Fire Footwear: A Sneaker Podcast: Recent Episodes

Matty Ice Media Network

Every sneaker lover has a story, and the sneakers we love often have stories too. Join host Matty Ice every week as he discusses the best stories within sneaker culture. If you love sneaker talk, you won't want to miss an episode.

Presented by the Matty Ice Media Network.

Matty Ice Media Network: https://www.mattyicemedia.com

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Why are Nike and Jordan brand falling behind? It's simple. Other brands are leaning into comfort being paramount for aging sneakerheads. Couple that with great color ways and storytelling? Nike is taking a standing eight count.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

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Sneaker prices have climbed over the years. So much so that buyers are sitting out releases. A listen of the show asked Matt to talk through sneaker prices and their meaning. He gets into their debut prices, how inflation skews the data, and some other factors at play.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

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With the announcement of a Nike SB Foamposite dropping in 2027, you have to ask if Nike SB has lost its way a bit. Skateboard culture and sneaker culture have been associated for decades, but this latest attempt at highlighting the former seems like it misses the mark.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

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Jordan Design Studio is the latest announcement by the brand. Focusing on eight cities around the world, and putting names like Chris Gibbs in association with this, Nike hopes to find the next great idea. On the surface it feels like a true means of connection. Is it?


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

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In what feels like a thriving era for sneakers, Nike seems a bit out touch. Sure, they lead in terms of sales and money on a global level, but where are they on the streets? Where are they with the culture? Matt discusses.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

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We are halfway through 2026, and sneakers are thriving. Yes you can make the argument that retros are down, resale is gone, and others. In the end, sneakers is thriving and growing for the future because of one element. People like us.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

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Seth Fowler recently got some flak on X for selling a bunch of his collection. It led Matt to think about creators in the sneaker space who may be culture vultures, and the ones who, despite any financial gain, stick around for love of the game; sneakers and content. Respect to all on the content grind.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

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Throughout sneakers, there are debates we all have that never get resolved. After looking back at his own sneaker journey, Matt talks through three of these debates, and why they will never be resolved.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

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After seeing some creators talking through what makes someone a true sneakerhead, Matt takes a trip down memory lane thinking through ways he has changed as a sneaker lover.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

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Nike made headlines with the firing of 90% of the staff working on the SNKRS app. This begs the question of what is next for the platform? Matt chimes in about the intention of SNKRS versus the execution over the years.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

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The Eastbay catalog, for those of a certain age, was one of the most iconic pieces of media in sneaker history. Between its colorful images, consistent presence, and selection, it captured the hearts and minds of youths everywhere. The founders of Eastbay, Art Juedes and Rick Gering, penned a memoir of Eastbay entitled "The Book of Eastbay". They joined Matt to talk about the book, share some stories, and stroll down memory lane. All proceeds from the book go to childhood cancer research.

To purchase "The Book of Eastbay": https://bookofeastbay.com/

For information on The Little Warrior Foundation: https://www.littlewarrior.org


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

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Jae Tips emerged on the scene with his loud and proud work with Saucony. Unmistakeble in their appearance, they took the culture by storm. Recently Jae Tips announced an upcoming partnership with the Swoosh. In a world where people are gifted platforms and opportunities, seeing a creator that did more with less be rewarded, feels like an uplifting of the culture for us all.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

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A comment on a YouTube video made Matt think about changing perspectives and tastes. As we get older, should our tastes change in our likes and dislikes? Should we embrace new elements of the culture to gain wisdom and have new experiences? Matt talks though this in both sneakers and life.

Big thanks to HomeGrownKicks on YouTube and Instagram for the inspiration.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

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After receiving his pair of the Neon Air Max 95, Matt realized he underestimated the shoe. In looking through its history and origins, Matt came to see how influential and meaningful the shoe was in the growing history of Nike as a brand. The Air Max 95 not only cemented the Air Max as a staple, but may also have helped bridge the gap between Nike and cool.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

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March is Air Max month for Nike. They spend time celebrating some of the best shoes in the lineage. While Matt has visited the history of the Air Max before, this time he looks at the most innovative offerings over the years. One thing is certain, the Nike Air Max has become a staple of style of innovation for Nike.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

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Sneaker culture can sometimes be made to be only about mass consumerism of sneakers. In reality, it is so much more. What makes the culture so special are the people and stories/experiences they bring. It's our unique perspectives that connect us and is the through line. Matt talks about it.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

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After a month long hiatus, Matt comes back to discuss the fizzling of Jerry Lorenzo's partnership with Adidas, and the hype and shock drop that was the Costco Nike SB Dunk. Both are icons in their own way.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

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The year in sneakers that was 2025 was outstanding. Now that 2026 is here, what are the expectations? Will it be a letdown by default? Is it even fair to compare. Matt takes a look at the scene and provides some opinions and observations.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

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The end of 2025 is here, and while it was a great one for sneakers and the community, it was not the greatest year for Matt personally. Matt dives in a little to the uncertainty of the early part of his year, and how that was reframed to a new direction for 2026, and beyond.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

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Sneaker of the Year is always talked about this time of year. Really, it should just be what sneakers are your favorite, because what you like is all that matters. Matt gives his favorites of 2025.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

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Jeff Staple is a renowned figure in sneaker lore. His work speaks for itself. Recently he stirred up quite a controversy by making a pair of pigeon SB Dunks available for one lucky sneaker lover. Except this pair was fake. Matt chimes in.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

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As the sneaker year ends, not only do we debate whether 2025 is a great sneaker year, but Nike announces the new SNKRS Code program. Matt talks about who this program is for, and whether companies are trying to get sneaker culture outside, because boredom has set in with sneakers.


New episodes released weekly.


Subscribe to Fire Footwear on YouTube: https://www.youtube.com/@firefootwearsneakers

Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfrates


Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattfratescreations@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

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Big news broke that Steph Curry and Under Armor had ended their long-standing partnership. Speculation is running wild as to where Steph will end up. There is a brand out there that excites Matt more than others. Wherever he ends up, his legacy will be defined by long into retirement.


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Tuesdays.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattyicemedia@gmail.com


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: mattyicemedia@gmail.com

This podcast uses the following third-party services for analysis:

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Matt uses the Bull Airs "The Scarecrow" shoe, and the processing of video making with it, as a means of inspiration recently. Even in the darkest of times, the smallest of things can light that fire of inspiration. Go out and get it.


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Tuesdays.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattyicemedia@gmail.com


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: mattyicemedia@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy
Podcorn - https://podcorn.com/privacy

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Every year the Doernbecher Freestyle Series is unveiled as a vessel to raise money for a children's hospital. As sneakers have grown over the the years, so has the negative criticism of the shoes within the series. Matt talks about showing a bit more grace with these.


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Tuesdays.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattyicemedia@gmail.com


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: mattyicemedia@gmail.com

This podcast uses the following third-party services for analysis:

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Salehe Bembury has established himself, for better or worse, with his own style in sneakers. Whether it be his work with Crocs or New Balance, his work is recognizable. Recently it was leaked of his turning down an offer to work with Nike and people were confused. In the end, betting on yourself is risky, but may be the most rewarding. Matt talks through it.


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Tuesdays.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattyicemedia@gmail.com


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: mattyicemedia@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy
Podcorn - https://podcorn.com/privacy

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After a three week break from sneaker content, Matt is back to catch up on the topics that were over the last month or. From his opinions on the Cool Kicks scandal, to Tom Sachs and the concept of a sneaker participation award, it was good to be back with you all again.


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Tuesdays.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattyicemedia@gmail.com


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: mattyicemedia@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy
Podcorn - https://podcorn.com/privacy

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Creative ruts happen for all creators. At times we get burned out and need new inspiration. As Matt was struggling in what to talk about in coming back to Fire Footwear, inspiration came in a small form: his son.


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattyicemedia@gmail.com


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: mattyicemedia@gmail.com

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy
Podcorn - https://podcorn.com/privacy

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Sneaker pre-orders and scamming in the sneaker community. These two stories dominated last week in the game. Matt talks through both and drives home a firm message: accountability and transparency are key.


