomies, the contented naps after a visit, and the relief in a pet parentâs voice when they know their pets are in good hands.
Because itâs not just about the visitâitâs about how that visit transforms their day and their petâs life.
đĄ Whatâs one way your services go beyond the basics? Share it in the comments!
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you grow a pet care business while staying true to your values? Ruby Ballesteros, owner of Ruby Redâs Pet Care, shares how she maintained her standards during tough times, leading to a surge of new clients and stronger relationships with her community. She leveraged local TV segments to educate the public about professional pet care and collaborated with small businesses to promote their services through her newsletters. By embracing opportunities and pushing herself out of her comfort zone, Ruby grew personally and professionally, while elevating her business. Her story is an inspiring example of how staying authentic and community-focused can lead to sustainable success.
Main topics:
- Navigating Business Challenges with Integrity
- Building Strong Community Relationships
- Professionalism in Pet Care Industry
- Leveraging Media for Business Growth
- Maintaining Consistency in Client Services
Main takeaway: âMaintaining the integrity of my business meant refusing to lower my standardsâeven during tough times.â
Success in business starts with maintaining your standards, even when times are tough. Ruby Ballesteros shares how staying true to her values and refusing to devalue her services allowed her to not only weather challenges but also redefine professionalism in her community. Through her journey, she demonstrates the power of persistence and the rewards of aligning actions with a clear mission.
This week on Pet Sitter Confessional, Ruby reminds us why integrity matters in businessâand in life. Her inspiring story is a must-listen for anyone looking to build a lasting legacy in pet care.
đ How do you stay true to your business values?
About our guest:
Ruby Ballesteros is the owner of Ruby Redâs Pet Care, providing exceptional pet sitting services in Irmo, Ballantine, and Chapin, South Carolina. With a background in corporate training and a passion for animals, Ruby has built a trusted brand known for professionalism and integrity. Sheâs also a fierce advocate for networking and community support, sharing her knowledge through TV segments and partnerships with local businesses. Rubyâs mission is to set the gold standard in pet care while empowering others to prioritize quality and trust.
Links:
Previously on: https://www.petsitterconfessional.com/episodes/457
https://www.rubyredspetcare.com/
https://www.facebook.com/rubyredspetcare
https://www.instagram.com/rubyredspetcare
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Viists petsit.com/join and use code âconfessional15â at checkout to save $15 off your first year!
Are you constantly juggling tasks and struggling to get everything done? In this episode, Collin and Meghan discuss the power of setting deadlines and working in focused time blocks to tackle endless to-do lists. They share how short, intentional intervals can improve decision-making, preserve energy, and increase productivity. Whether youâre managing hires, tackling admin tasks, or balancing work-life demands, this episode offers practical tools to help you get more done without burning out.
Main topics:
- Setting time limits
- Prioritizing tasks effectively
- Managing decision fatigue
- Balancing flexibility and focus
- Practicing trial and error
Maint takeaway: "Not every decision deserves the same amount of time in your day."
In this episode, we share how setting deadlines and using short, focused time blocks can transform your productivity and decision-making. By breaking tasks into manageable chunks, you can preserve your energy, reduce decision fatigue, and stay focused on what matters most. We also discuss the importance of triaging tasks, making intentional progress on big projects, and why not every decision deserves the same amount of your time. Tune in to learn practical strategies for reclaiming control of your day without sacrificing quality.
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What would it take for you to step away from your business and start a new chapter? In this episode, Aimee Thomas, former owner of Leashes to Leads Pet Care, shares her journey of transitioning from a thriving pet care business to an exciting new role working on a 100-acre farm. Aimee reflects on the challenges of leaving her business behind, the power of a strong pet sitting network, and how she ensured her clients were cared for during the transition. She also discusses her passion for high-end pet care, live-in services, and how staying open to new opportunities led her to a fulfilling new path. Whether youâre considering a career change or simply curious about what it takes to close one chapter and embrace another, this episode offers valuable insights and inspiration.
Main topics:
- Transitioning from Business to Farm
- Networking Supports Growth and Transition
- Providing High-End, Specialized Care
- Embracing Change with Open Possibilities
- Ensuring Clients Transition Smoothly
Main takeaway: "Donât limit yourself to possibilities. Sometimes, stepping into something new can bring a whole new light into your life.â
Change can be intimidating, but it holds the key to growth and fulfillment. Whether itâs leaving behind a career, pursuing a dream, or stepping outside your comfort zone, new opportunities have the power to transform your path in unexpected ways. By staying open to change, you might discover a journey that aligns more deeply with your passions and values. Trust in your ability to adapt, and remember that every step forwardâno matter how uncertainâcan lead to something extraordinary
This week, Aimee Thomas shares her inspiring journey of stepping away from her successful pet care business to embrace a new chapter full of challenges and rewards. Her story is a reminder to stay open to change and trust the possibilities ahead.
đ Whatâs a new opportunity youâre ready to embrace? Let us know in the comments!
About out guest:
Aimee Thomas is the former owner of Leashes to Leads Pet Care in Ocala, Florida, where she built a successful business specializing in high-end pet care services, including live-in pet sitting. With a background in sales and customer service, Aimee found her calling in pet care after overcoming a traumatic brain injury, creating a network of trusted pet sitters in her community and providing exceptional care to her clients. Now, Aimee has transitioned into a new chapter, working on a 100-acre farm with a variety of animals while continuing to share her knowledge and support with the pet care community. Aimee is also a certified Magna Wave practitioner, using her skills to improve the lives of animals through advanced therapeutic techniques.
Links:
Contact Aimee Thomas at Aimee@leashestoleads.com
Learn more about Magna Wave therapy: https://magnawavepemf.com/what-is-pemf/
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See all of our discounts!
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Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters: www.petsitters.org
Have you ever wondered how AI can improve your pet care business without losing your personal touch? In this episode, we explore the practical ways AI can enhance productivity, client communication, and decision-making while keeping your brand's authenticity intact. From target marketing and content creation to using AI in hiring processes, we share how to make AI work for youânot replace you. We also dive into how to ensure AI reflects your voice and values, and why it's essential to use it as a tool to streamline tasks, not as a substitute for human connection.
Main topics:
- Authenticity in AI Communication
- Personalizing AI for Your Brand
- AI in Targeted Marketing
- Using AI for Data Analysis
- AI-Assisted Hiring Processes
Main takeaway: AI is a helper, not a replacement. Itâs about enhancing relationships, increasing productivity, and helping us make better decisions, while still keeping our unique voice and human touch.
AI is a helper, not a replacementâdesigned to amplify what makes your business unique: YOU. Use AI to enhance relationships, boost productivity, and uncover insights, all while staying true to your voice. Let the robots handle the repetitive stuff so you can focus on building connections and doing what you love. đĄ How do you use AI in your business? Let us know! âŹď¸
Links:
https://www.petsitterconfessional.com/episodes/356
https://www.petsitterconfessional.com/episodes/388
Check out our Starter Packs
See all of our discounts!
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Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you build lasting trust with your clients while staying true to yourself? In this episode, Catherine Oury, owner of Ladybug Pet Care, shares how authenticity has been the cornerstone of her success as a solo pet sitter. From managing client expectations for overnight stays to setting boundaries for a better work-life balance, Catherine opens up about the lessons sheâs learned in over five years of business. She highlights the importance of fostering genuine, long-term relationships with clients and tailoring services to align with personal and professional values. Whether youâre a solo sitter or managing a team, Catherineâs story offers powerful insights on balancing passion with sustainable growth.
Main topics:
- Building trust through authenticity
- Overnights and client expectations
- Setting boundaries for balance
- Long-term client relationships
- Solo pet sitter challenges
Main takeaway: âTrust and connection with clients start with being authentic.â
Trust is the foundation of meaningful relationships, and authenticity is the key to building it. By being genuine and true to yourself, you create a connection with clients that goes beyond the basics of pet care. This personal touch fosters loyalty, trust, and a sense of partnership that can last for years. Staying authentic isnât just good for your clientsâitâs good for you, too, making your work more enjoyable and fulfilling.
This week, Catherine Oury shares how being herself has helped her build strong, lasting relationships with clients and create a business she truly loves. Her story is a powerful reminder that trust and connection start with authenticity.
đ Whatâs one way you show your authentic self to your clients? Let us know in the comments!
About our guest:
Catherine Oury is the owner of Ladybug Pet Care, a solo pet sitting business that thrives on trust, authenticity, and genuine client relationships. With over five years of experience in the pet care industry, Catherine has built her business by prioritizing personal connections and tailoring her services to meet her clientsâ unique needs. A former nanny, Catherine brings her caregiving background into her pet care philosophy, treating every pet like family and every client interaction with care and integrity. Based in Ohio, she specializes in overnight stays and daily pet care, balancing her passion for animals with a commitment to setting healthy boundaries for sustainable business growth.
Links:
Catherineâs Instagram: @LadybugPetCare
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Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
How do you recover and refocus after a hectic holiday season in your pet care business? In this episode, we discuss the importance of using the slower January and February months to reflect on lessons learned from the holiday rush. From identifying and fixing cracks in your systems to celebrating wins and refining your processes, we highlight practical strategies for improvement. We also emphasize the need for strategic rest to recharge and sustain momentum for the year ahead. Tune in for actionable tips on balancing recovery with planning, so you can approach the next busy season with confidence.
Main topics:
- Identifying What Went Wrong
- Celebrating Successes and Wins
- Soliciting Feedback from Teams
- Strategic Planning for the Year
- Prioritizing Rest and Recovery
Main takeaway: âStrategic rest and thoughtful adjustments are the keys to building a resilient business and a resilient you.â
After the chaos of the busy season, take time to breathe and reflect. Identify what worked, what didnât, and use those lessons to refine your processes and goals. Recovery isnât about doing nothingâitâs about intentional growth and preparing for whatâs next. Rest now to ensure youâre ready to thrive in the next busy season.
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Ever feel like the stress of competition overshadows the joy of your work? Amy Addington, President and Co-Founder of Woofieâs, shares her 20-year journey from a $10 dog walk to leading a thriving pet care franchise. Amy dives into the power of relationships in business, how to build trust with clients, and the importance of staying flexible in a changing industry. She also unpacks the challenges and rewards of franchising, the role of branding in maintaining consistency, and why networkingâeven with competitorsâis essential. Full of insights and actionable tips, this episode will inspire you to lead with heart and build a pet care business that thrives on trust and connection.
Main topics:
- Transitioning from Corporate to Pet Care
- Building Trust Through Relationships
- Franchising Woofieâs: Challenges and Rewards
- Creating a Strong Brand Identity
- Networking with Competitors and Community
Main takeaway: âAt the end of the day, this is not a transactional business. Itâs a relationship business, and thatâs what makes it so rewarding.â
Pet care isnât just about providing a serviceâitâs about building trust, fostering connections, and becoming a reliable part of someoneâs life. When a client hands over their keys or entrusts you with their pet, theyâre giving you something invaluable: their confidence.
So how do we honor that trust and make the most of these relationships?
đ Listen Deeply: Every interaction with a client is an opportunity to learn more about their needs and the unique personalities of their pets. Take the time to ask questions, observe, and truly understand.
đ Be Proactive: Anticipate client and pet needs before they arise. Whether itâs remembering a petâs favorite treat or offering flexible scheduling during busy times, the little things show you care.
đ Be Consistent: Relationships are built on reliability. Show up, follow through, and stay true to your word every single time.
Pet care is a privilege, and every interaction with a client and their pet is an opportunity to strengthen that bond. Itâs these relationshipsânot transactionsâthat make our work meaningful and sustainable.
đŹ Whatâs one way you go above and beyond to connect with your clients?
About our guest:
Amy Addington is the President and Co-Founder of Woofieâs, a premier pet care company specializing in pet sitting, dog walking, and mobile grooming services. With over 20 years of experience in the pet care industry, Amy has built Woofieâs into a trusted franchise brand known for its focus on building relationships, fostering trust, and delivering exceptional service. Amyâs journey began in 2004 when she and her co-founder, Leslie Barron, left corporate careers to pursue their passion for animals and entrepreneurship.
Under Amyâs leadership, Woofieâs has expanded into a successful franchise model, empowering business owners to provide top-tier pet care in their local communities. A dedicated advocate for innovation and collaboration, Amy is passionate about supporting franchisees, maintaining brand integrity, and staying at the forefront of industry trends.
When sheâs not leading Woofieâs, Amy enjoys working with her team in Delray Beach, Florida, and contributing to the pet care industry as a mentor and speaker. Her commitment to excellence and her belief in the power of relationships continue to inspire pet care professionals across the country.
Links:
aaddington@woofies.com
ownawoofies.com
woofies.com
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Give us a call! (636) 364-8260
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Are you ready to take control of your motivation and redefine success in your pet care business? In this episode, we explore the importance of recognizing your hard work and celebrating wins, even when no one else is watching. We dive into how building trust with clients and staying aligned with your mission can fuel your drive. From reflecting on your values to embracing the challenges of serving others, we share practical tips to keep your momentum strong throughout the year. Tune in to discover how self-recognition can empower you to build a business youâre truly proud of.
Main topics:
- Finding self-motivation in business
- Celebrating wins to stay driven
- Building trust through quality service
- Aligning actions with business values
- Reframing challenges as opportunities
Main takeaway: You are the one who defines success in your businessârecognize your efforts, celebrate your wins, and build the drive to keep going.
In the hustle of running a pet care business, itâs easy to wait for othersâclients, team members, or even familyâto validate your hard work. But the truth is, you are the one who defines success in your business. đ
Celebrate your wins, no matter how small. Did you create a flawless route plan? Handle a tough pet care situation with grace? Deliver peace of mind to a client? Those moments are worth recognizing.
When you take time to reflect on your efforts and celebrate what youâve accomplished, you build the inner drive to keep going. đŞ Let this year be about owning your journey, honoring your growth, and setting the pace for an even better tomorrow.
Whatâs one win youâre proud of today? Share it in the commentsâletâs celebrate together!â đžâ¨
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Ever feel like your business is running you instead of the other way around? Pamela Ahart-Steward and Beth Greenberg Cotell, founders of Monarchs in Motion, share their journey of discovering balance and intentional living as business owners. They discuss the challenges of burnout, the importance of setting boundaries, and how saying "no" can create space for what truly matters. Drawing from their 26 years of experience, they offer actionable advice on transforming your approach to business and embracing personal growth. Packed with inspiration and practical tips, this episode is a must-listen for anyone looking to build a business that supports both their life and their goals.
Main topics:
- Balancing business and personal priorities
- Strengthening partnerships through respect
- Recognizing and overcoming business burnout
- Setting boundaries to prevent overwhelm
- Transformation and intentional goal setting
Main takeaway: "The power of saying no isn't about rejection; it's about creating space for what truly matters."
As pet business owners, it's easy to feel like we need to say "yes" to every client request, every opportunity, and every demand on our time. But saying "yes" to everything often leaves us overwhelmed, burned out, and unable to give our best to the things that truly matter.
Here's the truth: "The power of saying no isn't about rejection; it's about creating space for what truly matters."
When you say no, you're not just turning something down--you're prioritizing your time, energy, and mental well-being. You're setting boundaries that allow you to focus on the clients and services that align with your goals and values. You're building a business that supports your life, not the other way around.
đĄ Pro Tip: Practice saying, "Unfortunately, I'm not available," without adding unnecessary explanations. It's a small but powerful step toward owning your time and creating balance.
Remember, you don't have to be everything to everyone. Your business is yours to shape--and sometimes, saying no is the most empowering decision you can make. đŞâ¨
Have you ever struggled with saying no?
About our guests:
Pamela Ahart-Steward: Pamela Ahart-Steward is the co-founder of Monarchs in Motion and All Friends Pet Care (AFPC), a pet sitting business she started with her best friend, Beth Greenberg Cotell, in 1998. With a lifelong passion for animals and over two decades of entrepreneurial experience, Pamela is dedicated to helping pet care business owners thrive through personal transformation and intentional practices. After nearly hitting rock bottom 15 years ago, she discovered the life-changing power of prioritizing self-care and balance. Pamela is now a certified NLP (Neuro-Linguistic Programming) coach, using her expertise to inspire others to align their business and personal goals. Outside of work, Pamela loves 80s music, working out, sushi, and watching the sunrise. Her mantra, "Love your neighbor as yourself," reflects her commitment to holistic living and personal growth.
Beth Greenberg Cotell: Beth Greenberg Cotell is the co-founder of Monarchs in Motion and All Friends Pet Care (AFPC), which she launched with Pamela Ahart-Steward in 1998. Best friends since age two, Beth and Pam built AFPC into a thriving business while navigating the challenges of entrepreneurship, including the transformative impact of the COVID-19 pandemic. Beth is a certified NLP coach who is passionate about helping pet care entrepreneurs find balance, reduce stress, and achieve greater success by focusing on systems and intentional decision-making. A certified fitness instructor in several programs, Beth finds joy and grounding through teaching classes and staying active. She is also an advocate for self-awareness and setting boundaries, empowering others to prioritize their well-being. In her free time, Beth enjoys pasta, cruising, the beach, and spending time with her four rescue dogs.
Links:
https://www.allfriendspetcare.com
https://www.monarchsinmotion.com
Email: hello@monarchsinmotion.com
Tel: 571.245.5000
https://www.instagram.com/monarchsinmotion/
https://www.facebook.com/MonarchsNMotion/
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Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
Are you ready to make 2025 your strongest year yet? This episode dives into the power of introspection and proactive planning to drive business growth while reducing stress. We share some strategies for balancing challenges and celebrating wins, emphasizing the importance of setting clear goals and staying focused. We discuss how niching down and refining your services can align your business with your personal vision. Tune in to learn how to create a stronger, more intentional path for your pet care business.
Main topics:
- Importance of Introspection and Planning
- Balancing Challenges and Achievements
- Niching Down to Reduce Stress
- Setting Goals for Growth
- Building Stronger Client Relationships
Main takeaway: To be proactive, not reactive, is the key to achieving more good things in your business with less stress.
In business, it's easy to get caught up in putting out fires and reacting to challenges as they come. But what if you flipped the script? Being proactive means setting clear goals, creating actionable plans, and preparing for opportunities before they arise.
Instead of saying, "I just donât want my business to fail," shift your focus to, "I want my business to thrive by achieving X, Y, and Z this year."
This mindset empowers you to chase after the good thingsârevenue milestones, happier clients, and personal growthâwithout the constant stress of scrambling to fix problems.
đĄ Pro tip: Start your year strong by identifying the positive outcomes you want and building a roadmap to get there. Less stress, more success!
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Ever wonder how a few thoughtful words can make or break a clientâs trust? Cathy Duvall, owner of Goinâ to the Dogs Pet Sitting, explores the power of clear, proactive communication. From setting expectations at the very first inquiry to handling unexpected issues with honesty and empathy, Cathy shares how consistent follow-through and transparency help her build long-lasting client relationships. She gives practical tactics for training clients to respond promptly, ensuring both parties stay on the same pageâbecause when clients feel seen, heard, and valued, trust naturally grows. Whether youâre dealing with an unsure cat, subtle behavioral shifts, or the curveballs that come with caring for living, breathing pets, this conversation is packed with insights on turning everyday communication challenges into opportunities for deeper connection.
Main topics:
- Proactive, Consistent Communication Strategies
- Setting Clearly Defined Expectations
- Handling Unexpected Pet Care Challenges
- Nurturing Long-Term Client Relationships
- Prioritizing Pet Safety, Well-being
Main takeaway: âThings happen, mistakes are made, but itâs how you handle it and communicate through it that builds trust.â
In a perfect world, every visit would run smoothly and no detail would ever be overlooked. But the real measure of professionalism comes when life throws a curveball. Being upfront, honest, and proactive in how you address challenges can turn a rough situation into a chance to deepen client confidence.
Clear communication isnât just a courtesyâitâs an investment in trust. Whether itâs sending a quick update about a delay, checking in after an unexpected issue, or apologizing when something goes wrong, open dialogue transforms misunderstandings into mutual respect.
In the pet care industry, trust is everything. You earn it not just by being perfect, but by showing clients that, come what may, youâve got their petâs best interests at heartâand that youâll keep them informed every step of the way.
About our guest:
Hi! I am Cathy Duvall, the sole proprietor of Goinâ to the Dogs Pet Sitting. Certified Professional Pet Sitter (CPPS), Elite Fear Free Certified Professional (FFCP). I started my business in March 2015 when I lived in Cumming, GA (in the metro Atlanta area). I relocated in 2018 to Mineral Bluff, GA in the beautiful North Georgia mountains, and I had to start my business from scratch when I relocated.
Before March 2015, I was a radio news reporter in my younger adult years and a technical writer in the mid-1990s. I grew weary of the grind and politics of corporate life, and I retired from it in 1997. I then became a happy stay-at-home wife and devoted dog mom! While living this wonderful chapter of my life, from time to time I would take care of my neighborsâ pets when they traveled and couldnât take their fur kids with them. One of those neighbors suggested that I start a pet-sitting business. So I did!
My pet-care services include drop-in visits, vacation visits and overnight stays. I also offer dog-walking services on a limited basis. I continue to recover from three ankle surgeries since September 2021, so I must be selective about the dogs I can walk.
When I am not devoting my time to my pawsome pet clients, I enjoy spending time with my husband, Garland, and our two mixed-breed rescue dogs, Atlas and Aspen. I also do a weekly cat of the week write-up for my local newspaper when I am not tending to the duties of my pet-care business.
Links:
Previously on: https://www.petsitterconfessional.com/episodes/499
gointothedogsga@gmail.com
phone: 770-883-4644
https://www.facebook.com/cathy.duvall.31
https://www.facebook.com/gointothedogsga/
https://www.gointothedogsga.com/
Check out our Starter Packs
See all of our discounts!
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Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Are you spending time on what truly matters in your business, or are you distracted by quick fixes and flashy promises? We dive into how to differentiate between whatâs real and whatâs artificial, from client relationships to business opportunities. Learn how to ask the right questions, avoid common distractions, and focus on strategies that bring long-term value. Discover why patience, intentionality, and meaningful connections are essential for building a lasting, impactful business. Tune in to uncover practical tips for staying focused and creating a business youâre proud of.
Main topics:
- Identifying Real vs. Artificial Value
- Avoiding Quick Fix Distractions
- Building Long-Term Client Relationships
- Asking Probing, Intentional Questions
- Investing in Business Fundamentals
Main takeaway: We must give our time and attention to the things that are real, that have true value, and that are worthwhileâbecause the artificial will always fade, but the meaningful lasts.
In a world full of distractions, itâs easy to get caught up chasing the artificialâquick fixes, flashy promises, and fleeting opportunities. But the truth? These things donât last.
The meaningful parts of your businessâthe relationships you nurture, the systems you refine, and the long-term goals you work towardâare where your energy should go. The artificial will fade, but whatâs real will stand the test of time.
⨠Stop chasing the shiny distractions. Start investing in what truly matters. Your clients, your values, your visionâthese are the stars that light the way to building a business youâre proud of. â¨
Whatâs one thing youâre doing today to focus on the meaningful? Let us know!
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Whatâs holding you back from reaching your full potentialâyour mindset or your habits? Kristin Morrison explores the powerful impact of mindset on business and personal growth. She unpacks strategies for breaking free from negative loops, creating affirmations that actually work, and incorporating daily practices like journaling and movement to foster resilience. Kristin also shares practical advice on overcoming self-sabotage and finding balance amidst the chaos of running a business. If youâre ready to reclaim your time, energy, and confidence, this episode is a must-listen!
Main topics:
- Mindset Shifts
- Overcoming Self-Sabotage
- Practical Affirmations
- Self-Care Essentials
- Accountability and Support
Main takeaway: If you think you donât have time to pause, breathe, or reflect, thatâs exactly when you need it the most.
Weâve all been there. The to-do list is never-ending, the phone wonât stop ringing, and it feels like every moment of the day is accounted for. Taking a break? Forget about itâit seems impossible.
But hereâs the truth: Those moments when youâre racing against the clock, overwhelmed by everything on your plate, are the moments your body and mind are begging for a reset.
⨠A pause isnât just stoppingâitâs recharging.
⨠A breath isnât just oxygenâitâs clarity.
⨠Reflection isnât wasted timeâitâs the foundation for smarter decisions.
By giving yourself permission to pause, even for 30 seconds, you create space for calm and focus to return. That small action can be the difference between feeling like youâre drowning and rising above the waves. đ
Challenge for Today: Take one intentional pause. Set your timer for one minute. Close your eyes, take deep breaths, and notice how it feels. Youâll be amazed at what just 60 seconds of intentionality can do.
About our guest:
Kristin Morrison is an amazing entrepreneur, business coach, and author dedicated to helping pet business owners achieve their personal and professional goals. With over 25 years of experience in the pet care industry, Kristin founded and successfully sold her own thriving pet care business, employing 35 staff members and four managers. She is the creator of the Six-Figure Pet Business Academy and host of the Prosperous Pet Business Podcast, where she shares expert advice and real-world coaching for pet business owners worldwide.
As the author of six books, including bestsellers on business growth and mindset, Kristin combines her expertise with a deep understanding of the challenges entrepreneurs face. Known for her actionable insights and empathetic coaching, Kristin is passionate about empowering business owners to break through limiting beliefs, overcome burnout, and create thriving businesses that align with their ideal lives.
Links:
Previous episodes
https://www.petsitterconfessional.com/episodes/034-kristin-morrison
https://www.petsitterconfessional.com/episodes/130
https://www.petsitterconfessional.com/episodes/164
thrive@SFPBacademy.com
https://prosperouspetbusiness.com
https://www.sixfigurepetbusinessacademy.com
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Give us a call! (636) 364-8260
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Full show notes and transcript
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters: www.petsitters.org
What does your pricing say about your business? We start with a recent update on the BOI filing requirement for US businesses and then dive into how pricing acts as a powerful signal, shaping client expectations and perceptions of our services. We explore the importance of aligning pricing with professionalism, trust, and value while steering clear of the temptation to lower rates to match competitors. Instead, we focus on using client feedback and market insights to refine our messaging and emphasize what makes us unique. We discuss how pricing helps guide resource allocation, influence client behavior, and reflect demand. Whether itâs adjusting for high-demand seasons or crafting premium offerings, our pricing tells a story about who we are and what we deliver.
Main topics:
- Pricing communicates professionalism and trust
- Market competition and pricing strategies
- Client expectations and perceived value
- Resource allocation based on demand
- Intentional and budget-driven pricing
Main takeaway: Pricing tells your clients a story about who you are, your business, and what they should set their expectations at.
Pricing isnât just a numberâitâs a message. It communicates your professionalism, the quality of your service, and the value you deliver. Whether you're positioning yourself as a premium provider with personalized care or an affordable option for budget-conscious clients, your pricing shapes expectations before you even meet.
When you align your pricing with your branding, marketing, and client experience, you create a story that resonates. Your clients will understand not only what theyâre paying for but why itâs worth it.
So, what story does your pricing tell? Let it reflect your commitment to your business and your clients.
Links:
We talked about the BOI back on episode 522
Doug Keeling also put together a how to video
Recent BOI news
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you turn everyday dog walks into safe, enriching adventures? Mo Thompson, owner of Mo Mountain Mutts, explores her unique approach to dog walking, training, and pack dynamics. Mo shares how she uses structured training, reliable recall, and intentional programs to create off-leash adventures that build confidence and control. She also dives into the importance of clear client communication, adaptability, and continual improvement in running a successful pet care business.
Main topics:
- Reliable Recall and Structured Training
- Flexibility in Business Operations
- Creating Intentional Dog Programs
- Client Communication and Expectations
- Continuous Operational Improvements
Main takeaway: The process of continual improvement is at the core of being a successful business ownerâalways pick away at the little things that can make the experience better.
⨠Success is in the details! ⨠As a business owner, it's easy to focus on big, flashy upgrades, but the real magic happens when you consistently improve the small things. Whether it's tweaking your processes, enhancing client communication, or refining the experience for your customers (and their pets!), those incremental changes add up over time. Never underestimate the impact of continually "picking away" at the little detailsâthey can turn a good service into an exceptional one. Keep learning, keep improving, and watch how those small efforts transform your business!
About our guest:
Mo Thompson is the founder and owner of Mo Mountain Mutts, a renowned dog walking, training, and pet sitting service based in Skagway, Alaska. With a background in psychology and a lifelong passion for working with dogs, Mo has created a unique program that focuses on building confidence, reliable recall, and socialization through structured off-leash adventures. Known for her creative solutions and dedication to safety, Mo has gained recognition for her iconic "dog bus" and her ability to turn everyday walks into enriching experiences for both dogs and their owners. Beyond her hands-on work, Mo shares her expertise through social media, teaching dog walkers and pet owners how to foster better communication and control. Whether she's navigating pack dynamics, creating custom trails, or simply spreading joy with her viral videos, Moâs mission is simple: to let dogs be dogs while ensuring they thrive in their environment.
Links:
momountainmutts@gmail.com
https://www.momountainmutts.com
https://www.facebook.com/SkagwayDogWalker/
https://www.tiktok.com/@mo_mountain_mutts?lang=en
https://www.instagram.com/mo_mountain_mutts/?hl=en
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Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
How do you avoid letting the present overshadow the past and future in your business? In this episode, we dive into the concept of recency bias and its impact on decision-making. We discuss how relying solely on recent experiences can lead to emotional exhaustion, poor decisions, and skewed priorities. By balancing intuition with data, setting clear boundaries, and reviewing long-term trends, you can make more informed choices for your business. Overcoming recency bias is essential for building a thoughtful, sustainable, and successful business.
Main topics:
- Impact of Recency Bias
- Balancing Gut and Data
- Emotional Exhaustion and Decision-Making
- Consistency in Client Feedback
- Long-Term vs. Short-Term Goals
Main takeaway: Recency bias keeps us focused on the present, but it can cloud our ability to make informed, long-term decisions.
Recency bias keeps us focused on the present, making it easy to give more weight to what's happening right now than the bigger picture. While staying in the moment is important, it can cloud our ability to make informed, long-term decisions for our business. Have you ever made a choice based on a recent bad experience, only to realize later that it didnât align with your goals? The key is to balance gut instincts with historical data and trends. Take a step back, review your year as a whole, and ensure your decisions are grounded in both context and strategy.
Links:
https://scholar.harvard.edu/sites/scholar.harvard.edu/files/fudenberg/files/learning_with_recency_bias.pdf
https://journals.plos.org/ploscompbiol/article?id=10.1371%2Fjournal.pcbi.1009517
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What makes your pet care business stand out in a competitive market? Michelle Kline, founder of DogCo Launch, shares about the power of key differentiators and how they can make your business irresistible to the right clients. Michelle breaks down what differentiators are, why they matter, and how to identify them in ways that resonate with your target audience. From leveraging client feedback to refining your messaging, she gives actionable strategies for positioning your services uniquelyâwithout overcomplicating your operations. Whether youâre looking to refine your offerings or rethink your marketing, this episode is packed with insights to help your business shine.
Main topics:
- Defining key business differentiators
- Identifying target client avatars
- Using client feedback effectively
- Data-driven decision-making strategies
- Marketing and framing unique services
Main takeaway: A differentiator doesnât have to be an entirely new serviceâit can be how you frame and present your existing services to align with client needs.
Did you know your business's unique value doesnât always come from creating something entirely new? A key differentiator can simply be the way you present your existing services to align with what your clients truly care about. Think about how your services solve specific problems or bring joy to your clientsâthen highlight that! For example, offering a personalized touch, like on-demand walks tailored to healthcare workers' schedules, could be what sets you apart. Itâs not about reinventing the wheel; itâs about helping your clients see the magic in what you already do.
About our guest:
Michelle Kline is the founder of DogCo Launch - a place where pet care business owners grow and scale. Michelle comes from her own experience in the pet care industry where she grew a 25 person dog walking company during the pandemic, and now helps pet care business owners grow thriving businesses.
Links:
Facebook: https://www.facebook.com/groups/917885736018212
Website: https://www.dogcolaunch.com
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
How do you make time for yourself while running a busy business? In this episode, we explore the importance of structuring your business to protect your time and mental health. A strong pricing strategy helps you work smarter, not harder, while setting clear booking boundaries brings predictability to your schedule. By fostering respectful client relationships, you can build a loyal base of cheerleaders who genuinely want the best for you. Additionally, learning to say no to certain clients benefits your business far beyond financial gain. Protecting your time isnât selfishâitâs the foundation of a sustainable and thriving business.
Main topics:
- Pricing for Time and Balance
- Setting Clear Booking Boundaries
- Fostering Respectful Client Relationships
- Structuring for Daily Efficiency
- Confidence in Business Decisions
Main takeaway: Protecting your time is not selfish. It's necessary for your mental health and the longevity of your business.
Links:
Check out our Starter Packs
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Give us a call! (636) 364-8260
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Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Ever wondered how focusing on a niche can transform your pet care business? Michelle McLean, owner of Michelleâs Caring Cat Services, shares her journey of building a thriving, cat-exclusive pet care brand in Ottawa, Ontario. Michelle dives into her transition from marketing to cat sitting, her efforts to re-establish her business after a major move, and how specializing in feline care has set her apart in a competitive market. We discuss her strategies for connecting with clients on a personal level, building trust through certifications, and creating community around cats through events and education. Michelle also highlights the importance of going beyond traditional pet care to become a resource and advocate for cat owners. This conversation is an inspiring look at how passion, expertise, and connection can drive business success.
Main topics:
- Building trust with cat owners
- Specializing in feline-exclusive care
- Leveraging certifications for client confidence
- Connecting through community cat events
- Educating clients on cat wellness
Main takeaway: Connecting with people on a personal level about their cats builds trust and makes the relationship stronger.
As pet sitters, we know that caring for someoneâs beloved furry family member isnât just a jobâitâs a relationship built on trust.
đĄ When we take the time to listen to pet parentsâ stories, understand their routines, and even chat about the quirks that make their cats unique, weâre doing more than preparing to care for their pets. Weâre creating a bond that reassures them their feline friend is in the best hands.
đŻ Whether itâs asking thoughtful questions during a meet-and-greet, following up with updates about their catâs day, or simply showing genuine enthusiasm for their pet, every little interaction matters.
đŹ Tell us: How do you build trust and connect with your clients?
About our guest:
Michelle McLean is the founder and owner of Michelle's Caring Cat Services, a cat-exclusive pet care business based in Ottawa, Ontario. With over six years of experience in professional cat sitting, Michelle has built a reputation as a trusted and passionate caregiver in the local cat community. Her journey began in the Niagara region, where her lifelong love for cats inspired her to transition from a career in marketing and graphic design to pet care. Michelle holds multiple certifications, including Fear Free certification, Pet First Aid, and she is a Certified Professional Pet Sitter, underscoring her commitment to providing stress-free, high-quality care for feline companions.
Michelle is deeply involved in the Ottawa cat community, frequently volunteering with organizations such as the Ottawa Stray Cat Rescue and participating in local cat-focused events. She is dedicated to connecting cat lovers and sharing her extensive knowledge through community events, educational resources, and her growing online presence. Michelleâs mission is to support cat owners by offering personalized, expert care that prioritizes the physical and emotional well-being of their pets.
In addition to running her business, Michelle actively seeks to elevate the profile of professional cat care, offering advice on cat behavior, products, and health to her clients and the broader community. When sheâs not caring for cats or hosting events, Michelle can be found designing creative resources to support cat parents or engaging in cat-related volunteer work.
Links:
caringcatsitting.com
instagram.com/caringcatsitting
facebook.com/caringcatsitting
Cat Behavior Solutions: https://www.catbehaviorsolutions.org/podcast
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Have you prioritized your personal life over your business? We recently took a spontaneous long road trip to preserve a piece of our family's history.
On this podcast episode, we discuss how having clear priorities simplifies decision-making and enables decisive action when time is limited. The importance of follow-through and finishing what you start, even when motivation wanes, should be a central theme in our lives and business.
Finally, we highlight how self-care is essential for sustaining personal and professional success, ensuring you can show up as your best self for your business and clients.
Main Topics:
- Setting Clear Priorities - Acting Quickly - Following Through - Practicing Self-Care
Main Takeaway: Sometimes, action taken right now is better than waiting for those perfect conditions that may honestly never come.
Links:
Check out our Starter Packs
See all of our discounts!
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Give us a call! (636) 364-8260
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Ever wondered what it takes to build unwavering trust with clients in the pet care industry? đ¤On this episode, Dan Reitman, owner of Danâs Pet Care, discusses his journey of building a trusted pet care brand.
Dan shares his evolution from a solo dog walker to managing a large-scale business that includes daycare and kennel-free boarding, emphasizing the importance of maintaining client trust throughout.
We explore his challenges in deciding when to keep things in-house versus partnering, as well as his commitment to ensuring high standards of care in an increasingly competitive industry.
Dan also opens up about overcoming personal and business-related fears, pushing himself to learn and grow continuously. This conversation is a deep dive into why trust remains the ultimate asset in pet services and how it can drive sustainable success.
Main topics:
- Transition to daycare facilities
- Control and partnership challenges
- Building trust with clients
- Industry competition and standards
- Overcoming business-related fears
Main takeaway: The only asset that can be kept safe from every threat and made to appreciate in value year after year is the relationship you have with your customers.
About our guest:
Daniel Reitman is the founder and CEO of Danâs Pet Care, a top pet care service provider in New York. His entrepreneurial journey began early, eventually leading him to launch his pet care company in 2009 after recognizing a need for quality pet services while working as a veterinary technician. Today, Danâs Pet Care serves over 4,000 clients across multiple regions, with plans for national expansion.
A graduate of Hofstra University with a degree in entrepreneurship and biology, Danielâs business acumen has helped him grow Danâs Pet Care into a multi-million-dollar company. His commitment to excellent pet care earned him the 2021 Pet Sitter of the Year⢠Award from Pet Sitters International.
Beyond pet care, Daniel has founded multiple ventures, including SmartLine, a waitlist management platform sold to PaidEasy, and Hope for Hope, a non-profit aiding children in need worldwide. He also mentors other pet businesses and advocates for animal welfare as an ambassador for Paway.
Danielâs mission is to ensure pets are treated as family members, and his passion for animals and business continues to drive his success in both the pet care industry and beyond.
Links:
danspetcare.com
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters: www.petsitters.org
Are you making the most of your time and resources in your business? Being efficient allows you to reduce headaches, free up time, and lead a more focused life. Although finding efficiencies is an ongoing process that takes effort, itâs ultimately worth it once everything is streamlined. Route planning might be one of the biggest challenges, but there are many other areas to optimize for running the business you truly envision. By addressing these aspects, youâll build a business that works for you, not the other way around.
Main topics:
- Route Optimization
- Client Communication
- Inventory Management
- Scheduling and Onboarding
- Task Automation
Main takeaway: Efficiency isnât just about saving time; itâs about creating space to focus on what matters mostâproviding excellent care and building meaningful connections.
Links:
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Give us a call! (636) 364-8260
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Full show notes and transcript
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Are you creating a brand that truly connects with your ideal clients? Cagney Collins, of Pet Marketing Unleashed, explores what it takes to build a brand that goes beyond colors and fonts. Cagney shares how consistency, quality visuals, and a clear brand voice work together to attract the right audience. She discusses why understanding your clientsâ lifestyle and preferences is essential in crafting a brand vibe that resonates. Plus, Cagney offers tips on balancing personal preferences with the needs of your target market for a cohesive, memorable brand experience.
Main topics:
- Branding consistency for connection
- Identifying target audience traits
- Importance of quality photography
- Using color psychology effectively
- Developing brand voice
Main takeaway: Branding is essentially about conveying a feeling. Itâs about curating a vibe that resonates with your target audience, beyond just colors and fonts.
About our guest:
Cagney Collins is as passionate about her two beloved cats as she is about designing unforgettable brands for pet businesses! With over six years in the graphic design world, she started out creating illustrations for friends and family, transforming her hobby into a thriving career. Today, Cagney specializes in crafting unique, cohesive brands that help small businesses stand out. She works with Pet Marketing Unleashed to create stunning brand identities and websites tailored for businesses in the pet industry. From logo design to brand strategy, Cagney brings a deep understanding of what makes a brand memorable and impactful.
Links:
www.petmarketingunleashed.com
Use code PSC10 for 10% off with Pet Marketing Unleashed
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What does it take to manage a business remotely across different areas? In this episode, we share the lessons weâve learned from managing operations in two distinct regions. We discuss the importance of time-blocked hiring for consistency, a team-based approach to ensure continuity, and the crucial role of backup plans. Branding consistency across locations also proves essential, helping clients recognize and trust our services. Finally, we dive into how market-specific strategies can drive growth while maintaining a unified company identity.
Main topics:
- Team-based Approach Benefits
- Consistent Branding Across Locations
- Time Blocked Hiring Strategy
- Essential Backup Plans
- Market-Specific Service Adjustments
Main takeaway: Separate service areas allow us to test different strategies, but consistency in branding is key.
Links:
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Give us a call! (636) 364-8260
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Are you truly making the most of your local presence? In this episode, Fernando Vargas, owner of Florida Digital Center, shares how small businesses can achieve âneighborhood fameâ by focusing on community engagement and strategic marketing. We explore the importance of optimizing your customer journey, setting up a Google Business Listing, and building strong local partnerships. Fernando emphasizes that branding and advertising require different approaches but work best together to create lasting impact. If you want to grow your local reputation and connect more effectively with your community, this episode is packed with practical tips.
Main topics:
- Local Business Marketing Strategies
- Importance of Community Engagement
- Customer Journey Optimization
- Branding vs. Advertising Marketing
- Google Business Listing Setup
Main takeaway: When youâre around good people, good people will help promote you.
About our guest:
Fernando Vargas, 39, is a self-made entrepreneur and the proud owner of Florida Digital Center, established in 2020 at the height of the pandemic. His career journey is marked by a dynamic blend of travel, marketing, and event management. Fernando's previous roles include Regional Marketing Manager for a construction company, Global Event Manager for a gaming company, and a nationwide role promoting major sporting events for a telecom company. This diverse experience has been instrumental in shaping his entrepreneurial vision.
Links:
$50 digital audit! Go to 9546056338.com
https://www.facebook.com/floridadigitalcenter/
https://www.instagram.com/floridadigitalcenter
https://www.youtube.com/channel/UCsj9afV_zJExdP5jH83hPhQ
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters: www.petsitters.org
What are you working on in your business? In this episode, we dive into why refining the little things can make a big difference. From updating information to strengthening communication, itâs about creating a seamless experience for clients. Consistent improvements lead to better trust, smoother operations, and a stronger reputation. Focusing on these details helps your business not just keep up, but truly stand out.
Main topics:
- Online/Offline Presence Updates
- Improved Client Communication
- Google Profile Optimization
- Updated Safety Protocols
- Client Testimonials & Feedback
Main takeaway: The little details really do add upâthey can help you run a smoother business and stand out from the crowd.
Links:
Episode 336: https://www.petsitterconfessional.com/episodes/336
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Is your business helping you achieve your personal goals, or just financial ones? Doug Keeling, owner of Bad to the Bone Pet care, shares about hiring administrative help and defining team roles. We discuss how to delegate effectively, build trust with your team, and promote from within. Doug emphasizes the importance of aligning your business with your personal values for long-term success. If you want to grow your business while maintaining balance, this episode is a must-listen!
Main topics:
- Hiring for administrative roles
- Building team trust and autonomy
- Delegating tasks effectively
- Manager vs. admin responsibilities
- Aligning business with personal goals
Main takeaway: âBuild a business that fits around your personal goals, not just your financial ones.â
Itâs easy to get caught up in the grind, pushing for revenue growth and higher profit margins. But what if we flipped the script? đ¤
As you continue to grow your business, ask yourself: Am I moving closer to a life I love, or just a higher bank balance?Too often, we build businesses that demand all of our time, energy, and focusâoften at the expense of personal fulfillment. But true success isnât just about the numbers. Itâs about creating a business that gives you freedom, fulfillment, and the ability to pursue your passions outside of work. What does that look like in practice? 1) Creating a schedule that allows for family time and self-care. 2) Delegating or automating tasks that drain you, so you can focus on what you truly enjoy. 3) Saying 'no' to opportunities that donât align with your personal values, even if they promise financial gain.
About our guest:
Doug Keeling, AKA Doug the Dog Guy, is the owner and founder of Bad to the Bone Pet Care in Jacksonville, FL. Over the past ten years, Doug's team of pet sitters and dog walkers have completed over 100,000 pet care services for over 1,000 families. Doug and his team have won multiple awards, most recently being chosen as the 2023 Pet Sitter of the Year by Pet Sitter's International. Doug is passionate about uplifting and inspiring the pet care industry, and he shares his knowledge and experience on his Doug the Dog Guy YouTube channel. Doug also provides one-on-one coaching for pet business owners, and has the Pawsitive Hiring Course where he teaches solo pet sitters and dog walkers how to hire and grow their team!
Links:
Dougâs Youtube Channel: https://www.youtube.com/dougthedogguy
Dougâs hiring course: https://dougthedogguy.co
www.badtothebonepetcare.com
https://www.instagram.com/dougthedogguyofficial
https://www.facebook.com/DougtheDogGuy/
Facebook group for VAs: https://www.facebook.com/share/g/devci3Lxc4d2Mqcj/
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Are you ready to finish 2024 strong and set yourself up for success in 2025? In this episode, we explore seven key strategies for ending the year well, including reflecting on surprises, analyzing client feedback, and adjusting your pricing to better align with your goals. We also emphasize the importance of refining your marketing efforts and streamlining operations to enhance efficiency. Planning for time off in advance is crucial for maintaining your mental health, as discussed in detail. Listen in to learn how to make 2025 your best year yet, starting right now!
Main topics:
- Reflect on 2024 surprises
- Evaluate client feedback received
- Analyze pricing and services
- Review marketing efforts' impact
- Plan days off early
Main takeaway: Set up your days off now for next year and make it a fact of how you operateâyour mental health matters.
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How can client feedback shape your business? Vanessa Williams, owner of Vanessa's Pet Sitting Services, shares her journey from part-time pet sitting to building a full-time business fueled by client confidence. We dive into the importance of setting boundaries, not only to maintain professionalism but also to foster trust with clients. Vanessa also opens up about hiring her first employee, the challenges of releasing control, and the joy of seeing her business grow. With insights on leveraging social media for client engagement and staying true to her values, Vanessa offers a roadmap for anyone looking to thrive in pet care.
Main topics:
- Setting boundaries with clients
- Importance of client feedback
- Hiring and training employees
- Using social media effectively
- Balancing personal and business growth
Main takeaway: Getting feedback from clients gave me the confidence to realize I was really good at this and could make it a full-time business.
About our guest:
Vanessa Williams is the owner of Vanessa's Pet Sitting Services, based in Orlando, Florida. With over 10 years of experience in pet care, Vanessa transitioned her passion into a full-time business in 2018. Known for her personalized approach, Vanessa is committed to providing peace of mind to pet owners by delivering exceptional care. Her business thrives on the foundation of strong client relationships, clear boundaries, and her ability to leverage client feedback to drive growth. Outside of pet sitting, Vanessa is an active member of the Florida Pet Services Association, where she connects with other professionals and continues to learn and grow in the industry.
Links:
vanessaspetsittingservices@gmail.com
https://www.facebook.com/vanessaspetsittingllc
https://www.vanessaspetsittingllc.com
https://www.instagram.com/vanessaspetsittingservicesllc
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
How do you decide what to sponsor? In this episode, we break down five key factors to consider when evaluating sponsorship opportunities, including alignment with your values, mission, and budget. We stress the importance of calculating both tangible and intangible returns, such as new clients, brand recognition, and networking opportunities. By tracking leads and setting realistic expectations for ROI, businesses can better gauge the benefits of sponsoring events or initiatives. Ultimately, we want to encourage you to balance financial goals with personal interests when making sponsorship decisions.
Main topics:
- Evaluating sponsorship value alignment
- Budgeting for sponsorship opportunities
- Calculating sponsorship ROI metrics
- Assessing potential client connections
- Considering intangible sponsorship benefits
Main takeaway: Sponsorship is not just about direct financial returns but also about intangible benefits like increased brand recognition and new networking opportunities.
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Ever wondered how your business would handle a crisis or negative review? In this episode, we dive into the world of strategic communication with experts Keema Echols and Lauren Cain of Ethel Clark Services. Together, we explore how we can navigate crises, build strong client relationships, and maintain brand consistency. Keema and Lauren share actionable tips on using AI tools for effective messaging and managing negative publicity with professionalism and grace. If you're looking to strengthen your communication strategy and protect your business reputation, this episode is a must-listen!
Main topics:
- Strategic communication for businesses
- Crisis management and response
- Building and maintaining brand trust
- Effective use of AI tools
- Navigating negative reviews professionally
Main takeaway: The easiest words mended are those unspoken.
About our guests:
Lauren Cain: Co-founder of Ethel Clark Services, a strategic communications firm. With a decade of experience as Vice President of The Kenaly Complement, she developed strong leadership and business management skills. Beyond her corporate role, Lauren has built a platform as a social media influencer and homeschooling expert through Crunchy Mama DFW, where she offers parents advice on homeschooling and holistic living. Her genuine passion for education and current trends has earned her a loyal following, making her a trusted authority in the field.
Lauren's diverse background enhances her role at Ethel Clark Services, where her expertise in business management and social media influence shapes effective PR strategies. Her insights into educational and parenting trends bring fresh perspectives to the firm's campaigns, while her understanding of digital marketing and audience engagement is crucial for modern PR efforts. Holding a BS in Business Management from Azusa Pacific University, Lauren is committed to delivering innovative solutions and driving growth for clients.
Keema Echols: Co-founder of Ethel Clark Services, is a seasoned PR professional with over 25 years of experience in financial aid consulting and business management. She began her career as President of The Kenaly Complement, where she led a team, managed daily operations, and ensured compliance with Title IV processing regulations. Her innovative strategies and commitment to excellence established her as a trusted leader in the industry. Today, she leverages her expertise at Ethel Clark Services to create impactful PR campaigns, nurture client relationships, and drive growth for the agency.
Keemaâs dedication to excellence and ability to adapt to new challenges set her apart as a true powerhouse in strategic communications. Her passion for innovation and keen attention to detail ensure that her work leaves a lasting impact in the PR field. Holding a BS in Business Management from the University of Phoenix, Keema is committed to helping clients elevate their brands and achieve remarkable success through her expert guidance.
Links:
Ethel Clark Services Website: https://www.ethelclarkservices.com
Ethel Clark Services Instagram: https://www.instagram.com/ethelclarkservices
Ethel Clark Services Facebook: https://www.facebook.com/ethelclarkservices
Laurenâs Email: elcain@ethelclarkservices.com
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Are you relying too heavily on just a few clients to support your business? In this episode, we discuss the importance of diversifying your client list to build a more resilient and stable pet care business. We explore how understanding the difference between total and active clients can provide clarity, while seasonal marketing strategies and targeted client avatars help maintain consistency year-round. We also share practical upselling techniques to expand your service offerings and deepen client relationships. Tune in to learn how to strategically grow your client base and safeguard your business against unexpected changes.
Main topics:
- Active vs. Total Clients
- Client Diversity for Resilience
- Seasonal Marketing Strategies
- Client Avatars in Marketing
- Upselling and Expanding Services
Main takeaway: At the end of the day, when we diversify our client list, itâs not just about growing the base. Itâs about serving different kinds of people and solving different kinds of pain points and needs so that we can be integral in multiple kinds of peopleâs lives.
Links:
Check out our Starter Packs
See all of our discounts!
Check out ProTrainings Code: CPR-petsitterconfessional for 10% off
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: petsitterconfessional@gmail.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Ever wondered how your pet care business could make a bigger impact on the community? In this episode, Austin Tuck, owner of Tuckered Out Dog Walking, shares how she transformed her business by partnering with a local shelter through a unique sponsorship program. Austin explains how transitioning from pet sitting to daily dog walking helped reduce burnout while allowing her to focus on creating meaningful community partnerships. Her field trips for dogs offer enrichment beyond the standard walk, benefiting both pets and owners, while the shelter program boosts adoption rates and strengthens her team's connection to their work. Listen in to learn how Austin's approach to community involvement is making a difference for her business, her staff, and shelter dogs.
Main topics:
- Transitioning from Pet Sitting Burnout
- Implementing Field Trips for Dogs
- Developing a Shelter Sponsorship Program
- Staff Fulfillment Through Community Impact
- Leveraging Partnerships for Brand Growth
Main takeaway: Find initiatives that will be valuable for the community, for staff, and for your business brand reputation.
About our guest:
Austin Tuck is the owner of Tuckered Out Dog Walking, a Richmond, Virginia-based pet care company. Since launching in 2021, Austin has shifted her business focus from full-service pet care to exclusively offering daily dog walking, which has allowed her to reduce burnout and provide more meaningful services to her clients. Passionate about giving back to the community, Austin developed a Shelter Sponsorship Program that partners with local animal shelters to help dogs in need. Her commitment to community impact extends to her business's unique field trips for dogs, designed to provide enrichment and public exposure for shelter animals. Austinâs dedication to both her team
Links:
www.tuckeredoutRVA.com
www.tuckeredoutrva.com/sponsorships
tuckeredoutRVA@gmail.com
FB and IG: @tuckeredoutRVA
Check out our Starter Packs
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters: www.petsitters.org
Is your pet care market becoming too crowded with competitors? In this episode, we explore how to determine if your area is reaching market saturation and what it means for your business. We break down essential factors like competition with lower prices, difficulty acquiring clients, and tracking pet ownership trends. By analyzing these elements, you can decide whether to differentiate services or adjust marketing strategies to stay ahead. With actionable insights, this episode helps you navigate a potentially oversaturated pet care industry.
Main topics:
- Market Saturation and Competition Indicators Analysis
- Tracking Client Acquisition and Retention Metrics
- Differentiating Services to Stay Competitive
- Assessing Local Pet Ownership Trends
- Adapting Marketing to Client Demands
Main takeaway: Just because thereâs an increase in competition doesnât necessarily mean the market is saturated.
Links:
Check out our Starter Packs
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it take to run a successful dog waste removal business that goes beyond just scooping poop? In this episode, Erica Krupin, owner of Kroopin's Poopin Scoopin, shares the behind-the-scenes realities of managing her growing business. She emphasizes the importance of providing an exceptional customer experience, from building trust through reliability to creating peace of mind with professional services. Erica dives into the challenges of hiring and retaining great employees, explaining how paying well and setting clear expectations helps her maintain a high standard of service. She also talks about the complexities of pricing for quality and managing company vehicles, highlighting how investing in these areas ensures long-term success. With her down-to-earth approach, Erica offers valuable insights into what it truly takes to lead a thriving, people-centered business.
Main topics:
- Importance of customer experience
- Hiring and retaining employees
- Pricing for quality services
- Managing company vehicle policies
- Building trust through communication
Main takeaway: The service we provide is simple, but thereâs so much behind the scenes to ensure everything runs smoothly.
About our guest:
The reason why Erica started this company is a two fold answer. She knows the number one reason people donât want to own dogs is because they dislike cleaning up after them. Her mission is to provide an outstanding Pet Waste Removal service that takes care of their #2 so people can spend more time with their #1. Creating a solid foundation is the key to any success in life, business, friendship, marriage, and she believes it all starts with treating people with a little RESPECT.
Links:
Previously on Episode 43: https://www.petsitterconfessional.com/episodes/043-kroopin-poopin-scoopin
Check out her website
Check out her Instagram
To stay up to date with Erica and her latest updates, check out her other social media channels:
đşYouTube: Subscribe to Kroopin's Poopin' Scoopin' at https://www.youtube.com/c/KroopinâsPoopinScoopi
đźď¸Instagram: Follow The Scoop Podcast at https://www.instagram.com/the.scoop.podcast/.
đźď¸Instagram: Follow Kroopinâs Poopin Scoopin at https://www.instagram.com/kroopins_poopin_scoopin/
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Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
Are you too busy watching the weather to make real progress in your business? In this episode, Collin explores how overthinking and waiting for perfect conditions can paralyze business owners, preventing us from taking action. He discusses the dangers of getting stuck in analysis, the fear of imperfection, and how to strike the right balance between planning and executing. Learn the importance of focusing on core goals and remaining adaptable to change. Join him as he shares insights on taking proactive steps to grow your business, no matter the circumstances.
Main topics:
- Paralysis by Analysis in Business
- Overcoming Fear of Imperfection
- Balancing Strategy and Action
- Focusing on Core Goals
- Adaptability Over External Control
Main takeaway: Sometimes, action taken right now is better than waiting for those perfect conditions that may honestly never come.
Links:
Check out our Starter Packs
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Ever wondered how company culture influences business decisions? In this episode, Morgan Weber, CEO and founder of Lucky Pup Adventures, shares how her commitment to a caring company culture led to providing company cars for her team. She discusses the impact this decision has on employee safety, well-being, and client trust. Morgan also delves into the importance of aligning actions with core values and how this shapes every aspect of her business. Tune in to learn how intentional culture-building can drive meaningful changes in your company.
Main topics:
- Importance of Company Culture
- Providing Employee Peace of Mind
- Benefits of Company Cars
- Aligning Actions with Values
- Brand Visibility and Trust
Main takeaway: If I'm going to take my responsibility as a business owner seriously, what does that mean to me?
About our guest:
Morgan Weber is the founder of Lucky Pup Adventures in Sioux Falls, South Dakota. After her previous career left her burnt out and unsatisfied, Morgan spent the last 11 years growing their pet care business and was the PSI 2022 Pet Sitter of The Year. Morgan believes in ditching burnout and hustle culture while still creating a great life for her and her team. She wants to embolden other Pet Professionals to lead full, happy lives with businesses that allow them to live life more like the pets they serve: with joy, enthusiasm, and time for their favorite things. When she isn't working you can find her curling, knitting, and sitting on the back porch with her husband and pups.
Link:
Episode 389: https://www.petsitterconfessional.com/episodes/389
Lucky Pup Podcast: https://luckypupliving.com/luckypuppod/
https://luckypupadventures.com
https://luckypupliving.com
https://www.instagram.com/memoryflame.co/
https://www.instagram.com/morganandenasweber/
https://www.instagram.com/theaquariumkeepers/
https://www.instagram.com/_luckypup/
Check out our Starter Packs
Check out our Starter Packs
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
How do small disturbances foster growth in your business? We explore the concept of the Intermediate Disturbance Hypothesis and how it applies to creating a more adaptable and resilient business environment. By introducing intentional, small changes, we can keep our business from becoming stagnant and better prepare for unexpected shifts. We discuss the balance between too much change and too little, and the importance of being proactive in adapting to the ever-changing market. Learn how leveraging client feedback, technology, and education can create impactful, positive disturbances in our businesses.
Main topics:
- Disturbance Hypothesis in Business
- Balancing Change and Stability
- Implementing Small Strategic Changes
- Proactive Adaptation and Resilience
- Leveraging Technology and Education
Main takeaway: To thrive, a business must be adaptable, not just to survive disturbances but to use them for growth.
Links:
Check out our Starter Packs
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Have you ever wondered what it takes to build a pet sitting business in a foreign country? In this episode, Sophie Canil, owner of Pet Sitting by Sophie, shares her journey from Argentina to the Netherlands and how she turned her love for animals into a successful cat sitting business. She discusses the importance of setting boundaries and self-care, especially in such a solitary profession. Sophie also emphasizes the value of delegating tasks and finding a supportive community of fellow pet sitters. Tune in for practical advice on growing a pet care business abroad!
Main topics:
- Moving from Argentina abroad
- Starting pet sitting business
- Overcoming expat pet sitting challenges
- Setting boundaries and self-care
- Delegation for business growth
Main takeaway: When you present clear boundaries, it gives clients confidence that you know what you're doing.
About our guest:
Sophie has been passionate about animal care since childhood, beginning with her first pet cat, Pepi. With years of hands-on experience and formal education, including veterinary studies and certifications in animal CPR and behavior, she provides expert pet sitting and dog walking services. Having worked in Argentina and the Netherlands, Sophie also volunteers with animal shelters and as a photographer to help pets find homes. Her commitment to animal welfare extends into her personal life, reflected in her lifestyle choices and volunteer work.
Links
Instagram @petsittingbysophie: https://www.instagram.com/petsittingbysophie/
Facebook: Pet Sitting by Sophie: https://www.facebook.com/profile.php?id=61560943149119
Web: www.psbysophie.com
Check out our Starter Packs
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
Have you ever struggled to find the perfect hire for your pet care business? In this episode, we dive into the importance of hiring for soft skills like empathy, communication, and adaptability, while training the technical aspects later. We discuss the value of a multi-stage hiring process to thoroughly vet candidates and ensure they fit your company culture. While the technical skills are trainable, finding someone with the right heart is key to long-term success. We share our own experiences in building a team that truly connects with both pets and clients.
Main topics:
- Hiring for Empathy and Humility
- Importance of Soft Skills
- Multi-stage Hiring Process
- Training Technical Pet Care Skills
- Adapting to Client Expectations
Main takeaway: Soft skills are the foundation that technical skills build upon..
Links:
Check out our Starter Packs
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What are the silent ways dogs communicate with us? In this episode, Garrett Stevens, owner of Stevens Family Kennels and Dog Language Center, dives into the four pillars of dog language: touch, space, movement, and energy. He emphasizes the importance of non-verbal communication in understanding and managing canine behavior. Garrett also shares practical tips for conducting behavioral assessments and creating a balanced, calm environment for dogs. Ultimately, he reminds us that between a stimulus and a response, there is a space where meaningful change can happen.
Main topics:
- Dog language pillars
- Touch and space
- Energy and movement
- Non-verbal communication
- Behavioral assessment cues
Main takeaway: Between a stimulus and a response, there is a space.
About our guest: Garrett Stevens is husband, father of four, and an author, speaker, and chronicler of dog language. Founder of Stevens Family Kennels and Dog Language Center, Garrett and the Stevens family have been professionally helping dogs and teaching people for almost two decades. Garrettâs groundbreaking books on dog behavior, language and calm, natural training help clients and readers across the world understand the pitfalls of mainstream dog training and boarding practices while simultaneously guiding the open-minded reader into Natureâs ways and how all socially-skilled dogs communicate, interact and behave. Clients and other professionals in the industry are often shocked to find that there is little to no need for food treats and no need for harsh handling either when using the Garrett Stevens Method of natural dog training!
Link:
Previously on Episode 254: https://www.petsitterconfessional.com/episodes/254
Website: www.stevensfamilykennels.com
Instagram: https://www.instagram.com/stevensfamilykennels/
Dog Myths: What you Believe about Dogs can come back to Bite You!: https://amzn.to/2ZDYYCC
So Long Separation Anxiety: https://amzn.to/32NFJrE
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Give us a call! (636) 364-8260
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Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Are you ready to comply with the latest FINCEN regulations that impact your pet care business? In this episode, we break down the new Beneficial Ownership Information reporting requirements and why they're crucial for staying on the right side of the law. We also explore how Florida's regional pet care groups are leading the way in building strong local networks and supporting pet sitters. Plus, we discuss the growing maturity of the pet care industry and what it means for business owners like you. Tune in for practical tips on filing with FINCEN and keeping your business compliant.
Main topics:
- FINCEN Reporting Requirements
- Compliance and Penalties
- Florida Pet Care Associations
- Pet Care Industry Growth
- Filing Process Overview
Main takeaway: Local and regional networks set a new standard by fostering hyper-local connections, ensuring that pet sitters can share resources and tackle unique local challenges together.
Links:
FINCEN BOI Reporting - This is the direct link to the official page where businesses can learn more and file their Beneficial Ownership Information.
Check out our Starter Packs
Give us a call! (636) 364-8260
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Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Are you leaving money on the table by not tracking your expenses effectively? In this episode, Lindsey Roberts of Harquin Bookkeeping shares expert advice on how proper bookkeeping can boost your profits and improve your decision-making. We explore key tax deductions that many small business owners overlook, the importance of consistent record-keeping, and how staying organized year-round can make tax season less stressful. Lindsey also offers tips on how to set up your business for success, whether you're hiring your kids or considering purchasing a company vehicle. Tune in to learn how better bookkeeping can elevate your pet care business.
Main topics:
- Importance of accurate bookkeeping
- Maximizing tax deductions for businesses
- Managing personal and business expenses
- Benefits of hiring a professional bookkeeper
- Utilizing vehicles and home office deductions
Main takeway: Bookkeeping isn't just about taxesâit's about making smarter business decisions.
What does your bookkeeping look like?Bookkeeping is more than just a tool for compliance; it's a strategic asset. Accurate and up-to-date bookkeeping provides valuable insights into your business's financial health. By regularly reviewing your financial statements, you can identify trends, forecast future performance, and make informed decisions on where to allocate resources. It enables you to assess profitability, control costs, and plan for growth. In essence, bookkeeping helps you steer your business with confidence, allowing you to make proactive decisions rather than reactive ones, ultimately leading to better long-term outcomes.
About our guest:
Lindsey is one of the nationâs top rated QuickBooks ProAdvisors and the owner and founder of HarQuin Bookkeeping. She and her husband, Jason, have seven children, enjoy working together and spending time as a family outdoors with their animals. HarQuin has been providing affordable, quality bookkeeping, consulting, payroll and sales tax services for over a decade and serves over 1,000 small businesses each year. Lindsey always welcomes the opportunity discuss the future of your business and how we can assist in helping you achieve your goals and dreams. Connect with us to see what makes HarQuin different!
Links:
FINCEN: https://fincen.gov/boi
harquinbookkeeping.com
Facebook: https://www.facebook.com/HarQuinBookkeeping
Email: admin@harquinbookkeeping.com
Harvest
Previously on: https://www.petsitterconfessional.com/episodes/339
Check out our Starter Packs
Give us a call! (636) 364-8260
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Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
Have you ever attended an economic outlook presentation? In this episode, we share insights from a recent local presentation that highlighted key economic trends affecting pet care businesses. We discuss how inflation is increasing price sensitivity among clients, making efficiency and added value services crucial. We also emphasize the importance of focusing on stable sectors like healthcare and education to maintain a consistent client base. Understanding and adapting to the local economy is essential for thriving, even in uncertain times.
Main topics:
- Economic Adaptation Strategies
- Impact of Inflation
- Business Efficiency Tactics
- Relationship Building
- Targeting High-Income Clients
Main takeaway: Focus on stable sectors in your local economy, such as healthcare or education, to maintain consistent clients.
What drives your local economy? By focusing on stable sectors like healthcare and education, you can build a reliable client base for your pet care business. These professionals often have steady employment and predictable schedules, which creates ongoing demand for your services. Tailoring your offerings to their unique needsâsuch as flexible hours for shift workers or extra support during school breaksâcan help ensure consistent bookings, even during economic downturns. Connecting with these stable industries keeps your business resilient and deeply rooted in the community.
Links:
Check out our Starter Packs
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How can pet businesses stand out in an increasingly competitive digital landscape? In this episode, Mikaela Vargas, owner of Pet Marketing Unleashed, dives into the world of SEO and how pet care professionals can use it to grow their businesses. She emphasizes the importance of writing organically and using firsthand experience to create content that resonates with both users and search engines. Mikaela also highlights the value of local SEO, internal linking, and building relationships with local businesses for backlinks and reviews. By focusing on user experience and staying consistent across platforms, pet businesses can elevate their online presence and build a stronger community.
Main topics:
- Impact of AI on SEO
- Importance of Firsthand Experience
- Local SEO for Pet Businesses
- Backlinks and Domain Authority
- User Experience and SEO Ranking
Main takeaway: Focus on becoming a specialist in specific topics rather than spreading yourself thin
About our guest:
Mikaela is a marketing and systems nerd, animal lover, and the founder of Pet Marketing Unleashed â a small business committed to helping petpreneurs save major time while they build stress-free, sustainable, and successful pet businesses. She equips pet business owners with the branding, websites, marketing templates, and education they need to attract and onboard their dreamiest clients while away from their desks or out with their dogs! Her Facebook group, Unleashed Petpreneurs, is the go-to community for pet industry entrepreneurs looking to upscale their marketing, processes, and websites with ease. When sheâs not working with clients or students, youâll find Mikaela at the beach with her toes in the sand, hanging with her son, taking photos of her pup for his famous #wherewils IG Stories, and reading books with her husband in their TV-less SoCal home.
Links:
Get her NEWcourse: https://www.petmarketingunleashed.com/seo-course --> PSC15 to get 15% off Search Engine Console Ubersuggest or Spyfu Google Analytics Free email template: https://www.petmarketingunleashed.com/partnership-template This blog can also be useful: https://www.petmarketingunleashed.com/post/seo-trends
Previously on
Episode 143: https://www.petsitterconfessional.com/episodes/143
Episode 435: https://www.petsitterconfessional.com/episodes/435
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What does it mean to pull your punches in business? In this episode, we explore the concept of strategically holding back to ensure sustainable growth and long-term success. We discuss how pacing your expansion, marketing, and client onboarding can help maintain high service quality and prevent burnout. Learn how to set realistic client expectations, manage your resources wisely, and avoid the race to the bottom on pricing. Join us as we dive into strategies for balancing ambition with caution, adapting to challenges, and positioning your business for lasting success.
Main topics:
- Strategic business growth planning
- Balancing marketing and expansion
- Avoiding overpromising client expectations
- Managing fear in business
- Adapting to personal limitations
Main takeaway: Understand your goals, operate strategically, and punch hard when youâre ready.
Links:
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Give us a call! (636) 364-8260
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Full show notes and transcript
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you successfully balance a growing pet care business with the demands of motherhood? In this episode, Korye Bradshaw, owner of Murphy and Me Pet Sitting, shares her journey of evolving her services to meet the needs of her clients while maintaining a strong focus on her family. She discusses the importance of vetting and selecting the right dogs for her group outings, ensuring safety and harmony. Korye also emphasizes the value of consistency and routine in creating a stress-free environment for both pets and pet sitters. Listen in to learn how Korye has adapted her business over 20 years, embracing change and staying true to her core values.
Main topics:
- Evolving pet care services
- Balancing business with motherhood
- Vetting and selecting dog clients
- Importance of consistency and routine
- Adapting to client needs
Main takeaway: You have to stick to your guns, your gut, and only take the dogs that your gut is saying is a good fit.
About our guest:
Murphy and Me Pet Sitting was founded by dog owner, Korye Miller, in 2013 but the story actually begins in 2002 with Korye's very first childhood friend, Murphy. Murphy, a young and silly pup at the time, was adopted from a shelter as a surprise Christmas present for Korye from her parents. Once their two eyes met for the first time on that Christmas morning, it was the beginning of a wonderful and life changing relationship that neither of them could have imagined. Growing up, Murphy was the pride and joy of Korye's life. They played together. They slept together. They lived life together. Dealing with all the confusion and change that comes with growing up can be tough, especially for a little girl, but rest assured, her best friend Murphy was there for every moment of it. The two became utterly inseparable. It wasn't long before all of Korye's family and friends loved Murphy too. With Murphy's vibrant personality and unquestionable loyalty, it wasn't difficult to see why. One unexpected day, Murphy was not acting like her usual self which began to worry Korye. Shortly after, Murphy was diagnosed with cancer. The news hit Korye very hard. She took Murphy to countless checkups and tried her very best to nurse her childhood best friend back to health. Sadly, after a hard fought battle, Murphy passed away in 2012. The joy that Murphy provided to Korye is the reason why she decided to work with animals. Murphy taught Korye invaluable lessons about friendship and though she may be absent from her side, Murphy will never be absent from her heart. This business is dedicated to Murphy and will carry on her name as "Murphy And Me Pet Sittingâ
Links:
https://www.instagram.com/murphyandmepetsitting
Episode 050: https://www.petsitterconfessional.com/episodes/050-murphy-and-me-pet-sitting
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
What does it mean to elevate your pet care business beyond the basics? In this episode, we explore how to transform essential services into exceptional experiences that set your business apart in a crowded market. We discuss the importance of mastering the fundamentals, like communication and reliability, before layering on unique offerings that truly differentiate your services. Learn how to leverage specialized training, customized care, and cutting-edge technology to create standout moments for your clients and their pets. Join us as we dive into strategies that will help you rise above the competition and take your business to the next level.
Main topics:
- Importance of Consistent Communication
- Building Trust with Clients
- Differentiating Through Specialized Services
- Community Engagement and Branding
- Utilizing Technology in Pet Care
Main takeaway: Elevate your pet care by turning essentials into exceptional experiences
Links:
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Give us a call! (636) 364-8260
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Have you ever wondered how to create a thriving community for pet owners while running a successful business? Traci Bisson, founder of Golden Dog Adventure Company and Start a Dog Walking Club, shares how she transitioned from a corporate marketing job to founding a professional pet sitting company and eventually Golden Dog Adventure Company, which has a very unique model. She delves into the concept of dog walking clubs, fostering a sense of community among pet owners, and the benefits of a membership model. Addressing the needs of reactive dogs and their owners, Traci highlights the importance of creating inclusive and supportive environments for all. The episode also explores partnerships with local businesses, and managing burnout through the model of business you design.
Main topics:
- Transition to Dog Walking Clubs
- Membership Model and Benefits
- Supporting Reactive Dog Owners
- Partnerships and Community Events
- Managing Burnout and Fatigue
Main takeaway: Building a community around pet care has had a profound impact on our members' lives.
About our guest:
Traci Bisson is the Owner/Founder of Golden Dog Adventure Co., formerly the NH Dog Walking Club.In 1994, Traci received her Bachelor of Science degree from the University of New Hampshire where she studied wildlife management and business. She has over 30 yearsâ experience in marketing and public relations, including 15 years as the owner of Bisson Barcelona, a PR and marketing firm, and 12 yearsâ experience working in the nonprofit sector. In 2018, she established a dog walking club as a community outreach program for dog lovers throughout the state. Today, Golden Dog Adventure Co., works with local, national, and international experts to offer quality education for dog owners.Traci created Golden Dog Adventure Co. to offer unique experiences for dogs and their people, including an annual Doggy Easter Egg Hunt, Doggy Olympics, Scavenger Hunt at the Mall, Skijoring, SUP with Your PUP, Maple Sugaring Experience, Corn Maze & Halloween Party, Wine & Wags Socials, Apple Picking, âReindeerâ Games for Dogs, and much more!In addition, the company offers corporate wellness programs, special occasion events (i.e. birthday pawties, Adoptaversary, Puppy Shower, Gotcha Day Pawty, etc.), membership, partnerships, and more.Traci was featured in the January/February 2020 issue of Pet Sitterâs World for her focus on sustainability and community. She was also named a Northeast Credit Union (NECU) Planet Protector for her contributions to sustainability. In addition, she has been featured on NH Chronicle, on the front page of the Portsmouth Herald, chosen as a 2022 Best of NH Editorâs pick in NH Magazine, 2022 Best of the Seacoast, and 2022 winner of NH Business Reviewâs Business Excellence Award for Consumer Services (Small Company).When Traci is not busy dreaming up creative events for dog lovers, she teaches pet pros around the country how to boost their revenue, attract new clients, and give back to their community by starting a dog walking club in their area. To learn more, visit StartaDogWalkingClub.com.
Links:
https://goldendognh.com
startadogwalkingclub.com
Facebook group: https://www.facebook.com/groups/startadogwalkingclub
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
How are you using technology in your business? Technology continues to evolve, profoundly impacting the pet care industry. Staying adaptable is essential for integrating new tools like online booking systems, GPS tracking, and smart pet feeders, which enhance our services and client transparency. Beyond using technology in our business, we must guide clients in appropriately using these innovations with their pets. Automation of routine tasks allows us to focus more on socialization and personalized care, improving pets' well-being. Embracing these changes elevates the quality of service and strengthens the bond between pet sitters, pets, and their owners.
Main topics:
- Impact of Technology on Pet Care
- Online Booking and Apps
- Client Management Software Benefits
- Wearable Technology for Pets
- Automatic Pet Care Devices
Main takeaway: Technology continues to revolutionize the pet care industry, enhancing how we operate our businesses and care for pets.
Links:
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Sponsored by:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Are clients' expectations driving your pet care business to the brink? In this episode, Heather Scott, owner of Heatherâs Pet Care, delves into the challenges of managing unrealistic client demands and the impact Covid lockdowns continues to have on their expectations. She shares her journey of phasing out overnight services due to financial and legal constraints, highlighting the importance of setting boundaries and clear communication. Heather also discusses her refined hiring process and the significance of realistic job previews for new staff. Finally, she emphasizes the value of community engagement and local networking in building a loyal client base and adapting to industry changes.
Main topics:
- Client Expectations and Behavior
- Challenges of Overnight Services
- Pricing and Industry Competition
- Hiring and Training Staff
- Community Engagement and Networking
Main takeaway: Adapting to industry changes is essential for growth.
About our guest:
It started when my dad decided to get my family a puppy! In 2003, we adopted a mini Shih Tzu and she quickly became the highlight of our family. From there, I grew a huge love for animals!
Back in 2013, I got a phone call asking if I could help out a family friend with her multiple pets for two weeks. After meeting me, the owner's took a leap of faith to travel around the world and leave me with their pets. Once they got home, they couldn't have been happier! Shortly after, I decided to take my love for animals and turn it into a business.
Being around animals is the highlight of my day!
