Meet Josh Pigford. Maker. Dabbler. Founder of Baremetrics which provides subscription analytics & insights for an advanced understanding of your business. Purveyor of Cedar & Sail. Bearded. On this episode, David Abrams and Josh Pigford walk through the initial steps that Josh went through as he scratched his own itch to create the all in one SaaS analytic Dashboard. From the ups and downs, learn the major lessons (like financials and burn rates) that Josh sayus were crucial in their growth from 0 to almost 100k/ MRR in just a few short years.

01:10 - Josh's Story: Scratching Your Own Itch

04:20 - Validating With A Small Twitter Audience

06:30 - Getting The First Customers: Word Of Mouth

09:10 - Getting Offered Funds

13:00 - Hiring People And Founder Overoptimism

15:40 - Burning Rate And More Funding

16:25 - The Accounting Side of The Numbers

19:10 - Nasty Churn Rate, Burn Rate and Expense Metrics

21:10 - How Early In A StartUp Should You Really Focus On Expenses

23:00 - Getting Profitable: Payroll Cuts and Expenses Cuts

26:00 - Keeping Your Team Motivated During Hard Times

27:30 - Lowering Churn Rate

29:00 - Keeping Levels Of Usefulness And Value That Customers Expect

30:20 - Metrics Entrepreneurs Aren't Paying Enough Attention To: Profit

30:40 - Metrics Businesses Are Getting Stuck On: Churn and Conversion Rates On Trials

31:55 - Big Lesson From Failure: Not Paying Enough Attention To Expenses Like Hiring

35:00 - Q&A

36:40 - Entrepreneur Excitement Of Starting Things vs Moving To Stability

39:10 - Josh's Why: Making Things That Are Valuable To People

40:00 - Lightning Questions