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattyicemedia@gmail.com


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: mattyicemedia@gmail.com

This podcast uses the following third-party services for analysis:

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As the fourth anniversary of his mom's passing comes, Matt has been thinking about life changes over that time. The growth of self and embracing of passions has filled him with perspective and continued yearning for more. Life is short and we should embrace it as much as we can. Are you?


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattyicemedia@gmail.com


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: mattyicemedia@gmail.com

This podcast uses the following third-party services for analysis:

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Nike and Undefeated released the most coveted grail in all of sneakers with their mass release of the Undefeated Jordan 4. By most measures, the release was a massive success. There has been chatter about delayed shipping, and it begs the question "is sneaker culture spoiled?". Matt gives his take.


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattyicemedia@gmail.com


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: mattyicemedia@gmail.com

This podcast uses the following third-party services for analysis:

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Trev, one fifth of the In Kix We Trust podcast team, joins Matt to discuss his life in sneakers and beyond. They talk about sneakers in Toronto, the emergence of runners, and all the sneaker releases we have now. Trev has a lot to provide the culture, and this chat helps shine some light on his contributions.


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattyicemedia@gmail.com


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: mattyicemedia@gmail.com

This podcast uses the following third-party services for analysis:

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Nike and Jordan Brand have a unique ability to tell stories with their rich history in sneakers. The frequency of releases has left Matt thinking about whether the brand is diluting their own history by leaving little room between retros. Should Nike lean more into storytelling, or has the culture changed so much that it just doesn't matter?


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattyicemedia@gmail.com


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Contact us: mattyicemedia@gmail.com

This podcast uses the following third-party services for analysis:

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Angel Reese is a polarizing WNBA athlete who is making a name for herself. Her story is also seemingly tied to Caitlin Clark's, fairly or unfairly. Angel Reese recently announced her first signature sneaker with Reebok, something Caitlin Clark does not have to this point. While a notch in her belt for her legacy, the shoe design itself seems on par with every other basketball shoe on the market. Are companies running out of ideas?


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Fire Footwear is nearing its third birthday, and looking back on the journey to this point is essential as this podcast grows. Matt sits behind the mic reminiscing about where things started, where they are, and where he wants them to go for the future of this podcast. If you found Fire Footwear recently, this is your chance to get to know the host a little bit more.


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Expounding on his initial episode about the Urban Necessities story, Matt goes into the human elements behind the aftermath. Social media is a mainstay in society and while it has its benefits, it also has many pitfalls. The Urban Necessities situation has been an example of the toxicity that social media can traffic in: taking sides, false narratives, ignorant opinions and more.


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Urban Necessities, a popular sneaker consignment shop, is under fire due to allegations of defaulted payments and lacking customer service. Matt gives an overall take with the information had at the time (more has since been revealed). Like other scandals before it, Urban Necessities tests the trust of the sneaker community.


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The nostalgia brought on by the NBA Finals has Matt thinking about iconic moments in sneaker history. This episode presents 15 seminal moments along the road to sneaker culture in 2025. While sports helped drastically shape the mold of what is sneaker culture today, there are other moments sprinkled in that have had major impacts as well. What is your favorite moment?


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Nike has raised prices, seemingly in response to trade decisions and conditions globally in 2025. Sneaker prices have be steadily going up over the years, but consumers continue to pay. With more attention paid to the prices of sneakers, Matt dives into today's prices compared to historical prices (adjusted the inflation) to see if things are as bad as we are making them out to be.


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On the heels of the sale of Sketchers, Dick's Sporting Goods makes a huge splash with their acquisition of Foot Locker. Foot Locker, like many businesses, is seeing a decline in sales and stock prices with the world economy in flux. Dick's pounced on an opportunity they hope will rise their value globally. What does this mean for sneaker culture? Matt returns and gives his thoughts.


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Sketchers is a major global footwear brand, and one that has probably never been mentioned on this podcast. Their recent sale, for close to $9 billion, got Matt's attention. While Sketchers and sneaker culture have never been aligned, could this sale be the jumping point for Sketchers to get into the hype game? Matt gives his thoughts.


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Sneaker culture and basketball shoes have been synonymous for ages. Since the advent of the Air Jordan line, countless NBA (and WBNA) athletes have been given the signature shoe treatment. Each year new iterations of these signature lines debut, but has the line grown stagnant. Nike, Jordan Brand, and others need to look to other sports for their future. Matt talks through the possibilities.


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Back from Rome, Matt dives into sneaker conventions, but not in the traditional way. Prior to leaving, friend of the show DeVante Mack (@realmackism on Instagram) recorded an episode for the week Matt was gone. Due to technical issues overseas, it never saw the light of day ... until now. Tap in as Matt reacts to Devante's episode and provides his own commentary on the matter.


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There have been many sneaker collaborators and influencers over the years. In the wake of the hype of running shoes in the culture, Matt briefly talks through Ronnie Fieg and his history in sneakers. He also talks a bit about Kith's arrival, influence and impact on the sneaker game. Tap in.


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The demographics of the sneaker world are dynamic. Many times when people hear about a "sneakerhead" they envision a certain look or behavior. The truth is that sneakers and the culture that surrounds them may not be for everyone. The culture attached to sneakers is perhaps made for specific people, but the commodities that are sneakers are for everyone. Matt thinks about his possible missteps as it relates to who he sees as "the culture" and gets introspective with you.


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With all the hype buzzing about the return of sneakers and sneaker hype, it's a good time to look at what defines the economy of sneakers. Is it just buzz around a release or two? Or is it more? Matt checks in.


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Sneakers is an expensive hobby with a large culture. There is a LOT to learn as you navigate. That knowledge can be a barrier to entry, and at times might be seen at gatekeeping. Matt talks through how he might be able to help.


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The Jordan releases in 2025 have been hot, heavy, and steeping in history. On the surface it appears we are all getting what we want, but underneath the hood it seems much more intentional. Are we being conditioned into copping out of FOMO? Matt weighs in.


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It's no surprise that 2025 in sneakers has started out hot. Between limited stock and fighting at releases, the question has popped up all over of "has the feeling been restored in sneakers?". Matt gets on his soap box to talk about what the feeling is to him and how we can bring it back.


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Stories in the sneaker news about violence at sneaker releases, Joe Freshgoods creating good will, and Yeezy going up in flames (again). Matt breaks it down.


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In sneaker culture, there are colorways and silhouettes that are universally beloved. Lately Matt has been wondering if all of them still hit the same in 2025? To find out, he asked YOU what you thought. Tap in to find out what the people had to say.


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After a back and forth with a listener of the pod, Matt dives into some recent examples of exclusivity and hype. The question is, does this symbolize a rise in sneaker hype?


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The topic of representation and leadership in sneakers has been rampant. Matt invites DeVante to talk this through. Who are leaders in sneakers to you?

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Sneaker culture has changed fundamentally over the years, like many cultures do. How is the big question? Matt gives you five observations he has made.


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With the turnover into a new year, many make New Year's resolutions. After the success of last year's episode, Matt is back with five sneaker resolutions he is looking to uphold in 2025. What are some of yours?


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The new year has turned over and 2025 promises to be great! Matt breaks down the prosperous year that was 2024 and looks ahead to what 2025 has in store for both sneakers and the podcast. Happy New Year everyone!


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At the end of each. year, sneaker culture debates on what the sneaker of the year is. While it's all completely subjective, Matt gives some of his favorites in a decent year for sneakers.


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The Black Cement Jordan 3 is high regarded as one of the best Air Jordans of all-time. The release of the 2024 retro has been nothing short of controversial. The stories of lacking quality and inconsistency beg the question of whether sneaker lovers should voice with their wallets more loudly going forward. Matt checks in with his thoughts.


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StockX is facing significant challenges as it grapples with its ability to authenticate sneakers, raising serious concerns about the integrity of the resale market. Matt gets into the implications of StockX's admission that it cannot guarantee the authenticity of the shoes it sells, especially in light of the lawsuit from Nike.


