About Meghan Ely: OFD Consulting owner, Meghan Ely, combines in-the-trenches event experience with a love of wedding PR to empower her clients to take their businesses to new heights.

A long-time industry speaker and writer, she is a WeddingPro educator with The Knot + WeddingWire, as well as a regular contributor to Wedding Planner Magazine, Catersource and SpecialEvents.com.

In this episode, Jamie, Heather and Meghan discuss:

• What is it like to be a publicist?
• The difference between advertising and PR
• Should you get a publicist for your business?
• Staying relevant in the wedding industry

Key Takeaways:

• Be a part of the conversation, get your voice out there.
• Advertising is when you say you’re great, but it’s PR if someone else says you’re great
• A good publicist is going to be looking at the goals and will know what the client needs
• Staying relevant is a commitment and it takes effort. Often, it’s better done with a team to brainstorm trending ideas. It doesn’t come naturally, so research and work on it.

"Good PR is when you have a message… Good PR is when you find the right channels for that." — Meghan Ely

Connect with Meghan Ely:

Twitter: https://twitter.com/OFDConsulting

Website: http://www.ofdconsulting.com/

LinkedIn: https://www.linkedin.com/in/ofdconsulting

Connect with The Union Podcast:

Website: https://theunionpodcast.com/

Instagram: https://www.instagram.com/unionpodcast/?hl=en

Show: https://theunionpodcast.com/our-podcast/

Connect with Jamie:

YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbA

Website: https://jwcoordination.com/

Instagram: https://www.instagram.com/jwcoordination/?hl=en

Facebook: https://www.facebook.com/JWCoordination/

Connect with Heather:

Website: https://theweddinghacker.com/

Facebook: https://www.facebook.com/weddinghacker

Instagram: https://www.instagram.com/weddinghackerexpo

Pinterest: https://www.pinterest.com/theweddinghacker/

Show notes by Podcastologist: Justine Talla

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.