In this episode, Jamie and Heather discuss:

• Practical tips for building your business and website
• Dealing with difficult people and rejecting clients with personality conflicts
• The importance of having a network of wedding planners
• How to make valuable content market effectively

Key Takeaways:

• Make sure you have photos on your website. Get a styled shoot ready to go ASAP, or get photos from your own wedding if possible without showing any faces. If neither works for you, use stock photos without people.
• If you want to reject a client with a personality conflict, you can always blame it on your schedule that you won’t be able to work with them. Or say, “we’re unavailable for your event”. For the best way, put an “out” clause in your contract.
• If you’re writing an email to a difficult client, acknowledge your feelings. If you’re angry, take a step back and recalibrate your emotions, come back to it later and think about what is the best way to deal with the problem.
• For making marketing content, think about potential customer’s pain points and give a high-value answer.

"Stick to your instinct on it. If you’re getting a vibe that it’s not a good fit, it’s not going to go well." — Heather Fier

Connect with The Union Podcast:

Website: https://theunionpodcast.com/

Instagram: https://www.instagram.com/unionpodcast/?hl=en

Show: https://theunionpodcast.com/our-podcast/

Connect with Jamie:

YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbA

Website: https://jwcoordination.com/

Instagram: https://www.instagram.com/jwcoordination/?hl=en

Facebook: https://www.facebook.com/JWCoordination/

Connect with Heather:

Website: https://theweddinghacker.com/

Facebook: https://www.facebook.com/weddinghacker

Instagram: https://www.instagram.com/weddinghackerexpo

Pinterest: https://www.pinterest.com/theweddinghacker/

Show notes by Podcastologist: Justine Talla

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.