About Anna Bennett: Power influencer and Pinterest marketing strategist Anna Bennett is the owner of White Glove Social Media and co-founder of True North Marketing Inc. As a Pinterest for business expert, she’s been helping businesses supercharge traffic and sales growth with Pinterest since 2012.

In this episode, Jamie, Heather, and Anna discuss:

• You need to be able to solve a problem for your prospects.
• Focusing on your most important online search keywords.
• Knowing each step of your client’s online search process.
• Invest in paid Pinterest ads once you know your fundamental keywords.

Key Takeaways:

• Ask specific questions so that you understand what problem you can solve or what you can help your potential client with.
• Focus on your strengths if you aren’t great at something outsource it.
• You don’t have to do any extra work, you just need to work on your Pinterest account.
• Follow the top keywords relating to your business so that you can tailor your keywords in your descriptions.

"No problem equals no sales." — Anna Bennett

Connect with Anna Bennett:

Facebook: https://www.facebook.com/annasocialmedia
Website: https://whiteglovesocialmedia.com/2020/02/pinterest-marketing-strategy-more-repins/
Pinterest: https://www.pinterest.com/pinterestmarketingexpert/_created/
LinkedIn: https://www.linkedin.com/in/annacadizbennett/
YouTube: https://www.youtube.com/user/annalexus2011/videos

Connect with The Union Podcast:

Website: https://theunionpodcast.com/
Instagram: https://www.instagram.com/unionpodcast/?hl=en
Show: https://theunionpodcast.com/our-podcast/

Connect with Jamie:

YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbA
Website: https://jwcoordination.com/
Instagram: https://www.instagram.com/jwcoordination/?hl=en
Facebook: https://www.facebook.com/JWCoordination/

Connect with Heather:

Website: https://theweddinghacker.com/
Facebook: https://www.facebook.com/weddinghacker
Instagram: https://www.instagram.com/weddinghackerexpo
Pinterest: https://www.pinterest.com/theweddinghacker/

Show notes by Podcastologist: Kristen Braun

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