Do you use mailing lists or email lists to acquire new customers? Welcome to the podcast that’s just for you. You’ll learn easy-to-understand techniques to Analyze, Buy, and Create effective mailing lists. You’ll also increase your results by applying classic mailing list strategies to new lists, while using new technologies to add zest to aging lists. Hosted by Greg Branstetter, President and Founder of Hippo Direct, who’s worked with 50,000+ mailing lists and email lists in almost every way possible for the past 30+ years
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