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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


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DJ Clark Kent, sneaker icon, passed away at the age of 58. He was a true sneaker icon. Matt briefly goes into his legacy, and how he will be remembered by sneaker culture.


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

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New episodes released on Monday.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

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For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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Matt sits down with Chris Chase, the main personality of WearTesters. While both love sneakers, this chat goes down the rabbit holes of life and nerdom. Even if you come as a sneaker lover, this conversation will leave you feeling good.


Subscribe to WearTesters on YouTube - https://www.youtube.com/@WearTesters

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Support Since Apparel - https://sinceapparel.com/


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

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For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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Co.JP, or Concept Japan, has played a pivotal role in shaping international sneaker culture over the last two decades, a fact that many sneaker enthusiasts may overlook today. Host Matt dives into the history and significance of Co.JP, highlighting how its exclusivity and innovative designs contributed to the global sneaker phenomenon.


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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This podcast uses the following third-party services for analysis:

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Nigo's recent collaboration with Nike raises the question of its significance in 2024 sneaker culture. Host Matt delves into the impact of Nigo, a pivotal figure in streetwear and sneaker history, and discusses whether his influence still resonates with today's audience.


Subscribe to Matt Frates on YouTube: https://www.youtube.com/@mattfratescreates

Like what you hear? Help this content grow: https://ko-fi.com/firefootwearpod

New episodes released on Monday.

Follow Matt Frates on Instagram: https://www.instagram.com/mattfratescreates/

Follow Matt Frates on TikTok: https://www.tiktok.com/@mattfratescreates

Reach out to me with questions or thoughts: mattyicemedia@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


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Nike is making significant changes in leadership and strategy, aiming to reshape its image and reconnect with sneaker culture. Host Matt Frates discusses the recent appointment of new CEO Elliot Hill and the return of influential figures like Frank Cook and Tom Sachs, highlighting their potential impact on the brand's creative direction.


New episodes every Friday.

Call and give your sneaker stories or opinions to be highlighted on a future episode: +1-(202)-643-9170

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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John Donahoe, former CEO of Nike, resigned last week with Elliott Hill to take over. Nike has been seen an uncool brand over the last year, but will this change in CEO get that back to their perceived legendary status?


New episodes every Friday.

Call and give your sneaker stories or opinions to be highlighted on a future episode: +1-(202)-643-9170

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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Complex dropped their Sneaker Collaborator Power Rankings and Patta came in at 20th. To celebrate 20 years in business, Patta and Nike re-released the famous Air Max 1 "Chlorophyll", which sold out instantly. Did Complex undersell Patta's place in the culture?


New episodes every Friday.

Call and give your sneaker stories or opinions to be highlighted on a future episode: +1-(202)-643-9170

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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StockX recently announced their intentions to partner with Walmart; bringing shoes from StockX to brick and mortar Walmart stores. While brand expansion is what StockX is looking for, is Walmart really the proper consumer base for them to achieve it? Matt gives his thoughts.


New episodes every Friday.

Call and give your sneaker stories or opinions to be highlighted on a future episode: +1-(202)-643-9170

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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Anyone who is a part of sneaker culture knows there are certain behaviors that have become norms. We almost feel obligated to live the culture the same way as everyone else. After personally breaking one of these norms, Matt dives into his experience and some of the norms we've all accepted.


New episodes every Friday.

Call and give your sneaker stories or opinions to be highlighted on a future episode: +1-(202)-643-9170

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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A Ma Maniere cemented their legacy as one of the most popular collaborators in the game with the news of their "While You Were Sleeping" collection; a collection of six silhouettes. Is Nike trying to tell us something with this? Rumor has it that Nike, trying desperately to gain back the sneaker consumer, is toying around with a sneaker subscription model. Matt breaks down what both of these news items could mean for the culture.


New episodes every Friday.

Call and give your sneaker stories or opinions to be highlighted on a future episode: +1-(202)-643-9170

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

This podcast uses the following third-party services for analysis:

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Nike recently released a remixed version of the classic Jordan 4 called, the Jordan 4 RM. The first colorway, associated with famed BMX star Nigel Sylvester, has been a massive hit. The real question comes down to the place this shoe has in the future of the culture? Has Nike missed an opportunity to blend both old and new here? Matt discusses.


New episodes every Friday.

Call and give your sneaker stories or opinions to be highlighted on a future episode: +1-(202)-643-9170

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

This podcast uses the following third-party services for analysis:

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The Summer Olympic Games are here and it's a special time. Sneaker companies are in full branding mode as they send their products to Paris for use by all athletes. Nike specifically has a major presence. How does this year's crop stack up to the past? What are some of the best Olympics inspired sneakers of all-time?


New episodes every Friday.

Call and give your sneaker stories or opinions to be highlighted on a future episode: +1-(202)-643-9170

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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This podcast uses the following third-party services for analysis:

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Nike, known for being litigious, finally takes the gloves off and goes after Shoe Surgeon. In a previous episode, Matt gave his thoughts about GoYard's lawsuit against the man, but knows how that his initial thoughts were well enough informed. Thanks to fellow sneaker podcaster Sockjig, Matt dives into the lawsuit and confesses changes his tune.

Check out Sockjig wherever you listen to your podcasts!


New episodes every Friday.

Call and give your sneaker stories or opinions to be highlighted on a future episode: +1-(202)-643-9170

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

This podcast uses the following third-party services for analysis:

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Sneaker content is a robust market of creative people. The creation of content is not an easy venture; investment is required. Matt talks about his journey to host of Fire Footwear, and answers a question he gets from listeners, "What sneaker content do you consume?"


New episodes every Friday.

Support I&C Sports - https://linktr.ee/iandcsports

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

This podcast uses the following third-party services for analysis:

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We are officially halfway through the year 2024 and there has been a good amount to talk about in the sneaker world. From blossoming new models to nostalgia pulls, Matt goes through the topics that have stood out to him throughout the year. Has it been a good year so far?


New episodes every Friday.

Support I&C Sports - https://linktr.ee/iandcsports

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

This podcast uses the following third-party services for analysis:

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Host Matt takes Fire Footwear live for the first time to talk about the recent news of the long awaited release of Undefeated Jordan 4s and Wu Tang Dunks. Is it a mistake on Nike's part to reach this far back into the archives?


New episodes every Friday.

Support I&C Sports - https://linktr.ee/iandcsports

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

This podcast uses the following third-party services for analysis:

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Nike, notoriously litigious, once again is after the replica sneaker market. The boom in the replica sneaker market since the pandemic has seen Nike fear of losing profits. Is Nike being too aggressive? Goyard, a French luxury goods brand, is also suing famed sneaker customizer, The Shoe Surgeon. Are these two lawsuits equal, or does one represent a dangerous path to the future?


New episodes every Friday.

Support I&C Sports - https://linktr.ee/iandcsports

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

This podcast uses the following third-party services for analysis:

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Kobe Bryant's legacy in basketball needs no introduction. A legend by any definition. Since his passing, the legacy of Kobes as a sneaker line needs to be revisited. With so many beloved colorways of the past, are today's releases lacking. Host Matt asks a question of himself by the end; did he miss the boat on appreciating Kobes?


New episodes every Friday.

Support I&C Sports - https://linktr.ee/iandcsports

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

This podcast uses the following third-party services for analysis:

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In this bonus episode of Fire Footwear, Matt gives his thoughts on the influx of Yeezys hitting Adidas' website.


New episodes every Friday.

Support I&C Sports - https://linktr.ee/iandcsports

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

This podcast uses the following third-party services for analysis:

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After an appearance on the Sneak Diss Podcast, and with the unveiling of the upcoming reimagined version of the Air Tech Challenge 2, Matt decides to take a deep dive into the shoe. Its place in sneaker history should be revered and remembered. Even if you are hesitant about the upcoming release, listen and be reminded of the history.


New episodes every Friday.

