Making Websites Win: Apply the Customer-Centric Methodology That Has Doubled the Sales of Many Leading Websites

About Melissa Wilmot: Having planned her own wedding 15 years ago, Melissa knows that it’s a process to gather information from wedding vendors and conduct phone or in-person meetings in order to determine who is going to be able to deliver the best product or service for each individual wedding. She developed WedBrilliant as a solution to simplify the wedding planning process and help couples select the right vendors for their special day.

WedBrilliant is FREE for all couples to use and post all their wedding needs for vendors to bid on. Vendors pay a nominal monthly or annual fee, but our primary goal is really to make these connections, help wedding pros find new clients, and help all the brides and grooms out there cross "to-do's" off their wedding planning lists.

In this episode, Jamie, Heather, and Melissa discuss:

  • Using the Wedbrilliant platform to enter bids as a vendor to provide services at that couple’s wedding.
  • Using the Wedbrilliant platform to reach a more targeted group of vendors or clients.
  • Saving time and minimizing leg work while planning your wedding.
  • The process of getting started with Wedbrilliant

Key Takeaways:

  • Lead with transparency and then work out the details with your clients.
  • Sell gift cards now to help keep a 2020 revenue stream and then people can redeem them later.
  • Platforms like Wedbrilliant enable vendors to access clientele throughout the country.
  • Take a critical look at your social media and your website to keep everything looking fresh and updated.

"The goal with Wedbrilliant was to decrease both the effort and required budget to allow vendors to meet these couples." — Melissa Wilmot

Mentioned: Making Websites Win

Connect with Melissa Wilmot:

Website: Wedbrilliant.com

Connect with The Union Podcast:

Website: https://theunionpodcast.com/
Instagram: https://www.instagram.com/unionpodcast/?hl=en
Show: https://theunionpodcast.com/our-podcast/

Connect with Jamie:

YouTube: https://www.youtube.com/channel/UCdAcY6YGgF-RgGYXTsOENbA
Website: https://jwcoordination.com/
Instagram: https://www.instagram.com/jwcoordination/?hl=en
Facebook: https://www.facebook.com/JWCoordination/

Connect with Heather:

Website: https://theweddinghacker.com/
Facebook: https://www.facebook.com/weddinghacker
Instagram: https://www.instagram.com/weddinghackerexpo
Pinterest: https://www.pinterest.com/theweddinghacker/

Show notes by Podcastologist: Kristen Braun

Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.

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