Every product sold on Amazon is issued a unique string of digits known as a Unique Product Code or Amazon UPC code. These codes help to classify products on Amazon so they can be readily searched, traced, fulfilled, and sold.  

GS1 provides a uniform digital language for communicating reliable data throughout the supply chain. Over 2 million businesses worldwide use the power of GS1 Standards to fuel commerce and manage fulfillment.  

In this podcast, get to know all the ins and outs of GS1 and UPC codes from the Expert to fight supply chain threats.  

🔹Speaker: Shane Morris, Business Development Director, GS1 US  

Shane has been on all sides of the retail industry for the past 30 years and has gained perspective, experience, and critical information from every position he has held. His goal is to assist companies to evolve and thrive in the ever-changing industry with his expertise.