In this episode, Mark Welch, founder of Street Savvy Sales Leadership shares how to craft an action plan to improve sales performance in an organization. Insights he shares include:

• The challenges that today's sales teams face
• What does a best in class sales teams look like
• How to craft an action plan to improve sales performance
• The difference between customer success and sales productivity
• Why you should invest in allowing salespeople to build their repertoire of customer stories
• Why you should start with hiring and sales leadership
• Metrics to watch for
• How to measure sales leadership's ability
• Should leadership treat their sales teams like customers
• and much more