Links:
Previously on: https://www.petsitterconfessional.com/episodes/031-heather-scott
Email: info@heatherpetcare.com
www.heatherpetcare.com
Instagram: heatherpetcare
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Have you seen an increase in requests to job share? In this episode, we delve into the increasingly common practice of job sharing, where multiple caregivers collaborate on a pet's care. We discuss the reasons behind this trend, such as more pet sitters entering the market and clients seeking cost-effective solutions. We also highlight the challenges, including communication issues and varying standards of care, emphasizing the importance of clear documentation and agreements. Finally, we cover practical advice, stressing the need to know when to trust your gut and when to decline job sharing requests.
Main topics:
- Job Sharing Overview
- Reasons for Job Sharing
- Challenges and Risks
- Best Practices and Recommendations
Main takeaway: It's all about having that continuity of care and how comfortable you are with that.
Links:
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you navigate the financial uncertainties of running a business? Anne-Marie Kaden, from Tiny Paws Bookkeeping highlights the importance of regularly monitoring financial health and utilizing key performance indicators (KPIs) to ensure your business adapts and thrives in changing markets. She emphasizes managing labor costs effectively, planning for cash flow variations, and leveraging historical data to make informed decisions. Through strategic financial management, business owners can better prepare for seasonal fluctuations and unexpected expenses, ensuring sustainability and growth. Anne-Marie's insights offer valuable strategies for maintaining financial stability and maximizing profitability in any economic environment.
Main topics:
- Monitor Financial Health Regularly
- Understand and Utilize KPIs
- Manage Labor Costs Effectively
- Plan for Cash Flow
- Leverage Historical Data Insights
Main takeaway: When I talk about financial health, it's really in terms that are very specific to you, as a business owner, not necessarily the industry as a whole.
About Our Guest:
Anne-Marie Kaden has been involved in animal and pet care all of her professional career. She built and ran a successful pet sitting business in North Carolina from scratch to six-figures in just five years. She sold her first business in 2022. Anne-Marie knows and understands the pet care industry intimately and is now operating her second pet sitting business, Tiny Paws Pet Sitting in Colorado alongside her bookkeeping operation.
She holds a BS in Animal Science from Virginia Tech, which provided structure to what has become her lifeâs work. Anne-Marie has worked in both small- and large-animal veterinary hospitals, managed private equestrian barns, taught riding lessons, and worked on ranches as a wrangler and trail guide.
She and her family relocated to Monument, CO in July 2022 from North Carolina seeking bigger mountains and a more active lifestyle. Her husband, two kids and their canine partner, Percy, enjoy being outside, hiking, camping, and kayaking.
Links:
annemarie@tinypawsbookkeeping.com
https://tinypawsbookkeeping.com
https://www.linkedin.com/company/tiny-paws-bookkeeping
https://www.instagram.com/tinypawsbookkeeping/
https://www.facebook.com/tinypawsbookkeeping
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Are you balancing the roles of leader and manager in your pet business effectively? In this episode, we delve into the distinct yet overlapping responsibilities of leadership and management. Leaders set clear visions, inspire their teams, and embrace change, while managers ensure daily operations run smoothly by planning, organizing, and monitoring tasks. We discuss how solo pet care entrepreneurs must juggle both roles to succeed. Tune in to discover tips on empowering your team, developing emotional intelligence, and continuously improving your leadership skills.
Main topics:
- Leadership vs. Management Differences
- Setting Vision and Goals
- Inspiring and Motivating Team
- Organizing Resources and Tasks
- Balancing Roles for Solopreneurs
Main takeaway: Continuous self-improvement and honing your leadership skills are essential for business growth.
Links:
Check out our Starter Packs for our hiring series
Give us a call! (636) 364-8260
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Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Whatâs it like running a business dedicated to cat care specifically? Zara Willmott, owner of Cat Sitter Toronto, shares her journey from cat sitter to business owner, highlighting the unique challenges and rewards of her niche. She discusses how the pandemic accelerated her transition and led to innovative operational changes that ensured both client and staff safety. With a deep passion for feline well-being, Zara emphasizes the importance of specialized care and open communication with clients. Her insights into team management and growth reveal the dedication required to provide exceptional cat care.
Main topics:
- Transition to Business Ownership
- Pandemic-Induced Operational Changes
- Specialized Cat Care Focus
- Team Management and Growth
- Client Communication and Education
Main takeaway: Open communication with our clients is crucial. Itâs important to share our observations about their catsâ health and behavior.
About our guest:
I have always been an animal lover, growing up on a farm instilled this love from an early age. We always had cats at home growing up, Iâve even assisted during some difficult kitten births. My grade school graduation gift was picking my own kitten from my auntâs litter. He was a handsome grey kitty named Charlie; this was my first of many. Currently, I have 2 fur babies and 3 human babies, Iâve even managed to corrupt my husband into a cat lover!
Iâve had many different careers in my years from Canadian Armed forces Reservist to Early Childhood Educator to secretary and now owner of Cat Sitter Toronto Inc. When I was given the chance to become owner of CST Inc., how could I possibly say no? This is the perfect job and business for me. I truly have a passion for cats and strive to bring more recognition to being a professional pet sitter.
Links:
catsitter@catsittertoronto.ca
zara@catsittertoronto.ca
https://www.catsittertoronto.ca
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
What fears do you have about hiring employees? Many business owners find themselves needing to hire to achieve a better balance, grow their business, or both. However, several fears can prevent them from moving forward. Today, we share the three biggest fears and challenges associated with hiring employees and how to overcome them. It all comes down to having a process that isn't just about getting the right people in the door but also about training and managing the right people well to maintain high standards.
Main topics:
- Overcoming hiring cost fears
- Maintaining control with employees
- Training for quality standards
- Client communication and trust
- Effective hiring strategies
Main takeaway: If you hire the right people, you can train them to do what you do.
Links:
Check out our Starter Packs for our hiring series
Give us a call! (636) 364-8260
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Does hospitality translate from restaurants to pet care? Ken Botts, owner of Creekside Critters Pet Sitters, shares his journey into the world of pet care. He discusses the importance of community engagement, effective hiring practices, and the parallels between providing excellent service in restaurants and pet sitting. Ken emphasizes the role of heart-driven hospitality in building trust with both human clients and their furry companions.
Main topics:
- Transition from food service
- Importance of hiring practices
- Community engagement strategies
- Marketing and brand presence
- Leadership and team management
Main takeaway: Every interaction counts, from the smallest pet to the largest, it's all about heart-driven service.
About our guest:
My life's mission has always been to help make the world a better place. For the first 35 years of my life, I did that working in the food service industry. Like many in the food service business, I got my start washing dishes - the most important job in the kitchen. Over the years I worked my way up the ranks by managing restaurants, developing training programs, designing concepts, creating process improvement programs, leading marketing and sustainability initiatives, and owning two world famous cafes.
Little did I know, my career in food service would allow me to make an impact on such a large scale. As the Special Projects Manager for Dining Services at The University of North Texas, I helped open the Nationâs first vegan dining hall on a university campus. With national attention on the success of the vegan dining hall, I was recruited by the Humane Society of the United States (HSUS). There I created an international culinary training program and helped institutional food service operators develop menus, design concepts, and create training programs focused on plant-based menus and taking animals off the plate.
During my time with HSUS, I became very interested in animal welfare issues. I traveled internationally and often spoke at conferences about the connection between our food choices and animal welfare issues. In 2020 I decided to leave the food service and give my full attention to caring for animals and started Creekside Critters Pet Sitters. My business allows me to give pet parents peace-of-mind, and bring happiness to their pets while their parents are away. It also allows me to create fun and meaningful jobs in the communities that we serve.
When I am not taking care of animals or developing an awesome team of pet sitters, I enjoy spending time at home with my beautiful wife, Saundra, being involved with my church, volunteering in the community, and hanging out with my three orange cats. You will often find me on my bike going the distance with hopes of someday riding across America or relaxing on the back porch with a cup of my favorite coffee.
Links:
Website: creeksidecritters.com
One Minute Manager: https://amzn.to/4cHxPiU
On LinkedIn: https://www.linkedin.com/company/creekside-critters-pet-sitters/
Give us a call! (636) 364-8260
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Have you ever felt overwhelmed by the chaos of running a business and managing a personal life? We dive into the importance of having a personal mission statement to stay focused and oriented, highlighting how guideposts can make a difference in life and business. By identifying your core values, passions, and strengths, you can create a mission statement that directs your actions and decisions. We discuss how to simplify decision-making and ensure consistency in your business and personal endeavors.
Main topics:
- Importance of Mission Statements
- Chaos in Business and Life
- Core Values and Passions
- Making Informed Decisions
- Consistency and Alignment Benefits
Main takeaway: We need guideposts in our life. Because running a business and having a personal life gets chaotic, a mission statement ensures you know which end is up on the life you're trying to build.
Links:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you transition from a corporate job into full-time pet care? Lori Holt shares her journey from working in customer service to founding Stow Road Pet Sitters. She discusses the challenges of administrative tasks, the importance of empathy and trust in client relationships, and how her family plays a crucial role in her business. Lori also highlights the lessons learned from a dog bite incident that led to stricter client screening processes. Join us as we explore Lori's inspiring story of passion, growth, and dedication to exceptional pet care.
Main topics:
- Administrative Burden and Chamber Involvement
- Transition from Corporate to Pet Sitting
- Empathy and Customer Service Skills
- Family Involvement in Pet Care
- Overcoming Challenges and Business Growth
Main takeaway: One of my favorite things about my job is seeing the stress melt away from a client's face during a meet and greet when they realize their pet is in good hands.
About our guest:
Lori Holt is the owner of Stow Road Pet Sitters, LLC, a dog walking and pet care business based out of Marlborough, MA. Lori started out as a part-time pet sitter in 2021 and has since made this her full-time job. Lori offers daily dog walks, drop-in visits, half-day doggy daycare, poop scooping services, litter box maintenance, medication administration and overnight care. Additionally, she has recently dipped her toes into rehoming and adoption assistance services.
She is a rescue dog mom of 1 to her sweet ACD/Pit Mix Harley and a mom to three human children as well.
Links:
lori@stowroadpetsitters.com
Facebook: https://www.facebook.com/stowroadpetsitters
Instagram: https://www.instagram.com/stowroadpetsitters
Give us a call! (636) 364-8260
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
Are you ready to future-proof your pet care business against emerging technologies like robotics? We explore the transformative potential of automation in pet services and how it might affect traditional business models. We delve into strategic adaptations inspired by the digital transition of Encyclopedia Britannica, highlighting the importance of evolving with changing market demands. Additionally, we discuss overcoming challenges related to regulatory changes and insurance in the pet care industry. By embracing technological advancements and refining business strategies, pet care professionals can turn potential threats into opportunities for growth and innovation.
Main topics:
- Facing Technological Threats in Pet Care
- Evolving Business Models in Pet Services
- Strategic Adaptations for Future Success
- Insurance Challenges in Pet Care
- Utilizing AI and Robots Effectively
Main takeaway: The power in business doesnât come from the product, it comes from the packaging.
Links:
Check out our Starter Packs
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Are you struggling to understand a dog's anxious or reactive behavior? Fanna Easter, owner of Positive Pooch Behavior, dives into the nuances of canine anxiety, distinguishing between general anxiousness and separation anxiety. Fanna emphasized the importance of addressing the root causes rather than just managing symptoms, highlighting the role of pet sitters in observing and responsibly handling these behaviors. She also discussed the critical nature of professional collaboration between pet sitters and behavior consultants to ensure the best outcomes for pets. This insightful conversation provides essential strategies and knowledge for pet care professionals aiming to improve their understanding and management of complex canine behaviors.
Main topics:
- Differentiating Anxiety and Fear
- Managing Pet Owner Expectations
- Role of Pet Sitters
- Behavioral Interventions and Techniques
- Professional Collaboration and Education
Main takeaway: Dogs should have choices. It's not fair to put them in situations where they feel trapped. Letting them choose can make a world of difference in their behavior.
About our guest:
Fanna Easter, a passionate advocate for positive and effective dog training, brings over 20 years of experience to her role as a professional dog trainer and behavior consultant. As the founder of Positive Pooch Training & Behavior, Fanna is committed to fostering harmonious relationships between pets and their owners through science-based, fear-free training methods. She holds a prestigious CPDT-KA certification and is a recognized member of the Association of Professional Dog Trainers (APDT).
Fanna's expertise is not only in addressing common behavioral challenges but also in specialized areas such as aggression and anxiety. Her approach is always tailored to meet the unique needs of each pet and their family, ensuring a compassionate, comprehensive, and effective training plan. In addition to her training services, Fanna is a dedicated educator, offering a wealth of resources through workshops, seminars, and online content to help pet owners understand and effectively shape their dogs' behavior.
Whether it's through one-on-one sessions, group classes, or her insightful articles, Fanna's commitment to the well-being of dogs and the education of their owners shines through. Her work is driven by a deep belief in the transformative power of positive reinforcement and a commitment to creating lasting positive changes in the lives of pets and their families.
Links:
Email: fannae@yahoo.com
https://www.facebook.com/fanna.easter
https://www.facebook.com/positivepooch
https://positivepooch.net
https://positivepooch.net/e-courses/
https://iaabc.org
https://www.ccpdt.org
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Ever wondered how to spot a genuine business partnership opportunity from a marketing ploy? We discuss the red flags to watch for when approached by potential partners. We share our own experiences with high-pressure sales tactics and emphasize the importance of setting boundaries and conducting thorough research. You'll learn how to maintain control during negotiations and make informed decisions. Tune in to hear valuable tips on protecting your business from misleading offers.
Main topics:
- Identifying partnership red flags
- Handling high-pressure sales tactics
- Evaluating genuine partnership opportunities
- Setting boundaries and expectations
- Conducting research on contacts
Main takeaway: When people say 'partner,' they don't always mean it's a tit-for-tat kind of thing. Usually, you pay money for them to advertise you.
Links:
Episode 231: https://www.petsitterconfessional.com/episodes/231
Check out our Starter Packs
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Full show notes and transcript
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Have you ever wondered how neurodivergence can shape the way a business is run? In this interview, Ilana Engel, owner of Park Slope Pups, shares her journey as a neurodivergent business owner with ADHD. She discusses the unique challenges and strengths that come with managing a pet care business while being neurodivergent. Ilana emphasizes the importance of using tools and strategies, like technology and structured methods, to succeed. She also highlights the benefits of hiring neurodivergent staff and the need to break down stigmas and misconceptions.
Main topics:
- Impact of ADHD on Business
- Tools for Managing ADHD
- Supporting Neurodivergent Employees
- Benefits of Neurodivergent Staff
- Addressing Stigmas and Misconceptions
Main takeaway: Neurodivergent people just think differently, not defectively.
About our guest:
Ilana started dog walking in college in 2006. She took up dog boarding part-time while she pursued freelance graphic design and illustration. After falling in love with lots of adorably furry faces, she decided to take on hanging out with dogs full-time. She has been surrounded by dogs daily ever since.
Links:
http://parkslopepups.com
parkslopepups@gmail.com
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
What inspires and motivates you? To celebrate our 500th episode, we share some of our favorite quotes, reflect on their meaning and how they helped us. We share quotes on finding your priorities, setting boundaries, taking ownership of responsibility, as well as embracing a love of learning. Life of a dog walker and a pet sitter is full of ups and downs. While we look to our mission and our values to guide us and lead us through tough times, sometimes we need a little extra encouragement along the way. If you have a quote that encourages you to keep going, please share it with us!
Main topics:
- Finding priorities
- Setting boundaries
- Love of learning
- Finding motivation
Main Takeaway: Focus on getting 1% better everyday.
Links:
Check out our Starter Packs
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What challenges come with running a pet care business in a rural area? In this episode, Cathy Duvall, owner of Going to the Dogs, shares her journey of relocating from metro Atlanta to the North Georgia mountains and the unique adaptations required for rural pet sitting. Cathy emphasizes the importance of setting boundaries for personal health and business sustainability, and how learning to say no transformed her approach. She discusses the stark differences between urban and rural pet sitting, including slower growth and varied client expectations. Cathy highlights the importance of professional credentials and how educating clients about being bonded and insured builds trust and peace of mind.
Main topics:
- Starting out
- Setting boundaries and personal health
- Urban vs Rural pet care
- Ensuring Peace of Mind
- Continuing Education
Main takeaway: The greatest compliment I can receive is when a client tells me I gave them peace of mind. That's how I know I did my job well.
About our guest:
Hi! I am Cathy Duvall, the sole proprietor of Goinâ to the Dogs Pet Sitting. Certified Professional Pet Sitter (CPPS), Elite Fear Free Certified Professional (FFCP). I started my business in March 2015 when I lived in Cumming, GA (in the metro Atlanta area). I relocated in 2018 to Mineral Bluff, GA in the beautiful North Georgia mountains, and I had to start my business from scratch when I relocated.
Before March 2015, I was a radio news reporter in my younger adult years and a technical writer in the mid-1990s. I grew weary of the grind and politics of corporate life, and I retired from it in 1997. I then became a happy stay-at-home wife and devoted dog mom! While living this wonderful chapter of my life, from time to time I would take care of my neighborsâ pets when they traveled and couldnât take their fur kids with them. One of those neighbors suggested that I start a pet-sitting business. So I did!
My pet-care services include drop-in visits, vacation visits and overnight stays. I also offer dog-walking services on a limited basis. I continue to recover from three ankle surgeries since September 2021, so I must be selective about the dogs I can walk.
When I am not devoting my time to my pawsome pet clients, I enjoy spending time with my husband, Garland, and our two mixed-breed rescue dogs, Atlas and Aspen. I also do a weekly cat of the week write-up for my local newspaper when I am not tending to the duties of my pet-care business.
Links:
gointothedogsga@gmail.com
phone: 770-883-4644
https://www.facebook.com/cathy.duvall.31
https://www.facebook.com/gointothedogsga/
https://www.gointothedogsga.com/
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
Is fear holding you back in your pet care business? In this episode, we delve into the various types of fears business owners face and why addressing them is crucial for success. We discuss the physical and cognitive effects of fear, from the fight-or-flight response to avoidance behaviors, and provide strategies for overcoming these challenges through education and preparation. Building a support system and developing practical steps to manage fear are highlighted as essential tools for growth. Learn how to keep fear from controlling your business and empower yourself to achieve your goals.
Main topics:
- Types of Fear
- Effects of Fear
- Importance of Preparation
- Build your support system
- Find your âWhyâ
Main takeaway: Find the one thing that will keep you moving when fear tries to keep you from your goal
Links:
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How has the pet sitting industry evolved over the past 30 years? In this episode, Beth Stultz-Hairston, President of Pet Sitters International (PSI), discusses the organization's remarkable journey and its impact on professional pet care. She highlights PSI's commitment to supporting pet sitters through education, certification, and professional standards. Beth addresses the challenges faced by pet sitters, including time management, hiring, and self-care, and emphasizes the importance of adapting to industry trends. Beth underscores PSI's dedication to enhancing the professionalism and success of pet sitters worldwide.
Main topics:
- History and Evolution of PSI
- Pet Sitting Industry Challenges
- Certification and Professional Standards
- Trends in Pet Care Services
- Future Opportunities and Celebrations
Main takeaway: As your business grows, the business side is often not the most fun side for anyone. It becomes a juggling act, and if you're not prepared for it, it can become extremely difficult really quickly.
About our guest:
Beth Stultz-Hairston has worked in the pet industry for nearly two decades and began her career with Pet Sitters International (PSI), the worldâs largest educational association for professional pet-sitting and dog-walking businesses, in 2004. She has served as the PSI President since 2020. Beth is also the editor of Pet Sitterâs World magazine and author of The Professional Pet Sitterâs Startup Guide. She has also written for multiple pet-related blogs and publications. She regularly writes for The PSI Blog and was awarded the Certificate of Excellence from the Cat Writers Association and selected as a 2017 Muse Medallion winner. Beth received her B.A., English, from the University of North Carolina at Chapel Hill. She pursued her studies in compassion fatigue through Divine Mercy University and Regent University. She is a member of Green Cross Academy of Traumatology and has obtained certification as both a Compassion Fatigue Educator and Compassion Fatigue Therapist.
Links:
petsit.com/wellness
petsit.com
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Is your business memorable? With a more crowded market than ever, we discuss strategies for making your business stand out and why it's crucial for success. We share the importance of defining the terms you use and the importance of offering unique services. Your clients are looking for feelings and emotions, so you should be connecting at that level with them, not in technical jargon. Learn how to differentiate your business and leave a positive, memorable impact on your clients.
Main topics:
- Strategies for being memorable
- Offering unique services
- Engaging with clients
- Building emotional connections
Main takeaway: Be known more for your passion than your policies.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How are you navigating the challenges of business ownership? Joette White, owner of Park Cities Pet Sitter, shares her journey from being fired to successfully owning and growing a pet sitting business. She emphasizes the importance of staff management and trusting employees to foster growth. Joette highlights how personal growth and learning from failures have shaped her leadership style. She discusses adapting to challenges, especially during the pandemic, to strengthen the business foundation. Joette stresses the need for clear leadership and allowing space for staff to develop their strengths and confidence
Main topics:
- Business Ownership
- Staff Management
- Personal Growth
- Pandemic Adaptation
- Leadership Challenges
Main takeaway: If you don't give people the opportunity to fail, then they can't grow.
About our guest:
Joette has served on the Board of The National Association of Professional Pet Sitters, helping to educate others in the industry about best practices. Her company has won a multitude of local awards including Angieâs List Super Service Award for 5 consecutive years, âBest of Dallasâ by D Magazine, and âBest ofâsâ from WFAA Channel 8, Dallas Voice, and The Dallas Observer. Park Cities Pet Sitter was also awarded the prestigious NAPPS 2017 Business of the Yearâthis is a national award given to a pet sitting company that demonstrates outstanding business practices and vision in maintaining and growing their business.
Joette is married and is a mother to two boys. Animals have always been a huge part of her life. In addition to âherdingâ the four Park Cities Pet Sitter office cats (Carl, Kruzer, Henry and George), Joette also has a sweet rescue dog named Phyllis and a short-haired rabbit named Toofus at her home. She strongly believes in giving back to her church and community, and does so by working with local shelters, as well as through education, training, and fund raising activities.
Links:
https://www.linkedin.com/in/joette-white-43814b24/
Email Joette: joette@pcpsi.com
Website: https://www.pcpsi.com Instagram: https://www.instagram.com/parkcitiespetsitter Linkedin: https://www.linkedin.com/company/park-cities-pet-sitter-inc- Twitter: https://twitter.com/PCPSI Facebook: https://www.facebook.com/Park-Cities-Pet-Sitter-Inc-300134640612 Youtube: https://www.youtube.com/channel/UCCQVE7LfCLlayBOB9I8XWSA
EOS - entrepreneur operating system: https://www.eosworldwide.com
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Email us at: feedback@petsitterconfessional.com
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Are you struggling to stay top of mind with your clients? We share our effective client engagement strategies, from personalized interactions to consistent communication. Discover the power of community outreach by building relationships with local businesses and participating in events. While in-person marketing is important, enhance your online presence through live social media sessions, email marketing, and SEO-friendly content. As always, itâs about exploring a variety of marketing strategies to ensure your business remains visible and relevant, even during slow periods.
Main topics:
- Client Engagement
- Community Outreach
- Online Presence
- Marketing Strategies
Main takeaway: People don't need you until they need you. We have to remind people that weâre still there for them.
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Are you engaging with the right clients? Kate McQuillan, owner of Pet Sitters Ireland and Pet Business Owners, emphasizes the importance of market research and understanding your audience. She highlights how local content can drive meaningful engagement and how a consistent blogging strategy can significantly impact business growth. Kate stresses the value of genuine customer engagement over vanity metrics and the need for efficient operations to meet client expectations.
Main topics:
-
Market research
-
Local content
- Blogging impact
- Customer engagement
- Efficient operations
Main takeaway: People are looking for engagement, not just likes and shares. It's about building relationships.
About our guest:
Kate McQuillan is the dynamic founder and driving force behind Pet Sitters Ireland, a premier pet sitting and dog walking business in Ireland. Since its inception in 2010, Kate, alongside her husband Michael, has grown the company into Irelandâs largest pet care service, renowned for its commitment to providing in-home pet care as a superior alternative to kennels. Passionate about pets and driven by a vision to create a service that pet owners could trust, Kate has built a business that prioritizes the comfort and well-being of pets in their own homes.
In addition to Pet Sitters Ireland, Kate also founded Pet Business Owners, a platform dedicated to supporting and mentoring other pet care entrepreneurs. Through this venture, she shares her extensive knowledge in marketing, blogging, and business strategies, helping others to achieve success in the pet care industry.
Kateâs expertise extends beyond business operations; she is a prolific blogger and a recognized authority in the pet care community. Her innovative approach to marketing and unwavering commitment to excellence have earned her numerous accolades, including the Best Pet Sitting and Dog Walking Business in Ireland. Living in the peaceful countryside south of Dublin with her husband and their beloved pets, Kate continues to inspire and lead the way in the pet care industry.
Links:
https://www.petsittersireland.com
https://www.facebook.com/PetSittersIreland/
https://www.instagram.com/petsittersireland/
https://www.youtube.com/user/petsittersireland
https://twitter.com/PetSittersIre
Free EBook: https://petbusinessowners.com/customers
https://petbusinessowners.com/
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Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Are you embracing growth? We explore the relationship between personal growth and business adaptation. We are always growing; every phone call, dog walk, and client interaction contributes to our internal changes and makes us stronger. Embracing both internal and external growth is essential to a better business, whether it's updating your SOPs or rebranding to better meet client needs. We also talk about the importance of resilience building, turning challenges into opportunities, and thriving amidst constant change.
Main topics:
- Personal Growth
- Business Adaptation
- Internal Changes
- External Growth
- Resilience Building
Main takeaway: Challenges build resilience; they are opportunities in disguise.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
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Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How are you evolving as a business owner? Debbie Solis, owner of Personal Pet and Home Care, shares her 28-year journey in the pet care industry, starting with her deep-rooted caregiving spirit and balancing roles as a mother and entrepreneur. She discusses the challenges she faced, including burnout and the need for personal growth, which led her to seek counseling and start delegating. By adopting new technologies and building a supportive team, Debbie transformed her business practices and achieved a more balanced life. She emphasizes the importance of self-care, adaptability, and continuous learning for long-term success.
Main topics:
- Work-life Balance?
- Business Evolution
- Team Building
- Self-Care Strategies
Main takeaway: Taking time off is crucial â it helps clear your mind and makes you a better business owner.
About our guest:
I began pet sitting in 1996, in Allen, Texas. My youngest daughter was starting the first grade, so I was ready to do something out of the home. After caring for children in my home, I knew that I have always enjoyed caring and seeing to the needs of others. What a wonderful career to care for animals and their homes! As all pet owners know, animals express an unconditional love and appreciation that can truly make pet ownership worth every minute spent. This is why I am truly enthusiastic about spending my time caring for the animals that bring so much into our lives. We have since expanded to cover the South McKinney, East Lucas, Parker and Fairview in North Texas.
Links:
https://www.facebook.com/debbie.monroe.507
pets@personalpetandhomecare.com
https://personalpetandhomecare.com
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Give us a call! (636) 364-8260
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
How is your business doing? So far, 2024 has been a challenging economic landscape, marked by a significant downturn in both new and returning clients. The pet sitting industry has experienced a saturation of the market post-COVID-19 and now economic pressures have led pet owners to tighten their budgets. We share strategies for adapting services and specializing to meet changing customer needs while maintaining a resilient and optimistic business approach. We cover everything from building in-person relationships with business owners, to also the challenges of niching in lean times and prioritizing mental health during slow periods.
Main topics:
- Market Trends
- Business Adaptation
- Client Retention
- Economic Strategy
Main takeaway: It's important to remember that clients will choose your services not just based on price, but also on your policies and how you offer those services.
Links:
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Give us a call! (636) 364-8260
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Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Heidi Lewis-Pracko and Savanna Westwood, from the Florida Pet Services Association (FPSA), discuss the organization's mission to connect and support pet service businesses in Florida and beyond. They highlight their first aid kit initiative, which provides basic supplies to homeless pet owners and is expanding to shelters and hurricane preparedness. The upcoming FPSA Summit will be held in Naples at the Rookery Bay Environmental Learning Center in August 22-24 2024, offering educational speakers, activities, and networking opportunities. Attendees will gain valuable industry insights and explore the renovated center's exhibits and trails. They each underscore the importance of community collaboration for the pet services industry to thrive and improve care standards.
Main topics:
- Learning from feedback
- Expanding the Association
- Planning the summit
- Giving back to the community
Main takeaway: As the pet care industry continues to grow and expand, this means more potential for business and impacting people's lives, but also more scrutiny and attention.
About the Florida Pet Services Association
Florida Pet Services Association is a 501C3 comprised of companies that provide professional pet services in Florida. All members of FPSA are required to be a legal business, and be insured. Mission Statement: To promote professionalism, provide elite education and create and connect professional relationships in the pet industry in the state of Florida. Vision Statement: To promote the highest level of excellence in the pet industry and advancement of pet care standards in the state of Florida.
About the Board of Directors:
Savanna Westwood
âHello! I am Savanna Owner and Founder of The Savvy Sitter, Pet Sitting and Dog Walking, LLC. I have grown up with animals all my life and enjoy spending time with them. I have lived in the Winter Garden and Windermere Area for over 30 Years. Though I do not have any animals myself, I love taking care of them and giving them the cuddles, playtime, and treats they deserve. I am an active equestrian, big dogs and horses do not frighten me. When I am not taking care of your Fur Friends, you can find me reading, practicing archery, riding, and figuring out ways to provide additional and great services to our clients!â
Doug Keeling
âIâm Doug the Dog Guy, and Iâm the owner and founder of Bad to the Bone Pet Care. I began pet sitting and dog walking in the Fall of 2013 because I missed my childhood best friend, a Jack Russell named Skip, and because I wanted to combine my passions for animal welfare and entrepreneurship. Bad to the Bone Pet Care was born in 2014, and we have since had the privilege of working with thousands of pets across Northeast and Central Florida. We have won multiple awards for our premium-level professional pet sitting and dog walking, including Pet Sitter of the Year 2023, Best Jacksonville Dog Walking Company 2018-2022, and Best Pet Sitting Service in Northeast Florida 2016 & 2017. I tell everyone I meet, âthis is a dream come true for a dream I didnât know I had.â
Amber Van Denzen Suarez
âAmber is the founder of Atta Boy! Animal Care. She has been working in the animal field for over 16 years. She started in the field by working in the horse industry â stable hand and pet sitter. She then trained as a local Veterinary Kennel hand, Veterinary Assistant and then an Emergency Veterinary Technician for both small and large animals for over 13 years. She has a bachelors of Animal Science from University of Florida.â
Heidi Lewis-Pracko
âThroughout my childhood, the running joke was always, âWhereâs Heidi? Sheâs probably with the dogs.â In 4th grade, my family adopted our Welsh Corgi, Angel - the light of my life all the way into college. When she passed away, I was devastated. Luckily for me, 4 months later, we brought another Corgi into the family. I named her Hope, because she was doing exactly that, bringing hope to our family. Thus...Heidi & Hope Pet Services! My true passion came when I began pet sitting on the weekends. Pet sitting showed me the rewards of getting to work with animals one-on-one. I LOVE being the only one to care for peopleâs pets and being relied upon to do so. I finally made the full-time move to Naples in 2016, where I feel lucky every day getting to live in the place that I vacationed all the time growing up. I immediately got into pet sitting upon my move and the rest is history!â
Links:
Donate to the Association
https://www.facebook.com/FLPetServices
https://www.instagram.com/flpetassociation/
FLPETSA@gmail.com
FlPetAssociation.Org
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional to get 50% off first 3 months
National Association of Professional Pet Sitters: www.petsitters.org
Ever wondered how to effectively network and forge meaningful connections within the industry? We share the importance of setting clear goals and aligning expectations in your networking endeavors. We consider the four main reasons for connecting with industry peers. When connecting, it's crucial to freely share information while respecting boundaries, and also understand the nuances between formal and informal referral networks. Ultimately, we offer practical advice for cultivating meaningful connections and robust support networks to navigate the challenges of the industry.
Main topics:
- Why network
- Know your (and their) reasons
- Share freely
- Follow-up is critical
Main takeaway: Building a network of fellow pet sitters is not just about referrals; it's about finding camaraderie and support in a sometimes lonely industry.
Links:
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you keep things simple in your business? Scott Black, owner of Personal Touch Pet Sitting, discusses the importance of personalized communication, screening clients thoroughly, and managing risks in the industry. He also emphasizes the significance of continuing education and balancing growing a pet sitting business while prioritizing quality and safety. Scott shares his thoughts on liability and risk management, setting boundaries, and managing client relationships.
Main topics:
- Networking
- Managing your risk
- Quality over quantity
- Importance of relationships
Main takeaway: Be careful of creating a demand you cannot, or do not want to, supply.
About our guest:
Top dog, jack of all trades and founder/owner of Personal Touch Pet Sitting, Kingwood, TX since 2005. CPPS through PSI. Top 5 finalist for PSIâs Pet Sitter of the year 2097 and 2009. Honored to have been named the 2010 Pet Sitter of the Year.
I am a co-pet parent to 4 dogs and 3 cats, all rescues. I represent the professional pet care industry by taking part in town events, as well as maintains professional relationships with the veterinarians and other pet businesses in my community.
(The picture is the day I met Chato. He is our blind and deaf dog. We fostered him for almost a year before we adopted him.) This is one of my favorite pictures. Some how the two of us bonded that day. He couldnât see or hear me. It was love at first smell I guess.)
Links:
Previously on Episode 315: https://www.petsitterconfessional.com/episodes/315
https://www.petsit.com/pet-sitter-kingwood-tx-personal-touch-pet-sitting-inc
https://www.linkedin.com/in/scott-black-76ab301b/
281-441-PETS
Email: ptps@comcast.net
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
Can you meet the promises you make to your clients? Our goal should be to truly embody values like professionalism, dependability, and transparency. Whatever you promise your clients, these should not merely be marketing terms but actual practices, supported by robust systems. There can be significant repercussions if we fail to meet the standards we set for ourselves, and we should be prepared to defend our practices when clients hold us accountable. Ultimately, we should strive to align our practices with our core values and maintain consistency in all interactions to build and sustain trust with clients.
Main topics:
- Professionalism
- Dependability
- Integrity
- Setting Standards
Main takeaway: The words that we say matter; what we portray to clients on social media, on Google, they matter because maybe one day, they're gonna hold us to it.
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it mean to create a client-centered pet care service? Hannah Alsup, from Three Dog Pet, explores how to incorporate a wide range of services to meet the unique needs of each client. From pet sitting and personal assistance to dog training, Hannah explains how personalized communication and flexible services can empower clients to make informed decisions about their pets. She also touches on the importance of setting boundaries for both clients and staff, while offering tips on integrating mental stimulation and training into pet care routines.
Main topics:
- Client-centered approach
- Personalized services
- Communication and boundaries
- Mental stimulation
Main takeaway: It's all about how you frame it. If you set small, successful steps, you can make the journey much easier for both the dog and the client.
About our guest:
Hannah went to school for and earned degrees in animal behavior and psychology in 2018, at Carroll University in Waukesha, Wisconsin. She always knew she wanted to work with animals, but didn't know in what way. Early on, she worked at a doggy daycare and boarding facility, did pet sitting, and worked at zoo and marine life facility camps. But, it wasn't until her internship at the local humane society, in college, that she fell in love with dog training. She received a dog training position in Texas before school was over, so she rushed back home to start work. There she learned the basics of training group classes, and working on puppy and adult dog basic and advanced manners. She also started getting into some sports training, such as nosework, agility, and rally, while working at the facility. She went on to work at a few other facilities in the area, gaining more knowledge and skills at each one, eventually earning her CPDT-KA in 2020. She now spends her time doing pet sitting & dog training with 3dogpet. Gaining more knowledge through fellow trainers, continued education, and earning new certifications. She especially loves helping fearful dogs become more confident and working on reactivity, and has focused much of her continuing education on these subjects.
Links:
Website: 3dogpet.com
instagram: 3dogpet
tiktok: Notyouraveragepetz
https://trello.com
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Ever faced a business roadblock that made you question everything? Here's a deep dive into how we handled an unexpected hurdle and the strategies we used to keep afloat. From employee turnover to shifting business goals, we share the ups and downs you could potentially encounter, and the mindset you need to overcome. Balancing personal life and company demands is a constant challenge, requiring flexibility and a clear vision. That balance is critical to navigate obstacles while keeping your business and personal values intact.
Main topics:
- Hitting roadblocks
- Self sacrifice for a time
- Moving on
- Finding your business identity
Main takeaway: Find your business identity and persona to help build and maintain boundaries between your personal and business life.
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How can you make your business more than pet care? Sarah Schloerb, owner of Sit Stay NJ, discusses the importance of professionalism and how she leverages her experience in the veterinary field to offer specialized services. She emphasizes the significance of building a robust network with local pet care professionals to enhance service offerings and prepare for possible industry legislative changes. Sarah's also shares her efforts in community education through pet first aid and CPR classes, and her role in founding a league of pet care professionals aimed at advocacy and education. Sarah's passion for providing tailored and compassionate care to pets shines in all she does, making it clear that her work is both a personal calling and a professional endeavor.
Main topics:
- Building out a network
- Learning from vets and groomers
- Dealing with rejection
- Honesty and teamwork
Main takeaway: Donât force your services on clients, instead ask, âWhat are you looking for in a pet care provider? And how can I be that for you?â
About our guest
Sarah Schloerb, the heart and soul behind Sit Stay NJ, has carved a niche in the pet care industry with her exceptional dedication to pet wellness and owner peace of mind. As a lifelong animal lover, Sarah's journey into professional pet care began as a part-time endeavor that blossomed into a full-fledged passion after she transitioned from her job at a veterinary clinic. Today, she leads a team of compassionate pet care professionals in Northern Bergen County, New Jersey, specializing in services for reactive, anxious, and fearful petsâa testament to her expertise and certification in Fear Free practices.
At Sit Stay NJ, Sarah and her team offer a comprehensive range of personalized pet care services, including daily dog walks, in-home overnight sitting, pet taxi, and even wedding attendance services for your furry companions. What sets Sarah apart is her commitment to not just meeting, but exceeding the standards of pet care. She actively contributes to the community by providing pet first aid and CPR classes, and plays a pivotal role in a local pet care professionals league that focuses on advocacy, education, and collaboration within the industry.
With a mission to ensure every pet feels safe and loved, Sarah's approach is deeply rooted in understanding individual pet needs and fostering trust with both the animals and their owners. Whether it's navigating the challenges of pet behavior or offering a reassuring hand to pet owners, Sarah's leadership at Sit Stay NJ embodies professionalism, empathy, and a relentless pursuit of excellence in pet care.
Links:
Website: https://sitstaynj.com/
https://www.instagram.com/sitstaynj
https://www.facebook.com/SitStayNJ/
hello@sitstaynj.com
sarah@sitstaynj.com
liquid smoke: https://en.wikipedia.org/wiki/Liquid_smoke
10% off the Fear Free Pet Sitter Certification Program with promo code PSC10
Fear Free: https://fearfreepets.com
Fear Free Happy Homes: https://www.fearfreehappyhomes.com
Links:
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National Association of Professional Pet Sitters
www.petsitters.org
How do you manage when a client's home is more than just messy? We dive into the challenging world of hoarding and its impact on our business as pet sitters and dog walkers. We explore what hoarding really entails and how it creates unsafe and unhealthy working conditions. From navigating privacy issues to ensuring the safety of the pets and maintaining professional boundaries, we cover the essential strategies for approaching these sensitive situations with gentleness and genuine concern. Join us as we provide practical advice to help you handle even the most difficult environments effectively.
Main topics
- What is hoarding?
- When do you say something?
- What are your moral and ethical obligations?
- When do you report?
Main takeaway: Out of love and concern for the client and their pet, speak up and let them know youâre not ok with the conditions of the home.
Links:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it take to transform challenges into a thriving business? Reilly Kahat, owner and founder of Pet Fit, shares his transition from a dog walker to the owner of a flourishing pet care service. Following an unforeseen business closure that left him questioning his next steps, Reilly leverages his deep affection for animals to build a community rooted business from the ground up. He explores the importance of adaptive branding, the move towards a membership-based model for consistent service, and the cultivation of a supportive team dynamic. Reflecting on the hurdles faced, including navigating through the COVID-19 pandemic, Reilly illustrates how setbacks were not just obstacles but opportunities for growth and deeper community engagement.
Main topics:
- Business Journey
- Membership Model Shift
- Branding and Engagement
- Leadership and Team Management
Main takeaway: Every challenge in our journey is a lesson in disguise, teaching us to be more adaptable, empathetic, and focused on the true essence of pet care.
About our guest:
Reilly Kahat is the Founder and Lead Adventurer at Pet Fit, a pioneering pet care service rooted in the lush landscapes of Ellicott City, Maryland, where he spent his formative years. From an early age, Reilly's life on a family farmette instilled in him a profound respect for animals and an understanding of the care they require. His childhood dreams of canine companionship became a reality with the adoption of Fender, a Maltese, marking the beginning of his lifelong journey with pets.
Reilly's educational pursuits took him to Colorado, where he sought an Eco/Bio degree with aspirations of contributing positively to society. However, it was the mountainous adventures with Patches, a dog that accompanied him during his college years, that illuminated his true passion for pet care and the great outdoors. Returning to Ellicott City without Patches but not without ambition, Reilly adopted Murphy from a local rescue, Small Miracles, and embraced his role as a devoted Dog Dad.
His experiences as a client of pet care services and later as a dog walker unveiled a significant gap in the market: the need for a professional, reliable, and adventure-centric pet care company. This realization spurred Reilly to establish Pet Fit, a testament to his commitment to offering exceptional care and customer service. Pet Fit isn't just a business; it's a reflection of Reilly's dedication to the health, well-being, and adventurous spirit of pets, providing Ellicott City's pet parents with a trusted partner in their pets' care journey.
Links:
petfit.us
https://www.facebook.com/petfit.us
https://www.instagram.com/petfit.us
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
How do you become a master in something? Inspired by Bruce Lee's philosophy that emphasizes focused practice over quantity, we share how repetitive actions, from the simple task of unlocking a door to the complexities of route planning, not only build familiarity but also pave the way to competency and mastery. We also talk about how deliberate practice, coupled with feedback, fosters a deeper understanding and efficient execution of tasks. We highlight the journey from initial exposure to achieving mastery, emphasizing the importance of patience and continuous improvement. Join us as we discuss transforming routine repetition into profound proficiency and the impact this has on both our personal and professional growth.
Main topics
- Learning through repetition
- Being intentional
- Iterating and challenges
Main takeaway: Mastery comes with intentionality and patience!
Links:
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Give us a call! (636) 364-8260
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it take to navigate the path from personal adversity to entrepreneurial success? Mary Reid, owner of North Dallas Pet Care, dives into her journey from being a homeschooling mother to spearheading a thriving pet care business. Following a significant health scare that altered her mobility, Mary reveals how she leveraged her passion for pets into a successful enterprise. She reflects on the critical role of work-life balance, the strategic shift from working solo to managing a team, and the integration of technology to enhance her business.
Main topics:
- Laying the ground work
- Managing growth
- Not taking on too much
- Meeting client needs
Main takeaway: Running a business is about more than just caring for pets; it was about creating a community where pets and their owners feel understood, supported, and valued.
Links:
info@northdallaspetcare.com
northdallaspetcare.com
https://www.instagram.com/north_dallas_pet_care/
https://www.facebook.com/profile.php?id=100081859539854
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
Where does mental fatigue come from, and how does it impact us? While a large portion of the fatigue is brought on through external influences, a not insignificant amount stems from our own actions. From failing to adhere to policies to taking on too much, we often burden ourselves more than others do. Today, we will break down why pet sitters deal with so much mental fatigue, its sources, and some simple steps to start taking to combat it.
Main topics
- Where it comes from
- When it gets the worst
- Ways to lessen
Main takeaway: Do what you need to reduce your worry. Find where your brain spends its time worrying, or thinking, and find ways to get a process in place, set boundaries, and fight for your personal life.
Links:
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it mean to reinvent yourself? Kirsten Kruska, co-owner of Pet and Plant Pal, explores the journey of career reinvention after a pivotal health challenge forced her out of dog grooming. Kirsten shares how she transformed her expertise in pet care and horticulture into a flourishing business. Emphasizing health & wellness, Kirsten shares how her commitment to physical fitness and overcoming injury shaped her approach to business and life. She also discusses ethical entrepreneurship, highlighting her dedication to ethical practices rooted in Buddhist principles, and how these values distinguish her services. Lastly, Kirsten discusses the importance of knowledge sharing, from grooming advice to plant care tips, illustrating her belief in education as a cornerstone of her business model.
Main topics:
- Reinvention
- Health & Wellness
- Ethical Entrepreneurship
- Knowledge Sharing
Main takeaway: What is meant for me, is meant for me.
About our guest:
Meet Pet & Plant Pal's founder - me! With over 25 years of professional experience in plant and animal care, I have always been passionate about nurturing and caring for all living things.
Throughout my career, I have had the opportunity to work in various farm care jobs, including teaching students with disabilities how to ride horses and appreciate farm life. I have also spent many years as a professional dog groomer, enjoying agility, conformation, and other dog sports.
My love for animals extends beyond dogs, as I have grown up with every kind of animal imaginable, from parrots to horses, cats, rabbits, and reptiles.
I started Pet & Plant Pal because I wanted to share my knowledge and expertise with people in their own homes. My goal is to provide the best possible care for both plants and animals, bringing my years of experience and love for these living things to every job.
At Pet & Plant Pal, we believe that every living thing deserves to be treated with respect and care, and we strive to provide that care to all of our clients.
Links:
info@petandplantpal.net
https://www.petandplantpal.net
https://www.petandplantpal.net/what-makes-us-different
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Why does anger management feel like an uphill battle? In an industry fueled by passion and love for animals, emotions run high, and anger can emerge from the least expected corners. To get it under control, we have to understand its roots and its multifaceted impact on both our personal well-being and business operations. From dealing with unruly pets to navigating the demands of particular clients, we talk about understanding anger as a natural response, recognizing triggers, and developing strategies for constructive management. Ultimately, it's about transforming anger into positive change, emphasizing the power of self-care, and enhancing communication skills.
Main topics
- Understanding anger
- Managing
- Transforming
Main takeaway: View anger not just as an obstacle, but as an opportunity for growth and improvement in your businesses.
Links:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How can you navigate the twists and turns of life through fostering community? Shannon Hendon, founder of Ocala Pet Sitting, takes us through her 18-year saga of transforming challenges into opportunities. From altering her career path away from vet school to implementing cool new services like kitty cam rentals, Shannon's story is a masterclass in adaptability and passion. She also discusses the power of community, the evolution of her business model as she adapted to personal challenges, and her dedication to setting new standards in the pet care industry.
Main topics:
- Getting to create things
- Making serious changes
- Building relationships
- Luxury services
Main takeaway: You really have to draw a line for yourself and teach people how to treat you, especially when going through a crisis.
Meet our guest:
Growing up in rural South Florida (Homestead), Shannon always had a mix of pets, including dogs, cats, birds, bunnies, lizards, snakes, mice, hermit crabs, ferrets, stray turtles that wandered into the yard, and a paint horse named Kona. She gives special thanks to her Mom for nourishing her Snow White-inspired upbringing.
In 1995, Shannon and her husband Jamie moved to beautiful Ocala to raise their four children. Ocala quickly became their hometown, and they now have seven grandchildren!
Shannon, the owner and founder of Ocala Pet Sitting, had a strong desire to work with animals. In late 2005, a friend suggested she start a pet sitting business, and Ocala Pet Sitting was born.
In her extensive tenure in the pet care industry, Shannon has diligently pursued continuous education to elevate her expertise. She feels honored to serve as North Central Florida's Regional Director on the board of directors for the Florida Pet Services Association, actively contributing as a volunteer on both the education and philanthropy committees.
Shannon's commitment to excellence is reflected in her many certifications, including Fear Free Certification, Certified Professional Pet Sitter (CPPS) Certification through PSI, and the vital Pet CPR & First Aid Certification.
Fast forward 17 years, hundreds of clients, and thousands of visits later, Shannon is more passionate than ever about providing the best pet care possible for Ocala residents and has become a mentor to other professional pet sitters. Her expertise, coupled with her love for all creatures, ensures that your beloved pets receive top-notch care and attention while you're away.
Links:
https://www.ocalapetsitting.com
https://www.instagram.com/ocalapetsitting/
https://www.facebook.com/ocalapetsitting
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account
Why is it so challenging to implement productivity tips into our lives? Amazon has over 10,000 books on the subject of âproductivityâ, so there certainly isnât a universal solution for everyone. One of the major stumbling blocks to actually being more productive is a lack of understanding of how we work, and the nature of the work we need to get done. We break down common misconceptions to being more productive, along with several things to take into consideration when assessing a new productivity method, tool, or technique.
Main topics
- Misconceptions of quick fixes
- Challenges to implementing
- Taking a holistic approach
- Knowing yourself
Main takeaway: Knowing your priorities, work style, and the realistic demands on your life is crucial for finding genuine productivity improvements.
Links:
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How does a passion for pet care transform into a thriving business? Amy Garrison, owner of Oh My Dog Sitters, shares both her evolution as a business owner and her business. She takes us through the challenges she faced when she started, pivotal moments of growth, and how changes in business tactics propelled her company forward. Amy is actively working on shifting to be forward-thinking as she shares the importance of strategic planning.
Main topics:
- Starting and Scaling Challenges
- Building and Managing a Team
- Strategic Business Adaptations
- Planning for Future Growth
Main takeaway: It's not about the numbers. It's about making sure every pet we care for feels loved and every client feels understood.
About our guest:
Iâve had pets my whole life. Growing up we had several dogs, cats, rabbits & ducks, and a couple of lambs for a time. My grandparents even had a pair of pet skunks and a woodchuck! I loved horseback riding at the local stable and visiting the calves at the dairy farm. As an adult, being a military family (now retired) we were more limited, but our dogs and cats have always been a part of our family.
I have experience with the young and old ones, the well and not-so-well. In our house, weâve dealt with allergies, auto-immune disorders, Addisonâs disease, Cushings, arthritis, hip dysplasia, cancer(s), kidney disease, UTIs, surgeries, physical therapy, alternative therapies, the list goes on. I understand the level of care and gentle handling they require.
Links: ohmydogsitters@gmail.com
https://ohmydogsitters.com
https://www.facebook.com/ohmydogsitters/
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
Who are you allowing to speak into your life and business? As a business owner, there are a lot of people who have opinions about what you do and how you do them. There is a lot of advice out there that clutters up our brain space and processing abilities, which can lead to decision fatigue and an incoherent approach. Instead of following the whims of other people, we have to tune out the noise by quieting our own life to better recognize the irrelevant advice from others.
Main topics:
- Where noise comes from
- How do I know what the noise is?
- Discerning what to listen to
Main takeaway: Be you and let your uniqueness define your business, because nobody else will do things the way that you do.
Links:
Episode 470
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What is anticipatory grief and how can we help our client through it? In the complex landscape of pet care, we face the delicate issue of anticipatory grief among pet ownersâa pre-loss mourning filled with anxiety and sorrow. Erica Messer, founder of Wolfie's Wish, discusses the critical need for pet care providers to offer support and practical resources to our clients. She advocates for early conversations about end-of-life decisions, emphasizing the importance of self-care for both owners and ourselves. She reminds us that in addressing anticipatory grief, our actions resonate more profoundly than words, fostering a supportive community for both pets and their owners.
Main topics:
- Anticipatory pet loss grief
- Self-care when looking after a senior animal
- Preparing for and coping with palliative care
Main takeaway: Start conversations early and have resources ready for your clients.
About our guest
After the sudden passing of her beloved cat, Wolfgang, Erica embarked on a heartfelt quest to find a simple way to cope with her grief. Frustrated by the lack of suitable products, and encouraged by her mother, Bonnie, she created the perfect solution: Pet Loss Grieving Cards. Thus, Wolfieâs Wish was born. These cards garnered worldwide attention after receiving a prestigious âBest New Productâ award at the esteemed Superzoo trade show in 2022.
Erica is a board certified pet bereavement specialist and coach and leads a free monthly virtual support group and is also an in-demand international speaker and (fanfare) is releasing her first full-length book in the Summer of 2024.
In February 2024, she is releasing Wolfieâs Wish Pet Loss Podcast with celebrity interviews on coping strategies on pet loss.
With clinical musical training, she helps people navigate their grief through the healing power of music.
Ericaâs artistic talents also shine through her hand-painted pet portraits, showcasing her love for animals and dedication to capturing their spirits on canvas. She both wrote and illustrated the captivating story âTails Of Spirit Petsâ and Tails of Spirit Cats Books.
Ericaâs profound love for music, animals, and her unwavering desire to support others in their healing journeys make her an exceptional and inspiring individual, touching the lives of many with her unique blend of creativity, compassion, and entrepreneurial spirit.
Links:
https://www.petsitterconfessional.com/episodes/341
Use code PETSITTER for 15% off orders
https://wolfieswish.com
Erica@wolfieswish.com
https://www.instagram.com/wolfies_wish/
https://www.facebook.com/groups/243053351275157
https://www.youtube.com/channel/UCPkpa_ynS8Im1YlFNAvzZBA
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- Time to Pet (50% off first 3 months)
- National Association of Professional Pet Sitters
What are you learning right now? Are you doing anything with it? Weâre reflecting on the overwhelming abundance of information available to us, especially in running a pet care business. There is a crucial difference between endlessly acquiring knowledge and actually applying it to make tangible progress in our business. Something that is a hard balance to walk. We want to encourage you to prioritize action over consumption of new information!
Main topics:
- Stop taking in new information
- Information overload
- Making time to do stuff
- Learning from doing
Main takeaway: We should never learn at the expense of doing.
Links:
Episode 255: https://www.petsitterconfessional.com/episodes/255
Episode 390: https://www.petsitterconfessional.com/episodes/390
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
In the ever-evolving landscape of pet care, how do you carve a niche that not only serves your clients but also gives back to the community? Carla McClellan, the founder and owner of Tallahassee Lassie Pet Care, shares her journey from a modest beginning to leading a thriving business that puts community at its heart. With a rich background in social work and public health, Carla infuses her business with a unique blend of care, compassion, and community service. From establishing partnerships with local nonprofits to launching mobile pet food pantries, she's on a mission to ensure no pet or pet owner in Tallahassee goes unsupported. Carla's approach goes beyond pet sitting; it's about building a community network that uplifts every member. Join us as Carla shares her insights on growing a business that not only looks after pets but fosters a sense of belonging and support within the community.
Main topics
- Client Relationships
- Pet Pantries Initiative
- Community Partnerships
- Employee Engagement
Main takeaway: Embrace the power of integrating community service into your business model, to not only enhance your brand but also to make a tangible difference in your community.
About our guest:
Carla returned to the Tallahassee area in 2014 where she was working in social work. After some soul searching, she made the decision to use her social work skills in the pet world as well as continue with the human side, their owners. Carla has over 20 years experience caring for animals and has owned a pet most of her life. She is currently mom to two pugs and one cat. Along with a few outdoor cats she feeds every evening.
Carla is certified in pet CPR and First Aid by the Pet Health Academy and is a member of Pet Sitters International and National Association of Professional Pet Sitters. She takes this knowledge and receives Continuing Education Units, along with providing training to her team. She also utilizes Pet Pro Hero and Fetch Find in teaching her team.
One of the most important aspects of this work is community - for her to hire within the community, spend local dollars, and participate in local non-profits within the community. She uses her business as a vehicle of good, always.
Links:
https://www.tallahasseelassiepetcare.com
https://www.facebook.com/tallylassiepets
https://www.instagram.com/tallylassiepets/
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Have you been to a conference? In a first for us, we were LIVE all weekend at the 2024 Texas Pet Sitters Association Conference! It was a jammed packed weekend filled with amazing people and great information. We sat down with some of the amazing speakers, vendors, and attendees from the conference to share a little of our experience. We were so thrilled to get reconnected with friends from previous years, and make new friends as well. We firmly believe educational conferences help grow you, your business, and the pet sitting community. Listen in to get a little taste of what it's like to attend a conference, and check out our resource pages to see which one you can attend!
Main topics:
- Things we were learning
- People we connected with
- Why you should attend
Main takeaway: If you can, plan to attend at least one in-person conference!
Links:
Texas Pet Sitters: https://txpetsitters.com
https://www.petsitterconfessional.com/conferences
https://theaquariumkeepers.com
https://memoryflame.co
https://www.dogcolaunch.com
https://tinypawsbookkeeping.com
https://www.coveredinpethair.net
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What are you saying âNoâ to? For many, saying âNoâ is almost unthinkable; we have to service the client, right? Liz Raitman, owner of Dogs Next Best Friend, joins the show to share how a love of hiking and running turned into a full-time dog walking company. By learning to say âNoâ more, Liz talks about how sheâs learned from past mistakes to run a company that fits her better. Liz also gives her perspective on why we should hold customer appreciation in such high regard. Main topics: * Making mistakes * Making hikes work * Be generous with your clients * Favorite gear and resources
Main takeaway: Youâll get ahead of competition by learning from the mistakes you make. About our guest: Liz Raitman is the owner of Dog's Next Best Friend, a dog walking and pet sitting company in Summit County, Colorado. Her love for the outdoors and dogs led her to this wonderful career. She has a team of around 30 dog walkers as well as a manager to help meet the needs of locals and vacationers with pets. Her husband of 7 years is one of the biggest dog lovers she knows. She started walking dogs in her home state of Michigan in 2006 and continued when she moved to Colorado is 2007. She caters to all breeds and ages as well as cats and other pets. She loves to xc ski and hike with a pack!! Links: https://www.replacements.com dogsnextbestfriend@gmail.com https://www.instagram.com/dogsnextbestfriend https://www.facebook.com/dogsnextbestfriend https://www.dogsnextbestfriend.com/#home-about Buy PSC Merch
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
Do you consider yourself a multitasker? Contrary to popular belief, multitasking does not make us more productive. In fact, what we are capable of doing is not even considered true multitasking. Task switching, as it is known, is the process where our brain switches from one thing to another in rapid succession. While it may feel like we are getting more done, there are several drawbacks to this method of working. We walk through common misconceptions and the modern research on what multitasking actually does to us. We give several tactics you can use to break the habit of attempting to multitask to keep you productive and focused on the things that really matter.
Main topics:
- What is multitasking?
- What is task switching?
- Common misconceptions
- Current research
- What do we do about it?
Main takeaway: Focusing on a single task saves time, improves accuracy, and reduces stress.
Links:
https://www.petsitterconfessional.com/episodes/402
https://www.jstor.org/stable/pdf/43152412.pdf?casa_token=S-1ui_eUhqgAAAAA:XaRrqeXqErPQYx9qJTk4MwjSMjXEVYvWIX-J2cJYgPMrmO1d4pFHpCyxTR4CRbOAMlL-pSD7eY-JsIftLs_rdV4HSrTD8LLBFN4iL3HGZ4tF_zViLl4
https://original.newsbreak.com/@dr-donna-l-roberts-561947/3230240556565-the-myth-of-multitasking-understanding-the-limits-of-human-attention
https://www.thenewatlantis.com/publications/the-myth-of-multitasking
https://www.npr.org/2013/05/10/182861382/the-myth-of-multitasking
https://neuroleadership.com/your-brain-at-work/the-myth-of-multitasking
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you envision your business in the future? If building a team and having employees are on that list, you need to carefully consider your team's structure. Creating a team involves ensuring each person is in the right role, equipped with clear directions to accomplish their tasks. Anna Rickert, the owner of Pup Culture Dog Walking and Pet Sitting, joins us to share her strategies for developing a robust business structure. Aiming for her business to operate independently of her presence, Anna discusses the importance of having a balanced mix of services and a team that excels in delivering them.
Main topics:
- Cutting out services
- Bringing on a manager
- Building a team structure
- Managing a large team
Main takeaway: Itâs not all about the money, reduce the headaches where you can!
About our guests:
Hi, Iâm Anna Rickert, the owner of Pup Culture Dog Walking and Pet Sitting. I grew up in Minnesota with a household of pets and have loved animals ever since. Right now I have two fur babies (a cat and dog) of my own: Ellie and June. Ellie is a tabby cat who I adopted from the Animal Ark and June is a black lab mix who I adopted from the Humane Society in Golden Valley. June is an escape artist and is reactive when she is on leash, so we have worked extensively on her leash manners. I attended the College of Saint Benedict and majored in English and secondary education. I was a middle and high school language arts teacher for nine years, but I decided to trade in working with children for my real dream of working with animals. I have volunteered as a foster dog mom and have fostered over fifteen foster dogs in my home. I also volunteered as a case manager for The Retrievers for years. My work in rescue and with The Retrievers has made petsâ safety a top priority at Pup Culture. I believe strongly in respecting and loving all animals, so I became a vegan a couple years ago. I am also certified in pet first aid and CPR. I currently serve on the board of the Professional Pet Sitters of Minnesota, and Iâm committed to fostering connections and professionalism in the pet care industry.
For years I was unable to own a dog because of long work hours and travel, so I understand the guilt that busy people who own pets often feel. I strive to offer the type of service that I would want as a pet parent. I am dedicated to providing you with reliable, friendly service, so you donât have to worry about your pet when you are gone. We provide safe, healthy dog walks and pet-sitting with lots of loving.
Links:
www.pupculturemn.com
https://www.instagram.com/pupculturemn
https://www.facebook.com/PupCultureMN/
https://www.jazzhr.com
https://www.sixfigurepetbusinessacademy.com
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
What grabs your attention? At times, our focus is hijacked by external forces, such as notifications or phone calls, or internal, as we attempt to fill time or divert our thoughts from the task at hand. We discuss the impact of these distractions and share insights into how these constant pings disrupt focus and productivity. We offer strategies to manage and minimize such distractions and highlight the need for strategic time management to improve efficiency and reduce overwhelm.
Main topics:
- Notification overwhelm
- Disruption vs distraction
- Costs of task switching
- Understand how you work
Main takeaway: When a disruption occurs, we must prevent ourselves from immediately diverting to another task by placing it on a separate to-do list. This ensures we don't worry about forgetting it.
Links:
ProTrainings: For 10% off any of their courses, use CPR-petsitterconfessional
Give us a call! (636) 364-8260
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Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it mean to surround yourself with people who can help make you better? How do we go about being vulnerable enough to admit we need that help? As a business owner, personal improvement and a supportive network are key to longevity! Angela Reinbacher, owner of Wild Paws, shares how she is making networking work for her. Angela also talks about how she is approaching marketing with video to attract her clientele, while also managing the growth in a healthy and sustainable way.
Main topics:
- Finding our market
- Taking feedback well
- Donât reinvent the wheel
- Networking that works
Main takeaway: Once youâre ok with hearing ânoâ, youâre going to fly through brick walls.
About our guest:
Angela runs Wild Paws, based in Colorado. Being a Millennial on the cusp of Gen Z, age focuses on growing her business by not being stuck in âpet onlyâ spaces or mindsets. She believes âall business is businessâ so she applies what sheâs learned in other industries to her percare business.
Links:
angela@wildpawscolorado.com
https://www.wildpawscolorado.com
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
Have you ever been frustrated by one more thing being added to your plate? There come times when our personal life impacts our ability to run our business and show up at our best. Whether itâs a personal loss, a new venture opportunity, or even moving to a new home, the pressure to continue to perform increases beyond our capacity sometimes. Itâs in these moments where we have to carve out space we need to take that pressure off so we can focus on the right priorities.
Main takeaway: Itâs perfectly ok to say âNo Thank youâ when someone tries to add something to your plate!
Links:
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it mean to find your balance as a solo pet sitter? Jessica Stavros, owner of Celina Prosper Pet Sitting, shares her journey from starting in the pet sitting industry 19 years ago to adapting her business model to fit her life's various stages, especially motherhood. Emphasizing the art of setting boundaries and saying no without guilt, Jessica discusses the importance of managing a solo business in alignment with personal life demands. She highlights the challenges and strategies of maintaining a work-life balance, particularly as a solo entrepreneur. Jessica also delves into the nuances of client management, emphasizing professionalism and risk management, and the significance of viewing and presenting oneself as a dedicated business owner, not just a pet lover. Her story reflects on the adaptability required in the pet sitting industry and the importance of building trust-based relationships with clients while maintaining personal well-being.
Main topics
- Balance and sustainability
- Being a working parent
- Full means full!
- Planning to save your sanity
Main takeaway: Your calendar will be a runaway train, unless you get in front of it!
About our guest:
Jessica Stavros, owner operator of Celina Prosper Pet Sitting in Celina (pronounced Sah-line-uh) Texas, northern suburb of Dallas. Iâm a full time solo sitter and a mom of three school age kids. Iâve been in the industry 20 years, starting in Houston, taking some time off when my kids were young and re-opened in Dallas five years ago.
Links:
jessica@celinaprosperpetsitting.com
https://www.instagram.com/celinaprosperpet/
https://www.facebook.com/celinaprosperpet/
https://www.celinaprosperpetsitting.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What does it mean to do market research? As a pet business owner, itâs imperative that you have an understanding of what is driving your local economy and purchasing decisions of your ideal clients. Once we understand the ecosystem that our business exists in, we can make well informed and powerful decisions. We break down a simple (and free) process you can use to gain insights into your local community and better understand how to serve your clients.
Main topics:
- Defining market research
- Putting a plan together
- Continual research
- What to do with the results
Main takeaway: Regularly revisit and update your research to stay current with market trends and customer needs.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
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Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it take to embrace creativity and flexibility as a business owner? Running a successful pet care business involves much more than providing excellent care for animals. It's about creative problem-solving, adaptability, and understanding the deep connection between pets and their families. Marie and Justin Plummer, the entrepreneurial duo behind Winston Salem Dog Care, share their journey from a small start-up to a thriving business with 17 employees. Their discussion delves into the nuances of hiring staff with a focus on professionalism in the pet care industry, while also maintaining a deeply personal touch. They highlight the importance of iteration in refining their hiring and onboarding processes and the role of technology in facilitating growth. The Plummers' story is a testament to the power of creativity, flexibility, and continuous learning in building a business that not only succeeds but also brings joy and satisfaction to its owners and clients alike.
Main topics:
- Managing Growth
- Hiring & Onboarding Process
- Technology Integration
- Creative Problem-Solving
Main takeaway: Is the business working for us, or are we employees in our business.
About our guests:
Marie Plummer, Owner & Founder
I am a wife, a mother to 3, and a lover of ALL animals, especially my whippet, Vera.
For as long as I can remember, I have been rescuing and taking care of all kinds of animals. I began pet sitting in high school and continued into college.
Winston Salem Dog Care was born out of my love for my 1st and most precious whippet, Patton. As he began to age into his teens it became important to me to find quality in-home pet care when I needed to be away. After struggling to find that care sometimes, I set out to be that caregiver for others. A few ideas later, and here we are.
Justin Plummer, Owner
Over the past 4 years, I have been blessed to partner with my wife to build one of Winston-Salemâs finest pet care companies. After receiving training from the Whippet rescue of Asheville, we are excited to now use that knowledge to service Winston-Salem at a higher level.
We have had dogs of our own the majority of our marriage. Little did I expect, that January night, when she showed up with a Whippet, what a journey we had started and what a dynamic Patton would being to create our lives. 3 dogs and 3 kids later, here we are.
Links:
wsdogcare@gmail.com
https://www.wsdogcare.com
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
What does it mean to sell on price vs selling on features? When we go to market our business, do we understand what our messaging is communicating? When we sell at our price, weâre trying to differentiate ourselves by how much we charge. Selling on our features is when we can lean into experiences, expertise, and our high quality. There is a time for each as we work to hone our messaging for our target audience and our stage of business. On this podcast episode, we break down how to implement each strategy in your business, and what to watch out for.
Main topics
- What is selling price?
- What is selling features?
- How to implement them in your business
- Making the right connection to your client
Main takeaway: You can also blend both strategies, offering competitive prices while highlighting unique features.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does leadership mean to you? đŞ Ruby Ballesteros, owner of RubyReds Pet Care, discusses her transition from a corporate background to pet sitting. Ruby emphasizes professionalism and leadership, and stresses the importance of viewing and presenting yourself as a business owner first, rather than just being a pet lover.
She highlights her military background as influential in shaping her values and practices. Ruby also speaks about the art of building strong, trust-based relationships with clients, going beyond mere services, to ensure their complete peace of mind.
Main topics
- Client relations
- Staying on mission
- Business owner mindset
- Contributing to community
Main takeaway: Dig into what brings you inner strength and youâll find the courage to do things you never thought possible!
About our guest:
In 2019, after 20 years of a corporate career in business management, human resources, training, and development, I changed my career path drastically. Little did I know that this decision would lead me to a new endeavor in pet care. My only regret is not starting sooner!I started RubyRed's Pet Care in January 2020 with only grocery bags for poop bags and "borrowing" Athena's spare leashes and treats. Being a fur mom and using past pet care services, I knew what type of business I wanted to create and what kind of service I wanted to give my pack members.I am blessed to be in a service-providing business that allows me to bond with these special kids and connect with their paw parents.No words can describe how thankful I am to be offered such a wagnificent opportunity.
Links:
https://www.rubyredspetcare.com/services
https://www.facebook.com/rubyredspetcare
https://www.instagram.com/rubyredspetcare
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Do you run team meetings? Meetings are usually one of the last things we want to do, and may even feel overwhelmed by putting one together. We walk through points to consider when planning the frequency and length of meetings. Plus, we share our 15-minute meeting format and how to prepare well!
Main topics
- Why hold team meetings
- Things to consider
- How to prepare
- Our 15-minute meeting
Main takeaway: An effective meeting boils down to the preparation you bring each time and respecting everyone who attends.
Links:
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Give us a call! (636) 364-8260
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Maris Sonnabend, owner of House of Paws Pet Care, shares her experience of embracing a branding that isnât for her but has enabled her to target a specific avatar. She walks through the importance of focusing on one guiding principle to keep everything you do focused and intentional. Maris also discusses her philosophy of testing to determine what will and will not work in her business.
Main topics:
- Time blocking
- One Principle
- Using the right language
- Using Google Ads
Main takeaway: Integrate your expertise into everything you do.
About our guest:
Born and raised in St. Louis, MO, Maris holds an unwavering love for our city, its people â and their animals! Maris has spent many years crafting her career to center around creatures of all types. She possesses a wealth of knowledge and experience in providing exceptional care to a diverse range of critters, including dogs, cats, horses, birds and fish. Combining that expertise with her passion for animals, she is now a Certified Professional Pet Sitter who also holds certifications in Fear-Free practices and Pet First Aid/CPR.
Links:
https://www.houseofpawspetcare.com
https://www.facebook.com/houseofpawspetcare/
https://www.instagram.com/houseofpawspetcarellc/
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Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
How do you overcome jealousy? As we step into the new year, it's an opportunity to embrace both new regulations and manage our emotions effectively. We begin by discussing the FinCEN and the U.S. Beneficial Ownership Information Registry, outlining what registration entails and its requirements. We then address a common yet powerful emotion: jealousy. We explore its triggers and potential impacts on your business. We then share four practical ways to start fighting jealousy so you can have more joy in your life.
Main topics:
- FinCEN and You
- Dangers of jealousy
- Impacts to your business
- Overcoming jealousy
- Cheerleading others
Main takeaway: Focus on your own growth and goals, and you wonât have time to worry about what someone else is doing.
Links:
FinCEN Filing: https://www.fincen.gov/boi
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Where does your value come from? Athena Karvellas, owner of Pet Sitting by Athena, shares her journey from veterinary technician to pet sitter and business owner. She reflects on the emotional transition from dealing with pet trauma in a clinical setting to forming close, nurturing relationships in pet sitting. Athena's story is one of finding her true calling and the fulfillment that comes from directly impacting the lives of pets and their families. Athena walks through how she connects clients to her passion through her onboarding process and the partnerships she builds.
Main topics:
- Going independent
- Finding your value
- Selling what you believe
- Building partnerships
Main takeaway: Selling what you believe and do is about communicating why you show up every day
About our guests:
My name is Athena Karvellas, owner of Petsitting by Athena LLC. My passion has always been helping and serving animals since a very young age! From volunteer work in middle school, to a kennel keeper and dog bather in high school, a Vet Tech post college graduation, and now petsitting, Iâve never truly known another love like the one I have for furry friends. With this business I hope to continue to be the person people trust with such an important piece of their family. Being reliable, affordable, and high quality are the three most important components of my business. I canât wait to keep growing!
Links:
bookings@petsittingbyathena.com
https://www.instagram.com/petsittingbyathena/
https://petsittingbyathena.com
bookings@petsittingbyathena.com
https://www.instagram.com/petsittingbyathena/
https://petsittingbyathena.com
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Give us a call! (636) 364-8260
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
What was your 2023 like? If youâre like many, it was a very successful, but very difficult year. Running a business means tackling the ups, and working through the downs. The difficulties we face will be as unique as the businesses we run. We break down four challenges we worked through in our business this year, how theyâre not all solved yet, and how weâre growing from each of them.
Main topics:
- Things are hard sometimes
- Our 4 challenges
- The questions we ask
- Finding something to be proud of
Main takeaway: No matter the challenges, lean into the strengths that you bring to the table, ask good questions, and donât be afraid to change tactics if theyâre not working out!
Links:
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Give us a call! (636) 364-8260
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Ever wondered what it takes to be a pet detective and how you could add it as a service to your business? Annalisa Burns, The Pet Detective, sheds light on the unique skills and training required for pet search and rescue. She discusses the challenges and emotional aspects of tracking lost pets, emphasizing the critical role of understanding animal behavior. She shares about the growing demand for pet detective services across the U.S., and ways to add it as a service, or a grow a business around it.
Main topics
- Pet Detective Role
- Training Essentials
- Search Techniques
- Service Demand
Main takeaway: Being a pet detective is critically important and in high demand, especially for trained pet detectives in locating and safely returning lost pets to their owners, utilizing a blend of specialized training, understanding of animal behavior, and various search methods.
About our guest:
Annalisa Berns, is the owner of Pet Search and Rescue and Pet Search and Rescue Investigations. She dreamed of working with animals from a young age. Annalisa found her lifeâs work when she read Kat Albrechtâs book, âThe Lost Pet Chronicles.â She is passionate about educating people about how to bring their lost pets home.
On a lost pet case Annalisa usually works 2-3 Search Dogs. She also coaches people how to find their lost pets. She is a licensed Private Investigator in California and Florida. She has also completed California Association of Licensed Investigator training NLITE. Annalisa helps train Search Dog Handlers to help find lost pets. She was a guest speaker at the Western States Veterinary Association twice and the American Veterinary Medical Association conference. She completed FEMA training with the Emergency Management Institute in Animals in Disaster: Awareness and Preparedness and Animal in Disaster: Community Planning. In 2023, she presented two mini sessions for Pet Sitters International. She also completed Introduction to Animal Psychology Certificate on Pet Behavior.
Links:
Previously on: https://www.petsitterconfessional.com/episodes/417
https://www.petsearchandrescue.com
https://www.instagram.com/petsearchandrescue/?hl=en
https://www.facebook.com/PetSearchAndRescue
training on calming signals for dogs: https://pethelpful.com/dogs/Dog-Behavior-Understanding-Dog-Calming-Signals
Phone: 310-880-8268
Kat Albright: https://www.missinganimalresponse.com
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
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How do you stay organized in your business? The options are pretty limitless. Everything from post-it notes, to reminder apps on your phones, or even just trying to remember things yourself. However, what if you find those just arenât working? Today, we break down how using a task manager can help you be more productive, tackle bigger projects, and stop worrying youâve forgotten something!
Main topics:
- What is a task manager?
- Canât you use your calendar?
- What can you track in your business?
- Popular options
Main takeaway: Using a task manager is about organizing the chaos in your life and business, so you can focus on the things you actually want to be working on!
Links:
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What are the unique challenges your business faces? Our business is shaped by our own values and how we want things done. Itâs also molded by the community we service. Everything from how we hire, the services we can offer, and the kind of marketing we do is influenced by where we are. Natalie Spedden, owner of Aggieland Pet Sitting, walks through how she runs and hires in a town heavily influenced by a large university. Natalie shares how to take off our rose colored glasses to make hard decisions. She also talks about how she is building a professional team focused on the clientâs needs.
Main topics
- Taking off rose colored glasses
- Challenges of a college town
- Community outreach
- Building a professional team
Main takeaway: People expect our reliability. Peace of mind is central to what we do.
