How AI is Reshaping Customer Expectations & Driving Business Value with Sandy Iyer (General Manager, Data Science at Sportsbet)

Join your hosts Emma Bromet and Kathryn Collier as they chat with Sandy Iyer, a leading data and analytics executive, currently General Manager of Data Science at Sportsbet. With a career spanning energy retail, financial services, and wagering, Sandy brings a wealth of experience to the conversation.

In this insightful episode, Sandy discusses:

  • The Evolving Customer Landscape: How AI has profoundly shifted customer expectations, moving beyond just quality to demand instant gratification, personalised experiences, and ethical brand practices.
  • Practical AI for Business Value: Discover compelling examples of AI in action, from L'OrĂ©al's virtual makeup try-ons to advanced sports analytics.
  • Measuring AI's Impact: Sandy shares a unique five-dimensional framework for evaluating the effectiveness of AI and machine learning models, ensuring they deliver real business value and are trustworthy.
  • Cutting Through the Hype: Learn best practices for businesses to maximise AI ROI, including the importance of an "AI-enabled business strategy" over a standalone "AI strategy," and how to move effectively from Proof of Concept (POC) to Proof of Value (POV) and production.
  • Building Customer-Facing AI: Sandy offers critical advice for developing successful AI products, emphasising the importance of product-market fit, ROI pragmatism, and continuous experimentation.

Tune in to gain valuable insights from one of Australia's top analytics leaders and understand how to navigate the rapidly evolving AI revolution.

See All 55 Episodes of "AI Australia"