Ben was one pf Thrasio's first European buys and he's now supporting brands looking to exit.

In this episode we discuss:

  • 2 clinical things you need in place to maximise your value when selling
  • Why planning to sell should be your immediate thought, never "I must sell"
  • Why it's important not to be responsible for everything in your business
  • Crying to Seller Support at 3am
  • Options available to you when selling
  • Why many brand owners get a fraction of their actual value when working directly with aggregators

You can find Ben on LinkedIn here and his Ecom Brokers site is here.

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