About our guest:
Introducing Natalie, the founder and CEO of Aggieland Pet Sitting in Bryan-College Station, TX! Her professional career in pet care officially began in 2021, although she had previously been a hobby pet sitter since 2016. Natalie began caring for pets on the side while working as a Vet Tech part-time and studying Animal Science at Texas A&M University. Once she graduated in 2020, she took her business to the next level by turning her passion into a full-time career.Originally, Natalie's dream career was to become a Veterinarian, and took the path all through high school and college to reach her goal of being admitted into Texas A&M's School of Veterinary Medicine. However, once she had worked in a clinical setting for many years, along with the knowledge and reflection that comes along with growing and changing, she had a shocking realization that it was no longer her dream career. She decided to put all her eggs in one basket, and start her pet sitting career full-time, establishing Aggieland Pet Sitting in 2021.Starting out as a solo business owner for her first year, Natalie focused on providing peace of mind for her clients by displaying professionalism, reliability, and attention to detail when it came to their pets' individual needs. As a people person, she absolutely loves cultivating a bond not only with her furry clients, but their owners as well. One of her great joys is knowing that her clients had a worry-free time away from home!Once business was successfully growing and she realized she was saying "No" all the time and turning away clients, Natalie made the decision to hire her first employees in 2022. Natalie now has a team of fantastic, professional, award-winning pet sitters and dog walkers that has completely changed her life when it comes to running and operating her pet care business! Aggieland Pet Sitting won Best Pet Sitting Service in their local city's magazine for both 2022 and 2023.Natalie and her husband are the proud pet parents of a 5 year old Pembroke Welsh Corgi named Renly, and a 2 year old Golden Retriever named Arya. They also have a ball python named Ellie and a freshwater aquarium. In their free time, they enjoy traveling, racing cars and motorcycles, and spending time with family and friends.
Links:
https://www.instagram.com/AggielandPetsitting
https://www.facebook.com/AggielandPetsitting
aggielandpetsitting@gmail.com
www.AggielandPetSitting.com
https://petcareteamtraining.com
https://fetchfind.com
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
If youâre like many people right now, youâre finding that word of mouth is not quite enough to keep your business growing or maintaining the level you need. Today, we break down 20 marketing ideas to try if youâve never had to market before. If itâs all a little intimidating, we also discuss 5 things to focus on to get started.
Main topics
- Where should you start?
- 10 Digital methods
- 10 Physical Methods
- Stay true to you!
Main takeaway: Remember, your marketing should reflect the personality and ethos of your business. Stay authentic to what you and your business stand for.
Links:
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it mean to embrace change while staying focused on the client experience? As your business grows, you may face necessary changes that push you out of your comfort zone. Transform any doubt in your abilities into motivation to learn, grow, and discover new methods. Alisha Riley, the owner of Alishaâs Pet Playcations, exemplifies this. She restarted her business after relocating across the country. In her journey, she discusses the importance of integrating oneself into the community and leveraging personal connections through your network. Additionally, Alisha shares her decision to start a coffee shop driven by a very special mission.
Main topics
- Moving across the country
- Make clients feel special
- Talk to people!
- Starting a coffee shop
Main takeaway: Pet care is not a one sized fits all solution, so tailor services to make your clients feel special!
About our guest:
Alisha and Zack have not only spent the last 7 years caring for pets, but also have a menagerie of furry critters at home. The pair have two rescue cats, Figment and Goose, 5 rescue guinea pigs (Hershey, Maple, Oreo, S'more, and Fudge), and two rescue rabbits, Sugar and Cinnamon, that fill much of their free time. Their pups, Max, the dachshund/lab, and Junior, the dachshund/chihuahua are the pups that started it all, led Alisha into the pet care industry in the first place, helping her find her calling after she departed jobs in the theme park industry and as a nanny to human children. Zack is an electrical engineer by trade, but can often be found helping out with house sits and walks in his spare time, especially enjoying time with farm animals when possible. They enjoy hiking, kayaking, and traveling when not working with pets and bring the pups on as many adventures as possible.
Links:
https://www.alishaspetplaycations.com
https://www.facebook.com/AlishasPetPlaycations/
https://www.instagram.com/petplaycations/
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What is Aggregation Theory and why is it important in pet care? With the recent purchase of Rover by Blackstone, many pet business owners are wondering what it means for them. Today, we break down how Aggregation Theory applies to dog walking and pet sitting, how other industries have navigated dominant players, and what independent businesses can do about it!
Main topics:
- What is aggregation theory?
- How does it apply to Rover?
- What can independents do?
Main takeaway: Remember, the personal touch, community involvement, and specialization in services can be your biggest strengths as an independent business.
Links:
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What do you do when life happens? The fact is, things happen that are out of our control, and our only roll is in how we respond. When running a business, we set policies that match the flexibility many clients need, or adapt to their requests if we want. In our personal lives, we respond by stepping up and showing our true character. Jessica and Chris Milam, owners of Fur Services Fur Pets, discuss what it means to live a life full of the right amount of crazy, love, and passion.
Main topics:
- Setting yourself apart
- Customer centric
- Taking on a leadership role
- Growing their family
Main takeaway: Running a client centric company means meeting them where they are, but not trying to change them into something theyâre not.
About our guests:
Jessica founded Fur Services Fur Pets in 2013 with a desire to combine her pet care experience and her exceptional customer-driven mindset to create a personal mission to build a Customer-Centric Pet Care Company that focuses on quality over profit margins. Her passion focuses on building a team of excellent Pet Companions that provide worry-free pet care for wag-worthy results.Jessica has 20 years in the pet care industry and holds a CPPS Certification from PSI and a Pet Sitter Certification through NAPPS.Jessica began attending conferences starting with the Texas Pet Sitters Conference in 2017 and has attended each year since. She has also attended The NAPPS and PSI annual conferences since 2017.Jessica currently sits on the board of the Texas Pet Sitters Association and co-organizes their annual conference.Chris has 14 years in the pet industry and joined Fur Services Fur pets in 2015; going full-time in 2016. Chris is the team lead and head trainer for the Fur Services Fur Pets team. He is currently taking courses with the Karen Pryor Academy to become a Positive Reinforcement Dog Trainer.Chris has been attending the Texas Pet Sitting Conference since 2017 and has attended both NAPPS and PSI conferences since then.Both Jessica and Chris are Pet CPR/First Aid Certified, have completed all levels of FetchFind Pet Industry Training, are Elite Fear Free Certified and have undergone FBI Fingerprinting and Background Checks.Together, Jessica and Chris adopted a sibling set of human children in 2022 and have a menagerie of pets including a rescued street dog named Penelope, four rescued cats: Iris, Calliope, Cowboy and Cruella, two ball pythons; Nagini and Sully and a few fish in a freshwater tank.Chris and Jessica are also the proud owners of SignGypsies Aubrey, a yard greeting company dedicated to spreading joy and celebration through custom-curated yard signs.
Links:
https://www.furservicesfurpets.com
https://txpetsitters.com
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National Association of Professional Pet Sitters
www.petsitters.org
How did your business hold up during the recent busy period? If you found yourself pulling your hair out, with multiple things falling through the cracks and your systems breaking, youâre not alone! Stress testing your business comes in the form of tackling more visits than you typically do. It allows us to see where our existing systems and policies fall down so we improve for next time! We break down 4 areas that commonly buckle under heavy business, questions to ask yourself to assess how you did, and ways to improve before the next busy time!
Main topics:
- What is stress testing?
- 4 key areas to assess
- Questions to ask yourself
- Ways to improve
Main takeaway: The common underlying factor is almost always lack of time. So, before your next busy period, decide how youâll use your limited time to make the most of your systems and processes!
Links:
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How do you help potential clients see the value you provide? Connecting with the right clients is an art form as you refine who you are for, and who you are not. More than simply selling yourself, itâs about connecting at an emotional level with a clientâs needs. Kerri-Ann Griffith, owner of Nashville Kitty Sitter, joins the podcast to explain how she runs a boutique business, while also finding clients who have never used a professional service before. Kerri-Ann shares why emergency planning is so important, and how it helps you become a better business owner. She also talks about how she uses her show business background to make the most of her meet and greets.
Main topics
- Boutique style business
- Referring out requests
- Handling emergencies
- Bringing value to your clients
Main takeaway: You run a serious business, so make sure potential clients are serious about working with you.
About our guest:
Kerri-Ann Griffith is the proud owner of Nashville Kitty Sitter, a premium pet-sitting service that specializes in providing top-notch care to cats. Before starting her own business, Kerri-Ann spent 11 years as a full-time singer on Broadway and toured extensively throughout the country. Though she now focuses her attention on caring for cats, Kerri-Ann still sings from time to time and is highly regarded in the music industry.
Despite her demanding career in music, Kerri-Ann always had a deep love for animals, especially cats. She rescued two female cats, Jaeda and October, who have become her constant companions. Jaeda is a playful and inquisitive tabby with a unique personality, while October is a sweet and affectionate tabico (tabby and calico mix) who Kerri-Ann rescued from a car in her apartment's parking garage.
Kerri-Ann's love for her cats is evident in the way she cares for them, and she extends that same level of care to every cat she looks after through her pet sitting business. She understands that cats are unique creatures that require specialized care, and she takes great pride in ensuring that every cat she cares for is happy, healthy, and comfortable.
When she's not caring for cats, Kerri-Ann enjoys spending time outdoors, exploring the beautiful Tennessee countryside. She is also an active volunteer at local animal shelters and rescues, where she works tirelessly to help cats find loving homes.
With her extensive experience in the entertainment industry, her passion for animals, and her dedication to providing exceptional care, Kerri-Ann Griffith is a truly remarkable individual. Her clients trust her implicitly with their furry friends, knowing that she will always provide the very best care.
Link:
https://nashvillekittysitter.com
https://www.instagram.com/nashvillekittysitter
https://www.facebook.com/nashvillekittysitter/
nashvillekittysitter@gmail.com
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What does it cost to be a business owner? While there are certainty financial obligations involved, there are many more demands on us than if we didnât run our own company. When we can identify the costs, we can better prepare for them, set boundaries and policies to control them, or remove them from our plates entirely through delegation and hiring. We break down five major costs to understand in being a business owner, and how to overcome them.
Main topics:
- Living our passion
- Mental Burdens & Stress
- Personal time
- Obligations
- Whatâs the point?
Main takeaway: At the end of the day, the benefits have to outweigh the costs, otherwise weâll continuously battle burnout and compassion fatigue.
Links:
ProTrainings: For 10% off any of their courses, use CPR-petsitterconfessional
Give us a call! (636) 364-8260
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Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Where is your focus on your business? Tori Levitt, owner of Doolittle's Dog House, discusses the importance of setting and communicating clear policies to clients, and how to balance expanding services while maintaining control of your business. Tori emphasizes the necessity of personal self-care and setting boundaries to prevent burnout in this demanding industry. She also highlights the value of continuous education and building strong referral networks with other professionals like veterinarians and groomers. This episode is a blend of practical business advice and personal growth insights.
Main topics:
- Taking responsibility
- Focus on relationships
- Clarity and policies
- Getting more education
Main takeaway: Life is like a camera. Focus on the big picture. Develop from the negative. If it didnât turn out, try again.
About our guest:
Hi! Iâm Tori Levitt and it is my daily mission to help others. For 14+ years, Iâve combined farm- girl grit and a caring heart to build a business from scratch and successfully grow a viable company known as Doolittleâs Doghouse
My on-the-job experiences with 1000âs of dogs and my team of 40+ pet nannies, has been a journey of joy, albeit with some mistakes I want to help other pet sitters avoid. I subscribe to the adage that âlife is like a camera: focus on the big picture; develop from the negative and if it doesnât work out, take another shot!
Links
Give her a call: 480-907-6400
https://associationofpetprofessionals.com
tori@doolittlesdoghouse.com
https://doolittlesdoghouse.com
https://www.facebook.com/doolittlesdoghouse/wall/
https://www.youtube.com/user/doolittlesdoghouse
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
Ever wondered how to handle those last-minute pet care requests? We delve into the complexities of accommodating such bookings in the pet care industry, focusing on the implications for scheduling, employee satisfaction, and maintaining client relationships. We also explore the nuanced topic of job sharing, discussing its advantages and challenges, and its impact on client trust and business operations. This episode offers insights on setting boundaries, implementing fees, and tailoring policies to strike a balance between meeting business needs and responding to client demands.
Main topics:
- Last-minute bookings
- Scheduling impacts
- Employee satisfaction
- Job sharing
- Client relationships
Main takeaway: Carefully consider the implications on scheduling, employee satisfaction, and maintaining strong client relationships, while also ensuring that business policies and practices are adaptable yet clearly defined to manage client expectations effectively.
Links:
ProTrainings: For 10% off any of their courses, use CPR-petsitterconfessional
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
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Give us a call! (636) 364-8260
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Can you transform a simple passion into a thriving business? Abby Strong, founder of Auntie Abby's Pet Sitting Service, shares her journey from a part-time pet sitter and full-time nanny to a thriving business owner. Abby shares the challenges and triumphs of transitioning from working solo to leading 21 pet sitters and dog walkers, emphasizing the importance of tackling hard tasks and taking pride in one's work. She discusses balancing the multifaceted role of a caretaker, the customization of pet care services, and the significance of building strong client relationships. Itâs not just about growth, itâs about personal development and finding fulfillment and taking pride in our hard work.
Main topics
- Roll of caretaker
- Being a nanny and overnight care
- Having pride and doing hard things
- Making lives better
Main takeaway: Take pride in your hard work, and youâll build something that serves others with excellence!
About our guest:
Hello! I am Abby Strong, owner and founder of Auntie Abbyâs Professional Pet Sitting Service in Des Moines, IA. I opened my business in October 2019 as a solo provider driven by my profound passion for animals and their welfare. I quickly realized there was a tremendous need for quality, trustworthy pet care providers where animals are most comfortable: in their own homes! I truly feel pets are best served by staying in their regular environment while maintaining their normal routine. Turns out I was right, as I also quickly booked myself 7 days a week from 6AM to often 10PM with walks, visits and overnight jobs in clients homes. 1.5 years later, I reached a point where I needed to make a big decision: I could either continue working as a solo sitter, working at a crazy, unsustainable pace and having zero free time, or I could hire. Despite some initial trepidation that no one could do the job as well as I did, I took the plunge and starting interviewing job candidates. I never looked back!
As of today, we have grown to a team of 21 phenomenal pet sitters and dog walkers. I aspire to continue that growth. Itâs hard to articulate just how proud I am of this team. Weâve had amazing success due to our incredible attention to detail, stellar client communication, professionalism and true love, adoration and respect for each animal entrusted to our care. Our sitters truly take the time to meet each pet at their level and provide an enriching, enjoyable experience. It is immensely rewarding to know my passion is shared by so many others. We believe that a carefully tailored care plan makes each pet visit highly enriching and highly anticipated. We are met with much joy and excitement by each pet and the feeling is reciprocal. Tail wags, leaps of joy, wiggles, monetary tips for exceptional service, repeat business and heartfelt client testimonials fill our hearts and let us know we are indeed in the right business!
Links
info@auntieabbyspetsitting.com
https://auntieabbyspetsitting.com
https://www.facebook.com/AuntieAbby
https://www.instagram.com/auntieabbyspetsdsm/
https://www.linkedin.com/in/abby-strong-490b5a37/
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What should you do with your marketing during a busy period? While it may be tempting to take your foot off the gas, we think itâs the perfect time to keep going! Running your messaging year round will help develop brand awareness and even out the ups and downs that come with running a dog walking and pet sitting business. We break down the reason stopping marketing during busy periods can hurt your business, and the kinds of messaging to focus on to get the right clients once the slowdown comes. As always though, find a balance in your own life and business that works best for you.
Main topics:
- Busy seasons
- Why not stop
- Relevant messaging
- Keep your momentum
- Find balance
Main takeaway: Instead of stopping your messaging, change what youâre saying to still stay top of mind.
Links:
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Are you embracing technology or are you frustrated by the rapid changes in the industry and pet care? Whether we like it or not, more and more clients are brining high tech devices into their homes to care for their pets. From smart feeders, to more advanced litter robots, our roll as pet care providers is becoming a lot of tech support. Beth Pasek, owner of Finicky Cat Sitting and Behavior, joins the show to share how to make technology part of your business, and how we still provide immense value to clients, regardless of the devices they bring in. She shares how to use technology to deepen the relationships we have with our clients and to provide even higher quality care to their pets.
Main topics
- Rapid changes
- Embracing technology
- Deepening relationships
- Fear Free visits and technology
Main takeaway: Use technology as a tool to deepen your personal relationships with your clients.
About our guest: Beth Pasek is the owner of Finicky Cat Sitting and Behavior, LLC in Ohio, USA.
In 2020, the organization celebrated 10 years in the pet care industry as a multiyear award-winning pet sitting and animal behavior company for both cats and dogs. She has worked with several rescues as a volunteer cat behavior consultant for special needs diabetic cats in transition and provided a foster home for kittens and critical care cats. She is a supporting member of both the International Association of Animal Behavior Consultants-Cat Division and the International Association of Animal Hospice and Palliative Care. Her ongoing course work includes certification through Karen Pryorâs Train Your Cat and she is author of "Understanding Cat Behavior, A Comprehensive Guide to Compassionate Training and Communication" published by Rockbridge Press. Available on Amazon, Barnes & Noble, and Books A Million.
Links:
Previously on: https://www.petsitterconfessional.com/episodes/132
beth@finicky.us
https://amzn.to/46mxOgv
https://www.youtube.com/channel/UCrb1J129zUXnioxAOKDEPkA
https://finicky.us/blog/f/is-artificial-intelligenceai-right-for-my-cat
https://www.facebook.com/profile.php?id=100095633257186
https://finicky.us
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
Have you looked at your marketing lately? Do you have a clear, consistent strategy? On this podcast episode, we discuss the two types of marketing growth strategies and when itâs best to use them. As you move potential clients through your marketing funnel, you deploy both sales activation and brand building techniques. Itâs important to find the right balance, otherwise youâll either have a lot of one-off clients, or never truly convert a potential client. We walk through ways of implementing them in your business and how to measure their success.
Main topics:
- What is your marketing getting you?
- Transactional
- Relational
- When to use them
- How to measure success
Main takeaway: Using a combination of both strategies will keep new passionate clients coming into your business, while also helping convert them to paying customers!
Links:
The Long and Short of It by Binet and Field 2013: https://amzn.to/3sebC9Y
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What makes a personal website? Dive deep with Mikaela Vargas, Founder of Pet Marketing Unleashed, as she unravels today's web dynamics on this podcast episode. Discover how AI is reshaping content creation, why SEO is becoming more human-centric, and the art of efficient website tinkering. Ever wondered how to keep your site fresh without a complete overhaul? Mikaela's got you covered. She shares everything from optimizing client onboarding to evading common web pitfalls.
Main topics:
- Current website trends
- Incorporating AI and SEO
- User Behavior
- Maintaining and Updating Websites
Main takeaway: By understanding and prioritizing our potential clientâs experience, we can ensure our website remains engaging, functional, and relevant in today's digital landscape.
About our guest:
Mikaela is a marketing and systems nerd, animal lover, and the founder of Pet Marketing Unleashed â a small business committed to helping petpreneurs save major time while they build stress-free, sustainable, and successful pet businesses. She equips pet business owners with the branding, websites, marketing templates, and education they need to attract and onboard their dreamiest clients while away from their desks or out with their dogs! Her Facebook group, Unleashed Petpreneurs, is the go-to community for pet industry entrepreneurs looking to upscale their marketing, processes, and websites with ease. When sheâs not working with clients or students, youâll find Mikaela at the beach with her toes in the sand, hanging with her son, taking photos of her pup for his famous #wherewils IG Stories, and reading books with her husband in their TV-less SoCal home.
Links:
Previously on: Episode 143: Website Design with Mikaela Vargas
- Mobile-friendly test - https://search.google.com/test/mobile-friendly
- Broken link check - https://www.brokenlinkcheck.com/
- Google Analytics - https://marketingplatform.google.com/about/analytics/
- HotJar - https://www.hotjar.com/ (watching people use your site!)
- Blog post on site speed - https://www.petmarketingunleashed.com/post/site-speed-time
- Blog post on website headlines - https://www.petmarketingunleashed.com/post/website-headlines
https://clarity.microsoft.com/#:~:text=Clarity is a free%2C easy,people actually use your site.
Website: www.petmarketingunleashed.com
Get 10% off: psc10
Shop: shop.petmarketingunleashed.com
Facebook Group: www.facebook.com/groups/unleashedpetpreneurs
Instagram: @petmarketingunleashed
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
How do spending habits change in a slowing economy? How should we respond? We break down possible options for making your business and services more valuable to your clients. Itâs not about being cheap, itâs about finding an affordable way of serving our clients. There are pros and cons to consider when offering a more affordable option in your service line-up. Everything from a possible wider market appeal, to administrative overhead, you must have a clearer picture of whether introducing a more affordable service aligns with your business goals, the needs of your target market, and your operational capacities.
Main topics:
- Spending Habits
- How we can respond
- Affordable services?
- How to know if itâs a good fit
Main takeaway: Affordable services can still mean high quality, itâs all about how to shape and market them to the right people.
Links:
https://www.forbes.com/advisor/investing/is-a-recession-coming/
https://www.theguardian.com/business/2023/oct/04/central-banks-risk-global-recession-unless-they-relax-inflation-targets
https://www.bloomberg.com/news/features/2023-10-12/israel-hamas-war-impact-could-tip-global-economy-into-recession
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How can a pet care company make a profound impact on a community? In today's episode, Lauri Partanio, owner of Professional Pets Florida, highlights two innovative initiatives. First, "Pizza for Pets", collaborates with local eateries to feature at-risk shelter animals on pizza boxes and takeout bags. This effort alone has saved 39 animals from euthanasia. Additionally, Lauri introduces her "Flight Nanny" services, ensuring pets are transported safely to their new homes. By tuning into the needs of clients and partnering with local businesses, Lauri redefines community engagement through pet care.
Main topics:
- Pizza for Pets
- Logistics of making it work
- Flight Nanny services
- USDA Regulations
Main takeaway: No matter how you want to serve your community, do your research and create solid partnerships. You donât have to go it alone!
About our guest:
In 2014, Lauri started her animal career as a veterinary receptionist. From there, she climbed the professional ladder & went onto become an exotics specialty veterinary assistant, companion animal veterinary assistant, companion animal veterinary technician, Animal Control & Welfare Officer, and finally, Manager of Professional Pets Florida.Her background of veterinary medicine and animal welfare have helped her mold Professional Pets Florida to reflect the core values that she believes every animal should be treated with: safety, dedication, patience, and compassion. They offer overnights, pop in visits, dog walking, commercial & private flight nanny services, and adventure hikes.She is the Founder of Pizza for Pets, a local Hillsborough County non-profit initiative helping shelter pets from the Pet Resource Center find their forever homes.Additionally, she is the Tampa Bay Regional Director for the Florida Pet Services Association, a 501c3 dedicated to elevating professional pet care through community & collaboration.Quarterly, she sits on the Veterinary Medical Advisory Board at Southern Technical College in Brandon, FL.
Links:
https://www.professionalpets.net
https://www.facebook.com/ProfessionalPetsNet/
https://www.instagram.com/professionalpetsnet/
Previously on: https://www.petsitterconfessional.com/episodes/329
USDA Certification Process: https://www.aphis.usda.gov/aphis/ourfocus/animalwelfare/apply/licensing-and-registration-application-packets
Flight Nanny Service: https://professionalpets.net/pet-flight-nanny/
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
We reached out on social media for your questions, and you responded! On this episode we cover everything asking about client cameras and our long term goals, to getting health insurance and our favorite cartoon pet. Thank you to all who sent in questions!
Main topics:
- Must have favorite tools for daycare
- Our long terms goals
- Overcoming a slow period
- Finding people to hire
- Going full-time
Links:
https://www.petsitterconfessional.com/episodes/119
https://www.petsitterconfessional.com/episodes/123
https://www.petsitterconfessional.com/episodes/128
https://www.petsitterconfessional.com/episodes/213
https://www.petsitterconfessional.com/episodes/223
https://www.petsitterconfessional.com/episodes/245
https://www.petsitterconfessional.com/episodes/249
https://www.petsitterconfessional.com/episodes/267
https://www.petsitterconfessional.com/episodes/377
https://www.petsitterconfessional.com/episodes/380
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How much does it cost you to walk a dog or stay overnight in a client's home? While we typically consider expenses such as gas, insurance, and experience, what else should we include? Jill Jaffe, owner of "Fur Paws' Sake," joins the show to discuss why she's so passionate about offering "almost overnights" instead of actual overnights to her clients. Jill draws on the lessons she learned from her spirited little pup, Lily, emphasizing that running a business involves more than just financial costs.
Main topics:
- From freakout to freedom
- Stopped overnights
- Understanding the costs
- Giving alternative options
Main takeaway: Donât let clients or your business dictate what you should sacrifice in your own life.
About our guest:
Since childhood, Jill Jaffe has had a deep passion for animals and a strong desire to provide them with professional care. Despite her career as an executive administrative assistant in the entertainment and financial banking industries, fate led her to follow her true calling.
Before her corporate journey, Jill eagerly immersed herself in animal care while in college. She began pet sitting for neighbors and referrals, gaining extensive experience with a variety of domesticated pets and even helping rehabilitate wildlife. Her volunteer work at the Los Angeles Wildlife Waystation in the Los Angeles Mountains included caring for orphaned baby raccoons, opossums, squirrels, crows, turkey vultures, sparrows, and finches. During her time at Moorpark College from 1992 to 1994, she studied diverse courses within the Exotic Animal Training and Management (EATM) program, focusing on exotic animal behavior and diversity, particularly big cats and primates at the schoolâs zoo.
After facing two corporate layoffs, Jill decided it was time for a change. In the summer of 2013, she founded Fur Paws Sake Pet Sitting and Dog Walking. She quickly acquired CPR and Pet First Aid training, joined the Pet Sitters International Association, and secured business liability coverage and bonding. These measures assured her clients that their beloved pets would always be in capable hands. Starting from scratch, Jill built her client base through social media, a website for online visibility, and traditional networking efforts to spread the word about her exceptional pet care services. She cherishes the opportunity to earn the trust of every pet owner and takes great pride in delivering top-notch service in the pet sitting and dog walking industry.
With over 30 years of experience, Jill has been responsible for a wide range of animals, serving friends, extended family, neighbors, and referrals. Her responsibilities include daily feedings, administering medication, potty breaks, cleaning small pet enclosures, watering plants, conducting routine home security checks, and providing companionship to pets. Pet owners consistently appreciate her meticulous attention to detail and unwavering dedication, knowing that their non-human companions are in good hands and their homes are well-maintained upon their return.
Links:
https://www.facebook.com/FurPawsSake
https://www.furpawssake.com
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
What can Game Theory tell us about running our business? We dive into game theory's relevance for pet care businesses, focusing on strategic decision-making. Using the Prisoner's Dilemma, we discuss the importance of trust and long-term relationships in a competitive landscape. We also offer strategies for pricing, quality of service, and client retention, emphasizing the goal of being the chosen service for repeat customers. We advocate for building a business that clients trust and return to, encapsulating the game theory principle: "The winner is the one who gets asked to play again." This episode will provide you with invaluable insights for fostering a sustainable and thriving business.
Main Topics
- What is Game Theory?
- How it helps understand human decisions
- Impacts on running a business
- Get asked to play again
Main Takeaway: If pet owners are satisfied with your service, they'll not only hire you again but also recommend you to others. By focusing on trust, reliability, and quality, you're more likely to build a successful, long-lasting dog walking and pet sitting business.
Links:
Break down of Game Theory: https://www.econlib.org/library/Enc/GameTheory.html
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What problems are you solving for your clients? Kevin Johnson, owner of Planet Paws Pet Care, views his entire role as being the problem solver for his clients. Kevin transitioned from being a defense attorney to running a successful pet sitting business. He emphasizes the importance of communication skills in building trust with clients and identifying their pain points. He believes in being a problem solver and guiding clients to the right services, even if it means referring them elsewhere. Kevin also highlights the value of networking, joining the chamber of commerce, and filling gaps in the market. He and his wife work together in the business, with her focusing on marketing and business operations. Kevin participates in events to raise awareness of his business and engage with the community.
Main topics
- Skills from a lawyer
- Building trust
- Building a network
- Guiding clients
Main takeaway: Part of building trust is in identifying pain points, and then being able to discuss solutions rationally and calmly.
About our guest:
Kevin founded Planet Paws Pet Care, a full-service pet care company in September 2021, along with his wife Kristie, when they couldn't find good pet care for their dogs.
Kevin spent 18 years as a criminal defense attorney. Originally, intended to be a part-time business, Kevin relinquished his law books for a leash full-time when he found out his health greatly improved, and his stress levels went down. In his diligent quest to offer the best services, Kevin provides overnight dog boarding, vacation care visits, dog walks, as well as potty and play visits.
Kevin is certified in pet first aid and CPR, a Fear-Free Certified Professional Pet Sitter, and a NAPPS-certified pet sitter. He is a proud member of the National Association of Professional Pet Sitters (NAPPS).
Kevin and Kristie are proud dog parents to Finn, a vivacious four-year-old Siberian Husky, and Poe, a lively four-year-old American Staffordshire Terrier. These close-knit relationships with his pets allow him to understand and cater to the individual needs of each furry friend that steps into Planet Paws Pet Care.
Outside of his professional capacity, Kevin finds solace in camping (they still camp in a tent) and riding his beloved Harley-Davidson motorcycle. He loves attending comic cons with his Star Wars costuming group. He engages in his Rumble Boxing classes to keep up with his active lifestyle and energetic pups.
With his diverse experience, Kevin ensures every interaction at Planet Paws radiates warmth, care, and professionalism. As a passionate pet lover and a dedicated professional, heâs dedicated to redefined pet care; creating a haven for your pets, while providing peace of mind for you.
Links
https://www.facebook.com/Kevincjohnson99
https://planetpawspetcare.com
kevin@planetpawspetcare.com
https://www.whole-dog-journal.com
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Have you thought about joining a chamber of commerce or other local business support group? We had been throwing the idea around for a while and very recently decided to do it! Today, we break down what a chamber of commerce is, some of their benefits, and how we plan on getting the most of out it!
Main topics:
- Why we joined
- What are the benefits
- How we are making the most of it
Main Takeaway: If you're looking for ways of getting connected in your business community and raising your profile in your area, consider joining!
Links:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How much is your time worth to you? As busy business owners, we often get caught up in the grind and hustle of our day-to-day operations. Ultimately, we have to step back and ask what truly matters in our lives. Shade Long, owner of Complete Pet Care, joins the show to share the learning curve she's experienced over the last two years. From managing massive business growth amidst overwhelm, to refining her onboarding process, she's finding ways to strike a better balance. Shade explains why it's not all about bursting at the seams and emphasizes that you can run the business you want while also having a life outside of it.
Main topics:
- Handling business growth
- On-boarding new clients
- Hiring a good fit
- Taking a step back
Main takeaway: You may be available for clients, but you should be busy with your life.
About our guest
I love animals! I've worked in grooming salons, luxury boarding facilities, doggy daycares, animal shelters, animal control and trained hands on in a vets office. The past two years I've worked almost everyday building the pack I have today! When I'm not caring for my furry friends I love being in nature, preferably by the water, if not kayaking in it.
Links:
On Instagram
On Facebook
Email: completepetcare609@gmail.com
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
Do you consider yourself a project manager? Running a pet sitting and dog walking company, we face many unique challenges and have to be able to adapt quickly, while keeping everything organized and structured. We take the traditional project management triangle and adapt it to the pet services industry, with the primary focus being on people. Obviously pet care is a number one priority in our businesses, but the people aspect cannot be minimized and should be accounted for when taking on any visit, walk, or extended care.
Main topics:
- What is the project management triangle?
- How it translate to the pet service industry
- Making the focus on people
- Aspects of meeting client expectations
Main Takeaway: By understanding the potential trade-offs between time, people, and money, you can make informed decisions and navigate the complexities of running your business more effectively.
Links:
On project management: https://www.petsitterconfessional.com/episodes/286
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How do you make an excellent client onboarding? A well executed client onboarding not only sets the tone and expectations for the client, but also set the relationship up to last for years. Kelly Hester, owner of Kellyâs Kritters Dog Walking and Pet Sitting, joins the show to walk through how she translated her decades of corporate work into running her business. From exceptional customer service to formally documenting everything, she provides several great best practices. Kelly also explains her process for onboarding clients so that both she and the client understand exactly what is going on.
Main topics:
- Learning to document everything
- Keeping your business and staff on mission
- Training staff for meet and greets
- Exceptional Onboarding
Main takeaway: A well thought out and executed onboarding will build both trust and confidence in your client.
About our Guest:
Meet Kelly Hester, the passionate owner behind Kelly's Kritters, a pet care service that was founded with one goal in mind: providing top-notch care for all pets. Drawing from her own love and expectations for her pets, Kelly's Kritters goes the extra mile every day to surpass customer expectations and cater to the unique needs of every furry friend.
The mission of Kelly's Kritters is simple yet impactful: to offer pet owners peace of mind when they can't be home with their beloved pets. By delivering loving attention and care in the comfort of their familiar environment, Kelly ensures that pets feel safe and content during their owner's absence. Moreover, the core values of the business include maintaining a high level of professionalism, honesty, integrity, and respect for personal property at all times.
Kelly's journey into this fulfilling endeavor came after spending many years in the Corporate Sector. Feeling a deep connection to animals since her childhood, she knew that the next chapter of her life had to involve them. Her love and compassion for all creatures began with her first dog, Frosty, leaving a lasting impression on her heart.
With certifications in Pet CPR and Pet First Aid, Kelly is well-prepared to handle any situation that may arise while caring for her clients' pets. Her experience extends to administering medication and volunteering at animal shelters and pet rescues, further showcasing her dedication to animal welfare.
Kelly's personal furry family has consisted mostly of cats and dogs, but she has also welcomed fish, hamsters, gerbils, and tadpoles into her clan from time to time. Currently, she shares her home with two lovely cats named Ruby and Journey, who bring her endless joy and companionship.
Through Kelly's Kritters, Kelly Hester is on a mission to provide love, care, and a sense of security to pets and their owners, creating a wonderful experience for all involved.
Links:
kellyjhester@gmail.com
https://kkritters.com/
https://www.facebook.com/kellyskrittersdogwalking/
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
How do you deal with a sudden and unexpected death of a clientâs pet? As pet business owners, we will have clientâs pets that pass away. We do our best to plan and prepare, but what about an unexpected death? We find ourselves reeling and wondering if we could have done more. We have to continue running our business, while looking for ways to find space and time to recover. On this episode, we walk through the implications at the personal, staffing, and business levels.
Main topics:
- Unexpected death
- Personal impacts
- Staffing considerations
- Business concerns
Main takeaway: When a client's pet unexpectedly passes away, whether we were caring for it at the time or not, we have to control our thoughts around the 'what ifs' or we'll never be able to mourn in a healthy way.
Links:
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Sponsored by:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Are you running the business you thought youâd be? Kimberly Layman, owner of Kimberly's Kritter Care, shares the process of refocusing her company to better align with her passions after experiencing burnout early on in the pandemic. She outlines her personalized onboarding strategy of phone calls and in-person meetings to set clients at ease. In addition, Kimberly explains how she structures clear expectations around communication preferences upfront to avoid issues down the road. She also details her strategic approach to obtaining reviews through timely and specific follow-up requests.
Main topics:
- Utilizing organizational skills
- Refocusing to stay on passion
- Building trust through client onboarding
- Asking for client reviews
Main takeaway: Establishing trust helps create loyal clients and positive word-of-mouth marketing.
About our guest:
Introducing Kimberly, the founder and CEO of Kimberly's Kritter Care in Charleston, SC! Her journey began in 2016 when she bid farewell to her corporate career, following her heart's calling and love for animals.
Starting out as a one-woman show, Kimberly dedicated herself to providing impeccable pet care services for busy pet parents and never expected to be more than a solo provider. Less than 8 months into the business, she quickly recognized the growing demand for reliable pet care, so she enlisted the help of independent contractors, expanding the scope of her services and touching the lives of even more adorable kritters.
However, it was in 2021 that Kimberly made a game-changing decision. Determined to elevate the level of care provided, she transitioned from independent contractors to building a dedicated team of professionals who shared her passion for animals. With a team of six part-time employees, Kimberly's Kritter Care now stands stronger than ever before.
Thanks to her team and her unwavering commitment and renewed focus on the business, Kimberly's Kritter Care has witnessed remarkable growth. In 2022, the business grew by 76%, and the momentum has continued with a 49% increase through the first half of 2023.
Kimberly is excited to see what the future holds and looks forward to growing the business and expanding its reach even further!
Links
https://www.kimberlyskrittercare.com
kimberlyskrittercare@gmail.com
https://www.facebook.com/KimberlysKritterCare/
https://www.instagram.com/kimberlyskrittercare/
https://www.youtube.com/channel/UCzQU2yS_U7P90PjCCBhAH2g
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Do you give yourself time to grieve when a clientâs pet, or your own pet, passes away? As busy business owners, we rarely take time to ourselves, and often use our business to bury the emotions and feelings. Clients do the same, and often need prompting and encouragement to mourn their pet. Today, we reflect on our recent pet loss memorial events and what we included. We also invite you to participate in a memorial service just for you.
Main topics
- Reflections on our recent memorial events
- What we include
- Why pet professionals need these too
- A memorial service walk through
Main takeaway: We grieve, deeply, the loss of a clientâs pet. We hurt for their owners and cry for their absence. We must give ourselves permission to feel the emotions and grieve their loss.
Links:
https://wolfieswish.com: code PETSITTER for 15% off orders
Episode 110: https://www.petsitterconfessional.com/episodes/110-pet-loss-and-grieving-with-coleen-ellis
Episode 320: https://www.petsitterconfessional.com/episodes/320
Episode 325: https://www.petsitterconfessional.com/episodes/325
Episode 341: https://www.petsitterconfessional.com/episodes/341
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Do you struggle with whether to hire an employee or work with an independent contractor? Many of us face wanting to grow, find space in our life, or take a break from the day-to-day work, but then worry about whether an employee or independent contractor is the right fit. Kim Ottone Tank, owner of both Apronstrings and Staffingstrings, joins the show to help us understand what it really means to hire an employee. Kim breaks down what the differences are between an employee and an independent contractor, how that impacts our businesses, and how to understand the true costs of each.
Main topcs
- Employees becoming more popular
- Are they an IC or employee?
- Understanding Costs and Benefits
- Worry about managing?
- Building a team
Main takeaway: Some people donât want to run a business, they want to work for a business. Those are the perfect employee for your business.
About our guest:
Apronstrings was founded in 1990 by Kim Tank, a registered veterinary technician. Kim is a Certified Professional Pet Sitter through Pet Sitters International. In addition, she has become Fear Free Certified, a program developed to reduce fear, stress and anxiety in pets.
She hired her first employee in 1996, after carefully researching hiring practices in the industry. Her staff have always been employees, covered by her bond, liability insurance and worker's compensation policy. All of her staff receive intensive ongoing training and all are either certified in pet first aid, or are currently enrolled in a class.
Founder and CEO, Kim has always known she was destined to work with animals and has devoted her life to working in pet care. After living in Concord for many years, she relocated her family to Pollock Pines, CA, in 2016, to raise goats and (more) chickens. She has 4 cats and a dog as well. Kim splits her time between the Bay Area and El Dorado County to maintain a close connection with her sitters, her clients and their loving pets. When not working, she loves running, kayaking, mentoring other pet sitters and exploring El Dorado Wine Country.
Links:
Episode 153: www.petsitterconfessional.com/episodes/153
Episode 176: www.petsitterconfessional.com/episodes/176
Episode 279: https://www.petsitterconfessional.com/episodes/279
Email Kim: Kim@staffingstrings.com
Website: www.apronstringsonline.com/
Facebook for Aprondtrings: www.facebook.com/ApronstringsPS/
Facebook for Staffingstrings: https://www.facebook.com/PetSitterHiring
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Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
How should you use data when making decisions in your business? Data and quantitative information provides invaluable surety when we look to solve problems in our business. However, there are limitations to the accuracy and applicability to the data we collect. Ultimately, we are at the interplay of facts and figures and emotions with our customers. We break down how this impacts making good decisions and practical applications to use today!
Main Topics:
- Know your customer
- Data has its limitations
- Take a balance approach
- Practical applications
Main Takeaway: Data and metrics should be used in conjunction with your insight to make well-rounded decisions.
Links:
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
How do you sell your services to potential clients? While many of us believe that our service quality speaks for itself, many clients will have additional questions or needs that we must address. With 30 years of high-end retail experience, Rachelle Steele, owner of Loving Arms Pet Services, shares insights into guiding clients through the purchasing process. Rachelle explains how to ask good questions to better understand how you can serve your client and how using the Platinum Rule can help you meet your clients' needs.
Main topics
- Making space in your day
- Let the client define their needs
- Follow the Platinum Rule
- Growing in confidence
Main takeaway: Asking probing questions allows you to better understand where your services fit in with the clientâs needs.
About our guest:
I have always had a profound connection with animals, particularly those who are shy, sick, or injured. Driven by my passion for animals, I founded Loving Arms Pet Services (LAPS). As an animal rescuer specializing in caring for animals with special needs, I recognized the significant challenge of finding a trustworthy caregiver to look after them while I took a vacation or had some time away. This realization motivated me to establish my own business, offering pet care services to enable others to take breaks without worrying about their pets' well-being at home. I hold a deep affection for all animals, but I have a special place in my heart for seniors and those with special needs, such as blindness, deafness, or health issues.My approach involves taking the time to truly understand each animal's unique personality, needs, and desires. To achieve this, I actively listen to their communication cues and ensure they receive the utmost care and attention. While pet owners are away, I believe it is crucial to keep them updated regularly, whether through messages, pictures, or short videos, to provide peace of mind. Putting myself in the customer's shoes is a priority for me, as I strive to create a relaxing experience for them during their time away. My expertise in positive-based training methods allows me to determine what motivates each dog and effectively communicate with the family to meet their specific needs and requirements. I understand that dogs communicate and comprehend differently from humans, and my goal is to bridge that gap and facilitate a harmonious relationship between the pets and their families. My experience working in animal rescue for over 25 years has exposed me to a diverse range of dogs with various backgrounds and issues, granting me valuable insights and tools to work effectively with them. Additionally, I actively support foster and adoptive homes, enabling me to provide expert guidance on the best approach for their pups' well-being. I firmly believe that there is no "one size fits all" training or care plan, and my approach is tailored to each individual pet's unique circumstances. I am eager to extend my services to pet owners from all walks of life and to assist in caring for animals throughout all stages and ages of life.
Links:
Platinum Rule: https://amzn.to/3DllXmc
loving-arms-pet-services-llc.business.site
https://nextdoor.com/pages/loving-arms-pet-services-kansas-city-mo/recommend/
https://www.facebook.com/lapsforpets
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
How does continually taking shortcuts in your business hurt you in the long run? While it may seem like a good idea to go after âtips and tricksâ or âhacksâ to overcome obstacles, you end up cheating yourself out of learning opportunities and confidence building. We break down several elements as to why tackling hard things is good for you, and how to know the difference between a hard task and a hardship in your life.
Main Topics:
- There will be hard things to do
- Canât always take a shortcut
- Benefits of tackling hard things
- Embracing the challenge
Main Takeaway: If you do the hard work, not only will you reach your goal, but you'll also have built up a huge amount of skills, knowledge, and experience that helps you continue to build and grow faster and faster!
Links:
ProTrainings: For 10% off any of their courses, use CPR-petsitterconfessional
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What will you do if an ownerâs pet escapes? When seconds count, planning and preparation are your best friend. Annalisa Berns, The Pet Detective, walks us through common ways dogs and cats go missing and explains the simple steps we can take to prevent that from happening. She points out that the normal behaviors we expect are replaced with more unpredictable ones once the pet goes missing. Annalisa speaks on the methods to recover a missing pet, and reminds us to get helps as soon as possible.
Main topics:
- Lost pet behavior
- How most pets escape
- Prevention is key
- First steps if a pet gets out
Main takeaway: Start planning and training today to both prevent a lost pet, and recover a lost one.
About our guest:
Annalisa Berns, is the owner of Pet Search and Rescue and Pet Search and Rescue Investigations. She dreamed of working with animals from a young age. Annalisa found her lifeâs work when she read Kat Albrechtâs book, âThe Lost Pet Chronicles.â She is passionate about educating people about how to bring their lost pets home.
On a lost pet case Annalisa usually works 2-3 Search Dogs. She also coaches people how to find their lost pets. She is a licensed Private Investigator in California and Florida. She has also completed California Association of Licensed Investigator training NLITE. Annalisa helps train Search Dog Handlers to help find lost pets. She was a guest speaker at the Western States Veterinary Association twice and the American Veterinary Medical Association conference. She completed FEMA training with the Emergency Management Institute in Animals in Disaster: Awareness and Preparedness and Animal in Disaster: Community Planning. In 2023, she presented two mini sessions for Pet Sitters International. She also completed Introduction to Animal Psychology Certificate on Pet Behavior.
Links:
https://www.petsearchandrescue.com
https://www.instagram.com/petsearchandrescue/?hl=en
https://www.facebook.com/PetSearchAndRescue
training on calming signals for dogs: https://pethelpful.com/dogs/Dog-Behavior-Understanding-Dog-Calming-Signals
Phone: 310-880-8268
Kat Albright: https://www.missinganimalresponse.com
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
Are you irreplaceable to your clients? Today, we dive into the concept of becoming "irreplaceable" and how to stand out so your clients stick with you. We stumbled upon a great quote by the legendary Coco Chanel, which we use to dissect what makes a brand or service not only unique but also indispensable. We break down our three elements of differentiation â Expectations, Experience, and Expertise â and provide some actionable steps on how to make your business truly unforgettable.
Main Topics:
- Understanding Client Expectations
- Differentiating from Other Companies
- Evolving Expertise
- Elements of Becoming Irreplaceable
- Lessons from Chanel
Main Takeaway: True differentiation isn't just about being different, but being different in ways that matter to your clients.
Links:
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
What drives close relationships in your business? We should view everything we do as an opportunity to foster relationships with our clients, including our software. Mike Grenier, co-founder of Time to Pet, joins the show to share how they prioritize problem-solving. Mike emphasizes the importance of adhering to guiding principles while not being afraid to pivot in response to market changes. He describes the process of building a niche business and how his early days running a pet sitting business with his wife influenced their approach to software.
Main topics
- History behind Time to Pet
- Design and development philosophy
- Running a niche business
- Solving the hard problems
Main takeaway: One of the best ways to improve is to get critical feedback.
About our guest:
Mike is the co-founder of Time To Pet, a pet sitting software Trusted by over 3,000 of the world's most successful pet care companies. Since launching Time To Pet in 2015, theyâve helped pet care businesses generate well over $1 Billion in revenue. In 2022 alone, there were over 10.8 million pet care events scheduled on Time To Pet for over 308,000 pet parents and nearly 500,000 pets. Mike is incredibly proud of the fact that Time To Pet helped pet care pros receive over $12.2 million in tips last year. Mikeâs background is as a pet sitting business owner. He previously owned a pet care company based in Austin, TX with his wife. They sold their pet sitting business in 2017 and still live in Austin.
Links:
timetopet.com/confessional
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Pet Perennials
Visit: https://petperennials.com/pages/register-for-a-business-account
Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Have you ever experienced self doubt? It can come from many areas; lack of information, conflicting information, or internal conflicts of beliefs and values. As a business owner, weâre required to do hard things in our business, which means weâre likely to encounter doubt and insecurity more often. We break down the relationship between fear and doubt and how to keep moving forward. Doubt doesnât have to mean the end of anything. It should act as a trigger to do something different or seek out help.
Main topics
- Why we doubt
- Difference between fear and doubt
- Overcoming doubt
- Committing to something
Main takeaway: Doubt is natural, but it's crucial not to let it paralyze you. Instead, use it as motivation to prepare, plan, and persevere. And always remember: Everyone has faced setbacks and doubts themselves from time to time; what sets them apart is how they respond.
Links:
Episode 274
Episode 303
Episode 358
Episode 383
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
What is a CRM and how can it help your business? As the marketer of your business, youâre in charge of finding ways of getting your business in front of more people and connecting them to the right services. A CRM (Customer Relationship Management) allows you to supercharge how you interact with your existing and potential client. Dom Hodgson, The Pet Biz Wiz, joins the show to break down how to make the most of a CRM and find the hidden money in your business. Dom explains what a quality CRM can actually do, how to communicate with your clients, and help you understand your clients better.
Main topcs
- What is a CRM
- How do I make the most of it?
- What are my options?
- How does it foster client relationships?
Main takeaway: You are the marketer of the business, so make the most of it with a CRM!
About our guest:
Dom Hodgson was born in Sunderland , in the North East of England in January 1978. He left school at 16 and began a career as a singer and dance teacher before getting a 'proper job' as sales rep for a tobacco company. 10 years later he fancied a change and launched a dog adventure business called Pack Leader Dog Adventures.
From there he got into dog training which eventually led to his online and offline dog training program and the launch of his Amazon bestselling, highly acclaimed book 'How to Be Your Dogs Superhero'. The year after Dom penned Walk Yourself Wealthy, which shows pet business owners how to turn their passion for pooches intoa profitable business. In 2018 Dom wrote his third book 'Worry Free Walks: How to transform your dangerous, difficult and devilish dog into a problem free pooch that your proud to take to the park.
The latest book 'Worry Free Walks' is the first in a 5 book series that aims to fill the knowledge gap for dog owners who love their dogs dearly, but have no control over them. He lives in Sunderland with his wife Beth, two sons, Alex and Toby, and Barry (the Dogue de Bordeaux) and Sidney (the Cocker Spaniel). In no particular order he loves red wine, ballet, HBO television shows, cheese, baking bread and chillaxing at the park with his dogs and a Jack Reacher book.
Links:
https://petbizsuite.net
Grow Your Pet Business Fast
Pet Business Marketing
Free Copy of Walk Yourself Wealthy
Poodle to Pitbull Podcast
Dom was also on episode 151, episode 112, & episode 259
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
We just celebrated four years of podcasting! We canât believe where the time has gone. What started off as a to share from our experiences quickly turned into a while of showcasing the amazing people working in the pet industry. Weâve been honored to share their stories and learn from the best of the best. We break down four lessons weâve learned and how theyâre impacting our own business, and the importance of tackling big problems.
Main topics
- Why we started podcasting
- Learn from others
- Doing hard things
- What weâve learned
Main takeaway: Your mindset will set your ability to take on challenges and tackle new information!
Links:
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Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
When making big decisions, it's important to gather new information and seek out novel experiences in order to fully understand the situation before moving forward. In this episode, Kelly Hayes-Raitt, known as the HouseSit Diva, shares her experience of using international travel house and pet sitting to find a new place to live. By experimenting across different cultures and lifestyles, Kelly emphasizes the importance of embracing each step as an opportunity to grow and learn. She also discusses how she transitioned from being a free house and pet sitter to offering a paid service in her new hometown, and how this change has affected client expectations. Whether you're planning a business shift or a major life change, new experiences can teach you a lot!
Main topics
- Should you still do travel house sitting?
- Finding a new home
- Shifting from free services to paid
- Growing a business in a foreign country
Main takeaway: Big changes take a lot of time and new information!
About our guest:
Kelly Hayes-Raitt admits she sleeps around. Usually with animals.
As a full-time housesitter and traveler for the past decade, sheâs learned a thing or two about housesitting and shares her knowledge and experience in her popular book How to Become a Housesitter: Insider Tips from the HouseSit Divaavailable in soft cover or Kindle at Amazon (http://amzn.to/2hlj7UP) or ebook on her web site (www.HouseSitDiva.com).
Before nomading, Kelly reported live from Iraq during the early weeks of the U.S.-led invasion. Her journalism has won several literary awards and has been widely published in anthologies.
Lately, sheâs turned her energy toward helping other writers get their books jumpstarted. Her coaching clients call her âinspiring,â and students in her workshops rave about her unique teaching techniques. Learn more about working one-on-one with Kelly at www.JumpStartMyBook.org.
Links:
www.housesitmatch.com
housesitmexico.com
trustedhousesitters.com
Episode 009: https://www.petsitterconfessional.com/episodes/009-interview-with-the-house-sit-diva
Episode 016: https://www.petsitterconfessional.com/episodes/kelly-is-back
Episode 020: https://www.petsitterconfessional.com/episodes/020-new-starts-with-the-house-sit-diva
Episode 027: https://www.petsitterconfessional.com/episodes/026-fostering-relationships
Episode 035: https://www.petsitterconfessional.com/episodes/035-housesitting-in-the-time-of-coronavirus
Episode 091: https://www.petsitterconfessional.com/episodes/091-coping-with-the-unexpected-with-the-house-sit-diva
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
How do you stay creative? As a busy business owner, our ability to be and stay creative is critical to the longevity of our business. Unfortunately, we often find ourselves unable to reach creative flow and end up sticking to the same old same old. We break out ways in which creativity is essential to your business (itâs WAY more than social media posts). We also share the common reasons we find it difficult to be creative and 3 strategies you can use to start overcoming them today.
Main topics
- Why itâs essential
- What are the roadblocks
- Strategies to overcoming them
Main takeaway: Strike a balance between daily responsibilities and creative growth, foster community engagement, and cultivate a creative approach to problem-solving, which aligns your business with creative aspirations.
Links:
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Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Do you see yourself as playing a vital role in the health of the pet care industry? To ensure a robust future, we can all be ambassadors for professional dog walking and pet sitting. Jamie Migdal, founder of Fetchfind!, joins the show to share her vision for the future of pet care. From collaborative approaches to pushing the limits of our own education, Jamie believes we can all make our mark on the legacy of pet sitting. She also discusses how in order to decrease competition, there needs to be an increase in the consumer base. By being advocates for pet owners, we help bring more people, pets, and profits to our businesses.
Main topics
- Getting unstuck
- Growing recognition
- Role of continuing education
- Building a legacy
Main takeaway: There is room for creative pet care - be inventive with loving care!
About our guest:
Entrepreneur, CEO and Founder with more than 25 years of experience in all aspects of pet industry, including technology, business development, client services, pet care, marketing, and management. Dedicated to further professionalizing the pet care industry via technology and education.
Thanks to founding four startup companies in the pet industry and working hands-on with tens of thousands of clients, Jamie is a thought leader and expert in entrepreneurship and canine behavior.
Links:
David Letterman & Bill Gates: https://www.youtube.com/watch?v=fs-YpQj88ew
www.fetchfind.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Pet Perennials
Visit: https://petperennials.com/pages/register-for-a-business-account
Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What do you do with old content? As a busy business owner, your time is precious! You pour a lot of effort into creating content or gaining media attention, so don't waste it! Thankfully, there are many ways to repurpose existing content. From infographics to webinars, highlights to short videos, a single piece of media can be transformed into new methods for targeting market segments, raising your profile, and demonstrating your value.
Main topics:
- You should repurpose content
- Make it easy
- Use Canva!
- Embrace video!
Main takeaway: The key to successful content repurposing is understanding your audience on each platform and tailoring the content to suit their preferences and the platform's unique characteristics.
Links:
https://www.petsitterconfessional.com/episodes/408
https://www.petsitterconfessional.com/episodes/246
https://www.petsitterconfessional.com/episodes/334
https://www.petsitterconfessional.com/episodes/336
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Are you a numbers person? Whether youâd describe yourself as one or not, you run a business, so understanding your numbers is critical! Some people think itâs too complicated, others may have an emotional block to diving into them, but the fact remains that you will struggle to make sound decisions without drilling into your books. Anne-Marie Kaden, owner of Tiny Paws Pet Sitting & Tiny Paws Book Keeping, joins the show to share her passion for bookkeeping. She walks us through how good record keeping and number crunching helped her own pet sitting business, and why even knowing a little can be game changing for you. Anne-Marie discusses the different accounting methods, how to choose the right one for you, and even some best practices for using accounting software.
Main topics:
- Managing fast growth
- Relocating
- Accounting methods
- Making informed decisions
Main takeaway: Your mindset matters, even when it comes to your accounting and bookkeeping.
About our guest:
Anne-Marie Kaden has been involved in animal and pet care all of her professional career. She built and ran a successful pet sitting business in North Carolina from scratch to six-figures in just five years. She sold her first business in 2022. Anne-Marie knows and understands the pet care industry intimately and is now operating her second pet sitting business, Tiny Paws Pet Sitting in Colorado alongside her bookkeeping operation.
She holds a BS in Animal Science from Virginia Tech, which provided structure to what has become her lifeâs work. Anne-Marie has worked in both small- and large-animal veterinary hospitals, managed private equestrian barns, taught riding lessons, and worked on ranches as a wrangler and trail guide.
She and her family relocated to Monument, CO in July 2022 from North Carolina seeking bigger mountains and a more active lifestyle. Her husband, two kids and their canine partner, Percy, enjoy being outside, hiking, camping, and kayaking.
Links:
annemarie@tinypawsbookkeeping.com
https://tinypawsbookkeeping.com
https://tinypawspetsitting.com
https://www.linkedin.com/company/tiny-paws-bookkeeping
https://www.instagram.com/tinypawsbookkeeping/
https://www.facebook.com/tinypawsbookkeeping
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Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Pet Perennials
Visit: https://petperennials.com/pages/register-for-a-business-account
Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
How can you make the most of unexpected media exposure? We were recently asked to be on a local TV program to talk about our business, so on this episode, we discuss how you can make the most of unexpected media exposure. We also share why you need to be intentional with your business interactions, connect others with your message, and understand that your business is highly visible in your community.
Main topics:
- Embrace visibility as a business
- What you post matters
- Preparing for TV
- Know your messaging purpose
Main takeaway: As a business, your actions, posts, and responses are seen by other people, so always be professional.
Links:
https://www.petsitterconfessional.com/episodes/188
https://www.petsitterconfessional.com/episodes/276
https://www.petsitterconfessional.com/episodes/372
https://www.petsitterconfessional.com/episodes/382
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
What kind of emergencies are you prepared for? While we may focus on natural disasters, lost pets, or medical emergencies, what about you? After going through a severe medical emergency, Amy Sparrow had to make drastic changes to her business, Fur Kid Sitting & Services. Amy shares how having a multi-year business plan allowed her to accelerate a brand new business structure. From growing a network, to addressing your personal risks, Amy stresses the importance of getting a plan in place today. She also explains why itâs critical to give back to the community.
Main topics:
- Building your network
- Business planning
- Planning ahead
- Giving back
Main takeaway: A âknock on woodâ policy is one you hope to never use, but will be glad you have it if the need arises.
About our guest
Amy Sparrow is the president of the National Association of Professional Pet Sitters and owner of Furkid Sitting and Services. She began her business in 2013 to provide quality, loving care for animals in her community. Amy is a volunteer with a local animal rescue and has been fostering animals for over a decade. She understands the importance of providing continuity of care for both pets and their owners, and strives to create a stress-free environment for all her clients. When she's not caring for animals, you can find her cheering on her favorite sports team or spending time with her furkids and friends.
Links:
napps@petsitters.org
amy@furkidsitters.com
https://furkidsitters.com
https://www.facebook.com/furkidsitters/
https://www.instagram.com/furkidsitter/
https://www.score.org
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
How do you handle stressful situations? From acute to chronic, we encounter all sorts of situations in running our business. As a business owner, weâre obligated to not just take care of stressful situations and emergencies, but also communicate and help others through it as well. We break down how to cope with stress in the moment. We give several strategies for effective communication and also how to plan for after the emergency is taken care of.
Main topics:
- Knowing yourself
- Handling the adrenaline
- Be concise
- Listen actively
- Prepare for afterwards
Main takeaway: Planning isnât just for the moment of stress/emergency. Itâs also for the countless moments afterwards that you have to be ready for.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Podcast Disclosure
Advisory services offered through RPA Wealth Management, a registered investment advisor. Content provided for informational purposes only. It should not be construed as an offer to buy or sell, or a solicitation of an offer to buy or sell securities. A professional financial advisor should be consulted before implementing any investment strategy.
Do you have an exit plan from your business? While it may feel like youâll be working for the rest of your life, you will stop working eventually. Having an exit plan means taking the time to step out of your business in some way. Joshua Winterswyk, Certified Financial Planner with RPA Wealth Management, shares the strategies for exiting your business well. Josh walks through the various options you have as the business owner. He also discusses why you should build a strong team to guide you through the process.
Main topics:
- What is exit planning
- What are our options
- Common misconceptions
- Building a team
Main takeaway: When should you start planning to exit your business? Today!
About our guest:
Joshua had planned to study medicineâuntil a high school economics course changed his mind. That course ignited a passion for personal finance that propelled him to earn degrees in business and finance. After graduating from CSUSB, he launched his career in finance at Citibankâbut soon realized it wasnât quite what he wanted. Though he appreciated the wide-ranging experience the job provided, he wanted to help people more comprehensively than his work allowed. Thatâs when his mentor and RPAâs founder, Brent Pasqua, reached out to him. Today, Joshua helps clients achieve their goals by offering the comprehensive financial planning he had long envisioned. As an advisor, he helps meet the financial and investment needs of clients, including retirement planning, budgeting, and insurance analysis. He loves the process of putting a plan together that his clients can easily understand and deepened the impact he can have. Joshua attained his CERTIFIED FINANCIAL PLANNER⢠designation. Joshua lives in Upland, CA with his wife, Brooke, their son Cruz, and their dogs, Memphis, and Mila. A lover of all thingâs sports, he is a Los Angeles Football Club season ticket holder and a member of the American Outlaws, the supporters club for the U.S. menâs national soccer team. When heâs not cheering on his favorite teams, he and his wife enjoy days in L.A. with Cruz, Memphis, and Mila and trying out new restaurants, breweries, and wineries. FUN FACTS Enjoys the global diversification of his pups, an American Boston terrier and French bulldog. Loves the variability of a dance floor, especially when 80âs are playing. Goes all in for soccer and is an American Outlaw and LAFC season ticketholder.
Links:
Previously on: https://www.petsitterconfessional.com/episodes/289
jwinterswyk@rpawealth.com
https://rpawealth.com/joshua-winterswyk/
The podcast: https://rpawealth.com/podcast/
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How do you plan your visits? While not every visit is the most complicated, every detail still matters. To ensure you donât miss a thing, and that the clientâs expectations are met, preparation is key! We break down the 5 big buckets of information you need from each client. We then walk through the process of turning that information into a well organized (and time budgeted) visit!
Main topics
- Why you should prepare
- 5 buckets of information
- Time budgeting
- Prioritizing well
Main takeaway: Preparing doesnât just help the first time you care for a client, it helps ensure a high level of consistency and quality each time you care for them!
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Code: Confessional
How do you keep clients coming back over and over? Candace DâAgnolo, from Pet Boss Nation, joins the show to discuss how to create raving fans of your business. Candace breaks down strategies for building long-lasting relationships with clients, and how to help them fall in love with your services. She also shows us ways to increase the perceived value of your business, while anticipating your clientâs needs. Finally, Candace encourages us to implement follow-up services as a way to keep clients invested and engaged.
Main Topics
- Building lasting relationships
- Increasing perceived value
- Anticipating needs
- Follow-up services
Main takeaway: If you approach your clients from a place of service - itâs never selling.
About our guest:
From failing to scaling, broke to naming her price and selling businesses, and from chained to her storefront to traveling the world, Candace has experienced first-hand the extreme struggles and ultimate successes of pet entrepreneurship since 2004.
The one thing she wished she had but couldn't find was a support system of industry peers who believed in community over competition, mentors who could guide her, and a resource for the best marketing ideas around.
Candace owned and operated three brick and mortar pet businesses with 27 employees before she turned 30 called Dogaholics. And by the time the recession rolled around in 2010, she was buried in debt--to the tune of $400,000. WOAH. Despite the outward appearance of success, her health, wealth and happiness were so far out of reach, she wondered when she'd ever see them again.
But then, the tide changed. She invested in the support she desperately needed from mentors and went on to hit the multiple 7-figure revenue mark. Even after selling three pet businesses, one to Bentley's Pet Stuff and another to Destination Pet (together totaling a multiple 7 figure exit), her proudest moment was actually going from a negative $5,000 in the bank on the regular to three months worth of business expenses saved. It proved she was on the right track and could do anything!
Her original brick and mortar retail pet supply stores transformed into multiple revenue streams including retail, grooming, doggy daycare, boarding, training, dog walking, play park memberships, online informational products, books and merchandise.
Pet Boss Nation was founded in 2017 because Candace knew the pet industry was craving connection, needed leadership from the trenches and some business secrets to add to all the love of health and wellness knowledge for animals!
Having created a community from 0-4,000+ in a short amount of time, Candace and the Pet Boss Nation team now teach business growth strategies through coursework, seminars, private sessions, brand partnerships, one-on-one sessions, and through industry magazine columns, webinars and blogs.
Links:
petbizbootcamp.com
petboss.com
Pet Boss Club
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National Association of Professional Pet Sitters
www.petsitters.org
What does the life of a pet sitter mean to you? Weâre celebrating 400 episodes by reflecting on 5 major lessons weâve learned about the life of a pet sitter. Pulling from over 200 interviews, we share what it means to be a pet sitter, and the best advice weâve learned. Weâre so thankful for you listening and are so excited for another 400!
Main topics:
- Our story
- 5 lessons
- Remaking yourself
Main takeaway: Ultimately, the life of a pet sitter is what YOU make it!
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Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
What does it mean to run a multi-dimensional business? Not only do you offer a range of services, but you also have a lot going on every day. Susan Morin, owner of Susanâs Pampered Pet Care, shares how sheâs piloted a growing business. She discusses how she highlights the strengths of her business to attract her target clients and walks through the balance of running a business to meet her clientâs needs, while also enjoying the day to day operations.
Main topic
- Piloting a growing business
- Hitting burnout
- A multi-dimensional business
- Matching your clients needs
Main takeaway: Sometimes you have to make big changes when you learn a hard lesson.
About our guest:
I began by working off of apps like Rover, Wag and the exclusive cat app Meowtel. I quickly realized the limitations these apps offer and became so busy that I decided to officially form Susan's Pampered Pet Care, LLC and tweak my business to what I believe works the best with my clients, Molly and myself in mind. I have completed multiple certifications to help expand my knowledge in pet care and also in case of emergencies! I do things differently than a lot of other pet care companies in order to keep your pet's best interest and safety as a top priority at all times.
As a pet owner myself that has needed pet care, I realized that pet owners need a compassionate and reliable pet sitter. They need someone who could take their fears away. So in May 2020, I decided to dedicate a full time business to my true passion - animals.
I started building my clientele in 2020. I'm so thankful for each and every client I've met since I have formed this company! Even if you only needed me once, I'll never forget your fur babies and the experience each one has taught me. It's been an amazing journey and I look forward to many more years and challenges of what's to come.
I have taken care of blind animals and pets with severe anxieties. I will administer meds as needed. I like to build relationships with animals so even if you are looking to board only one time, I want to ensure your pet is comfortable with me. To ensure your pet's best possible comfort level, I offer several pre-boarding visits, as needed, to get them familiar with my home. This will help them feel safe and less anxious in new surroundings when you are away from them and give them added security in your absence. Pets do get more anxious without their owners and also can behave differently in other's homes, so I try to offer something different then the traditional pet sitting most are used to. That's why I offer free meet and greets as well as boarding trials together with my dog Molly to get your pet comfortable. â¤ď¸
Links:
Email: susanmorin1001@gmail.com
Website: https://susanmorin1001.wixsite.com/susanspamperedpets/
Facebook: https://www.facebook.com/profile.php?id=100083295613432
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What risks have you taken on in your business? While running a dog walking and pet sitting business is inherently risky, as the business owner you have control over the amount of risk and exposure you take on. We walk through the steps in a risk assessment and the questions to consider as you review the threats to your business. We also share how to know if the mitigation processes youâve put in place are actually working.
Main takeaway:
- What is a risk assessment?
- 4 main steps
- Example assessment
- Are you managing risk well?
Main takeaway: Running a business involves inherent risk, we just have to understand it and manage it well.
Links:
Tiger-rock: https://www.youtube.com/watch?v=xSVqLHghLpw
201: Risk Management and Insurance with Colleen Giles-Harris
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Have you struggled hiring and managing employees for your business? One of the most common complaints is the issue of hiring someone from a different age bracket and how they work and communicate. Dr. Michael Urick (Dean of the Alex G. McKenna School of Business, Economics, and Government at Saint Vincent College) discusses the dangers of relying on stereotypes and perceptions, and emphasizes the importance of effective communication and understanding in the workplace. He also addresses the impact of generational differences on internal and external relationships, and offers suggestions for mitigating these risks. We explore the challenges and misconceptions surrounding intergenerational interactions, and encourages us to question our own biases and assumptions.
Main topics
- Are difference real?
- Common stereotypes
- Conflict resolution
- Workplace communication
Main takeaway: If you have beliefs about generational differences, ask yourself where they came from and understand the dangers those beliefs bring into your business.
About our guest:
Dr. Michael J. Urick is Dean of the Alex G. McKenna School of Business, Economics, and Government at Saint Vincent College in Latrobe, Pennsylvania (USA) as well as a Professor of Management and Operational Excellence.
He received his PhD in Management (Organizational Behavior focus) from the University of Cincinnati. His MBA (focused in Human Resources Management) and MS (in Leadership and Business Ethics) are both from Duquesne University in Pittsburgh and his Bachelorâs degree in Accounting with Management and English minors is from Saint Vincent College. Dr. Urick has taught undergraduate and graduate courses related to organizational behavior, human resources, communication, conflict, organizational culture, operations, and research methods. His research has been widely cited in academic publications as well as in news media outlets such as the Wall Street Journal.
Dr. Urick is Six Sigma Green Belt Certified, Diversity Management Certified, a Certified Conflict Manager, Project Management Essentials Certified, and MBTI Certified and is also certified through the Society for Human Resource Management as well as the True Lean program at the University of Kentucky. He is the recipient of an âExcellence in Teachingâ award from the Lindner College of Business at the University of Cincinnati, the âQuentin Schaut Faculty Awardâ from Saint Vincent College, and a âTeaching Excellenceâ award from the Accreditation Council for Business Schools and Programs among other pedagogical honors. Internationally, Urick was also recognized by the Institute for Supply Management as a âPerson of the Yearâ in the learning and education category.
Urick is an Associate Editor of the Journal of Leadership and Management based in Poland, the North American Associate Editor of the Measuring Business Excellence journal, and on the editorial board of Management Teaching Review. He is also the Editor for the âExploring Effective Leadership Practices through Popular Cultureâ book series from Emerald Publishing.
Professionally, Urick has served on the boards of ISM-Pittsburgh (in various roles including President) and the Westmoreland Arts and Heritage Festival (a top-rated community event). He has also served on the Westmoreland Human Resources Association (a regional SHRM chapter) board in various positions including Vice President. Prior to academia, Urick worked in a variety of roles related to auditing, utilities, environmental issues, and training and development. Through these experiences, Dr. Urick became fascinated with interactions in the workplace and how they might be improved which has influenced his academic career.
For fun, Urick enjoys music and, since 1998, has been a semi-professional jazz musician and toured through over a dozen US states while releasing multiple recordings with various ensembles.
Links:
https://michaelurick.com
https://www.stvincent.edu/directory/faculty-staff/faculty/michael-urick.html
michael.urick@stvincent.edu
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Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
What should you consider before expanding to a remote service area? After a few years of trial and error, we've broken down 10 things you should ask yourself before starting in a remote area. We cover everything from planning your logistics to following local licensing and legal requirements. We also share about the biggest struggles we've faced and where you can expect to grow the most as a business owner.
Main takeaway:
- Travel time and expenses
- Local regulations
- Quality Control
- Branding
- Your mindset
Main takeaway: This is not for the faint of heart. You have to have a lot of trust in your processes, the people you hire, and ultimately in yourself. If this is something you really want to do, then go for it.
Links:
Episode 394: How We Expanded to a Remote Location
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Are you prioritizing self-care? As a business owner, we are often the last to get cared for. The fact is, your business will suffer if youâre not taking care of yourself. Michelle Kline (DogCo Launch), Doug Keeling (Bad to the Bone Pet Care), and Dan Reitman (Danâs Pet Care) share their journeys and struggles to learn what self-care means to them. Your health, and the health of your business, depend on you operating at your best. To do this, the roundtable encourages us to not numb the struggles and instead seek professional help and healthier ways of dealing with stress. They also walk through what âwork-lifeâ balance actually is and how to find your priorities.
Main topics:
- Discipline in Self-care
- Keep long game in mind
- Get professional help
- Numbing the work
- Stress and work
Main takeaway: If you're not taking care of your needs, you're not going to be operating at your fullest capacity.
About our guests:
Michelle Kline
Michelle Kline is the classic example of dog fanatic turned dog professional. A lifelong devotee to dogs, Michelle entered into the industry in 2017. Michelle is now the owner of Venture Dog Walking - an on demand daily dog walking company in Winston Salem, NC - and DogCo Launch - a consulting company helping other pet care businesses grow and scale. When she's not pursuing business opportunities, you can find Michelle and her husband hiking with their two dogs, Winston and Ronin, or trying different breweries across the state.
Pet care business
Coaching
Daniel Reitman
I am incredibly grateful and amazed to look back on the journey that this business has taken me on. I have been fortunate enough to surround myself with an amazing team of staff and I have been able to create wonderful relationships with my clients. My mission with this business has always been to provide pet owners with someone who is reliable, trustworthy and caring to care for their pets, and I am incredibly honored to have been given the chance to do so for so many people within my community for so many years. I look forward to many more years of providing the best quality pet care for your pets.
Danâs Dog Walking and Pet Sitting website
On Youtube
Doug Keeling
Doug Keeling in the Owner and founder of Bad to the Bone Pet Care, Vice President of the Florida Pet Services Association, and Founder of the Northeast Florida Pet Professionals Network. Over the past six years, Doug has built an award winning team of in-home pet care professionals across Northeast and Central Florida. Bad to the Bone Pet Care is currently a team of 30 pet sitters and dog walkers offering fully customizable personable care and is constantly growing. It is Doug's goal to show the pet care community, and the world, that through compassion and love we can truly make a difference. Be sure to follow him on Facebook, Instagram, and his blog to follow his teams progress as we continue to expand. Feel free to email him any questions you may have about starting and growing a pet care business.
Bad to the Bone
Coaching
Links:
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National Association of Professional Pet Sitters
www.petsitters.org
Have you ever wanted to start a remote location for your business? We share our experiences two years into our experiment with our business. We needed a way to grow our business, and found a remote location fit exactly what we needed. From our struggles hiring and training the right staff, to managing an office and learning a brand new city, there was a lot we had to learn. Weâve changed our entire operations and many of our policies to meet the new challenge, and give insights into how that went for us.
Main takeaway:
- Our Why
- Getting started
- Marketing
- Remote Managing
- Changing Mindset
Main takeaway: You CAN start a remote location for your business, but it starts with you getting prepared and ready to put in the work.
Links:
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Florida Pet Services Association. Register for the 2023 Summit TODAY!
How do you know it's time to bite down and go 110% to make your dream a reality? We all find our own motivating forces in our lives. For Stephanie Brown, owner of Happy Trail's Pet Sitting & Dog Walking Services, she found her motivation in her family. She shares how her business has evolved and how it wasn't always easy to leave services behind. Stephanie focuses on client education and fostering relationships through a personal touch. She also gives great advice around implementing a power hour to stay organized in your business and how she's navigated bringing on a manager in her business.
Main topics
- Creating out of necessity
- Refocusing
- Stop offering a service
- DO PHONE CALLS
- Staying organized
Main takeaway: You have to keep taking care of business while youâre trying to gain business.
About our guest:
Stephanie Brown was born with a passion for animals which was instilled by her mother at a young age. Always having family pets to love and horses to care for she knew from an early age sheâd spend her life devoting herself to loving and caring for pets
After traditional college, she found herself back with animals and pursuing a career as a Large Animal Veterinary Technician with one of the countryâs top Equine Vetâs. After some time, she found herself caring for patients whose owners had a planned trip coming up and had an âunexpectedâ pet emergencyâŚso she found a niche, not only her skill set as a vet tech, but to be able to help the âhumansâ in those petsâ lives, to comfortably leave with ease knowing their pets were getting the best care. Providing the personal touch and keeping both pets and owners happy is when Happy Trails came to life!! Originally started in 2002, as Happy Trails Professional Pet Sitting & Equine Services, the main focus was special needs pets and a strong presence of horse care in every aspect.
Over the past two decades, Stephanie has transformed Happy Trails, now known as Happy Trailâs Pet Sitting & Dog Walking Services, into one of the countyâs top Professional Pet Sitting and Dog Walking service providers. The companyâs primary focus has now shifted to mostly Dogs and Cats and Hobby Farm care, always eager to help the special needs pets. Winning several prestigious awards including Next Doors Top Company and Morris Countyâs Best Of awards to name a few! Community care and support is super important and a huge reason for Happy Trails Success, so giving back any way possible is always the goal from providing baskets for tricky trays, supporting local sports teams, dropping off donations for our local food pantry and giving back to our local rescues whenever possible!
Stephanieâs goal is always to provide the best, most professional and loving care and has created an amazing team of pet care professionals that go above and beyond for every pet every time! Happy Trailâs Team culture is heavy on HappinessâŚas happy team happy pets!!
Stephanie is proud to live and work in Long Valley NJ with her two boys, Zac and Patrick and her husband of 15 years, Alex!!
