mobilesocial: Recent Episodes

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10:25 AM - 10:50 AM Case Study: Using Social Technologies to Reward Brand Loyalty Presented by: BJ Emerson, Social Technology Offficer, Tasti D-Lite LLC

10:50 AM - 11:15 AM Case Study: Mobile: The Bridge Between Online Search and Offline Buying Presented by: Paul Reich, Director of East Coast Sales, Yelp & Dr. Justin Bazan, Owner and Operator, Park Slope Eye

11:15 AM - 11:40 AM Case Study: Connecting Brands & Local Businesses to Real-Time Social Media Presented by: Nihal Mehta, CEO and Founder, Buzzd

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8:25 AM - 8:40 AM Introductory Comments Steve Etzler, Founder and CEO, Business Development Institute & Tina Alexander, Social Media Product Manager, Wall Street Journal Digital Network

8:40 AM - 9:10 AM Foursquare for the Small Business Owner Presented by: Naveen Selvadurai, Co-Founder, Foursquare

9:10 AM - 9:35 AM Case Study: Getting Started in Location Based Marketing Presented by: Rick Wion, Head of Social Media, McDonald's

9:35 AM - 10:00 AM Case Study: How Emerging Mobile Technologies will Transform Culture and Commerce Presented by: John Havens, Senior Vice President, Social Media, Porter Novelli