The technology industry has not just weathered the pandemic-driven disruptions of the past few years—it has flourished. The crisis thrust many tech companies into the future, spurring them to accelerate digital transformation, improve supply chains, pursue as-a-service offerings, and strengthen their talent pools. According to Deloitte and the Wall Street Journal.

A major challenge now for tech companies is how to weather a potential economic slowdown by trimming costs, increasing efficiency, and growing revenues. At the same time, many are likely to look for ways to remain innovative and build a strong competitive position for the future.

Katrina Purcell runs her own consulting firm working with early to mid-stage tech companies on efficient growth metrics. She has an extreme passion for using the rising tide to lift all boats, creating mechanisms for support and mentorship at all career stages.

“I am a results-driven business strategist and operations leader with a global background in driving organizational transformation and growth. With expertise in strategic planning, process innovation, and project management, I excel in complex, dynamic environments. Specializing in business transformation, I deliver sustainable results through strategic execution and change management. I have a proven track record of optimizing profitability, productivity, and growth through process innovation. My experience includes organizational design, product roadmap development, high-performing team recruiting, coaching and management.”

She lives in Brooklyn, NY with her supportive partner and two very spoiled cats. In their free time you'll find them doing much woodworking, renovating or other creative pursuits. She joined me this week to tell me more.

LinkedIn: @KatrinaPurcell

Instagram: @ironkiki26