Support I&C Sports - https://linktr.ee/iandcsports

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy
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In this episode of Fire Footwear, we're uncovering the stories of influential figures who have left a unique mark on the sneaker world. Join us as we delve into the lives and contributions of these game-changers who have driven trends and innovations in sneaker culture. Tune in to hear about the creativity, innovation, and passion that these individuals have brought to the world of sneakers. Don't miss this deep dive into the influential figures of sneaker culture!


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In this episode of Fire Footwear, we continue our exploration of the key figures who have fundamentally transformed the sneaker industry. Join host Matt Frates as he delves into the history and impact of five individuals whose contributions have left an undeniable mark on sneaker culture. From designers to cultural icons, discover how their innovations and influence have shaped the footwear landscape.


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Last episode spoke to sneaker models that fundamentally changed the game. Many other models released in the history of sneakers have influenced the sneaker game as we know it today. This episode dives into the most influential of those models; setting the stage for the arrival to today's culture.


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Sneaker Culture today is a wonderful thing, but how did we get here? There are so many factors that have led its current standing, it cannot be contained in just one episode. This episode dives into the sneaker models that have helped shape sneaker culture today, according to Matty Ice.


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Nike SB has been a staple in the sneaker community since 2002. The early days of Nike SB saw a reinvention of a failed silhouette, the Nike Dunk, and going voice to an unheard population in skateboarders. There have been many eras of Nike SB, and Matt goes through each era highlighting the best of the bunch. In the end, the question remains as to whether Nike SB dunks need another reinvention?


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The legacy of Michael Jordan has made sneaker culture what it is today. While more brands have inserted dominance in the game, Air Jordans still stand tall as the most recognizable and cherished. If you take away the history and nostalgia for Air Jordans before Michael's retirement in 1998, what is the Air Jordan legacy? Is it nearing time for Nike to move away from Jordans to preserve its future?


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A common complaint in sneaker culture today is the lack of innovation, but what does that really mean? Innovation usually speaks to advances in technology or ways of doing business. Creativity and a true sense of what real sneakerheads is lacking within the most popular brands. Matty Ice discusses the difference between innovation and creativity. Join in on the conversation.


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Once upon a time, Disney had the famous Disney Vault; a place where its prized movies would go for a period of time. In the vault, consumers had to wait for it to emerge to purchase it. What if Nike did this with its most famous models? Matty Ice discusses the potential impact this would have on the future of sneakers.


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March 26th is Air Max Day, and it is a day Nike puts a lot of stock into each year. There's no doubt that the Air Max 1, and some other models down the line, have made an impact on the culture. The question is, is that in any way a lasting legacy the way Jordan Brand's legacy has become. Matty Ice dives in.


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Marcus Jordan's Trophy Room has made an impact on sneaker culture since 2016. With his proximity to the man that started what is today's sneaker culture, he had an opportunity to tell unique stories through his collaborations. The past few collaborations have seen a change in the direction, with more of am emphasis on hype and resell. Matty Ice discusses.


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It's been heavily debated as to the state of sneaker culture today. Is it dead or is it thriving? We, the sneaker community, love to give our opinions on the success of a sneaker or a sneaker company. When it comes down to it, what are the factors that define success in sneakers?


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Hyperbole and recency bias skew our views as every week we deem a shoe a "classic". In reality, a classic should not only be objectively be great, but agreed upon by the culture compared to all of the shoes that have released over the years. Matty Ice dives into five criteria that he thinks will help define what a true classic is.


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Shock drops have been a staple of sneaker culture for years, and were an essential piece to driving up demand and hype for upcoming releases. In 2024, Nike has gone the route of announcing shock drops publicly. While a courtesy, has this approach ruined shock drops for the sneaker community?


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The word "grail" has always had a place in sneaker culture; normally to show how coveted a shoe was to a person. In 2024, with so much new blood to the culture and resale making things attainable (with money), it begs the question is the idea of a grail outdated, or do we just need to rethink how we use it?


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The world of rep/fake sneakers is permanently embedded in the culture. The advent of quality and accessible knockoffs make the market a major player in today's game. Thing is, there are lots of myths being pushed about the market and those who traffic in it. It's not all bad though, and host Matt wants to give you some insight he has gained to help you either stay away from or successfully navigate the market.


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In an effort to live one of his suggested sneaker resolutions, host Matt Frates digs into the history of the Nike Foamposite. While the sneaker may not have been ready for the shoe in 1997, nowadays the shoe has a cemented place in the culture; both in the DMV and in global sneaker culture. Where were you when the Foamposite hit stores?

Shoutout to listener Julius for the topic suggestion this week.


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Early looks are commonplace in sneaker culture today, most of which happen via social media. While consumers need to see products they could eventually consume, is the mass of early looks of pre-released sneakers ruining their appeal before we have a chance to cop. Matt thinks this over. Don't miss it.


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Happy New Year fam! With a new year having turned over, the focus is always on making New Year's resolutions. In today's episode, host Matty Ice decides to share some resolutions he made surrounding his love of sneakers. While sneakers are great, these resolutions may help to love them even more, and quite possibly save some money along the way.


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Out with the old, in with the new as 2023 has closed its doors. While we are always looking forward to upcoming events, host Matt Frates always feels it's a good idea to remember where you came from. This episode will be an overview of the year that was in sneakers, and also the year that was in life. Don't miss it.


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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

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Resale of sneakers has become so divisive that skate shops and boutiques are requiring customers to jump through more and more hopes in the name of sneakers; to the point of embarrassment. With resale slowly dwindling, is apathy for shoes also rising? Matty Ice discusses the impact sneaker resale may have on the future.


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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

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As 2023 comes to a close, it's time to examine the discussion around Sneaker of the Year. Content outlets are all getting their lists out to out list one another, but a discussion could be had on just how we should view each list. Matty Ice discusses the conversations being had about the sneaker of the year, while also giving not one ... but two lists.


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The sneaker community is larger than it has ever been, but not everyone has entered into it for the same reasons. Recent questions from listeners has host Matty Ice thinking about the behaviors of sneaker culture.


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Adidas CEO, Bjorn Gulden, made some headlines when telling Nike to "watch out" after the Samba was voted sneaker of the year by the FNAA. His bravado shocked many, but if you really look in to it, Adidas had one hell of a 2023 in the sneaker game. Do you agree?


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News broke that the Complex Network was being sold for $140 million; a low price given its stature in the sneaker community. As the sneaker game has cooled off, so has sneaker content. The content game has evolved to something different, and is based on the wants of the consumer. Matty Ice discusses.


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The recent release of the Jordan 1 Royal Reimagined saw the sneaker community largely sitting it out. What once would have sold out in a heartbeat can now be found in a full size run on the SNKRS app. What happened? Was the shoe poorly executed, or did Nike make a misstep in their release plans? Matty Ice dives in.


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In talking through the icons of sneakers, host Matty Ice forgot one of the most important icons in the game; Spike Lee. Spike Lee's early influence on the sneaker game led to his own shoe, the Jordan Spizike. In 2024, Nike is bringing back the old silhouette, and it got the host to thinking about the other Jordan hybrid models in the lineage of the sneaker game. Some are good, some are note, but either way, tune in and learn.


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Today's world and media is all about hyperbole. We are constantly prisoner to recency bias in giving people the label of icon. It happens in the sneaker community as well, but what does truly make someone an icon in sneaker culture? Matty Ice talks through his criteria, offering up influential names of the past for people to remember. In the end, you find out his Mt. Rushmore of icons in the sneaker game. Don't miss it.


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The Nike SNKRS app is the bane of many sneakerheads' existence. Between taking Ls and app crashes, it's difficult to feel positive about SNKRS. Nike has listened to some feedback over the years and has done more with giving exclusive access on SNKRS. While their efforts are commendable, the math for many releases will always be the fatal flaw for the user.


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Reebok, once a proud staple in footwear and fitness, has struggled in recent years to find its place amongst the sneaker community. Sensing the need for a new identity, Reebok hires Shaq and Allen Iverson as President and Vice President, respectively, of Reebok Basketball. While this is a savvy front office move, will it be enough to bring the brand back to prominence in the world of basketball shoes?