When she isnât working in the office or out in the field caring for pets, she enjoys hiking with her rescue pups or competing in Agility with her rescue westie Grayson!
Links
Her website: https://happytrailsprofessionalpetsittingllc.com/
Her email: steph@happypetsitting.org
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Are you profitable in your business? More than just finances, truly being profitable is about finding balance and building relationships when running your business. We break down the six aspects of being profitable and the major roadblocks to achieving them. From vague mission statements to your pricing structure, thereâs a lot that could be holding you back.
Main topics
- What is PROFIT
- More than finances
- Roadblocks
- You need a mission
Main takeaway: It serves as a reminder that success in business is not only about financial gains but also about contributing to overall growth and sustainability.
Links:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Florida Pet Services Association. Register for the 2023 Summit TODAY!
What does it mean to live a balanced life? Finding balance as a dog walker and pet sitter is one of the most crucial aspects of running a thriving business, and maintaining personal well-being. RenĂŠe Stilson, former owner of Home Sweet Home Pet Care LLC and now The Balanced Sitter, draws on her 23 years of experience in the industry to share the lessons she learned. She discusses how she had to adapt her business multiple times, and how pet sitters and dog walkers are true ambassadors to their communities. RenĂŠe also reflects on how she knew it was time to retire, and how she's found a new way to live since hanging up her shoes and leash. Main topics * Life cycle of a business * Impacting your community * Time to retire * Finding your balance
Main takeaway: You can lead a balanced life today, it takes helping yourself first, finding joy, and finding a new way to be when things donât go your way. About our guest: RenĂŠe Stilson founded and ran a successful pet sitting/dog walking business, Home Sweet Home Pet Care, LLC, in Portland, Oregon, for 23 years and made her mark on the community. She sold her business and retired from pet sitting in 2022. RenĂŠe set the standard for business practices and compassionate, loving care for animals in her community. She mentored countless colleagues and established herself as a go-to person for anything pet-sitting related. Continually at the cutting edge of what it took to operate a pet sitting and dog walking business, RenĂŠeâs colleagues considered her a pioneer in the field. Her business evolved many times over the years, including adopting software, going from ICâs to employees, navigating the pandemic and pivoting whenever needed. She was able to find the perfect buyer for her business and leave her clients in excellent hands. RenĂŠe is grateful for the years that she was able to serve the pets and people in her community and is now looking forward to new ventures. RenĂŠe shares her wisdom of over 20 years in the pet sitting and dog walking business in her book, The Balanced Pet Sitter- What You Wish You Knew Before Starting Your Pet Care Business. RenĂŠe gives you insight into how to avoid pitfalls and truly follow your dream of caring for animals for a living. She presents each topic in an approachable, accessible way, you will feel like you are sitting down and having a conversation with her. The book is informative and interactive. You can learn all about how to be a Balanced Pet Sitter at reneestilson.com. Links:
Her Book! https://amzn.to/3xEbfEs https://reneestilson.com https://www.facebook.com/thebalancedpetsitter Buy PSC Merch
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Summary
What is your process when you encounter a problem in your business? Whether itâs client problems or administrative concerns, you first have to ask yourself a series of questions about how youâd like to solve them. Self coaching is the process we all go through when we take time to process a problem or question, before reaching out for help. We break down common questions, and a multi-step process to coach yourself through.
Main topics
- Episode 384 feedback
- What is self coaching
- How to ask good questions
- Know your mission
Main takeaway: Planning is beautiful, but if it just sits on the table, itâs useless.
Links:
Episode 384
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Florida Pet Services Association. Register for the 2023 Summit TODAY!
How do you delight your clients? To delight your clients, you must first find delight and joy in the services youâre offering. Morgan Weber, owner of Lucky Pups Adventure, joins the show to talk about how living a fulfilling life in the present is crucial rather than waiting for some future event to happen. She explains how taking the time to appreciate the little things in life and finding joy in even the most mundane tasks is essential. She discusses how to ensure customer satisfaction by finding delight in the services you offer. Then stress the importance of treating every client with the utmost care and attention to detail, which can lead to word-of-mouth referrals and long-term client relationships. She also gives advice on how to grieve the loss of a clientâs pet and how to work closely with a significant other in your business.
Main topics:
- Importance of finding joy
- Balancing roles
- Learning from failures
- Standing out to potential clients
Main takeaway: Prioritize joy, flexibility, and personal growth in both personal and professional lives.
About our guest:
Morgan Weber is the founder of Lucky Pup Adventures in Sioux Falls, South Dakota. After her previous career left her burnt out and unsatisfied, Morgan spent the last 10 years growing their pet care business and was chosen as the PSI 2022 Pet Sitter of The Year. Morgan believes in serving with exceptional, authentic customer service while still creating a great life for her and her team. She founded Memory Flame remembrance candles in 2020 after the death of her young dog left her trying to heal her broken heart.
Morgan wants to embolden other Pet Professionals to lead full, happy lives. She encourages pet professionals to build businesses that allow them to live life more like the pets they serve: with joy, enthusiasm, and time for their favorite things.
Links:
Profit First: https://amzn.to/3lseUCv
The Gap and The Gain: https://amzn.to/3K7bE9V
The Five Invitations: https://amzn.to/3KaMbfP
https://luckypupliving.com
https://www.instagram.com/morganandenasweber/
https://www.instagram.com/theaquariumkeepers/
https://www.instagram.com/_luckypup/
https://www.instagram.com/memoryflame.co/
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Full show notes and transcript
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
What can AI do for you and your business? Even though we're still in the early days of AI development, many practical and powerful applications are already available for use. We'll outline five ways we're integrating AI into our business operations to regain time and streamline our processes. From creating images to drafting policies, AI has the potential to enhance many aspects of the businesses we run.
Main topics
- Imagine Creation
- Policies
- Responding to Clientâs
- Business Emails
- Marketing Ideas
Main takeaway: No matter what you get back from AI, have a back and forth with it to make it exactly what you want, and then double check it and make it your own!
Links:
Previous episode on AI: www.petsitterconfessional.com/episodes/356
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Florida Pet Services Association
Visit: https://flpetassociation.org
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
Summary"
What does having good PR mean to you? Many times we use customer relations and public relations interchangeably, but this is limiting our ability to have a wider impact in our community. Remy Bibaud, co-owner of Pet Perennials, joins the show to share how to foster public relations and use it to your advantage. Remy walks through the major points of cultivating high quality experiences with your business, and the role you play in guiding that. She also shares how she stays ahead of understanding her clientâs needs.
Main topics:
- What is customer relations?
- How is it different than public relations?
- Defining a high quality client experience
- Knowing client expectations
Main takeaway: A high quality customer experience is when both you and the client are happy with the transaction.
About our guest:
Remy is a two time Entrepreneur who started her first business in 2003 and sold it in 2014 the same year she Co-founded Pet Perennials. with Lori Davidson. She is a dog mom to a 7 year old black Labrador named Harley, a rescue she adopted in 2015 at a shelter event that Pet Perennials sponsored. She was inspired by the love and loss of her dog Olive to co-found petperennials.com so businesses and consumers could easily send thoughtful personalized gift packages directly to people with broken hearts.
Links:
Email: remy@petperennials.com
Website: https://petperennials.com
Phone: 1-855-573-3887
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Every day we do work that both directly and indirectly makes us money. The dog walks, grooming, pet sitting visits, and training are all pretty straightforward in that when we perform those tasks, we get paid for them. But what about the other work? How do we find the motivation to keep doing it, and doing it well, even when we donât get paid directly for doing them?
Main topics
- Work you donât enjoy doing
- Itâs part of running a business
- The pay off will come
Main takeaway: Focus on the fact that youâre bringing value to your business through your effort, which will pay off financially!
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
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Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Summary
What does it mean to lend your voice to the pet care industry? Being involved in a local professional organization provides you with so many benefits, and allows you to be part of the conversation around raising the bar in the industry. Sometimes, there isnât a local organization to join, so you have to start your own. Today, weâre joined by the Board of Directors of the Florida Pet Services Association. Savanna Westwood, Doug Keeling, Amber Van Denzen Suarez, and Heidi Lewis-Pracko explain why it was important to have a local organization and how it helps the industry be better. From setting the standard, to providing locally relevant educational and networking opportunities, they share about their upcoming Summit as well.
Main topics:
- Why form an organization?
- Benefits to a member?
- Benefits to the industry
- the 2023 Summit
Main takeaway: You get out what you put into a professional organization, and thereâs many ways to serve to make the industry better.
About the Florida Pet Services Association
Florida Pet Services Association is a 501C3 comprised of companies that provide professional pet services in Florida. All members of FPSA are required to be a legal business, and be insured. Mission Statement: To promote professionalism, provide elite education and create and connect professional relationships in the pet industry in the state of Florida. Vision Statement: To promote the highest level of excellence in the pet industry and advancement of pet care standards in the state of Florida.
About the Board of Directors:
Savanna Westwood - President
âHello! I am Savanna Owner and Founder of The Savvy Sitter, Pet Sitting and Dog Walking, LLC. I have grown up with animals all my life and enjoy spending time with them. I have lived in the Winter Garden and Windermere Area for over 30 Years. Though I do not have any animals myself, I love taking care of them and giving them the cuddles, playtime, and treats they deserve. I am an active equestrian, big dogs and horses do not frighten me. When I am not taking care of your Fur Friends, you can find me reading, practicing archery, riding, and figuring out ways to provide additional and great services to our clients!â
Doug Keeling - Vice President
âIâm Doug the Dog Guy, and Iâm the owner and founder of Bad to the Bone Pet Care. I began pet sitting and dog walking in the Fall of 2013 because I missed my childhood best friend, a Jack Russell named Skip, and because I wanted to combine my passions for animal welfare and entrepreneurship. Bad to the Bone Pet Care was born in 2014, and we have since had the privilege of working with thousands of pets across Northeast and Central Florida. We have won multiple awards for our premium-level professional pet sitting and dog walking, including Pet Sitter of the Year 2023, Best Jacksonville Dog Walking Company 2018-2022, and Best Pet Sitting Service in Northeast Florida 2016 & 2017. I tell everyone I meet, âthis is a dream come true for a dream I didnât know I had.â
Amber Van Denzen Suarez- Secretary
âAmber is the founder of Atta Boy! Animal Care. She has been working in the animal field for over 16 years. She started in the field by working in the horse industry â stable hand and pet sitter. She then trained as a local Veterinary Kennel hand, Veterinary Assistant and then an Emergency Veterinary Technician for both small and large animals for over 13 years. She has a bachelors of Animal Science from University of Florida.â
Heidi Lewis-Pracko - Treasurer
âThroughout my childhood, the running joke was always, âWhereâs Heidi? Sheâs probably with the dogs.â In 4th grade, my family adopted our Welsh Corgi, Angel - the light of my life all the way into college. When she passed away, I was devastated. Luckily for me, 4 months later, we brought another Corgi into the family. I named her Hope, because she was doing exactly that, bringing hope to our family. Thus...Heidi & Hope Pet Services! My true passion came when I began pet sitting on the weekends. Pet sitting showed me the rewards of getting to work with animals one-on-one. I LOVE being the only one to care for peopleâs pets and being relied upon to do so. I finally made the full-time move to Naples in 2016, where I feel lucky every day getting to live in the place that I vacationed all the time growing up. I immediately got into pet sitting upon my move and the rest is history!â
Links:
https://www.facebook.com/FLPetServices
https://www.instagram.com/flpetassociation/
FLPETSA@gmail.com
FlPetAssociation.Org
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How are you using physical marketing? We dive into the importance of using more than a digital approach. We explore different marketing options and how to make the most out of each. It starts with knowing your target client, so you can craft relevant materials and speak to their needs. We also share our recent experiences, and some lessons weâve learned. All of this is for naught unless youâre being strategic and tracking results to grow smarter.
Main topics:
- Benefits of Physical Marketing
- Different Types
- Making the most of it
- Integrating Physical and Digital Marketing
- Tracking and Growing Smarter
Main takeaway: Even in a digital world, physical marketing still plays a major role. By understanding your audience, you create a comprehensive and effective marketing approach that helps grow your business strategically.
Links:
Episode 372: www.petsitterconfessional.com/episodes/372
Advertising Methods: https://www.petsitterconfessional.com/Advertising
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it mean to do mindset work? As a business owner, we encounter so many trials and tough situations. Having the right mindset doesnât just help us when times are tough, it helps us take advantage of when times are good. Colleen Sedgwick, The Pet Nanny Coach, joins us to share how she approaches mindset work, and the importance of being intentional with what we focus on. Instead of mental toughness, Colleen shares the idea of how surrendering leads to more flexibility and resiliency. She encourages us to tackle hard things so we can grow personally, but cautions against pursuing anything that feels like suffering.
Main topics:
- What is mindset work?
- Mental toughness
- Why tackle hard things
- Audience of one
Main takeaway: You canât create on the outside, what you donât feel on the inside.
About our guest:
Colleen Sedgwick is a Pet Sitting Business Owner, Entrepreneur, Wife and Mom, and she teaches pet business owners how to launch, grow and multiply their businesses 10K or more a month in revenue. Colleen transformed her once teeny-tiny, itty-bitty pet sitting business into a thriving and lucrative enterprise that services over two thousand clients on The Main Line of Philadelphia. Through her ultra-informative blog, videos, online courses and group coaching programs, sheâs empowered and taught countless other pet sitters how to turn their passion for pets into paychecks. And when sheâs not turning her knowledge of the pet sitting industry into blog posts, programs or courses, you will find her loving on her family, hustling on the tennis or paddle court or watching BRAVO TV! Colleen says, âIâm living proof that you can create a purpose-filled and lucrative business based on your love for animals and that itâs never too late to follow your heart and live your passion.â
Links:
Previously on https://www.petsitterconfessional.com/episodes/072-colleen-sedgwick-the-pet-nanny-coach and https://www.petsitterconfessional.com/episodes/226
break habit of being yourself! https://amzn.to/3ElVwey
youre a badass at making money https://amzn.to/3mjyXBk
the e-myth revisited https://amzn.to/3GtajWH
Traction https://amzn.to/3GnR4xV
petnannycoach.com
petsittingfreebie.com
meetwithcolleen.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
How are you using social media in your business? From just having a presence to being the main powerhouse of new clients, there are an infinite number of ways to approach social media. We break down our own usage and why itâs so important to find your purpose before you create your next post. Itâs all about the content, but you wonât know what to post until you figure out why youâre posting.
Main topics
-
Three things to consider
-
How we structure our posts
- Storybrand Framework
Main takeaway: Find the purpose of posting to social media, and youâll find a lot better results.
An example post targeted at owners of high energy dogs and the benefits of mid-day walks
Is your high-energy fur friend driving you a little wild at home? đ As dog people, we know the struggle! Mid-Day Dog Walks to help meet your pups needs! đśđâđŚş
â° Our mid-day dog walks provide: 1ď¸âŁ An energy outlet for your pup, promoting a well-behaved and balanced lifestyle. 2ď¸âŁ Socialization in other environments, enhancing your dog's confidence. 3ď¸âŁ Peace of mind for you, knowing your fur baby is getting the exercise they need, even when you're busy. đ Imagine a calm, happy dog that's excited to see you at the end of your workday, instead of an over-energetic bundle of fur bouncing off the walls. Our clients love the attention their dog gets, and the peace of mind they have about their care and wellbeing while they're at the office. đŠ Ready to transform your high-energy dog into the perfect companion? Send us a message to learn more about our dog walking services tailored to your pup's needs! đ
Links:
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Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it mean to serve others well? Pet care is a service industry at its core, meaning we need to be hyper focused on the needs of our clients. Madeline Best, co-owner of Happy Bark and Tails and Royal Dog of Honor, shares how she is balancing serving others, while running a business that meets her lifestyle. By leaning into wedding services, sheâs found flexibility while also giving her clients a high-end service. She shares how sheâs changed her staffing to hiring full-time only, and how we can continue to refine the services we offer, without losing touch with ourselves.
Main topics:
- Rebranding with a purpose
- Services that fit your lifestyle
- Running wedding services
- Refining your service offerings
- Being clear to be kind
Main takeaway: When you come into this industry, you need to be able to serve.
About our guest:
Madeline grew up on a farm in the Dominican Republic with many different animals, including many herding dogs. Being around dogs for most of life, she developed a deep appreciation for what comes along with being a dog owner. After working for several years in NYC in the hospitality industry she moved to NJ where she met Gabriel. Together they got a dog, whom they named Lola. Lola has been the inspiration behind Happy Bark & Tails. Gabriel is a Computer Science major graduate, you know the geeky guy that programs our software, yeah thats him! Gabriel grew up most of his life in Puerto Rico where he played professional college basketball. There he rescued many street dogs and nursed them to health. Gabriel is a compassionate dog lover. Although he has a degree in Computer Science, he has followed his passion! Which is working with dogs and their families and co-founded Happy Bark & Tails with his wife Madeline.
Links:
Previously: https://www.petsitterconfessional.com/episodes/182
HoneyBook: https://www.honeybook.com/
https://happybarkandtails.com
https://www.instagram.com/sourcingfreedom/
https://www.instagram.com/royaldogofhonor/
Follow their van build: https://www.instagram.com/sourcingfreedom/?fbclid=IwAR2g9X8y5msSOLHiFyfmt-FGapIHIhEdin3OcgZm2HcyxOwMBor-6cHqPkY
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Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What tools does it take to build a business? As the business owner, you need to be equipped with the right tools to grow and run a successful business. We break down 10 tools we think every pet business owner should have in their tool box, and why they help you run a better business. Everything from organization and policies, to mindsets and personal development are needed, but you get to decide how theyâre implemented for you. The best tools are the ones you know how to use and fit how you work.
Main topics
- Business plan basics
- Use your insurance resources
- Stay organized
- Keep Learning
- Mindset matter
Main takeaway: You donât get to always choose which hard decisions are put on your plate. But you do get to decide how youâll respond. The right tools will help you when that time comes.
Links:
Tire inflator: https://amzn.to/3UY36FW
Business plan basics: https://www.sba.gov/business-guide/plan-your-business/write-your-business-plan
Doug the Dog Guy walks through a Business Plan: https://www.youtube.com/watch?v=31jD1-sAybs
Task & Time Management: https://www.petsitterconfessional.com/episodes/376
Emotional Intelligence with Wayne Hartley: https://www.petsitterconfessional.com/episodes/224
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does resiliency look like in your business? Abagail Giordano, owner of Pack Pals NY, discusses how she is building her business through policies, procedures, and retaining the right staff and clients. She explains how it's important to create a sustainable and happy environment. Abagail also suggests to make decisions backwards and start with whatâs best for you first. As she prepares for the birth of her child, she shares why making changes to your business is scary, but also necessary, to keep it resilient and relevant for the future.
Main topics
- Business deep dive
- Using social media
- Prepared for anything
- Keeping it simple
Main takeaway: Youâre not going to be starting out forever, you will grow with your business.
About our guest:
Like many animal lovers, Abagail has been surrounded by them her whole life. Her mother has been a Groomer since 1993 and Abagail has had a lifetime of opportunity to learn the intricate details and skills of animal care from her family. Her full time work here began in 2018 and she is dedicated to providing enriching services that better the lives of pets and their owners. Abagail is a homebody at heart and spends her time outside of work snuggling up with her two German Shepherds.
Links:
Previously on: https://www.petsitterconfessional.com/episodes/273
Jotform: https://www.jotform.com
https://www.instagram.com/packpalsny/
https://www.facebook.com/packpalsNY/
Email Abagail: packpalsny@gmail.com
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Peaceful Pet Music - Calm Music for Pets
đśđ From peaceful melodies to soothing nature sounds, this channel is your go-to spot when your pet is anxious and you donât know where to turn.đđž
Subscribe now at https://www.youtube.com/@peacefulpetmusic
What does it mean to be committed to your business? It means fully dedicating yourself to the success and growth, but it also involves a combination of personal investment, professional investment, and planning to ensure your business thrives. By fully committing to your business, you demonstrate your belief in its potential and lay the foundation for lasting success. We break down the key areas to commit to and how your goals and values drive everything.
Main topics
- Obligations
- Belief in your mission
- Overcoming hurdles
- Stepping back
Main takeaway: Committing to your business means youâre willing to do the hard work because you believe in your business.
Links:
Episode with Julie Frederick
Episode with Amy Toman
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Where do you go for new ideas and adapt to changing business landscapes? The ability to create and seek out new ways of thinking is a super power. As a business owner, itâs critical to staying successful and relevant to your clients. Maria Teran, owner of Chicawoof Dog Walking and Field Days, joins us for a conversation centered around how to seek out feedback and then make necessary changes. Maria walks through her two powerful tools for getting feedback, and why you have to leave emotion out of it. She also shares what it means to stay creative as a business owner and the importance of continually exposing ourselves to novel ideas. Throughout the process of changing and adapting, Maria stresses how to stay connected with your mission so you stay true to yourself.
Main topics
- Everything changes
- Adapting to client needs
- Getting new ideas
- Staying on mission
Main takeaway: Successful people donât gate keep. Lean into your community and those around you by sharing your experiences and knowledge.
About our guest:
For most people, pet care doesnât sound very interesting. For me, pet care is a passion Iâve been chasing for over 6 years. My curiosity and fascination with dogs landed me my dream job. First, North Bergen Pet Sitter in New Jersey, and now, taking The Windy City with Chicawoof! and Field Days where Iâm focused on providing dog owners with personalized care, enrichment, and quality time.
Links:
Previously on Episode 220: https://www.petsitterconfessional.com/episodes/220
Website: https://chicawoof.com
https://www.instagram.com/chicawoofdogwalking/
chicawoofdogwalking@gmail.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
Do you feel like thereâs too many things to get done in a day? Running a business means there is never a shortage of tasks demanding our time and attention. As pet professionals, our schedules are even more hectic, making managing tasks all that much more difficult. We break down the Getting Things Done system and how to apply it to your business. From capturing everything to regular reviews, once you get a system in place, your mind is freed up to do what it does best: create.
Main topics
- What is GTD
- How does it apply to our business?
- Why have a system at all?
Main takeaway: Whether you use a highly structured system, or go with something less formal, getting your tasks out of your brain frees you up to create and have less stress in your life.
Links:
Getting Things Done by David Allen
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you know when itâs time to walk away from a dream? As a business owner and entrepreneur, we are driven by our passions to our goals we set for ourselves. However, sometimes we have to quit and start over. Pivoting (quit by a different name) means course correcting due to either external, or internal factors. Wayne Hartley Jr., owner and founder of Happy Hearts Pet Care ATL, joins the show to share how he quit his dream of mobile grooming to start a brick and mortar business. Wayne sacrificed a lot to make it happen, but it was all because he recognized he needed the change to better connect with his mission. He gives advice on how to keep moving forward, even when youâre exhausted, and how to innovate well in your business.
Main topics:
-
Moving to brick and mortar
-
Taking risks
- FLIG
- Beaten down
- Innovating
Main takeaway: The difference between acting out of desperation and focused intentionality, is the belief you have in yourself and the goal youâre working towards.
About our guest:
My name is Wayne Hartley Jr. I am a Registered Veterinary Technician. Pet Care has always been a passion of mine. Since I was young Iâve always loved animals â both learning about and taking care of them. I have graduated from THE Fort Valley State University with a Bachelor's Degree in Veterinary Technology. I have worked in various veterinary settings from the largest multi-specialty emergency hospital to general practices, other referral hospitals, and university settings such as the University of Georgia's Veterinary Teaching Hospital. When not working, I have volunteered my time at wildlife conservation centers, adoption agencies, dog daycare, cat sanctuaries, and with the Boys and Girls Club as well as Habitat for Humanity. Giving back and working with the community has always been another passion for me. It makes my heart happy to be able to be a blessing for someone else. (see what I did there). After being a veterinary technician for 7 years, I began Happy Hearts Pet Care as a mobile grooming service in 2016 and moved to a brick and mortar location in 2022. I also founded PETLANTA, a community of pet care professionals in Atlanta that come to support each other, network, teach, and give back to the community. I now have the opportunity to share my love of animals with my clients and pet owners all over the Stone Mountain and Metro Atlanta area.
Links:
Previously on: https://www.petsitterconfessional.com/episodes/224
Website: happyheartspcs.com
Youtube: youtube.com/channel/UC7v4FA7Qs1C3BaVGJ2VB2bQ
Facebook: facebook.com/happyheartspetcareatl
Instagram: instagram.com/happyheartspetcareatl/
PETLANTA: https://petlanta.org
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Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Summary
Have you thought of using lockboxes? We discuss the benefits and implementation of lockboxes for managing client keys. We break down the reasons for adopting lockboxes, communicating the change to clients, and tailoring the approach for new and existing clients. We walk through our process of implementing them and how to address potential issues.
Main topics
- The Shift to Lockboxes:
- New vs. Existing Clients:
- Implementing Lockboxes:
- Addressing Potential Issues
Main Takeaway: While they have their drawbacks, lockboxes provide an efficient, secure, and convenient way to manage client keys.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you handle transformation and change? Gricel Arroyo, owner of Arroyo Pets, shares her journey of adapting to her business over the past year. Starting with a focus on nail trims, she gradually expanded her services, with other grooming services now accounting for half of her business. She highlights the need of being open-minded and learning from one another's experiences within her team. Becoming an employer has been a learning experience for Gricel, as she considers herself more of a team leader and mentor than a boss. She also delves into how she has changed as a person, learning to cope when things don't go as planned, and understanding that she cannot control everything.
Main topics
- Transformation
- Building a team
- Working with her sister
- Staying open-minded
Main takeaway: When faced with change, reframe your thoughts and focus on what you can do.
About our guest:
My name is Gricel Arroyo and I began my journey as the proud owner of Arroyo Pet January of 2021. My primary focus then and now-protecting pets by providing professional hygienic mobile/at-home services. My business idea came about due to covid-19. I wanted to help my community members who were struggling with caring for their pets during a pandemic and have not stopped since. I have 4.5 years of veterinary experience and I attended Illinois state University, graduating with a bachelors in Animal Science. Not only am I running a small business, I am also working a full-time job while I grow Arroyo Pet. This past year has been an incredible experience and I have no doubt things will be amazing for me next year! I am also proud dog owner of a gentle 9 year old Golden Retriever named âZeusâ and a spontaneous 3 year old dachshund mix rescued from Ecuador named âSalinasâ.
Links:
Previously on: https://www.petsitterconfessional.com/episodes/252
Arroyo Pet on Facebook
Arroyo Pet on Instagram
Her website:https://arroyopet.com/
Email Gricel: arroyo.gricel@arroyopet.com
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Are you using Digital Marketing to its fullest? In our busy lives as business owners, it can be hard to know where to invest our time, attention, and financial resources. Thankfully, there are a lot of free options! We break down the four we love and how to get the most out of them. We also discuss how to know which to start in and the importance of balance so you donât feel like you have to do everything.
Main topics:
- What is digital marketing
- 4 free options
- Getting the most out of them
- Finding balance
Main takeaway: Start with what you can do and work at being consistent. Then, slowly invest more resources from there. You donât have to dive into everything right away!
Links:
Something to chew on : https://whitespark.ca/local-search-ranking-factors/?ref=nearmedia.co&fbclid=IwAR3kkO70PYe6MJFShG4n7HbAFt6i4zO6UeuvnaEfPyS--v6PMXSvYl8Ld2s
SEO with Amy Toman: https://www.petsitterconfessional.com/episodes/120
Google My Business with Amy Toman: https://www.petsitterconfessional.com/episodes/267
Lead magnets: https://www.petsitterconfessional.com/episodes/334
Marketing with Jane Harrell: https://www.petsitterconfessional.com/episodes/250
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Could you step away from your business for 6 months? Claire Aither, owner and creator of Pet Sitting MKE, hiked the entire Appalachian Trail and kept her business running. Claire joins the show to share what preparing to leave was like and how she (and her team) worked through the hurdles that came. Claire explains her process of re-entering her business with fresh eyes and how she brought back a better version of herself. From overcoming guilt to renewing her passion for her mission, Claire brings the lessons from her time on the trail.
Main topics:
- 6 months away
- Fresh eyes
- Lessons
- Staying on mission
Main takeaway: Bring a better version of yourself to your business by learning who you are and what mission youâre working for.
About our guest:
Hi! I'm Claire, Owner & Creator of Pet Sitting MKE. Life long pet owner and animal lover. While studying my undergrad at Marquette University, I started to miss my two puppies back home. To get my 'dog fix' and pay for books, I started walking dogs in my spare time. Since graduating, I have followed my passion of caring for animals by and establishing Pet Sitting MKE as my own small business. Since then I have continued to expand my team and business.
Links:
Previously on: https://www.petsitterconfessional.com/episodes/263
petsittingmke@gmail.com
www.petsittingmke.com
Instagram @petsittingmke
TikTok @petsittingmke
Follow her hiking stories: https://thetrek.co
The Book of Eels
Why Fish Donât Exist
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National Association of Professional Pet Sitters
www.petsitters.org
Do you experiment in your business? Being a business owner means making changes, both big and small, so your company adapts to the constantly changing environment. But how do you do that well? By experimenting! On this episode, we share ways to approach making changes in your business so you get the most out of them. From setting time frames to recording data and results for later review, there are best practices you can do to optimize the results.
Main topics
- Listener tip
- Scientific method
- Making small changes
- Benefits from experimenting
Main takeaway: Experimenting doesn't mean big, scary things. It's all about intentionally trying new things with the goal of improving something in your business, or your life.
Links:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you get better over time? Taylor Leedahl, owner and founder of Tiny Horse, joins the show to describe how to approach process improvement and how we can develop a healthier relationship with our businesses. Taylor shares how she got started in the business and the challenges she has faced along the way. We cover the development of new products, the importance of understanding customer needs, and how to keep mission creep from taking over a business.
Main topics:
- Product development
- âsellingâ products and services
- Brick and mortar store
- Healthy relationship with your business
Main takeaway: Your business is a reflection of you, but itâs not everything of who you are.
About our guest:
Community, collaboration and creativity inspire Taylor Leedahlâs professional path. Before entering the dog walking industry, Leedahlâs career identities included seamstress, arts administrator, published author and lab tech in an entomology lab with Agriculture and Agri-Food Canada. Leedahl has a BA in Art History from the University of Saskatchewan (2010) and an MA in Art History from Concordia University (2014). Her Masterâs thesis focused on interspecies collaboration in contemporary art.
This background synthesized in a surprising way with Leedahl's experience walking dogs in Toronto, ON. Her design skills, meditations on collaboration across species lines and the community development from her arts career positioned her to break new terrain in the dog walking industry with her company TinyHorse. TinyHorse is an opportunity to identify issues involving managing multiple dogs and to design gear to alleviate some of the stresses experienced in the dog walking industry. Leedahl draws upon her 6 years walking dogs in Toronto and works closely with dog walking companies to improve existing products and develop new ones. Leedahl lives in Toronto, ON with her pocket beagle, Abigail Potato. In 2023, TinyHorse moved out of Leedahl's one-bedroom apartment to a commercial storefront that includes the companyâs production workshop.
Links:
Use Promo code CONFESSIONAL10 for a 10% discount!
Website - http://tinyhorse.ca
Instagram - https://www.instagram.com/tinyhorse.mercantile/
Facebook - https://www.facebook.com/tinyhorsemercantile
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
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March started with a bang! Spring conference season just wrapped up and Professional Pet Sitters week concluded as well. We share our experiences attending the National Association of Professional Pet Sitters conference. We talk through what to consider when determining if you should go to a conference or not. We also give an overview of Professional Pet Sitters week, and why customer service is central to what we do.
Main topics
- Pet Sitter tip feedback
- NAPPS conference
- Professional Pet Sitters Week
- Importance of customer service
Main takeaway: As business owners, itâs our responsibility to think deeply about how we operate to make sure weâre in alignment with our values and serving our clients with excellence.
Links:
Industry conferences: petsitterconfessional.com/conferences
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
You pay for insurance, but is it protecting you? Running a business means we have to understand the risk we take on with the services we offer. As your business changes, so too do your insurance needs. Colleen Giles-Harris, Underwriter with Pet Sitters Associates, joins the show to walk us through the questions we need to ask about our businesses to make sure we are covered. She explains where the homeowners insurance comes into play during a claims process and why it matters the kind of pets youâre caring for. Colleen also shares how to properly document for a claims process and how to approach minimum-level of care concerns.
Main topics:
- Duty to Defend
- Breed limitation?
- Minimum levels of care
- Documentation
- Getting dropped?
Main takeaway: To get the most out of your insurance, know your business and the services you want to offer.
About our guests:
Colleen Giles-Harris, CIC, is the Underwriter and Manager of the insurance program for Pet Sitters Associates. As an Underwriter, she works with the insurance company to make sure that the association members have the proper coverages and that the correct premium is being charged for their exposures. As the Program Manager, Colleen works with the association to help with marketing and developing the program and she assists association members with tough insurance question. Colleen is passionate about what she does and feels strongly that every pet care professional needs quality insurance to protect their business.
Links:
petsitllc.com info@petsitllc.com 715-852-1282 Buy PSC Merch
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Whatâs your best pet sitting or dog walking tip? We asked, and you answered! Everything from how to deal with nervous cats, to when should you get a poop bag ready, you sent in your best tips. On todayâs episode, we share the results and share some tips of our own. Thank you to all who submitted feedback!
Main topics
- Cats
- Being prepared
- Dog walks
- Customer service
- Setting boundaries
Main takeaway: Learning from others is the fastest way to excel in your business.
Links:
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Sponsored by:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you serve your community? From offering employment opportunities to serving specific needs, our businesses can be a huge asset to our local communities. LeAnna Quartuccio and Brandon Elkins, owners of Hyde Bark Dog Walking & Pet Care + Hyde Bark Play and Park, join us to discuss why focusing on staying local is so powerful. They work hard to offer appealing benefits to their staff, and walk through how they can make that happen. LeAnna and Brandon made a huge decision to open a doggy daycare to better serve their community. They share their lessons from that process and their training protocol to turn new staff members into professionals.
Main topics:
- Underserved communities
- Providing staff benefits
- Training professional sitters
- Starting a daycare
- Being a member of the community
Main takeaway: We donât sell service, what we sell is trust.
About our guests:
Hi! My name is LeAnna. I started Hyde Bark in 2015 after having worked as a dog walker for other companies as well as on my own for over a decade. I always said it was the "best job I ever had".
Prior to starting Hyde Bark, I was a stay-at-home mom. Once my son started school, I decided to get back into dog walking for no other reason than it was something I had always loved doing!
In early 2016 my husband, Brandon, quit his job to help manage Hyde Bark and the two of us have been running the business together ever since!
In 2022 we opened Hyde Park's first doggy daycare - Hyde Bark Play Park! I am so proud to have grown from a single client back in 2015 to today in which our amazing little team cares for over 200 pets each and every day all just in the Hyde Park, Bronzeville and Woodlawn areas.
Links:
https://www.instagram.com/hydebarkchicago/
https://www.hydebarkchicago.com
https://trainual.com
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
What mindsets and behaviors help a pet business owner thrive? Like high quality tools, the characteristics we exhibit should help us, instead of being a hindrance to our success. It starts with knowing yourself and the kind of business you want to run. Then, you can implement the best practices. We break down five essential attitudes of a thriving pet business owner and what it looks like to implement them.
Main topics
- Organization
- Education
- Communication
- Boundaries
- Community
Main takeaway: Understanding how you need to work, will help guide the systems and processes you implement in your business.
Links:
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Give us a call! (636) 364-8260
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you show up for yourself? Hard work and dedication are definitional of what it means to be a pet sitter. The services you offer should be connected to the passions you have in life. Emily Duhancik, owner of Pet Sitting & Care by Emily, joins the show to discuss what it takes to offer farm care to very particular clients. Her motivation comes from a lifelong love of animals, and a desire to be an excellent role model for her daughter. Emily shares how she designs an amazing client experience, where to get more experience with farm animals, and how she honors her feelings and emotions through the services she offers.
Main topics:
- Passion to profession
- Animal communication
- Farm care pricing
- Client experience
Main takeaway: At some point, we are all a client of our own services, so design the experience well and make it a fantastic experience.
About our guest:
Iâve been fortunate enough to work with and provide care for animals the last 25+ years. I pet sat for neighbors and friends in high school and college part time. After I graduated with my Bachelorâs in Human Development and Family Studies from Colorado State University, I worked in differing environments including outdoor recreation, teaching preschool, retail, human resources, and running operations for a million-dollar company. None of these filled my bucket like animals did but I continued jumping from career to career for fear of ruining my passion with them if I made it a career. Pet sitting and pet care is not a side job for me. I take this very seriously and treat every critter as if theyâre my own. I work with and have experience with small and large animals, special needs animals (cancer, illness, paralysis, Cushings/diabetes, timid, deaf, etc). I am bonded and insured, certified in animal first aid and cpr, have double certifications in equine massage, am a Certified Fear Free Professional and am a member of Pet Sitter Associates (PSA).
Links:
https://www.facebook.com/PetSittingAndCareByEmily
https://petsittingandcarebyemily.com
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How do you market a new service? Whether youâve created a brand new service, or reconfigured an existing one, getting it in front of your clients is the biggest hurdle. Sometimes, the same marketing tactics donât work for a new service, so as business owners, we have to be aware of what our options are. We walk through why marketing a new service involves a mindset shift and why you should start marketing before you launch your service.
Main topics
- Knowing when to refer out vs offer a new service
- Role of employees in the services you offer
- When to start brainstorming
- Meeting client needs
Main takeaway: Outline not just the problem youâre solving, but HOW youâre solving it.
Links:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Whatâs it like being a parent in pet care? As a business owner, it can be overwhelming to consider adding a child and growing your family while also keeping your business running. There is so much to account for and many different business models you can try. On a very special rountable Marissa LeJune, owner of Tail Swaggers, Amber Van Denzen Suarez, owner of Atta Boy! Animal Care, and Stephanie Brown, owner of Happy Trailâs Pet Sitting & Dog Walking Services, join the show to share their experience of raising their kids while running their business. If youâre just starting out in your business journey, or are a soon to be new parent this is for you!
Main topic
- Facing fears
- Preparing for birth
- Making business changes
- Taking maternity leave
Main takeaway: You can make your business work for your family, it takes planning and setting realistic boundaries.
About our guests:
Marissa LeJune is the Owner of Tail Swaggers, the #1 luxury doggie daycare in Fort Worth, Texas that provides each dog a balance of fun, structure and learning during the day. She believes there is depth and detail that goes into caring and building trust with you and your dogs. This is why her daycare focuses on fulfilling both your dog's physical and mental needs while challenging them to learn skills that will benefit them in real world scenarios. She also believes dogâs are similar to humans in that they are a product of their daily habits. With this knowledge she makes sure that each dog a part of Tail Swaggers daycare is being properly loved, educated & empowered to become the best version of themselves!
Amber Van Denzen Suarez is the Founder of **Atta Boy! Animal Care, Florida Pet Sevices Association, and Pet Sitter CEO Youtube channel. A dually certified Professional Pet Sitter, retired Veterinary Nurse of 13 years, and holds a bachelorâs degree in Animal Sciences. cpps. She lives with her 3 dogs, 15 chickens, 3 fish aquariums, 2 hermit crabs + 1 green anole lizard with her human family in Lakeland, Florida
Stephanie Brown was born with a passion for animals which was instilled by her mother at a young age. Always having family pets to love and horses to care for she knew from an early age sheâd spend her life devoting herself to loving and caring for pets
After traditional college, she found herself back with animals and pursuing a career as a Large Animal Veterinary Technician with one of the countryâs top Equine Vetâs. After some time, she found herself caring for patients whose owners had a planned trip coming up and had an âunexpectedâ pet emergencyâŚso she found a niche, not only her skill set as a vet tech, but to be able to help the âhumansâ in those petsâ lives, to comfortably leave with ease knowing their pets were getting the best care. Providing the personal touch and keeping both pets and owners happy is when Happy Trails came to life!! Originally started in 2002, as Happy Trails Professional Pet Sitting & Equine Services, the main focus was special needs pets and a strong presence of horse care in every aspect.
Over the past two decades, Stephanie has transformed Happy Trails, now known as Happy Trailâs Pet Sitting & Dog Walking Services, into one of the countyâs top Professional Pet Sitting and Dog Walking service providers. The companyâs primary focus has now shifted to mostly Dogs and Cats and Hobby Farm care, always eager to help the special needs pets. Winning several prestigious awards including Next Doors Top Company and Morris Countyâs Best Of awards to name a few! Community care and support is super important and a huge reason for Happy Trails Success, so giving back any way possible is always the goal from providing baskets for tricky trays, supporting local sports teams, dropping off donations for our local food pantry and giving back to our local rescues whenever possible!
Stephanieâs goal is always to provide the best, most professional and loving care and has created an amazing team of pet care professionals that go above and beyond for every pet every time! Happy Trailâs Team culture is heavy on HappinessâŚas happy team happy pets!!
Stephanie is proud to live and work in Long Valley NJ with her two boys, Zac and Patrick and her husband of 15 years, Alex!!
When she isnât working in the office or out in the field caring for pets, she enjoys hiking with her rescue pups or competing in Agility with her rescue westie Grayson!
Links
Join the facebook group: https://www.facebook.com/groups/710565637355650
Marissa LeJune - Tail Swaggers
http://www.tailswaggers.org
info@tailswaggers.org
@tail.swaggers
Amber Van Denzen Suarez - Atta Boy Animal Care
https://attaboyanimalcare.com
info@attaboyanimalcare.com
Steph Brown - Happy TRAILS Professional Pet Sitting
https://happytrailsprofessionalpetsittingllc.com/
steph@happypetsitting.org
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How do you know itâs time to remove a service you currently offer? Sometimes you find yourself no longer in love with a particular service. It may be massively popular, or just a massive headache, but itâs time for a change. We walk through how, over the course of a year, we planned and removed a major service from our business. We give some of the lessons we learned and some points to help make it as easy as possible.
Main topics
- Why we changed our services
- Explain the advantages
- Smooth the transition
- Set your expectations
Main takeaway: At the end of the day, the services you offer should all align with your mission.
Links:
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Give us a call! (636) 364-8260
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it mean to understand animal behavior? As pet care professionals, we need to make sure we are communicating well to our clients and are prepared for emergencies. Arden Moore, author and radio host, joins the show to discuss confounding behaviors for both dogs and cats. She also dives into how to make sure we have a great first aid kit and how emergency preparedness is all a mental game. Arden gives her best tips for pilling cats and discusses the importance of being a poop-ologist.
Main topics:
- Confounding behaviors
- Mental game of preparedness
- Misconceptions of first aid
- Pilling Cats
Main takeaway: We canât prepare for everything, but attention to detail, and the right resources, will set you up for success.
About our guest:
Arden grew up in a Brady Bunch-like family in a town called Crown Point located near Chicago in Northwest Indiana.
During her first year in high school, she cajoled the editor of the local weekly newspaper into hiring her to be a sports writer. As a corn-fed Hoosier, she valued her Midwest roots, but knew she needed to experience other places. Her insatiable curiosity led to spending the next 20 years chasing stories as a reporter and editor for daily newspapers in Indiana and Florida. This is where Arden honed her amazing interviewing and writing skills!
From there, she entered the publishing world at the family-owned Rodale Press. At Rodale, her âday jobâ was senior health writer for the book division, but she also moonlighted as a writer for their new magazine called Pets: Part of the Family.
That is where Arden realized that she could tap her love of writing and interviewing to help people become healthier, and to tout the power of her other lifelong passion, pets. Pets and people â thatâs what Arden is all about.
Fast forward to today, and Arden has done just that, in her trademark edu-taining style. Today, Arden happily shares her home in Dallas with her wife, Julie, and their furry Brady Bunch of three cats, three dogs and an overworked vacuum cleaner.
Links:
Previously: https://www.petsitterconfessional.com/episodes/240
www.ardenmoore.com
www.petfirstaid4u.com
www.propethero.com
Youtube Channel: https://www.youtube.com/@ardenmoore352
Dr. Justine Lee - https://drjustinelee.com
Cat Behavior: https://amzn.to/3POdgGq
Dog Behavior: https://amzn.to/3HYc5Ck
https://catvets.com
https://www.fearfreehappyhomes.com
The Lion in Your Living Room: https://amzn.to/3vb32qc
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: https://petperennials.com/pages/register-for-a-business-account Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What fears do you have in your business? From financial insecurity to personal freedom, fear is a powerful driving force for many of us. Fear comes from both the unknown and the unplanned for, so taking time to assess whatâs impacting you gives clarity for better decisions. We break down common fears of running a business and what we can do about them. We also give simple steps to start overcoming your fears and living a more focused life.
Main takeaways:
- What is fear
- Fear of failure
- Lack of control
- Fear of injury
- Overcoming fears
Main takeaway: Talking to someone about your fears can help you process them and find a way to move forward.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
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Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it mean to empathetic in our business? Showing empathy allows you to connect with the nervous clients. It also helps both clients and staff feel like they are understand and not alone. Stephanie Castro, owner of Stay Home Pet Sitting, joins the show to share why the words we use help clients see the value in our business. She also explains how sheâs growing her company culture, and what it means to make hard decisions.
Main topics:
- Empathy to staff and clients
- Converting from social media
- Fearful clients
- Importance of core values
Main takeaway: Because of the empathy you have for the clients and their pets, this allows you stick to your core values and make the hard decisions that need to be made.
About our guest
Hi, my name is Stephanie Castro and I am a huge animal lover that ditched my comfy Investment Banking graphics job in the pursuit of entrepreneurship. My goal is to make pet owners and their fur babies happy and stress-free while being in their own homes.
I am crazy about my four-legged babies, Canelo + Eleanor! When it comes to his well-being, I am a Mama Bear who will make sure they are safe, happy, and healthy. I know I take good care of them, but what happens if I need to work long hours or go out of town? Traditional kenneling is not acceptable for me â caging up my animals and exposing them to other petsâ illnesses will never be a solution for my furry family.
This is when I realized that pet owners need a solid reliable pet sitter that could take their worries away. In June 2014, I decided to dedicate my entire time to my true love â animals.
Links:
https://linktr.ee/castro713?fbclid=PAAabvXI2VxOwbpBtLWGCna3pb06o1Wh3C1mgwdpZY0Lmr5xybp-XVR7tIyvE
Recent podcasts
https://podcasts.apple.com/us/podcast/addicted-to-winning/id1578566648?i=1000586950623&fbclid=IwAR2HBoxAqnHqcN9If-qOHe34NEDBKQ03Myj5YyIVNeBfC-gDplIb5Opk7Jg
My email
stephanie@stayhomepetsitting.com
Instagram - personal
https://www.instagram.com/stephc0509/
Instagram - business
https://www.instagram.com/stayhomepetsitting/
Pet Lovers Facebook Group:
https://www.facebook.com/groups/stayhomepetsitting
stephanie@stayhomepetsitting.com
https://www.stayhomepetsitting.com/home
https://www.instagram.com/stephc0509/?hl=en
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Are you using A.I. in your business? Artificial Intelligence is a growing area of research and development. A.I. can seem overwhelming, but holds many promising tools to give clients more peace of mind. We break down what A.I. is and how it can help your business. We give examples of existing programs and also how weâre currently implementing it in our own business.
Main topics
- What is A.I.?
- Business implementation
- How weâre using it
- Is it right for me?
Main takeaway: Weâve just entered into a new wave of possibilities powered by A.I. From photos, operations, and content creation, itâs important to stay in the know about how it can help you and your business.
Links:
Invoxia: https://venturebeat.com/games/invoxia-unveils-smart-dog-collar-to-monitor-your-pets-heartbeat-and-location/
Furbo AI: https://shopus.furbo.com/pages/dog-camera-ai-dog-recognition
Google Route Planning: https://cloud.google.com/blog/products/ai-machine-learning/google-cloud-optimization-ai-cloud-fleet-routing-api
ChatBot for chat box on your website: https://www.chatbot.com/pricing/
NeuralText for marketing: https://www.neuraltext.com/?via=uniteai#pricing
Google Model: https://cloud.google.com/ai-platform/training/pricing
IBM Watson: https://www.ibm.com/watson
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Have you thought about trademarking your business? Getting a trademark is a great way to protect your business and gain credibility. Jay Pattiz, owner of Pampered Pet Sitting and Cat Sitting at Home, joins the show to share what it took to gain a registered trademark for his business. Jay started the process when he was thinking of expanding, but has found many other benefits for him. Jay gives advice on how to plan for multiple month long pet care visits, and why having guest blogging is so powerful.
Main topics:
- Working towards retirement
- Long term care
- Guest blogging
- Getting a registered trademark
Main takeaway: Only trademark if you absolutely love your name and logo.
About our guest:
Grew up in the St.Louis area. US Air Force shortly after high school return to St. Louis after enlistment attended Community College, transferred the University of Central Missouri got Bachelors Degree. Worked in the Financial Service Industry for over 20 years including Accounting, Insurance, Tax Examiner, and Certified Financial & Credit Counselor. Started our Pet Sitting business on May 1, 1997. Married to Jill for 40 years, have a son Brian who is a staff member at the University of Denver. My interests outside pet sitting include Pickleball, Tennis, Bicycling, and fitness. A passionate fan of Kansas City Chiefs, St. Louis Cardinals, and St Louis Blues. I love listening to music and Queen is my favorite band.
Links:
Previously on: https://www.petsitterconfessional.com/episodes/129
Jayâs website: https://www.warrensburgpetsitting.com
Catâs at Home Pet Sitters: https://www.warrensburgpetsitting.com/cats-at-home-pet-sitters/
660-747-3554
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Does it matter what you call your services? The language we use in our businesses is a very powerful tool in both attracting the right clients and repelling the wrong ones. As a business owner, we need to use clear language in everything we do, including what we name our services. We break down some areas of possible confusion, and then suggest ways to overcome those to connect with your clients.
Main topics
- What is a drop in service?
- Clear communication
- Example terms
- 5 factors to consider
Main takeaway: Naming things is important. It allows for clear communication and understanding of a specific object, concept or idea.
Links:
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What does it take to completely transform your business? Creating a business that works for us means that sometimes we have to step back and realize we are capable of change. We can still serve clients with excellence, with an entirely new model of business. Michelle Kline, owner of Venture Dog Walking, converted her pet sitting business into a dog walking company. She shares the groundwork she laid to make it successful and outlines her communication strategy to both staff and clients.
Main topics:
- When the idea to switch happen
- Leaving money on the table?
- Focusing on core strengths
- Communication with staff and clients
Main takeaway: Your business should provide the services you want to provide, in the way you want to provide them.
About our guest:
Michelle Kline is the classic example of dog fanatic turned dog professional. A lifelong devotee to dogs, Michelle entered into the industry in 2017. Michelle is now the owner of Venture Dog Walking - an on demand daily dog walking company in Winston Salem, NC - and DogCo Launch - a consulting company helping other pet care businesses grow and scale. When she's not pursuing business opportunities, you can find Michelle and her husband hiking with their two dogs, Winston and Ronin, or trying different breweries across the state.
Links:
Pet care business: https://venturedogwalking.com
Coaching: https://dogcolaunch.com
80/20 Principle: The Secret to Achieving More with Less
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: petperennials.com/pages/gps Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
How is your mental health doing? Itâs a new year, so itâs a great time to assess how you are doing. With so much anticipation for 2023, hopes remain high for booming business. However, busy business doesnât mean a happy heart. Life happens, which impacts you and your ability to run your business. We break down a recent poll we ran, what it says about the state of the industry, and how we can move forward!
Main topic
- Our poll
- Personal life
- Mental health
- Keeping your boundaries
Main takeaway: Stay connected. Stay together. Stay strong.
Links:
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you mentor staff? Just as we work to educate clients, when we bring on staff, itâs our role to educate and mentor them in the career of pet care. Cassidy LaMair, owner of Cassidys Custom Pet Services, shares how she builds lasting relationships and partnerships with both staff and clients through her open and straightforward style. Cassidy details how she creates consistent customizable services and gives her insights into how she learns from her mistakes.
Main topics
-
Mentoring staff
-
Making custom services
- Mental awareness
- Lasting Partnerships
Main takeaway: We donât learn from being great all the time.
About our guest:
Hello, my name is Cassidy and I am the owner and operator of Cassidys Custom Pet Services in Southern California. I started this business with a passion and drive to support my community and their pets. After years of dog walking/pet sitting on the side, working with families and their pets, and constantly consuming education on training and pet care I decided to make it my full time job. Inspired by my own dogs that thrive with in-home care I set out to bring this same level of love and reliability to the community. Our focus at Cassidys Custom Pet Services is to create a partnership with our clients that emphasizes one on one custom care for their pets. Where they can receive enriching experiences that support them throughout the days and years we get to work with them.
Links:
Website: https://www.cassidyscustompetservices.com/
On Instagram
Check our Facebook
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Pet Perennials Visit: petperennials.com/pages/gps Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Do you appreciate your business? Many of us struggle to see the value our business brings to us, as we focus on the hardships and frustrations. Appreciating your business has to be a conscious effort every day and is influenced by many things. We break down what it means to be appreciative of your business, why itâs so hard, and what it means to stay content.
Main topic:
-
Why is appreciating your business hard?
-
What does it actually mean?
- Staying content
Main takeaway: Appreciating your business as the business owner means recognizing and valuing the role that your business plays in your life and the impact it has on others.
Links:
Episode on staying content
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
How do you know when youâre overcommitted? Your commitment is a promise to others to render service or provide them something. When the return value on your commitment starts to decrease, itâs time to rethink those decisions. As a business owner, it takes knowing your limits and having strength to say, âNoâ. Savanna Westwood, owner of The Savvy Sitter, shares how she thinks through what to commit to and how to know when youâre overcommitted. She also discusses what it means to have pride in your business and why itâs important to view yourself as a founder.
Main topics:
- Having pride in your work
- Making overnights worth it
- Staying committed
- Being a âfounderâ
Main takeaway: Commitment is an exchange. Itâs a promise.
About our guest:
Hello! I am Savanna Owner and Founder of The Savvy Sitter, Pet Sitting and Dog Walking, LLC. I have grown up with animals all my life and enjoy spending time with them. I have lived in the Winter Garden and Windermere Area for over 30 Years. Though I do not have any animals myself, I love taking care of them and giving them the cuddles, playtime, and treats they deserve. I am an active equestrian, big dogs and horses do not frighten me. When I am not taking care of your Fur Friends, you can find me reading, practicing archery, riding, and figuring out ways to provide additional and great services to our clients!
Links:
Previously on episode 47: https://www.petsitterconfessional.com/episodes/047-getting-and-staying-organized-with-savanna
Her website: https://thesavvysitter.org
On Facebook: https://www.facebook.com/TheSavvySitter
Watch, Listen, Like and SUBSCRIBE to our Peaceful Pet Music - Calm Music for Pets,Tranquil Tunes for Peaceful Pets Learn more About Us!
Facebook: https://www.facebook.com/Peaceful-Pet-Music-Calm-Music-for-Pets-103921998991954
Instagram: https://www.instagram.com/peacefulpetmusic/
https://thesavvysitter.org/peaceful-pet-music
YouTube: https://www.youtube.com/channel/UCwOGXZdEu84_a_-9vqdd-wA
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
Have you had issues with staffing? 2022 may very well be defined by the labor market flipping to empowering employees. This has meant hiring and retaining staff has been difficult, especially as a small business. From competing on wages, to connecting with mission, job applicants are able to be very picky. We break down how weâve changed our processes and have been investing in existing staff. Having staff will continue to be a major issue into the new year, and we have to prepare for it.
Main topic:
- Staffing pains
- Using technology
- Sometimes stuff just happens
- Touch points with staff
Main takeaway: Hiring staff is one thing, retaining them is a whole other beast. Thankfully, there is a lot you can do to retain staff with a solid onboarding and culture building process.
Links:
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Have you had to handle a crisis in your business? From personal issues to extreme weather, weâre tasked with handling whatever comes our way. We often donât recognize the toll it takes on us mentally, physically, and emotionally. Cheyenne Williams, owner of Shiney Day Specialized Pet Care, shares how she tackles the mental toll of natural disasters, why paying attention to your mental health is crucial, and resources available for those struggling.
Main topics
- Hurricane Ian
- Addressing burnout
- Mental Health
Main takeaway: Burnout means that something needs to change.
About our guest:
My name is Cheyenne Williams I am a pet care professional in Sarasota, Florida. My husband and I have two daughters who are being raised to have a passion for animals and technology. We also have 3 dogs and 3 cats, all of which are special needs pets. In the very beginning, while working in the local emergency hospital, I would often witness owners facing not only the stress of their beloved family member's diagnosis, but also wondering "Who will watch my pet while I'm away" and who can I trust. We started with two pets who needed specialized care. I grew a passion for knowing my patients were safe away from the hospital. April 4th, 2015, Shiney Day Pet Sitting was founded. I am continuing in my Bachelors for Veterinary Medicine, I am a Certified Professional Pet Sitter through PSI, and am keeping up on CE in animal welfare. While I take this journey I am also educating other sitters and pet parents about pet preparedness. Where does the name Shiney Day come from?While in school, I participated in a duel enrollment program that allowed students to obtain a higher degree and was able to complete the program as a Certified Veterinary Assistant before graduating. On November 11th, 2011, I was placed in a Veterinary Practice for my internship, the doctor I worked for insisted on calling me "Shiney" instead of Cheyenne because I was very outgoing and was the "sunshine" to everyone's "day." 9 years later, I have grown into a technician at a 24 hour Emergency and Specialty Hospital and the name stayed with me.
Links:
Previously on https://www.petsitterconfessional.com/episodes/062-specialized-pet-care-with-cheyenne-williams
Shiney Day Specialized Pet Care: https://www.instagram.com/shineydayyy/
Her website: https://shineydaypetsitting.com
afsp.org
TALK to 741741
The Body Keeps the Score: https://amzn.to/3CMNHiX
Florida Disaster Fund: floridadisasterfund.com
texts disaster to 2022
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Pet Perennials Visit: petperennials.com/pages/gps Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Whatâs 2023 looking like? The economic outlook is shaping up as a mixed bag. We walk through ways to stay nimble as a business, through planning and staying open to new opportunities. We also share how weâve been approaching planning for 2023 and why itâs critical to take a wholistic approach that takes both your personal life and business into account.Â
Main Topics
- 2023 economic outlook
- Staying nimble
- Wholistic year planning
- What weâre looking forward to
Main takeaway: If we live at 100% non-stop, we canât see opportunities that arise because we are so hyper-vigilant.
Links:
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Is it ever ok to judge yourself? When we become aware of our weaknesses, weâre better able to understand where we need help, and strengthen ourselves over time. As pet care providers, we often find ourselves questioning if weâre on the right path in life. Colleen Pelar shares why itâs important to judge yourself while staying kind to yourself. She also walks us through how to properly grieve the loss of a dream or vision we had for our life, so we can embrace what we do have.
Main topics
- Finding permission to be human
- Letting go of a vision
- Judging yourself
- Finding clarity
Main takeaway: Self-judgement is a way of protecting ourselves from othersâ judgement.
About our guest
Colleen is on a mission to help pet sitters. She is helping pet professionals feel valued, supported, and energized through resilience programs designed to combat burnout and compassion fatigue. She spent 20 years helping corporations and business deal with stress overload and burn out, but is now focusing on where she started, pet professionals. She hit a wall and wants to help others avoid it.
Links:
Her website: www.colleenpelar.com
https://www.petsitterconfessional.com/episodes/037-colleen-pelar
Resilient and Thriving Pet Pros: https://www.facebook.com/colleen.pelar
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Sitters International Visit: https://www.petsit.com/psc Code: PSC15
How has your 2022 been? For many, itâs been the biggest year theyâve had in a long time. For others, itâs been a trying time as they work to rebuild and restructure their business. We reflect on how 2022 has gone and why listening to client feedback is one of the best ways to improve your business. We also give some of our biggest lessons weâre taking into 2023. Share your biggest win with us!
Main topics:
- Reviewing feedback
- Setting expectations
- Biggest lessons
Main takeaway: Donât let the lessons youâve learned this year go to waste!
Links:
https://www.petsitterconfessional.com/episodes/239
https://www.petsitterconfessional.com/episodes/243
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Whatâs the hardest part of being a pet sitter? The challenges certainly change as we grow and evolve as a business. Our role as the business owner and entrepreneur is to overcome them. Justina Allen-Yancey, owner of Justinaâs Pet Sitting, joins the show to share how she approaches challenges. Justina works on her training and services to market guilt free pet parent lifestyles to her clients and focuses on being reliable. She also talks about the gear she loves for winter and how she specialized in rabbits and guinea pigs.
Main topics:
- Decompressing
- Coaching staff
- Helping clientâs be guilt free
- Winter weather gear
Main takeaway: Your business may run 24/7, but YOU donât have to do it all.
About our guest:
Justinaâs Pet Sitting Service, LLC was founded by Justina Allen-Yancey in 2018. Justinaâs love of animals is immediately apparent to anyone who meets her, which is why she decided to ditch her day job and start a pet sitting business. After years in Corrections and Non-profits, Justina knew it was time to get out of the office setting as she hated leaving her own dog, Neville, home alone all day. It felt natural to switch gears and follow a career she is completely passionate about. Justina now runs the company with her husband, Drew Yancey.
Justina has lived in Prior Lake since 2014 and Drew joined her in 2020. Their fur family consists of dogs, cats, bunnies, guinea pigs, and lots of fish!
Justina and her carefully selected team of employees are here to ensure all of your petâs unique needs are being met. We understand how important it is for your pet to be cared for and loved while you are away. We also strive to keep your petâs routine as normal as possible so they are comfortable and happy while in our care. Our own pets are our family members and we will treat your babies like they are our own!
Links
info@justinaspetsitting.com
https://justinaspetsitting.com
Facebook: https://www.facebook.com/justinaspetsitting/
Instagram: https://www.instagram.com/justinaspetsitting/
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Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
How do you build relationships with other businesses in your community? As a service industry, we rely heavily on social media and partnerships with other businesses to stay top of mind with potential clients. Today, we break down how weâve been approaching other businesses in our service area to start fostering long lasting relationships. We also give some easy ways to start a conversation, so you donât feel awkward about asking for their help.
Main topic:
- Partnering with brick and mortar
- Starting the conversation
- Helping their customers
- Where weâve visited
Main takeaway: In our world that can be so dark at times, a smile goes a really long way, so start building relationships today.
Links:
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â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
What inspires you to try new things? The loss of pet is an earth shattering moment in the life of a pet owner. Erica Messer, owner of Wolfieâs Wish, took the tragedy and turned it into her inspiration to help others. Erica started a product line to help pet parents grieve the loss of their pet. Erica breaks down how she dove into product development, found a manufacturer, and works on her marketing. She also shares how she makes the most out of trade shows and is focused on building a community of resources for everyone.
Main topics
- Background as a musician
- Designing her product
- Finding her market
- Making the most of trades hows
Main takeaway: You can have one product (or service) that you market in multiple ways to address the needs of different niches.
About our guest
After the sudden passing of her cat, Wolfgang, Erica couldnât find a simple product to help her cope so she created her own: Pet Loss Grieving Cards. Thus, her company Wolfieâs Wish was born. Grieving Cards have since won âBest New Productâ at the Superzoo tradeshow. When sheâs not paw-sitively rocking it in her business, Erica enjoys performing pop and rock covers on her harp or scratching and mixing on the turntables.
Links:
Use code PETSITTER for 15% off orders
https://wolfieswish.com
Erica@wolfieswish.com
https://www.instagram.com/wolfies_wish/
https://www.facebook.com/groups/243053351275157
https://www.youtube.com/channel/UCPkpa_ynS8Im1YlFNAvzZBA
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet Visit: https://timetopet.com/confessional Code: 50% off first 3 months
Pet Perennials Visit: petperennials.com/pages/gps Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What kind of technology do you use in your business? The world of tech is almost endless, with new things being developed all of the time. Today, we break down some of the most underutilized technology business owners should be taking advantage of. In pursuit of saving time, money, and providing better quality services, technology can provide a lot, but we have to make sure we know why weâre adding it.
Main topic:
- Role of technology in our business
- Apps and software
- Hardware
- Donât go overboard!
Main takeaway: Before adding new tech to your business, know the problem youâre trying to solve!
Links:
Slack: https://slack.com/
Google Voice: https://voice.google.com/
Grasshopper: https://grasshopper.com/
Loom: https://www.loom.com/
Marco Polo: https://www.marcopolo.me/
Gmail Inbox Rules: https://support.google.com/mail/answer/6579?hl=en
Canva: https://www.canva.com/
Episode 246 with Jessica Bay: https://www.petsitterconfessional.com/episodes/246
Amazon Photos: https://www.amazon.com/Amazon-Photos/b?ie=UTF8&node=13234696011
Google Maps: https://support.google.com/maps/answer/6291838?hl=en&co=GENIE.Platform%3DAndroid
Text Expander: https://textexpander.com/
Arlo Cameras: https://www.arlo.com/en-us/
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Pet Sitters Associates Visit: https://www.petsitllc.com Code: Confessional
Are your finances organized? As we come to the end of the year, we start having an eye on tax time. Bookkeeping is the process of organizing both your expenses and income in an logical manner. Lindsey Roberts, owner of Harquin Bookkeeping, joins the show to break down common misconceptions of bookkeeping and what we should actually be tracking as a small business. Lindsey also shares what the different requirements are for services vs products, since many of us added products to our business in the last year.
Main topics:
- What to be tracking?
- Charging sales tax
- Checking your numbers
- Running payroll
Main takeaway: You STILL have to file zeros, even though that seems weird.
About our guest:
Lindsey is one of the nationâs top rated QuickBooks ProAdvisors and the owner and founder of HarQuin Bookkeeping. She and her husband, Jason, have seven children, enjoy working together and spending time as a family outdoors with their animals. HarQuin has been providing affordable, quality bookkeeping, consulting, payroll and sales tax services for over a decade and serves over 1,000 small businesses each year. Lindsey always welcomes the opportunity discuss the future of your business and how we can assist in helping you achieve your goals and dreams. Connect with us to see what makes HarQuin different!
Links:
Facebook: https://www.facebook.com/HarQuinBookkeeping
Email: admin@harquinbookkeeping.com
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Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
How can undercharging damage your business? While there are clear benefits of raising your prices, we tend to ignore the damage of undercharging. Undercharging impacts everything from your quality of life, to the perception potential clients have of your business. We break down 5 ways not charging enough can impact you and your business, and give some ways to start changing our mindset around what we charge.
Main topics:
- Perceptions
- Sustainability
- Scaling and Experimenting
- Giving Back
Main takeaway: Money cannot buy happiness, but it affords you a quality of life that gives you the ability to care for yourself.
Links:
Consulting: www.petsitterconfessional.com/consulting
Episode 270: www.petsitterconfessional.com/episodes/270
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Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
What does it mean to be premium? How do you let that influence everything you do and provide to your clients? Brandi Hendrix, owner of Bayou City Pet Sitting, shares how she works hard to delight her clients in unexpected ways. From seeking out the latest information, to thinking through the problems her clientâs face, Brandi wants the best for her clients. She shares how she implements GPS collars in her services and the impact that has on her business.
Main topics:
- Converting services
- Falling into place
- Unexpectedly Different
- Using GPS collars
Main takeaway: Donât just strive to be a more marketable sitter, strive to be a better sitter.
About our guest
Brandi is the owner/operator of Bayou City Pet Sitting in Houston TX. A lifelong animal-lover, she has found a way to turn her passion for animals into a thriving career after leaving the healthcare field. Brandi has 4 dogs and 3 cats of her own, and often has a foster dog or two for her local rescue in addition to all her pet-sitting animals. In her free time, she enjoys travel, photography, roller-skating, and watching bad reality tv.
Links:
Her website: https://www.bayoucitypetsitting.com
Instagram: https://www.instagram.com/Bayoucitypetsitting/
NAPPS: https://petsitters.org
https://www.petsitterconfessional.com/episodes/256
10% off the Fear Free Pet Sitter Certification Program with promo code PSC10.
Fear Free: https://fearfreepets.com
tractive tracker: https://tractive.com/en/
fi Dog Collar: https://tryfi.com
FitBark: https://www.fitbark.com
Apple AirTag: https://www.apple.com/airtag/
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Pet Sitters International
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Once you have contact information from your lead magnet, what do you do with it? Use email to have a conversation with your customers. Email is a great marketing tool, but it can help your business in other ways, too. More than just a marketing ploy, email is a great way to build trust with your clients. We break down what kind of content to include, how to shape an email marketing campaign, and how often to use your list.
Main topics:
- Making the lead magnet
- How often should you contact?
- What kind of content works?
- Legal and ethical obligations
- Nailing the subject line
Main takeaway: Once someone has trusted you with their email address, donât abuse that trust.
Links
www.petsitterconfessional.com/epsiodes/334
Canva.com
Mailchimp.com
Squarespace.com
Loom.com
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Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Do you recognize the value of the skills you have? Most people get into a pet care because they find it âeasyâ and are predisposed to excel. Ashley Carr, owner of Ashleyâs Pawsome Pets, shares how she turned a natural skill into a business that has served clients with excellence sine 2014. Ashley gives her perspective on taking on challenges from regulations, and how she uses her community to adapt and strengthen her business. From hiring to training, Ashley walks through how she grows her team.
Main topics
- Finding her talents
- Training staff
- Hiring a manager
- Facing challenges
Main takeaway: Your skill, talents, and passion are highly valuable and should never be discounted.
About our guest
Ashley, the founder of Ashley's Pawsome Petsitting, is a pet care professional with over 20 years of experience providing high quality, reliable care to pets and the people who love them. Ashley's background is in caring for rescue animals, specifically fearful animals and animals with special needs. Ashley splits her time between working on her business, working as a Chief Administrative Officer at The UC Davis School of Veterinary Medicine, caring for her family, and running Pet Assistance League of Northern California, a small animal rescue.
Links:
https://ashleyspawsomepets.com
email: info@ashleyspawsomepets.com
https://www.facebook.com/ashleyspawsomepets
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Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Pet Perennials
Visit: petperennials.com/pages/gps
Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What is a lead magnet and why should we be using them? Lead magnets are a way of getting information from your client, or potential client, in exchange for something valuable to them. There are best practices to be mindful of when implementing one, and things to avoid doing. We walk through the different types of lead magnets, how to promote them, and how to assess if theyâre working for you or not. We also break down 5 easy to implement ideas for a lead magnet you can start using today!
Main topics
- What is a lead magnet
- Why use one
- What make a good one
- 5 ideas for a lead magnet
Main takeaway: No matter which method of lead magnet you choose, providing value to clients and potential clients will always be a win.
Links:
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
How do you provide personalized care? Katie Kenton, owner of Katieâs Kennel, shares her experience of business growth. Katie is committed to focusing on her community and making connections with her clients. As a new mom, Katie has found a new way to balance her personal life and work, and works hard to stay in tune with what her brand is and the voice of her business.
Main topics:
- Slow Growth
- Large number of employees
- At home boarding
- Hosting events
- Defining a âbrandâ
Main takeaway: You canât grow unless you learn!
About our guest:
Katie has a long history of trying to figure out what made her happy in life. Well, her dog Ghost was on the top of that list. Katie was working a 9-5 and seemed to enjoy her lunch breaks at home with her dog more than being in an office. One day she decided to take a leap of faith, quit her job and started Katieâs Kennel. With no direction on where to even began she made business cards, started an Instagram page and went to work. Over the years Katie has created a community of pet lovers in the Kansas City area, grown a large team of pet professionals and has even been voted Best Boarding in KC.
Iâm a local Kansas City girl who loves animals. My whole life I grew up with dogs, cats, fish and lizards. It wasnât until my 20âs when I adopted a cute Husky-German Shepard mix that my life was completely changed. When I brought Ghost home I soon learned that my life didnât revolve around me, it was his world and I was the one who was responsible for his care. Ghost has inspired me in so many ways with his love and support heâs given me.
Katieâs Kennel is my passion, my creative outlet and has brought me and my family so much joy over the last 3.5 years. The world is forever changing, and weâve taken challenges thrown at us and learned to grow with them. I am so incredibly proud of our team and all we have done with the pet community locally and on social media. Thank you for being apart of our growth <3 KK
Links:
Email: sitstaywalk@katieskckennel.com
https://www.katieskckennel.com
Facebook: https://www.facebook.com/Katieskennel/
Instagram: http://www.instagram.com/katies.kennel
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National Association of Professional Pet Sitters
www.petsitters.org
Time to Pet
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What does your marketing say about you? Not only does our messaging need to attract clients, it also needs to repel some as well. By being up-front and honest about who you are and what you do, youâll have potential clients realize youâre not a good fit before they even contact you. The power of your messaging means you have to be very intentional about what youâre putting out.
Main topics:
- Not being for everyone
- Having a strong brand
- Backfire from bad messaging
- Repel marketing
Main takeaway: Repel marketing isnât something most of us think about, or implement. Itâs about being honest. âHere is what I can do for you and these are the things I cannot do.â
Links:
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Have you decided to stay solo? Itâs a decision everyone faces in their business, and one that most struggle with from time to time. Alicia Obando, owner of Pitter Patter Parenting, joins the show to share why she has stayed unapologetically solo. She walks us through how she markets herself effectively and how sheâs set her policies to support being a solo sitter. Living in a society that says we need to always go bigger and âbetterâ, Alicia pushes back by changing her mindset about the kind of services she offers.
Main topics
- Being more targeted
- Taking vacations
- Appearing legitimate
- Shaping policies and procedures
Main takeaway: Be proud you are running your own business the way you want to run it
About our guest
As a previous child and family therapist and former animal welfare and veterinary administrator, Alicia Obando started Pitter Patter Parenting in 2015 to bring together her love of helping families and pets. She provides pet care, education and support to help families manage their pets in a way that encourages safe and healthy relationships for everyone. She works hard to educate people of all ages about pet care and safety through individual consultations and group classes for adults and kids. She provides pet care services such as dog walking and vacation pet care, so that her families know their pets are in good hands when they can't be there for them. And lastly, she is certified as a pet loss bereavement specialist, to help clients through the grieving process when that time comes. From bringing home their new pet, to helping their pet cross the rainbow bridge, Alicia is there to help her families manage and celebrate the wonderful world of pet parenting.
Links:
pitterpatterparenting.com
https://www.petsitterconfessional.com/episodes/078-keeping-dogs-and-kids-safe-with-alicia-obando
https://www.petsitterconfessional.com/episodes/126
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Pet Perennials
Visit: petperennials.com/pages/gps
Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What is a not-to-do list, and why do you need one? As small business owners, we have a lot on our plate and things that demand our attention. Being pulled in too many directions means we lose focus on the important things. Building a not-to-do list, we remove obligations from our days and are better able to refine what our actual duties are, while also breaking bad habits that waste time and money.
Main topics:
- What is a not-to-do list
- Why you need one
- Emotionally draining tasks
- Questions to ask yourself
Main take away: A not to do list is almost more of a conscious thing than a todo list because you are purposely saying I will NOT do this.
Links:
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Email us at: feedback@petsitterconfessional.com
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Finding your niche is a great way to establish yourself as an expert and the âgo toâ company for that need. It also means dealing with much more particular, and sometimes demanding, clients. Lauri Partanio, owner of Professional Pets Florida LLC, has made it her mission to meet the needs of medically needy and senior pets. Lauri explains the way sheâs partnered with pet-friendly companies to grow awareness and be a member of her community. She also shares how she has implemented lockboxes for her clients, and the freedom it brings.
Main topics:
- Why find a niche
- Partnerships
- Lockbox policy
- In-Person events
Main takeaway: Listen to feedback and suggestions, but never compromise on your beliefs and policies.
About Our Guest:
Hi! Iâm Lauri!
Iâm a New York City native relocated to Plant City, FL.
In 2014, I started my animal career as a veterinary receptionist. From there, climbed the professional ladder & went onto become an exotics specialty veterinary assistant, companion animal veterinary assistant, companion animal veterinary technician, and finally Animal Control & Welfare Officer.
My background of veterinary medicine and animal welfare have helped me mold Professional Pets to reflect the core values that I believe every animal should be treated with: safety, dedication, patience, and compassion.
At Professional Pets, we specialize in anxious, special needs, medically needy, and senior pets; but open our arms to all friends whether furry, feathered, scaly, or slimy!
We have an American Bully named Zoey as well as an American Staffordshire Terrier named Luna Tuna in addition to two Boxers, Rico & Lilo.
Links
https://www.professionalpets.net
https://www.facebook.com/ProfessionalPetsNet/
https://www.instagram.com/professionalpetsnet/
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â¤ď¸ Our AMAZING Patreon Supporters
National Association of Professional Pet Sitters
www.petsitters.org
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Reports and analysts are saying 2023 is not shaping up to be a good year for the global economy. Monetary policy and interest rates are slowing the economy down, and most suggest a recession is in the work in the next 12 months. How do we digest this data and apply it to your business? What does this mean for the pet services industry? We break down several key questions for you to think through in your business. We also address the very real need for a support network and the psychological toll a recession takes on small business owners.
Main topics:
- Create a pricing spread
- Monitor your debt levels
- Strengthen your team
- Watch your mental health
Main takeaway: Preparing for a recession is more than just focusing on your business and fundamentals, itâs about building a support network and keeping track of your mental health.
