Arvid, Jamie and I enjoyed chatting so much about audience building last time that we thought we'd do it again! This time we're talking about building a personal brand, consistency, and following your passions. About ArvidArvid writes about building sustainable businesses at The Bootstrapped Founder. Read more about Arvid http://zerotosold.com (http://zerotosold.com) http://audiencefirst.link (http://audiencefirst.link) http://permanent.link (http://permanent.link) About JamieJamie is a writer based in Brooklyn, NY. Jamie wrote The Underdog Paradox. It is now a #1 Amazon Bestseller, in 10,000+ bookstores, and 130+ countries. Read more about Jamie https://twitter.com/jamierusso (https://twitter.com/jamierusso) https://jamierusso.me/book (https://jamierusso.me/book)