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Atmos USA is closing the doors on their three brick and mortar stores in the United States. Atmos USA is a part of the Footlocker family, and Footlocker is a company looking to regain footing in the culture. Long gone are the day that people exclusively rely on stores for their sneakers, so how will the closing of Atmos USA affect sneaker culture going forward?


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The Nike Refurbished program is Nike's attempt at giving sneakerheads the ability to cop shoes they may have missed out on. In the sneaker world there is a negative connotation with the term refurbished. Many see them as low quality, when in fact they are most likely used returns. Is it Nike pulling a fast on on the community, or is this a legitimate attempt at listening to sneaker culture?


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Jordan Brand, and by extension Nike, is fully on the "reimagined" path when it comes to their most beloved Jordan colorways. The unveiling of the Jordan 4 Bred, and its beautiful black leather, have brought mixed feelings to some in the culture. Is Jordan brand missing the point of reimagining these iconic shoes? Host Matty Ice talks through some of other colorways Nike should consider giving the full reimagined treatment to.


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How do we determine the true value of a sneaker? News outlets such as Complex make this a complicated questions to answer. The viewpoints and personalities they present are not representative of sneaker culture at large. In the end, we need to be smart about how we place value on the items we love.


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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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Matty Ice does a lot of talking about sneakers that others wear, but rarely gives a glimpse into his own sneaker closet. In this episode, you get a peak of the top fives sneakers in Matt's current sneaker rotation. As a surprise, in lieu of a release of the week, you get to hear about two of Matt's recent pick-ups!

Support Crucial Van: https://www.etsy.com/shop/Oldasskilla


New episodes every Friday.

Support I&C Sports - https://linktr.ee/iandcsports

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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Chartable - https://chartable.com/privacy
Podcorn - https://podcorn.com/privacy

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The recent release of the Union Jordan 1 highlighted how far sneaker releases have come. Smaller shops and boutiques are taking measures to give sneakers back to the real consumers and less to bots and resellers. Transparency from companies like Nike would go a long way in building trust within the community, but will it ever happen?


New episodes every Friday.

Support I&C Sports - https://linktr.ee/iandcsports

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Fire Footwear on Facebook: https://www.facebook.com/firefootwearpod

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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Chartable - https://chartable.com/privacy
Podcorn - https://podcorn.com/privacy

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Nearing the two year anniversary since Momma Ice passed away, Matty Ice gives you a glimpse into her and their relationship. Momma Ice was a complicated woman at times, but loved fiercly. Time is a finite commodity, and sometimes we need to put the sneakers aside to ground ourselves. In the end, we need to do what we can to cultivate and nourish our important relationships.


New episodes every Friday.

Support I&C Sports - https://linktr.ee/iandcsports

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

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If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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Kobe Bryant's legacy goes beyond the basketball court. His untimely death in 2020 took his popularity in the sneaker world to new heights. With the announcement of the Kobe 8 Protro "Halo", to honor Kobe on his birthday, Matty Ice talks through Kobe's lasting legacy in sports, sneakers, and life.


Hat worn by Matty Ice:

Halls of London - http://www.hallsoflondon.com/


New episodes every Friday.

Support I&C Sports - https://linktr.ee/iandcsports

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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Chartable - https://chartable.com/privacy
Podcorn - https://podcorn.com/privacy

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Replica sneakers are probably the most polarizing topic in the sneaker world. Are they evil? Should you wear them? Does it matter? Matty Ice talks through the topic of reps by diving into the recent rumblings with them, the different perspectives people have, and the spreading of love and unity within sneaker culture.


New episodes every Friday.

Subscribe to I&C Sports on YouTube - https://www.youtube.com/channel/UCPeouHeUxEgWIC3M1KRqZIA

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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Between the Travis Scott "Utopia" Air Force 1 and the A Ma Maniere Jordan Air Ship, sneaker collabs seem to be getting lazy. Sneaker companies are trying to convince us that hype still sells, and we need to do better at showing them that we need better designs and innovation.


New episodes every Friday.

Subscribe to I&C Sports on YouTube - https://www.youtube.com/channel/UCPeouHeUxEgWIC3M1KRqZIA

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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Podcorn - https://podcorn.com/privacy

View Details

Matty Ice brings Fire Footwear, a long standing audio podcast, to I&C Sports on YouTube. A passionate member of sneaker culture, he asks the question "what is the state of sneaker culture today?" It's a loaded question as the tides have changed since 2020. The real question is "are we in a golden era of sneakers?"


New episodes every Friday.

Subscribe to I&C Sports on YouTube - https://www.youtube.com/channel/UCPeouHeUxEgWIC3M1KRqZIA

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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Chartable - https://chartable.com/privacy
Podcorn - https://podcorn.com/privacy

View Details

For an entire generation, sneakers and tennis shoes are one and the same. In today's world, basketball is the sport most associated with sneaker culture thanks for Michael Jordan. What has long been forgotten is the true history of how tennis shoes, shoes made for playing the sport, have a huge part in today's culture, and even its trajectory moving forward. Find out how in this week's episode.


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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Chartable - https://chartable.com/privacy
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View Details

Having finally seen the critically acclaimed movie "Air", Matty Ice is ready to break it down for the Fire Footwear community. While initially hyped as a movie for sneakerheads, it really was a movie about the underdog. The real question for the listeners is did the host enjoy it? Tune in and find out!


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

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If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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Podcorn - https://podcorn.com/privacy

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After a visit to see his dad over Father's Day Weekend, Matty Ice comes back to the airwaves to reflect on his time there. Time and experience bring with it wisdom and growth, and seeing his son interact with his dad has added new layers of perspective on his childhood. Also, what are some of the "best" dad shoes of all-time? Tune in and find out!


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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Chartable - https://chartable.com/privacy
Podcorn - https://podcorn.com/privacy

View Details

In a sneaker world where Jordans and Dunks are becoming stale, we must look for a solution this complacency. In today's episode, Matt dives into other silhouettes, and companies, that aren't on the radars of most sneakerheads. In an effort to expand our thinking, we look at how you can still be fire, but maybe even with some function too.


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
Chartable - https://chartable.com/privacy
Podcorn - https://podcorn.com/privacy

View Details

Sneaker culture reached an apex during the pandemic, but is seeing a crash down to earth of late. Nike is shifting their executives to better serve the needs and wants of sneaker culture; to innovate for the future. With this shift in mindset, the question becomes, is this the best time to be a sneakerhead?


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

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If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
Chartable - https://chartable.com/privacy
Podcorn - https://podcorn.com/privacy

View Details

In this episode of Fire Footwear, host Matt Frates dives into the future of sneaker culture, examining the rise of the resale market, the impact of social media on hype, and the emergence of new sneaker brands like Novella. He discusses the importance of storytelling in design and the role both established and emerging brands play in shaping the sneaker world. From the iconic Jordan brand to innovative newcomers like Novella, this episode explores the evolution of sneaker culture and the direction it's heading in.

Shop on Novella's Website: https://novella2020.com/

Find Novella on Instagram: https://www.instagram.com/novella.2020/


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
Chartable - https://chartable.com/privacy
Podcorn - https://podcorn.com/privacy

View Details

Kanye West and Adidas are back together, but it's not the love story we've all been waiting for. This temporary partnership could change the sneaker game, and we're here to break down what this means for you, the sneakerheads, and the role of corporate America in feeding our needs and wants.

We're also putting the spotlight on the current state of the sneaker industry – particularly Tom Sachs' recent release and the controversies surrounding it. What's the deal with sneaker branding hypocrisy? Is it the name on the shoe or the story behind it that makes it stand out? Find out in this episode.


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Fire Footwear on Facebook: https://www.facebook.com/firefootwearpod

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
Chartable - https://chartable.com/privacy
Podcorn - https://podcorn.com/privacy

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Get ready to step into the world of the iconic Jordan 4 silhouette as we explore its unique design elements and legacy in sneaker history! From the unmistakable wings and side cages to the heel tab, lace lock, and tongue, we'll discuss why the Jordan 4 stands out among other sneakers. We also tackle the issue of comfort in Jordan four retros and share our excitement for the upcoming Military 4s.