Links:
Handling inflation:https://www.petsitterconfessional.com/episodes/292
Uncertainty: https://www.petsitterconfessional.com/episodes/266
NAPPS sign-up: https://petsitters.org/page/EventsTab
Recession in 12 months? https://www.bloomberg.com/news/articles/2022-10-17/forecast-for-us-recession-within-year-hits-100-in-blow-to-biden
25 year low mortgages: https://www.mortgagenewsdaily.com/news/10192022-mortgage-application-volume
Job losses on the horizon: https://www.beckershospitalreview.com/finance/economists-expect-recession-job-losses-by-2023.html
Recession and mental health: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4880023/?utm_source=fbia and https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4741013/
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Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
What does it mean to run a âlocalâ business and how do we foster a love for it? As business owners and entrepreneurs, we have to seek out things that inspire us; whether theyâre another business owner or something else. Laura Breakstone was inspired by a small pet supply store that gave her the idea for her business. She shares how sheâs maintained the local feel of her company, even as sheâs grown. Laura has used a very specific marketing tool to great success, and gives her insights into why itâs so effective. She also walks us through her most popular services, and how she finds what to offer her clients.
Main topics
- Importance of being âlocalâ
- Developing a love of business
- 5-house marketing rule
- Keeping things simple
- Being transparent
Main takeaway: Find your inspiration for your business to keep you engaged and trying new things.
About our guest:
My name is Laura and Iâm the owner of a local pet sitting and dog walking company that I created called ParaMount Pet Care. As a company, we strive to provide peace of mind to our clients that use us while they work and travel.
I graduated from Penn State University with a Bachelorâs Degree in Veterinary and Biomedical science. Upon graduating, I had decided that going to vet school was not the appropriate route for me after all. One thing I was sure of was that I still wanted to spend the rest of my life working with animals in some capacity because that is my one true passion. I was immediately asked upon graduation to become a manager at the big chain pet store I had spent many of my high school and college breaks working at. I then switched gears a few short years later to a small independent retailer known as P&D Pet Supply in Mountain Top, PA. Working here made me fall in love with business and the idea of turning my passion for animal care into an actual business and career.
After learning the âins and outsâ of small business and getting to know the clientele of P&D on such a personal level, my pet sitting business took off! I Officially launched the brand ParaMount Pet Care in November of 2020. I was able to leave my full time management position at P&D in April of 2021 to work in my company full time. Now, I am thrilled to say that I employ 10 pet care professionals, have some of the absolute best clients in the world (both the furry ones and their parents), and I am living out my dream every day! I wouldnât have it any other way! I couldnât thank each and everyone one of my clients enough for trusting my team with your finned, feathered and fur babies. I hope to continue to provide superior pet care to Luzerne County for many years to come and look forward to meeting so many more wonderful people and pets in the process.
Links:
facebook.com/petsittingnepa
laura@paramountpetcare.com
https://nepapetsitting.com
Check our Colleen Sedgwick: https://www.petsitterconfessional.com/episodes/072-colleen-sedgwick-the-pet-nanny-coach
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Time to Pet
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Summary
Why is dog walking and pet sitting such a mental burden? Itâs not just the worry of meeting a client's expectations or concerns about missing a visit. We break down how the pet care industry is the perfect storm of task switching, multi-tasking, and distractions. Becoming more mentally prepared takes planning and reviewing not just your schedule, but also every visit. Also, standardization of visits and routines (to the extent possible) helps control the environmental impacts of going from client to client.
Main topics:
- Where does the mental burden come from?
- Problems with task switching
- Multi-tasking is draining
- Getting into a good flow
Main takeaway: Prepare for the mental burden this industry takes by planning, limiting disruptions, and getting good software or way to store information.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
How do you host a pet loss memorial service? Living in a âdeath avoidanceâ society, many are uncomfortable with the idea of facing death and the passing of a pet. As pet sitters, we can position ourselves as leaders in the community of hurting people who have lost their pets. We can create safe spaces for them to grieve and find others to support them in their mourning work. Coleen Ellis, founder of the Two Hearts Pet Loss Center, joins the show to share what it takes to put on an effective pet loss memorial service. She gives details on elements you can include, and ones to avoid.
Main topics
- What should we call it?
- Why are they needed?
- Typical structure
- Growing the community
- Things to avoid
Main takeaway: Hosting a pet loss memorial events helps people in your community understand that the grief we have is the price we have for love, and that there is support for them.
About our guest:
For Coleen, her foray into helping grieving pet lovers started in 1998 with a chance encounter with a pet parent facing the death of her beloved pet. It was the beginning of a vision of how to best meet the needs of pet parents in their desire to mourn, memorialize and pay tribute to their beloved pets when they die. In 2004, the experience of the death of Mico guided her in starting the nationâs first stand-alone pet funeral home. Soon, publications such as Kates-Boylstonâs Pet Loss Insider deemed her the âmost well known pet funeral directorâ and a true âpet loss pioneer.â Two Hearts Pet Loss Center was founded in 2009 to guide people who wished to do the same in providing meaningful pet death care services in their communities. Two Hearts was also started to aid in being an educational resource in the pet grief discipline. In 2009, she received the first Death and Grief Studies Certification specializing in Pet Loss Companioning by Dr. Alan Wolfelt as well as releasing her first book, Pet Parents: A Journey Through Unconditional Love and Grief. She is also Certified in Thanatology and is a Certified Pet Loss Professional. By 2014, Coleen was ready to take her vision to a new level. Joining Nick Padlo as managing partner and Chief Marketing Officer, they formed an acquisition company whose mission was to standardize and raise the service levels of the pet loss industry. The Pet Loss Center strives to be the nationâs premier pet loss service, elevating the experiential component of pet loss and grief care across the country. In 2019, she shifted her position with The Pet Loss Center to an Advisory/Consultant role in order to focus more fully on Two Hearts and those demanding education, mentoring, and coaching in the pet death care space. Coleen is an internationally sought-after speaker on the topics of pet loss and grief. Through her delivery style, pet care professionals learn a variety of techniques immediately applicable to implement on how to companion families in their grief journey. Furthermore, her talks to pet parents give them the permission they need to not only grieve but mourn the loss of their beloved pet. Coleen is the founder and past co-chair of the Pet Loss Professionals Alliance and past president of the International Association of Animal Hospice and Palliative Care, where she currently serves as an advisor. She is a native of Kansas where she graduated from Fort Hays State University with a Bachelor of Science degree in Marketing. She currently sits on the Board of Trustees for Fort Hays State University, and is a recipient of the 2018 Alumni Achievement Award, the collegeâs highest recognition for graduates. Dallas, TX, is where Coleen and her husband, Chris Burke, reside. They share their home with their four-legged kids, Crisco and Rudy.
Links:
https://twoheartspetlosscenter.com/mico-harry-ellie-story
https://www.petangelmemorialcenter.com
https://www.petsitterconfessional.com/episodes/110-pet-loss-and-grieving-with-coleen-ellis
https://iaahpc.org
Her book for kids on dogs and cats
poooli machine: https://www.poooliprint.com
Check out Gusto: https://gusto.com/d/collin1453
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
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Code: 50% off first 3 months
Pet Sitters International
Visit: https://www.petsit.com/psc
Code: PSC15
Have you ever wanted to give up on your business? Challenges happen, no matter how long youâve been in business. Facing challenges means assessing how we are doing, so we can handle it appropriately. When we start feeling like quitting and giving up on our business, there are things we can walk through to gain clarity. We break down six things to ask yourself and work through and why you should not isolate yourself in times of struggle.
Main topics:
- Facing challenges
- Connect with your why
- Finding joy
- Celebrate small wins
- Do whatâs best for you
Main takeaway: Your business is yours to do what you want or need to with. If itâs not working, itâs ok to change things or step away.
Links:
The Gap and the Gain https://amzn.to/3CJLSo5
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Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
How do we secure both commitment and appropriate compensation from our clients? Kathryn Burge, owner of Lake Oswego Petsitting, joins the show today to share her onboarding process and what it takes to get a commitment from clients. Kathryn breaks down how to take a hard look at your business and ask, âWhatâs changed?â to make sure we are getting the most out of our business. She has learned the power of setting boundaries, and why charging for your time helps set yourself up for success.
Main topics:
- What does âconciergeâ mean
- Finding balance
- Valuing your time
- Shifting services
- Handling price increases
Main takeaway: Your processes and procedures will either increase, or decrease, the commitment your clients have with you.
About our guest: Kathryn has been a Lake Oswego resident for over twenty years. Kathryn spent over fifteen years in the advertising and telecom corporate world. As a long time pet parent, she has an incredible way with the animals she's around. Kathryn is a proud mother of five, 3 humans, and 2 pets. She has a beautiful dog, River, and a rescued cat, Bowie. Her love of photography began at a young age and is cultivated through her petsitting business. Since the beginning of her business in 2013, she has grown a large and diverse clientele. Kathryn offers a variety of services including boarding, portrait pet photography, and dog training. Kathryn is an active member of Lake Oswego Chamber of Commerce, Pet Sitters International, International Association of Animal Behavior Consultants, and International Association of Canine Professionals.
Links:
Give her a call: 503-309-4000
https://www.ccpdt.org/certification/dog-trainer-certification/
https://apdt.com
https://www.canineprofessionals.com.
Email: info@lopetsitting.com
https://lopetsitting.com
https://www.instagram.com/kathryn_burge_
https://www.instagram.com/lopetsitting/
https://www.facebook.com/katburge
https://www.facebook.com/lakeoswegopetsitting
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â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
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Code: 50% off first 3 months
Pet Perennials
Visit: petperennials.com/pages/gps
Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What does it mean to find a niche in your business? From services to clients, there are a variety of ways to target your business. While it does have benefits, it can come with risks you have to assess. We share the potential pitfalls that niching down can bring to your and your business. We also discuss how to overcome those and why finding your niche is so powerful. Then, Natasha OâBanion answers, âHow do I hire seasonal help for the Holidays?â
Main topics:
- What does it mean to niche down?
- Benefits
- Risks
- Weighing them for yourself
- Ask a Biz Coach
Main takeaway: Want to niche down to only care for Dachshunds? Do you know the benefits and risks?
Links:
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Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Automated CEO
Visit: https://www.automatedceo.com
Code: PSC20 for 15% off
What are you willing to do to make your business run exactly how you want? Eleanor Oates, owner of Sitter4Pets, went as far as developing her own software to run her business. Eleanor shares how her corporate background helped her get off the ground in pet care and the importance of time management. After a car accident left her out of work for 7 years, she decided to do something new. She shares how she moved through those dark times and shares have she uses videos to connect with clients.
Main topics
- Moving through dark times
- Time management
- Getting the right clients
- Using videos
- Developing her own software
Main takeaway: Time management is more than just setting your calendar. Itâs about creating mental space and separating from what drains us.
About our guest:
- 47 years old - Stubborn, driven Yorkshire lass from England !
- Worked in corporate for most of my adult life.
- Live in Yorkshire with my partner, his 2 boys and dog called Bramble.
- Had a terrible Road Traffic Accident in 2002 that changed my life.
- After 7 years of constant pain and being off work, I decided to change my future and become a pet and house sitter.
- I am passionate about my pet and house sitting business that I have created from scratch.
- I am now looking forward to my next big adventure!
I have been pet sitting since 2007. I havenât always been involved in this type of work though, I come from a corporate background.
I used to work in The Law Courts followed by an Insolvency Practitionerâs firm in Barnsley. That was until I suffered from a road traffic accident that completely changed my life. I was off on long term sick for 7 years due to back and hip issues and during my recuperation of my last operation, my cousin asked me to look after her home and pets. That was the beginning of pet sitting for me.
After spending the first 5 years building a strong foundation in my business, I decided to resign from my corporate career and house sit on a full time basis.
I soaked up as much knowledge as I could on topics such as Pet First Aid, Dog Behaviour, Dog Psychology, Dog Grooming, Cat Behaviour, Senior Pet Care and Pet Nutrition. I attended many courses in person and online and still love learning as much as I can in this pet related industry.
Since 2012 I have been pet and house sitting full time, all year round, moving from one house to the next and 2022 represents the 10th year anniversary of my business.
Links:
The Power of Habit: https://amzn.to/3LLVu4M
Email: oates_eleanor@hotmail.co.uk
Sitter4Pets: https://sitter4pets.co.uk/why/
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Pet Perennials
Visit: petperennials.com/pages/gps
Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What are you willing to do to make your business run exactly how you want? Eleanor Oates, owner of Sitter4Pets, went as far as developing her own software to run her business. Eleanor shares how her corporate background helped her get off the ground in pet care and the importance of time management. After a car accident left her out of work for 7 years, she decided to do something new. She shares how she moved through those dark times and shares have she uses videos to connect with clients.
Main topics
- Moving through dark times
- Time management
- Getting the right clients
- Using videos
- Developing her own software
Main takeaway: Time management is more than just setting your calendar. Itâs about creating mental space and separating from what drains us.
About our guest:
- 47 years old - Stubborn, driven Yorkshire lass from England !
- Worked in corporate for most of my adult life.
- Live in Yorkshire with my partner, his 2 boys and dog called Bramble.
- Had a terrible Road Traffic Accident in 2002 that changed my life.
- After 7 years of constant pain and being off work, I decided to change my future and become a pet and house sitter.
- I am passionate about my pet and house sitting business that I have created from scratch.
- I am now looking forward to my next big adventure!
I have been pet sitting since 2007. I havenât always been involved in this type of work though, I come from a corporate background.
I used to work in The Law Courts followed by an Insolvency Practitionerâs firm in Barnsley. That was until I suffered from a road traffic accident that completely changed my life. I was off on long term sick for 7 years due to back and hip issues and during my recuperation of my last operation, my cousin asked me to look after her home and pets. That was the beginning of pet sitting for me.
After spending the first 5 years building a strong foundation in my business, I decided to resign from my corporate career and house sit on a full time basis.
I soaked up as much knowledge as I could on topics such as Pet First Aid, Dog Behaviour, Dog Psychology, Dog Grooming, Cat Behaviour, Senior Pet Care and Pet Nutrition. I attended many courses in person and online and still love learning as much as I can in this pet related industry.
Since 2012 I have been pet and house sitting full time, all year round, moving from one house to the next and 2022 represents the 10th year anniversary of my business.
Links:
The Power of Habit: https://amzn.to/3LLVu4M
Email: oates_eleanor@hotmail.co.uk
Sitter4Pets: https://sitter4pets.co.uk/why/
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Pet Perennials
Visit: petperennials.com/pages/gps
Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Have you hosted an event for your community? đ We recently put on a pet loss memorial service in one of our service areas and learned a lot! This was the first event we have ever hosted so we were a little nervous. We share how we planned the event and what the main goal of it was. We also talked through how we plan to improve it next time, and give some things to think about if you were planning an event of your own. Then, Natasha OâBanion answers the question, âHow do I do about inflation?â
Main topics
- Why did we host this event?
- How did we market it?
- What did we learn from it?
- Advice for hosting around
- Ask a biz coach
Main takeaway: Trust that those who show up to your event need to be there. Build an avatar of who you want to attend and make sure everything meets their needs.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Automated CEO
Visit: https://www.automatedceo.com
Code: PSC20 for 15% off
Have you hosted an event for your community? đ We recently put on a pet loss memorial service in one of our service areas and learned a lot! This was the first event we have ever hosted so we were a little nervous. We share how we planned the event and what the main goal of it was. We also talked through how we plan to improve it next time, and give some things to think about if you were planning an event of your own. Then, Natasha OâBanion answers the question, âHow do I do about inflation?â
Main topics
- Why did we host this event?
- How did we market it?
- What did we learn from it?
- Advice for hosting around
- Ask a biz coach
Main takeaway: Trust that those who show up to your event need to be there. Build an avatar of who you want to attend and make sure everything meets their needs.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Automated CEO
Visit: https://www.automatedceo.com
Code: PSC20 for 15% off
What does it mean to market to affluent clients? Sales psychology is all about knowing and understanding the needs of your clients, and providing appropriate solutions to them. Natasha OâBanion, business coach with Automated CEO, shares how to target affluent clients by having a well planned buying journey and being authentic. Natasha gives tips on identifying your ideal client, what their mentality is, and what it means that affluent clients buy with facts.
Main topics:
- Sales psychology
- Why go up-market
- Time, money, and value
- Buying with facts
- Luxury experiences
Main takeaway: Targeting affluent clients is not about judging their clothing and outward appearance, itâs about understanding what drives their decision process.
About Our Guest:
Visionary and Integrator (VI) Natasha OâBanion stepped out on blind faith to stop trading time for financial freedom. Then, an Automotive Financial Sales Manager Natasha decided to start over. Without much thought she packed up her life in Washington, DC for the sunny state of Florida.
A true dog lover, Natasha and her two dogs Renzo and Ruby enjoyed five months on the beach before deciding to start a pet care business. Natasha was able to take her sales, HR and white glove customer relations experience to scale, 6 figures in her first 6 months. Several employees and four states later she credits, clear plan on company, people and process. Her process now duplicates worldwide as she continues the mission to help business owners create operations that work on their terms.
Now wife and mother to three beautiful girls, Natasha wholeheartedly believes and exemplifies that your business should work for you and your family. Your vision- the destination, your team- the driver and your systems- direct traffic.
When Natasha isnât helping her clients, you can find her traveling with her husband and children or spending time at the park with their four fur babies.
Links
Automated CEO
On Instagram
Episode 59: https://www.petsitterconfessional.com/episodes/059-scaling-your-business-with-natasha-obanion
Sponsored by:
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
What does it mean to market to affluent clients? Sales psychology is all about knowing and understanding the needs of your clients, and providing appropriate solutions to them. Natasha OâBanion, business coach with Automated CEO, shares how to target affluent clients by having a well planned buying journey and being authentic. Natasha gives tips on identifying your ideal client, what their mentality is, and what it means that affluent clients buy with facts.
Main topics:
- Sales psychology
- Why go up-market
- Time, money, and value
- Buying with facts
- Luxury experiences
Main takeaway: Targeting affluent clients is not about judging their clothing and outward appearance, itâs about understanding what drives their decision process.
About Our Guest:
Visionary and Integrator (VI) Natasha OâBanion stepped out on blind faith to stop trading time for financial freedom. Then, an Automotive Financial Sales Manager Natasha decided to start over. Without much thought she packed up her life in Washington, DC for the sunny state of Florida.
A true dog lover, Natasha and her two dogs Renzo and Ruby enjoyed five months on the beach before deciding to start a pet care business. Natasha was able to take her sales, HR and white glove customer relations experience to scale, 6 figures in her first 6 months. Several employees and four states later she credits, clear plan on company, people and process. Her process now duplicates worldwide as she continues the mission to help business owners create operations that work on their terms.
Now wife and mother to three beautiful girls, Natasha wholeheartedly believes and exemplifies that your business should work for you and your family. Your vision- the destination, your team- the driver and your systems- direct traffic.
When Natasha isnât helping her clients, you can find her traveling with her husband and children or spending time at the park with their four fur babies.
Links
Automated CEO
On Instagram
Episode 59: https://www.petsitterconfessional.com/episodes/059-scaling-your-business-with-natasha-obanion
Sponsored by:
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
National Association of Professional Pet Sitters
www.petsitters.org
Itâs been one year since we started hiring in our business! A lot has changed in our company since then so we discuss what weâve learned. We share the importance of trying new things, leaning on your strengths, and what it looks like to grow company culture. Then, Natasha OâBanion answers, âHow do I scale as a solo sitter?â
Main topics
- Our hiring series
- Learning to move faster
- Have scripts!
- Frequently communicate
- Ask a Biz Coach
Main takeaway: Whenever you start something new, never stop refining and honing in on exactly what you need/want.
Links:
https://www.petsitterconfessional.com/episodes/260
https://www.petsitterconfessional.com/episodes/247
https://www.petsitterconfessional.com/episodes/249
https://www.petsitterconfessional.com/episodes/251
https://www.petsitterconfessional.com/episodes/253
https://www.petsitterconfessional.com/episodes/257
Check out Gusto: https://gusto.com/d/collin1453
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Automated CEO
Visit: https://www.automatedceo.com
Code: PSC20 for 15% off
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Itâs been one year since we started hiring in our business! A lot has changed in our company since then so we discuss what weâve learned. We share the importance of trying new things, leaning on your strengths, and what it looks like to grow company culture. Then, Natasha OâBanion answers, âHow do I scale as a solo sitter?â
Main topics
- Our hiring series
- Learning to move faster
- Have scripts!
- Frequently communicate
- Ask a Biz Coach
Main takeaway: Whenever you start something new, never stop refining and honing in on exactly what you need/want.
Links:
https://www.petsitterconfessional.com/episodes/260
https://www.petsitterconfessional.com/episodes/247
https://www.petsitterconfessional.com/episodes/249
https://www.petsitterconfessional.com/episodes/251
https://www.petsitterconfessional.com/episodes/253
https://www.petsitterconfessional.com/episodes/257
Check out Gusto: https://gusto.com/d/collin1453
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Automated CEO
Visit: https://www.automatedceo.com
Code: PSC20 for 15% off
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Summary:
What does it mean to fail forward? Lessons can be learned from our own mistakes, as well as through reading and engaging with others and new ideas. Janie Budnick, owner of 4 Legged Kids, shares how she has continued to learn and grow over the past 25 years in business. Janieâs passion for well run (and fun) businesses is evident in how she describes the importance of good role titles. She encourages us to read more and dives into what it means for her and her team to stay on mission in everything they do.
Topics on this episode:
- Some people are doers
- Failing forward
- Being a reader
- Staying on mission
- Servant leadership
Main take away? Youâre failures donât define you, so learn from them and always be looking for new things to read and learn from.
About our guest:
Janie Budnick founded 4-Legged Kids, Inc in St. Louis, Missouri, in 1997 after nearly a decade of animal education including pursuing her Bachelorâs in Animal Science at Mizzou and veterinary technician training. 4-Legged Kids provides dog walking and pet sitting services as St. Louisâ largest staffed in-home pet care service. 4-Legged Kids exists to maintain and support the connection between pets and people because Life With Pets is Life Well Lived â˘. The Companyâs mission combines love for the amazing pets and families of St Louis with the social responsibility necessary to provide for those homeless animals not as fortunate. Their One-for One business model provides a meal to a local homeless pet for every service provided. Janie has spent the last two decades working directly with local rescue, from personally pulling dogs and puppies from death row and preparing them for fosters, to serving on the governing board of Open Door Animal Sanctuary, the largest no-kill shelter in the State of Missouri. She is also mama to four cats and four â2-legged kidsâ.
Her expertise in the industry has led her to develop online education and strategic business planning through the PetBizHIVE podcast and Facebook group and the PetBizMBA⢠Membership. She is a Certified Professional Pet Sitter through Pet Sitters International, was the first veterinary Fear Free Certified in-home caregiver in Missouri, and is the first in-home provider in the world to receive the Certified Professional Animal Care Operator designation through the Professional Animal Care Certification Council, the only third party independent testing and certification for the pet care services industry. She also serves on their governing board and her mission is the standardization and professionalism of the in-home pet care industry.
Links:
4-Legged Kids: https://4leggedkids.com
Janieâs 50 Favorite Books: https://petsitterguru.com/wp-content/uploads/2022/04/Reading-Guide.pdf
The Pet Sitter Guru: https://petsitterguru.com
On Facebook: https://www.facebook.com/petsitterguru
The Pet Biz Hive: https://www.facebook.com/groups/petbizhive
Their rescue partnership:https://4leggedkids.com/rescue/
EntreLeadership: https://amzn.to/3bnXn9V
EntreLeadership Podcast: https://www.ramseysolutions.com/shows/the-entreleadership-podcast
The Ideal Team Player: https://amzn.to/3PV6a2e
BrenĂŠ Brown: https://brenebrown.com
DISC: https://www.discprofile.com/what-is-disc
Short Circuit (1986): https://www.imdb.com/title/tt0091949/
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Pet Sitters International
Visit: https://www.petsit.com/psc
Code: PSC15
Summary:
What does it mean to fail forward? Lessons can be learned from our own mistakes, as well as through reading and engaging with others and new ideas. Janie Budnick, owner of 4 Legged Kids, shares how she has continued to learn and grow over the past 25 years in business. Janieâs passion for well run (and fun) businesses is evident in how she describes the importance of good role titles. She encourages us to read more and dives into what it means for her and her team to stay on mission in everything they do.
Topics on this episode:
- Some people are doers
- Failing forward
- Being a reader
- Staying on mission
- Servant leadership
Main take away? Youâre failures donât define you, so learn from them and always be looking for new things to read and learn from.
About our guest:
Janie Budnick founded 4-Legged Kids, Inc in St. Louis, Missouri, in 1997 after nearly a decade of animal education including pursuing her Bachelorâs in Animal Science at Mizzou and veterinary technician training. 4-Legged Kids provides dog walking and pet sitting services as St. Louisâ largest staffed in-home pet care service. 4-Legged Kids exists to maintain and support the connection between pets and people because Life With Pets is Life Well Lived â˘. The Companyâs mission combines love for the amazing pets and families of St Louis with the social responsibility necessary to provide for those homeless animals not as fortunate. Their One-for One business model provides a meal to a local homeless pet for every service provided. Janie has spent the last two decades working directly with local rescue, from personally pulling dogs and puppies from death row and preparing them for fosters, to serving on the governing board of Open Door Animal Sanctuary, the largest no-kill shelter in the State of Missouri. She is also mama to four cats and four â2-legged kidsâ.
Her expertise in the industry has led her to develop online education and strategic business planning through the PetBizHIVE podcast and Facebook group and the PetBizMBA⢠Membership. She is a Certified Professional Pet Sitter through Pet Sitters International, was the first veterinary Fear Free Certified in-home caregiver in Missouri, and is the first in-home provider in the world to receive the Certified Professional Animal Care Operator designation through the Professional Animal Care Certification Council, the only third party independent testing and certification for the pet care services industry. She also serves on their governing board and her mission is the standardization and professionalism of the in-home pet care industry.
Links:
4-Legged Kids: https://4leggedkids.com
Janieâs 50 Favorite Books: https://petsitterguru.com/wp-content/uploads/2022/04/Reading-Guide.pdf
The Pet Sitter Guru: https://petsitterguru.com
On Facebook: https://www.facebook.com/petsitterguru
The Pet Biz Hive: https://www.facebook.com/groups/petbizhive
Their rescue partnership:https://4leggedkids.com/rescue/
EntreLeadership: https://amzn.to/3bnXn9V
EntreLeadership Podcast: https://www.ramseysolutions.com/shows/the-entreleadership-podcast
The Ideal Team Player: https://amzn.to/3PV6a2e
BrenĂŠ Brown: https://brenebrown.com
DISC: https://www.discprofile.com/what-is-disc
Short Circuit (1986): https://www.imdb.com/title/tt0091949/
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Pet Sitters International
Visit: https://www.petsit.com/psc
Code: PSC15
Summary
How do you deal with grief as a business owner? We donât always have the luxury of being able to not show up for the work. We have to find healthy ways of working through the grief process and giving ourselves permission to take guilt free time away. We walk through six things to consider when walking through grief as a business owner. Then, Natasha OâBanion answers, âWhat does it mean to be efficient in my business?â
Main topics
- Stages of grief
- 6 Things to consider
- Seek help!
- Grief isnât linear
- Ask a Business Coach
Main takeaway: Life as a business owner is not conducted in a vacuum, so recognize when to take a step back.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Automated CEO
Visit: https://www.automatedceo.com
Code: PSC20 for 15% off
Summary
How do you deal with grief as a business owner? We donât always have the luxury of being able to not show up for the work. We have to find healthy ways of working through the grief process and giving ourselves permission to take guilt free time away. We walk through six things to consider when walking through grief as a business owner. Then, Natasha OâBanion answers, âWhat does it mean to be efficient in my business?â
Main topics
- Stages of grief
- 6 Things to consider
- Seek help!
- Grief isnât linear
- Ask a Business Coach
Main takeaway: Life as a business owner is not conducted in a vacuum, so recognize when to take a step back.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Automated CEO
Visit: https://www.automatedceo.com
Code: PSC20 for 15% off
How do you grow and keep clients as a solo business owner? Scott Black, owner of Personal Touch Pet Sitting, shares why pet care is so personal to him. Scott shares stories from the past 17 years to give insight into how to set boundaries, excel at customer service, and get clients that work for you. As a solo-preneur, Scott focuses on keeping his business streamlined and simple so he can provide top tier customer service. He also recognizes that how he operates his business isnât for everyone, but by focusing on the basics of professionalism we can exceed our clientâs expectations.
Topics on this episode:
- Staying solo
- Customer service
- Screening clients
- Keeping things simple
Main take away: Keep things simple and focus on your personal relationships.
About our guest:
Top dog, jack of all trades and founder/owner of Personal Touch Pet Sitting, Kingwood, TX since 2005. CPPS through PSI. Top 5 finalist for PSIâs Pet Sitter of the year 2097 and 2009. Honored to have been named the 2010 Pet Sitter of the Year.
I am a co-pet parent to 4 dogs and 3 cats, all rescues. I represent the professional pet care industry by taking part in town events, as well as maintains professional relationships with the veterinarians and other pet businesses in my community.
(The picture is the day I met Chato. He is our blind and deaf dog. We fostered him for almost a year before we adopted him.) This is one of my favorite pictures. Some how the two of us bonded that day. He couldnât see or hear me. It was love at first smell I guess.)
Links:
https://www.petsit.com/pet-sitter-kingwood-tx-personal-touch-pet-sitting-inc
https://www.linkedin.com/in/scott-black-76ab301b/
Email: ptps@comcast.net
Facebook: https://www.facebook.com/groups/412597292686603/user/100000948727987
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
How do you grow and keep clients as a solo business owner? Scott Black, owner of Personal Touch Pet Sitting, shares why pet care is so personal to him. Scott shares stories from the past 17 years to give insight into how to set boundaries, excel at customer service, and get clients that work for you. As a solo-preneur, Scott focuses on keeping his business streamlined and simple so he can provide top tier customer service. He also recognizes that how he operates his business isnât for everyone, but by focusing on the basics of professionalism we can exceed our clientâs expectations.
Topics on this episode:
- Staying solo
- Customer service
- Screening clients
- Keeping things simple
Main take away: Keep things simple and focus on your personal relationships.
About our guest:
Top dog, jack of all trades and founder/owner of Personal Touch Pet Sitting, Kingwood, TX since 2005. CPPS through PSI. Top 5 finalist for PSIâs Pet Sitter of the year 2097 and 2009. Honored to have been named the 2010 Pet Sitter of the Year.
I am a co-pet parent to 4 dogs and 3 cats, all rescues. I represent the professional pet care industry by taking part in town events, as well as maintains professional relationships with the veterinarians and other pet businesses in my community.
(The picture is the day I met Chato. He is our blind and deaf dog. We fostered him for almost a year before we adopted him.) This is one of my favorite pictures. Some how the two of us bonded that day. He couldnât see or hear me. It was love at first smell I guess.)
Links:
https://www.petsit.com/pet-sitter-kingwood-tx-personal-touch-pet-sitting-inc
https://www.linkedin.com/in/scott-black-76ab301b/
Email: ptps@comcast.net
Facebook: https://www.facebook.com/groups/412597292686603/user/100000948727987
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Summary
Have you ever felt like the pet services industry isnât taken seriously or seen as professional? Public perception often casts pet sitters as not professional, un-trustworthy, or doing a job anyone can do. How do we overcome these as an industry? We break down five actions it takes to change public perception and raise expectations across the board; all learned from a recent ride in a tow truck.
Main topics
- Collinâs trip with a tow truck!
- Lessons from the company owner
- What it means for pet care
- Ask a Biz Coach
Main takeaway: To tackle the many misunderstandings the public has about the pet services industry, we all have a role to play!
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Automated CEO
Visit: https://www.automatedceo.com
Code: PSC20 for 15% off
How do we empower our clients to live better lives with their cats? As cat care becomes a larger part of pet services, more clients are looking for help. Molly Kelsey, The Cat Counsellor, joins the show to give us insights into feline behavior. Cat communication is all about body language, so not only must we understand it, but we also must be willing to teach out clientâs about it. Molly has advice for troubleshooting common cat issues but ultimately, we have to realize itâs up to the owner to decide how much work theyâll put into it.
Main topics
- Cat culture in New Zealand
- Common problems with cats
- Understanding cat behavior
- Caring for timid cats
- Help cats (and owners) through big transitions
Main takeaway: We have the responsibility of being an advocate for the cats in our care and educating their owners.
About our guest:
Hey! name is Molly Kelsey, professed serial tea drinker, Feline Behavioural Specialist, Vet Nurse, and foster fail when it comes to orphan neonatal Tabbys. I have had the pleasure of working with cats for over ten years in companion animal practice, pet sitting, volunteering in New Zealand and overseas, and more recently, as a Feline Behavioural Specialist. I am the only PPG registered Feline Behaviour Consultant in New Zealand and am also registered with the IAABC. My work ethos centres around improving the mental and physical well-being of every cat I am asked to assist with. This is achieved by educating and empowering owners, pet sitters, shelter staff, and veterinary professionals.
Links:
The Cat Counsellor: https://www.thecatcounsellor.com/
Instagram: https://www.instagram.com/thecatcounsellor/
Facebook: https://www.facebook.com/thecatcounsellor
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Pet Perennials
Visit: petperennials.com/pages/gps
Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
What is Workers Comp and what do we need to know about it? Running a business means managing risk! We look for health insurance, liability insurance, and auto insurance, but what covers work related injuries? While the exact coverage and requirements are different for each state, workers compensation has some fundamentals everyone should know. We break down 5 of the most common questions we see about workers compensation. Plus, business coach Natasha answers, âHow do I get better at implementing my plans, instead of just thinking about them?â
Main topics:
-
What is workers compensation?
-
Types of benefits
- 5 major questions
- Ask a Biz Coach
Main takeaway: Workers compensation requirements vary by state, but you should absolutely look into adding it, even if youâre not required to do so.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Automated CEO
Visit: https://www.automatedceo.com
Code: PSC20 for 15% off
How do you push through fear in business? Self-doubt continues to come up, even after almost three decades in business. Jan Brown, owner of Janâs Pet Sitting, shares how fear and self-doubt never really go away, and how you use them to make you better. Jan strongly believes that the pet care industry is better when more people pursue education, and that professionalism is the key to a flourishing industry. She gives some amazing advice on what it means to serve the long-term clients and why we need to get out of our own way as business owners.
Topics on this episode:
- Role of customer service
- Pushing through fear
- Serving long-term clients
- Getting out of your own way
Main take away: Itâs our responsibility to help make the industry better every single day.
About our guest:
Jan has spent 23 years in the pet industry providing quality care to the animals in her charge. Jan is a Certified Professional Pet Sitter (CPPS) through Pet Sitters International. She is also Fear FreeÂŽ certified and is a Pet TechÂŽ Pet First Aid/CPR instructor. Jan is also a member of Pet Sitters International (PSI) and National Association of Professional Pet Sitters (NAPPS). Jan and her business are bonded and insured.
Jan began her career in the corporate world and while she enjoyed her time in the business world, she knew she wanted something more. In 1997, she founded Janâs Pet Sitting with the goal of providing compassionate, professional pet care services to clients in San Mateo and the surrounding cities. She is passionate about offering the very best care possible and treats each pet as if they were a member of her own family.
When not caring for other peopleâs pets, Jan spends time with her own furry family, as well as her human family and friends. She has taught classes in disaster preparedness for animals as well as has taught classes on starting a pet sitting business. Jan also has volunteered her time for her cityâs CERT (community emergency response team) program and frequently mentors other pet sitters in the industry.
Links:
info@janspetsitting.com
https://janspetsit.com
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Have you ever felt completely drained in the middle of a busy schedule? As small business owners, we donât always have the luxury of pressing pause on everything to catch up and recharge. Today, we break down steps to take to invest back in yourself, even in the middle of the chaos. Then, Natasha OâBanion answers, âWhat does it mean to systematize my business?â
Main topics:
- How to recharge
- Questions to ask yourself
- Fully commit and take a small step
- Ask a Biz Coach
Main takeaway: Whatever our capacity right now, we can do something to change it for the better.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Automated CEO
Visit: https://www.automatedceo.com
Code: PSC20 for 15% off
Are you securing your client data correctly? What security holes do you have in your business? Running a business in the 21st Century means we must consider data security in everything we do. Ron Cervantes, owner of C Solutions, shares how every business can be more secure. From password managers to avoiding phishing scams, we have to stay alert and make sure weâre using good tools and services to run our business. Ron discusses how to properly use your personal phone for running your business and also how to keep your and your clientâs data secure in a more connected world than ever.
Main topics:
- Phishing scams
- Common security holes
- Securing client data
- Getting help with IT
Main takeaway: You have obligations to protect your clientâs data and privacy, so start implementing some data security fundamentals to protect them and yourself.
About our guest:
Ron Cervantes is originally from Kenosha, Wisconsin and is a huge Green Bay Packer fan. He has a Bachelor's degree in Busness with a concentration in Management Information System. He also has a Master's degree in MIS. Around 2000, Ron moved to Orlando, FL and became the sole IT support for a local trailer leasing company supporting the corporate office of 20+ employees and 13 remote branches across the country managing IT support for over 80 users. He also served as an IT instructor for an online college for almost ten years. Around 2010, Ronâs position at the trailer leasing company wound down and saw how he supported that business by himself and thought âwhy not do this for other small businesses?â and C Solutions was started to support small businesses in the area with their technology needs focusing on growing those businesses using technology as an asset, while implementing secure solutions that give business owners peace of mind.
Links:
Email Ron: ron@csolutionsit.com
Check out his website: https://csolutionsit.com
Have I Been Pwned: https://haveibeenpwned.com
1Password: https://1password.com
Lastpass: https://www.lastpass.com
Bitwarden: https://bitwarden.com
Keeper: https://www.keepersecurity.com
Pwpush: http://pwpush.com
Authy: https://authy.com
Google Authentication: https://support.google.com/accounts/answer/1066447?hl=en&co=GENIE.Platform%3DAndroid
Yubico Key: https://amzn.to/3ubxZKY
Story of LifeLock CEO: https://www.computerworld.com/article/2469192/lifelock-ceo-loses-grip-on-his-identity.html
Credit lock vs credit freeze: https://www.experian.com/blogs/ask-experian/whats-the-difference-between-credit-freeze-and-a-credit-lock/
Kanye West's iPhone passcode: https://www.theverge.com/tldr/2018/10/11/17964848/kanye-west-iphone-passcode-trump-iplane-apple-meeting
Darknet Diaries: https://darknetdiaries.com
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Pet Perennials
Visit: petperennials.com/pages/gps
Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
Summary
What does it mean to live a well edited life? Why is it so important in your business? Editing comes in three main categories; time, ideas, and projects. As business owners, weâre constantly creating and adding things to our plate. We discuss how to step back and begin making edits to the things we make, the ideas we have, and our calendars, so we have more of what we actually want. Natasha OâBanion answers the question, âHow do I be more productive?â
Main topics:
- Why we need to edit
- What do we edit?
- Focusing your attention
- Taking the time you need
Main takeaway: A well edited life is a life lived to its fullest in our purpose and meaning.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Automated CEO
Visit: https://www.automatedceo.com
Code: PSC20 for 15% off
What does it mean to be productive? How do we get work done, other than the pet care? Doug Keeling, owner of Bad to the Bone Pet Care, joins the show to share his workflows in his business. Whether you decide to use technology or pen and paper, the first step is writing your ideas and projects down so you have a place to reference it later. From communications to implementing new ideas, Doug shares how important it is to have a review system. When you know how you work, youâre better able to get feedback and stay on track to make sure youâre accomplishing your goals and objectives.
Topics on this episode:
- Role of technology
- What makes a good workflow?
- Capturing new ideas
- Setting up time for review
Main take away? Good workflows are essential to peace of mind, so you never worry about forgetting what you have to do.
About our guest:
Doug Keeling in the Owner and founder of Bad to the Bone Pet Care, Vice President of the Florida Pet Services Association, and Founder of the Northeast Florida Pet Professionals Network. Over the past six years, Doug has built an award winning team of in-home pet care professionals across Northeast and Central Florida. Bad to the Bone Pet Care is currently a team of 30 pet sitters and dog walkers offering fully customizable personable care and is constantly growing. It is Doug's goal to show the pet care community, and the world, that through compassion and love we can truly make a difference. Be sure to follow him on Facebook, Instagram, and his blog to follow his teams progress as we continue to expand. Feel free to email him any questions you may have about starting and growing a pet care business.
Links:
Learn about the Florida Seminar: https://www.petbusinessmarketing.com/florida
Previously on:
Episode 18:https://www.petsitterconfessional.com/episodes/018-bad-to-the-bone
Episode 53: https://www.petsitterconfessional.com/episodes/053-business-structure-with-doug
Episode 185: https://www.petsitterconfessional.com/episodes/185
Episode 244: https://www.petsitterconfessional.com/episodes/244
https://badtothebonepetcare.com/
https://badtothebonepetcare.com/forpetsitters
https://www.facebook.com/BadtotheBonePetCare/
doug@badtothebonepetcare.com
Instagram: @badtothebonepetcare & @thewanderingpetsitter
On Youtube: Bad to the Bone
Links for Dom Hodgson
Podcast: https://podcasts.apple.com/us/podcast/the-poodle-to-pitbull-pet-business-podcast/id1395354685
On Episode 112:https://www.petsitterconfessional.com/episodes/112
Episode 151: https://www.petsitterconfessional.com/episodes/151
Episode 259:https://www.petsitterconfessional.com/episodes/259
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Pet Sitters International
Visit: https://www.petsit.com/psc
Code: PSC15
Do you over apologize? đŹ While saying âIâm sorryâ can come from many good places, often itâs driven by personal fears and anxieties. Apologizing when itâs not actually your fault damages your authority and trustworthiness with your clients. Today, we share why over apologizing becomes an unconscious habit and to start working towards healthier ways of communicating with clients and people in our lives. Then, business coach Natasha OâBanion answers, âHow do I identify bottlenecks in my business?â
Main topics:
- What over apologizing does
- Where over apologizing comes from
- What to say instead
- Ask a Biz Coach
Main takeaway: Your desire to apologize actually comes from a very deep and powerful strength - empathy. We just have to be careful about it taking control of us.
Links:
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Pet Sitters Associates
Visit: https://www.petsitllc.com
Code: Confessional
Automated CEO
Visit: https://www.automatedceo.com
Code: PSC20 for 15% off
Summary:
What does it mean to alleviate pet parent guilt? Tannis Martin, owner of Pawty Waggin, saw firsthand the power and impact pet care services had on pet owners, and knew she had found her calling. Tannis shares how she focuses on serving her human clients by helping to make her community more pet friendly and advocating for pet owners. Tannis grew her business extensively without a website and gives some insight into how she did that, but how ultimately she knew a website would benefit her company. She also breaks down her pet taxi service and how it became known not just to pet owners but to the local vet clinics and hospital as well.
Main topics:
- Knowing your purpose
- Using your email list
- Growing without a website
- Pet taxi services
Main takeaway: Defining the purpose of your company helps connect with potential clients and keeps YOU consistent in your business.
About our guest:
For time pressed busy professional pet families, Paw'ty Waggin is alleviating pet-parent guilt throughout the Fraser Valley by delivering premium services that help balance both pet guardians and their pet's busy schedules. Pets never need to miss another appointment or be stuck without a potty break again. A new concept to keeping your furry or tail feathered friends connected to their current services in order to foster optimal wellness for pets throughout the Fraser Valley.
Tannis Martin is owner/operator and a pet enthusiast. I use to own large breeds in my early days, now baby two small little one within my own home. With previous Early Childcare Education and production in my background, I have always been passionate about children and animals while aware of the importance of animal/human bonding and development. I have a deep desire to nurture my own love of pets through maintaining pet connections to the wellness industry thus promoting healthy longevity for your furry companion.
Links:
Website
Tannis on LinkedIn
The episode that convinced her to hire.
Buy PSC Merch
Give us a call! (636) 364-8260
Follow us on: Instagram, Facebook, Twitter
Email us at: feedback@petsitterconfessional.com
Full show notes and transcript
Sponsored by:
â¤ď¸ Our AMAZING Patreon Supporters
Time to Pet
Visit: https://timetopet.com/confessional
Code: 50% off first 3 months
Pet Perennials
Visit: petperennials.com/pages/gps
Code: 'PSC' when registering for a $2 off coupon on any purchases in the 1st 90 days
How are you advertising your business? While you may be tempted to pay for advertising, you donât have to! Advertising and marketing your business doesnât have to cost a lot of money, or any! We break down our five favorite ways to advertise your business, without breaking the bank. In the end, itâs about being shareworthy and building relationships. Natasha OâBanion answers, âHow do I make my business more attractive to potential clients?â Main topics * What is advertising? * 5 methods * Lean into relationships * A bonus one! * Ask a Biz Coach Main takeaway: Have shareable content you produce that points to both the type and quality of business you are. Links: Our Merch Store!: www.petsitterconfessional.store Episode 236 with Rachel Spencer https://www.petsitterconfessional.com/episodes/236 Episode 267 about GMB https://www.petsitterconfessional.com/episodes/267 Duct Tape Marketing https://ducttapemarketing.com/about/duct-tape-marketing-podcast/ Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/XXX)
How do you face fear? Fake it until you make it? Nicole Packin, owner of Miami Pet Concierge & The Packin Method, joins the show to share how she worked through her fears and self doubt in starting her business. Nicole ran her business for 15 years, then decided to set up in a brand new location, several states away. She gives us some insight into what it's like operating across state lines and why it's critical to stay fresh and up-to-date as a business. Nicole also shares how HOPE is the key to running a successful pet care business. Topics on this episode: * What does concierge mean? * Staying fresh in business * Starting a treadmill service * Overcoming fear * H.O.P.E. Main take away: Running a business takes faith in yourself and trial and error. About our guest: Nicoleâs career working with animals began in Los Angeles, California. After graduating from the University of Miami with a BS in Communication, Nicole moved to the West Coast to pursue a television career as a writer. While working for William Morris Endeavor (formerly known as William Morris Agency), Spelling Television, and Jerry Bruckheimer Television, Nicole began volunteering for The Amanda Foundation, an animal welfare organization. Finding her work with dogs a life changer, Nicole moved back to Miami, Florida, intending to learn all she could about animal welfare in her hometown. Immediately, Nicole began working for the Humane Society of Greater Miami. She was involved in all aspects of the organizationâs operations and fundraising and helped lead the capital campaign for the organizationâs Soffer-Fine Adoption Center in North Miami Beach, Florida. In 2007, Miami Pet Concierge was developed and began out of both a labor of love and need. After years of working in and around the animal shelter system, Nicole learned that one of the number one reasons pets were being given up or returned was âtime,â or lack thereof. With this knowledge, Nicole started a business to help pet owners become great pet parents. With just a little guidance, education, and support, Nicole has had the opportunity to work hand and paw with thousands of amazing domesticated animals and their families, caring for and teaching them how to cohabitate peacefully. Having moved to Dallas, Texas, to be closer to family, Nicole will begin her new "pet" project in August 2022 with The Packin Method. Dallasâ ONLY mobile Canine Gym will work to better dogs' mental, emotional, and physical health by providing treadmill workouts, massage & bodywork, and dog walks. Combining her years of rehabilitative and animal behavior studies and understanding that dogs need both mental and physical stimulation to be well-balanced, Nicole created a service that would combine both in a temperature-controlled environment and bring the service to her clients. When not running Miami Pet Concierge and The Packin Method or in school, Nicole is an active volunteer at Canine Companion for Independence and Operation Kindness. She is married and is the proud momma to Slater (Russian Blue mix), Kevin & Jenny (Spinone Italianoâs). Links: The Packin Method: https://www.facebook.com/thepackinmethod Miami Pet Concierge: https://www.facebook.com/MiamiPetConcierge Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/XXX)
Itâs been almost exactly a year since Collin joined me full time in our pet businessđ It was a heavy decision (but also very freeing!) and there was a lot to consider prior to making that step. On this episode, we discuss all the things you need to think about BEFORE you decide to quit your day job, and why having your end goal in mind is crucial. We share our story on why this was the best option for us, and discuss the practical implications of focusing primarily on your pet business. Then, business coach Natasha OâBanion answers, âHow do I fire a client?â Main topics: * Do you WANT to go full time? * Set your budget * Greasing the wheels * Growing quickly * Ask a Business Coach Main takeaway: Set realistic time-frame expectations and know your numbers! Links: Episode 294: https://www.petsitterconfessional.com/episodes/294 Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/XXX)
Have you thought about offering wedding pet attendant services? It's a growing niche in the pat care world as pet owners look for more ways to include their furry family members in the biggest day of their life. Regina Richardson, owner of Furry Ventures Pet Care, joins the show to share how she provides wedding services. Marketing these niche services is quite unique, so Regina gives some great advice on attending wedding shows and building relationships with venues. She also walks us through how to handle special requests and make the day as special as possible for everyone. Topics on this episode: * Marketing wedding services * Importance of partnerships * Meeting specific requests * Her FURever services Main take away? As a wedding pet attendant, you're tasked with managing not just the pet but also speaking up and advocating for their care on a pretty hectic day. About our guest: I grew up in a small town right outside of New York City. My love for animals started at a very young age, bringing home stray animals and begging my mother to keep them. I am a big advocate for adoption and volunteer my time at local pet shelters. After I graduated college, I moved to Tampa to pursue a career in Public Relations. I adopted a dog from a local shelter and his love reinforced my desire to work with animals. I started a Wedding Pet Care Company after I got married and saw that there wasn't much help with including your pets in your wedding.I always dreamed of having my dogs at my wedding but didn't want to put the responsibility on my friends or family. So, I quit my day job and started Furry Ventures Pet Care to help other couples' dreams come true and help with their daily pet care needs! Links: Website: https://furryventurespetcare.com Email: info@furryventurespetcare.com Instagram: https://www.instagram.com/furryventures_petcare/ Facebook: https://www.facebook.com/Furryventurespetcare/ Youtube: https://www.youtube.com/channel/UCaaGm6FrKpTOKZNBDzFv76Q Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/XXX)
Weâve hit 300 episodes! On this episode we talk about why we started the podcast and answer some listener questions! We discuss how to take days off, addressing clients that question your prices, how to meet your money goals, and what to do about a biting puppy. Weâve learned and grown so much for hosting the podcast, so we share our biggest lessons from the last 299 episodes! Main topics: * Taking days off * Meeting money goals * Too expensive? * Stop the biting! Main takeaway: YOU make this industry amazing. Thank you. Links: Episode 288: https://www.petsitterconfessional.com/episodes/288 Episode 294: https://www.petsitterconfessional.com/episodes/294 Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/XXX)
Are you great at communicating with your clients? Chrissy Neumyer Smith, host of the Creating Great Grooming Dogs podcast, sheds light on what it takes to ask great questions of our clients. Chrissy explains the importance of using the right words and definitions for clear communication so we can give the right care. She also gives us the four questions we should ask everyone before we start services with them, and how it's ok to assume the dog may have issues that need to be addressed. Chrissy shares the relationship between behavior issues in dogs and burnout in the pet care industry, and what we can do about it! Main topics * Importance of definitions * 4 questions to ask your client * Behavior issues and burnout * Dealing with 'spoiled' clients Main takeaway: The owner has the responsibility of taking care of their dog. NOT you. Links: Website: https://www.creatinggreatgroomingdogs.com Facebook page: https://www.facebook.com/prosgroomsafe Facebook group: https://www.facebook.com/groups/1321963447882524 Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/XXX)
How do you handle answering questions from clients? As a business owner, we field hundreds of questions every week about our business. From policies and procedures, to situation specific details, we never know what the next question will be. Today, we discuss 5 things it takes to answer questions well and to make your clientâs feel like theyâre valued and heard. Natasha OâBanion, from Automated CEO, answers, âWhat does building client loyalty look like?â Main topics: * Why we struggle answering questions * In-person vs written/online * Reading body language * Why you need to pause and take a breath * Ask a Biz Coach Main takeaway: Responding honestly means youâre building trust and telling the other person you respect them! Links: Episode 064: https://www.petsitterconfessional.com/episodes/064-common-client-questions Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/XXX)
How do you grow in the role of being the founder of your company? Many of us feel uncomfortable using such formal titles in our businesses, but words have meaning for a reason. Michelle Sabia, owner of Paws and Claws Pet Sitting, discusses what it's like growing into new roles in her business. She shares how her expansion into a brand new market has been going, and how she has been trying to break her addiction of working 24/7. She also encourages us to get more involved in pet sitting organizations. Main topics * Founder role * Expanding into a new area * State of hiring * Decision fatigue * Groups for pet sitters Main takeaways: As the business owner, you are obligated to spend time thinking about, and planning for, the future. About our guest: A little bit about me; I moved from Washington, Connecticut to Cave Creek, Arizona with my family in 1999. I was too young to choose where we moved but beyond grateful to land in Cave Creek! I have been a grateful âCreekerâ for the past 20 years while remaining very close to my roots in CT. My whole life I have had a love and respect for all animals! They have always been a part of my life. I can remember pet sitting for our neighbor who had a litter of kittens when I was 10 years old (Best job EVER!). Fast forward to today I have been able to turn my years of experience into an incredible company! I started Paws & Claws Pet Sitting Services, LLC with the goal to help care for other pets just as I have my own. Links: Previously on Episode 107: https://www.petsitterconfessional.com/episodes/107-michelle-sabia Her website: https://yourpetsitterdogwalker.com Jump Consulting: https://jumpconsulting.net Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/297)
Have you surveyed your clientâs recently? With the economic turmoil weâre facing, itâs important to stay on top of how your business is doing. We donât have to ever assume why a client continues to use us, we can ask! The power of client surveys is that they give you direct insight into the thinking of your clients. We give you five things you must do to get the most out of your surveys. Main topics: * Why you need to survey your clients * How will you do it? * Overcoming low response rates * Questions to ask * Ask a Biz Coach Main takeaway: Surveying your clients gives you a heads up for changes on the horizon with what your clientâs need/expect. Links: Google Forms (https://www.google.com/forms/about/) Survey Monkey (https://www.surveymonkey.com/pricing/individual/details/?ut_source=pricing-teams-details) Reasons for low survey response rates (https://www.qualtrics.com/experience-management/research/tools-increase-response-rate/) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/296)
What makes a great pet photo? The photos we send to our clients are a snapshot into their pet's lives while they're away. Caitlin J. McColl, founder and co-President of the Pet Photographers Club, joins the show to share how to get the best photos possible for your clients. The best camera is the one you have on you, so Caitlin gives us tips for making the most out of our cellphone. We discuss how to know when you've got the best shot. Caitlin also shares how we can showcase each petâs personality in the photo. Topics on this episode: * Unique challenges in pet photography * Picking good photos * Making the most out of your cellphone * Taking great action shots * How can we go pro? Main take away: Photos mean so much more than just an update. They are a gift we can give the client. About our guest: Caitlin J. McColl is a multi-award winning professional pet photographer based in Melbourne, Australia. She launched her business, Ragamuffin Pet Photography after adopting her own scruffy dog twelve years ago. She is now the author of five dog-filled books, founder of the Tails of the World Collective and co-president of The Pet Photographers Club. She's passionate about celebrating the joy that dogs bring to our world through emotive, beautiful photography and teaching others how to do the same. Links: Pet Photographers Club: https://thepetphotographersclub.com The Podcast: https://thepetphotographersclub.com/#episodes Caitlinâs Business: https://ragamuffinpetphotography.com.au Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/295)
Summary: Why do you need a budget? With everything going on in the world, itâs more important than ever to know exactly where your money is going and wrestle back some control of our finances. The principles of budgeting apply to both your personal life, as well as your business. We break down 5 reasons why having a budget will help you and then dive into how to apply the principles of budgeting. Then, Natasha OâBanion answers, âHow do I see the long term view for my business?â Main topics: * Why you need a budget * Simple principles * Our major suggestions * Automate saving/investing! * Ask a Biz Coach Main takeaway: If you want to see whatâs actually important to someone, look at their calendar AND their bank account. Setting a budget is you declaring what your priorities in life are and what youâre willing to sacrifice to get there. Links: Ep 244: Roundtable on Pricing (https://www.petsitterconfessional.com/episodes/244) Ep 245: Pricing Mindset (https://www.petsitterconfessional.com/episodes/245) Ep 289: Investing as Business Owner (https://www.petsitterconfessional.com/episodes/289) Ep 292: Tackling Inflation (https://www.petsitterconfessional.com/episodes/292) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/294)
Have you decided to be a leader in the industry? Julie Fredrick, owner of The Pet Sitter of Boise, has been running her pet sitting business since 2003, while still holding down a full time job. With a team of over 35 employees, she spends her time focusing on giving the best possible service to the right clients. Julie shares how her background in operations and process improvement helps her run her business better and why more growth isn't always better. She also encourages us to start being a leader in the industry. Main topics Process improvement Full-time job Saturation mode Being a leader Main takeaways: Instead of getting more clients, get the right ones About our guest: Thirteen years ago, Julie began fostering rescued animals. Her fostering adventure started with cats and grew into dogs (her first âdogâ foster was a mama dog with 7 pups!). Since then, she has fostered hundreds of dogs for area rescue groups such as The Idaho Humane Society (I.H.S.), Idaho Domestic Animal Welfare Group(IDAWG), and the Fox Terrier Fanciers of Puget Sound Rescue. It brings her great joy to know that a small commitment of a few weeks of fostering saves a life. While Julie is quite pet-centric, here are some other tidbits about herâŚHer career began in Research & Engineering with Kimberly-Clark Corporation, she earned an MBA from Boise State in 2005 (Go Broncos!), she was a process engineer in a toilet paper factory in South Carolina for several years and her favorite movie is Forrest Gump. Throughout the years, Julie has been trusted to care for pets of friends and family. She truly enjoys caring for pets and getting to know them as individuals with unique personalities. Julie looks forward to meeting your four-legged, furry family members and would be honored to be trusted with their care while youâre away. Links: Website: https://thepetsitterofboise.com Email: julie@petsitterboise.com On Facebook: https://www.facebook.com/julie.fredrick.7 Pet Sitting for Profit: https://amzn.to/3u67oOk Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/293)
How are you handling inflation and high gas prices? Prices on everything continue to rise and businesses are feeling the pinch more and more. Unfortunately, most economists arenât seeing any bright spots in the future. So how do we tackle these concerns and make sure our businesses continue to operate and provide us a living? We break down four things you should be considering in the days and months ahead to make sure youâre positioned to weather the storms. Main topics: * Is raising prices enough? * Cutting costs * Locking in your expenses * Going premium * Ask a Biz Coach Main takeaway: In a high inflation economy, controlling costs and having a long-term view of your business is critically important. Links: Episode 266: Rising Costs and Uncertainty (https://www.petsitterconfessional.com/episodes/266) Gas Prices: https://www.nytimes.com/2022/06/11/business/energy-environment/gasoline-price.html Whatâs driving the increase: https://fortune.com/2022/06/11/why-is-the-price-of-gas-so-high/ Tackling inflation as a business: https://www.forbes.com/sites/billconerly/2022/03/18/business-strategy-for-the-high-inflation-economy/?sh=3dd9316e64f6 Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/292)
What does it take to stay ambitious in business? Zach Shearer, owner of Zach's Pet Services, rejoins the show to share how much has changed since we last had him on. Zach talks about tackling large projects in the face of uncertainty and why surrounding yourself with experts is critical to your success. From his expanding kennel services to now grooming, Zach gives us some insight into the challenges they're facing and what he's doing to overcome them. Main topics * Building and expanding * What makes a good kennel * Highlighting staff * Challenges ahead * Working with a spouse Main takeaway: Even if you do essentially the same service as someone else, you have your own morals and values behind your company, which sets you apart and attracts people to you. Links: Previously on Episode 054: https://www.petsitterconfessional.com/episodes/054-covid-and-kennels-with-zach-shearer Website: https://www.zachspetservicesllc.com Instagram: https://www.instagram.com/zachspetservices/ Facebook: https://www.facebook.com/Zachs-Pet-Services-ZPS-125543900790524/ Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/XXX)
Do new clientâs enjoy the onboarding experience with you and your business? The benefit of focusing on the details is that existing clients also benefit from any improvements you make. As a business, we should make the experience of interacting with our company as magical as possible. Collin shares a recent experience of having routine lab work run, and how not to handle new clients. Plus, Natasha OâBanion answers, âHow do I hold myself more accountable?â Main topics: Making magical experiences Knowing your processes High quality touch points Ask a Biz Coach Main takeaway: A positive client experience means itâs something the clients ENJOY going through. Meaning theyâll keep coming back! Links: Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/290)
Are you saving for retirement? đ°While it can seem daunting and like itâs far away, it is critically important to get started as early as possible. Joshua Winterswyk, from RPA Wealth Management, talks all about saving and investing. He breaks down the options for self-employed individuals and how to have a long-term mindset around money. He also shares a holistic approach to managing your risk and assets. Topics on this episode: * Why save/invest? * What is wealth management? * How do I stay focused on the long term? Main take away: Whether itâs a little or a lot, saving money will help you financially prosper when you are ready to hang up your dog walking shoes! About our guest: Joshua had planned to study medicineâuntil a high school economics course changed his mind. That course ignited a passion for personal finance that propelled him to earn degrees in business and finance. After graduating from CSUSB, he launched his career in finance at Citibankâbut soon realized it wasnât quite what he wanted. Though he appreciated the wide-ranging experience the job provided, he wanted to help people more comprehensively than his work allowed. Thatâs when his mentor and RPAâs founder, Brent Pasqua, reached out to him. Today, Joshua helps clients achieve their goals by offering the comprehensive financial planning he had long envisioned. As an advisor, he helps meet the financial and investment needs of clients, including retirement planning, budgeting, and insurance analysis. He loves the process of putting a plan together that his clients can easily understand and deepened the impact he can have. Joshua attained his CERTIFIED FINANCIAL PLANNER⢠designation. Joshua lives in Upland, CA with his wife, Brooke, their son Cruz, and their dogs, Memphis, and Mila. A lover of all thingâs sports, he is a Los Angeles Football Club season ticket holder and a member of the American Outlaws, the supporters club for the U.S. menâs national soccer team. When heâs not cheering on his favorite teams, he and his wife enjoy days in L.A. with Cruz, Memphis, and Mila and trying out new restaurants, breweries, and wineries. FUN FACTS Enjoys the global diversification of his pups, an American Boston terrier and French bulldog. Loves the variability of a dance floor, especially when 80âs are playing. Goes all in for soccer and is an American Outlaw and LAFC season ticketholder. _Podcast Disclosure Advisory services offered through RPA Wealth Management, a registered investment advisor. Content provided for informational purposes only. It should not be construed as an offer to buy or sell, or a solicitation of an offer to buy or sell securities. A professional financial advisor should be consulted before implementing any investment strategy. _ Links: Email: jwinterswyk@rpawealth.com Website: https://rpawealth.com/joshua-winterswyk/ The podcast: https://rpawealth.com/podcast/ Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/289)
Summary Have you raised prices, brought on staff, made a policy change, and a client disagreed with the decision you made? Whether a new client or an existing client, it will happen eventually. It can be tough to get negative feedback on our businesses, so how do we properly (and professionally) handle it? We discuss the options and how to keep your business moving forward. Plus, Natasha OâBanion answers, âHow do I break bad habits in business?â Main topics: * When will clientâs disagree? * Donât assume the intentions * Two feedback reactions * Sticking to the facts * Ask a Business Coach Main takeaway: You donât need to justify your business decisions, but know your policies and WHY you have them. Links: Episode 241: Handling Conflict in Business (www.petsitterconfessional.com/episodes/241) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/288)
Summary: How do we continue to pivot, adapt, and overcome challenges in business? Miguel Rodriguez, owner of City Dog Pack, joins us to share how he continues to apply lessons from Covid to the way he operate his business. From slimming down the number of staff he oversees, to tackling dog training and coaching via Zoom, Miguel has learned to let things go that don't help him on his mission. He also shares how he uses social media as his only marketing tool, and why we should be reading more! Main topics: * How to keep pivoting * Moving away and letting go * Applying lessons from COVID * Just using Instagram * Mindset and reading *Main takeaway: * To continue to pivot and adapt, we must continue to learn and challenge ourselves. About our guest: Miguel Rodriguez Is the founder and owner of City Dog Pack established in 2010. City Dog Pack provides dog walking, dog boarding and dog training services in New York City Miguel is a certified master dog trainer and behaviorist and teaches free dog training webinars via Zoom, and offers one on one virtual dog training sessions to anyone worldwide. Miguel is also an advocate for small business owners and provides dog care business advice on his Instagram pages @citydogpack and @dogbiztv Links: Dan Kennedy Book: https://amzn.to/3tLHAqx City Dog Pack on Instagram: https://www.instagram.com/citydogpack/ Email: citydogpack@gmail.com Episode 038: https://www.petsitterconfessional.com/episodes/038-miguel-rodriguez Episode 065: https://www.petsitterconfessional.com/episodes/065-city-dog-pack-with-miguel-rodriguez Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/287)
Summary: How do you handle when a potential clientâs expectations donât match up with how you run your business? From policies to pricing, there are a million reasons it could not be a good fit. Weâve learned that while customers think hierarchically, business owners have to think wholistically when it comes to balancing the demands and expectations we have on ourselves. On this episode, we discuss the connection between what the client wants and the realities of running a business through the project management triangle. Main topics: * Client priorities * importance of education * What is the project triangle? * Balancing it out * Ask a Biz Coach Main takeaway: Clientâs view their priorities in a hierarchy. We view our priorities as a connected triangle, where compromising on one, impacts everything else! Links: Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/286)
How do you manage your finances? Wendy Thomson, owner of My Three Cats, spent over 20 years as an accountant. She credits her background with her ability to get her business off the ground quickly during Covid. She joins the show today to share her experience of growing quickly, why we need to understand our finances, and why she decided to start a cat only business. She also shares what she looks for in a good hire for business. Topics on this episode: * Why finances are important * Understanding your income * Why go cat only? * Hiring strong team members Main take away? Pursue areas where you have experience in, so you could be more confident in your ability. About our guest: Wendy has lived with cats since childhood and has never been without one or more in her family. At age 13 she volunteered for the Cats Protection in Warrington where she cleaned out pens and helped to feed abandoned kittens. She adopted two cats of her own - Clarence and Alabama - in 1996 and has since owned cats of every temperament and age, from tiny kittens to old ladies, and loved each one with the same passion and care. During one particular two-week holiday she put her cats in a local cattery. In those pre-mobile/pre-internet days Wendy had no contact with the cattery during this time and spent much of her holiday worrying about them and missing them. The cattery was lovely and cared well for them, but on her return her cats were thin, anxious and timid due to the stress of being away from home. They hadn't eaten very much and had been withdrawn during their stay. Once home it took them several days to trust Wendy enough to settle back into their routine. She couldn't bear to move them out of their home again and from then on relied on friends and family to feed the cats at home when she went away. Wendy began cat-sitting in 2016 and her service soon became incredibly popular. Each new client said that their cats were so much happier staying at home, and less stressed and anxious when they went away. Wendy's friendly, caring nature and her life-long passion for cats continued to attract cat-owners following recommendations from others and the business grew from strength to strength. By 2019 Wendy was at full capacity and still the bookings were coming in. Determined to look after as many cats as possible she decided to recruit a small team to help offer cat-sitting services to a larger area. Wendy now works with her amazing team to care for cats across the whole of Warrington. All team members have been carefully chosen and are all cat-owners themselves, fully insured and vetted, with an abundance of feline experience. She is passionate about both the physical and emotional care of all cats and understands their need for routine and independence. My Three Cats has an exceptional 5 Star record and all the feedback they receive tells them that the cats they care for are much happier staying at home when their owners are away. Owners return to find their cats calm, relaxed and happy (They often wonder if theyâve even missed them!) Wendy lives with her partner and children in Thelwall, with their cats Coco, Billie, Ronnie & Reggie. Links: hello@mythreecats.co.uk Website: www.mythreecats.co.uk Facebook: www.facebook.com/MyThreeCatsWarrington Instagram: www.instagram.com/mythreecatswarrington/ Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/285)
2020 taught us we shouldnât put all our eggs in one basket, which is why add on products or services are so great. On this episode, we share 20 way to make extra money in your pet business. Keep in mind though, that not every add on is good for every business and there are questions you need to ask before bringing something new into your business. Natasha OâBanion answers the question, âHow do I streamline client communication?â Main topics: * Pitfalls of adding new services * Questions to ask yourself * 20ish ideas to make more money * Finding balance with what you currently do * Ask a Biz Coach Main takeaway: If you add on services or products, make sure it aligns with your mission, values, and goals for your company. Links: Kroopin's Poop Scoopin: https://www.petsitterconfessional.com/episodes/043-kroopin-poopin-scoopin E-Commerce: https://www.petsitterconfessional.com/episodes/230?rq=gotch Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/284)
What does it take to merge two pet sitting and dog walking companies? Therese Villemure and Lindsay Licata believe it takes passion and sacrifice. Owners of Suburban Pets, they share their individual journeys into pet care and what prompted them to merge in 2018. From policies to software, there is a lot to consider! Therese and Lindsay give advice for how to make the most out of the relationships in our lives and why you should pick your battles. Topics on this episode: * Why merge and not just hire? * How to know itâs a good fit * Communicating with staff and clients * Have a good accountant * Merging software systems Main take away: Ask why you want to merge. Are you looking for a manager or a partner? About our guest: Lindsey Pet care has been a passion of mine ever since I was a little girl. I always dreamed of one day working alongside the most amazing creatures this world has to offer. I grew up in a household with dogs and cats, rode horses and attended horse summer camps where I was able to learn about the care for many animals. Throughout my life I have taken care of dogs, cats, rabbits, horses, farm animals, reptiles.. you name it! It seemed second nature to me. I have brought years of experience, and knowledge to many of my furry clients. I attended college for business with no intention of actually becoming a business owner. During my two years of schooling, I gave up my Fridays to volunteer at a horse rescue. Being around animals is what truly made me happy, and giving back to non-profit organizations who helped animals made me even happier. At the age of 23, I decided to take a jump & start my own, certified NYS business. I called it âLindsays Pet Care Servicesâ. In just 2 short years I had a staff of 10-12 & a clientele of over 200! Knowing that in order to grow and obtain a healthy lifestyle, I reached out to Therese and proposed a merge, Iâm so glad I did! Here we are today, running the largest dog walking company on Long Island! I am so happy that I followed my dreams and I encourage other young adults to do the same. Therese, our staff and myself are passionate about exceeding your expectations. We know how much your pets mean to you and we promise to give them just as much love, attention and care when they are in our hands.â Therese I have been an animal lover for as long as I can remember. As a child, I begged for a family dog. Eventually we adopted a miniature poodle who lived to be 16 years old. My life changed, however, when I rescued my first dog as an adult. His name was Caesar. Since then, I have adopted several dogs who I love endlessly. When I was finishing up my MBA and working in the healthcare field, I had a change of heart. I decided that I wanted, actually NEEDED, to change my career path. Although I liked working in the healthcare field, it was not something about which I was passionate. I began brainstorming ideas and landed on one of the best decisions of my life. I created my own dog walking and pet sitting business. That was in 2011. Since then, Suburban Pets has grown tremendously. In 2018, the company grew even more when I joined forces with Lindsay Licata, my then-competitor and current partner/friend. The wild ride that we are on has been outrageous, terrific, amazing. It has also been grueling, frustrating and challenging. I would not change one second of this experience for anything in the world. It is a blessing, and one that I hope lasts a lifetime. In my spare time, I love spending time with my husband and our three rescue dogs. I hope one day to add a couple goats to my pack and learn about a new species! Links: Facebook: https://www.facebook.com/MassapequaDogWalkersSuburbanPets Instagram: https://www.instagram.com/suburban_pets/ Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/283)
Summary: Do you ever feel like youâre on a roller coaster? We know business is never static and there are things we can do to try to manage the business side of change. We cannot ignore the emotional toll the ups and down take on us though. We break down how to start preparing to embrace the emotions from the high and lows that happen, and how to make sure we donât get derailed. Natasha OâBanion answers the question, âHow do I get better at upselling my services?â Main topics: * Emotions in business * Preparing * Healthy responses * Keeping a level head * Ask a Biz Coach Main takeaway: You will have different feelings, emotions, and responses to things that happen. The hope is that those become healthier and less destructive towards us. Links: Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/282)
What fuels you? Dog walking and pet sitting is hard grueling work that takes a toll on our bodies. If we are not eating the right foods or finding the right balance, we are potentially signing up for a lot of health problems. Alex D'Elia, owner of Olox Nutrition, joins the show to talk about how to fuel our bodies well with the right nutrition. While it depends on your lifestyle, activity, and genetics, there are basic principles we can all follow to lead a healthier, more balanced lifestyle. Main topics: * Impact of a bad diet * Are all calories made the same? * Recovery foods * Resilience through diet * Gut health Main takeaway: A healthy diet and lifestyle starts with being mindful about what you eat and how it impacts you. About our guest: Alex is a Registered Dietitian Nutritionist with extensive experience nutritionally treating emotional eating, chronic illness, mental health, PMS, and weight management. Her practice focuses on reducing stress and restoring balance; Alex understands that health and wellness are best approached from a whole-person perspective. Alex hopes to empower those who seek healthy change in their lives by providing evidenced-based counseling, empathy, and consistent feedback. In her spare time Alex loves irritating her boyfriend, hiking, panicking about her next instagram post and learning how to cook so she can help others. Links: Email: alex@oloxnutrition.com Website: https://oloxnutrition.com Facebook page: https://www.facebook.com/oloxnutrition Instagram: https://www.instagram.com/oloxnutrition/ Facebook group: https://www.facebook.com/groups/1256440514727510 Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/XXX)
Do you have potential clients contact you for services you donât offer or advertise? How do you convert a potential client from one service to another? Itâs all in how you communicate with them! First, you have to make sure you are both using the same terminology. We break out 5 steps in communicating that can help you when faced with converting a client to a service you actually offer. Plus, Natasha OâBanion answers, âWhen is the right time to market?â Main topics: * Using the right terms * Lead with the benefits * Keep it short * Focus on the unique Main takeaway: If you donât know what the other side could be hearing during conversation, not a lot of communicating actually takes place. Links: KC Retreat sign-up! (https://www.petsitterconfessional.com/retreat) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/280)
What does HR mean to you? Human Resources is all about how we treat the people in our company. Even if you're solo, having an HR mindset helps you treat people well. The pet sitting industry has quite a few challenges when it comes to HR. Kim Ottone Tank, owner of Apronstrings Pet Sitting, shares how to approach the unique nature of HR in pet care. Kim helps us understand why we should take HR seriously and why it's not such a massive burden. Main topics: * What is HR? * Company culture and HR * Supporting staff * Finding resources for HR Main takeaway: Taking HR seriously means we're serious about treating people well. About our guest: Apronstrings was founded in 1990 by Kim Tank, a registered veterinary technician. Kim is a Certified Professional Pet Sitter through Pet Sitters International. In addition, she has become Fear Free Certified, a program developed to reduce fear, stress and anxiety in pets. She hired her first employee in 1996, after carefully researching hiring practices in the industry. Her staff have always been employees, covered by her bond, liability insurance and worker's compensation policy. All of her staff receive intensive ongoing training and all are either certified in pet first aid, or are currently enrolled in a class. Founder and CEO, Kim has always known she was destined to work with animals and has devoted her life to working in pet care. After living in Concord for many years, she relocated her family to Pollock Pines, CA, in 2016, to raise goats and (more) chickens. She has 4 cats and a dog as well. Kim splits her time between the Bay Area and El Dorado County to maintain a close connection with her sitters, her clients and their loving pets. When not working, she loves running, kayaking, mentoring other pet sitters and exploring El Dorado Wine Country. Links: Episode 153: www.petsitterconfessional.com/episodes/153 Episode 176: www.petsitterconfessional.com/episodes/176 Email Kim: Kim@petcarehr.com Website: www.apronstringsonline.com/ Facebook: https://www.facebook.com/PetSitterHiring Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/279)
Do you have a strong brand for your pet business? Why should we be concerned about it? Our brand is being built as we operate our business so the process of strengthening our brand is purposefully steering it to better position our business in the market. We share 5 ways to start building a stronger brand today. Plus, Natasha OâBanion with Automated CEO answers, âShould I take business and marketing classes?â Main topics: * What is a strong brand? * Why you need to strengthen your brand * 5 ways to build a stronger brand * Ask a biz coach - automated CEO with Natasha Main takeaway: Focus on the relationship with the client more than just producing content for them. Links: More than our logo: https://www.petsitterconfessional.com/episodes/146 Design and Branding: https://www.petsitterconfessional.com/episodes/191 Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/278)
Summary: Pet sitting is a global community, with different flavors and markets across countries. Alexiane Arcens joins us to share what being a pet sitter is like in South Africa. She shares what challenges she and other sitters face in Johannesburg. Alexiane encourages others to price according to their skills and why client education is a big hurdle. She has endeavored to raise the bar in South Africa and has put together the very first pet sitters conference for Johannesburg. Topics on this episode: * Client education * South African industry * Pricing and impact from COVID * Starting a conference Main take away? Let your skills = your price! About our guest: "Lexi", as most people call her, is a big animal advocate - largely evidenced by her running her own boarding service, which she operates full time. When not otherwise occupied, Lexi can mostly be found outdoors with her five (5) dogs going on an adventure. Following one of her dogs having suffered a Cruciate Rupture, which had to be operated on, Lexi found herself leaning towards the field of Veterinary Physiotherapy - which she subsequently developed a huge passion for. In 2022, she decided to found and host the Pet Sitters' Conference after realizing that there wasn't any place, establishment or organization within South Africa where one could learn how to pet sit properly, or where to get the support and knowledge one needs to be successful. With a team of "amazing and experienced sitters", Lexi hopes to bring awareness to the industry, so that all may all thrive. Links: Check out the conference: https://www.facebook.com/groups/973633799816936/ Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/XXX)
Chances are, youâre probably using social media for your business. How is it working for you? Social media can be overwhelming and feel like itâs actually not getting you any business. While social media has many upsides, we discuss some of the pitfalls and how to avoid them. We also break down six common mistakes to avoid when using social media for your business. Then, Natasha OâBanion, Automated CEO, answers, âHow do I make the most out of in-person marketing events?â Main topics: * Avoid pitfalls * Common mistakes * Stop comparing yourself! * Ask a Biz Coach Main takeaway: Always ask yourself the purpose of the post before you post it. Links: Making Social Media Work for You: https://www.petsitterconfessional.com/episodes/188 The Power of Canva: https://www.petsitterconfessional.com/episodes/246 Our Retreat!: https://www.petsitterconfessional.com/retreat Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/XXX)
The lessons from the pandemic continue to highlight the importance of self reflection and knowing your âwhyâ. The last couple of years have taught Heidi Lewis that she wanted to run a different kind of business. As the owner of Heidi and Hope Pet Services, she set about defining her boundaries and understanding what she didnât want to do anymore. She has focused on converting clients from overnight to drop-in services and hiring staff so she can have more breathing room in her life. Heidi shares how sheâs building relationships with local businesses and why she will always put her value first. Topics on this episode: * Recovering from the pandemic * Learning to set boundaries * Valuing yourself * Partnering with local businesses * What clients are looking for Main take away: Know what you want so you know what youâre working towards. About our guest: Throughout my childhood, the running joke was always, âWhereâs Heidi? Sheâs probably with the dogs.â In 4th grade, my family adopted our Welsh Corgi, Angel - the light of my life all the way into college. When she passed away, I was devastated. Luckily for me, 4 months later, we brought another Corgi into the family. I named her Hope, because she was doing exactly that, bringing hope to our family. Thus...Heidi & Hope Pet Services! Growing up, my family and I would vacation in Naples, and I volunteered with the local animal shelter and received training with vaccinations, veterinary exams, blood draws, baths, cleaning, etc. After college, I worked as a veterinary assistant in a veterinary hospital and at the Humane Society in Columbus, where I was able to work for extended periods of time with abused and abandoned animals to prepare them for adoption. Here I learned the level of patience and love I have for working with shy pets. My true passion came when I began pet sitting on the weekends. Pet sitting showed me the rewards of getting to work with animals one-on-one. I LOVE being the only one to care for peopleâs pets and being relied upon to do so. I finally made the full-time move to Naples in 2016, where I feel lucky every day getting to live in the place that I vacationed all the time growing up. I immediately got into pet sitting upon my move and the rest is history! Links: Previously on Episode 73 (www.petsitterconfessional.com/episodes/073-heidi-and-hope-pet-services) Shout Out Miami Publication (https://shoutoutmiami.com/meet-heidi-lewis-owner-of-heidi-and-hope-pet-services-llc-professional-pet-sitter-dog-walker/?fbclid=IwAR3z46jTdnscpgeuUrbtFnqHBjRBtPpVY1O_ZpBaSp9AgeM6vtfZ5u7sM9A) Mikaela Pet Marketing Unleashed (https://www.petmarketingunleashed.com) Episode with Mikaela (https://www.petsitterconfessional.com/episodes/143) Get website templates from Mikaela! (https://www.petmarketingunleashed.com/shop?affiliate=psc10) Using the code âPSC10"â gets your 10% off the templates and included courses. Kristin Morrison hiring kit! (https://amzn.to/35jPQGm) Heidiâs Website (https://www.handhpetservices.com) Her Facebook (https://www.facebook.com/HandHPetServices) Her Instagram (https://www.instagram.com/heidiandhopepetservices/) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/275)
What do you stress about? As a business owner, you have a lot on your plate. Stress and anxiety can be a big part of running a business, but they donât have to be! Use it as a tool to propel your business forward instead of it holding you back. We discuss the difference between fear and anxiety, some common stressful situations, and how we can start overcoming the anxiety they induce. Then, Natasha OâBanion answers, âHow do I avoid paying payment processing fees?â Topics on this episode: * Fear vs anxiety * When to get help * Common stresses in pet care * Solutions * Ask a pet biz coach Main takeaway: Start viewing your anxiety around your business as a periodic reality check to make sure everything is ok. Links: Our Retreat!: https://www.petsitterconfessional.com/retreat Doing vs Dwelling Episode: https://www.petsitterconfessional.com/episodes/136 Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/274)
We all have our own way of joining the pet care industry. Abagail Giordano was given hope when she started as a dog walker for a company, but several years later found herself taking over ownership of it. She now runs Pack Pals NY and talks about her experience of growing into a management role and what it means to see change in yourself, without losing yourself. She shares what it means to fight for legitimacy in pet care and why we need to set appropriate boundaries. She gives advice on how our businesses can help others, instead of only thinking about what they do for us. Topics on this episode: * From dog walker to owner * Scared to ask for help * Mid-day walks * Fighting for legitimacy * Favorite parts of running a business Main take away? Stand up for yourself. About our guest: Like many animal lovers, Abagail has been surrounded by them her whole life. Her mother has been a Groomer since 1993 and Abagail has had a lifetime of opportunity to learn the intricate details and skills of animal care from her family. Her full time work here began in 2018 and she is dedicated to providing enriching services that better the lives of pets and their owners. Abagail is a homebody at heart and spends her time outside of work snuggling up with her two German Shepherds. Links: Email: packpalsny@gmail.com Website: https://www.packpalsny.com Facebook: www.facebook.com/packpalsNY/ Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/XXX)
We all think we want to grow and grow our businesses. Just growing without a plan means weâre spending a lot of money and having a lot more headaches than we should be having. If you feel like youâre wasting time on tasks in your business and looking for a better way, youâre ready to scale. When we scale our businesses and processes, it means we can grow with less headache. We break down several examples of scaling in pet care and walk through four steps to use on everything youâd like to scale. Topics on this episode: * What is growth? * How is it different than scaling? * Defining the 10x rule? * Scaling processes in your business Main takeaway: You have to scale up, before you can grow up. Links: Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/272)
