In 2015, PeopleLinx State of Social Selling report said 26% of respondents reported knowing how to do social selling. The answer is always "we need to train more" but that's a copout and you know it. 74% of people reported not knowing how to do social selling because it's too vague, it doesn't make sense, and it never will. Social Selling is dead.

In This Episode You'll Learn:

• Why social selling is dead
• What can sales people to do win with social
• Data to confirm that a balanced approach is best

Links and Resources Mentioned in This Episode:

• Evolution of Business Communication Report
• The Sales Acceleration Group
• InsideSales.com