We explore how clean, contextualized data turns automation into true operational intelligence and why culture, not hype, defines the ROI of AI. From digital twins to predictive maintenance and OEE as a lever, we show practical steps and a case study that ends guesswork.

• shifting from reactive control to operational intelligence
• data fidelity as the foundation for digital twins
• smart components turning assets into data hubs
• predictive maintenance replacing emergency shutdowns
• OEE moving from lagging metric to predictive lever
• a rail-site case study exposing behavioral root cause
• people elevated by automation and analytics
• cultural discipline, clean architecture, leadership buy-in

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Host: Chris Grainger