How do you equip your clients? What tools and resources do you provide them so theyâll be the best pet parents? Tami Guy, owner of Creatures Pet Care in Kalamazoo, uses her background in zookeeping, and educating, to teach her clients all things pet care. Tami shares how she continues to learn from her staff when it comes to running her business. From equipping them with knowledge to providing membership opportunities, she dives into what it means to help pet parents live their best life with their pets. Topics on this episode: * Communicating bad news * Learning from team members * Helping pet parents * Group memberships Main take away: Equip your clients so they see you as an authority and you continue to hone your skills and knowledge. About our guest: Tami Guy, MS, CPPS, is the owner of Creatures Pet Care of Kalamazoo, a professional pet sitting, dog walking and training service in southwest Michigan. The Creatures team is passionate about enriching the lives of pets and their people, providing animal companions with loving care and activities that enhance their physical and mental well-being. While earning a Bachelorâs degree in biology from Grand Valley State University, Tami spent three summers as a zookeeper at John Ball Zoo. She then completed her Masterâs degree in Animal Behavior at Bucknell University, followed by an internship at the National Institutes of Health (NIH) Animal Center in Maryland, studying squirrel monkey behavior. Her current work with dogs goes beyond providing physical exercise, to include manners training, enrichment games and socialization, helping dogs live more harmoniously within their human families. Tami has recently launched the Creatures CANINE CONNECTION online dog training program with a private FB membership group with Zoom Master Classes! To learn more about joining the CANINE CONNECTION pack, contact Tami at tami@creaturespetcare.com. Links: Her Email: tami@creaturespetcare.com Her website: https://www.creaturespetcare.com Instagram: https://www.instagram.com/creaturespetcare/ Facebook: https://www.facebook.com/CreaturesPetCare Private group: https://pocketsuite.io/book/creatures-canine-connection/item/creatures-canine-connection Join her group: https://www.creaturespetcare.com/online-dog-training/ Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/271)
We frequently talk about âknowing your numbersâ, but what does that mean? What numbers do you need to know so you can determine if your business is healthy and growing? We discuss the five key financial numbers to know, as well as other areas to dissect to make sure your business is staying on track. From sales to website hits, we take a broad approach to look for red flags so we can make the necessary changes. Then, Natasha OâBanion answers, âHow do I know if my marketing messages are landing?â Main topics: * Why know your numbers? * Financials * Website and Social Media * Google My Business * Client numebrs * Ask a Pet Biz Coach with Natasha OâBanion Main takeaway: Knowing your numbers helps you make better decisions. It helps you know when red flags start popping up so you can change course if needed. Links: Profit First Episosde (https://www.petsitterconfessional.com/episodes/215) Google My Business Episode (https://www.petsitterconfessional.com/episodes/267) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/270)
*Summary: * What does it take to be a flight nanny and how does someone get started? JP Anunciacion, owner of Dog Days & Cat Naps, who was previously on Episode 180, joins us to shed light on this growing niche service in pet care. JP outlines how to find clients and what to take into account when pricing your services. He also walks through how he prepares for the flight and what kind of gear he likes to have with him. Topics on this episode: * What is a flight nanny * How to get started * What does pricing look like? * How to prepare for a flight? Main take away: We have to continue to evolve and provide a better pet service as client's needs change. About our guest: With a background in call centers, customer service, and business processes, JP Anunciacion knew it was time for a new life and a new setting for his family. JP moved his family from the Philippines to Florida and purchased Dog Days & Cat Naps to start living truer to his âwhyâ. Since then he has continued grow and expand the business and won Bold City Best Pet Sitting Service 3 years in a row! Links: Previous Episode 180 (https://www.petsitterconfessional.com/episodes/180) Website (https://www.dogdayscatnaps.com) Facebook (https://www.facebook.com/DogDaysCatNaps/) Email: admin@dogdayscatnaps.com Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/XXX)
Summary: We had a client abruptly stop using our services recently. It hurt. In the pet care industry, we invest so much of ourselves, which means weâre more vulnerable. However, when we step back and assess a critique, we begin to not take things personally. On this episode we discuss ways to overcome being hurt by business transactions and why being thick skinned in your business is important. Then, Natasha OâBanion answers, âHow do I build my brand?â Main topics: * What does âthick skinnedâ mean? * Why itâs needed in business * Steps to strengthen you * Ask a Pet Biz Coach with Natasha OâBanion Main takeaway: When you are thick-skinned in business, you respond to challenges with a clear mind and thoughtfulness. Links: Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/XXX)
What is a Google My Business (GMB) listing and how does it help a local business? Amy Toman, from Pet Sitter SEO, discusses the power behind a well optimized GMB listing and how client behavior is changing when searching for services. She gives advice on what to avoid to make sure your listing doesn't get removed (including how to use your address appropriately), why you should list your business on quality directory services, and how to approach Search Engine Optimization (SEO). Topics on this episode: * Do directories help my SEO? * What's new with GMB? * Optimizing GMB settings * Preventing your listing from being removed Main take away: Follow the Google guidelines for setting up your GMB listing, so you never risk it being removed. About our guest: Amy Toman is the founder of Pet Sitter SEO, a digital marketing company that specializes in SEO and Google My Business audits for small businesses in the pet care industry. She's worked with pet sitters for over five years, and started her company in 2017. Amy's a Product Expert for Google Business Profiles, has written for Pet Sitters International and NAPPS, and has spoken at conferences by PSI, NAPPS, and the Texas Pet Sitters Conference. She's been cited in many SEO industry articles as an SEO to follow, and has been featured in several podcasts, discussing both local SEO and pet sitter SEO. She loves solving puzzles, which is why she loves SEO. She's married, has three adult children, and two happy cats. And when she's not buried in websites, she loves to read and watch classic movies. Amy may be reached at amy@petsitterseo.com or at her website, PetSitterSEO.com. Links: Website (www.petsitterseo.com) On Facebook (https://www.facebook.com/PetSitterSEO/) Email: Amy@petsitterseo.com Google Photo Tool (https://cloud.google.com/vision/docs/drag-and-drop.) Google analytics (https://analytics.google.com/analytics/web/provision/#/provision) Google Search Console (https://search.google.com/search-console/welcome) Google My Business Listing (https://www.google.com/business/) Google Inactive Account Manager (https://support.google.com/accounts/answer/3036546?hl=en) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/267)
Summary: Once again, there is so much going on in the world around us. From Ukraine being invaded to rapidly rising inflation and gas prices, thereâs a lot to overwhelm us. As business owners, weâre now navigating through yet another period of the unknown. How do we do that without burning out and stressing out every day? We share some ways to stay adaptable and deal with the rising costs. Natasha O'Banion answers the question, "How do I hire a virtual assistant?" Main Topics * Uncertainty * Gas prices * Inflation * Ask a Pet Biz Coach Main takeaway: In times of uncertainty, get certain about your mission and start planning. Links: Give us a call! (636) 364-8260 Check us out on Youtube! (https://www.youtube.com/channel/UCs1JstoatEPzmizsrCO3STQ) Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/266)
Summary: What motivates you? We donât operate in a vacuum and there are both intrinsic and extrinsic motivating factors that influence and drive our decisions. Jane Torok, owner of Paw Prints Pet Services, joins the show to explain how her motivating factors drive her to keep working through tough times. As a one woman show, she also shares how to stay content in your business and be thankful for the opportunity and balance in your life. Jane is also extremely passionate about community in pet care and helps operate the largest Facebook group for dog walkers. She talks about why community is so critical and how to avoid fears of rejection and competition. Topics on this episode: * Staying content in business * Weight of the responsibility * Sticking to your values * Keeping everything organized * Importance of community Main take away? Part of our motivation can be the supportive community of other pet sitters and business owners around us. About our guest: Hello, my name is Jane Torok! I was born and raised in northern Virginia so I've stayed local to the area in Falls Church. Growing up, I cherished our menagerie of pets ranging from horses, dogs, cats, goats, bunnies, chickens and other birds, and even a pet crow plus a few other exotics. So, I've always loved animals. I graduated with a Business Management degree from James Madison University and went on to a career in customer service, sales, office and team management. After we started our family, it was time for a career change, and starting a dog walking business was a perfect choice. Paw Prints Pet Services has been providing reliable, trusted, and skilled care for cherished pets since 2008, specializing in dog walking and in our home dog boarding for the Falls Church area. Links: Dog Walker to Dog Walker (https://www.facebook.com/groups/1437387859824215) Homestyle Boarding Group (https://www.facebook.com/groups/1632106157087044) Email: pawprintpets@verizon.net Her website (https://pawprintsva.com) Give the podcast a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/265)
Summary: What is copy writing for your business and what makes it work to get clients? Copy writing is more than just ad copy, as it includes all of the written materials you create. Producing consistent copy that works isnât easy, so in this episode, we discuss how to attract clients through your messages. From using familiar language, to being crystal clear, a little planning (and maybe some help!) will ensure you build trust and authority. Then, Natasha answers, âWhat is a good reset for my personal and business life?â Main topics: * What is copy writing? * How does it target my clients? * What makes good ad copy? * Ask a Pet Biz Coach Main takeaway: The copy in your business should be something you worry about, because words matter more than ever. Links: Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/264)
How do you stay on mission in your business? Claire Aither had to make a choice, go into a career she wasn't comfortable with, or find something else. A cheerleading grandma and passion for pets led her to start Pet Sitting MKE. Claire talks about how her support group helped her deal with insecurities when she first started her business. We also discuss why she decided to stop accepting new clients and no longer take overnight care. Making hard decisions is made easier by knowing what you actually want/need from your business, and whether they are aligned with your purpose. Topics on this episode: Dealing with insecurity Stopping and changing services Urban adventure hikes Staying on mission Main take away: Sometimes you just have to start the journey to see where it will take you. About our guest: Hi! I'm Claire, Owner & Creator of Pet Sitting MKE. Life long pet owner and animal lover. While studying my undergrad at Marquette University, I started to miss my two puppies back home. To get my 'dog fix' and pay for books, I started walking dogs in my spare time. Since graduating, I have followed my passion of caring for animals by and establishing Pet Sitting MKE as my own small business. Since then I have continued to expand my team and business. Links: petsittingmke@gmail.com www.petsittingmke.com Instagram @petsittingmke (https://www.instagram.com/petsittingmke/) TikTok @petsittingmke (https://www.tiktok.com/@petsittingmke) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/263)
Have you attended a pet sitting conference? We just went to our first in-person conference, the Texas Pet Sitters Conference. Attending, especially in person, brings a ton of benefits, if youâve prepared and are ready to take advantage of them. We share our experience and why we think you should go to one too! Plus, Natasha answers, âHow do I make my life about more than my business?â Main topics: * Why should you attend? * Main takeaways * How to make the most of your time * Ask a Pet Biz Coach Main takeaway: Attend a conference! Links: PSI Conferences (https://www.petsit.com/conference) IBPSA Conference (https://petcareconference.com) Texas Pet Sitters Conference (https://www.txpetsitters.com) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/262)
What is your exit strategy from your business? âď¸Do you plan to, or hope to retire at some point? That takes a lot of planning and goal setting. Jen Tserng joins the show again to discuss how to have an investing mindset and what it means to make saving money fun. From setting budgets to raising prices, taking a wholistic approach to our financial health is really what sets us up for success. Regardless of whether you want to retire in 10 years, or 30, it takes understanding your numbers and financial discipline to execute the plan. Topics on this episode: * Saving and goal setting * What is F.I.R.E.? * Financial Discipline * Retiring and exit planning Main take away? Take the 50:30:20 rule and see where you fall in needs vs goals vs savings. About our guest: After almost a decade of big city dog walking, Jen decided to hang up her daily dog walking shoes to concentrate on concierge and travel petsitting. This semi retirement was made possible by following principles of the FIRE (Financial Independence Retire Early) movement. She started her business as an affordable option to petcare, but her pricing structure has evolved over the years to reflect her experience and demand for her services. Jen currently lives in the mountains of Colorado, where she spends her days hiking, snowboarding and hanging out with her newly adopted dog. Links: Episode 069 (https://www.petsitterconfessional.com/episodes/069-nomad-pet-care-and-house-sitting-with-jen-tserng) Check out Rescue Rope Leads. (http://rescueropeleads.com) Use the code âiconfess" for $5 off your leash! Mint (https://mint.intuit.com) Suze Orman (https://www.suzeorman.com/podcast) Motley Fool (https://www.fool.com/podcasts/) Investment Calculator (https://www.calculator.net/investment-calculator.html) Go with Less (https://www.facebook.com/GoWithLess) Jen on CNBC (https://www.cnbc.com/2018/06/15/rover-app-helped-this-freelancer-save-40000-and-live-rent-free.html) Facebook Group- The Pet Care Hustle (https://www.facebook.com/groups/827318050978363) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/261)
If youâve been listening to the podcast the past few months, you know we have done a ton of episodes on the hiring process and what it has looked like for us. So, after everything we have learned and experienced through hiring, what are our major takeaways? We discuss it in this episode. Hiring has certainly been a major growth opportunity for the business as well as our personal mindsets. We share some of our mistakes, lessons learned, and how we can do better next time. Natasha answers, âIâm solo, do I need to care about company culture?â Main topics: * Giving yourself grace * Changes in our mindset * What weâll do different next time * Ask a pet biz coach Main takeaway: Growing to accept, âItâs not my fault, but it is my problemâ. Links: Previous Episodes in series: 247 (https://www.petsitterconfessional.com/episodes/247), 249 (https://www.petsitterconfessional.com/episodes/249), 251 (https://www.petsitterconfessional.com/episodes/251), 253 (https://www.petsitterconfessional.com/episodes/253), 257 (https://www.petsitterconfessional.com/episodes/257) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/260)
How do we keep up the momentum of growth and success we have, without pulling our hair out? Dom Hodgson, the Pet Biz Wiz, talks about growing your business sustainably through pricing and upselling on additional services. By continuing to focus on the fundamentals of our businesses, weâll be less likely to make rushed and stressed decisions. Dom also shares what it means to give your clients a premium on-boarding experience and how to increase lock-in of existing clients. Dom has an upcoming live event in March (INSPIRE 2022) that we are taking part in, and would love to see you there! Main topics: * 2022 challenges * Keeping growth momentum * On-boarding experience * INSPIRE 2022 Main takeaway: We can get so busy that we start to forget the fundamentals of our business and need to refocus from time to time. About our guest: Dom Hodgson was born in Sunderland , in the North East of England in January 1978. He left school at 16 and began a career as a singer and dance teacher before getting a 'proper job' as sales rep for a tobacco company. 10 years later he fancied a change and launched a dog adventure business called Pack Leader Dog Adventures. From there he got into dog training which eventually led to his online and offline dog training program and the launch of his Amazon bestselling, highly acclaimed book 'How to Be Your Dogs Superhero'. The year after Dom penned Walk Yourself Wealthy, which shows pet business owners how to turn their passion for pooches intoa profitable business. In 2018 Dom wrote his third book 'Worry Free Walks: How to transform your dangerous, difficult and devilish dog into a problem free pooch that your proud to take to the park. The latest book 'Worry Free Walks' is the first in a 5 book series that aims to fill the knowledge gap for dog owners who love their dogs dearly, but have no control over them. He lives in Sunderland with his wife Beth, two sons, Alex and Toby, and Barry (the Dogue de Bordeaux) and Sidney (the Cocker Spaniel). In no particular order he loves red wine, ballet, HBO television shows, cheese, baking bread and chillaxing at the park with his dogs and a Jack Reacher book. Links: INSPIRE Event: (https://www.petbusinessmarketing.com/inspire) Sign up by Feb 28th for a massive discount Grow Your Pet Business Fast (https://www.growyourpetbusinessfast.com) Business in a Box (https://www.growyourpetbusinessfast.com/bizbox/) Free Copy of Walk Yourself Wealthy (https://www.growyourpetbusinessfast.com/free-copy-of-walk-yourself-wealthy/) Poodle to Pitbull Podcast (https://poodletopitbullpetbusinesspodcast.libsyn.com/website) Dom was also on episode 151 (https://www.petsitterconfessional.com/episodes/151) and episode 112 (https://www.petsitterconfessional.com/episodes/112) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/259)
What does it mean to actively help our clients and their pets reach their ideals? Jen Walmsley is a trainer and dog walker in Bedford and operates Fetch Club, with a mission to provide top quality mental and physical stimulation to her clients. She shares how the growth of her business helped her be more creative and why hiring was so important to her. We also discuss what it means to focus on training fundamentals and how she makes her group walks function. Jen gives some awesome advice on what it means to learn from your mistakes, and dog behavior tips we should all know. Topics on this episode: * Group walk dynamics * Off-lead routine * Being active in your clientâs care * Mistakes are ok! * Avoiding burnout Main take away? By being pro-active in our care and services, we set our clients up for success. About our guest: Jen is a dog trainer and dog walker based in Bedford, England. Training wise, she specialises in behaviour, obedience and house training, but enjoys trick training with her own dog Red who is a Belgian Malinois. Jen created her business, Fetch Club, almost 3 years ago with a view to offering pack walks with an element of training as she felt thatâs what her own dog would thrive on. Business really took off after about 1 year and as the pack sizes grew to 8 dogs on a walk, the company grew too with the business securing a second vehicle and multiple staff members. Jen also started offering training and began to build a buzz and community in her town after seeing lots of success with clients. Jen has big plans for the future and is constantly excited about whatâs next for the business! Links: Fetch Club (https://www.fetchclub.net) On Facebook (https://www.facebook.com/fetchclub/) On Instagram (https://www.instagram.com/fetchclubbedford/) The Talent Code (https://www.amazon.com/Talent-Code-Greatness-Born-Grown/dp/055380684X?&linkCode=sl1&tag=petsitterconf-20&linkId=ae9a94e046e3d1ac7e8bce400c880fbf&language=en_US&ref_=as_li_ss_tl) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/258)
Once your employee has signed on the dotted line to join your company, what happens next? Itâs now time for you to bring your new hire into your company and help them feel like they belong. You need them to feel valued and part of your company, which takes time and intentionality on your part. Onboarding and training staff can feel daunting, but planning out the first six months to one year for them will help you make sure theyâre on track and you donât miss anything that will leave them hanging. Then, Natasha answers, âHow do I become a better manager?â Main topics: * Onboarding vs orientation * Setting expectations * Answering staff questions * Growing culture * Ask a pet biz coach Main takeaway? Training staff is more than a one time event. Itâs a continual process of teaching them your company vision, culture, and why you provide quality pet care. Links: Previous Episodes in series: 247 (https://www.petsitterconfessional.com/episodes/247), 249 (https://www.petsitterconfessional.com/episodes/249), 251 (https://www.petsitterconfessional.com/episodes/251), 253 (https://www.petsitterconfessional.com/episodes/253) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/257)
What is Fear Free and how does it apply to being a pet sitter or dog walker? Mikkel Becker, from Fear Free and Fear Free Happy Homes, discusses how following the Fear Free philosophy impacts our ability to build trust with the pets in our care. It not only makes our job easier, but also sets up the pet and owner for success. Mikkel shares how fear manifests itself in dogs and cats, and what we can do to help them in those moments. You may encounter clientâs who donât see eye to eye on these methods, and we discuss ways to talk through Fear Free with them. Topics on this episode: * What is Fear Free? * How do you define âfearâ? * Preparing before you walk through the door * Communicating with clients * Overcoming our own bad habits Main take away: Going âFear Freeâ means acknowledging that pets have emotional needs that must be addressed in addition to their physical needs. About our guest: Mikkel Becker is the lead animal trainer for Fear Free Pets. She specializes in reward based training and behavior modification with dogs, cats and occasional other species, including horses, pigs and orangutans. Mikkel is a Karen Pryor Certified Training Partner (KPA CTP), a graduate of the rigorous San Francisco SPCA Dog Training Academy with Jean Donaldson with a certificate in training and counseling (CTC), a Certified Behavior Consultant Canine (CBCC-KA), a Certified Professional Dog Trainer (CPDT-KA) and a Certified Dog Behavior Counselor (CDBC). Mikkel also majored in communications and minored in sociology at Washington State University. Mikkel is regularly featured in publications that include USA Today, today.com, Womanâs Day, Real Simple and a nationally syndicated newspaper pet column. She was the resident trainer at vetstreet.com and now is the lead animal trainer at fearfreehappyhomes.com and fearfreepets.com Mikkel has coauthored six books, including the most recent release, From Fearful to Fear Free. Mikkel lives in Spokane, WA with her daughter, Reagan and the love of her life- a Puggle named Indiana Bones. The rest of the critter crew includes an adorably naughty rescue pug mix, Otis, a rescued stray cat- Mylo, and a cuddly, teddy bear of a horse, Chili. Links: 10% off the Fear Free Pet Sitter Certification Program with promo code PSC10. Fear Free: https://fearfreepets.com Fear Free Happy Homes: https://www.fearfreehappyhomes.com Mikkel on Facebook: Facebook.com/Mikkelbecker and Instagram: Instagram.com/Mikkelbecker Her email: mikkel.becker@fearfreepets.com Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/256)
Have you ever felt overwhelmed with everything you have to do? Or maybe youâve felt inadequate because you canât seem to make any headway on your to-do list. Whatever the reason, you are not alone. Life as a business owner means there is a never end list of things you have to get done. Managing these feelings takes understanding that we all have our limits. It also means setting better expectations for what youâre able to do and when it can be done. Then, Natasha OâBanion answers, âWhat are you looking forward to this year?â Main topics: * Why these feelings are common * You are already doing enough * Setting a schedule * Repeat after me⌠* Ask a Pet Biz Coach Main takeaway: Weâre not after perfection, but we need to see progress, especially as we start battling feelings of inadequacy and like weâre not doing enough. Links: Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/255)
Do you speak dog? Garrett Stevens has spent his life trying to understand what the animals around him are saying. Garrett owns Stevens Family Kennels and Dog Language Center, and questions everything when it comes to dog training and behavior. The use of touch is extremely important in a dogâs control of their environment and gives us clues as to what they need. Garrett gives advice on assessing whether a dog is mature and how to foster a better relationship with them. Your clients are looking for family members, not robots, which means we get to help them find balance. Main Topics: * Touch responses * Dog language * Finding balance * Working with family Main takeaway: Pay attention to the dog's body language and use of touch to control their space, to start moving beyond training and into relationships. About our guest: Garrett Stevens is husband, father of four, and an author, speaker, and chronicler of dog language. Founder of Stevens Family Kennels and Dog Language Center, Garrett and the Stevens family have been professionally helping dogs and teaching people for almost two decades. Garrettâs groundbreaking books on dog behavior, language and calm, natural training help clients and readers across the world understand the pitfalls of mainstream dog training and boarding practices while simultaneously guiding the open-minded reader into Natureâs ways and how all socially-skilled dogs communicate, interact and behave. Clients and other professionals in the industry are often shocked to find that there is little to no need for food treats and no need for harsh handling either when using the Garrett Stevens Method of natural dog training! Links: Website: www.stevensfamilykennels.com Instagram: https://www.instagram.com/stevensfamilykennels/ Dog Myths: What you Believe about Dogs can come back to Bite You!: https://amzn.to/2ZDYYCC So Long Separation Anxiety: https://amzn.to/32NFJrE Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/254)
What happens after you post your job ad? Should you be doing anything else? đ¤Turns out, there are a LOT of things you need to have in place and think through. From insurance to team communication, we break down what you need to do before bringing on staff. Having a manager mindset will allow you to anticipate problems and remember that you are the authority. Then, Natasha answers, âWhat else can I have my staff do?â Main topics: * More than âjustâ hire * Payroll and Workers Comp * Procedures * Employer Mindset * Ask a Pet Biz Coach Main takeaway: When you âjustâ hire, you enter into a whole new world of running your business, but should always stay focused on the people that make it happen. Links: Gusto (https://gusto.com/d/collin1453) Episode 251: From Application to Job Offer (https://www.petsitterconfessional.com/episodes/251) Episode 249: How to Write a Job Ad (https://www.petsitterconfessional.com/episodes/249) Episode 247: We Hired (https://www.petsitterconfessional.com/episodes/247) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/253)
How do you stay in the moment with your business? After only providing nail trims to meet the needs of her community, Gricel Arroyo has experienced rapid growth and is about to make the leap to full-time. As such, sheâs caught between knowing she wants to grow and expand, but also trying to run the business she has. Gricel balances the growth and social media by keeping it in perspective and working towards her goals. She shares with us what her growth has been like, and how she stays transparent with her clients about her business. Topics on this episode: * Keeping up with demand * Transparency * Using social media * Staying the moment Main take away? Being content with your business doesnât mean youâre not trying to grow. It means youâre embracing what you can do today, while planning your growth for tomorrow. About our guest: My name is Gricel Arroyo and I began my journey as the proud owner of Arroyo Pet January of 2021.  My primary focus then and now-protecting pets by providing professional hygienic mobile/at-home services. My business idea came about due to covid-19. I wanted to help my community members who were struggling with caring for their pets during a pandemic and have not stopped since. I have 4.5 years of veterinary experience and I attended Illinois state University, graduating with a bachelors in Animal Science. Not only am I running a small business, I am also working a full-time job while I grow Arroyo Pet. This past year has been an incredible experience and I have no doubt things will be amazing for me next year! I am also proud dog owner of a gentle 9 year old Golden Retriever named âZeusâ and a spontaneous 3 year old dachshund mix rescued from Ecuador named âSalinasâ. Links: Arroyo Pet on Facebook (https://www.facebook.com/arroyopet/) Arroyo Pet on Instagram (https://instagram.com/arroyo_pet) Email Gricel: arroyo.gricel@arroyopet.com Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/252)
Why is it important to have a multi-stage hiring process? It protects you and helps the applicants understand what to expect out of the position. in this episode, we break down the 4 stages in our hiring process and why we think they are critical. We also explain how to remain impartial throughout the process and the importance of knowing exactly what youâre looking for before you start.. You should have a plan and know what is a good vs bad answer to your questions. Then, Natasha OâBanion answers, âHow can I celebrate holidays and still run my business?â Main topics: * Why have a process * Questions to avoid * Staying impartial * Making the job offer * Ask a Pet Biz Coach Main takeaway: Know what youâre looking for before you start, so itâs an easier process for you and the applicants. Links: Episode 249: www.petsitterconfessional.com/episodes/249 Episode 247: www.petsitterconfessional.com/episodes/247 Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/251)
Do you ever feel guilty that you should be doing more in your marketing? đ˘With as many hats as we wear as business owners, it's common to start feeling like you're not doing enough. In this episode, Jane Harrell, from Working with Dog and Cause Digital Marketing, shared ways we can market efficiently, use time effectively, and learn to forgive ourselves when we don't get everything done. Topics on this episode: * Mindfulness * Publish once, distribute everywhere * Making email simple * Preparing for busy times Main take away: I don't need to be everywhere. I don't need to do everything. I don't need to be everything to everyone. Everything works better when I'm not. About our guest Jane's been rocking it out in the pet industry for 18+ years, leading content strategy and marketing as former Editor-in-Chief of IDEXXâs Pet Health Network, Head of Consumer Communication for IDEXX, head of the consumer side of Petfinder.com, and with many other leading pet brands like Animal Planet and Petco. Sheâs a regular industry speaker and has had work featured in AAHA Trends, DVM360, INC.com, SheKnows, Pets+ Magazine, The Humane Society of the United States and more. As President of 'cause Digital Marketing, co-owner of Social Media for Animals and co-owner of Working with Dog, Janeâs happy place is helping pet and socially focused businesses profit and change the world - at the same time. When not traveling and speaking, Jane lives in Maine with her loving partner, large brood of adopted pets and occasional foster child. In her âoffâ time, Jane enjoys gardening and doing volunteer wildlife transport for two local rehabs. Links: Jane's article on newsletters (https://petsplusmag.com/5-steps-to-master-your-email-newsletter/) Free channel selector tool (https://causedigitalmarketing.com/confessional) Facebook Group (https://www.facebook.com/advocats.pet.advocates/) Working with Dog (https://workingwithdog.com) Previsouly on Episode 099 (https://www.petsitterconfessional.com/episodes/099-marketing-with-jane-harrell) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/250)
Summary: Have you ever posted a hiring ad? In the current job market itâs more critical than ever to nail the ad posting so you get what you need out of your hire. With more people switching jobs and careers than ever before, your ad has to connect with what theyâre looking for and help them see a future with your company. We break down the ads weâve placed and what you should consider before you post yours. Then, Natasha OâBanion answers, âHow do I set good goals?â Main topics: * Matching your needs with job seeker expectations * Know the advantages of your position * Educate on the industry * Setting appropriate expectations from step 0 * Ask a Pet Biz Coach Main takeaway: Before you post your ad, be crystal clear on what youâre looking for, so both you and the potential hire know what to expect. Links: Episode 247 (https://www.petsitterconfessional.com/episodes/247 ) What job seekers want (https://www.forbes.com/sites/davidmorel/2021/06/17/jobseekers-are-calling-all-the-shots-heres-what-they-want/ ) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/249)
How has your business grown? Growing rapidly is never easy. Since starting Fur Baby Comfort & Care three years ago, K.C. Heitchue has worked hard to provide exceptional pet care to Southeast Michigan and has grown to over 900 clients. K.C. shares her motivations for starting the business and how that has continued to drive her. She also discusses how growing her Facebook page helped her build a network rather than competition. She shares the key to staff retention and what it means to go the extra mile for clients. Topics on this episode: Her motivations Going above and beyond Dealing with rapid growth Staff retention Main take away? Building your social media platforms gives you another chance to be seen by new audiences and get your information out consistently. About our guest: Hello, my name is K.C. and I am the Owner of Fur Baby Comfort & Care, a professional pet sitting business that prides itself on providing peace of mind to Fur Baby owners! As a graduate of Oakland University with a Bachelorâs Degree in Psychology and concentration in Childhood Development, my early passions have led me to a new and exciting path: opening Fur Baby Comfort & Care. The pet care industry has been an exciting new venture as being a pet parent myself has opened my eyes to how important having quality pet care is whether youâre working long hours or out of town. Iâve experienced the non-responsiveness from a hobby pet sitter and of course the worry that goes along with wondering if your pet is truly okay in anotherâs care. After too many times experiencing uncertainty while away, I knew that I needed to transform this space and provide peace of mind to not only myself, but the plenty of other families in Southeast Michigan who were undoubtedly experiencing the same misgivings. From the outside looking in, many may think itâs just dog walks and the expected feeding or two, but my team and I know that for the families we service itâs so much more! We are dedicated to servicing all types of animals from dogs who have issues with socialization, temperament or medical problems to families who have a full farm of animals to tend to and more. Furthermore, we seek to provide connection to the animals in our care to ensure they feel safe even when the owner is not present. The inner-workings and family dynamics that owners have with their pets are so important to learn in order to stay on the same page with communication and training techniques. At Fur Baby Comfort & Care, we pride ourselves on always going the extra mile to make sure all parties are comfortable with the care being provided.When Iâm not tending to our Fur Baby clients, you can find me going on walks with Chloe, my German Shorthaired Pointer, or snuggling up on the couch with a good book and Nugget, my rescue cat. I also enjoy riding my Peloton and spending time with my two nieces and nephew! As always, I look forward to creating loving and lasting relationships with every client and their family as Fur Baby Comfort & Care continues to grow. Links: Fur Baby Comfort & Care Website (https://www.furbabycomfortandcare.com/our-furbaby-team) Fur Baby Comfort & Care On Instagram (https://www.instagram.com/furbabycomfortandcare/) Fur Baby Comfort & Care on Facebook (https://www.facebook.com/FurBabyComfortandCare) Give PSC a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/248)
Summary: Have you thought about hiring? We have. A LOT. We recently hired for the first time and will be doing a series of episodes on what the process was like for us. Hiring isnât always the answer to our struggles in business, so we break down some of our reasons for deciding it was time to hire. We also give you some questions to think through if youâre on the fence. Then, Natasha OâBanion answers, âHow do I get over my fear and make big changes?â Main topics: * What do you want your business to be? * The costs of hiring * Make the position whatever you want it to be * Why you shouldnât hire * Ask A Pet Biz Coach Main takeaway: Hiring doesnât mean youâre more successful or doing something better than someone else. It means you have different views of what you want your business to look like. Links: Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/247)
Summary Have you ever used Canva for your business? It's a software and app that gets recommended as a great way to create social media posts, but what exactly is it and how do we get the most out of it? Jessica Bay from Templates for Pet Pros joins the show to share simple workflows to use in Canva and how to make sure you don't spend hours making your posts. She gives us some of the power features everyone should be using and how it's more than just social media posts. We also discuss many facets of Instagram and why having a strong social media presence builds authority with your clients. Topics: * What is Canva? * How do I make it work for my business? * How does Canva help me with my social media posts? * How to build authority through your posts Main takeaway: You don't have to be a graphic designer to start creating posts that reflect the brand you want. *About our guest: * Iâve owned and operated an off-leash pack dog hiking company for nearly 15 years and launched Templates for Pet Pros, a Canva template membership for pet industry professionals when my pack hiking business has to close during the pandemic. Iâve worked in dog daycare, pet supply retail, training service dogs, as a dog walking business coach and owned and operated a dog collar and leash company. Iâm also a professional pet photographer and dog mom to 2 beagles (@littlehounddog on Instagram). Links: Jess's website: https://www.templatesforpetpros.com Instagram (https://www.instagram.com/templatesforpetpros/) Canva (https://www.canva.com/join/bjm-hfn-wxw) Jessica was on previously back on episode 81 (https://www.petsitterconfessional.com/episodes/081-school-for-dog-walkers-with-jess-bay) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/246)
Summary: Did you raise your prices starting January 1st? There are often stumbling blocks and fears surrounding charging what you need to in order for your business to survive. We debunk several of those and discuss the importance of doing a personal (and business!) budget so you know exactly how much you need to live the life you want. During this first week of the New Year, re-evaluate what you charge and how you determine that price. Main topics: * Increase letter? * Grandfathering clients? * Can I increase too much? * How do I determine my prices? * Pet Biz Coach Main takeaway: When determining your prices, look inward, not outward. Links: Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/245)
Summary: How should you set your prices? đ°Because pricing is such a huge topic in the pet care industry, we asked Natasha O'Banion, Doug Keeling, & Dan Reitman to each share their mindset around pricing. With us going into a New Year, right now is the perfect time to step back and assess not only your prices, but also your mindset around charging for your services, and viewing yourself as a business owner. It's so much more than "know your worth". It's about understanding the opportunities available when you price right, and the opportunity costs when they're not set correctly. Topics on this episode: * What is the the cost of pet care? * Why do we undercharge? * What value am I bringing? * How much can I really charge? Main takeaway: Clients wonât always remember what we did, but they will remember how we made them feel. You can change the client experience through having the margins in your business to continue to blow them away with your service. About our guests: Doug Keeling: Episode 18 (https://www.petsitterconfessional.com/episodes/018-bad-to-the-bone) and Episode 53 (https://www.petsitterconfessional.com/episodes/053-business-structure-with-doug) Over the past six years, Doug Keeling has built an award winning team of in-home pet care professionals across Northeast and Central Florida. Bad to the Bone Pet Care is currently a team of 30 pet sitters and dog walkers offering fully customizable personable care and is constantly growing. It is Doug's goal to show the pet care community, and the world, that through compassion and love we can truly make a difference. Be sure to follow him on Facebook, Instagram, and his blog to follow his teams progress as we continue to expand. Feel free to email him any questions you may have about starting and growing a pet care business. https://badtothebonepetcare.com/ https://www.facebook.com/BadtotheBonePetCare/ Instagram: @badtothebonepetcare (https://www.instagram.com/badtothebonepetcare/) & @thewanderingpetsitter (https://www.instagram.com/thewanderingpetsitter/) On Youtube: Bad to the Bone (https://www.youtube.com/results?search_query=bad%20to%20the%20bone%20pet%20care) Daniel Reitman: Episode 29 (https://www.petsitterconfessional.com/episodes/029-dans-dog-walking-and-pet-sitting), Episode 42 (https://www.petsitterconfessional.com/episodes/042-social-media-with-dan-reitman), & Episode 86 (https://www.petsitterconfessional.com/episodes/086-social-media-in-pet-care-with-dan-and-mauro) I am incredibly grateful and amazed to look back on the journey that this business has taken me on.  I have been fortunate enough to surround myself with an amazing team of staff and I have been able to create wonderful relationships with my clients.  My mission with this business has always been to provide pet owners with someone who is reliable, trustworthy and caring to care for their pets, and I am incredibly honored to have been given the chance to do so for so many people within my community for so many years.  I look forward to many more years of providing the best quality pet care for your pets. Danâs Pet Care website (https://danspetcare.com/) Facebook (https://www.facebook.com/dansdogwalkingandpetsitting/) On Youtube (https://www.youtube.com/channel/UCRMFdgLPrlBPsIITYcaMKHw) *Natasha OâBanion: * Episode 59 (https://www.petsitterconfessional.com/episodes/059-scaling-your-business-with-natasha-obanion) Natasha OâBanion has 15 years of extensive marketing and sales background from the automotive industry. She has successfully occupied roles such as Client Relations, General Manager, Executive Assistant, Service Advisor, Aftermarket Sales, and Automotive Finance Manager, and she has ranked highest among her peers in sales goals, high-pressure environments, and meeting deadlines. Natasha is a highly respected straight shooter, known for her no-filter approach. Some know her as an open book, happy to share a story or moment in her life, as her empathetic nature allows everyone in her presence to feel comfortable, acknowledged, and valued.  âThe pet care industry isnât easy, and itâs surely not for everyone, but if this is what you want, stick with it, and Iâll help you get clear and focused and find a more efficient way to achieve successâ After her tenure in the automotive industry, Natasha enjoyed a well-deserved sabbatical to process her next move. Once again realizing that dogs are her first passion, she bravely decided to take on the pet care industry, thus creating a dog walking and pet sitting company, from inception to success status. Natasha is one of the few entrepreneurs in the industry to earn six figures in only six months, an incredible feat, given the short amount of time, unpredictable market, and specific arena. During this pivotal time, Natasha became a mother, and so, she put her company on autopilot to fulfill another one of her dreams â traveling freely across the globe with the people she loves most. As Natashaâs business continues to thrive, and she explores new places near and far, she has decided to reach back into the communities that have welcomed her ventures, now sharing several different ways to help others reach professional freedom and gain valuable knowledge regarding business strategies. Start, Scale, Sail (https://www.startscalesail.com/) Links: Previous Roundtable on The Future of Pet Care (https://www.petsitterconfessional.com/episodes/185) Give us a call! (636) 364-8260 Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Email us at: feedback@petsitterconfessional.com (mailto:feedback@petsitterconfessional.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/244)
What were your wins for 2021? On the last Monday of the year, we review what has happened to us this year. We discuss our biggest moment from each month and what we hope to carry forward into 2022. Reflecting on your wins will help keep you motivated as you move forward into the new year. Topics: * Monthly 2021 wins * Our most monumental month * Why you should track your wins Main takeaway: Review your wins so you can remember that you are capable of great things. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/243)
Have you ever thought about going green in your pet business? âťď¸ Maybe you've looked into it but thought it was too much work. It turns out there is much more to being eco-responsible than simply buying bio-degradable poop bags. When being eco-friendly is at the core of your business, the impacts go much deeper. Riti Sobilo, Growth Officer, and Jen Austin, General Manager, of Green Paws Chicago, share how to âgo greenâ. We also discuss how to grow a great company culture through allowing your staff to embed their values and why they invest so heavily in their staff. Topics on this episode: * What is "green"? * Sticking to their mission * Leaning the business * Leaning into your staff Main take away? Build your culture by having a lens through which you make all of your decisions. About our guests: Jen Austin: Jen (she/her) grew up in the Chicago area and has lived in a variety of places including Madison WI, Boulder CO, Portland OR, and relocated back to Chicago in 2003. After 20+ years in the coffee industry, she is excited to combine her passion for dogs, being outdoors, business, and adding value to the community. Jen lives in Albany Park with her rescue pup named Pablo, a Shar Pei/Great Pyrenees mix. Riti Sobilo: Riti (she/her) grew up moving internationally with her family, exploring places like India, London, and Singapore before arriving in Chicago. After spending the majority of her career in corporate America, she is thrilled to be joining a local business like Green Paws. She is a passionate animal lover and environmentalist who is now settled in the West Loop with her husband and a growing pack of pets. Her two spunky pups, Archie and Panda, are beagle mixes that have been loved on by the Green Paws family their entire lives! Links: Their website: www.greenpawschicago.com Facebook: www.facebook.com/greenpawschicago/ Instagram: www.instagram.com/greenpawschicago/ Full show notes and transcript (https://www.petsitterconfessional.com/episodes/242)
How do you resolve conflict? All relationships have it, so itâs imperative to know how to handle it. Whether you deal with clients, your staff, a significant other, or a business partner, there are strategies for navigating a disagreement. We discuss the various types of conflict resolution and share what works for us. Topics on this episode: * Types of conflict * Understanding who is in charge * How we resolve conflict * Skills to learn * Ask a pet biz coach Main takeaway: Regardless of who the conflict is with, approach it from the desire to see it resolved and to respect the other person. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/241)
Do you see yourself as an investigator? What about an educator and writer? We think you should, and Arden Moore agrees. Arden has a lifetime of not only educating but also communicating difficult topics, and encourages us to take those seriously. She shares how to ask good questions, and how the right question can save you time. She also gives tips on writing and the importance of self-editing what we create. Topics on this episode: * Asking good questions * Think like a first responder * Your role as an educator * Getting better at writing Main take away: As an educator, it's ok to admit when you don't know something. Research the topic and come back with a better answer. About our guest: Arden grew up in a Brady Bunch-like family in a town called Crown Point located near Chicago in Northwest Indiana. During her first year in high school, she cajoled the editor of the local weekly newspaper into hiring her to be a sports writer. As a corn-fed Hoosier, she valued her Midwest roots, but knew she needed to experience other places. Her insatiable curiosity led to spending the next 20 years chasing stories as a reporter and editor for daily newspapers in Indiana and Florida. This is where Arden honed her amazing interviewing and writing skills! From there, she entered the publishing world at the family-owned Rodale Press. At Rodale, her âday jobâ was senior health writer for the book division, but she also moonlighted as a writer for their new magazine called Pets: Part of the Family. That is where Arden realized that she could tap her love of writing and interviewing to help people become healthier, and to tout the power of her other lifelong passion, pets. Pets and people â thatâs what Arden is all about. Fast forward to today, and Arden has done just that, in her trademark edu-taining style. Today, Arden happily shares her home in Dallas with her wife, Julie, and their furry Brady Bunch of three cats, three dogs and an overworked vacuum cleaner. *Links: * www.ardenmoore.com www.petfirstaid4u.com www.propethero.com www.catvets.com www.fearfreehappyhomes.com American kennel club: https://www.akc.org Cat Fancier Association: https://www.cfa.org American Vet Medical Association: https://www.avma.org Full show notes and transcript (https://www.petsitterconfessional.com/episodes/240)
With 2021 almost behind us, itâs time to look ahead into 2022. What do you want to accomplish? What do you want your business to look like? In this episode, we discuss what next year looks like for pet care. We encourage you to take your answers from your annual business review and look ahead to making 2022 your best year. More than simply setting goals and objectives, it's about looking for areas to invest in your business, like marketing and finances, or conferences and education. The most important place to invest? Yourself! Then, Natasha answers, "What's your favorite technology in your business?" Topics on this episode: * What will 2022 look like? * What we are looking forward to * Areas you should invest your money and time * Invest in YOU * Ask a Pet Biz Coach Main takeaway: Make 2022 the year of Twenty Twenty YOU. Links: Episode 237: www.petsitterconfessional.com/episodes/237 Morgan Stanley: https://www.morganstanley.com/ideas/global-macro-economy-outlook-2022 Forbes: https://www.forbes.com/sites/stevebanker/2021/11/03/the-economic-outlook-for-2022-will-be-impacted-by-supply-chain-and-labor-issues Full show notes and transcript (https://www.petsitterconfessional.com/episodes/239)
How do you make a difference in the world? Each time you care for a pet, you are an integral part of their and their owner's lives. Shelly Ross is in the business of giving peace of mind to her clients by providing cat care to the San Francisco area for the past 18 years. What started out as an interim job until she could find "real work", her business Tales of the Kitty has turned into a true passion project. Shelly shares her advice for building trust with clients and why treating your staff well is just a no brainer. She also discusses disaster planning as a pet business and how to cope with the emotions that come with being a business owner. Topics on this episode: * Disaster planning * Why she is cat only * Building Trust * Emotions of a business owner * Treating clients well Main take away? Your services allow people to live their lives and have confidence their pets are being cared for. About our guest: After 15+ years in Corporate America, Shelly leapt at the opportunity to be laid off. Even in 2003 the cost of living in San Francisco was excessive and without a severance package she never would have dared to take a chance and start her own business. She was cat-only from the start and thought she would do it for a year, while figuring out what she wanted to do next. That was 18 years ago and her "little" business has grown to 15 employees and is still going strong! Links: Email Shelly: Shelly@talesofthekitty.com Her website: https://talesofthekitty.com Full show notes and transcript (https://www.petsitterconfessional.com/episodes/238)
Where did 2021 go? đ¨ The year is almost over so itâs time to sit down and reflect on what went right, and what could have gone better. We discuss how to conduct a year end business review. One of the biggest factors is your mindset going into it. We break down the 5 categories you should investigate for your business and how to grow from each of them. Then, pet business coach Natasha OâBanion answers, âHow do I get started with subscription boxes?â Topics on this episode: * Why do a review * Getting set mentally and emotionally * 5 major categories * Done, now what? * Ask a Pet Biz Coach Main takeaway: Youâre trying to make your business better and recognizing that youâre always growing, changing, and learning new things. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/237)
Summary: What does publicity mean in 2021 and beyond? Why should I pay attention to it? Rachel Spencer has been working in media for over 20 years and currently runs, Publicity for Pet Businesses. She shares her experiences of what journalists are looking for in a story and how to overcome the fears of imposter syndrome so you can start sharing your stories. We cover the difference between marketing and publicity, and how you can raise your profile through engaging in the media and being seen as an expert. Topics on this episode: * Power of publicity * Making your pitch * Making the most of the coverage * Brainstorming ideas * Doing it yourself Main take away: * If you don't tell people about you, how will they know? Publicity is about raising your profile by sharing the awesome work you do and the knowledge you have. About our guest: Iâve been working in the media since 1999, writing stories for local, regional and national newspapers and magazines. Supporting small businesses and entrepreneurs like you to raise their profiles, reach more clients and make more sales. Approaching the media can be scary but with me by your side, holding your hand through the process, youâll soon feel like a PR pro. Hundreds of pet business owners have had media coverage through my book, Publicity Tips for Pet Businesses, my free online Publicity Challenge and 1-1 and group coaching programmes. Thereâs no need to spend lots of money on a fancy PR company to get your business in the press. Instead, use my straight talking advice so you understand what journalists want and how to deliver it. Links: * Learn more about Rachel: publicityforpetbusinesses.co.uk (publicityforpetbusinesses.co.uk) Facebook Group: facebook.com/groups/publicitytipsforpetbusinesses/ Free Press Release Template: publicityforpetbusinesses.mykajabi.com/Press-Release Her Book: https://amzn.to/3G5GKKW Podcast: publicityforpetbusinesses.co.uk/podcast/ Full show notes and transcript (https://www.petsitterconfessional.com/episodes/236)
Summary The pandemic has brought about a new wave of the job market, The Great Resignation. Millions of people are leaving their jobs in search of something better. So, whatâs a pet care provider to do? How does this impact marketing messages, clientele, and employee retention? We discuss new ways to approach obtaining clients and why watching these trends is critical for your business. Then, Natasha OâBanion answers, âHow do I make clients happy?â Topics on this episode: What is the great resignation? The problems we face What we can about it? Ask a Pet Biz Coach Main takeaway: Start understanding how The Great Resignation is impacting your local market so you can adjust your messaging to meet the needs of a changing clientele. Links Susan, from the Pet Gal, talked about this kind of relationship with the Alamo DraftHouse on episode 88: https://www.petsitterconfessional.com/episodes/088-supporting-your-employees-with-the-pet-gal The Texas Pet Sitters Conference in New Braunfels Texas is coming up and weâd LOVE to see you. Collin will be speaking and weâre really looking forward to a great conference. Go to http://txpetsitters.com to get registered! Full show notes and transcript (https://www.petsitterconfessional.com/episodes/235)
Summary: Not that anyone is counting, but thereâs only 145 days left until tax day in the US. To make sure weâre making smart year end tax moves and setting ourselves up for success for tax season. Mike Jesowshek, CPA and owner of JETRO, shares what the 2022 tax filing season looks like for small businesses. He gives advice on how to handle health insurance, retirement savings, and what to do if you want to buy a vehicle for the business. If you hired or started selling physical goods, Mike has some tips for you to be aware of the first time your file. Stick to deducting things youâre already spending money on, instead of purchasing things you donât need. By turning after-tax dollars into pre-tax dollars through your business, youâll save the most money. Topics on this episode: * New tax law for this year * Accounting methods * Health Insurance deductions * Investing and retirement savings * PPP and EIDL in 2021 * Vehicles and your business Main take away? Use your business to start turning after-tax dollars into pre-tax dollars and save money! About our guest: Mike Jesowshek is a modern and innovative CPA, taking a new age approach to accounting, tax savings, and growing your business. He is the founder of JETRO, a digital accounting firm, and host of the Small Business Tax Savings Podcast. Mike has both a bachelors and masters in accounting.  Mike has spent the majority of his career as an entrepreneur. He was CFO and co-founded several companies and has experience in all business stages. He set out on a mission to help businesses that have seen and lived the same experiences he did in business. This is how JETRO was built. He has been in the shoes of many small business owners out there and his end goal is to help them in one area that most business owners are not familiar with, accounting and taxes. Links: 022: www.petsitterconfessional.com/episodes/022-taxes 044: www.petsitterconfessional.com/episodes/044-coronavirus-relief-options-with-mike-jesowshek 127: www.petsitterconfessional.com/episodes/127 JETRO: https://www.jetrotax.com Facebook group: https://www.facebook.com/groups/taxsavings Podcast Website: https://www.taxsavingspodcast.com/ IRS traveling meal deduction and what is home domicile: https://www.irs.gov/taxtopics/tc511 TaxJar- https://www.taxjar.com Get Payroll Software like GUSTO: https://gusto.com/d/collin1453 Peisner Johnson: https://peisnerjohnson.com Tax Minimization Program: www.taxsavingspodcast.com/tax Relay Bank: https://relayfi.com/ Blog on PPP/EIDL Info: https://www.taxsavingspodcast.com/blog/what-do-i-need-to-know-about-the-covid-relief-bill *Note a change in what was said: "Forgiveness is not taxable and businesses ARE able to deduct expenses paid with forgiven PPP funds." Blog on Cash vs Accrual: https://www.taxsavingspodcast.com/blog/what-is-cash-and-accrual-accounting Blog on Hiring Employees: https://www.taxsavingspodcast.com/blog/how-do-i-hire-employees-in-my-business Blog on Health Insurance Premiums: https://www.taxsavingspodcast.com/blog/how-does-the-deduction-for-self-employed-health-insurance-work Blog on Sales Tax: https://www.taxsavingspodcast.com/blog/what-do-i-need-to-know-about-sales-tax Blog on Vehicles: https://www.taxsavingspodcast.com/blog/what-do-i-need-to-know-about-purchasing-deducting-and-depreciating-a-business-vehicle Blog on Maximizing Deductions: https://www.taxsavingspodcast.com/blog/what-can-i-deduct-as-a-business-expense Full show notes and transcript (https://www.petsitterconfessional.com/episodes/234)
How do you plan your meals throughout the week? What makes a good snack for a busy dog walker and pet sitter? Itâs not easy and is unique for everyone. We sent out a survey to other pet sitters to get a better idea of what others have experienced. Our businesses run on our bodies. So, we should seriously consider what weâre putting into it. For preparing the night before, to staying hydrated, there are simple things to get on a better track. We share some of the biggest struggles to planning meals, how to overcome them, and hacks to being more consistent. Then, Natasha shares her best piece of business advice. Topics on this episode: * Snacks * When'/where to eat lunch? * Staying consistent * Why even do this? * Ask a Pet Biz Coach Main takeaway: Food is medicine and we need a well fed body and mind to run our business. Planning a little helps be more consistent and to have healthier meal schedule. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/233)
How do you value yourself and handle tough times? Carla Tittle, owner of Texas Ruff House, stepped way from a career in elementary education on a sabbatical and found herself running a pet care business. Carla shares how she uses the skills of a teacher to read between the lines of client expectations. She also discusses her process in finding her ideal client, how she markets to them, and what it was like hiring for the first time. Carlaâs pet care community suffered a tragic loss that reached the national news; she talks about the mark itâs left and how they all have come together. All through her time in pet care, she continues to reflect back on what she values and whether itâs reflected in her work, and she encourages us to do the same. Topics on this episode: * Reading between the lines * Client expectations * Her team * Suffering loss as a community * Tough times Main take away:There are different kinds of âhardâ in life, so there are different things needed to get through each of them. About our guest: In 2015 Carla traded her lesson plans for leashes. What started as a sabbatical from an elementary classroom, has transformed into a 5-star, highly revered pet sitting business. Carla began by getting her mom started as a pet sitter: she had the idea. Then she was solo, doing it in her spare time. She saw the potential and demand and made the decision to grown into a full business. Carla couldn't do it without her amazing team of pet sitters, and the support of her "tribe": her close friends and community. She found her niche and partnered with other local business owners and learn from them. Carla took all the knowledge she gained from corporate business and the education industry, and modeled her pet care business in the same way. It turns out that training puppies and scheduling pet care isn't that different than teaching 6-year olds. It all boils down to consistency and repetition. Links: Her website: www.texasruffhouse.com Boarding Fire: www.washingtonpost.com/nation/2021/09/21/dog-fire-pet-hotel-georgetown-texas/ Full show notes and transcript (https://www.petsitterconfessional.com/episodes/232)
Summary Have you ever been scammed? Itâs almost 2022, but that doesnât mean scammers arenât out there waiting to take advantage of you and your business. We discuss how to know if a request is a scam, common methods they use, and what you can do to avoid them. Thankfully, it doesnât take much to avoid them and avoid loosing any money. Then, Natasha answers, âHow do I set better boundaries?â Topics on this episode: * What scammers want * Difference between spam and a scam * How to detect a scam * What you can do * Ask a Pet Biz Coach Main takeaway: Avoiding scams is all about lining out processes and reaching out for advice if you need to. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/231)
Are you interested in opening an e-commerce store? In 2021, it's easier than ever and provides many benefits beyond another stream of income. Jenna Gotch, owner of Passionately Pets, shares what led her to launch her online store and what it's meant to her and her staff. She shares what it's like getting the items to sell, stocking them on site, and how she still can't believe people buy from her. She made a big decision to avoid drop shipping to maintain more control over the process and why branding at each stage of the process was so important to her. We also discuss recent staffing struggles, how she's overcoming them, and how she balances the desire to grow with the reality of slow hires. Topics on this episode: * Finding her target client * Launching her e-commerce store * Connecting with community * Choosing a business model * Where to get products Main take away? Opening an e-commerce store can be another way of answering questions and solving problems of clients while building relationships. About our guest: Jenna Gotch opened Passionately Pets in 2007 as a âpassionâ project (hence the name). She got experience in the industry doing pet sitting part time as supplemental income after college and fell in love with caring for animals. When her full-time marketing job demanded more of her time, she was forced to give up pet care. But the desire to be an integral part of petâs lives never left her. So she took a chance and began Passionately Pets as a one woman in-home pet care company serving Northern Virginia. The business quickly expanded to include team members and office staff and has been continually growing each year, until the pandemic hit. The company quickly pivoted and took the opportunity in 2020 to create an ecommerce retail shop with unique Passionately Pets merchandise, which created an avenue to become more involved in our local community. Passionately Pets very proudly donates $1 from every item sold to local animal welfare and rescue organizations, employs 25+ staff members and participates in neighborhood markets and events. Links: Passionately Pet: www.passionatelypets.com Check out her shop: www.passionatelypets.com/shop Get in touch with Jenna: Jenna@passionatelypets.com Shopify: https://www.shopify.com Printing on demand with Printful: https://www.printful.com Full show notes and transcript (https://www.petsitterconfessional.com/episodes/230)
Do you have a fear of public speaking? As a small business owner, public speaking comes in all shapes and sizes. From the meet and greet, to impromptu conversations with people on the street, they donât always have to be formal events. We believe pet sitters and dog walkers have a wealth of knowledge to share and need to be heard! We break down 8 key elements to not just overcoming fears of public speaking, but making sure you rock the next opportunity you have. Natasha answers the question, âHow do I go from a fixed to a growth mindsetâ Topics on this episode: * Why you should do more speaking * Collinâs recent experience * 8 elements to getting better * Ask a Pet Biz Coach Main takeaway: Take a deep breath and realize you have SO much to share! Full show notes and transcript (https://www.petsitterconfessional.com/episodes/229)
Where does your passion come from? How do you put your passion to work? Just having a passion for something is the first step. Itâs then up to us to fight for what we want and take the steps to realize our dreams. Ashley Ann Odom, owner of Diamonds in the Ruff a luxury grooming salon, details her journey into the pet grooming industry and overcoming her fears. She shares how she uses her passion to reach a bigger purpose in her life and why going through tough times actually helps us in the long run. Ashley Ann also talks about what itâs like running luxury grooming salon, how she connects with her clients, and what itâs like grooming for celebrities. Topics on this episode: * Loving the work * Using your passion * Luxury * Grooming for celebrities * Future of grooming Main take away: Thereâs no âbasicâ service if youâre a luxury business. About our guest: Diamonds in the Ruff' was founded by celebrity pet groomer, Ashley Ann Odom. She is the sole owner of a luxurious pet spa/salon and has been in business for over four years. Ashley Ann is the first African American to complete her Masters at Yin Lin Grooming School in Chongqing, China. She remains as the only African American woman to do so, thus far. With the passion for caring and stylizing animals, Ashley Ann, traveled to Korea and China to study with master groomers. For some people, the discovery of their passion happens at an early age. The minute she picked up a pair of grooming scissors at 16 years old to cut a dogâs hair, celebrity dog groomer Ashley Ann Odom felt right at home. She felt a sense of belonging and purpose that defines the work she does as the owner of the luxury dog grooming salon, Diamonds in the Ruff, the creator and host of the popular radio show, GâRumor Has It, and a teacher for the Asian dog grooming techniques. As one of the few African American dog groomers in the United States, Odom works to break down barriers in the pet industry. With over 15 years of grooming experience, Ashley Ann is devoted to and passionate about enhancing the beauty of pets and strives to create an environment, where both the pet and pet parent can enjoy a trip to the grooming salon without feeling apprehensive. Her mission is to provide exceptional service but also to create a fun and loving atmosphere for all pets. Ashley is passionate and dedicated about her craft, and what makes her unique is the genuine love for pets! Links: LinkedIn: linkedin.com/in/ashley-ann-28104a198/ G'Rumor Has It: streaminginspiration.net/?page_id=33265 Ashley's Website: groomingextraordinaire.com (groomingextraordinaire.com) On Instagram: instagram.com/groomingextraordinaire/ Facebook: facebook.com/diamondsintheruff190 Email: diamondsintheruff190@gmail.com Full show notes and transcript (https://www.petsitterconfessional.com/episodes/228)
Have you ever said the phrase, âpractice makes perfectâ? We should absolutely strive for perfection and use it as a motivating force through tough times or while we build a skill. The problem comes in when we only seek perfection and accept nothing else. Or when we believe we (or those around us) must be perfect at all times. A much more freeing and liberating mindset is, âpractice makes progressâ. In our business and personal lives, the reframe from perfection to progress allows us to be more creative, try new things, and build better relationships. Topics on this episode: * Making muffins * Dangers of perfection * 5 benefits of reframing * Ask a Pet Biz Coach Main takeaway: If we have the mindset of practice makes progress, we HAVE to admit that weâre better than we were yesterday. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/227)
Can you use an Independent Contractors (IC) in your business? What are the benefits and what are the potential pitfalls? Colleen Sedgwick, Pet Nanny Coach, had ICs for 17 years and shares how to navigate and use them effectively. Colleen talks about being audited and how to be prepared for it. With many sitters looking for ways to fill in scheduling gaps during the busy holiday season, an IC may be what you're looking for, as long as you use them correctly. Topics on this episode: * What is an IC? * Being audited * How to hire * Training? * Non-competes? Main take away? You can legally use independent contractors in your business, just know your terms and the level of control you want before you enter into the relationship. About our guest: Colleen Sedgwick is a Pet Sitting Business Owner, Entrepreneur, Wife and Mom, and she teaches pet business owners how to launch, grow and multiply their businesses 10K or more a month in revenue. Colleen transformed her once teeny-tiny, itty-bitty pet sitting business into a thriving and lucrative enterprise that services over two thousand clients on The Main Line of Philadelphia. Through her ultra-informative blog, videos, online courses and group coaching programs, sheâs empowered and taught countless other pet sitters how to turn their passion for pets into paychecks. And when sheâs not turning her knowledge of the pet sitting industry into blog posts, programs or courses, you will find her loving on her family, hustling on the tennis or paddle court or watching BRAVO TV! Colleen says, âIâm living proof that you can create a purpose-filled and lucrative business based on your love for animals and that itâs never too late to follow your heart and live your passion.â Links: Website: petnannycoach.com (petnannycoach.com) Get a Freebie!: petsittingfreebie.com (petsittingfreebie.com) Talk with Colleen: meetwithcolleen.com (meetwithcolleen.com) Her previous episode: petsitterconfessional.com/episodes/072-colleen-sedgwick-the-pet-nanny-coach Full show notes and transcript (https://www.petsitterconfessional.com/episodes/226)
The Holiday Season is upon us! But don't worry, it's NOT too late to get prepared and make sure you set your mental and emotional health as a priority. The holidays are busy, but they don't have to be crushing. Setting up your schedule right now, and communicating your availability are just the first steps to start taking more control for a more enjoyable season. From saying, "NO" to why you may consider taking deposits this year, boundaries are more important than ever. Natasha O'Banion answers the question, "What books are you reading right now?" Topics on this episode: Scheduling Communicating Staffing Gifts Ask a Pet Biz Coach Main takeaway: Look at your schedule and find what number of visits will give you peace, balance, pay your bills, and meet needs of the clients. Then STICK TO IT! Full show notes and transcript (https://www.petsitterconfessional.com/episodes/225)
Whatâs the difference between a manager and a leader? How do you juggle wearing all of the hats? Wayne Hartley Jr., owner of Happy Hearts Pet Care, joins the show to break down his mindset around working with his team and the role emotional intelligence plays in his business. From using fear as a motivating force, to how he views success, Wayne shares how he makes his business run. Wayne also talks about what itâs like running a mobile grooming service, and all of the bumps that come with that. He gives some great advice for how he recharges and taps into inspiration when running his business. Topics on this episode: * Leader * Success * Emotional Inteligence * Mobile Grooming * Juggling everything Main take away: Self care and mental health are about putting your why back at the forefront of your mind. About our guest: My name is Wayne Hartley Jr. I am a Registered Veterinary Technician. Pet Care has always been a passion of mine. Since I was young Iâve always loved animals â both learning about and taking care of them. I have graduated from THE Fort Valley State University with a Bachelor's Degree in Veterinary Technology. I have worked in various veterinary settings from the largest multi-specialty emergency hospital to general practices, other referral hospitals, and university settings such as the University of Georgia's Veterinary Teaching Hospital. When not working, I have volunteered my time at wildlife conservation centers, adoption agencies, dog daycare, cat sanctuaries, and with the Boys and Girls Club as well as Habitat for Humanity. Giving back and working with the community has always been another passion for me. It makes my heart happy to be able to be a blessing for someone else. (see what I did there). After being a veterinary technician for 7 years, I began Happy Hearts Pet Care in 2016. I now have the opportunity to share my love of animals with my clients and pet owners all over the Stone Mountain and Metro Atlanta area. Links: Website: happyheartspcs.com (https://linktr.ee/HHPCS) Youtube: youtube.com/channel/UC7v4FA7Qs1C3BaVGJ2VB2bQ Facebook: facebook.com/happyheartspetcareatl Instagram: instagram.com/happyheartspetcareatl/ Full show notes and transcript (https://www.petsitterconfessional.com/episodes/224)
What are the business fundamentals for a pet sitting or dog walking business? Do you know someone who wants to run their own pet care biz but doesnât know where to start? On this episode, we discuss how to get started. From a plan and getting a business license, to checking out insurance, we walk through what you need to have in place, and share from our own experience. Then, Natasha OâBanion answers, âHow do I forgive myself after I make a mistake?â Topics on this episode: * Having a game plan * Insurance & License * Business Structure * Bank account & Scheduling * Ask a Pet Biz Coach Main takeaway: Having a game plan when starting out is crucial to your businesses survival. Links: Software: petsitterconfessional.com/software Insurance: petsitterconfessional.com/insurance Gear: petsitterconfessional.com/gear Ways to Advertise: petsitterconfessional.com/Advertising Episode 144: petsitterconfessional.com/episodes/144 Episode 188: petsitterconfessional.com/episodes/188 Episode 154: petsitterconfessional.com/episodes/154 Full show notes and transcript (https://www.petsitterconfessional.com/episodes/223)
Summary: What does it mean to help our clients be more mindful? We start by helping them pay attention to changes in their pet and by empowering them to be advocates for the pets health. Alexa Rabini, the Pug Mom, shares how she helps her clients be more mindful in their care. She also breaks down some common misconceptions around CBD usage in pets. Alexa gives some great tips on managing online communities for pet parents and pet professionals, to help everyone be engaged and growing together. Topics on this episode: * Private boarding * Integrative care * CBD * Mindful pet parents * Wellness retreats * Online communities Main take away? Mindfulness is about fighting complacency with action. About our guest: Alexa Rabini is a certified integrative animal caregiver and #pugmom on a mission to make pet lives better! After having 4 veterinarians fail her puggle Dixon, she became passionate about mindful parenting and the truth of the pet industry. When she's not caring for animals, she produces live events and has worked with top musicians such as Andrew McMahon and Mayday Parade at venues all around Las Vegas, Nevada. Links Her Instrgram: www.instagram.com/mindfuldogmom/ PSI: www.petsit.com Canva: www.Canva.com Pet Business: www.petbusiness.com SuperZoo! www.superzoo.org FetchFind: www.fetchfind.com Oprahs Vet: www.drmarty.com Planet Paws: www.planetpaws.ca www.thetruthaboutpetfood.com Give us a call! (636) 364-8260 Email us at: feedback@petsitterconfessional.com Full show notes and transcript (https://www.petsitterconfessional.com/episodes/222)
Are you connected with the broader business community in your area? We had a great opportunity recently to introduce our business to other business owners. On this episode, we share why these networking events are important and the role they play in raising the awareness of the pet care industry. They also help us to feel more legitimate as business owners. We discuss the benefits that come from being connected to other businesses, and how to prepare for the networking opportunities. Then, Natasha OâBanion answers, âHow do I view myself as more legitimate?â Topics on this episode: * Business networking opportunities * Why be plugged in? * Other benefits? * How to make the most out of it * Ask a Pet Biz Coach Main takeaway: Meeting professionals from other industries exposes you to a wide range of ideas, procedures, and insights. Links: 1 Million Cups: www.1millioncups.com Episode 057: www.petsitterconfessional.com/episodes/community-with-natalie-durack Episode 116: www.petsitterconfessional.com/episodes/116 Episode 145: www.petsitterconfessional.com/episodes/145 Episode 173: www.petsitterconfessional.com/episodes/173 Full show notes and transcript (https://www.petsitterconfessional.com/episodes/221)
Are you afraid of big changes? Often times we get frozen in our tracks and are unable to process or move forward when we're faced with major changes. Maria Teran, owner of Chicawoof Dog Walking, has gone through many life altering events. From fleeing her home country, to uprooting to a brand new city to start a business, Maria faces change with optimism and opportunities. She joins the show to reflect on those events, how she found and stays true to her brand, and growing and selling businesses. Topics on this episode: * Jersey to Chicago * Big changes * Branding * Buying and Selling * Recommended resources Main take away: Overcome your fears by focusing the small things, and taking little steps. About our guest: I had to leave my country in April of 2014 to live in the United States, back then it was only me with a boring Bachelor degree against the world. During my first year here, I had so many jobs but nothing made me truly happy, I started considering getting back to my career but by that time I was sure that was not what I wanted to do for the rest of my life. I had always been fascinated with animals in general, and always wanted to work with animals but never had the opportunity so I thought that was the moment and place to try it! After working for big companies for a while, I made the best decision ever! Starting my own business and thatâs exactly what happened. Iâve dedicated the last 4 years to educate myself to provide my clients with the best pet care experience. I opened my first business in New Jersey and grew it to the point that I successfully sold it when I decided to move to Chicago, now I am the proud owner of Chicawoof! and I am so happy to be one of the lucky ones that can do what they love. Links: Website: https://chicawoof.com Instagram: https://www.instagram.com/chicawoofdogwalking/ The Life Coach School: https://thelifecoachschool.com Pet Nanny Coach on Youtube: https://www.youtube.com/c/Petnannycoach22 Full show notes and transcript (https://www.petsitterconfessional.com/episodes/220)
Summary Clients expect to be updated on the status of their fur-baby, but there isnât a one size fits all for this in the pet care industry. How should you update your client while theyâre away? What are the common types of updates? We discuss the situations which work best for each kind, and what type of client fits them. Updates can eat up a lot of time, so itâs important to use them effectively and appropriately. Then, Natasha OâBanion answers, âHow do I foster good relationships with clients?â Topics on this episode: * Why worry about the update * Kinds of updates * When to send them * Clientâs expectations * Ask a Pet Biz Coach Main takeaway: Regardless of which type of update you use, communicate your style to your client, so you set their expectations accordingly. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/219)
How are you building multiple ways to service your clients? Sticky services keep clients coming back because you keep solving their problems in new ways. From package pricing to customer service and retention, Brian Taylor, owner of Harlem Doggie Day Spa, joins the show to share how he's become known as the 'Dog Father of Harlem'. His passion for being neighborhood centric and servicing community drive him to connect his business to his community. Brian pursues servicing his top client's needs and making every interaction special. He shares why he continues to give back and where he hopes the grooming industry goes in the future. Topics on this episode: * Background in banking * Branding * Mobile Grooming * Pup-Relief Tour * Future of grooming *Main take away? * Sticky services keep your clients coming back and allow you multiple streams of revenue. About our guest: Harlem Doggie Day Spa is dedicated to providing the finest cage-free boarding, daycare and grooming facility in Harlem. We were founded in 2010 with a vision to create a one of a kind grooming facility. From there, business started expanding when clients began requesting care for their pets during the day or while on vacation. In 2016, we opened a second location, in order to serve our growing customer base, and to improve upon providing a better place for our dogs to be at ease with their doggie pals. By learning and catering to each dogâs personality and needs, we developed trust with our customers, by providing an enriched environment with your best friend. Harlem Doggie Day Spa focuses every day on safety, cleanliness, client-communication and tail-wagging dog happiness. Our care is distinguished by 24-hour on-site staffing, dog evaluations, daily activities for stimulation, groomer and dog relationships and more. Links: Website: https://harlembarknbreakfast.wpcomstaging.com Instagram: Brian is @ https://www.instagram.com/dogfatherofharlem/?hl=en Spa is @ https://www.instagram.com/harlemdoggiedayspa/?hl=en Pup Relief Tour: https://www.instagram.com/puprelieftour/?hl=en Full show notes and transcript (https://www.petsitterconfessional.com/episodes/218)
Sometimes, words are hard. They hold immense power and can make or break relationships. We discuss how to harness those positive words and phrases to propel your pet business into clearly communicating what you want. We also talk about the role of words in how we perceive ourselves and overcome hard times. Then, pet business coach Natasha OâBanion talks about the fear of staff stealing clients. Topics on this episode: * Words and clients * Words and business * Words and you * Ask a Pet Biz Coach Main takeaway: The words we choose to use in our lives and business, go a long way to creating the life we ultimately want to lead and the business we want to run. Links: Episode Social Media (https://www.petsitterconfessional.com/episodes/188) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/217)
The house sitting industry continues to change and adapt to the world of Covid. With new lockdowns and vaccine rollouts across the globe, home owners and house sitters alike are trying to see where the industry will go. Kylie Fuad, co-owner of Aussie House Sitters and House Sitters America, joins the show to discuss the current state of house sitting. She gives us some great advice on preparing for life as a house sitter and how home owners expectations have changed. Kylie also shares her optimism on the future of travel and how we can be prepared to take advantage of new opportunities as staycations become more popular. Topics on this episode: * Why start Aussie house sitters and House Sitters America * How has house sitting changed * Getting started in house sitting * What home owners are looking for * Future of house sitting Main take away: The bulk of the work for a house sit starts before you walk in the door. The prep work is everything! About our guest: Aussie House Sitters launched in 2004 with a simple philosophy, to keep pets happy in their own homes while their owners are away. Since then weâve grown into Australiaâs largest and most trusted house and pet sitting site. Every day we connect homeowners with kindhearted house sitters who care for their home, pets and garden in exchange for free accommodation. The pets are happy, the home is secure and the sitters live rent-free. Itâs a win-win for everyone! Â Â Â In my role as P.R. Manager at Aussie House Sitters I am very happy to spread the word about the many benefits of house sitting. After six years living in the Northern Territory, I developed a love for traveling around the more remote areas of Australia. Being a house and pet sitter is the perfect way to get escape the beaten track and experience living âlike a localâ around Australia. As the proud owner of three crazy cats and one very cute puppy, I love knowing that pets can happily stay at home so pet owners can enjoy some travel adventures of their own too. Links: Aussie Sitters: https://www.aussiehousesitters.com.au American Sitters: https://www.housesittersamerica.com Full show notes and transcript (https://www.petsitterconfessional.com/episodes/216)
Can you have profit first in your business? Wouldnât you need to be making 6-figures? What systems would you need to have in place to make that happen? We recently read the book, âProfit Firstâ by Mike Michalowicz and wanted to share our initial thoughts about it. We break down who we think this system would be good for, and some of the things that donât quite fit with a service industry like pet care. Overall, we think itâs a great system if you need something to control your money and understand the health of your business. Then, Natasha OâBanion answers, âHow do I be a great first time manager?â Topics on this episode: * What is âprofit firstâ? * What we did (and didnât) like * Who is this for? * Ask a Pet Biz Coach Main takeaway: Your business is supposed to serve you, you are not in service to your business. Links: Dave Ramsey (https://www.ramseysolutions.com) Profit First Nation (https://www.profitfirstnation.com/about) Buy the Book (https://amzn.to/3Cte4bX) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/215)
Becky OâNeil, owner of Beckyâs Pet Care, left the medical field to pursue a career in pet care so she could spend more time with her child. After 20+ years in the industry, she has over 150 employees and has had to adapt, and adopt, new technology and business planning to continue to thrive and meet the needs of her clients. Becky shares what her definition of success is, and why it's so important to be running the business you want. We also discuss the upcoming NAPPS 2021 conference and what to expect from the speakers. Topics on this episode: * Business Planning * Hiring * Success * NAPPS Conference Main take away: People run their business their way; you need to run your business your way. About our guest: Beckyâs love of animals originated in her childhood, spent on a farm in Pennsylvania where she helped raise and care for many animals including livestock, family pets, and horses. In 1998, Becky founded Beckyâs Pet Care, Inc. as a one-woman enterprise, which she nurtured to its current status as a leading pet care provider in Northern Virginia. In addition to running her very active business, Becky enthusiastically supports various local and national animal rescue groups and participates in several local community organizations. She serves on the board of the Community Business Partnership in Alexandria, is President of her local PTA in Arlington, and as President of the Northern Virginia Professional Pet Sitters Network, where she also fulfilled past terms as Vice President and Treasurer. Becky currently lives in Arlington, Virginia with her son, her daughter, and her black Labs, Teddy Bear and Rylee. Links: Email: Becky@beckyspetcare.com Becky's Pet Care: https://beckyspetcare.com NAPPS 2021 Conference: https://petsitters.org/page/EventsTab Full show notes and transcript (https://www.petsitterconfessional.com/episodes/214)
Do you have health insurance? Some believe itâs not necessary or may be too expensive, but as entrepreneurs, there are many reasons why it's critical to have some level of coverage for you, and even your staff. Scott Dowling, insurance broker and host of Doxcost, breaks down the misconceptions around health insurance and how to find an affordable policy. Scott shares how health insurance has changed over the years and what our options are for health insurance as a sole-proprietor. We also discuss exactly what an HSA is and why it's one of the best ways to get coverage for less. Topics on this episode: * Basic health insurance terms * How does it fit in with other insurances * Choosing an option * Common misconceptions Main take away? Insurance may seem expensive, but the alternative is a massive risk for you and your business. Insurance is not gambling! About our guest: Scott W. Dowling shares his 30+ years of insurance industry knowledge and experience to assist you in tackling your health insurance; making it work best for you, your family, your company and your employees. The head of CIGNA Group Insurance once remarked that, âHe just wonât take no for an answer!â Very true. I wonât stop until I can help you get what you need to get the most value from your health insurance benefits. Links: Email Scott: Scott@doxcost.com Listen to Doxcost: https://doxcost.com Episode on terms: https://doxcost.com/hmo-ppo-epo-wtf-idk-nvm/ Compare plans: www.ehealthinsurance.com Full show notes and transcript (https://www.petsitterconfessional.com/episodes/213)
Summary Have you ever failed at something? More importantly, did you grow and learn from your last failure? Instead of viewing ourselves as a failure when a plan doesnât go the way we thought, we need to look for the growth opportunities. On this episode, we break down the common problems entrepreneurs face when failure occurs, and how to face those failures to catapult ourselves into success. From defining what a failure is, to setting appropriate goals, there are processes to make âfailingâ as beneficial as possible. Then, pet business coach Natasha OâBanion answers, âHow do I have more fun in my business?â Topics on this episode: * Defining failure * Success in failure * Deconstructing what happened * Ask a Pet Biz Coach Main takeaway: Sit with the failure so you can see the success hiding in plain sight. Links: Episode on Defining Success (https://www.petsitterconfessional.com/episodes/106-defining-success) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/212)
How do you connect with your ideal clients? One of the best ways is blogging. Ali Smith, owner of Rebarkable, shares her story of blogging as a way to turn her business into a high value machine. She gives tips on what makes a good blog, getting over the fear of imperfection, and how to repurpose your blog. Ali discusses how to reach quality clients and having peace of mind in business. Topics on this episode: * Benefits of blogging * Reusing topics * "Gotta risk it for a biscuit" * Building relationships * Mental health Main take away: You ARE an expert with advice to share. About our guest: Ali Smith is the founder of Rebarkable, she's recently moved from just outside of London, UK to Maryland, US and champions force free training methods. Ali, 32, is passionate about helping her clients get the best from their puppies and helping them avoid future issues by not just training them, but also helping puppy parents understand their dog so they're more capable of being a confident and adaptable family member. That thing for my business was blogging. I found that blogging turned my business from being low value (both to me and my clients) to being much higher value. The clients were better quality, the knowledge they had was better, and they were much more reliable clients in term of payment and had easier dogs. And that was down to the fact that they knew how I worked, they found me easily on google, and they knew who I was before I knew them. It was also really a good thing for my mental health and work life balance because my clients knew I was investing in my business and in them! Links: Rebarkable: https://rebarkable.com/about/ Rachel Spencer: https://www.publicityforpetbusinesses.co.uk Rachel on Facebook: https://www.facebook.com/groups/publicitytipsforpetbusinesses Bella Vasta: http://bellavasta.com Bella on Facebook: https://www.facebook.com/jumpconsulting âThey ask, You Answerâ: https://amzn.to/3xWbw41 Full show notes and transcript (https://www.petsitterconfessional.com/episodes/211)
More and more people are entering the pet care space. At a time when many uncertainties plague the industry, weâre facing questions and challenges. To overcome these, and help the industry stay around for a long time, we need to be reaching out and building everyone up. There is no reason to tear others down simply because they do things differently. We should be inviting, mentoring, and educating. We share our thoughts on the importance of organizing and self-regulating, and why building community is crucial. Then, Natasha OâBanion answers, âHow do you deal with all the phone calls?â Topics on this episode: * Slinging mud * Building community * Educating * Coming to the table * Ask a Pet Biz Coach Main takeaway: Be a proponent for what you stand for and for what you are, not for what others are not. Links: Episode on Industry Standards (https://www.petsitterconfessional.com/episodes/087-industry-standards) Pet Marketing Unleashed Website Templates with the code âPSC10â (https://psc10--petmarketingunleashed.thrivecart.com/pet-sitter-website-template-wilson/610ac12e530e9/) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/210)
Have you ever felt overwhelmed by not only physical clutter, but also perceived obligations and expectations? Minimalism is more than just getting rid of âstuffâ and decluttering. Itâs a way of getting more connected with your âwhyâ and acting in your values. Paul and Sandra, from Minimalist Journeys, share their journey into minimalism and travel house sitting. They help break down what minimalism is, and isnât. They also tell stories from nomadic house sitting and how to get better at receiving feedback! Topics on this episode: * Going nomadic * Finding our values * Implementing minimalism * House sitting in New Zealand * Receiving feedback Main take away? We only have one life, so donât try living someone elseâs. Actions follow values, values follow your âwhyâ. About our guest: Farewelling their well-paying corporate careers in Sydney in 2016, Paul and Sandra have made it their mission to help others experience more by living with less. They are passionate about intentional, minimalist living and mindful, sustainable travel. As Gen X digital nomads with no fixed abode, house-sitting has allowed them to get their animal-fix, experience different communities and reduce their living expenses. With high-speed internet at most homes, both work on business projects, including their travel and lifestyle blog. Their lifestyle audience tends to be people who are at turning points in their lives, who are wondering what's next. Paul and Sandra help them find new inspiration and direction to create the life they love - by sharing their and other people's journeys on their website and more recently through online courses and by speaking at events. The coupleâs travel audience is looking for affordable travel experiences that are gentle on our planet and contribute to the communities they visit. Paul and Sandra help them truly experience a destination with well-researched travel guides and tried and tested itineraries - all easily accessible on their website. Links: Follow their journey (https://www.minimalistjourneys.com/housesitting/) Kiwi House Sitters (https://www.kiwihousesitters.co.nz) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/209)
We all recognize that client expectations are changing. Itâs not just a generational thing, though that does play into it. New clients are finding they need a pet sitter more and more, and theyâre bringing a new set of expectations and learned experiences. Where do these expectations come from? We play a new commercial that hints at where new clients are headed, and the broader impact it will have on the pet sitting community. We share our thoughts on how to overcome unhealthy expectations and have a better balance with your boundaries. Topics on this episode: * The commercial * The good, bad, & ugly * Setting better expectations * Ask a Pet Biz Coach Main takeaway: The messaging that you win somebody with is the expectations that they come in with. Links: Watch the full commercial here (https://adage.com/creativity/work/rover-real-pet-parent-care-instructions/2357976) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/208)
Summary: Twin sisters in pet care share how they learn and grow together to solve problems and meet their client's need. Jen Adamo, owner of Jenâs Happy Pets, and Christina Ranaldi, owner of Scruffy Puppy Pet Care, discuss their experiences hiring and managing staff, and what it's like learning from mistakes. They talk about giving grace, supporting your team, and understanding that issues will happen. We discuss the importance of learning from others and sibling rivalry. Topics on this episode: * Being observant * Managing staff * Partnering together * Comparing yourself to others Main take away: Even the best of pet sitters can make mistakes. Learn and grow from those so they don't happen again. About our guests: Christina Ranaldi - Scruffy Puppy Pet Care My name is Christina, I am the owner of The Scruffy Puppy. I live in Hazlet, NJ. I have loved animals all my life and have devoted many years to caring for pets from horses to hamsters. I have experience with many dog breeds from tiny fluff balls to larger âbully breeds.â I love them all. Iâve worked as a groomer for many years and gained invaluable experience dealing with animals of all kinds. In my early years I had a horse, and worked on various horse farms. I currently have a 2 pups whom I love dearly. I love being around animals because they make me happy. I have a wonderful staff of dedicated, pet loving professionals! We are fully insured and want to provide professional yet personal care for your pets. Let us help you give them the care and attention they need when you canât be there. Jen Adamo - Jens Happy Pets Hi, my name is Jennifer! Jen Profile Pic I have loved animals all my life and Iâve devoted many years to caring for pets from hamsters to horses. In my teen years I owned a horse, and worked on various horse farms. From there, I moved on to work at the SPCA animal shelter and gained invaluable experience in my position as assistant manager. I also worked as a vet tech at Community Animal Hospital. In this position, I was able to assist veterinarians and not only acquire more veterinary skills but increase my understanding of animal husbandry as well. My background in animal care and my incredible love for animals prompted me to open my pet-sitting business. I have experience with many dog breeds from tiny fluff balls to larger âbully breeds.â My animal family presently includes two rescues, âBoomerâ the dog and âMittensâ the cat. Links: Scruffy Puppy Pet Care (https://www.scruffypuppypetcare.com/about/) Jenâs Happy Pets (https://www.jenshappypets.com/about/) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/207)
