Marketers Will Be Hacked: It’s not a matter of if, it’s a matter of when.

Data hacking is unfortunately something we often hear about in the news.  And as marketers, we often have customer information related to a number of things from demographics to preferences to credit card information.  What should a marketer do to guard against this?  How and when should information about a data breach be communicated?  Tune in to hear insights from authors and educators, Greg Marshall and Mark Johnston, both of Rollins College.  For more information on this topic, please visit our Marshall/Johnston blog site at https://marshall-johnstonmm.com/.