With so many buyers working remote, changes in their industry, buying process and decision makers... how can we keep up? understand what is important for them?

What insights can we share to show them we understand their business and are in a position to help them? How do we balance this with personalization, timeliness, confidence and an inviting CTA?

Tune in to my conversation with Jason Ba, Blissful Prospectingy where he breaks down the framework of an email that will get you a response. The same framework can be applied to cold calls.

We get very tactical, get our your pens and take notes this one is easy to put in to practice, No excuses.

2:01 - About Blissful Prospecting

2:10 Challenges of Prospecting

8:40 Adjusting Language

11:42 Silos between sales and marketing

21:00 Tailoring Outbound Approach to the Buyer’s Industry

25:00 How to stand out in email communications

30:25 Art and Science of Messaging

32:27 The REPLY Method

39:34 Sequencing Structure

Jason’s Contact Info

LI:https://www.linkedin.com/in/jasondbay

Website: https://blissfulprospecting.com

If you are interested in joining our sales community and receive biweekly newsletter please sign up here https://www.k2perform.com/resources/blog

To learn more about Karen connect with her on LinkedIn https://www.linkedin.com/in/karen-kelly-sales-trainer-/

If you have any suggestions for guests or topics on the K2 Sales podcast please contact info@k2perform.com