Have you ever wondered how to grow a business organically and not take on extra debt? We break down what bootstrapping your business looks like from the ground up. We discuss the critical expenses in a new business and, once youâre making money, where you should consider reinvesting into your business. From websites and Google My Business, to licenses and continuing education, there are ways to save money. Bootstrapping is the process you apply to your goals and objectives for your business. Then, Natasha OâBanion answers, âHow do I become more mindful?â Topics on this episode: * What is bootstrapping? * Where should I spend money? * What should I invest in as I grow? * Ask a Pet Biz Coach Main takeaway: You DONâT have to spend a ton of money when you start. Instead, grow your business and become self-sufficient for long-term success. Links: Pet Sitter Recommended Resources (https://www.petsitterconfessional.com/resources) Pet Marketing Unleashed Website Templates on sale August 25-31 with the code âPSC10â (https://www.petmarketingunleashed.com/shop?affiliate=psc10) Are you a member of these Facebook groups? You should be! * Dog Walker to Dog Walker (https://www.facebook.com/groups/1437387859824215) * Pet Sitter Support Group (https://www.facebook.com/groups/343088152548500) * Dog Daycare Owners & Staff (https://www.facebook.com/groups/621401261321142) Episode with Dox Design (https://www.petsitterconfessional.com/episodes/191) Episode with Barketing Solutions (https://www.petsitterconfessional.com/episodes/184) Episode with Pet Marking Unleashed (https://www.petsitterconfessional.com/episodes/143) Pro Pet Hero CPR Training: Use Code CPR-Petsitterconfessional (https://www.protrainings.com/courses/279-cat-and-dog-first-aid) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/206)
What do you do if you currently have independent contractors (ICs) and want to make the switch to employees? There are national initiatives underway to make it harder to properly classify staff as ICs, so switching is something to consider. Amber Van Denzen Suarez, owner of Atta Boy! Animal Care shares what the process was like for her. She explains why she decided it was time to make the change and how the switch has helped her business. She walks us through the numbers required to make it all work and shares how she structured her employeeâs pay. Topics on this episode: * Working with ICs * Why make the switch * Stumbling blocks * Making the numbers work * Working with employees Main take away? Transitioning from ICs to employees has its pros and cons, but the security and benefits it brings to your business are priceless. About our guest: Amber is the founder of Atta Boy! Animal Care. She been working in the animal field for over 16 years. She started in the field by working in the horse industry - stable hand and pet sitter. She then trained as a local Veterinary Kennel hand, Veterinary Assistant and then an Emergency Veterinary Technician for both small and large animals for over 13 years. She has a bachelors of Animal Science from University of Florida. At home she has 1 husband, 2 human children, 3 dogs - Benji, River + Sookie, 8 chickens and 3 turtles- Blue, Zorro + Stewie Links: Amber on Episode 051 (https://www.petsitterconfessional.com/episodes/051-rebranding-with-amber) Amber on Episode 108 (https://www.petsitterconfessional.com/episodes/108-hiring-in-the-time-of-covid-19) Find her on Facebook (https://www.facebook.com/ambervd) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/205)
This episode is unlike any other weâve done. We received many questions about our history, so we decided to make an entire episode about it. We deep dive into our personal history: how we met and our decade in pet care. We also answer questions about what the future looks like for our business and what our ultimate goal is. Then, Natasha OâBanion answers, "How do you keep your staff organized?" Topics on this episode: * How we met * How we started pet sitting * What's happening currently * Our plans for the future * Ask a Pet Biz Coach Main takeaway: We are ALL on our own journeys and we're so thankful to be going through it with you. Links: Episode 200 (https://www.petsitterconfessional.com/episodes/200) Episode 6 (https://www.petsitterconfessional.com/episodes/006-interview-with-alex-and-beth) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/204)
Do you know your business finances? Vicky Clark, The Pet Accountant, is passionate about helping others understand why basic knowledge of accounting and finances is critical to a well functioning business. Based in the UK, Vicky talks through the fundamentals of operating a pet sitting business in the UK. We discuss what it means to be organized for tax season and why having a paperless tracking system makes your life so much easier when it comes time to file. Vicky also shares what kind of deductions you should be looking for and when itâs time to get help. Topics on this episode: * Differences between US and UK taxes * Paperless systems for tracking * Tax season alone or with help? * Deductions as a pet business Main take away: Tracking your finances and staying organized not only helps tax season go more smoothly, it also helps you make better decisions for your business. About our guest: My name is Vicky Clark and I am the owner and face behind The Pet Accountant. I work with people all over the UK (isnât the cloud amazing?). My six years of experience as an accountant and ten years in finance mean that I know my way around a tax return. In recent years I have gravitated towards clients that are pet professionals, because quite frankly, if I wasnât an accountant Iâd probably be working with animals too. I work with a lot of Groomers and have helped them go from their back garden to having a number of salons and growing their profit massively. Links: Her Facebook Group (https://www.facebook.com/groups/810036436559896) Her Website: https://petaccountant.co.uk Full show notes and transcript (https://www.petsitterconfessional.com/episodes/203)
The job market has really changed in the last 6 months. Unfortunately, it corresponds to the increase in demand for pet care services. Many of us are facing a daunting task of trying to hire staff in the middle of one of the toughest job markets in a long time. Today, we outline ways to use more than just financial incentives to attract staff. From paid benefits to connecting to core values of your business, there are ways to compete for the staff you want and need. Then, Natasha OâBanion answers, âHow do I empower others?â Topics on this episode: * Whatâs changed in the market place * Benefits to offer staff * Our plan * Ask a Pet Biz Coach Main takeaway: Attracting the staff you need is more than just paying more; itâs about providing non-monetary benefits and connecting with the core values of your business. Links: Episode 198 on knowing whether to scale up or down (https://www.petsitterconfessional.com/episodes/198) Episode 108 with Amber and Mary-Beth on hiring during Covid (https://www.petsitterconfessional.com/episodes/108-hiring-in-the-time-of-covid-19) Episode 174 with Bella on knowing what you want (https://www.petsitterconfessional.com/episodes/174) Give us a call! (636) 364-8260 Email us at: feedback@petsitterconfessional.com Full show notes and transcript (https://www.petsitterconfessional.com/episodes/202)
We know we should have insurance. Itâs a critical component of protecting you and your business from potentially costly claims. Sometimes though, it can be overwhelming to wade into all of the terms and conditions. Colleen Giles-Harris, Underwriter and Manager of the insurance program for Pet Sitters Associates, joins us again to clarify common misunderstandings of insurance coverage. She breaks down the doâs and donâts of the claim process, so nothing gets held up. Insurance policies will also have exclusions, which you need to be aware of. Colleen explains what the most common ones are and how that plays into risk management as a business. Topics on this episode: * Understanding common terminology * Claims Process * Exclusions * Risk management Main take away? It's your responsibility as a business to know and understand risk management. About our guest: Colleen Giles-Harris, CIC, is the Underwriter and Manager of the insurance program for Pet Sitters Associates. As an Underwriter, she works with the insurance company to make sure that the association members have the proper coverages and that the correct premium is being charged for their exposures. As the Program Manager, Colleen works with the association to help with marketing and developing the program and she assists association members with tough insurance question. Colleen is passionate about what she does and feels strongly that every pet care professional needs quality insurance to protect their business. Links: Colleenâs previous episode (163) (https://www.petsitterconfessional.com/episodes/163) Pet Sitters Associates (www.petsitllc.com) Full show notes and transcript (https://www.petsitterconfessional.com/episodes/201)
Where did 200 episodes go? The world of pet care since we started 199 episodes ago is totally different than today, and we are so thankful for all of the support and love from everyone! We answered some of your questions, from what we thought about the podcast when we started, to handling client communication. We discuss how to deal with your significant other when you donât see eye to eye in the business. Thank YOU for listening. We are truly blessed to be a part of this wonderful industry. Topics on this episode: * Impact of the podcast * Couple communication * Client communication * Favorite interview Main takeaway: THANK YOU! Hereâs to another 200! Full show notes and transcript (https://www.petsitterconfessional.com/episodes/200)
Summary: Why should we have a good support community and what does it mean to be an advocate for the pet care industry? Heather Branch, owner of Best Friends Forever Pet Services and a board member of NAPPS, shares about the tribe around her business and gives advice for building a strong foundation. Her tribe, which includes her staff, help make her better and continue to push for more education and excellence. She stresses the importance of learning about running a business and not just focusing on the pet care. Heather also encourages us to get involved in the pet care industry at the local and national level to start advocating for the industry and let our voices be heard. Topics on this episode: * Laying strong foundations * Keeping good staff * Finding joy * Getting involved and advocating Main take away: Your voice is important! Get involved and help shape the industry for the future! Links: NAPPS (https://petsitters.org) Check out her website (https://www.bestfriendsforeverpetservices.com) Email Heather: heather@bffpetservices.net Full show notes and transcript (https://www.petsitterconfessional.com/episodes/199)
As in life, businesses have ebbs and flows. The pandemic showed us what we liked and what we didnât like about being in the pet care industry. To take advantage of those, we have to be introspective and ask ourselves if scaling up or down is right for us. Each of us will have our own reasons, and only you know which is right for you and your goals. We discuss the difference between scaling up or scaling down, when itâs right for you, and ways to implement it in your business. Then, Natasha OâBanion answers, âWhat is leadership?â Topics on this episode: * Scaling upâŚor down * How to scale up * How to scale down * Which is right for you? * Ask a Pet Biz Coach Main takeaway: Scale up to broaden your reach, scale down to focus your efforts. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/198)
When most of us think about leadership, we tend to think of what it means to bring others together and work toward a common goal. However, leadership actually starts with leading ourselves. Self leadership is based on habit formation, discipline, and follow through. When we are self-aware enough to ask, âWho am I right now and who do I need to become?â, we start the process of growing and expanding ourselves. Gila Kurtz, dog trainer and owner of Dog Is Good, shares why self leadership is so important in pet care and what it means to overcome the limiting beliefs that hold us back. Gila shares why setting goals for ourselves can be so hard and recognize the need for growth. We also discuss how being better at self leadership makes us better at leading others. Topics on this episode: * Defining your role as a pet professional * Limiting beliefs * Role of language * Self leadership * Leading with your âwhyâ Main takeaway: Our limiting beliefs are built on our past experiences and become our operating system. Breaking free starts with being self aware and asking ourselves âwho do I need to becomeâ? Full show notes and transcript (https://www.petsitterconfessional.com/episodes/197)
Throughout the year, most of us reflect on our personal life, where we excelled and where we fell short. The same should be true for our pet care businesses. Whether youâve been in business for 6 months or 16 years, itâs important to be introspective so you know where to improve. We discuss how being reflective will help you and 10 questions to ask yourself about your business. Then, Natasha OâBanion answers âHow do I stop feeling like I have to be âonâ all the time?â Topics on this episode: * US news on non-compete policies * Why be introspective? * 10 questions to ask of your business * Ask a Pet Biz Coach Main takeaway: Taking time to periodically reflect on your business will allow you to see red flags early and stay true to your goals and values. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/196)
Have you ever been asked to care for large animals or a farm? Within the pet care industry, itâs a growing niche that relies highly on word of mouth and reputation. Ariah Transmeier has been farm sitting for almost 18 years. As a horse owner and lover, she knows the needs of owners and how to communicate her experience into solving their problems. She describes what itâs like preparing and caring for 300 acres of farm, while making it worth her time, and still providing excellent care. Ariah shares what it means to know your strengths and weaknesses, and how it results in a higher quality of care. We also discuss some of her favorite resources and how to go about gaining experience as a farm sitter. Topics on this episode: * Why focus on farm care? * Preparing for emergencies * Knowing your clients * Knowing your limits * Gaining experience Main take away: At the end of the day, being kind protects your reputation and gets you the clients that you actually want. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/195)
Summary A stomach bug ran through our house last week. Thankfully we are on the mend now, but it was a reminder that we need to have a plan for our business, ourselves, and our clients! While we never plan to get sick, we can plan what to do when it happens. We outline the four major components of planning for sickness. Whether you're solo or have a team, having a plan helps you to continuing to provide care to your clients. Then, Natasha O'Banion answers, "How do I keep myself from being overwhelmed by social media?" Topics on this episode: * We got sick * Have a back up * Take time to heal * Communicate * Prevention * Ask a Pet Biz Coach Main takeaway: Build in time for rest throughout your week and remember to take the time to rest when you get sick. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/194)
Reactivity and aggression in dogs can take many forms. From resource guarding to separation anxiety, as pet professionals, we should be mindful of the context and history of the pets we are working with. Rene Smith, owner of Street Dog Rehab, started off with a passion for dogs, but got in over her head. On her own road to recovery, Rene dove into training resources and is now dedicating her life to helping dogs have a second chance. Rene shares common signs of aggression, ways we can help clients and their pets through aggression, and why consistency is key. We discuss how to help dogs self-regulate and what it means to build a sacred bond between the pet and their owner. Topics on this episode: * What is LEMA? * What is aggression? * Trigger stacking * Dogs and kids * Resources Main takeaway: When in doubt, be consistent and know your limits for when to get help. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/193)
What does it mean to run a business with integrity? How do I build and maintain my reputation? Collin details the connections between consistency in service, communications, and valuing your integrity as a business. When it comes to un-marketing, understanding that we have a reputation to build and maintain is key to building relationships. We break down a recent article describing the four major factors in building trust and your reputation. It all comes back to being consistent. Then, Natasha OâBanion answers, âWhatâs your favorite hiring question?â Topics on this episode: * Consistency and your integrity * Building your reputation * A recent example from us * Ask a Pet Biz Coach Main takeaway: We arenât in business for public opinion. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/192)
Summary: Is your business communicating the right messaging? How does a well branded business benefit you? Design and branding are all about communicating the personality of your business. Kaila Piepkow, owner of Dox Design, gives us a crash course in design and branding. She shares how we need to get out of our own way and connect better with our ideal clients. She shares why, as pet professionals, design and design language are so important. We dive into the role of color theory in eliciting the right emotions, and how our businesses are judged by the brand. Kaila discusses the importance of editing, and how white space helps enhance the vibe and other elements in our business. Topics on this episode: * Designing to communicate * Design vs branding * Whatâs working? * Design language we can use Main take away: A brand is more than a logo, and should connect not just with your clients, but have your personality in it as well. [Full show notes and transcript @ https://www.petsitterconfessional.com/episodes/191] (https://www.petsitterconfessional.com/episodes/191)
Summary Where should we invest our time as business owners? Traditional thinking would say to make sure to carve out plenty of time for marketing your services. What if we focused on other things and put relationships first? What would that look like in our business? We break down what the idea of Un-Marketing is and ways to start changing our mindsets towards placing more importance on relationships than ads. From the technology we use, to how we post on social media, there are ways to respect our clients and build their trust without ever running a single ad. Natasha OâBanion answers, âHow do I handle a negative review?â Topics on this episode: * Role in technology * Role in social media * Role in getting feedback and improving * Ask a Pet Biz Coach Main takeaway: Shift your focus from marketing to investing in building relationships. Full show notes and transcript @ https://www.petsitterconfessional.com/episodes/190 (https://www.petsitterconfessional.com/episodes/190)
Summary: Kate Myers has been working with pets for the last 55 years. Over that time she has been deeply involved in animal control and animal shelters. Now she has transitioned into a pet nanny. Kate, owner of Darling Companion, shares the experience of building mental fitness and the unique challenges of effective communication to educate pet parents and elicit big changes. She gives some amazing advice on how to receive feedback and turn it into something productive. We discuss what it means to find a niche, why it's so important to charge so you can make a living, and how to best support our local shelters. Topics on this episode: * Educating pet parents * Mental fitness * Supporting our local shelters * Finding your niche and your worth * How to receive client feedback Main takeaway: We live and work with our hearts as pet professionals, but that doesn't mean we should ignore planning our business, and focusing on our mental fitness. Full show notes and transcript at https://www.petsitterconfessional.com/episodes/189 (https://www.petsitterconfessional.com/episodes/189)
Summary How are you using social media? Meghan breaks down some of the key aspects for making sure your social media is working for you. From having realistic expectations, to setting manageable content strategy, using social media for your business does not have to be overwhelming. As with everything, there is a balance to be had, and understanding why youâre using social media is the first step. Itâs not all about the follower count, itâs about having engaged loyal clients and followers. We also share how to balance content across the major platforms, and how to leverage local Facebook groups to your advantage. Natasha OâBanion answers the question on how to less awkward at the meet and greet. Topics on this episode: * Setting realistic expectations * Posting value * Using the different platforms * Ask a Pet Biz Coach Main takeaway: You do you boo, just make sure your social media is working for YOU. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/188)
Summary: How do we help deepen the relationship between the client and their pet? With the pet craze in full swing and many owners struggling to connect with their new family member, pet professionals can help guide their clients into a deeper bond with their pets. Cherie Marquez, The Dog Mystic, is passionate about keeping pets in their forever home through education, training, and building trust. Cherie encourages us to set aside the technology and be present in the moment to focus on the pets around us. She also shares some awesome techniques to teach our clients how to deal with separation anxiety. Topics on this episode: * Happy Dogs = Happy Homes * Bonding and sharing the love * Being present and our energy * Separation anxiety and routine Main take away: Setting aside stress and technology, to be in the moment and present, is key to setting the stage to better bonding with pets. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/187)
Summary: Stressed? Feeling overwhelmed? We are. The rapid increase in new clients has caught many of us off-guard and scrambling to meet the new demands. We want to give you permission to press pause for a few seconds and just breathe. We know there are so many things on your plate to get done today and this week. Which of them are mission critical to your business? We encourage you to seriously take 30 seconds to rest and focus on the emotions, fears, and stresses that bubble up. We share how weâre processing everything and encourage you to give yourself permission to rest. Natasha OâBanion answers the best way to scale to meet the new demand. Topics on this episode: * BREATHE * Understanding our emotions * Handling our stress * Ask a Pet Biz Coach Main takeaway: Give yourself permission to press pause, and focus on the core of your business, and yourself. Full show notes and transcript at https://www.petsitterconfessional.com/episodes/186 (https://www.petsitterconfessional.com/episodes/186)
What does the future of pet care look like? 2020 taught us a lot of lessons, changed our behavior, our clientâs behavior, and opened up many new opportunities. We have a roundtable discussion with Daniel Reitman, owner of Dan's Dog Walking and Pet Sitting, Natasha OâBanion, owner of Start. Scale. Sail. and Renzo and Ruby, and Doug Keeling, owner of Bad to the Bone Pet Care. We cover how the industry will change in the next 10 to 20 years and how pet care providers will need to grow and adapt. From the changing expectations of clients, growing commoditization of technology, and even the increasing importance of social causes, we talk about how we can start gearing up for those changes. Topics on this episode: * Changing technology * Changing services * Changing client behavior and expectations * Importance of social causes Main take away: Change doesn't have to be scary. By educating ourselves and getting plugged into a community, we can help bring about positive changes for the industry.ďżź Full show notes and transcript at https://www.petsitterconfessional.com/episodes/185 (https://www.petsitterconfessional.com/episodes/185)
Is your website working for you? When did you last update it? Erika Godwin, owner of Barketing Solutions, shares what it means to have a modern website and why itâs critical to running a business. From mobile friendly, to the latest PHP, Erika breaks down the elements a website needs in order to be optimized for SEO. From building trust, to communicating your culture, there is so much that a website can provide you, beyond just giving clients the ability to book. Topics on this episode: * Mobile friendly? * Role of SSL certificate and why care * Building trust * Do I need a backup of my website? * Organic vs local SEO? Main take away: You donât need to know the nitty gritty details behind your website, but start asking questions and make sure itâs actually working for you. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/184)
Have you ever felt like you werenât good enough? Do you ever think you donât belong or that youâll be found out as a fake and a fraud? Imposter syndrome in the pet care industry is the result of many factors, both internal and external. We break down what those reasons are and some practical ways to start overcoming imposter syndrome. Natasha OâBanion answers, âHow do I combat the fear of losing it all?â Topics on this episode: * What is imposter syndrome * Factors that influence it * Your self worth * Ways to overcome * Ask a Pet Biz Coach Main takeaway:Donât forget the power of âyetâ. When you start to question your abilities, remember that you are capable of growing and changing. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/183)
In 2015, Madeline and her husband, Gabriel, couldn't find a trustworthy dog walker for their beloved dog Lola. Seeing an opening, they ditched their backgrounds in computer science and business management to start Happy Bark and Tails. Passionate about customer service, Madeline shares what it means to be trustworthy and how they have adapted to changing needs in services. She discusses her methodology behind communicating their mission with their website and how they make sure they're the right fit for clients. Madeline and Gabriel also use their social media following for more than just promoting their business, and she tells us the impact it can have. Topics on this episode: * Guest experience * Setting boundaries and getting organized * Packages and pricing * Using social media Main takeaway: Set the customer and guest experience so high, they canât imagine not booking with you. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/182)
iOS 14.5 was released and is already having an impact on targeted ad campaigns in places like Facebook and Instagram. As small business owners, many of us have relied on these powerful targeted ads to get in front of potential clients. We share some simple things to do in response to these new changes. We also discuss a new bug in Google My Business listings that impacted our business, and how it was corrected. We finish off the episode by discussing how the pet care industry can respond to the rapid increase of separation anxiety in pets (and their owners)! Topics on this episode: * iOS 14.5 and tracking * Make a backup admin * âKansas Bugâ in Google My Business * Separation anxiety and your business * Ask a Pet Biz Coach Main takeaway: With the growing demand of 24/7 care for pets, we can either choose to embrace it by offering an expensive service option, or we start educating clients on what holistic pet care looks like. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/181)
Summary: Buying a business can be a very daunting task. JP Anunciacion, owner of Dog Days & Cat Naps, bought a pet sitting company after a background in call centers, business process outsourcing, and moving to the U.S. from the Philippines in 2006. After climbing the corporate ladder, he needed a change, and found a love and passion for pet care. JP purchased the company from Becky Eberly (episode 122) and dove head first into learning the ropes. He shares what he learned in the process and how he worked really hard for a smooth transition with staff and clients. We also discuss the importance of customer service and what good leadership means to him. Topics on this episode: * Background in business processes * Why buy a pet business? * How to make a smooth transition into a new business * Has it met his expectations? Main take away: Take the time to learn the business, meet the staff, and build relationships to help smooth over the transition after you purchase a company. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/180)
Being a service based industry, we should provide both excellent pet care and excellent customer service. However, as we strive to meet those demands on us and our business, there may be some pitfalls along the way. We cover the common ones we see in pet care, and those we have fallen into. We share how to avoid them and get out of them, if you find yourself already in one. Natasha OâBanion answers, âWhatâs one policy you wish you would have started sooner?â Topics on this episode: * Common pitfalls * Why theyâre bad * How to avoid them * Ask a Pet Biz Coach Main takeaway: Avoiding the pitfalls in pet care means working on our mindset around false beliefs we hold about ourselves and our businesses. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/179)
As business owners, we have to recognize that not only is our industry in constant flux, but so too are we. Pet Sitter Bible, Dog Walker University, and Sparky Go founder Josh Schermer gives his perspectives on what it means to lead in spite of fear and how to walk the line between being in control and being successful. He shares from his experiences growing his business, changing its structure, and learning to be a better leader. We also discuss his article on the state of the pet care industry and the perceptions of pet parents on the difference between an independent business and a âgigâ worker. Client expectations and purchasing intent are changing, we have to be ready to respond and adapt. Topics on this episode: * Control vs success * Biggest impact from 2020 * What does a âpet sitterâ mean in 2021? * His interview with pet parents * Why start Sparky Go? Main takeaway: We need to be better ambassadors to the next generation on teaching and mentoring them in what it means to be a pet sitter. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/178)
Summary How do you know if youâre meeting your business goals? What do you do when youâre facing a tough decision? A mission statement isnât just something to attract clients, itâs mostly used as a guardrail during decision making and for making sure all of your staff are on the same page (if you have them). A mission statement helps give your work purpose and remind us that we are working towards something larger. It also gives us a standard to hold ourselves against and to continually strive towards. Topics on this episode: * What is a mission statement? * How do you use it? * Pitfalls to avoid * What about an elevator pitch? * Ask a Pet Biz Coach Main takeaway: Your mission statement gives you purpose AND power to make the best decisions for your business. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/177)
Summary: When you are ready to hire, youâll have to decide whether to hire an employee or bring on an independent contractor. Kim Ottone-Tank, owner of Apronstrings Pet Sitting, has been following this discussion for many years. Kim shares what the major differences are and why itâs important to know what the best fit is for your business. She also helps us understand what some of the pros and cons are for each, and how we have to set up our pricing to make sure weâre still making a profit after we hire. Topics on this episode: * Whatâs the difference between an employee or contractor? * Are there any advantages? * What are my obligations to an employee? * Where do I go for more information in my state? Main take away: An employee is someone you hire to work on your team that you can train and supervise. A contractor is someone who is running their own business that you're borrowing to work in yours. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/176)
Summary Have you had to fire a client? If youâre in this business long enough, you will likely have to do it. Whether itâs because the pet isnât a good fit or you are tired of dealing with the client. We break down some of the most common reasons it happens, how to navigate the process, and how to deal with the aftermath. Then, Natasha O'Banion answers, "How do I find out the culture of my business?" Topics on this episode: * Reasons why you should * How to do it * What to avoid * Dealing with the fallout * Ask a Pet Biz Coach Main takeaway: Whatever the reason, be professional and remember that it's YOUR business. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/175)
Summary:Â What do you want? It's a question Bella Vasta, owner of Jump Consultingďżź, asks all the time. It's a simple enough question but it takes a lot of reflection and understanding of our personal values and who we are. When it comes to hiring knowing the "how" is usually a lot easier than the "what", so today Bella Vasta shares why it's so important to understand who you are and how to take on a strong leadership role before even thinking about hiring. She shares how to tackle some of the common fears when it comes to bringing on employees as well as what it means to help understand the culture of your business. Topics on this episode: * Overcoming fears of hiring * Making a sexy ad * Recovering from a bad hire * Learning to listen Main takeaway: Once you learn "what" you want, the "how" easily flows because you're able to make better more informed decisions. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/174)
Summary Why is it important to invest in the people around us? How does it benefit us? We focus on community not for the benefits that come from it, but from a selfless mindset and motives. We share why investing in your clients helps them connect with, and believe in, your business. We also discuss what it means to grow your community and give them the most value possible in all we do. Topics on this episode: * Why invest in others? * Who is your community? * Being selfless * How to grow your community *Main takeaway: * Pursuit of community, instead of growing business, can become part of your business culture and who you are. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/173)
Summary: Eden Rudin and her husband, Danny, have been nomadic house sitting across the globe for the last 6 years. Eden shares how to get started in house sitting, setting your expectations, and how the industry has changed. She also discusses how Covid has impacted the availability of sits, and the growing ways people are adapting. Eden also took a leap of faith and launched her own house sitting connection website, HouseSit Hawaii, as a way to solve the problem of connecting quality house sitters with home owners in Hawaii. We talk about what sheâs learned from that experience and what makes a good house sit platform. Topics on this episode: * How to get started * Preparing for international travel * Safety concerns * Changes to the house sit community from Covid * Launching HouseSit Hawaii Main take away: 2020 changed the house sitting community, but there are still opportunities to get started. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/172)
Summary Have you ever just wished you could stop making decisions? Decision fatigue comes from being overwhelmed with options and the never ending day-to-day decisions we have to make. We share our battle with it and how it can impact you and your business. We also share some of the simple things we can do to manage it. Natasha OâBanion answers the question, âHow do I know itâs time to stop a service?â Topics on this episode: * Where does decision fatigue come from * How does it impact us * What can we do about it? * Ask a Pet Biz Coach with Natasha OâBanion Main takeaway: Set up protocols and start off-boarding as many decisions as possible so YOU donât have to make them. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/171)
Summary:Â Taylor Leedahl, owner of Tiny Horse Mercantile, is determined to help build a better connection between dogs and their handlers through building quality leads, leashes, and accessories. Taylor shares the philosophy of her design and how she manages multiple dogs at the same time. We discuss how the leash functions as a two-way communication tool and how good gear helps prevent injury and strain. Taylor also talks about her design process and what itâs like receiving negative feedback. Topics on this episode: * The idea for the Lead-All * Managing multiple dogs at the same time * Why use your own gear? * Being a designer of products *Main takeaway: * Using good tools in your business means a more efficient, safe, and professional system. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/170)
Summary Running a business is usually seen as something for extroverts. Weâre told to be outgoing and put ourselves out there for our clients. But many of us in pet care would consider ourselves to be more introverted, so what are we to do? How does an introvert navigate running a service based business and take care of our clients? We discuss ways to embrace your strengths and how to navigate being âsocialâ on social media. Natasha OâBanion answers, âHow do I get more time back?â Topics on this episode: * What is an introvert? * Recognizing your strengths * Being âsocialâ on social media * Ask a Pet Biz Coach with Natasha OâBanion *Main takeaway: * Make time to recharge away from the hustle of your business and protect your personal time. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/169)
Summary: Jennifer Sybol, owner of Comfort at Home Pet Services, took the opportunity to buy a pet care business in 2013 and began working hard to raise the bar on pet care. She shares what it was like buying and growing her business the past 8 years and what her guiding principle has been. We discuss the importance of viewing every day as a learning opportunity and the necessity of doing community work to build your network and relationships. Topics on this episode: * Buying a business * Community work * Going above and beyond * Sitter networks * Work with therapy dogs Main take away? Donât forget about the community work to build relationships with clients and other pet sitters in your area. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/168)
Summary Have you recently thought about raising your prices? On this episode, we have a conversation about prices and dive into the pros and cons of telling your clients, how to tell them, and some rules around prices we think everyone should have. Natasha OâBanion answers, âHow do I convert social media followers into clients?â Topics on this episode: * Knowing what to charge? * How do you know when itâs a good time to raise your prices * Should you, and how do you, tell clients? * Ask a Pet Biz Coach with Natasha OâBanion *Main takeaway: * Pricing is complicated, but your worth isnât. Charge what you need to give the care you love giving. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/167)
Summary:Â Photos are the fastest way to communicate what our business is, who our services are for, and what our âvibeâ is. How do we use photos in our business and what does it mean to have a branded photo? Petra Losonczi-Kiss, a Pet Business Brand Photography Specialist and owner of Petra Brand Photography, joins the show to discuss how awesome photos improve our messaging. She shares how photos help connect us with our ideal clients and how to be ourselves in front of the lens. Topics on this episode: * Photography and branding * Messaging with photos * Being ourselves in front of the lens * Myths around photography in business Main takeaway: Photos are powerful ways to communicate with our clients because they shop with their eyes and purchase from who they connect with. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/166)
Summary On this episode we discuss the different types of hats you may wear, and the ones you shouldnât. From being an IT manager to a marketer and CFO, there are a lot of things to do. The key is determining which hat you should be wearing versus finding a way to have someone else, or software, wear it. Natasha OâBanion answers the question, âHow do I fire an employee in a healthy way?â Topics on this episode: * What are some hats we all wear? * What we are NOT? * How to not wear so many * Find a balance * Ask a Pet Biz Coach with Natasha OâBanion Main takeaway: YOU get to decide which hats you wear. Wear the ones that align with your strengths and passions. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/165)
Summary Burnout and compassion fatigue are such a huge topic in the pet care industry, because we all struggle with it. Kristin Morrison joins the show to share her own struggles with burnout and what a road to recovery looks like. We discuss why itâs important to redefine what success looks like for you and why understanding our time commitments helps us set aside time for ourselves. We also discuss why itâs so hard to ârestâ as a business owner, and what it takes to replace negative mindsets with positive ones. Topics on this episode: * Redefining success * Replacing negative mindset with positive * How do we ârestâ? * What does successful burnout recovery look like? Main takeaway: Start practicing rest and work through the normal uneasiness that we feel through that process. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/164)
Summary: The world of insurance can seem overwhelming, but Colleen Giles-Harris, Manager and Underwriter with Pet Sitters Associates, joins us to discuss what we need to know about being fully protected as pet care professionals. Colleen shares what it means to recognize the liability we're exposed to and how even with waivers we still need insurance to protect us. We also discuess why using your personal insurnace isn't the best idea and how not all insurance policies are created equal. Topics on this episode: * Basic coverage and common claims * Release forms and waivers * Adding employees or family members * Biggest misunderstandings Main take away? Get connected with a good agent and start making sure youâre as covered! Full show notes and transcript (https://www.petsitterconfessional.com/episodes/163)
Summary Did you know youâre an educator? As a pet care professional, youâre perfectly positioned to educate your community on being awesome pet parents. Weâre also able to educate our clients on the range of pet care service options and the problems they solve. We discuss the importance of first educating ourselves and how to be supporting and loving to the clients we may disagree with. Natasha OâBanion answers, âHow do I sell myself better?â Topics on this episode: * Seeing ourselves as educators * Be a resource * Overcoming the âdefaultâ * Ask a Pet Biz Coach with Natasha OâBanion Main takeaway: Being a resource to your clients and community means being an educator and advocating for the pets. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/162)
Summary: Have you thought about franchising your pet care business? Carmen Chåvez de Hesse, owner of Slinky Cat at Home, shares her experience of franchising and what we need to consider, from legal and financial obligations, to the management of a franchise. We also discuss the growth in cat care across the pet sitting industry and how she plans to leave a legacy business for her daughter. Topics on this episode: * Leaving a legacy * Being an awesome cat sitter * Why choose a franchise? * Legal and financial considerations * What makes a good franchise? *Main takeaway: * We all want growth and security in our business, so determining if you should franchise depends on how you run your business. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/161)
Summary Each day we experience some sort of âfirstâ in life and in business. We break down some of the most influential firsts weâve encountered over the past nine years. We also share the lessons weâve learned from them and how weâve changed how we operated, from our first client, to our first time saying no. Then, Natasha OâBanion answers, âHow do I prioritize what to cut back on?â Topics on this episode: * Why learn from them? * Some of our firsts * Ask a Pet Biz Coach with Natasha OâBanion Main takeaway: Anytime we experience a âfirstâ in life or business, we need to be open to learning from it and allowing it to make us better. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/160)
Summary: After years in hospitality and running a high end wedding service company, Kimberly Richmond knew it was time to follow her passion and dive into pet care. Starting Posh Pets in the middle of a global pandemic wasnât easy, but the fundamentals of meetings others needs didnât change. Kimberly shares how she brings high end service to her company. She discusses how to be great at public relations, how to be a cheerleader for ourselves, and what it means to be a boutique pet service company. Topics on this episode: * What does boutique pet care mean? * Hospitality in business * Role of public relations * Get connected to a cause Main take away? Public relations is about standing up for your business and being your own cheerleader. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/159)
Summary Happy Professional Pet Sitters Week AND International Women's Day! We discuss the tremendous impact women have made, and continue to make, on the pet care industry. We also talk about how the industry has changed and the state of pet care. We highlight what being a professional pet care provider means and how to have a more balanced business. YOU are what this week is all about. Thank you for inspiring us and for making the industry better. Â Natasha OâBanion answers, âWhat should more people be doing in their business?â Topics on this episode: * State of the industry * Role of customer service * What it all means for us * YOU are awesome * Ask a Pet Biz Coach *Main takeaway: * You are an inspiration to us. Your passion, dedication, and professionalism are what this week is all about. YOU make this industry excellent by setting the bar high and pushing boundaries. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/158)
Summary: Renee Neideigh, owner of Day with Renee Dog Walking, dove into pet sitting to avoid burnout as a vet tech and better align her passion with her mission. She talks about how to care for pets (and their owners) after a cancer diagnosis and the importance of just being there for them. Renee shares what the transition into pet sitting has been like, and the importance of authenticity and honesty in pet care. We discuss how to build a better relationship with our clients and how pet sitters nurture a better bond between the pet and their owner. Topics on this episode: * Lessons from a vet tech * Reiki in pet care and living itâs precepts * Passion and compassion * Securing confidence in your clients * Pets as teachers and healers Main takeaway: Secure confidence in your clients through how you live and work out your core values. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/157)
Summary Safety should always be a top concern for us as pet care professionals. This safety is not just for the pets, but also for you. This was highlighted recently by the brutal attack on Ryan Fischer, Laga Gaga's dog walker, and the abduction of her two French Bulldogs. While this is an extreme case, it should spark a conversation about safety in the pet sitting and dog walking industry. Topics on this episode: * Social media * Be aware of your surroundings * Have protocols and standardize how you operate * Arm yourself with knowledge * Ask a Pet Biz Coach Main takeaway: We can all take small steps to being safer as we care for the pets in our community. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/156)
Summary: Going into business with a friend may be something youâve thought about. Lalka and Amanda have been living it for 9 years. SoHo Hound was founded from their passion for pets and is run on teamwork and trust. They share what it was like leaving their corporate jobs and starting a pet sitting business in Tampa. Lalka and Amanda discuss what it means to trust someone else in business and the importance of having the correct definition of success. Topics on this episode: * How to connect with others * Defining success * Pet care in Tampa * Friendship in Business Main take away? Trust is at the core of what we do in pet care, and is essential when working with someone else. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/155)
*This episode is brought to you by our awesome partnersâŚ.YOU! Thank you to our wonderful Patreon Members. * Summary: Contracts are essential to setting boundaries and giving your clients peace of mind. We break down why you need a contract, where to get one, and then do a deep dive into the different elements of the contract weâre currently using. Remember, you should develop a contract to meet the specific needs of how youâve structured your business. Then, Natasha OâBanion answers, âWhatâs an easy win for automating my business?â Topics on this episode: * Why have a contract * Major Components * Whatâs in ours? * Reviewing with a client * Ask a Pet Biz Coach Main take away? Having a contract protects you, the owner, and the pets. It also sets appropriate boundaries and doesnât have to be all that complicated. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/154)
Summary: Kim Ottone-Tank, owner of Apronstrings Pet Sitting, has been providing pet care since 1990. After 30 years in business, Kim shares her experiences of weathering the ups and downs of the economy and how 2020 was totally different. Kim also gives her advice for hiring employees, and why switching from independent contractors is something sheâs really passionate about. We also discuss working with family and being an early adopter of technology in pet care. Topics on this episode: * Knowing when to hire * Why employee over IC? * Working with family * Weathering storms in the economy Main takeaway: Business is a marathon that takes support and focus to run. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/153)
Summary: What does âhustlingâ mean to you? We break down several ways it applies to the pet care industry and the misconceptions around what is means to be full time vs part time in this profession. The past year saw many âfull timeâ sitters and walkers go âpart timeâ as demand dropped, but many picked up multiple new services and streams of incomes for their businesses. The industry, and our identities as pet care providers, has changed because of it. Also, Natasha OâBanion answers, âHow do I enter a new market?â Topics on this episode: * Hustling as in busy vs hard work * Full time vs part time * Hustling and pivoting * Changing our identities * Ask a Pet Biz Coach Main take away? In this profession, we have the flexibility to make our businesses what we want them to be and to work for us. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/152)
Summary: Working with a family member is something many of us have done, either formally or informally. Itâs a great way to get help in times of need, but how do you make the most of it and preserve your relationship? Dominic Hodgson, The Pet Biz Wiz, joins us to share his experience working alongside his wife and son. From having good processes to treating them the same as other employees, it can be tough at times and is a great opportunity for some. Topics on this episode: * Family boundaries * Transitions in a family business * Advice for working with family * Business in a Box Main take away? Be consistent with how you treat your family members and other employees. Treating them the same keeps it professional and the expectations known to everyone. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/151)
Summary: Too often we can become the doormat for our clients as they try and change how we operate our businesses. Today, we discuss a few recent instances of this in our business and what it means to stand up for your business. We share why itâs hard to do that and what it takes to start overcoming them. Natasha answers, âHow do I overcome imposter syndrome?â Topics on this episode: * Why weâre talking about this * What it means to know the why behind your reasons * Valuing ourselves * Ask a Pet Biz Coach Main take away? Make sure you know the why and reasons for your policies and procedures so you can stand up for them. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/150)
Summary: Jill Merjeski, owner of Jillâs Next Door Dog Walking & Pet Services, is on a mission to perform at the highest standard and equip her clients to give the best care possible. She shares her passion for ethical pet care and why itâs important to understand canine emotion and cognition. We discuss what it means to be an advocate for pets and raising the bar on industry standards. Topics on this episode: * Moving full time * Canine emotion and cognition * Pet adoption advocacy Main takeaway: Get involved in your local pet rescues and start becoming a pet advocate! Full show notes and transcript (https://www.petsitterconfessional.com/episodes/149)
Summary: Going the extra mile means something different to everyone. From making clients happy, to settings ourselves apart, going above and beyond can meet various goals in our business. We discuss ways to go the extra mile while maintaining healthy relationships. On the Ask a Pet Biz Coach segment, Natasha OâBanion answers, âHow do I set my pricing if Iâm looking to hire?â Topics on this episode: * Adding value * Focusing on the little things * Whatâs a âstandardâ service? * Not getting taken advantage of * Ask a Pet Biz Coach with Natasha OâBanion *Main take away? * Going the extra mile is going above and beyond the expectations of your client. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/148)
Summary: After 15 years in business, Christina Walker shares her transition from corporate America to full-time pet sitter. She gives us some great advice for practical ways to set boundaries in our business and personal life. Christina talks about what it means for her to be consistent and her biggest lessons since starting Top Dog Pet Sitter. Topics on this episode: * Celebrating 15 years * Transitioning out of corporate America * Maintaining boundaries * Staying Consistent Main take away? Stop waiting and the patience comes naturally. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/147)
Understanding your âbrandâ and what it means for you and your business takes time. We share our experience rebranding our pet sitting business and our struggles working on a logo. We also talk about how we developed a deeper understanding of what we wanted our business to mean to not just our clients, but to ourselves as well. On the âAsk a Pet Biz Coachâ segment, Natasha answers, âHow do you set your prioritiesâ Topics on this episode: * Finding a logo * Learning what a âbrandâ is * Giving meaning to your logo and colors * Ask a Pet Biz Coach with Natasha OâBanion Main take away? Branding is about experience and connection. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/146)
Summary: Growing community has become increasingly more important over the past year. While it may look different for each of us the principles of connecting with a broader group of people and cultivating relationships remain the same. Lyndsay Shackleford, owner of dogs of charm city, joins The show to talk about what it means to be a community focused business. Topics on this episode: * Members of a community * Building relationships * Running events * Managing an online store * What pet parents want these days Main takeaway: Our community is made up of our team members (if we have them), the evangelists who tell everyone about us, our clients, and our email subscribers and followers. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/145)
Summary Finding new clients has always been challenging, even more so this past year. While the challenges have changed, the fundamentals havenât. We have to identify who our clients are, what problems they need solved, and then tell them about our services. How that looks for each business is different as we each focus on unique clients. Natasha OâBanion answers, âWhat was your biggest lesson from 2020?â Topics on this episode: * Marketing vs advertising * Who is your client and what problem do they need solved? * Methods of advertising * Ask a Pet Biz Coach with Natasha OâBanion Main take away? Itâs not necessarily about the method of advertising, itâs about the messaging. . Full show notes and transcript (https://www.petsitterconfessional.com/episodes/144)
Summary: Building a website that works for you takes planning and understanding of who your client actually is. Mikaela Vargas joins the show to discuss the best practices in websites, the role of colors, and how to make your website get the clients you want to work with. Mikaela shares how a well designed website saves us time and simple things we can do to make our existing websites better. Topics on this episode: * DIY vs hire * Appealing to your client * Branding your site * Easy website wins to make today Main take away? With just a few simple changes, your website can start working for you instead of against you. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/143)
Summary: We have so many demands on our time and attention. By setting healthy boundaries, we create more time and space for doing what we actually want to be doing. We discuss how boundaries are a way to take back control from the things demanding our attention. Natasha OâBanion answers, âHow do I make time for friends and family during my busy times?â Topics on this episode: * Feeling overwhelmed * Internal vs external boundaries * Setting priorities * Ask a Pet Biz Coach with Natasha OâBanion Main take away? When we allow outside forces to influence us, we are no longer in control of our own life and businesses. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/142)
Summary: Claire Harris, owner of Pets 2 Place, has such a passion for pet transportion that sheâs made it her entire business. As a growing part of the pet care industry, especially in 2020 and into 2021, there are many things to consider to make it the best possible service. Claire also discusses her experience franchising her business and whether itâs a good fit for everyone. Topics on this episode: * Importance of safety * A growing market * Best practices * Franchising Main take away? Just following the rules and regulations around pet transportation doesnât mean itâs following the best practices. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/141)
Summary: With all that happened in 2020, you are new! Itâs time to take advantage of the new year and reaffirm, reapply, and reassess what we learned from last year so we can have a fruitful 2021. Also, Natasha OâBanion answers, âHow do I get out of my own way?â Topics on this episode: * Our 2020 review * The new world of 2021 * Are you embracing being new? * Reapplying, Reaffirming, Reassessing * Ask a Pet Biz Coach with Natasha OâBanion Main take away? : You ARE new going into 2021, whether you recognize it or not, and that should change how we operate in 2021. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/140)
Summary: Kylie Holliman-Rivera, owner of Fire Hydrant Pet Sitting, has been a leader in many arenas. This past year she led her team through Covid while also leading the conversation on the Black Lives Matter (BLM) movement in the pet care industry. Kylie shares what caused her to move to full-time, what itâs like working with her husband in the company, and the success of pack walks in 2020. We also have a great conversation about BLM, staying engaged in the conversation, and how to speak your beliefs as a company. Topics on this episode: * Overcoming hurdles * Her team through Covid * Pack walks * BLM and pet care * Recommended resources Main take away? As pet care providers, we can continue to be part of the conversation around racism and stay engaged in solutions. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/139)
Summary: The biggest change to the pet care industry this year has been mid-day dog walks. On our last Back to Basics episode, we discuss how dog walkers have pivoted, dog walking safety, and things you should remember when out with pups. Plus, Natasha OâBanion answers, âHow do you do a year end review?â Topics on this episode: * How covid changed everything * The two questions we always ask * Favorite gear and safety * Ask a Pet Biz Coach with Natasha OâBanion Main take away? Stay on top of bad behaviors with dogs and watch out for micro-injuries to yourself over time! Full show notes and transcript (https://www.petsitterconfessional.com/episodes/138)
Summary: Melanie Haynes, owner of Space Coast Pet Services and Virtual Pet Pro, shares how she found her authentic self by starting her pet care business. She discusses how being a professional pet care provider means taking care of the intangibles and building trust with your clients. Melanie also gives advice on what itâs like to be a virtual assistant and what it takes to have a great working relationship with one. Topics on this episode: * Setting herself apart * Her biggest lesson * What is a VA? * Staying organized Main take away? Set yourself apart by being true to yourself and letting your personality be part of your business. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/137)
Summary: In business there is a time for dwelling and a time for doing. Unfortunately, dwelling can be very comfortable, while doing the work can seem scary. On todayâs episode we give ourselves a little pep-talk and discuss some of our own fear of moving from the planning stages in business to implementing them. Natasha OâBanion answers, âHow do I keep using the lessons Iâve learned from Covid?â Topics on this episode: * Dwelling vs doing * Why is it hard to switch? * Importance of trying new things * Ask a Pet Biz Coach with Natasha OâBanion Main take away? Plan while youâre dwelling and then move into doing the plan and learn from the process. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/136)
Summary: Chenelle Conquest, owner of Paws N Whiskers, shares her journey into pet care and her struggle in hiring and bringing on team members. She talks about the process of growing to trust others in the care of clients and the freedom it has brought her. We discuss the particulars of caring for and working with horses and why itâs so important for her to be involved in local charities. Â Topics on this episode: * Horse and farm care * Growing her team * Building trust * Involving her business in charities Main take away? Trust isnât given, itâs earned, and itâs on us to put in the hard work. Â Full show notes and transcript (https://www.petsitterconfessional.com/episodes/135)
Summary: Whatâs the difference between a value based house sit and a for-pay house sit? Should you eat their food? This Back to Basics episode is all about house sitting. From questions you should ask, to what house sitting looks like with Covid, house sitting is something you should consider if you love traveling. Also, Natasha OâBanion answers, âIs print advertising dead?â Topics on this episode: * Different kinds of house sitting * Questions to ask * Taking Covid into consideration * Ask a Pet Biz Coach with Natasha OâBanion Main take away? Make sure you have checked your insurance to know if you are covered for house sitting and how much! Full show notes and transcript (https://www.petsitterconfessional.com/episodes/134)
Summary: Jessica Milam, co-organizer of the Texas Pet Sitters Conference, joins us to talk about how the conference has changed over the years, what their 2021 conference has in store, and why they started the Texas Pet Sitters Association. We talk about the importance of preparing for online conferences and why being part of an association brings value to you and your business. Topics on this episode: * History of the conference * What to expect * How to get prepared * Why they started the Texas Pet Sitters Association Main take away? The conference is February 19-21, 2021. Mark your calendars! Full show notes and transcript (https://www.petsitterconfessional.com/episodes/133)
Summary: Beth Pasek is passionate about cats. So passionate that she runs her entire business taking care of them. Beth shares why being certified fear free is so important, why there are so few cat behavioral specialists, and how pet sitters can up our game in cat care. She also discusses the biggest misconception around cats and what we can do about it. Topics on this episode: * Moving to cats only * What is an environmental program? * Importance of being fear free * Covid and cat care * Why write a book Main take away? Learn cat behavior and body language and youâll be able to better communicate and care for them. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/132)
Summary: Modern technology and social media have made marketing as easy as a click of a button, but that sometimes comes with a price. We discuss privacy in online marketing, what to consider before buying targeted ads, and what it means for small businesses in a hyper connected world. Natasha OâBanion answers, âHow do I make the most out of first mover advantage in my area?â Topics on this episode: * What is ethical marketing? * Principles * What to do with social media? * What are the alternatives? * Ask a Pet Biz Coach with Natasha OâBanion Main take away? Treat others as you want to be treated, even in marketing. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/131)
Summary We're super excited to get to share this talk from Kristin Morrison entitled, "Redefining Prosperity in the Midst of a Pandemic" that she recently gave at a conference. Kristin discusses the struggle the pet care industry is going through, plus several great ways to overcome and thrive. Main take away? What are you chasing? Is it getting you closer or further away from the prosperity you want? Full show notes, links discussed in the episode, and transcript (https://www.petsitterconfessional.com/episodes/130)
Summary Jay Pattiz has been taking care of pets professionally for the last 23 years. From reading Patti Moran's groundbreaking book to today, Jay's passion for taking care of pets has been the core of his business. Jay shares his 7 P's for success and why knowing your own finances is key to making solid business decisions. He talks about getting involved in the community in more than just pet sitting, and how important fostering local relationships and connections is to your business surviving. Topics on this episode: * Knowing your numbers * Ps to success * Weathering storms * Switching to Cats * Eye on Retirement Main take away? Knowing your business numbers unlocks so much decision making power and gives you a lot of control over where your business goes. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/129)
Summary Up next in our Back to Basics series, we cover Drop-in checks. We discuss what we do during a typical visit and how to price it compared to your other services. We also share some small things you can do with a drop-in to really set yourself apart and provide an awesome service for your clients. Natasha OâBanion answers the question, âDo I lead or mentor my employeesâ Topics on this episode: * What are drop-ins? * What do you do during the visit? * Safety * Communication with the client * Ask a Pet Biz Coach with Natasha OâBanion Main take away? Drop-in checks are a great way to blend walks and house sitting, and will definitely fit the needs of many of your clients. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/128)
Summary: This year has had a lot of things to distract us and keep us busy. However, tax time is right around the corner and there are many things we should be doing before the end of the year. Mike Jesowshek, owner of JETRO and Associates, discusses the three things every business should be doing right now and how EIDL and PPP loans impact our taxes. Topics on this episode: * Tax savings moves to make right now * Things to consider if you started your business this year * CARES Act and Taxes * State of EIDL and PPP * Paperwork for tax season Main take away? Right now is the best time to move after-tax dollars to pre-tax dollars and save on what you owe. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/127)
Summary 2020 and Covid have taught us the importance of having a close community and network of other pet care business owners. But what if you donât already have one near you? How do you start one? Alicia Obando, owner of Pitter Patter Parenting, discusses how she started a pet sitter network and why itâs been so important to have this year. Topics on this episode: * Why she started her network * How she invites others to join * Supporting each other * What makes a great group * Keeping the group going Main take away? A support network is not just for you, but to help the entire industry a better, more professional place for everyone. Join us for a Thanksgiving Hour November 26th at 1pm CST!! Zoom information: https://us02web.zoom.us/j/4474535461 Full show notes and transcript (https://www.petsitterconfessional.com/episodes/126)
This podcast is sponsored by Pet Sitters Associates.  Pet Sitter Confessional listeners can get a discount when joining by clicking membership Pet Sitter Confessional discount code Confessional at check-out to get $10 off today. Check out the benefits of membership and insurance at petsitllc.com. Summary: With 2021 on the horizon, itâs important to assess your mindset for the future. Today we discuss 3 aspects of mindset, how the pet care industry is like a funnel right now, and how to break free if you want to change your mindset. Topics on this episode: * What is a mindset? * What it is important? * How does it impact my business? * Can I change it? * Ask a Pet Biz Coach with Natasha OâBanion Main take away? Your mindset matters. Take whatâs working and dig into that. Take whatâs not working and make room for something better. Zoom information: https://us02web.zoom.us/j/4474535461 Full show notes and transcript (https://www.petsitterconfessional.com/episodes/125)
Summary: 2020 has been a year of change for many of us. For Isabel Alvarez Arata, it meant closing down after 12 years in business and 100,000+ visits. Isabel shares how she grew her business and the big transition for The Wag Pack in 2020. From communicating to clients, to how itâs impacted her emotionally, she encourages us to embrace change and the challenges. Topics on this episode: * What makes good policies * Role of education as a pet sitter * Why close after 12 years? * What the process has looked like Main take away? You already have the NO. If you ask and they say no, nothing changes...go for the YES. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/124)
Summary: We continue our Back to Basics series with daycare! We share how we provide daycare, what screening looks like, and what kind of clients typically seek out small, in-home care. Natasha answers the question, âHow do I start stepping away from my business?â Topics on this episode: * Walmart and Rover? * How we do daycares * What are the options? * Screening dogs and setting boundaries * Ask a Pet Biz Coach with Natasha OâBanion Main take away? Do SLOW introductions and watch their body language. Links: Full show notes and transcript (https://www.petsitterconfessional.com/episodes/123)
What does moving on the next phase of your life mean? How do you know when itâs time to make a big shift? Becky Eberly grew her business to over 35 employees in 17 years. Then decided she needed a change. Becky shares what that decision process was like and how she sold her business. Topics on this episode: * Starting and growing in 2000 * Stepping away after 17 years * Starting a brick and mortar store * Advice for others Main take away? Approach your business with integrity and purpose and remember to have confidence in yourself! Full show notes and transcript (https://www.petsitterconfessional.com/episodes/122)
This yearâs holiday season is likely going to look very different! On this episode we discuss how to market to that difference, gifts, and safety concerns around holiday food and decorations. Natasha OâBanion answers what to do if youâve made a mistake! Topics on this episode: * Pet care and family * Pet Safety * Taking care of YOU * Ask a Pet Biz Coach with Natasha OâBanion Main take away? The holidays could be busyâŚor not. Ultimately, take care of YOURSELF Full show notes and transcript (https://www.petsitterconfessional.com/episodes/121)
SEO doesn't have to be scary or confusing. Amy Toman, from Pet Sitter SEO, breaks down the common misconceptions of SEO, the best practices we should all be doing, and how to optimize our websites to drive more local traffic from the clients we want. Topics on this episode: * SEO Basics * Best Practices * Things to avoid with Google My Business Main take away? Keep your âGoogle My Businessâ listing updated and active! Full show notes and transcript (https://www.petsitterconfessional.com/episodes/120)
On todayâs episode we go back to basics and cover boarding! We break down how we operate boarding a small number of dogs in our home, how we approach cleaning and up keep, as well as dealing with the chaos of feeding times and schedules. Natasha answers the question, âHow do I take my business to the next level?â Topics on this episode: * Who is boarding for? * How to make it work. * Cleaning and yard work. * Ask a Pet Biz Coach with Natasha OâBanion Main take away? Clients LOVE an in-home boarding option, see if itâs something that could work for you. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/119) Consider supporting the show (https://www.patreon.com/psconfessional)
Simone Addison, The Pet Nanny, discusses her first year in business, what it was like discovering herself as a pet sitter, how she overcomes being discouraged, and the importance of patience. Topics on this episode: * What her first year has been like * Advise from Grandma * Overcoming feeling discouraged * COVID and BLM in Atlanta Main take away? Part of sustaining a business is finding yourself and discovering ourselves as pet sitters. Full show notes and transcript (https://www.petsitterconfessional.com/episodes/118) Consider supporting the show (https://www.patreon.com/psconfessional)
This podcast is sponsored by Pet Sitters Associates.  Pet Sitter Confessional listeners can get a discount when joining by clicking membership Pet Sitter Confessional discount code Confessional at check-out to get $10 off today. Check out the benefits of membership and insurance at petsitllc.com. Summary: What does telling your story mean? We hear it all the time, but how to do you actually do that and what does it look like? In this episode we talk about why your story is so important and how it connects with your clients. Natasha O'Banion answers, "How do I set myself apart?" Topics on this episode: * Knowing yourself * Why tell your story? * Where do you tell your story? * How do you tell your story? * What makes a good story? * Staying organized * Adding value to your clients * Ask a Pet Biz Coach with Natasha OâBanion. Main take away? Tell your story! It needs to be told and will help your clients get to know you. Remember, you CAN be public figure with a private life. Links Read the full transcripts here (https://www.petsitterconfessional.com/episodes/117) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260 Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us: feedback@petsitterconfessional.com Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Summary Judy NuĂąez, owner of Tails On Trails LLC, is on the podcast to discuss the importance of building and having a tribe as a business. She also tells us how she has continued to host events for her community even in the time of Covid. Topics on this Episode * Making the shift into retail * Working IN the community * Her âCovid Reopeningâ Course Main take away? There is ALWAYS more room at the table. Links Tails on Trails website (https://www.tailsontrails.com) Read the full transcripts here (https://www.petsitterconfessional.com/episodes/116) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260 Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us: feedback@petsitterconfessional.com Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Summary: The Meet and Greet is an essential part of being a pet care provider. It allows you to get to know the pet before you care for them. In the first of our Back to Basics series, we break down the why and how of a Meet and Greet in this world of Covid. Also, Natasha O'Banion answers, "How do I go from good to great?" Topics on this episode: * Questions to Ask * Introducing yourself to the pet * Discussing Expectations * Doing it Virtually * Ask a Pet Biz Coach with Natasha OâBanion. Main take away? Meet and greets look different these days but that doesn't mean you shouldn't have one! Links Itâs Breast Cancer Awareness Month! Donate today (https://nationalbreastcancer.org/). Episode 63 with Eric Curry (https://www.petsitterconfessional.com/episodes/063-eric-currys-pets) Read the full transcripts here (https://www.petsitterconfessional.com/episodes/115) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260 Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us: feedback@petsitterconfessional.com Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Summary: Jennifer Bassman, The Witty Entrepreneur, joins us talk about avoiding burnout, setting healthy boundaries around email and phone calls, and her three principles of saying No. Whether you pass out into a pizza or just lack patience with those around you, burnout looks different for everyone. Jennifer encourages us to stop playing by other peoples rules and start setting healthy boundaries. Topics on this episode: * Burnout vs compassion fatigue vs depression * Recovery from burnout * Stop getting bossed around * Voicemailus Emailus Dreaditus * Principle of saying âNOâ Main take away? Donât make someone elseâs crisis your emergency! Links Read the full transcripts here (https://www.petsitterconfessional.com/episodes/114) Jennifer@JenniferBassman.com The Witty Entrpreneur Facebook Page (https://www.facebook.com/thewittyentrepreneur) Her website (http://jenniferbassman.com) Her book: (https://www.amazon.com/Stop-Being-Doormat-Overwhelmed-Fulfilling-ebook/dp/B08KFYXXNL/ref=sr_1_1?dchild=1&keywords=Jennifer+bassman&qid=1602601471&sr=8-1) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260 Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us: feedback@petsitterconfessional.com Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Summary An article was written recently about a survey of 100 pet owners who used Rover. The result? The owners thought the Rover sitter had all the same qualifications as an independent pet care provider. On the podcast, we discuss the implications of this and what we can do. Topics on this episode: * Summary of the article * What does this say about the average pet owner? * What can we do as business owners? * Ask a Pet Biz Coach with Natasha OâBanion Main take away? Be YOU and remember that we can continue to improve the industry through education of our potential clients and digging into better systems for our businesses. Links Itâs Breast Cancer Awareness Month! Donate today. (https://nationalbreastcancer.org) The article that started this... (https://sparkygo.com/i-interviewed-100-rover-customers-heres-what-they-had-to-say/) Episode 87 on Industry Standard (https://www.petsitterconfessional.com/episodes/087-industry-standards) Our Interview with the founder of PawsInn (https://www.petsitterconfessional.com/episodes/066-pawsinn-with-dennis-nelson) Read the full transcripts here (https://www.petsitterconfessional.com/episodes/113) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260 Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us: feedback@petsitterconfessional.com Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Summary Fellow podcaster, pet business owner, and coach Dominic Hodgson comes on the show today to talk about digging out of Covid. Dom breaks down the two sales machine engines we should all have running and what it means to be specialized. Topics on this episode: * Impacts of Covid in the UK * Taking business online * Sale engine machine * Digging out * Lessons from Covid? Main take away?: The business owner that survives tough storms is the one thatâs good at solving problems. Links Poodle to pitbull podcast (https://podcasts.apple.com/us/podcast/the-poodle-to-pitbull-pet-business-podcast/id1395354685) 33 Ideas (growyourpetbusinessfast.com/33ideas) Free Copy (growyourpetbusinessfast.com/free-copy) Read the full transcripts here (https://www.petsitterconfessional.com/episodes/112) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260 Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us: feedback@petsitterconfessional.com Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Summary: 2020 has been a whirlwind of uncertainty so far, and unfortunately it doesnât look like itâs getting any better soon. What are the things we can do to be better prepared for continued uncertainty in the future? Today, we discuss three areas we all have more control over than we expect, and what that means for putting ourselves on a great path forward. Natasha joins us to talk about what to do after you attend the Game Changers Summit. Topics on this episode: * Physical Preparedness * Mental Preparedness * Emotional Preparedness * What happens after the Game Changers Summit, with Natasha Main take away? The more time we spend getting to know ourselves, the better we will be when we have to rely on ourselves in unforeseen scenarios. Links If you need help and someone to talk to: Crisis Hotline 800-273-8255 Check out the Game Changers Summit! (https://start-scale-sail.mykajabi.com/petcare) Read the full transcripts here (https://www.petsitterconfessional.com/episodes/111) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260 Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us: feedback@petsitterconfessional.com Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Summary: Processing the loss of any pet is difficult. Processing the loss of a clients pet can add complications and uncertainty of how to handle it on both a professional and personal level. Coleen Ellis, Founder of Two Heart Pet Loss Center, joins us to help break down our role as pet care providers, how to care for ourselves while grieving, and help everyone in the mourning work. Topics on this episode: * Giving permission to grieve * Rules of conversation with a grieving pet parent * Caring for ourselves * Being advocates for higher standard in pet loss and grief Main take away? Give YOURSELF permission to grieve and remember that everyoneâs process looks different. Links Two Hearts Pet Loss Center (https://twoheartspetlosscenter.com/) Coleenâs courses on grieving (https://twoheartspetlosscenter.thinkific.com/collections) International Association for Animal Hospice and Palliative Care (https://iaahpc.org) Read the full transcripts here (https://www.petsitterconfessional.com/episodes/110-pet-loss-and-grieving-with-coleen-ellis) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260 Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us: feedback@petsitterconfessional.com Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Summary Who is your âideal client?â Have you ever tried to figure that out? It can really help your sanity and your business when you know exactly who you want your client to be. Today we discuss the âideal clientâ, what that means, who that is, and the questions to ask when figuring it out. Topics on this episode: * What is an ideal client? * Who is your ideal client? * Marketing to your ideal client * Keeping your ideal client * What to Expect from the Game Changers Summit, with Natasha OâBanion Main take away? Doing a little introspection will go a long way to figuring out who you want to work with! Links Check out the Game Changers Summit! (https://start-scale-sail.mykajabi.com/petcare) Read the full transcripts here (https://www.petsitterconfessional.com/episodes/109-who-is-your-ideal-client) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260 Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us: feedback@petsitterconfessional.com Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Summary Todayâs episode is two interviews, one with Amber, owner of Atta Boy! Animal Care, and the other with Mary Beth, owner of Auntie M Pet Care. They talk about what the hiring process has been like through Covid, how their processes have changed, and how the job pool applicant is different now than it was previously. Topics on this episode: * How you handle staff during Covid * How has the hiring place changed? * What is the applicant pool like? * Advice for otherâs interested in hiring Main take away? Get a process in place for hiring that will get applicants you actually want! Links Read the full transcripts here (https://www.petsitterconfessional.com/episodes/108-hiring-in-the-time-of-covid-19) Atta Boy! website (https://www.attaboyanimalcare.com) Email Amber (mailto:info@attaboyanimal.com) Amberâs previous episode (https://www.petsitterconfessional.com/episodes/051-rebranding-with-amber) Follow Mary on Instagram (https://www.instagram.com/auntiempetcare/) Check out Auntie Mâs website (https://www.auntiemspets.com) Mary Beth Bentonâs provious episode (https://www.petsitterconfessional.com/episodes/040-auntie-ms-professional-pet-care) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260 Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us: feedback@petsitterconfessional.com Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months. Summary: Many of us talk about looking into new service areas, few of us start up a new area hundreds of miles away. Michelle Sabia, from Paws & Claws Pet Sitting and Dog Walking Services, talks about why she started services in Connecticut while living in Arizona, and how sheâs made it work. From getting connected to the local community, to remote staffing and management, Michelle encourages us to learn from others and have a support system. Topics on this episode: * What âHeart-Centered Pet Sittersâ means * Importance of local community * Starting services in Connecticut * Remote staffing * Remote management Main take away? We all have goals and dreams, so have a support system and just DO IT. Links Check out her website (https://yourpetsitterdogwalker.com/): Sheâs on Facebook (https://www.facebook.com/pawsandclawspack) too! Read the full transcripts here (https://www.petsitterconfessional.com/episodes/107-michelle-sabia) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260! Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email (feedback@petsitterconfessional.com) us! Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Summary: Today is all about what success looks like in our business and personal life. We break down the definition of success and areas in our lives where it applies. We also talk about the danger of comparing ourselves to others and how that wrecks our ability to focus on our business. Natasha is back with a great answer to the question, âHow do I start up a business in a new area?â Topics on this episode: * What success ISNâT * Success and happiness * Areas of success * Success and confidence * Dangers of Comparison * Natashaâs âAsk a Pet Biz Coachâ Main take away? Stop comparing yourself to others! Links Check out the Game Changers Summit (https://www.ssssummit.com/) Our Episode on Staying Content (102 (https://www.petsitterconfessional.com/episodes/102-staying-content)) and Goals (77 (https://www.petsitterconfessional.com/episodes/077-reassessing-2020-goals)) Read the full transcripts here (https://www.petsitterconfessional.com/episodes/06-defining-success) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260! (tel:+16363648260) Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us at: feedback@petsitterconfessional.com (feedback@petsitterconfessional.com) Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months. Summary: Marissa LeJune, owner of Tail Swaggers, joins the podcast! Marissa shares what her first three years in business have been like, the important role a coach played in her life, and what itâs like running her business with the help of her daughter. Topics on this episode: * Why she rebranded after three years * The role her coach has played in her life * What does âluxuryâ mean to her * Her professional dog petter * Lessons sheâs learned Main take away? Know your clients and how to market to them, seek out help if you need. About our guest: Marissa LeJune, owner of Tail Swaggers LLC located in Fort Worth Texas has been a full time mom & Petprenuer for a little over 2 years now. Her passion has been providing top luxury pet care day in and day out. She is passionate about providing Tail-wagging happiness to your dog and is a huge believer in learning from your mistakes, and obstacles in your past to help build your confidence to push you to the next level. With the help of her business mentor Joe Winters Jr. she has high hopes for continuing to grow her business in the near future. Links How to reach Tail Swaggers: * Website (www.tailswaggers.org) * Instagram: @Tail.Swaggers (https://www.instagram.com/tail.swaggers/) * Facebook: @TailSwaggersLLC (https://www.facebook.com/TailSwaggersllc) * E: info@TailSwaggers.org Reach Marissa LeJune * E: marissalejune@gmail.com * Insta: @MarissaLeJune (https://www.instagram.com/marissalejune/) Marissa's Business Coach: Joe Winters Jr. * Insta: @JoeWintersJr (https://www.instagram.com/joewintersjr/) * * E: support@dailypathacademy.com Easy Busy Pets referral code * Just send me an email at marissalejune@gmail.com stating you're interested in their website and ill be happy to refer you over to them so you can get started! Read the full transcripts here (https://www.petsitterconfessional.com/episodes/105-marissa-lejune-from-tail-swaggers) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260! (tel:+16363648260) Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us at: feedback@petsitterconfessional.com (feedback@petsitterconfessional.com) Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
There are thousands of pet care providers across the world so, many times we are left wondering how we can set ourselves apart from the pet sitter down the street. On this episode we dive into what it looks like to make yourself stand out in this industry. Topics on this episode: Services you offer Your website Customer Service Causes youâre involved in Products you sell Community Involvement Your Marketing SSS Game Changers Summit Main take away? People buy from people, so help your clients get to know YOU! Links Check out the Game Changers Summit (https://www.ssssummit.com)!! Read the full transcripts here (https://www.petsitterconfessional.com/episodes/104-setting-yourself-apart) Give us a call: 636-364-8260! (tel:+16363648260) Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us at: feedback@petsitterconfessional.com (feedback@petsitterconfessional.com) Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Summary Self-care is a big topic and one that Nicole Ryan joins us to break down. She shares the lessons sheâs learned from running her business, the importance of setting boundaries, and understanding your mindset. Nicole also discusses when to walk away and the power of routines in our daily lives. Topics on this episode: * Why self-care is so hard * Getting out of your own way * First steps to a healthy self-care journey * Understanding Mindset * Recommended resources Main take away? A healthy self-care journey starts with understanding why we think, behave, and believe the way we do. Itâs a process of self-discovery! Links Get connected with Nicole: info@petsitterselfcare.com (mailto:info@petsitterselfcare.com) Check out her website (https://www.petsitterselfcare.com) Facebook (https://www.facebook.com/groups/146959919249841) Mel Robbins Take Control of Your life (https://www.amazon.com/Take-Control-of-Your-Life-audiobook/dp/B07LFKZQGZ) The One Thing (https://www.the1thing.com) and the book (https://amzn.to/3bjEKzH) The Power of Habit (https://amzn.to/3jRVK39) The Gifts of Imperfection (https://amzn.to/2QQ0xFu) Self-Care 101: A Guide to Nourish and Flourish Team YOU (https://amzn.to/31SD5hq) Clearing Emotional Clutter (https://amzn.to/2EHTOv7) Banish Your Inner Critic (https://amzn.to/2Gpe19p) Dealing with Chaos (https://www.petsitterselfcare.com/how-pet-sitters-can-practice-self-care-while-dealing-with-coronavirus-chaos/) Books to read! (https://www.petsitterselfcare.com/top-5-personal-development-books-every-pet-business-owner-should-be-reading-during-the-covid-crisis/) Myers Briggs (https://en.wikipedia.org/wiki/MyersâBriggs_Type_Indicator) Read the full transcripts here (https://www.petsitterconfessional.com/episodes/103-pet-sitter-self-care-with-nicole-ryan) Give us a call: 636-364-8260! (tel:+16363648260) Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us at: feedback@petsitterconfessional.com (feedback@petsitterconfessional.com) Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://podcasts.apple.com/us/podcast/pet-sitter-confessional/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5maXJlc2lkZS5mbS9wZXRzaXR0ZXJjb25mZXNzaW9uYWwvcnNz), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Summary This episode is about being content and knowing why we do what we do. In business, we can get pushed by outside influences to do things we may not want to. Staying grounded and aligned with our business mission and purpose takes practice, but will help us feel content in our business and personal life. Natasha answers, âHow do I refresh my business?â Topics on this episode: * Staying grounded in business * Staying content * Some updates about Facebook ads and content filters * Natasha OâBanion Ask a Pet Biz Coach Main take away? Stop giving control of your business away to others, and keep it aligned with your values. Links Read the full transcripts here (https://www.petsitterconfessional.com/episodes/102-staying-content) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260! (tel:+16363648260) Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us at: feedback@petsitterconfessional.com (feedback@petsitterconfessional.com) Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://pcr.apple.com/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://playmusic.app.goo.gl/?apn=com.google.android.music&ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&link=https%3A%2F%2Fplay.google.com%2Fmusic%2Fm%2FIwsirt7wox6w34x2o3kxljiomde%3Ft%3DPet_Sitter_Confessional%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Summary On episode 101, Elise Proctor, owner of Canine Company, shares how her experiences with her own reactive dogs shaped her pet care business. Elise started her own training groups to be more inclusive and welcoming to owners of reactive dogs, and works hard to meet and set proper expectations with her clients. She also wrote a book about her best stories of being a dog walker to help shine the light on the life a pet sitter. Topics on this episode: Her history with reactive dogs How she handles off-lead walks Covid in South Lancaster Her Book! Waggy Tales: An Adventure into Dog Walking (https://www.amazon.com/Waggy-Tales-adventure-into-walking-ebook/dp/B089RPL2MS) Favorite tools and equipment Main take away? Use your own experiences to drive both the services and passion you bring to your business. Links Her website (https://www.caninecompany.co.uk) Read the full transcripts here (https://www.petsitterconfessional.com/episodes/097-robin-bennett-from-the-dog-gurus) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260! (tel:+16363648260) Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us at: feedback@petsitterconfessional.com (feedback@petsitterconfessional.com) Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://pcr.apple.com/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://playmusic.app.goo.gl/?apn=com.google.android.music&ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&link=https%3A%2F%2Fplay.google.com%2Fmusic%2Fm%2FIwsirt7wox6w34x2o3kxljiomde%3Ft%3DPet_Sitter_Confessional%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
This podcast is sponsored by Pet Sitters Associates. Pet Sitter Confessional listeners can get a discount when joining by clicking membership Pet Sitter Confessional discount code Confessional at check-out to get $10 off today. Check out the benefits of membership and insurance at petsitllc.com. Summary We cannot believe we are celebrating 100 episodes! What an awesome journey itâs been, so far. We reintroduce ourselves and then dive into some great listener questions. Natasha OâBanion answers, âHow do I provide promotion opportunities for my employees?â Topics on this episode: * 100 Episodes!!! * Re-introducing ourselves * Q&A * Natasha OâBanion Ask a Pet Biz Coach Main take away? THANK YOU for listening and supporting us and start getting those policies in place that will help YOU run your business. Links Read the full transcripts here (https://www.petsitterconfessional.com/episodes/100-100th-episode-qampa) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260! (tel:+16363648260) Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us at: feedback@petsitterconfessional.com (feedback@petsitterconfessional.com) Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://pcr.apple.com/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://playmusic.app.goo.gl/?apn=com.google.android.music&ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&link=https%3A%2F%2Fplay.google.com%2Fmusic%2Fm%2FIwsirt7wox6w34x2o3kxljiomde%3Ft%3DPet_Sitter_Confessional%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Jane Harrell, President of âcause Digital Marketing, joins the show to break down the marketing world in the pet care industry. Jane shares her passion to see people make money while changing the world, and the impact that both Covid-19 and the global discussion around racial justice have had on the pet care industry. Topics on this episode: Helping pet and socially focused businesses profit and change the world at the same time What kind of data does she work with How has marketing changed in the pet industry How has Covid changed the market How has the BLM movement changed the market What are pet parents wanting these days Main take away? You can run a profitable heart based business AND change the world for the better at the same time. About our guest: Jane's been rocking it out in the pet industry for 18+ years, leading content strategy and marketing as former Editor-in-Chief of IDEXXâs Pet Health Network, Head of Consumer Communication for IDEXX, head of the consumer side of Petfinder.com, and with many other leading pet brands like Animal Planet and Petco. Sheâs a regular industry speaker and has had work featured in AAHA Trends, DVM360, INC.com, SheKnows, Pets+ Magazine, The Humane Society of the United States and more. As President of 'cause Digital Marketing, co-owner of Social Media for Animals and co-owner of Working with Dog, Janeâs happy place is helping pet and socially focused businesses profit and change the world - at the same time. When not traveling and speaking, Jane lives in Maine with her loving partner, large brood of adopted pets and occasional foster child. In her âoffâ time, Jane enjoys gardening and doing volunteer wildlife transport for two local rehabs. Links Cause Digital Marketing (https://causedigitalmarketing.com) Revenue Accelerating Tool (https://causedigitalmarketing.com/pet-business-marketing/news/revenue-miracle-grow-for-pet-businesses/) Read the full transcripts here (https://www.petsitterconfessional.com/episodes/099-marketing-with-jane-harell) Give us a call: 636-364-8260! (tel:+16363648260) Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us at: feedback@petsitterconfessional.com (feedback@petsitterconfessional.com) Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://pcr.apple.com/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://podcasts.google.com/feed/aHR0cHM6Ly93d3cucGV0c2l0dGVyY29uZmVzc2lvbmFsLmNvbS9lcGlzb2Rlcz9mb3JtYXQ9cnNz?sa=X&ved=2ahUKEwjyj8y94anrAhWQAJ0JHdmuAHYQ9sEGegQIARAF), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Summary On today's episode, we discuss our self-care routines and feelings toward the idea of self-care. This episode is just as much for us as anyone because we don't have this figured out either! We talk through some tools and self-care methods. On our Ask a Pet Biz Coach segment, Natasha answers the question, âShould I even bother starting a pet care business in 2020?â Topics on this episode: Our history and feelings around self-care Our current self-care How do we want to improve? Tools and areas of self-care Natasha OâBanion Ask a Pet Biz Coach Main take away? Get an accountability partner today and start making some healthy changes! Links Read the full transcripts here (https://www.petsitterconfessional.com/episodes/097-robin-bennett-from-the-dog-gurus) Consider supporting the show (https://www.patreon.com/psconfessional) Give us a call: 636-364-8260! (tel:+16363648260) Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us at: feedback@petsitterconfessional.com (feedback@petsitterconfessional.com) Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://pcr.apple.com/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://playmusic.app.goo.gl/?apn=com.google.android.music&ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&link=https%3A%2F%2Fplay.google.com%2Fmusic%2Fm%2FIwsirt7wox6w34x2o3kxljiomde%3Ft%3DPet_Sitter_Confessional%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Brought to you by Time to Pet. Go to timetopet.com/confessional (www.timetopet.com/confessional) for 50% off your first 3 months. Topics on this episode: How Dog Gurus got started How to âreadâ a dog How do screen dogs for daycare Limits to off-leash play Getting started with a daycare Going from good to great Hiring and managing staff Main take away? Never stop learning and lean into the ideas of your staff and others around you. Links Email Robin (robin@thedoggurus.com) Check out The Gurus (thedoggurus.com) Read the full transcript (https://www.petsitterconfessional.com/episodes/097-robin-bennett-from-the-dog-gurus) Give us a call: 636-364-8260! (tel:+16363648260) Check out our pet sitter resources (https://www.petsitterconfessional.com/resources) Email us (feedback@petsitterconfessional.com) Follow us on: Instagram (https://www.instagram.com/petsitterconfessional/), Facebook (https://www.facebook.com/petsitterconfessional/), Twitter (https://twitter.com/psconfessional) Subscribe on iTunes (https://pcr.apple.com/id1476639735), Spotify (https://open.spotify.com/show/7JjynoTWpSpcbBsHurckHZ), Google (https://playmusic.app.goo.gl/?apn=com.google.android.music&ibi=com.google.PlayMusic&isi=691797987&ius=googleplaymusic&link=https%3A%2F%2Fplay.google.com%2Fmusic%2Fm%2FIwsirt7wox6w34x2o3kxljiomde%3Ft%3DPet_Sitter_Confessional%26pcampaignid%3DMKT-na-all-co-pr-mu-pod-16), Stitcher (https://www.stitcher.com/s?fid=456981&refid=stpr), & TuneIn (https://tunein.com/podcasts/Podcasts/Pet-Sitter-Confessional-p1242913/)
Topics on this episode:
Follow-up from last week
What to say yes to?