Join us as we compare some of the most popular Jordan 4 colorways, including the OG Black and Reds, Fire Reds, Military Blues, and White Cements. Hear our thoughts on the differences between these classic colorways and recent releases, and find out which one steals our hearts. Don't miss this trip down sneaker memory lane!


New episodes every Friday.

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


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This podcast uses the following third-party services for analysis:

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On this episode of Fire Footwear, Matty Ice delves into the world of sneaker culture and beyond. He discusses the importance of foot comfort and protection, especially for older consumers like him. He also discusses the rise and impact of sneaker culture on social media, and the creative visions of well-known sneaker collaborators like Jerry Lorenzo, Virgil Abloh, and Travis Scott. But the hosts also remind listeners of the importance of appreciating what is in front of them, even in the world of sneaker culture. Tune in for all this, and more.


New episodes every Friday.

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

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This podcast uses the following third-party services for analysis:

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Social media is woven into the fabric of society, but are its intended uses being overshadowed? In sneakers it seems as if social media brings nothing but negativity, in the form of ruining surprises, gatekeeping, and just general bad behavior. Let's strive to make it a more positive place to exist.


New episodes every Friday.

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


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This podcast uses the following third-party services for analysis:

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Matty Ice is back in the U.S. after a great trip to England. Having come down from the experience, he has many thoughts on his time there. From sneaker culture in the UK, to food, to differing language, the trip had it all.


New episodes every Friday.

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


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This podcast uses the following third-party services for analysis:

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Matty Ice is crossing the Atlantic to visit the great country and England. In doing research for the trip, it dawned on him that so many cities around the world have a rich sneaker culture. In this episode we talk through some of the most prominent cities in sneaker culture today.


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


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This podcast uses the following third-party services for analysis:

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March is Air Max Month, and while it is coming to close, the Iceman dives into other great Air Max models, while also giving his favorites.


New episodes every Friday.

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


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While the sneakers themselves are awesome, it's the humans that make up the culture. The creators can sometimes get a pass for troubling behavior, but the question that's on Matty Ice's mind is "should they?". Matt talks through the Ja Morant and Tom Sachs stories while wrestling with the morality of it all.


New episodes every Friday.

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


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The release of the Jordan 3 Reimagined is probably going to be the biggest of the year, but the history of how the Jordan 3 saved the brand is critical to the hype behind that shoe. It's important to use the past to understand the present, and the Jordan 3 may be the prime example of that in sneakers.


New episodes every Friday.

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


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This podcast uses the following third-party services for analysis:

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In 1987, Nike found themselves falling back to the mean and it needed to take a risk. In comes Tinker Hatfield and his architecture background. Taking inspiration from a Parisian building, he created a shoe that would be influential in the culture, and a consistent staple of Nike's line.


New episodes every Friday.

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


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This podcast uses the following third-party services for analysis:

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February 2005 was a different time, but provided what is arguably the most seminal moment in the ascension of sneaker culture into the mainstream. Jeff Staple may never be the most beloved or hyped sneaker designer, there is no arguing his status as an icon in the game.


New episodes every Friday.

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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In light of A Ma Maniere's Jordan 12 release for women, and the news of Kanye and Adidas possibly reuniting, Matty Ice thinks about the importance of community. In today's divided world, it's important not to further that divide (Kanye) but to lift up all parts of the sneaker community (women).


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

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This podcast uses the following third-party services for analysis:

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Forty years ago this week, Matty Ice was born. The world was a different place in 1983; sneaker culture hadn't blossomed into what it is today. The last forty years have seen many ups, downs and sneaker releases, but all of it has led to this moment. Join in and get a deeper glimpse into the host of this show, and continue to build the community around this podcast and sneakers.


New episodes every Friday.

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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At the end of the day, unlike cars, sneakers are mostly all the same. A collection of leather, rubber, and stitching. However, not all sneakers are priced the same. It begs the question of whether sneakers should be marketed based on their affordability and price?


New episodes every Friday.

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

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If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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In an episode inspired by other sneaker content creators, Matty Ice talks through what sneaker companies actually care about. A fundamental question is "should we really be investing in the companies that are making so much money off of us?"


New episodes every Friday.

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Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

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If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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With their upcoming AJKO low release, and the announcement of another Jordan 1 OG High collab, it begs the question "Are sneaker collabs becoming too common?".


New episodes every Friday.

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
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Sneakers are a wonderful part of our culture, but can they symbolize more than just sneaker culture? Matty Ice looks into sneakers' connection with societal narratives over the course of their history.


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

This podcast uses the following third-party services for analysis:

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Are sneaker companies missing an opportunity by releasing the same silhouettes year after year? Matty Ice discusses some forgotten silhouettes in the history of sneakers.


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent


Captivate is the new, innovative hosting site for podcasters. By focusing on growth and engagement, Captivate is leading the charge into the future of the booming podcasting market space.

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Join PodMatch to find the most interesting guests for you podcast. Be matched with guests based on criteria you set and give your listeners the best experience you can provide! Click this link to sign up now: https://www.joinpodmatch.com/firefootwearpod

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The calendar has turned over to 2023, and there are a lot of sneaker drops to look forward to. Matty Ice breaks down some of the known releases to look forward to this year.


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent


Join PodMatch to find the most interesting guests for you podcast. Be matched with guests based on criteria you set and give your listeners the best experience you can provide! Click this link to sign up now: https://www.joinpodmatch.com/firefootwearpod

This podcast uses the following third-party services for analysis:

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The year 2022 was quite the year. In some ways it was the most normal year we have had since the pandemic started. For sneakers, like every year, it was packed. Matt breaks down the headlines and drops that defined the sneaker year 2022.


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

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Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent


Join PodMatch to find the most interesting guests for you podcast. Be matched with guests based on criteria you set and give your listeners the best experience you can provide! Click this link to sign up now: https://www.joinpodmatch.com/firefootwearpod

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There were a lot of drops throughout 2022, but which one was the best? Check out Matty Ice's subjective list.


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Fire Footwear on Facebook: https://www.facebook.com/firefootwearpod

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent


Join PodMatch to find the most interesting guests for you podcast. Be matched with guests based on criteria you set and give your listeners the best experience you can provide! Click this link to sign up now: https://www.joinpodmatch.com/firefootwearpod

This podcast uses the following third-party services for analysis:

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Chartable - https://chartable.com/privacy
Podcorn - https://podcorn.com/privacy

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Are you a sneaker lover? Love talking about them? This is the show for you.

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Podcorn - https://podcorn.com/privacy

Chartable - https://chartable.com/privacy

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
Chartable - https://chartable.com/privacy
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Much like the Jordan 11 always drops in December, should every month have an associated sneaker silhouette? What would one be you'd want to see?


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent


Join PodMatch to find the most interesting guests for you podcast. Be matched with guests based on criteria you set and give your listeners the best experience you can provide! Click this link to sign up now: https://www.joinpodmatch.com/firefootwearpod

This podcast uses the following third-party services for analysis:

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One year after the passing of Virgil Abloh, a fundamental question remains. Is he the most influential designer in sneaker history?


New episodes every Friday.

Subscribe to Fire Footwear: A Sneaker Channel - https://www.youtube.com/channel/UCvz8JYsta3-RgIRf_PPYDyg

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

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Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://apple.co/3HgVdpR

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent


Join PodMatch to find the most interesting guests for you podcast. Be matched with guests based on criteria you set and give your listeners the best experience you can provide! Click this link to sign up now: https://www.joinpodmatch.com/firefootwearpod

This podcast uses the following third-party services for analysis:

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Chartable - https://chartable.com/privacy
Podcorn - https://podcorn.com/privacy

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Should sneaker authentication be a million dollar a year job? With the need for true authenticity at its peak in sneaker, we examine just how difficult it can be to get there.


New episodes every Tuesday.

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://podcasts.apple.com/us/podcast/fire-footwear-a-sneaker-podcast/id1589496131

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent


Captivate is the new, innovative hosting site for podcasters. By focusing on growth and engagement, Captivate is leading the charge into the future of the booming podcasting market space.

