To quote our host, "good marketers are always looking for ways to expand their campaigns and reach their audiences." To that end, podcast host Joe Kerschbaum chatted with Quora Evangelist, JD Prater, about why marketing professionals should be boosting their investment on the platform! Check out the episode to hear them cover:

• How Quora operates as a knowledge-sharing search and social platform
• A desktop/mobile inventory breakdown and audience stats
• What advertising products and audience targeting options are currently available for marketers to explore
• Why JD is so excited about the new "Promoted Answer" ad type
• The best way for you to easily get started on Quora (with 45 days of guided support and access to betas!)

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Intro/Outro Music Credit: Jazzy French via Bensound.com