Importance of a mission statement
Why say yes?
How to say yes?
Who gets to say yes?
When to say yes?
Switching your mindset
Ask a Pet Biz Coach with Natasha OâBanion
Main take away? Start saying YES to the things you want and need in your life.
Links:
Check out Start. Scale. Sail. and use PSC20 for 15% off.
You can support us directly on Patreon here.
Read the full transcript here
Give us a call! (636) 364-8260
Check out our resources page
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
This podcast is sponsored by Pet Sitters Associates. Pet Sitter Confessional listeners can get a discount when joining by clicking membership Pet Sitter Confessional discount code Confessional at check-out to get $10 off today. Check out the benefits of membership and insurance at petsitllc.com.
Consider becoming a Patreon member and supporting the show
Topics on this episode:
What to expect from the conference
Getting prepared
Thinking outside the box
Covid-19 opportunities
The biggest concern?
Becoming a NAPPS member
Main take away? Now really is the BEST time to look at your business and remake it into something youâve always wanted. There are still a lot of opportunities on the road ahead.
Links:
Check out the NAPPS conference
Read their Pledge of Professional Conduct
Consider supporting the show
Read the full transcript here
Give us a call! (636) 364-8260
Check out our pet sitter resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics on this episode:
Definition of holistic care
Purpose of massages
Better communication with the pets in our care
What is animal reiki?
Techniques for anxious animals
Recommended resources
Main take away? From gentle massages, to specific acupressure points and reiki, there is a whole other world of things we can do or refer clients to for better care.
Links:
Check out Gillianâs website
Rocky Mountain School of Acupressure and Massage
Read the full transcript here
Consider supporting the show
Give us a call! (636) 364-8260
Check out our pet sitter resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Check out Start. Scale. Sail. and use PSC20 for 15% off.
This podcast is sponsored by Pet Sitters Associates. Pet Sitter Confessional listeners can get a discount when joining by clicking membership Pet Sitter Confessional discount code Confessional at check-out to get $10 off today. Check out the benefits of membership and insurance at petsitllc.com.
Topics on this episode:
ONE YEAR!
What we did before pet sitting?
Our self care?
How we prepare for next few years?
Advise for new pet sitters and dog walkers?
Advertising advise?
Most memorable interview?
One thing we didnât expect to get out of the podcast?
Someone we really want to interview?
Some tips on getting started in podcasting.
How has our business been this year?
Ask a Pet Biz Coach with Natasha OâBanion
Main take away? Thank you so much for listening. You are truly amazing!
Links:
Check out Start. Scale. Sail. and use PSC20 for 15% off.
You can support us directly on Patreon here.
Read the full transcript here
Give us a call! (636) 364-8260
Check out our resources page
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
Shift to virtual conference
History of education focus of PSI
Conference programming
Preparing for the virtual conference
Adapting to the new needs of their members
How pet sitters are adapting to new client needs
How do we put ourselves into a great position for the future
Main take away? Take advantage of the amazing resources that PSI has available. The future of the industry looks promising. Remember that self care if the hallmark of a healthy business.
Links:
Learn more about PSI member benefits here. https://www.petsit.com/pet-sitter-membership-benefits
To join PSI, visit www.petsit.com/join. Use promo code psc15 at checkout for $15 off your first-year membership.
Register for PSIâs 2020 Virtual Pet Sitter World Educational Conference atwww.petsit.com/2020-virtual-conference. Use promo code confessional at checkout for $10 off your registration fee.
Download a free copy of PSIâs Ultimate COVID-19 Resource Guide for Professional Pet Sitters & Dog Walkers here: https://www.petsit.com/covid-19-resource-guide-for-pet-sitters-and-dog-walkers
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics on this episode:
Even when youâre prepared, things can happen
Owners aren't always doing it to be mean! They overlook stuff
8 tips for how to get over being overwhelmed
4 tips for when pet care is too much
Main take away? Try to keep everything in perspective and be as respectful as possible to the home owner.
Links:
Listen to Kellyâs previous episodes: Episode 9, Episode 16, Episode 20, Episode 27, & Episode 35
Read the full transcript here
Give us a call! (636) 364-8260
Check out our pet sitter resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Check out Start. Scale. Sail. and use PSC20 for 15% off.
This podcast is sponsored by Pet Sitters Associates. Pet Sitter Confessional listeners can get a discount when joining by clicking membership Pet Sitter Confessional discount code Confessional at check-out to get $10 off today. Check out the benefits of membership and insurance at petsitllc.com.
Topics on this episode:
Follow up from Industry Standards episode
Three components of knowing your worth
Setting boundaries
Saying âNOâ
Yes, price accordingly
Ask a Pet Biz Coach with Natasha OâBanion
Main take away? Knowing your worth is much more than just setting your prices. Itâs about a holistic endeavor to see your own value and know you ARE worth it.
Links:
Check out Start. Scale. Sail. and use PSC20 for 15% off.
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
Changes to the IBPSA conference
How to prepare for a virtual conference
Meeting the needs of IBPSA members
Long-term vs short-term impacts
Making smart moves now to be prepared for the future
Area of opportunities in the industry because of Covid
Becoming a member
Main take away? IBPSA is working hard to make their brand-new virtual conference top notch. The road forward in our industry is rocky, yet filled with a lot of great opportunities.
Links:
Register for the conference
IBSPA
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics on this episode:
Her first client
Why offer wedding pet attendant service?
Most interesting pets sheâs cared for
The âSmilesâ sections of her website
Why they donât do pack walks
Why she made her first hire and how sheâs expanded into new areas
Keeping everything organize
What she has learned from offering pet taxi services
Navigating state rules and regulations
Her favorite products and services
Main take away? If you have employeeâs, make sure they have the support and backing they need to do their job. And donât forget to find something that makes you smile.
Links:
The Pet Gal website
Her recommended Udemy course
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This podcast is sponsored by Pet Sitters Associates. Pet Sitter Confessional listeners can get a discount when joining by clicking membership Pet Sitter Confessional discount code Confessional at check-out to get $10 off today. Check out the benefits of membership and insurance at petsitllc.com.
Topics on this episode:
Discussion about the article from David Pearsall
Itâs hard finding good information
What we ARENâT saying about regulations
What others ARE saying
Why we need to be prepared
What do the lack of regulations and standards do to us pet sitters
What do the lack of regulations and standards do to pet owners
What can we do?
Ask a Pet Biz Coach with Natasha OâBanion
Main take away? As an industry we must be proactive in speaking up about regulations to make the industry safe, equal, and welcoming to all.
Links:
Check out Start. Scale. Sail. and use PSC20 for 15% off.
The article that started this discussion.
PSI
NAPPS
IBSPA
Pet Business Legislative Review
Regulation of the Pet Sitting Industry
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Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics on this episode:
When did they start investing in social media
Their social media approach
What content should we be posting
Name Space Pollution
Marketing tool vs value add?
Equipment they recommend
Growing your social media presence
How much time should we be investing?
Legality of posting clientâs pets?
Battling the algorithms
Social media practices to AVOID
Social media opportunities
Main take away? The three parts of social media are content, production, and platforms. Build, measure, and learn from what takes place and donât be afraid to experiment.
Links:
Check out Mauro: https://www.maurocarignano.com
Danâs Dog Walking and Pet Sitting website: https://danspetcare.com
Facebook: https://www.facebook.com/dansdogwalkingandpetsitting/
Dog Walker Try's Videos: https://www.youtube.com/watch?v=xSQ9rBMTYzs
On Youtube: https://www.youtube.com/channel/UCRMFdgLPrlBPsIITYcaMKHw
Kyle and Caleb Roommates: https://www.youtube.com/watch?v=rWyAO8hMn5M
Let's Talk About Cool Animals: https://danspetcare.com/ltaca
Canva: https://www.canva.com
namecheckr.com to see if your name is already taken
checkiday.com for a list of every holiday
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Check out our pet sitter resources here
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Topics on this episode:
Pets weâve grieved over
Honoring them
How to help the owner
Buy them a gift?
Consider other pets in their family
How to help yourself
Ask a Pet Business Coach with Natasha OâBanion
Main take away? Remember that the key to the grieving process is to listen, and allow yourself the time to heal.
Links:
Check out Start. Scale. Sail. and use PSC20 for 15% off.
Association for Pet Loss and Bereavement
Four steps to take after the loss of a pet
The Pet Loss Support Page
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Check out our Covid-19 resources
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Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics on this episode:
Why he started Palmetto Scoopers
Day in the life of a pet waste professional
Big picture thinking - helping the community
Hiring a technician
What is the âPoop Calculatorâ?
Becoming a pet waste professional
Where does all the poop go?
Marketing and growing his business
Favorite tools of the trade
What he wishes more people know about what he does
Main take away? Think BIG about your place in your community and the services you provide.
About our guest:
I was born and raised in Orangeburg, South Carolina and moved to Columbia,SC in 2005 after going to college for Electronic Engineering and realizing that was not an occupation I enjoyed. I wanted to do something with dogs as I've always loved dogs since an young boy. I tried being an dog breeder for 2 years and after being unsuccessful I switched to dog waste removal service after seeing all the dog waste in my yard one day and doing some research, I realized that I wanted to educate my community on why it is important to clean up your dogs waste and how we all could help our community by doing so. And that was how Palmetto Scoopers was born!
Links:
Palmetto Scoopers on Facebook, Instagram, Linkedin, & TikTok: palmettoscoopers7
APAWS
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Email us at: feedback@petsitterconfessional.com
Check out Start. Scale. Sail. and use PSC20 for 15% off.
Topics on this episode:
Our recent 1-Star Review
Why have reviews available to the public?
Where do you put them?
How do you ask for them?
The three kinds of people that leave reviews
What if you get a bad one?
Types of âbad reviewsâ
The three things you can do about it
The three things you shouldnât do
How to respond to positive feedback and praise
Ask a Pet Business Coach with Natasha OâBanion
Main take away? Remember to breathe and never react or respond out of anger or frustration. Bad reviews are part of this business and we all have to learn to roll with them as they come.
Links:
Check out Start. Scale. Sail. and use PSC20 for 15% off.
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
Why are cats so misunderstood?
Whatâs the first thing a pet sitters needs to know about caring for a cat?
Common causes of aggression in cats
What is Fear free?
What questions to be asking our clients
Getting connected with shy cats
âAsk a Vetâ speed round
Main take away? Caring for cats is not something to skimp on, and takes a lot of prep work to do correctly. Ask the right questions and put in the time to connect with, and understand, your cat clients and youâll see amazing results.
About our guest:
Kathryn Primm, DVM, is the owner and founder of Applebrook Animal Hospital in Ooltewah, Tennessee and has a growing career as a writer, a speaker and an online voice for veterinarians and pet owners alike. She has written and contributed content to many outlets for veterinarians and pet lovers, including the consumer magazines Womanâs Day, Health magazine and Prevention as well as Veterinary Economics, dvm360, Firstline, Vetted and dvm360.com. Her regular "Ask A Vet" column is featured on iheartdogs.com and iheartcats.com, reaching more than 3 million viewers. Her educational radio segment Chattanooga Pet Talk aired on local iHeart media stations.
Dr. Primm was also the first in the nation to become a Fear Free certified professional. Dr. Primm has traveled to speak with students, pet owners and other veterinarians about effective communication and the benefits of decreasing stress on our pets. She and her dog, Skye, frequently do pet therapy at assisted living facilities around Chattanooga to help spread the word about the benefits animals and people can give each other. Her first book, Tennessee Tails: Pets and Their People, received recognition as a runner-up in the "Memoirs" category at a national book festival. The next book is well underway with more stories about the animals that Dr. Primm treats and the people who love them.
Links:
Nine Lives Podcast: https://www.petliferadio.com/ninelives.html
Her website: http://www.drprimm.com
Fear Free resources: https://fearfreepets.com/fear-free-pet-professionals/
Fear Free Happy Homes: www.Fearfreehappyhomes.com
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Check out our Covid-19 resources
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Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics on this episode:
Why she made the switch from kennels to pack walks
Her screening processes
Introducing new dogs to the pack
Staying safe off-leash
Her favorite gear
Her first and most memorable client
How the industry has changed the past 20 years
Longevity in pet care
Policies to keep you sane
How she uses her down time and self care
Main take away? Work on Recall. Recall. Recall! Take things slow and steady and do extensive prep work before you get out on the trails.
About our guest:
Jessica Bay is a pack dog hiker, online dog walking business coach and pet photographer. A pet industry veteran for more than 20 years, Jess runs the popular School for Dog Walkers blog and membership program, helping force free dog lovers turn their passion for pups into wildly successful dog walking careers.
Links:
Free resources for you!! https://www.schoolfordogwalkers.com/psc
My website: www.schoolfordogwalkers.com
Email: jess@schoolfordogwalkers.com | 415.612.0472
Instagram @schoolfordogwalkers
Facebook School for Dog Walkers | https://www.facebook.com/schoolfordogwalkers
Facebook Group | School for Dog Walkers Community | https://www.facebook.com/groups/schoolfordogwalkers/
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Topics on this episode:
80 episodes!
What is customer service?
What are some practical ways to provide the best customer service we can?
Ask a Pet Business Coach with Natasha OâBanion
Main take away? It boils down to how we view the client. A) The opportunity to provide the best possible care or B) A way to make a buck. How you view your client will be how you treat them.
Links:
Check out Start. Scale. Sail. and use PSC20 for 15% off.
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
How she got started and where her passion came from
Her 7-step process for onboarding clients
Her focus on safety
The role of ahimsa is her business
Ashaâs story from the past year
How moments shape us
Main take away? Everyone has moments that shape us, donât let this moment go to waste.
Links:
Ashaâs website: https://www.hobydogy.com
Email: hello@hobydogy.com
Give them a call: 877 797 3647
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
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Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
Her mission for families
Getting a dog right after having a baby
Role of pet sitters
Keeping our kids safe as pet sitters
Most common concerns/problems from families
Her curriculum
Age appropriante things to teach kids
Grief counseling
Recommended resources
Main take away? Itâs up to us to help educate our clients, and ourselves, on the best ways to keep kids safe around dogs.
Links:
Pitter Patter Parenting
Doggone Safe
Family Paws Parenting Education
The Family Dog
Good Dog in a Box
DogNostics Career Center
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Give us a call! (636) 364-8260
Check out our Covid-19 resources
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Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
THANK YOU for being such an amazingly supportive community
Collinâs ankle
Taking time to reassess your goals
S.M.A.R.T.
Ask a Pet Business Coach with Natasha OâBanion
Main take away? The power in creating S.M.A.R.T. objectives is that theyâre clear and you know without a doubt of whether youâve accomplished them or not.
Links:
Check out Start. Scale. Sail. and use PSC20 for 15% off.
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
Her passion for animals
How she got started
How to make clients and their pets feel safe and at home
Strengths from hospitality background
Her 4 key promises to her clients
Covid and the Nashville community
Main take away? Strive to make people feel happy, warm, listened to, and respected.
About our guest:
Mary Cornelius, owner of Aunt Mary's Pet Sitting LLC and Nashville native has returned home after more than 20 years in the hotel and restaurant industry. This experience was excellent preparation to deliver top-notch customer service. Mary started her business to combine her entrepreneurial spirit with her love of animals.
Links:
Aunt Maryâs Pet Sitting
Aunt Mary on Instagram
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
Debbieâs training philosophy
Preparing to care for a puppy
Basic training skills we should have
Keeping potty training consistent
Safe ways to socialize a puppy
Common reasons people surrender a puppy to the shelter and how pet sitters can help.
Biggest misconceptions about puppies
Leash training basics
Main take away? When in doubt, take them out. Remember, consistency is king! And offer a puppy package, your clients donât even know they need it yet.
Links:
Platime Paws
Your New Puppy Podcast
Ian Dunbar training materials
Patricia McConnell
Canine Body Language
Stewart Pro Treats
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Give us a call! (636) 364-8260
Check out our Covid-19 resources
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Email us at: feedback@petsitterconfessional.com
Topics on this episode:
Update on business in Missouri
Hard Conversations areâŚ.hard!
Decide theyâre worth having
Be direct AND specific
Make eye contact and watch your body language
Watch your language
Offer a solution
Managing your emotions
Be empathetic
Allow for their questions
Have an exist strategy
Plan out the conversation
Main takeaway? It sounds disingenuous, but plan out the hard conversations before they happen as much as you can, to help control your emotions and stick to the story and the facts.
Check out Start. Scale. Sail. and use PSC20 for 15% off.
Other Resources:
Small Business Boss
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Check out our Resources page
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Email us at: feedback@petsitterconfessional.com
Check out Rescue Rope Leads for the only lead youâll ever need. Use code âiconfessâ for $5 off.
Topics on this episode:
Where her name came from
What she spent her summer vacations doing
Why she decided to go full time
Naples, FL and Covid-19
Caring for exotic pets
What keeps her going on the not so good days
Heidiâs favorite resources!
Main take away? Never stop reading and learning!
About our guest:
Heidi Lewis is the owner of Heidi & Hope Pet Services in Naples, Florida. Heidi is a native Ohioan and made the full time move to Naples, Florida in 2016. Having a variety of animals growing up inspired her to start working with animals professionally over 10 years ago by volunteering with veterinary hospitals and animal shelters. This led to many careers in the animal field and motivated Heidi to open Heidi & Hope Pet Services in 2018 with her business "paw"ner, Hope the Corgi. Heidi provides care for a variety of animals through visits and overnights in clients homes as well as pet transportation and puppy training.
Links:
Time to Pet
MileIQ
Profit First by Mike Michalowicz
Anything by Kristin Morrison
Pet Sitter International
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
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Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics on this episode:
Colleenâs background in pet sitting
Connection between pet sitting and education
Growing a business without a business background
Why she decided to become a coach and what services she offers
2020 has been really hard
Most influential book
Main take away? Itâs ALL about mindfulness and mindset when facing adversity and the future looks great.
Links:
The Pet Nanny Coach
Colleenâs recommended books:
The Big Leap
The E-Myth
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Check out our Covid-19 resources
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Email us at: feedback@petsitterconfessional.com
Topics on this episode:
THANK YOU for listening and helping to grow this community
Heat exhaustion in humans and dogs
Treating heat exhaustion
Planning for emergencies in summer
Having alternate activities and routes
Fireworks
Ask a pet business coach with Natasha OâBanion
Main takeaway? Stay hydrated and plan for those heat emergencies!
Check out Start. Scale. Sail. and use PSC20 for 15% off.
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Resources page
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Check out Rescue Rope Leads for the only lead youâll ever need. Use code âiconfessâ for $5 off.
Topics on this episode:
Where did the name come from?
Why cat care?
How 2020 has been for her
Challenges
Lessons
Looking forward
Podcast?
Main take away? Remember these moments of stillness AND check out her upcoming podcast, Catmaste Chronicles.
About our guest:
My name is Michelle Adams and I am the director and founder of the cat sitting company Chatty Cats Care. We are a small company based in London, the UK with plans on making a big impact. We are steadily growing as a company and plan to launch a podcast very soon about well-being and how our beloved pets positively contribute to how we feel. We are excited about our growth as a company and where our journey will take us next. Stay posted on social media @chattycatscare for more information on our journey and how you can support us.
Links:
Chatty Cats Care website
On Instagram
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Give us a call! (636) 364-8260
Check out our Covid-19 resources
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Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics on this episode:
Being a nomad travel house and pet sitter
Difference between international unpaid vs local paid house sitting
Covid-19 in NYC as a nomadic sitter
Just doing the job youâre hired to do
Recommendations for getting started
Raise your rates
Changes in the industry since 2012
What she spends her time doing these days
Rescue Rope Leads!!
Main take away? Raise. Your. Rates! And start planning for your future, today.
About our guest:
Jen Tserng is a physician turned petsitter who lives fulltime as a nomadic housesitter New York City. As an avid on demand dog walker, she created Rescue Rope Leads, a versatile leash that can add extra security to many dog walking scenarios. Her business model is driven by her pursuit of financial freedom, and Covid-19 has tested whether her business can stay afloat or pivot while living in the epicenter of the pandemic.
Links:
Check out Rescue Rope Leads and use the code âiconfess" for $5 off your leash!
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
Diversity concerns in pet care
Ensuring diversity in the workplace
Supporting our employees
Diversity as a solo sitter?
Natashaâs experience as a Black women in America
Addressing BLM as a business
A response to âbut this has nothing to do with pet careâ
Lessons
Being agents of change
Main takeaway? The best resource isâŚstart the conversation today!
Links:
Natasha OâBanion (Renzo& Ruby)
Diversify your resources
Joins Natashaâs Facebook Group
Organizations:
The ACLU
The NAACP Legal Defense and Educational Fund
The Southern Poverty Law Centre
Apps to find Black Businesses:
Black Nation
Official Black Wall Street
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Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
Pet Care and BLM
Conversation between Natasha OâBanion and Kyle Holliman-Rivera
Question with a pet business coach
Main takeaway? Listen and get engage.
Links:
Natasha OâBanion (Renzo& Ruby) and Kylie Holliman-Rivera (Fire Hydrant Pet Sitting)
Diversify your resources
Organizations:
The ACLU
The NAACP Legal Defense and Educational Fund
The Southern Poverty Law Centre
Apps to find Black Businesses:
Black Nation
Official Black Wall Street
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
History of Paws In Chelsea and PI Paws
Whatâs it like buying an existing pet business
How 2020 has been
Why he started PawsInn.com
Why itâs good news for pet sitters
Main take away? Weâre always looking for ways to expand and new platforms to promote our businesses, PawsInn is a great option!
About our guest:
Having had a variety of different pets growing up, from budgerigars, ducks, cats and dog, have always had love for our companions from the animal kingdom. My career started in finance, and then took a dramatic shift when I resigned and bought into Paws in Chelsea. I now run three pet businesses, which includes Paws Inn, and continue to look for opportunities to help the communities around me through different ventures.
Links:
Email Dennis - dennis@pawsinn.com
Visit the website: www.pawsinn.com
Check out PI Paws and Paws in Chelsea
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics on this episode:
How he got started
Dog training philosophy
Common training mistakes
Marketing on social media
Growing your business
Main take away? Never stop learning! Even from people you donât agree with.
About our guest:
Miguel Rodriguez Is the founder and owner of City Dog Pack established in 2010. City Dog Pack provides dog walking, dog boarding and dog training services in New York City
Miguel is a certified master dog trainer and behaviorist and teaches free dog training webinars via Zoom, and offers one on one virtual dog training sessions to anyone worldwide.
Miguel is also an advocate for small business owners and provides dog care business advice on his Instagram pages @citydogpack and @dogbiztv
Links:
City Dog Pack on Instagram
Dog Biz TV
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Check out our Covid-19 resources
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Email us at: feedback@petsitterconfessional.com
Topics on this episode:
A brief note on George Floyd
Common Client Questions
Natasha OâBanion - Question with a pet business coach
Main takeaway? Start practicing your responses today!
Check out Start. Scale. Sail. and use PSC20 for 15% off.
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
Ericâs background
Life in San Francisco during Covid-19
Client response
Biggest Takeaways
6 tips for your business
Main takeaway? San Francisco has been hard hit, but Eric remains optimistic and hopeful for the future.
About our guest:
My name is Eric Curry and I am a pet care professional based out of San Francisco, CA. Iâve been surrounded by animals for as long as I can remember, and grew up with a dream to become a veterinarian one day. In May 2013 I started watching dogs out of my apartment and Eric Curryâs Pets was born. In the past several years, Iâve offered a wide range of pet care services, from simple grooming, to group hikes, to kitty care. I am also a Pet CPR and First Aid Instructor. In December of 2019 I served my 1000th unique pet, but I feel like Iâm barely getting started!
Links:
Ericâs instagram
Ericâs YouTube
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Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
Unique Challenges and Opportunities of Florida
Preparing for emergencies
Building Relationships with vets
Getting started in specialized pet care
When to call for help
Cheyenneâs favorite tools and resources
Main take away? Itâs never too late to start getting prepared or learning new things about the pets weâre caring for.
Links:
Follow Cheyenne: linktr.ee/shineyday
Download:1) Authorization form, 2) Emergency Prep Info, and 3) Controlled Substance Form
PSI: https://www.petsit.com/become-a-psi-member
ASPCA Continued Learning https://www.aspcapro.org/ ASPCA has an App
Pill Identifier and Information https://www.drugs.com/
Plumb: https://www.plumbsveterinarydrugs.com/#!/home
Pet First Aid & CPR https://www.redcross.org/take-a-class/first-aid/cat-dog-first-aid
Helpful Vancouver Vet https://www.youtube.com/channel/UCtEnS6HGyK1oe71sxbJuhcw
VIN for Pet Parents/ Professionals https://veterinarypartner.vin.com/
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Give us a call! (636) 364-8260
Check out our Covid-19 resources
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Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
Lessons from Covid-19
Marketing with a mask
Starting a local podcast for your business
Main takeaway? Start a podcast!!
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
How she got started and where Sunfire Canines came from
Her interest in dog behavior
How Covid-19 has impacted her community and business
What she thinks the rest of 2020 will look like and the future of her business
Some of her favorite resources
Main takeaway? The road ahead is still full of both opportunities and curveballs, but we will persist and!
Links:
Sunfire Website
Sunfire Facebook
Canva
MileIQ
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics on this episode:
Natashaâs background
Hiring and keeping employees
Balancing family and business
Laying a strong foundation
What clients are looking for
How we can stay competitive
Receiving feedback well
Underutilized marketing tools
What is Start, Scale, Sail?
Main take away? Setting a strong foundation, investing in your community, and having standard procedures all help you scale your business in a sustainable way for the future.
Links:
Walk with Renzo and Ruby: https://www.walkwithrenzoandruby.com/our-services
Start, Scale, Sail: https://www.startscalesail.com
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
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Email us at: feedback@petsitterconfessional.com
Topics on this episode:
Keeping an emergency fund
Constant communication
Importance of pivoting and being adaptable
You're already more resilient than you know
We know what down time feels like
Move online in new and exciting ways
How vital community is!
Main takeaway? Covid-19 has taught each of us something extremely valuable as business owners, and personally. The key is to make sure we donât forget that lesson!
Read the full transcript here
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
-
Australiaâs response to Covid-19
-
Being a pet sitter in Australia
-
Guiding her team and clients
-
Supporting the community with other businesses
-
Importance of social media
-
View of 2020
Main take away? It doesnât take much to support your community, but it has a massive benefit.
Links:
Happy Hounds on Facebook: https://m.facebook.com/happyhoundspetservices/
Article about Natalie and other local business owners. https://www.goldcoastbulletin.com.au/coronavirus/free-meals-and-services-on-offer-to-thank-healthcare-workers/news-story/d17e9b2cd81dcf17cc419ae6180b6e5c
Read the transcript
Give us a call! (636) 364-8260
Check out our Covid-19 resources
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Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics on this episode:
Why are cats an afterthought most times?
Caring for âaggressiveâ cats
Biggest misconceptions of cat behavior
Caring for declawed cats
How to get involved and favorite resources
Links:
The Community Cats Podcast: https://www.communitycatspodcast.com/about/
Stacy on LInkedIn: https://www.linkedin.com/in/communitycatspodcast/
Hiss and Tell
Fear Free
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
-
Changing behaviors
-
Changing Marketing
-
Changing outlook
Main take away? With change comes opportunity. No one knows where this will all land, but we can be hopeful and work towards positive changes.
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Check out ProTrainings.com. Enter the code CPR-petsitterconfessional for 10% off ANY course.
Topics on this episode:
What itâs been like the past several months
Unique challenges to kennels
New CDC guidelines
How clients and community have responded
What the rest of 2020 look like
Main take away? Every aspect of the pet care industry has been impacted in different ways, and kennels are having to adapt.
Links:
Zachâs Facebook
Zachâs Instagram
Zachâs Shop
Give us a call! (636) 364-8260
Check out our Covid-19 resources
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Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics on this episode:
Find your WHY
Setting priorities
Business structure examples
Bad to the Boneâs current structure
Hiring awesome staff
The importance of planning
Building robust policies and SOPs
Main take away? Your business structure needs to reflect your values and goals.
Links:
https://badtothebonepetcare.com/
https://www.facebook.com/BadtotheBonePetCare/
Instagram: @badtothebonepetcare & @thewanderingpetsitter
badtothebonepetcare@gmail.com
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Check out ProTrainings.com. Enter the code CPR-petsitterconfessional for 10% off ANY course.
Topics on this episode:
New CDC guidelines
We did a new (socially distant) meet and greet
Judgement free zone
Main take away? New CDC guidelines are going to really change the pet sitting world for a while longer. Whatever decision you need to make, please know weâre cheering you on!
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Check out ProTrainings.com. Enter the code CPR-petsitterconfessional for 10% off ANY course.
Topics in this episode:
Why rebrand?
How to know if itâs time to rebrand
How Amber defines rebranding
What the process was like for her
Handling the transition with existing clients
Why right now is a great time to rebrand
Main take away? It really doesnât take that much time and money to rebrand. So why not use this time to start that process?
Links:
Atta Boy! website: https://www.attaboyanimalcare.com
Amberâs logo design history
Email Amber: info@attaboyanimal.com
Give us a call! (636) 364-8260
Check out our Covid-19 resources
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Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics on this episode:
Where did the name come from?
Transporting dogs
Why she posts her policies and how theyâve changed over time
Role of social media
How she takes her photos
Advice for retaining clients
Her favorite products and services
Main take away? Never be comfortable where youâre at. Keep up with the times. Be transparent with everyone.
Links:
Murphy and Me Website
Murphy and Me Instagram
The Pet Corrector
Build your idea with Squarespace
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
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Email us at: feedback@petsitterconfessional.com
Check out ProTrainings.com. Enter the code CPR-petsitterconfessional for 10% off ANY course.
Topics on this episode:
Reopening
Questions to think through
Adapting your services for the future
Disclosing care of pets who have owners with Covid-19
Practicing for video meet and greets
How we plan to operate moving forward
Main take away?There is still so much to consider as the world gets closer to slowly reopening, but hang in there! No one has it all figured out, and weâre all just feeling our way through this.
Give us a call! (636) 364-8260
Check out our Covid-19 resources
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Email us at: feedback@petsitterconfessional.com
Topics in this episode:
Her background and training facility
Skills we can work on while at home
Why these skills are important
Practicing without your own pet
Recommended Resources
Her training philosophy
Links:
Kharaâs website- https://thedoggiespot.com/
Association of Professional Dog Trainers
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics in this episode:
Organization Stats
What is an organizer
How to BE organized
Getting your car organized
Getting your clients organized
Listener Questions!
Recommended resources
Main take away? Getting, and staying, organized doesnât have to be a monumental effort. Small, simple steps go a long way to getting us on a better path.
Links for this episode:
Download Savannaâs client checklist from our website
Shoeboxed
Fiverr
Follow Savanna:
The Savvy Sitter
Savanna on Facebook
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
What does it mean to work from home right now?
What itâs like working together
We're thinking about attending the IBPSA conference in Florida this fall!
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
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Email us at: feedback@petsitterconfessional.com
Topics in this episode:
Where are you currently?
Where were you when Covid-19 first started popping up?
Tell us about what it was like getting out?
How has your travel schedule been impacted?
What's it been like going through this together?
How do you see this changing how your operate moving forward?
How will this change the house sitting world?
How have you been spending your time?
Main takeaway? Itâs a confusing time, but there is a community out there and people looking after one another.
Check out their website
Check out their Instagram
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics in this episode:
What programs are currently available, and who should apply for each
What programs are available for independent contractors and freelancers
What programs are available for businesses with employees
Itâs April 13th, is it too late to apply for these? If I havenât applied, what should I do.
If I did apply, when should I expect the money?
Once I get the money, what are my obligations? Grant vs loan?
Will this money be taxed next year?
Are there any tax/money saving moves I should be making right now?
When is the new tax day, again?
Main takeaway: Itâs not too late, so get organized and apply!
Mikeâs Website
Mikeâs Blog
Mikeâs Podcast
JETRO Training Program
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months.
Topics in the episode:
How she got started
Whatâs a typical day look like
How she has grown and marketed
Dealing with hazardous roads and conditions
What she recommends people know before offering poop scooping
Where DOES the poop go?
Her favorite tools of the trade
Main takeaways? Remember, you donât know everything!
Check out her website
Check out her Instagram
Her interview on Side Hustle Nation
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics in this episode:
How his business is doing
What clients are looking for
Client retention vs new clients
Social media in a pandemic
Kinds of posts you can use
Mental, emotional health
Main takeaway? Think long-term NOT short-term.
Mental health resources
Danâs Website: https://danspetcare.com
Danâs Dog Walking and Pet Sitter Instagram
Danâs previous interview with us. Episode 29
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics for this episode:
How Covid-19 has impacted her business
If she thinks her business was prepared for something like this
How she handled the lockdowns as a business
How she dealt with her team and provided for him
How she expects business to be different after this
Main take-away? Diversify your business and build a reserve.
Follow her on Instagram
Check our her website
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics in this episode
How she got started
Working with your friend
What makes a good pet sitter
Staying organized
Emergency preparedness
Her first client
About our guest:
Mary Beth Benton has had a long history of passion for pets and animals. From growing up around horses, to parrots and dogs. She now runs and operates her own pet business.
Follow her on instagram
Check out her website
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics on this episode:
Itâs going to be ok
Fostering a pet in need
Stop trying to be productive
Oh the places youâll go
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics in the episode:
How he is spending his time
What his business looks like right now
What itâs like in NYC
What lessons heâs learning
How will the industry be changed moving forward
What can we be doing right now to prepare for the upswing
Words of encouragement
The takeaway? Just. Help. People.
Follow Miguel on Instagram. No, seriously.
His dog business account too.
Give us a call! (636) 364-8260
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
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Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months
Topics in this episode:
Why pet sitters burn out so quickly
What is compassion fatigue
What are the warning signs and whatâs my first step to get help
What is a resilience program
Why âtoughen upâ isnât helpful
Listen to Colleen
Join her community
Get some coaching
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Give us a call! (636) 364-8260
Email us at: feedback@petsitterconfessional.com
Topics for this episode:
Preparing for the future
Getting local advice
Donât stop working on your business
Nowâs a good time to adjust your yearly goals
Letâs limit our news consumption
âLostâ clients and business vs business is on hold
You didnât do this to yourself, itâs not your fault
Keeping social media relevant
Our Links:
Check out our Covid-19 resources
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Topics in the episode:
Kellyâs update
How has this impacted your house sitting journey?
How has this impacted International house sitting in general?
How do you think this will change the pet sitting/house sitting industry moving forward?
What lessons can we learn from this? Business and/or personal
Check out our Covid-19 resources
See more show notes and a full transcript on our website
Follow us on: Instagram, Facebook, Twitter
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months
Links for Resources Kristin Mentioned:
Here's the free tips and tools booklet link I talk about in the podcast
And I'll give listeners this discount link on the items that I mention on the episode including my eBooks and hiring tools including the Application Packet and Pet Sitting Employee Handbook
The 30-Day Pet Sitting and Dog Walking Business Challenge was mentioned on the podcast and it's happening again June 2020:https://www.sixfigurepetbusinessacademy.com/30-day-pet-sitting-dog-walking-online-challenge
My upcoming COVID-19 pet business support / co-working online group. It's happening on Thursday, March 26, 2020 at 11am Pacific / 2pm Eastern. Thereâs a small fee to attend but no one will be turned away for lack of funds. Listeners who can't afford the small fee can email me at thrive@SFPBacademy.com if itâs a hardship for them and I'll get them in the group.
Website at: www.SixFigurePetBusinessAcademy.com
Facebook: https://www.facebook.com/SixFigurePetBusinessAcademy/
Instagram: https://www.instagram.com/petbizcoach/
Twitter: https://twitter.com/petbizcoach
LinkedIn: https://www.linkedin.com/in/SixFigurePetSitting
Prosperous Pet Business Podcast: https://prosperouspetbusiness.com/pet-business-podcast/
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Todayâs topic:
Caring for the pets of Covid-19 patients
Staying safe
Ethics around staying open vs closing for a time
Check out our Covid-19 resources
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Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months
Show Outline:
Check out our COVID-19 resource page
Changing your business model and adding new services
Howâs your emergency plan doing?
Investing in yourself (and business) now
Investing in your community
Being a resilient pet care professional
Links
Get connected with other sitters: Resilient and Thriving Pet Pros on Facebook with Colleen Pelar
Get Help with Depression and Anxiety
Invest in yourself:
Coursera
PSI certification courses
Lynda.com courses for any topic under the sun
Invest in your Communities
Shop local coffee shops with Cloosiv
Staying active at home
Now is a great time to start eating better
Visit Orgain and use code: AMBASSADOR254 for 30% off AND free shipping
Get Connected with us:
Follow us on: Instagram, Twitter, Facebook
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months
Topics for This episode:
-
How did you get started?
-
What kind of services do you provide?
-
What makes a good pet care professional?
-
As a client what are people looking for in a pet sitter?
-
When did you decide to bring on team members?
-
How do you manage and keep everyone organized?
-
Setting yourself apart in a crowded market?
-
Most memorable/influential client?
-
the âlittleâ things I do in this business? Ie holiday cards, lights on during winter time
-
How do you keep clients year after year?
-
Describe one of those not so very good kind of days. What did it teach you about the pet care business?
-
What do you wish people knew about the life of a pet sitter?
Follow Heather:
Instagram: heatherpetcare
Heatherâs Website: http://www.heatherpetcare.com
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Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months
Topics for This episode:
1) Our 7 themes for this week
2) Continuing Improvement and Continuous Improvement
3) Professional
4) Managing Communication
5) Taking Photos
6) Legal Things
7) A THANK YOU to you, the professional pet sitter :)
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Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months
Website: https://danspetcare.com
For show notes and more: www.petsitterconfessional.com
Follow us on: Instagram, Twitter, Facebook
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months
Follow us on: Instagram, Twitter, Facebook
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Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months
As a full-time housesitter and traveler for the past decade, sheâs learned a thing or two about housesitting and shares her knowledge and experience in her popular book How to Become a Housesitter: Insider Tips from the HouseSit Diva available in soft cover or Kindle at Amazon (http://amzn.to/2hlj7UP) or ebook on her web site (www.HouseSitDiva.com.
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Email us at: feedback@petsitterconfessional.com
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months
International Boarding & Pet Services Association: https://www.ibpsa.com/pet-care-business-events/
Pet Sitters International: https://www.petsit.com/psw-register
Texas Pet Sitters Conference: https://www.txpetsitters.com
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Cathy joins us to tell us about her story getting into pet sitting and what sheâs learned over 20 years in the business! From some of the biggest changes and opportunities sheâs seen, to a great discussion about how to avoid burnout and deal with those not so great days, Cathyâs a wonderful resource and such an encouragement to talk to. Love pets AND people!
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months
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Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months
-
How'd you get started
-
degree in ag communication
-
What's your favorite gear? Whats your favorite lens?
-
What makes a great picture?
-
show personality and show who they are
-
portrait planning meetings!
-
get an idea of their pet
-
and their story
-
Do you have a philosophy on photo editing? What program do you use?
-
how would you describe your style
-
After you took that class and started working, whose work has influenced you the most? Jamie Piper - Cowbelly media
-
given that people are still learning about pet photography, How do you get most of your business?
-
Do you have a favorite photo or special memory of a photo session?
-
bessy the basset as part of a rescue charity
-
health problems had to put her down
-
Do you find pets are Leary of the camera at all? How do you get them used to it?
-
go SLOW. Take as long as we need
-
how it starts influences how it goes
-
How do you handle really difficult clients?
-
Many people think taking photos is as easy as clicking a button, but are never satisfied with how their pictures turn out. When should someone seek out a professional vs trying to do it themselves?
-
challenging pets, multiple pets/species
-
once in a life-time opportunity
-
What's been the most difficult part of being a pet photographer?
-
What motivates you to keep going?
-
I think the most frequent question we get is, HOW do you get the pet to sit still?
-
Let's say that I do have a DSLR or a good micro-4/3rds, why do my pictures still not come out?
-
out of focus
-
too dark
-
Most pet sitters have and use a smart phone, how can we take the best photos we can?
-
slow down!
-
get help
-
get low!
-
practice?
-
work with easy pets
-
get help!
-
Any final words of wisdom?
-
ENJOY IT!
-
Explore the world from their perspective
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months
On the podcast today we answer some listener questions regarding our favorite gear, how to handle pet aggression, and what our plans are for the future.
Aggression
https://www.cathealth.com/behavior/aggression/1222-cat-aggression
https://petsittingology.com/client-and-aggressive-dog/
https://www.thesprucepets.com/dogs-and-aggression-1118229
https://www.aspca.org/pet-care/dog-care/common-dog-behavior-issues/aggression
https://www.petsitusa.com/blog/?p=2227
Gear
a lead by Rescue Rope Leads.
Osprey that is good). Fanny packs are coming back into style, and are super handy as well.
Tom Bihn and TimBuk2 backpacks
Brought to you by Time to Pet. Go to timetopet.com/confessional for 50% off your first 3 months
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Mike Jesowshek is a modern and innovative CPA, taking a new age approach to accounting, tax savings, and growing your business. He is the founder of JETRO, a digital accounting firm, and host of the Small Business Tax Savings Podcast. Mike has both a bachelors and masters in accounting.
Mike has spent the majority of his career as an entrepreneur. He was CFO and co-founded several companies and has experience in all business stages. He set out on a mission to help businesses that have seen and lived the same experiences he did in business. This is how JETRO was built. He has been in the shoes of many small business owners out there and his end goal is to help them in one area that most business owners are not familiar with, accounting and taxes.
Mikeâs Website
Mikeâs Blog
Mikeâs Podcast
Sponsor: timetopet.com/confessional
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Email us at: feedback@petsitterconfessional.com
-
Whats the difference between a small business focused CPA vs a more general CPA?
-
being business focused
-
When should a small business go with a tax professional vs a do-it-yourself approach?
-
very small, likely not necessary
-
as you grow!
-
problem? Missing deductions that you aren't aware of.
-
not knowing how to bullet proof yourself from an audit
-
if you're in-experienced
-
It's January, so what would you recommend to someone who hasn't been thinking of taxes at all?
-
behind the game
-
make it a high priority!
-
gather all of income and expenses
-
A lot of dog walkers are considered independent contractors, what specifically do they need to be looking for when filing taxes?
-
if you made over $600?? You'll get a 1099, it's also being sent to the IRS.
-
By end of January, should arrive.
-
won't have to schedule C on your personal return
-
no separate business tax return
-
How should an independent contractor file vs a small business?
-
flow through, taxes paid
-
Differences between business entity designations: sole proprietor, LLC, s-Corp, c-Corp. And the tax implications of each.
-
not saving money as LLC, that's for lawsuits
-
sole proprietor and sole LLC taxed as individual
-
s-corp election makes sense at $40K
-
How much should we be setting aside for taxes at the end of the year?
-
30-40% of NET income is a fairly safe bet
-
tough for Independent contractors! Cause we don't think about it very often
-
What are some tax related challenges facing small businesses with a couple of employees?
-
do you have control over the worker? That's an employee
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if person sets hours and rates? That's an IC
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Tracking apps and programs are a black box for many, why should someone use them, and what kind of pitfalls can they fall into?
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not knowing how to use them!!
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You've mentioned bookkeeping a few times, What are some tips you have when it comes to bookkeeping?
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open a separate bank account!!!!!
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easier to track
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keep up to date
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keep receipts and annotate them!!
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ditch the cash! Hard to track and support your deductions
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What's the biggest mistake you see small business owners make with their taxes?
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failing to plan!
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We hear a lot of questions about deductions, and a common one is "can I deduct both mileage and gas expenses on my taxes?"
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actual method - HARD
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mileage method - simplified version, an approximation of the actual method
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What's one of the most overlooked/under-utilized deductions or tax advantages for small businesses?
Getting organized!
Where are you storing a clientâs info?
Where are you storing pets info?
Keys?
How will you accept payment?
Rover/Wag takes care of this
Cash
App like Time to Pet or others
Paypal
Review your notes from the meet and greet and fill in any missing information
Done research on the specific breed?
Health concerns?
Behavior?
Training needs?
Do you know their alarm code?
What to do with poop?
Do you have good shoes/visibility?
Checked the weather
Have emergency contacts programed in your phone
Prep mentally:
Have your emergency plan in place
Be prepared for new or undisclosed dog behaviors i.e. bad ones
If house sitting or dropins, be prepared for messes and clutter that you may have to clean or work around
We reached out to Facebook and Instagram to see what other sitters suggested
Look at long-term growth verses âneeding clientsâ. Is this client going to be a promoter or a detractor for your business?
As you accept new clients, continue to WOW them! Client referrals are key when building your client base.
Think about the type of clients you want. Always be marketing to your target client and be ready to lose those clients who are not ideal. It's ok to take them on at first, but if they cause you stress, they aren't ideal.
Make sure to build a relationship with other pet service providers in your area. Groomers, pet shops, trainers, vets... they can be your best friend and advocate, or they can be bad news for you. Show them you're wonderful with pets and that you care. Also, bring them treats and cupcakes because that will stick in their mind.
Establishing a sit routine.
Meet and greets, at least 2-3. Sometimes an overnight trial.
Evaluation!
-What makes a good pet sitter
Meghanâs list: loyal, dependable, caring, loving, compassionate, on time, respectful (of dog and items in your house), playful, active (so they can play with the dogs), has excellent review (or at least testimonials), available (if you travel a ton, your clients may go elsewhere if you arenât available a lot)
Collinâs List:
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on time
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Communicative
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Let's you know if they're running late, before they're late
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greets your pet too
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Takes notes during meet and greet
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Upfront about prices
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Knows their limits - doesn't over promise
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Is honest about their schedule and other commitments
We asked other sitters what makes a good sitter,
Listen, greet pets, polite, interested in job, follow direction, level headed
Knows dogs not just likes them
Meets personal expectations and has same values in expected care
Mesh well
Professional website and photos of yourself
Takes their job seriously
Confident, empathetic, observant
Someone who will work with the owner, as a team member
As sitters, we tend to have VERY high expectations of other sitters
Remember, you will never be able to please everybody or meet their expectations all of the time. As the sitter, you have the power to say NO too. Be picky with your clients and choosy about what experiences you want to have. Focus on your strengths and seek out those areas in the market to have the best fit.
-now the stay is over so lets think about what youâll need to be doing now:
Follow up with client
Card or gift?
Asking for review
Returning the key?
Possibility discussing anything bad that happened/concerns you have
If they didn't pay ahead of time, follow up about full payment or completing payment
Debrief on the stay-personally
Very first question, would you take care of them again? Why or why not?
What worked/didnât
What did you like about it?
What can you control/ask next time?
Review any notes you took during the stay and make sure they are filed appropriately
These are things to instill in your employees, because theyâll have a first stay too
Then they need to check in with you, their employer, to debrief and discuss how the stay went for them
Next week, weâre really excited to have the founder of JETRO Taxes and host of the âSmall Business Tax Savings Podcastâ Mike on to talk all about your favorite topic⌠Taxes!
https://www.petbacker.com/blog/how-to/the-essential-guide-for-the-first-time-pet-sitter
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Is it right for you?
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Take the quiz!
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How to check it out?
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house sit locally
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friends or familY
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minimize the unknowns
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What platforms!
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50!!
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5-6 really big ones internationally
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Trustedhousesitters.com out of the UK
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housesitmatch
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mindmyhouse
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nomador (bi-lingual in English and French)
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Housesitsearch.com is free
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like the kayak of the house sitting world
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Pay vs free platforms?
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Think about what kind of experience you want to have
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Kelly's first international house sit
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cat named Merlin in London
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What about my profile?
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cover letter
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it's a job application
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What to look for in a home owner letter
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detailed profile!
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Red flags?
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Whats a reasonable time-line?
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as fast as the homeowner will go
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Best time to start??
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Over the holidays and summer!!
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down side? Airfares are expensive!
As a full-time housesitter and traveler for the past decade, sheâs learned a thing or two about housesitting and shares her knowledge and experience in her popular book How to Become a Housesitter: Insider Tips from the HouseSit Diva available in soft cover or Kindle at Amazon (http://amzn.to/2hlj7UP) or ebook on her web site (www.HouseSitDiva.com.
Before nomading, Kelly reported live from Iraq during the early weeks of the U.S.-led invasion. Her journalism has won several literary awards and has been widely published in anthologies.
Lately, sheâs turned her energy toward helping other writers get their books jumpstarted. Her coaching clients call her âinspiring,â and students in her workshops rave about her unique teaching techniques. Learn more about working one-on-one with Kelly at www.JumpStartMyBook.org.
Or join her in Cape Town, South Africa, February 1 â 10, 2020, for a magical writing retreat to jumpstart your book! www.JumpStartMybook.org/writers-retreat/
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Email us at: feedback@petsitterconfessional.com
Strategies and ways to implement
....if you have a plan to grow, what does that look like? Hiring someone? Or just gaining more clientele?
Do you have a plan?
Some tips for achieving the goal you have (because lets be honest, most of us quit our goals by february):
Your goal (or goals) should be specific.
It should be something you can measure, like a certain income you want to make, or number of new clients you want to take on.
Your goal should be attainable and realistic. If you just started dog sitting 2 months ago, it may not be wise to have a goal of hitting 6-figures next year.
Understand why you have that goal.
Set a time limit for the goal (so here we are specifically discussing goals for 2020 but maybe you have a 5 year or 10 year plan)
Small steps
Track your performance.
Have accountability
Celebrate the small victories.
That will help you build momentum.
It may help to talk to someone about it if you are an out loud thinker? May help to write it down or create a vision board if you are a visual person.
Build your team!
Tax person?
Software for management? Time to Pet
IC or employee?
Team leader or manager?
Emotional support?
If you fail, fail forward. Donât lose sight of your end goal.
https://www.petsit.com/25-low-cost-marketing-ideas-for-pet-sitters
https://www.petsit.com/setting-smart-goals-for-your-pet-sitting-business-this-year
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Over the past five years, I have built an award winning team of in-home pet care professionals across Northeast and Central Florida. Bad to the Bone Pet Care is currently a team of 30 pet sitters and dog walkers offering fully customizable personable care and is constantly growing. It is my goal to show the pet care community and the world that through compassion and love we can truly make a difference. Be sure to follow me on Facebook, Instagram, and my blog to follow my teams progress as we continue to expand. Feel free to email me any questions you may have about starting and growing a pet care business."
https://badtothebonepetcare.com/
https://www.facebook.com/BadtotheBonePetCare/
Instagram: @badtothebonepetcare & @thewanderingpetsitter
badtothebonepetcare@gmail.com
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Show Outline
Lots of pet sitters do checks or walks late at night/early in the morning when itâs dark
Clothing -reflective gear
Lights
Know your path
Do you bring someone along with you?
Do you carry mace or other protection?
Leashight/flashlight
ALWAYS be aware of your surroundings
If doing house sitting or dropping in, lock the door as soon as you enter the house
Also prevents dogs escaping
Carry keys with you at all times during the visit â especially when taking pets out into the yard. Some clients have doors that automatically lock when closed â you donât want to be locked outside with the pets
Keep your phone with you in case of emergencies but youll also need it to take pics while. You are walking
Phone use while dog walking
Yes take a picture or two but be very conscientious of where you are walking, especially if itâs on a busy street or in the park where there could be other dogs
Speaking up keeping the pups safe:
What do you do if you encounter unleashed dogs while walking clients
Stun gun? Spray shield like Direct Stop?
Keeping the pups safe also meaning keeping them in your care
What to do if a dog gets out of your care whether by bolting out the door, seeing a squirrel on a walk and getting out of your grip, etc.
What if you live on a busy street?
Double exit protection like a screen door or having some kind of gate across your porch, if you have one
Our street is somewhat busy but our main concern is the neighborhood cats
We watch a great dane that loves to chase cats and squirrels so we are always cautious to look out for them when he leaves our house
Snow/blizzard cancellations? Go by school district you are closest to?
Pet sitter safety means being armed with all the knowledge about the pet
including when and how much medicine they take
What food, when and how much they eat
Their schedule, etc
Its best to be consistent to their normal schedule as much as possible
Part of pet sitter safety is not only being safe while you are pet sitting but also BEFORE you pet sit:
So, if you feel uncomfortable at the meet and greet, for whatever reason, you CAN say no
Some reasons for saying no could be if the house is in a bad part of town, or too dirty, if the dog appears aggressive toward you or other dogs, or if you just donât mesh well with the owner
Take someone with you to the meet and greet (even if the person is just sitting in the car)âŚor at the very least, let someone else know where you will be and when
Collin and I always go together
Dog proof your house
Dog proof your client house
If you are transporting dogs, dog proof your car
Remember to always have emergency contact information on hand in case something happens
If you are house sitting or dropping in on pets, maybe consider removing signs or car magnets
Products mentioned in todays episode:
- Pet CPR
- SprayShield
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Throne of Weapons
Getting connected online
Finding things that interest you, liking writing retreats!
Kelly Hayes-Raitt admits she sleeps around. Usually with animals.
As a full-time housesitter and traveler for the past decade, sheâs learned a thing or two about housesitting and shares her knowledge and experience in her popular book How to Become a Housesitter: Insider Tips from the HouseSit Diva available in soft cover or Kindle at Amazon (http://amzn.to/2hlj7UP) or ebook on her web site (www.HouseSitDiva.com.
Before nomading, Kelly reported live from Iraq during the early weeks of the U.S.-led invasion. Her journalism has won several literary awards and has been widely published in anthologies.
Lately, sheâs turned her energy toward helping other writers get their books jumpstarted. Her coaching clients call her âinspiring,â and students in her workshops rave about her unique teaching techniques. Learn more about working one-on-one with Kelly at www.JumpStartMyBook.org.
Or join her in Cape Town, South Africa, February 1 â 10, 2020, for a magical writing retreat to jumpstart your book! www.JumpStartMybook.org/writers-retreat/
Follow us on: Instagram, Twitter, Facebook
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Links to thanks we talk about!
ASPCA Poison Control!
AKC Safe Human Foods for Pets
WebMD Foods they should NEVER eat
Deducting Employee Gifts for taxes
RCL Dog Walking 2019 Holiday Gift Guide
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Remember: Comfort OVER Vanity!!
Leia Likes:
Clippers
Shears
Nail Trimmers
Shampoo
Supplies
Happy Hoodie for nervous dogs
Grooming Facebook groups
House call groomers
Pro-groomer network
Handstripping breeds - terriers
Follow Leia
Instagram: @lepoochgroomingcolumbus and @love_and_paws
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This is the LAST week to enter our giveaway. Go to our Facebook and Instagram pages for more details
-
Benton is in need a service dog for his seizures. Go HERE to donate today!
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Check out 4Paws For Ability and the amazing work they do
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Dogs Naturally gives great advice for finding safe ice-melt
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Pet CPR and First Aid Training
We take a deep dive into emergency preparedness while pet sitting. This is a HUGE topic with a LOT of information out there.
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CDC recommendations
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Putting your prep-kit together
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ASPCA
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American Red Cross
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Ready.gov
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Humane Society
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FEMA
Did someone say giveaway?
We're celebrating 500 followers on Instagram and 300 on Facebook!
To say thank you, we're giving away an Amazon Gift Card. Go to our Facebook and Instagram to find out more!
The main topic today is house sitting.
When do you get their key? Can you eat their food? What do you do with your time? All that and so much more!
The Role of a House and Pet Sitter
What exactly is a house/pet sitter? A house sitter is an individual hired by a homeowner to maintain the home while the homeowner is away. A house sitter may be compensated by an agreed upon pay or the ability to live rent free in the home while the owner is not there. In exchange, house sitters assume general responsibilities involved in the maintenance of the home such as watering plants, taking out garbage, checking mail, and deterring intruders. If you would like for your house sitter to take care of your pet as well, make sure to discuss this prior to their first visit. Make sure you go over feeding and walking schedules and anything else they must know to keep your pet healthy and happy. Put simply, a house and pet sitter will make sure everything runs smoothly with your home and your pets, just as if you were there.
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PSI has some great times for marketing on a budget
âThat Muttâ gives some suggestions on how to get more customers
7 Dog Walking Advertising Ideas
Visit Orgain and use code: AMBASSADOR254 for 30% off your first order.
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Visit Orgain and use code: AMBASSADOR254 for 30% off your first order
Follow us on: Instagram, Twitter, Facebook
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Kelly Hayes-Raitt admits she sleeps around. Usually with animals.
As a full-time housesitter and traveler for the past decade, sheâs learned a thing or two about housesitting and shares her knowledge and experience in her popular book How to Become a Housesitter: Insider Tips from the HouseSit Diva available in soft cover or Kindle at Amazon (http://amzn.to/2hlj7UP) or ebook on her web site (www.HouseSitDiva.com).
Before nomading, Kelly reported live from Iraq during the early weeks of the U.S.-led invasion. Her journalism has won several literary awards and has been widely published in anthologies.
Lately, sheâs turned her energy toward helping other writers get their books jumpstarted. Her coaching clients call her âinspiring,â and students in her workshops rave about her unique teaching techniques. Learn more about working one-on-one with Kelly at www.JumpStartMyBook.org.
Or join her in Cape Town, South Africa, February 1 â 10, 2020, for a magical writing retreat to jumpstart your book! www.JumpStartMybook.org/writers-retreat/
Follow us on: Instagram, Twitter, Facebook
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
How do you track expenses as a small business? How do you smartly manage your time? Is it time to hire an employee? On this weeks episode, we answer these questions, and many more!
Resources:
Taxes suck! What should you look for in a tax professional?
We mentioned Freshbooks in the episode, which is a great option for invoicing and tracking. Itâs easy, and free to create an invoice with Freshbooks! Go to: https://www.freeinvoicecreator.com/invoice-template/
Small business owners find it hard to find time! What can you do to start claiming back those seconds in your day?
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Long ago, Beth's first cat, Winnie, chased poodles out of the backyard. Alex's first hamster peed on his head. They have been petsitting full-time since September, 2017, though they truly began petsitting in mid-2010. Today, they have taken car of pets and homes reliably in SF, Hawaii, Boston, Half-Moon Bay, Marin, East Bay and the Peninsula for multiple sits multiple times.
Visit Orgain and use code: AMBASSADOR254 for 30% off AND free shipping
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Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Visit Orgain and use code: AMBASSADOR254 for 30% off AND free shipping
Follow us on: Instagram, Twitter, Facebook
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Visit Orgain and use code: AMBASSADOR254 for 30% off AND free shipping
Follow us on: Instagram, Twitter, Facebook
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Visit Orgain and use code: AMBASSADOR254 for 30% off AND free shipping
Follow us on: Instagram, Twitter, Facebook
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Visit Orgain and use code: AMBASSADOR254 for 30% off AND free shipping
Follow us on: Instagram, Twitter, Facebook
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com
Visit Orgain and use Code: AMBASSADOR254 for 30% off AND free shipping
Follow us on: Instagram, Twitter, Facebook
Subscribe on iTunes, Spotify, Google, Stitcher, & TuneIn
Email us at: feedback@petsitterconfessional.com