Be a part of the best podcast hosting site with a FREE 7-day trial of Captivate: https://www.captivate.fm/signup?ref=mattyicemedia

This podcast uses the following third-party services for analysis:

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Podcorn - https://podcorn.com/privacy
Chartable - https://chartable.com/privacy

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Can sneakers be compared to a Thanksgiving meal? If so, which would you have on your plate? Let's discuss.

New episodes every Tuesday.

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Reach out to me with questions or thoughts: firefootwearpod@gmail.com


Review Fire Footwear on Apple Podcasts : https://podcasts.apple.com/us/podcast/fire-footwear-a-sneaker-podcast/id1589496131

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

For Matty Ice Media Network merchandise: https://www.mattyicemedia.com/mimnmerch

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent


Captivate is the new, innovative hosting site for podcasters. By focusing on growth and engagement, Captivate is leading the charge into the future of the booming podcasting market space.

Be a part of the best podcast hosting site with a FREE 7-day trial of Captivate: https://www.captivate.fm/signup?ref=mattyicemedia

This podcast uses the following third-party services for analysis:

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Are Nike and Jordan brand watering down the legacy of the Jordan 1 Chicagos with the upcoming Lost and Found release? We'll discuss this week.

New episodes every Tuesday.

Follow Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates


Review Fire Footwear on Apple Podcasts : https://podcasts.apple.com/us/podcast/fire-footwear-a-sneaker-podcast/id1589496131

Review Fire Footwear on Spotify Podcasts : https://open.spotify.com/show/0qjJxokny16WTSh1Kgx3hU

Review Fire Footwear on Podchaser : https://www.podchaser.com/podcasts/fire-footwear-a-sneaker-podcas-1984189


For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Follow Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Follow Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent


Captivate is the new, innovative hosting site for podcasters. By focusing on growth and engagement, Captivate is leading the charge into the future of the booming podcasting market space.

Be a part of the best podcast hosting site with a FREE 7-day trial of Captivate: https://www.captivate.fm/signup?ref=mattyicemedia

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
Podcorn - https://podcorn.com/privacy
Chartable - https://chartable.com/privacy

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The Doernbecher Freestyle series is an important part of sneaker culture and history. Is it the best thing in sneakers? We'll discuss, this week on Fire Footwear.

New episodes every week.

Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en

For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts

Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia

Matty Ice on Twitter: https://twitter.com/MattyIceFrates

If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us

To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent

Captivate is the new, innovative hosting site for podcasters. By focusing on growth and engagement, Captivate is leading the charge into the future of the booming podcasting market space.

Be a part of the best podcast hosting site with a FREE 7-day trial of Captivate: https://www.captivate.fm/signup?ref=mattyicemedia

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It's no secret that Kanye, or Ye, has been in the news a lot for all the wrong things. His behavior has caused a public outcry, and the loss of his Adidas contract. At the end of the day, Kanye will always be synonymous with the sneaker game, but what will the Yeezy legacy be going forward? New episodes every week.

Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia Matty Ice on Twitter: https://twitter.com/MattyIceFrates If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent Captivate is the new, innovative hosting site for podcasters. By focusing on growth and engagement, Captivate is leading the charge into the future of the booming podcasting market space. Be a part of the best podcast hosting site with a FREE 7-day trial of Captivate: https://www.captivate.fm/signup?ref=mattyicemedia

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp Podcorn - https://podcorn.com/privacy Chartable - https://chartable.com/privacy

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Sneakers inspired by Halloween have been a "thing" since the late 1990s, but the trajectory to get to where we are today has been a journey. Today, Halloween sneakers are an expectation, but that was not always the case. Which sneaker most defines Halloween? New episodes every week.

Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia Matty Ice on Twitter: https://twitter.com/MattyIceFrates If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent Captivate is the new, innovative hosting site for podcasters. By focusing on growth and engagement, Captivate is leading the charge into the future of the booming podcasting market space. Be a part of the best podcast hosting site with a FREE 7-day trial of Captivate: https://www.captivate.fm/signup?ref=mattyicemedia

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp Podcorn - https://podcorn.com/privacy Chartable - https://chartable.com/privacy

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For the past five or six years Nike has trafficked in the hype surrounding sneakers; their profits and stock price soared. Now that hype and reselling are cooling off, they decided it's time to police resellers and bots. Does Nike really care about us, or are they just serving their own self-interests? New episodes every week.

Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia Matty Ice on Twitter: https://twitter.com/MattyIceFrates If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent Captivate is the new, innovative hosting site for podcasters. By focusing on growth and engagement, Captivate is leading the charge into the future of the booming podcasting market space. Be a part of the best podcast hosting site with a FREE 7-day trial of Captivate: https://www.captivate.fm/signup?ref=mattyicemedia

This podcast uses the following third-party services for analysis:

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While the Jordan 1 may be seen as "the shoe that started it all", it owes it all to the Air Force 1. The Air Force 1 is one of Nike's most sold shoes over the last forty years; the work horse of the Nike line. The history of its debut and ascension are marked with mystery and a dash of discomfort. Either way, it's a staple for any sneaker lover. New episodes every week.

Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia Matty Ice on Twitter: https://twitter.com/MattyIceFrates If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent Captivate is the new, innovative hosting site for podcasters. By focusing on growth and engagement, Captivate is leading the charge into the future of the booming podcasting market space. Be a part of the best podcast hosting site with a FREE 7-day trial of Captivate: https://www.captivate.fm/signup?ref=mattyicemedia

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp Podcorn - https://podcorn.com/privacy Chartable - https://chartable.com/privacy

View Details

Using a different show format for this week only, Matty Ice takes our journey to the next most logical place; the history behind the Air Jordan 1. It is "the shoe that started it all" and the history surrounding it is steeped in nostalgia and lore. In order to understand the now, we must understand the past. New episodes every week.

Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia Matty Ice on Twitter: https://twitter.com/MattyIceFrates If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent Captivate is the new, innovative hosting site for podcasters. By focusing on growth and engagement, Captivate is leading the charge into the future of the booming podcasting market space. Be a part of the best podcast hosting site with a FREE 7-day trial of Captivate: https://www.captivate.fm/signup?ref=mattyicemedia

This podcast uses the following third-party services for analysis:

Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp Podcorn - https://podcorn.com/privacy Chartable - https://chartable.com/privacy

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The Air Jordan 1 Mid is quite possibly the most hated on shoe in all of sneaker culture. Debuting in 2001, and being mass produced over the last few years, it lacks both nostalgia and hype. Is this really a fair assessment? Matty Ice attempts to break it down. New episodes every week.

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Sneakers and hype have a complicated relationship, but what is hype, really? Over the last five years, hype has contributed to the meteoric ascention of sneaker prices and demand, but has hype permeated into the culture more than just a Travis Scott release? New episodes every week.

Matty Ice on Twitter: https://twitter.com/MattyIceFrates

Fire Footwear on Instagram: https://www.instagram.com/firefootwearpod/?hl=en For more amazing podcasts, please visit the Matty Ice Media Network: https://www.mattyicemedia.com/mimnpodcasts Matty Ice Media Network on Twitter: https://twitter.com/mattyicemedia Matty Ice on Twitter: https://twitter.com/MattyIceFrates If you are interested in joining our network, please visit: https://www.mattyicemedia.com/mime-join-us To book any of our talent, please visit: https://www.mattyicemedia.com/mimn-book-talent Captivate is the new, innovative hosting site for podcasters. By focusing on growth and engagement, Captivate is leading the charge into the future of the booming podcasting market space. Be a part of the best podcast hosting site with a FREE 7-day trial of Captivate: https://www.captivate.fm/signup?ref=mattyicemedia

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Sneaker lovers unite! This podcast is back after a 7 month hiatus. Host Matty Ice catches you up on everything that has happened, plus breaks down a fundamental question: what is an old head in the sneaker game?

