Designing tools for creators is harder than consumer software, but also potentially more rewarding. David leads design at Webflow, and he joins Adam and Mark to talk about mental models, opinionated versus open-ended tools, and being true to the materials. Plus: why complexity is unfairly villainized in design.

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Show notes * David Hoang @davidhoang * Webflow * Seeing Spaces * low-fidelity wireframes * One Medical * Quartz Composer * Black Pixel * SwiftUI * no-code tools * Heroku * citizen developer * journey map * The Big Bed * Civilization built on Webflow * Metamuse episode with Weiwei Xu * GeoCities * Metamuse episode with Maggie Appleton * Dreamweaver * Web3 * RSS * mental models * Xcode’s Auto Layout vs Figma’s auto layout * position: absolute * the box model * flexbox * JavaScript minification * Jobs to be Done * paradox of choice * Webflow’s No-Code Conf * OpenDoc, ActiveX * Rake task * Yahoo! Pipes * low floor, high ceiling * Obsidian * React Native eject * Instagram Stories * Universe * BASIC * sprite * Glitch * original vision for the read-write web * Beaker Browser