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Exclusivity defines sneakers today, but are sneakers ever truly exclusive? With the inspiration of Union's "Passport Pack" of Dunk Lows being a time before resale, when region specific shoes made it impossible to get something, it got Matty Ice thinking about the truly exclusive shoes. Matty Ice Media Network: https://www.mattyicemedia.com/ (https://www.mattyicemedia.com/)

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Getting back to the main theme of the show, the love of sneakers, Matt dives into a main question. Is there such a thing as a underrated Air Jordan in today's sneaker world? In a world constantly filled with releases, is there a silhouette we have forgotten about? Soliciting answers from the sneaker fam themselves, Matty Ice gives you his most underrated Air Jordan. Matty Ice Media Network: https://www.mattyicemedia.com/ (https://www.mattyicemedia.com/)

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The term "sneaker culture" used to mean something; a descriptor of what made the sneaker community so tight knit. Nowadays it feels like the culture has changed. With so many choices, niche markets like NFTs, and collecting for the sake of likes on social media, Matt wonders if the world of sneakers has lost its way? Sneaker love is about the shoes and how they make you feel. Does that matter to the masses anymore? Matty Ice Media Network: https://www.mattyicemedia.com/ (https://www.mattyicemedia.com/)

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Recording on MLK Day (despite getting the date wrong), Sneaker Love returns to ask the question of "Do you expect morality from your favorite brands?". As Nike fires its unvaccinated employees, costing people jobs, do you care as long as the shoes get to your doorstep? The Air Force 1 is getting some retro love in the form of old colorways being re-released. Matt also takes listener questions for the first time. Matty Ice Media Network: https://www.mattyicemedia.com/ (https://www.mattyicemedia.com/)

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At the core of sneaker culture there is a healthy respect for the past. When it comes to Air Jordans, the brand is always willing to bring back an old classic in the form of a retro. Despite seeing it with many shoes, we never see retros of SB Dunks; why is that? With so many we sneaker lovers would to see back, why does Nike SB keep them locked in the vault? Matty Ice Media Network: https://www.mattyicemedia.com/ (https://www.mattyicemedia.com/) Instagram: https://www.instagram.com/accounts/login/?next= (https://www.instagram.com/accounts/login/?next=)/mattyicesneakers/

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Happy New Year sneaker fam! In this first installment of 2022, Matty Ice comes to you in both audio and video form! Every year promises lots of heat, and 2022 is no exception. This episode breaks down the already known releases that pique Matt's interests, including a big year for the Jordan 4. What are your favorite upcoming releases this year? Matty Ice Media Network: https://www.mattyicemedia.com/ (https://www.mattyicemedia.com/)

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Calendar year 2021 is nearly over, and with thousands of sneakers releasing this year, it's time to choose the best of the best. Sneaker of the Year isn't all about hype, but about story, drop success, and impact it has on the sneaker community. Matty Ice goes over his most prominent shoes in 2021, and in the end gives his pick for the best of the bunch. Matty Ice Media Network: https://www.mattyicemedia.com/ (https://www.mattyicemedia.com/) Instagram: https://www.instagram.com/accounts/login/?next= (https://www.instagram.com/accounts/login/?next=)/mattyicesneakers/

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Christmas and sneakers have a rich history, both with the NBA and the sneaker community as a whole. The story arc of sneakers and Christmas follows two paths, those worn in the NBA on Christmas Day, and those beloved within the sneaker community. Join Matty Ice as he dives into the history and his favorites for each. Matty Ice Media Network: https://www.mattyicemedia.com/ (https://www.mattyicemedia.com/) Instagram: https://www.instagram.com/accounts/login/?next= (https://www.instagram.com/accounts/login/?next=)/mattyicesneakers/

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The Air Jordan XI is one of the most iconic in the Jordan lineage, but it is also was a huge risk at the time of its release. A favorite of the man himself, MJ, the 11 has stood the test of time and become one of the most coveted. Every December a release is dedicated to the 11, and its place in sneaker culture is nearly unrivaled. Matty Ice Media Network: https://www.mattyicemedia.com/ (https://www.mattyicemedia.com/)

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The sneaker world has been lacking a critical part of what makes it so special: community. In today's Us versus Them world, the folks at SoleSavy are trying to bring community back to sneakers. Not only are they building a business based on helping people get sneakers for retail, but the organic, family-oriented community they have built is doing so much more for the future of sneakers. Matty Ice Media Network: https://www.mattyicemedia.com (https://www.mattyicemedia.com)

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This episode was supposed to be about something else entirely, but the death of Virgil Abloh rocked the sneaker community to its core. His life and legacy was about more than fashion or shoes, and this episode goes into that legacy while Matty Ice talks about the Virgil designs that mean the most to him. Rest in Power Virgil. Matty Ice Media Network: https://www.mattyicemedia.com (https://www.mattyicemedia.com)

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In an episode where there was no plan, host Matty Ice starts thinking about sneaker shops. One that comes to mind that has had a huge impact on today's market? Union. Starting way back in the late 1980s, Chris Gibbs and company have been instrumental in paying homage to popular Jordan models. Matty Ice Media Network: https://www.mattyicemedia.com (https://www.mattyicemedia.com)

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In the landscape of sneakers Nike tends to dominate the space, but Adidas is right behind it. Adidas' long history goes well beyond today's hype market as its ties to the athletic community stem back to the 1920s. While it may not seem as if Adidas is on the same level as Nike and Jordan brand, learning the rich history of the company will give a better perspective as to its true stamp on sneakers today. Matty Ice Media Network: https://www.mattyicemedia.com (https://www.mattyicemedia.com)

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The Nike Dunk is one of the most sought after silhouettes in today's market, but its history is interesting. What started out as a stroke of marketing genius turned into a forgotten shoe. In comes the skateboarding community and the story arc of the Nike Dunk was changed forever. Matty Ice Media Network: https://www.mattyicemedia.com (https://www.mattyicemedia.com)

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Kanye West, while eccentric, has had quite an impact on the sneaker community we know today. From his Chicago connections with Virgil and Don C, to his time with Nike, to now, Yeezy has given us some of the most iconic silhouettes of all-time. His vision is similar to Virgils in that the art is the true passion; bringing a different kind of art and sustainability to the masses. Matty Ice Media Network: https://www.mattyicemedia.com (https://www.mattyicemedia.com)

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Virgil Abloh is one of the biggest names in fashion today. His love for fashion began with his architecture roots, and blossomed into some of the most well-known and hyped Nike shoes of the last five years. While his shoes are iconic, he differs from other collaborators in the intent of his vision. Showing love to lesser hyped silhouettes and models, his artistic vision is one of bringing art to the sneaker masses; truly embodying sneaker love. Another piece in the puzzle that is today's sneaker world. Matty Ice Media Network: https://www.mattyicemedia.com (https://www.mattyicemedia.com)

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The history of today's current sneaker culture began long before Travis Scott lent his design eye to it. For there to be hype, there had to be hype-worthy products. In steps Tinker Hatfield, the possible Architect of today's culture. He was called in to save Nike's relationship with Michael Jordan, and in doing so, created some of the most iconic Nike and Jordan silhouettes of all-time. Without Tinker, there is no Travis. Matty Ice Media Network: https://www.mattyicemedia.com/ (https://www.mattyicemedia.com/)

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The sneaker game has evolved into a market built around hype for even the most mundane release. Long gone are the days of walking into a store and getting a shoe that sat. Travis Scott has left an indisputable imprint on the sneaker world, touching many silhouettes other haven't. Is the Travis Scott OG High Mocha the start of the change in today's market? What's your favorite of his designs? Matty Ice Media Network: https://www.mattyicemedia.com/ (https://www.mattyicemedia.com/)

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In the first episode of the reincarnation of his sneaker channel, Matty Ice, sneaker lover and former replica YouTuber, brings his love of sneakers to the airwaves. If you're listening, it's because you love sneakers the way he does. Matty shares his sneaker origin story as well as his vision for the future. Join in and share your original story and love for sneakers! Matty Ice Media Network: https://www.mattyicemedia.com/ (https://www.mattyicemedia.com/)

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